What's on Your Mind?

Adobe will acquire software platform Semrush for $1.9 billion, the companies said on Wednesday, as the Photoshop maker looks to strengthen its marketing tools and attract brands with generative artificial intelligence products. The company will pay $12 per share for Semrush, representing a premium of around 77.5% to its stock’s last closing price. Semrush shares jumped 75% to $11.83 in premarket trading. Semrush designs and develops AI software that helps companies with search engine optimization, social media, and digital advertising. The acquisition, expected to close in the first half of next year, would allow Adobe to help marketers better understand how t…

Time slows. The mind chatter quietens. Outside distractions dial down to a hum. You are at one with the task at hand. Congratulations, you’ve reached flow state. Psychologist Mihály Csíkszentmihályi coined the term to describe a state of complete immersion in an activity, one in which focus comes naturally and you’re “in the zone.” Think of the hours flying by as a painter gets lost in their art. Or when you’re juggling three browser tabs, the caffeine hits, and suddenly, your fingers start flying across the keyboard. Well, over on TikTok, a new trend has the internet sharing the hyper-specific ways they “genuinely” enter their “flow state”—the more chaotic, the …

Starting a new job can be exhilarating and stressful at the same time. You are excited to meet new people, take on new responsibilities, and grow. You also want to demonstrate to your new employer that they made the right choice by hiring you. So, how do you put your best foot forward? Perhaps the most important thing to remember about that impression is that how you do things is more important than what you accomplish in those first few weeks. You are helping your new colleagues to get to know what it is like to work with you. This approach is valuable whether you’re entering the organization near the bottom or the top of the org chart. Listen first When …

Tyson Foods has agreed to stop making claims about reaching “net zero” or selling “climate-smart” beef for at least five years, part of a settlement from a lawsuit brought against it by the nonprofit Environmental Working Group (EWG). EWG sued Tyson in 2024 over “false or misleading” marketing claims. The lawsuit, filed in D.C. Superior Court, alleged that Tyson misled customers through materials that said the company’s industrial meat production operations will reach net-zero greenhouse gas emissions by 2050, and also claims that it produces “climate-smart” beef. Beef is one of the worst climate offenders when it comes to proteins. It is responsible for eight to …

The flight disruptions during the record government shutdown that ended last week inspired a rare act of bipartisanship in Washington on Tuesday, when congressional representatives from both parties introduced legislation that would allow air traffic controllers to get paid during future shutdowns. The bill proposes funding salaries, operating expenses, and other Federal Aviation Administration programs by tapping into a little-used fund with $2.6 billion that was created to reimburse airlines if the government commandeers their planes and they are damaged. The bill’s sponsors, which include four of the top Republicans and Democrats on the House Transportation and Inf…

A Gustav Klimt portrait painting that helped save the life of its Jewish subject during the Holocaust sold Tuesday for $236.4 million, a record for a modern art piece. Klimt’s “Portrait of Elisabeth Lederer” sold after a 20-minute bidding war at Sotheby’s in New York, where the flashiest item of the night was a solid gold, fully functioning toilet that went for $12.1 million. The 6-foot-tall (1.8-meter-tall) portrait, painted over three years between 1914 and 1916, depicts the daughter of one of Vienna’s wealthiest families adorned in an East Asian emperor’s cloak. It is one of two full-length portraits by the Austrian artist that remain privately owned. The work …

In today’s hyper-competitive B2B landscape, marketing leaders face a paradox: The pace of change is relentless, yet the need for clarity and purpose has never been greater. With artificial intelligence (AI) reshaping every facet of business, the imperative is not just to keep up but to lead the charge. To navigate this complexity, we must lead with vision and innovate with intent—focusing our efforts, aligning teams, and making decisions that drive the business forward. Below is a no-nonsense framework for CMOs to fulfill our mandate of not just keeping up with the market but shaping what comes next. VISION IS THE STRATEGIC COMPASS Vision is more than a lo…

