What's on Your Mind?

With millennials and Gen Z opting for fur babies over actual babies, a new workplace benefit is starting to take over. Enter the era of pawternity leave, where pets are dictating benefits, as companies scramble to keep up with shifting priorities. The reality is: without pet perks, companies are risking losing top talent. Sixty percent of pet parents say they would quit their job if it interfered with their ability to care for their pet and almost 10% already have. With the growing number of people placing such a high value on their pets, companies are beginning to recognize pet parenthood as more than just a lifestyle choice. It’s a reflection of today’s priorities,…

Kendrick Lamar isn’t just a Grammy-winning rapper—he’s also behind pgLang, a groundbreaking creative company shaping the future of media, music, and storytelling. But what exactly is pgLang? And how is it redefining the creative agency model? This is FC Explains, where Fast Company breaks down the most innovative companies of the year. View the full article

It’s summer again. A decade may have passed in real time since stepbrothers Phineas Flynn and Ferb Fletcher had their last summertime adventure on TV, but it’s just one unremarkable school year later for the characters in the beloved animated TV series Phineas and Ferb. The longest-running show in Disney Channel history, Phineas and Ferb aired from February 2008 to June 2015, winning five Emmys and becoming the most successful animated series for kids (ages 6 to 11) and tweens (ages 9 to 14) in Disney Television Animation history. It became the No. 1 animated TV series among tweens in 2009, supplanting Nickelodeon’s SpongeBob SquarePants. Tina Fey, Ben Stiller, …

Data centers have become the starting blocks in the global race for AI supremacy. Tech giants like Meta, Alphabet, and OpenAI have committed hundreds of billions of dollars collectively to building more of them. States are offering incentives for their development, and President Donald The President signed an executive order in July cutting regulations to speed up construction. For all the breakthroughs they promise, the environmental toll of these facilities is already staggering: According to the International Energy Agency, U.S. data centers used roughly 185 terawatt-hours of electricity in 2024—more than all of Pakistan’s 248 million people used that year. To keep…

Thermal pools, hammams, banyas, onsens, shvitzes, cold plunges, steam rooms, and saunas: Hot and cold water, and the communal experience of steam and sweat, has been a pillar of social and wellness cultures across millennia. Now a new crop of brighter and busier spaces known as social bathhouses seek to re-create the benefits of communal bathing with a callout to today’s overstressed, always-connected culture. As one bathhouse owner says, “You’re half naked, your phone’s in the locker, everyone’s going through something together.” There isn’t a comprehensive count of social bathhouse openings, but there’s a sense that it’s a nascent category in American fitness c…

In the late 2010s, at the height of the direct-to-consumer boom, Framebridge founder Susan Tynan was green with envy. Many other venture-backed startups from the era—like Casper, Away, and Glossier—were growing much faster than her custom framing business. While these other buzzy brands focused on acquiring customers and growing revenue, Tynan was using her $81 million in venture funding to tackle more arduous operational issues, like building factories and hiring hundreds of craftspeople to make frames by hand. Eleven years into the business, Tynan’s slow, steady approach to growth is paying off. Framebridge now has 750 employees, 500 of whom work at the company…

There’s a focus on protecting our personal data now, perhaps more so than ever before, be it from foreign powers, Big Tech, or Elon Musk’s DOGE. Consumers are wary about where their data is going, what it’s being used for, and how, or if, they can put up safeguards, especially while using tech tools like search engines or AI assistants. With several AI tools and assistants hitting the market over the past couple of years—Microsoft’s Copilot and Meta’s Llama, among many others—much of our data, queries, and summaries are being fed to large tech companies, used to train their artificial intelligence models. While some users may not mind, it could turn others off, w…

For most social media companies, getting users to doomscroll as much as possible is the name of the game. But Pinterest is now encouraging its young users to put their phones away during class. The mood board app is currently demoing a new pop-up for users aged 13 to 17 in the U.S. and Canada that will prompt them to stop scrolling and close the app during class, according to a report from The Verge. “Focus is a beautiful thing,” a screenshot of the prompt reads. “Stay in the moment by putting Pinterest down and pausing notifs until the school bell rings.” The pop-up is set to appear between 8 a.m. and 3 p.m. on school days, and Pinterest plans to roll out the test t…

As we scroll through our feeds, it’s not unusual to stumble upon AI-generated slop—the kind of empty, nonsensical content that’s unmistakably artificial. You click on one, and before you know it, your feed’s flooded with more of the same. It’s left users craving the authenticity they once savored—a pervasive frustration spreading across social media Pinterest has not been immune to the phenomenon. Described by Futurism as “strangled by AI slop,” the platform has been “engulfed in a torrent of uncanny AI-generated content, drowning out the human-made inspiration that once thrived there.” Amid a surge of complaints, the platform has rolled out new generative AI cont…

Pinterest shares (NYSE: PINS) are skyrocketing in premarket trading this morning after the company announced Q4 results for its fiscal 2024 yesterday. PINS stock is currently up over 22% to above $41 per share as of the time of this writing. It hasn’t seen that price point seen since last July. Here’s what you need to know about Pinterest’s latest results and its surging stock. Pinterest’s revenue and growing user base shine in Q4 Almost any way you look at it, Pinterest had a great Q4, with two metrics really seeming to have made investors happy: Revenue: $1.15 billion Global Monthly Active Users (MAUs): 553 million For its fourth quarter, Pinterest ge…

