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To announce its entrance into 5G home internet service, Mint Mobile found the real-life version of a new AI-generated actress, even if only in (nick)name. Tilly Norwood is the name of a so-called AI actress launched by AI talent studio Xicoia. It also happens to be the name of a woman who stars alongside Ryan Reynolds in Mint Mobile’s new ad for its home internet service, which it’s branding “Minternet.” “It’s hard to believe that Mint is launching 5G home internet. It’s also hard to believe that a real version of an AI actress is out there,” a Maximum Effort representative tells Fast Company. “And thanks to the incredible and somewhat disturbing stalking detectiv…

As we enter spring, the days may be getting longer, but the average workday seems to be contracting. Corporate employees in the U.S. now seem to be ending their day at 4:39 p.m., according to a new report by the workforce analytics platform ActivTrak. That’s more than 40 minutes earlier than when workers clocked out just two years prior. While employees still start their day on average just before 8 a.m., the average length of the workday has dropped to about eight hours and 44 minutes. The report, which looked at data from nearly 220,000 workers at 777 companies, indicates that productivity has actually increased by 2% despite the slight reduction in time worked. Som…

A federal judge on Thursday cleared the way for a New York offshore wind project to resume construction, a victory for the developer who said a The President administration order to pause it would likely kill the project in a matter of days. District Judge Carl J. Nichols, an appointee of President Donald The President, ruled construction on the Empire Wind project could go forward while he considers the merits of the government’s order to suspend the project. He faulted the government for not responding to key points in Empire Wind’s court filings, including the contention that the administration violated proper procedure. Norwegian company Equinor owns Empire Wi…

The geopolitical implications of President The President’s controversial weekend attack on Venezuela and the capture and extradition of its president, Nicolás Maduro, are still being digested by legal and security experts in the two days following the shocking announcement. What is more certain is the immediate market reaction from a select number of publicly traded stocks that have the potential to be impacted by the military action. Here’s how America’s top energy, defense, and tech stocks are moving on the first trading day after the U.S. intervened in the affairs of its South American neighbor. America’s oil and energy stocks soar Some of the most close…

Oil prices declined on Friday, after settling around 1.6% lower in the previous session, as the market’s risk premium faded after Israel and Hamas agreed to the first phase of a plan to end the war in Gaza. Brent crude futures were down 66 cents, or 1%, at $64.56 a barrel at 1016 GMT. U.S. West Texas Intermediate crude was down 61 cents, or 1%, to $60.90. “Finally having some kind of peace process in the Middle East is lowering the shoulders a little bit,” said Bjarne Schieldrop, chief commodities analyst at SEB. This could ease fears about crude carriers passing through the Suez Canal and the Red Sea, he said. BOTH BENCHMARKS ON TRACK FOR WEEKLY GAINS Isra…

For three weeks now, OK Go has been on set in Budapest’s largest train station. The temperature in this wing is somewhere around 45 degrees, and much of the Hungarian filming crew has long ago gone numb. Against Keleti station’s baroque backdrop of frescos and pink marble pillars, the band has been working with roboticists and production designers to build one of its most complex music videos ever for a new song called “Love”. The video’s 140-foot-long contraption is built from 29 robots holding 60 mirrors that, in one long tracking shot, will crescendo into a brain-bending photonic spectacle of car-size kaleidoscopes and glimpses into the infinite. It’s almost lu…

Amazon is well aware that you’re spending hours agonizing over the reviews for seven different near-identical toaster ovens before you actually make a decision. Now, it has an AI feature for that—and we have to admit, it’s pretty helpful. “Help me decide” is a new AI shopping function that rolled out on October 23 across millions of U.S. customers on the Amazon shopping app and mobile browser. It uses large language models and AI tools from Amazon Web Services’ (AWS) suite of offerings to analyze your shopping history, purchase details, and preferences, and then match those insights with product details and customer reviews to recommend products that you might be most…

