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No place is more vulnerable to hurricanes in the 50 U.S. states than the Florida Keys. The chain of islands celebrated by singer Jimmy Buffett in his odes to tropical escapism is surrounded by water, jutting out 120 miles southwesterly from Florida’s mainland to Key West with the Gulf and Atlantic Ocean on either side. The archipelago historically has been known for its quirky and libertarian inhabitants who revel in the islands’ hedonistic, artistic and outdoorsy lifestyle. In recent years, it also has become a haven for the wealthy. Overseeing safety for the more than 80,000 inhabitants of the Conch Republic — the nickname for the islands after denizens declared a to…

More Klarna customers are having trouble repaying their “buy now, pay later” loans, the short-term lender said this week. The disclosure corresponded with reports by lending platforms Bankrate and LendingTree, which cited an increasing share of all “buy now, pay later” users saying they had fallen behind on payments. The late or missed installments are a sign of faltering financial health among a segment of the US population, some analysts say, as the nation’s total consumer debt rises to a record $18.2 trillion and the The President administration moves to collect on federal student loans. Shoppers who opt to finance purchases through BNPL services tend to be younger t…

Salesforce is buying AI-powered cloud data management company Informatica in an approximately $8 billion deal. Informatica’s shareholders will receive $25 per share, a premium of about 11% from Friday’s closing price of $22.55. The transaction will give Salesforce access to Informatica’s data management capabilities. Informatica was taken private in 2015 by private equity firm Permira and the Canada Pension Plan Investment Board for about $5.3 billion. It went public again in 2021. “Joining forces with Salesforce represents a significant leap forward in our journey to bring data and AI to life by empowering businesses with the transformative power of their most critic…

With Memorial Day behind us, America’s summer travel season is now in full swing. While flyers should be aware of how to find great fares and the best apps to use when taking a vacation overseas, they should also be mindful of a few new rule changes going into effect at popular airlines, which could impact their trips. Those changes are happening at two of America’s most well-known airlines—Southwest and United—and include alterations to the airlines’ free baggage and check-in policies, respectively. Here’s what to know about the changes and when they go into effect. Southwest’s signature “Bags Fly Free” policy changes on May 28 On Wednesday, May 28, Southwest’…

Earlier this month, the Food and Drug Administration (FDA) and the Centers for Disease Control and Prevention (CDC) announced a multistate investigation of a Salmonella outbreak linked to cucumbers believed to have been grown by Bedner Growers Inc. of Boynton Beach, Florida. That outbreak has so far sickened 26 people in 15 states. And now, that outbreak has caused Walmart to recall a select cucumber product from some of its stores. Here’s what you need to know about Walmart’s cucumber recall. What’s happened? On May 22, Walmart announced that it was recalling a select cucumber product over fears that it had the possibility of being contaminated with Salmonella…

After six years in the game, Nuuly, the clothing rental service from Urban Outfitters, has done what few thought possible: turned a profit. In an industry full of flashy failures and billion-dollar burns, Nuuly is quietly winning with a strategy that’s shaking up fashion and business. View the full article

One of the most popular smartphone apps in the world has finally come to the iPad. Today, Meta has officially released WhatsApp for iPad. The release comes nearly sixteen years after WhatsApp debuted on the iPhone, and went on to become the de facto messaging app for most of the world. WhatsApp comes to the iPad WhatsApp debuted on the iPhone in 2009, and within just five years, that messaging app had become so popular that Facebook (now Meta) announced in 2014 that it was acquiring it for a staggering $19 billion. But the extraordinary sum Meta paid for WhatsApp seems to have been worth it. On Meta’s financial conference call on April 30, Mark Zuckerberg annou…

Lego just announced its first book nook: Sherlock Holmes’ Baker Street. I was guessing this was coming sooner than later, with Lego’s ever-increasing focus on the adult market and the growing popularity of book nooks. The design is fantastic, full of the fine details you expect of high-quality book nooks, which are miniature dioramas that are designed to fit between books on a shelf. But, unlike those, you can actually take this off the bookshelf, unfold it into a three-building Victorian London street, and play with it. Conceived by Japanese artist Monde in 2018, book nooks often depict a street, a room, or some other structure inspired by a theme from a real boo…

The list of Rite Aid drugstores marked for closure continues to grow at a furious pace after the ill-fated pharmacy chain filed for bankruptcy a second time. In a court filing last week, the company said it would move to close 151 additional locations in 10 states, its largest batch of closures since the Chapter 11 process began three weeks ago. Three earlier filings had disclosed a combined 210 closures, as Fast Company previously reported. That means the list of stores that are expected to shutter on an accelerated timeline is now over 360—more than a quarter of Rite Aid’s fleet of 1,277 locations. Fast Company reached out to Rite Aid for more information …