Ransomware doesn’t knock on the front door. It sneaks in quietly, and by the time you notice, the damage is already done. Backups, replication, and cloud storage help recover from ransomware, but when it strikes, these products may not be enough. You copy your data and ensure copies are recoverable when needed. Replication is often viewed as the gold standard of protection. It is fast, efficient, and seems like an easy answer. Two common types of replication are in use today. The first is physical to physical. This is when data is copied from one physical device to another, usually at a remote location. The second is physical to virtual. This is when data is copie…

AI is bringing voice to the forefront of brand interactions. Smarter AI means we can talk to our technology—LLMs, software, phones, cars, fridges, and even banking apps. The novel part is this: Our technology is now talking back, and convincingly so. Brands are catching on, and the smart ones know that voice isn’t just functional, it will form a core part of the brand identity itself. Voice will be the next frontier of branding. And not metaphorically. A brand’s literal voice—the voice(s) used for advertising, on their website, and now, in interactive AI-based conversations with customers—is becoming just as ownable as elements of a visual identity. But standing out …

Google announced its widely anticipated Gemini 3 model Tuesday. By many key metrics, it appears to be more capable than the other big generative AI models on the market. In a show of confidence in the performance (and safety) of the new model, Google is making one variant of Gemini—Gemini 3 Pro—available to everyone via the Gemini app starting now. It’s also making the same model a part of its core search service for subscribers. The new model topped the scores of the much-cited LMArena benchmark, a crowdsourced preference of various top models based on head-to-head responses to identical prompts. In the super-difficult Humanity’s Last Exam benchmark test, which …

Every industry eventually reaches its productivity era. Manufacturing had automation. Finance had algorithmic trading. Today, real estate is stepping into its own transformation: the age of intelligent decision making. I’ve seen firsthand how investors are reimagining their operations. For decades, property investment was managed with clipboards, paper checks, and late-night phone calls. It left investors buried in minutiae. Now, just as modern supply chains run on smart logistics, real estate is running on smart systems that streamline everything from payments to tenant communications. The result? A shift away from chasing down tasks and toward making wise, fu…

The cryptocurrency market is continuing to tumble as investors worry about risky assets, an AI and tech bubble, and a roughly 50% likelihood of the Federal Reserve cutting interest rates. Closely watched digital asset XRP (XRP-USD) has fallen to $2.13 per token, a 26.55% drop from three months ago. It previously hit a high of $3.65 in July, but the cryptocurrency has been trending significantly downwards since early October. This fall keeps XRP below the critical support/resistance level of $2.20. XRP ETFs fail to boost price There were moments of hope that the price would rebound with the recent launch of three XRP exchange-traded funds (ETFs). However…

Today, retail giant Target Corporation (NYSE: TGT) reported its third-quarter fiscal 2025 earnings. Unfortunately, for the company and its investors, the results were a continuation of what Target has been seeing for years now: declining sales. Here’s what you need to know about Target’s Q3 and the impact the earnings are having on the company’s stock price today. Target’s Q3 2025 at a glance Here’s what the big box retailer reported for its Q3 2025: Net sales: $25.3 billion (down 1.4% from the same period in 2024) Adjusted earnings per share (EPS): $1.78 (down from $1.85 in the same period in 2024) Operating income: $948 million (down 18.9%) Net…

When I was a kid, my favorite place in the world was hunched over a sewing machine. I’d cut up old jeans, hand-stitch fabric scraps into new outfits, and dream of someday seeing my clothes walk a runway. My notebooks were full of fashion drawings. Somewhere in my teens, that dream slipped quietly into the background. Life pulled me in a different direction. But this year, thanks to AI, I finally staged my first runway show at New York Fashion Week. Okay, not at the literal Fashion Week runways in Manhattan but on social media where people are scrolling for Fashion Week content. And the wild part? I pulled it together in one Friday night using my own AI-powered f…