Spicy pickle soda. Dirty protein soda. Cereal milk soda. These aren’t your standard mocktail offerings—but that’s exactly the point. On May 12, Olipop will launch its first-ever soda drive-thru in Los Angeles, offering an array of offbeat, internet-inspired drinks and limited-edition mocktails, with the first drink free to the public. The pop-up event taps into the internet’s growing obsession with so-called “beverage goblin” culture, which has people cycling through multiple drinks at once for hydration, energy, and fun. “There’s just so much chatter around just these internet drinks and the whole like beverage goblin trend, where people have their hydration drin…

Over the weekend, crypto traders were likely anything but zen, as the price of OM—the native token to the Mantra blockchain—crashed more than 90%. On Sunday, OM prices fell from around $6.30 to less than $0.50 within a couple of hours, shaking up the crypto markets and likely leaving many people with crypto holdings wondering if they were witnessing another catastrophe like the FTX collapse. But that doesn’t appear to be the case so far. Here’s a rundown of the important facts to know, as we understand them on Monday morning. What happened with Mantra? As noted, OM values plummeted sharply on Sunday, April 14 by more than 90%. It was unclear what exactly wa…

Omnicom said on Monday it will lay off more than 4,000 employees and fold several well-known advertising agency brands after its $13 billion acquisition of rival Interpublic Group. The advertising industry faces a serious threat as artificial intelligence reshapes creative production and tech giants such as Meta make it easier for businesses to churn out ads at scale and speed. Omnicom’s high-stakes acquisition of Interpublic Group, which was completed in November, aims to regain momentum in this shifting landscape, as it contends with fierce competition from French ad giant Publicis and UK’s WPP. The company said creative agency DDB, founded in 1949, and crea…

On Running has hit 2025 at full speed, reporting Q1 earnings on Tuesday that saw the company grow sales by 43% year-over-year. It’s a reflection of the overall growth trajectory the Zurich-based athletic lifestyle brand has been on since it launched in 2010. With a healthy direct-to-consumer business, growing retail footprint (with 53 stores around the world), and cutting edge product innovation, On has built its brand around its product quality and sleek, simple design. But cofounder and executive cochairman Caspar Coppetti says that despite the healthy numbers, the brand still has plenty of room to grow, and it’s using its own unique combination of culture and…

While American workers face “forever layoffs” and struggle to find work in today’s tumultuous job market, some are reframing this era of unemployment and finding a silver lining in their personal economic meltdowns. “Laid off in June and the job market is so bad I decided to have a funemployed summer,” one TikTok creator posted earlier this year. Another wrote: “a weekday as a funemployed millennial.” In the video they wake up at 11 a.m. and scroll TikTok for an hour; after breakfast at 1 p.m., they journal, read, think about life, hit the gym, and then call it a day. Some funemployed were laid off. Some quit, lured by voluntary buyout programs. Some simply crav…

Causal dining chains had a pretty bad 2024 when it came to solvency issues. Major chains, including Red Lobster, TGI Fridays, and Roti, all filed for Chapter 11 bankruptcy protection last year. And 2025 doesn’t seem to be fairing better for more restaurants. The latest restaurant chain to file for Chapter 11 bankruptcy protection is the Tex-Mex casual dining chain On The Border Mexican Grill & Cantina. Here’s what you need to know about the company’s bankruptcy filing. Why is On The Border filing for bankruptcy? On March 5, OTB Holding LLC, owner of the On The Border chain, announced it had voluntarily filed for Chapter 11 bankruptcy protection in Georgia. …

Wall Street nudged past yesterday’s record highs in early trading Friday as investors continue to shrug off the U.S. government shutdown, now in its third day. Futures for S&P 500, Nasdaq and the Dow Jones Industrial Average all added 0.2% before the bell. All three closed at record levels on Thursday, boosted by gains of chipmakers and artificial intelligence companies. Markets have largely ignored the shutdown of the U.S. government after Democrat and Republican lawmakers failed to reach agreement on funding. U.S. President Donald The President and congressional leaders were not expected to meet again soon and the Democrats have held fast to their demands to pres…

