Content Marketing and SEO

Google Merchant Center updates bring changes for online sellers. New rules roll out April 8 and July 1 affecting pricing and listings. The post Google Merchant Center Updates: Changes For Online Sellers appeared first on Search Engine Journal. View the full article

Google now allows top-performing ads to appear at the bottom of search results, offering more visibility while reinforcing the importance of ad quality. The post Google Now Allows Top Ads To Appear At Bottom Of Search Results appeared first on Search Engine Journal. View the full article

Google's John Mueller answers a question about diluting the impact of anchor text by using it sitewide. The post Google On Diluting SEO Impact Through Anchor Text Overuse appeared first on Search Engine Journal. View the full article

Google's John Mueller shares his thoughts on low-effort content that "looks good" The post Google On Low-Effort Content That Looks Good appeared first on Search Engine Journal. View the full article

Google's Danny Sullivan used the metaphor of a mini-site to illustrate how Google might split the topical site reputation within a site The post Google On Negative Authorship Signal And Mini-Site Reputation appeared first on Search Engine Journal. View the full article

Google's Danny Sullivan says it doesn't matter how the content is scaled: "It's going to be an issue." The post Google On Scaled Content: “It’s Going To Be An Issue” appeared first on Search Engine Journal. View the full article

John Mueller suggested causes for a seemingly false 'noindex detected' error in Search Console The post Google On Search Console Noindex Detected Errors appeared first on Search Engine Journal. View the full article

Google expands Gemini with free limited access to Deep Research, improved Flash Thinking 2.0, and new personalization features. The post Google Opens Gemini Deep Research To Free Users (With Limits) appeared first on Search Engine Journal. View the full article

Google's ad targeting systems prioritize intent-based matching. Learn how phrase match keywords can now capture broader, intent-aligned search terms for more effective ad campaigns. The post Google Phrase Match: Everything You Need To Know appeared first on Search Engine Journal. View the full article

Explore the reasons behind the negative keyword limit increase in Google Ads and what it means for your advertising strategy. The post Google PMax: Inside The Negative Keyword Limit Increase & What’s Next appeared first on Search Engine Journal. View the full article

Google commits to December deadline to improve independent publishers' search visibility after mounting criticism from content creators. The post Google Provides Timeline To Improve Publishers’ Search Visibility appeared first on Search Engine Journal. View the full article

Google publishes new Robots.txt documentation that provide SEOs and publishers with a refresher on how to control search crawler behavior The post Google Publishes New Robots.txt Explainer appeared first on Search Engine Journal. View the full article

Google quietly announced it will be ending support for a COVID-era structured data type The post Google Quietly Ends COVID-Era Structured Data Support appeared first on Search Engine Journal. View the full article

Google’s John Mueller explained why Google Search Console sometimes shows URLs with hashtags in performance reports and why it’s not something to worry about in terms of what’s being indexed because it doesn’t reflect what Google is indexing. URLs With #Anchor Hashtags What John Mueller discussed in the Bluesky post is URLs with hashtags that look like this: https:example.com/example-url/#:~:text= URLs with hashtags show up in Google Search Console (GSC) could give the impression that the wrong URLs are being indexed by Google but according to John Mueller, that’s not the case. Some Reports Use Canonical URLs He wrote that some […] The post Google Reassures That #Anchor …

Google researchers reduce AI hallucinations in RAG by using a sufficient context signal and model confidence The post Google Researchers Improve RAG With “Sufficient Context” Signal appeared first on Search Engine Journal. View the full article

Google Ads just updated Responsive Search Ads to improve asset pairing and messaging consistency. Here’s what’s changing and how it could impact your PPC performance. The post Google Responsive Search Ads Just Got More Flexible appeared first on Search Engine Journal. View the full article

Google explains how it uses the Speculation Rules API to prefetch search results, improving loading speeds on Chrome browsers. The post Google Reveals How It Prefetches Search Results For Faster Loading appeared first on Search Engine Journal. View the full article

Google's John Mueller discussed why the '15% of queries unseen' statistic remains the same despite AI search changes The post Google Revisits 15% Unseen Queries Statistic In Context Of AI Search appeared first on Search Engine Journal. View the full article

YouTube upgrades Dream Screen with Google's Veo 2 video generation model, enabling faster AI-generated backgrounds and standalone clips. The post Google Rolls Out ‘Veo 2’ Video Generation For YouTube Shorts appeared first on Search Engine Journal. View the full article

Google launches AI travel planning upgrades across Search, Maps, and Lens with expanded itineraries and price tracking features. The post Google Rolls Out AI-Powered Travel Updates For Search & Maps appeared first on Search Engine Journal. View the full article

Google's John Mueller affirmed that using the disavow tool is not a normal part of site maintenance The post Google Says Disavow Tool Not Part Of Normal Site Maintenance appeared first on Search Engine Journal. View the full article

Google's John Mueller critiqued the use of LLMs.txt and compared its utility to the useless keyword meta tag The post Google Says LLMs.Txt Comparable To Keywords Meta Tag appeared first on Search Engine Journal. View the full article

Google's John Mueller confirmed at Search Central Live NYC that they launch nearly 5,000 updates every year The post Google Says They Launch Thousands Of Updates Every Year appeared first on Search Engine Journal. View the full article

Google’s Danny Sullivan explains the role predictive summaries, fan-out technique and grounding play to produce AI Overviews search results The post Google Search Central Live NYC: Insights On SEO For AI Overviews appeared first on Search Engine Journal. View the full article

Google Search Console's new Merchant Opportunities Report lets retailers manage payment methods, ratings, and shipping policies. The post Google Search Console Gets New Merchant Opportunities Report appeared first on Search Engine Journal. View the full article