When Gabriela Flax left her corporate position managing 40 people to work on her career coaching businesses solo and moved from London to Sydney, the first thing she noticed was the silence. Without the constant movement, office hum, phones, and elevator dings, she says, she could finally bask in the quiet she’d always craved. But, she quickly realized, “Oh, wow, there’s no one around me.” Flax, a career coach and founder of the newsletter Pivot School, says, “I initially named my Substack No One’s in the Kitchen. I’d get off a work call super excited [because I] signed a new client . . . go to my kitchen to make a coffee, and no one’s there . . . just my dog loo…

Across nearly four decades as a teacher, principal, superintendent, funder, and now leader of a large education nonprofit organization, the experience that most shaped my view of learning wasn’t a grand reform or a shiny new program. It was a Friday physics lab in Brooklyn. My students predicted a graph that couldn’t exist—a vertical line for velocity and time. What followed was confusion, debate, trial, and error. And then discovery: Velocity requires both displacement and time. That brief struggle taught me, the teacher at the time, more about how learning really happens than any policy memo ever has. That moment endures because it represents what school should unl…

AI models have a voracious appetite for data. Keeping up to date with information to present to users is a challenge. And so companies at the vanguard of AI appear to have hit on an answer: crawling the web—constantly. But website owners increasingly don’t want to give AI firms free rein. So they’re regaining control by cracking down on crawlers. To do this, they’re using robots.txt, a file held on many websites that acts as a guide to how web crawlers are allowed—or not—to scrape their content. Originally designed as a signal to search engines as to whether a website wanted its pages to be indexed or not, it has gained increased importance in the AI era as some…

OpenAI watchers have spotted something curious over the last week. References to GPT-5.1 keep showing up in OpenAI’s codebase, and a “cloaked” model codenamed Polaris Alpha and widely believed to have come from OpenAI randomly appeared in OpenRouter, a platform that AI nerds use to test new systems. Nothing is official yet. But all of this suggests that OpenAI is quietly preparing to release a new version of their GPT-5 model. Industry sources point to a potential release date as early as November 24. If GPT-5.1 is for real, what new capabilities will the model have? As a former OpenAI Beta tester—and someone who burns through millions of GPT-5 token…

As I write this my 6-and-a-half-month-old daughter is sitting on my lap in my home office, where she spends an hour or two each day. Despite all the toys I’ve laid out for her, the thing she typically reaches for is my keyboard, occasionally leading to the odd typo. I’ve been a freelance journalist for about 12 years, but never has this work-from-home, choose-your-own schedule arrangement been so valuable. Last year I was able to be with my wife at almost every doctor’s appointment, ultrasound, and blood test before we became parents in April. Since our daughter was born, I have enjoyed the flexibility not only to make it to every pediatrician appointment and give…

Discovering that a colleague with the same job title is earning more than you is never fun, though it is quite common. According to a global survey of 1,850 workers by résumé building platform Kickresume, 56% have discovered that someone with the same job at their company is earning more than them, and another 24% have their suspicions. “People are much less willing to discuss their salaries than we thought they would be—there’s still quite a stigma around it,” says Kickresume’s head of content Martin Poduska, who helped conduct the study. “The weirdest thing is that we didn’t identify a good reason for it.” Poduska explains that compensation is far from a pre…

If you’re in the business of publishing content on the internet, it’s been difficult to know how to deal with AI. Obviously, you can’t ignore it; large language models (LLMs) and AI search engines are here, and they ingest your content and summarize it for their users, killing valuable traffic to your site. Plenty of data supports this. Creating a content strategy that accounts for this changing reality is complex to begin with. You need to decide what content to expose to AI systems, what to block from them, and how both of those activities can serve your business. That would be hard even if there were clear rules that everyone’s operating under. But that is far …

Just in time for the busy holiday travel season, Apple has rolled out a new iOS 26 feature that lets users store their U.S. passport on their iPhone. The digitization of the passport is something tech-savvy travelers have longed for, especially as other once physical-only items that have crowded our pockets, like credit cards, driver’s licenses, and even car keys, have made their way onto the iPhone. But so far there are limitations to what you can do with your digitized passport, which Apple dubs your “Digital ID.” Here’s what you need to know about uploading your passport to your iPhone and what you can—and can’t—use it for once it’s there. How to add your passp…