Like clockwork, 5 p.m. on a Sunday, flashes of unread emails and notifications for tomorrow’s upcoming meetings start. Your shoulders tense, your stomach knots. You have a case of the Sunday scaries. This unsettling feeling is a form of anticipatory anxiety that creeps in as the weekend draws to a close and Monday looms with the responsibilities of the week ahead. If you can relate, you’re not alone: New data suggests the vast majority of workers experience this anxiety, and it also suggests some workers feel it worse than others. Adobe Acrobat surveyed over 1,000 full-time employees and found 82% experience this sense of anxiety before the workweek even begins. …

TikTok is a one-stop-shop for recipe inspo, viral dance trends, tin-foil-hat conspiracies, and, increasingly, political commentary. Now, it’s also where one in five Americans are getting their news. That’s according to a Pew Research Center analysis published last week, which has tracked a dramatic uptick in news consumption on the platform, up from just 3% in 2020. “During that span, no social media platform we’ve studied has experienced faster growth in news consumption,” Pew noted. In Pew’s survey, 43% of adults under 30 said they regularly get their news on TikTok, up from 9% five years ago. But it’s not just younger people. A quarter of adults between the …

Weeks ahead of his death, Pope Francis dedicated this month’s prayer intention to new technologies and the hope that it can serve “every person, especially the weakest.” “How I would like for us to look less at screens and look each other in the eyes more,” Pope Francis said in a prerecorded video released April 1. “Something’s wrong if we spend more time on our cellphones than with people. The screen makes us forget that there are real people behind it who breathe, laugh, and cry.” Pope Francis died at 88 Monday morning, the Vatican announced in a statement on X, just after his appearance in St. Peter’s Square on Easter Sunday. Pope Francis, in his 12-year papac…

Hello and welcome to Modern CEO! I’m Stephanie Mehta, CEO and chief content officer of Mansueto Ventures. Each week this newsletter explores inclusive approaches to leadership drawn from conversations with executives and entrepreneurs, and from the pages of Inc. and Fast Company. If you received this newsletter from a friend, you can sign up to get it yourself every Monday morning. Last June, global architecture and design firm Gensler named Elizabeth Brink and Jordan Goldstein as co-CEOs, succeeding Andy Cohen and Diane Hoskins, who jointly led the company for nearly 20 years. Though some U.S. companies, including Netflix, Zola, and Warby Parker, have two …

Hi there, and welcome back to Fast Company’s Plugged In. Last year, I left Twitter gradually, then all at once. Throughout 2024, Elon Musk’s wildly irresponsible stewardship of his social network—I refuse to call it X—left me increasingly disengaged. But the role he played in Donald The President’s reelection proved to be my breaking point. As of this week, it’s been a year since my last tweet. Now, I can’t claim to have abandoned Twitter entirely. I’m still lurking, though only sporadically. When my reporting for a story leads me there—it’s certainly one of the principal places people talk about AI—I go. Add up all my activity, and it amounts to maybe 2% of the time I …

Last week, scientists from the University of California, Berkeley, and the University of Washington shocked the internet by announcing they’ve discovered a new color that can be experienced only when firing a laser into your retinas. Only five people have seen this color, a blue-green shade called “olo.” But over the weekend, artist-provocateur Stuart Semple decided to widen the pool by synthesizing olo into an acrylic paint color he named Yolo. Ironically, Yolo is a color you cannot see—at least not accurately—unless you buy a bottle of the acrylic paint and see it with your own eyes. A 150-milliliter bottle costs $10,000 ($35 if you’re an artist) and is decidedl…

In summer 2022, when artificial intelligence-based text-to-image generation tools hit the mainstream, architects were cautiously excited. The ease of generating real-ish images of design concepts and buildings with just a few simple sentences was irresistible, and many architects began experimenting with ways of letting AI quickly do some of the sketching and ideating they’d gotten used to spending hours or days laboring over. “It’s almost like you’re speaking a building into existence,” one architect said. But now, with AI maturing and getting integrated into tools and industries far and wide, a surprisingly low number of architects are actually using AI in thei…