Pinterest, a platform Futurism described as “being strangled by AI slop,” is not having a great day. The image-based social media company yesterday released its third-quarter earnings and, despite a 17% increase in revenue year-over-year (YOY), its shares took a tremendous tumble. Pinterest stock (NYSE: PINS) dropped about 20% through after-hours trading and into premarket on Wednesday, sitting at 18.6% down at the time of publishing. We’ll get into the “AI slop” factor, but first it’s worth noting that Pinterest’s revenue might have improved YOY, but it only just met Wall Street’s expectations of $1.05 billion, according to consensus estimates cited by CNBC.…

In part two of How YouTube Ate TV, Fast Company’s oral history of YouTube, we look at how the company’s rapid ascent after its 2005 founding led to multiple challenges, from bandwidth costs to unhappy copyright holders. This prompted the startup to consider selling itself, and on October 9, 2006, Google announced that it would be buying it, for $1.65 billion. That deal came with the promise that the web giant would help YouTube scale up even further without micromanaging it. Eventually, the balance they struck between integration and independence paid off. But when YouTube was still a tiny, plucky startup, nobody was looking that far ahead. Read more How YouTube A…

Pittsburgh International Airport (PIT) was never really meant to serve Pittsburgh. When the modern airport opened in 1992, it was built as a hub for U.S. Airways, primarily serving as a connection point for passengers heading elsewhere. Tens of millions of passengers used PIT annually, though only a small number of them were actually flying into or out of Greater Pittsburgh. Most stayed in the terminal, leaving one gate only to enter another, which was fine—until it wasn’t. “In 2004, the hub went away. Passengers plummeted. All those connecting passengers left,” says Christina Cassotis, who came on as CEO of the Allegheny County Airport Authority in 2015. After years …

Pizza Hut could soon be up for sale. Yum Brands, Pizza Hut’s parent company, said Tuesday it’s conducting a formal review of options for the brand, which has struggled to compete in a crowded pizza market. Yum CEO Chris Turner said Pizza Hut has many strengths, including a global footprint and strong growth in many markets. Pizza Hut has nearly 20,000 stores in more than 100 countries, and its international sales were up 2% in the first nine months of this year. China is its second-largest market outside the U.S. But Pizza Hut gets nearly half its sales from the U.S., where it has around 6,500 stores, and U.S. sales fell 7% in the same period. Pizza Hut was lo…

The official U.S. Department of Homeland Security X account has been testing out a new social media strategy that no one asked for, as a meme lord. On Monday, a video posted to the DHS’s X account used the Pokémon catchphrase “Gotta Catch ‘Em All” to compare ICE arrests to hunting the titular creatures. The video ends with mugshots of those arrested by ICE super imposed onto fake Pokémon trading cards, alongside their alleged crimes, including murder, pedophilia, burglary, murder, and child endangerment. On Tuesday, Theo Von, the podcast host of “This Past Weekend,” which had The President on as a guest during his presidential campaign, also found himself the st…

It might sound a little silly that there’s an entire subgenre of influencers who offer investment advice around Pokémon trading cards. Probably because it is a little silly. The idea of some YouTube Jim Cramer breathlessly warning viewers that “Surging Sparks is setting a fire under collectors and investors” is the stuff Saturday Night Live sketches are made of. Yet, there’s nothing silly about the amount of money changing hands in the Pokémon card space these days. Especially right now. If it weren’t clear from all the viral videos of brawls at various Costcos, the soaring popularity of Pokémon cards has lately reached stratospheric new heights. (Costco ultimatel…

Let’s get one thing out of the way right now: If you’re taking photographs with a Polaroid camera in the 21st century, it’s not because pristine image quality is your overarching priority. In the digital age, the dreamy imperfection of Polaroid pictures is part of their appeal. They’re never that sharp, and no two come out exactly the same. Even Fujifilm’s Instax cameras—instant photography’s current market-share giant—produce more consistent results. Still, even people who love Polaroid’s analog soul and tactile immediacy have their limits. Each shot from an eight-photo film pack costs about $2.25, considerably more than Instax shots. That’s less than it did in insta…

Polaroid’s new collaboration with the Metropolitan Museum of Art (MoMA) is designed to make your retro photos look like colorful works of pop art—and it feels like a flashback to 2014. The partnership includes two exclusive items: an $130 Polaroid camera and a separate $22 set of eight custom film frames. The camera itself is an analog instant camera—specifically, Polaroid’s Now Generation 3 model—rendered in a bright blue housing, complete with the “MoMA” wordmark in a lighter blue across the front. Included with the device are three neon, MoMA branded wrist straps to customize the look. Where the collaboration really shines is with its custom Polaroid film …

After Zohran Mamdani’s campaign aired a commercial that used a Knicks-style campaign logo that wrote out “Zohran” over an image of a basketball, the NBA team asked them to take it down. The Mamdani ad, which aired during the New York Knicks’s opening game last week, shows black-and-white footage of a pick-up basketball game in a park as the narrator says “New York, this is our year.” There’s shots of Mamdani campaigning interspersed with the pick-up game, and the narrator says “Things can be different. Hope is back,” before the Knicks-style logo flashes on the screen over the sound of drums. The Knicks, whose owner donated last year to Mayor Eric Adams, weren’…