Link Building Strategies

Here is a recap of what happened in the search forums today...View the full article

This week we covered the release of the Google March 2026 core update that rolled out this morning and will take about two weeks to finish. We also covered Google March 2026 spam update that launched on March 24th and finished 19.5 hours later on March 25th...View the full article

Google announced Search Live has launched globally, for all languages and locations where AI Mode is available. Google said this is possible by its "new audio and voice model, Gemini 3.1 Flash Live, which delivers even more natural and intuitive conversations."View the full article

Google announced that it will begin to highlight data quality account issues related to Vehicle ads within Google Merchant Center. This will begin in mid-April 2026.View the full article

Google Ads and Merchant Center is expanding the Loyalty program features to highlight key perks, expand local and regional visibility, expand internationally and within AI Mode and Gemini.View the full article

Google officially announced the rollout of the March 2026 core update early Friday morning at around 5:14 ET. This core update is expected to take up to 2 weeks to roll out. Google said this "is a regular update designed to better surface relevant, satisfying content for searchers from all types of sites."View the full article

Google announced several new steering updates for Google Ads Performance Max including first-party audience exclusions, budget reporting, full audience reporting and network segmentation in placement reporting.View the full article

Microsoft Bing is testing using rounded corners on short videos and normal videos within the Bing search results interface. Bing used to show these as squared-off edges.View the full article

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. The Google March 2026 spam update was the fastest rolling out update...View the full article

Google is running a test (or a bug) that shows a massive box of citations (massive in size, not in number of citations) at the bottom of AI Overviews. View the full article

Google is continuing to expand ads across AI Mode and now there's another type of ad unit for retailers to play with. We know that AI Mode is the future of Search and that means Google will need to continue innovating on the advertising front...View the full article

Google Ads has released a minor version update to the Google Ads API. We are now up to version 23.2. 23.2 adds VideoEnhancement resource, updates to HotelSettingInfo, and so many other updates.View the full article

Google announced it will be updating its Shopping Ads political content policy on April 16, 2026. Google said the update is to "implement additional restrictions on some political content."View the full article

Google Merchant Center updated its landing page requirements to say that products that are out of stock, those pages must have a grayed out add to cart/buy button on that page.View the full article

Here is a recap of what happened in the search forums today...View the full article

Google Ads is rolling out Google AI voice models as a new asset optimization feature for your video ads. This is for your existing Performance Max video ads.View the full article

Google is testing a larger header image for the Google Discover publisher header images. It looks a lot more magazine-type and style. View the full article

Robby Stein, VP, Product at Google Search, was interviewed by Zain Kah on Google AI Search features. While most of the conversation are items we already know, he did say a few interesting things that I want to pull out.View the full article

Yep, more of the same - the Google Search ranking volatility remains heated. Many are asking when we will see an officially announced Google core update. But it has not been announced yet.View the full article

This is a programming note that I will be not be posting here for the next several days. I am not exactly sure how long it will take and when I will be back at 100% but I am expecting it to take at least several days.View the full article

Google's John Mueller revealed an interesting tip on Bluesky the other day for anyone still disavowing links. John explained that site owners can indeed disavow entire TLDs if they want to. Note...View the full article

Branded queries filtering is now available for all eligible sites within Search Console.View the full article

A new agency-dedicated experience Merchant Center experience from Google should streamline managementView the full article

Google seems to have a bug with the Crawl Stats report in Google Search Console. The date selector appears to be acting a bit weird, where it doesn't let you select the before or after date.View the full article

Google has offered this feature that shows you your past searches, including being able to see your related activity searches from the Google Search results. Now, it seems, Google added a chart to show that search activity over time.View the full article