SEO for Social Media Integration

Want to learn SEO? These nine expert-led SEO courses are completely free—and worth your time. View the full article

AI isn’t just changing how brands communicate—it’s redefining what brands are. When 73% of marketing teams use generative AI, brand identity becomes a negotiation between human intent and machine interpretation. View the full article

Learn what organic SEO is and how to grow traffic using keyword research, content creation, etc. View the full article

Learn about lead generation strategies like SEO, social media contests, and retargeting campaigns. View the full article

Learn all the ins and outs of keyword research—what terms you need to know, what approaches you can take, and how you can make the most out of Semrush keyword research toolkit. View the full article

Improve SEO performance by reviewing existing content, targeting low-competition keywords, and more. View the full article

Question keywords are questions people type into search engines to find information, answers, or solutions. View the full article

App store optimization (ASO) is the process of improving an app‘s visibility and conversion rate in app stores. View the full article

Staying ahead isn’t just about scrolling through industry news, it’s about being in the same room as the people shaping where marketing is headed next. Here are the top marketing conferences to attend in 2025 View the full article

How can you find low-competition keywords to boost your website’s rank? Find out here. View the full article

SEO focuses on unpaid search traffic, while SEM encompasses both unpaid and paid search engine traffic. View the full article

Create a Google Analytics dashboard to review important data in one place + see report examples. View the full article

AI search optimization, or generative AI optimization (GAIO), can fit smoothly within your existing SEO and content initiatives. Here are some steps you can take to immediately level up your visibility strategy and drive organic discovery. View the full article

AI search optimization, or generative AI optimization (GAIO), can fit smoothly within your existing SEO and content initiatives. Here are some steps you can take to immediately level up your visibility strategy and drive organic discovery. View the full article

URL parameters are bits of information added to URLs after a “? “ symbol to filter or organize content. View the full article

Evergreen content is content that remains relevant for a long period of time without needing frequent updates. View the full article

Learn how to do a competitive analysis and compare your brand against your competitors. View the full article

The most popular social media platforms in the world include Facebook, YouTube, Instagram, and WeChat. View the full article

User-generated content (UGC) is non-sponsored content created by users instead of brands. View the full article

Understand the differences between local SEO, national SEO, and global SEO, and decide the best strategy for you. View the full article

See sitemap examples like openai.com/sitemap.xml. And learn how XML and HTML types differ. View the full article

Learn how to do a comprehensive SEO audit step by step and identify errors on your site or a client’s. View the full article

A top-level domain is the “.“ and text to the right of a domain. It can affect user perception of your brand. View the full article

A 400 bad request is when a server can‘t process a request due to formatting issues or missing information. View the full article

Learn more about SEO reputation management and explore how Semrush Local can transform your business‘s online presence. View the full article