As the global migrant crisis continues to dominate our airwaves, Welcome.US has triggered a dramatic impact on U.S. immigration, resettling 800,000 refugees across all 50 states. The organization’s co-founder and CEO, Nazanin Ash, shares how her team developed an effective and efficient model, unlocking a nonpartisan community of 2 million volunteers, supported by corporate partnerships with the likes of Meta, Google, and Uber. This is an abridged transcript of an interview from Rapid Response, hosted by the former editor-in-chief of Fast Company Bob Safian. From the team behind the Masters of Scale podcast, Rapid Response features candid conversations with today’s t…

As the global migrant crisis continues to dominate our airwaves, Welcome.US has triggered a dramatic impact on U.S. immigration, resettling 800,000 refugees across all 50 states. The organization’s cofounder and CEO, Nazanin Ash, shares how her team developed an effective and efficient model, unlocking a nonpartisan community of 2 million volunteers, supported by corporate partnerships with the likes of Meta, Google, and Uber. This is an abridged transcript of an interview from Rapid Response, hosted by the former editor-in-chief of Fast Company Bob Safian. From the team behind the Masters of Scale podcast, Rapid Response features candid conversations with today’s to…

In 2006, as the modern sustainability movement gained momentum, I launched The Lazy Environmentalist on Sirius Satellite Radio. The show’s premise was simple: Millions of people wanted to reduce their environmental impact, but not if it meant sacrifice or inconvenience. So we sought stories and solutions that elevated sustainability’s appeal. That’s how I found Plasma Boy. Plasma Boy Two decades ago, Portland, Oregon, had a thriving drag racing scene. A city known for its progressive, artsy vibe was also home to legions of racing fans obsessed with speed. John Wayland, aka Plasma Boy, was one of them. His racing vehicle was a souped-up yet diminut…

When most people think about innovation, they imagine sprints, whiteboards, late nights, and the relentless pace of deadlines. What’s often missing from this image are genuine acts of kindness and empathy—but perhaps they should be at the center.  As the leader of FIRST (For Inspiration and Recognition of Science and Technology), a global youth STEM education community, I’ve seen firsthand the power of Gracious Professionalism. This ethos is about more than producing quality work: It’s about valuing others—teammates, competitors, and the broader community—and showing respect at every turn. Gracious Professionalism empowers everyone, regardless of role or tenure, to l…

Growing up in rural Northern California and later serving in the military, stationed in Mississippi, I experienced firsthand the stark disparities in access to quality goods. Even finding fresh, local produce often meant bypassing the grocery store for a farm stand because the desired options simply weren’t stocked. In many communities I lived in and visited, the available choices were severely limited, creating a significant market gap that persists today. This isn’t just a social issue I observed; it’s a massive missed revenue opportunity for retailers who are overly focused on saturated urban markets while overlooking the immense potential waiting in rural and Middle A…

In an era where artificial intelligence is rapidly redefining creative industries, branding stands at a pivotal crossroads. Tools like Midjourney and DALL-E are often portrayed as threats to traditional visual branding, but their true value may lie elsewhere—not in replacing human creativity, but in expanding the sensory dimensions of brand expression. At the bread and butter, a global brand consultancy, we believe branding should never be superficial. It should touch. Move. Resonate. That’s why we built our practice around “Betterment Branding”—a philosophy that connects long-term brand growth to emotional, sensory, and social resonance. Today, the intersection of A…

Ordinarily, we think of procrastination as something to avoid or correct, but in reality, it can have some legitimate benefits. From giving us time to reflect and collect new information to creating urgency for the work, procrastination comes with some surprising advantages. We’re wise to consider how we can perform our best. With so much to do and so little time, reconsidering our efficiency is smart. Our most ingrained habits may not actually be the best strategies for our success. Rethinking procrastination may be one of the most unexpected ways to reset our work habits, and one of the most effective. Rethinking why we procrastinate If you procrastinate, you…

Streetwear used to be about rebellion, community, and self-expression but now it’s walking down luxury runways with $2,000 price tags. Fast Company hit the streets of New York at the iconic Jeff Staple store launch to ask real streetwear fans: Is streetwear still streetwear? Is the culture still alive? Or has luxury killed the vibe? View the full article

Violent tornado outbreaks, like the storms that tore through parts of St. Louis and London, Kentucky, on May 16, have made 2025 seem like an especially active, deadly and destructive year for tornadoes. The U.S. has had more reported tornadoes than normal—more than 960 as of May 22, according to the National Weather Service’s preliminary count. That’s well above the national average of around 660 tornadoes reported by that point over the past 15 years, and it’s similar to 2024—the second-most-active year over that same period. NOAA National Storm Prediction CenterI’m an atmospheric scientist who studies natural hazards. What stands out about 2025 so far isn’t just the num…