What's on Your Mind?
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When meeting clients, I make one promise—to see the world as it could be. That’s not a bad message right now. It’s a pretty weird world out there. The volatile political and socio-economic landscape can make us all feel like things are going to hell. And in the slightly less real world of marketing and advertising, that’s even more the case. The challenges of any agency or client team continue to escalate. Instability abounds. Then there’s the issue of client loyalty, reduced scopes, tighter timelines, and the not-so-secret plan of AI to take everyone’s jobs. And then the cynicism comes. As we know, misery loves company, so soon—if you want to find it—it can turn…
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Ukraine’s war with Russia—sparked by Russia’s invasion in the spring of 2022—is now entering its fourth year. So too is Sine.Engineering, a company born amid the conflict. CEO Andriy Chulyk founded the company in April 2022, pivoting from running a standing-desk business in the Lviv region to supporting his country’s defense efforts through various drone technologies and components. The 150-person-company has scaled rapidly over the past three years; its parts are now used in drones made by more than 50 manufacturers worldwide. “Everyone thought something might change, that [war] would stop,” Chulyk says. “But we see clearly now that the situation is only getting har…
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Cargill Kitchen Solutions is recalling more than 212,000 pounds of Egg Beaters and Bob Evans liquid egg products because they may contain a cleaning solution with bleach, according to the U.S. Department of Agriculture. This recall comes at a time when egg prices have hit record highs as the country faces decreasing supplies due to an ongoing bird flu outbreak. Here’s what to know. What’s included in the liquid egg recall? The recall covers 212,268 pounds of liquid egg products, which were produced on March 12 and March 13 and distributed in eight states: Arizona, California, Colorado, Florida, Illinois, Iowa, Ohio, and Texas, and possibly nationwide, accor…
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Max just got a new logo. Again. Two years after rebranding from HBO Max to just Max with new a bright blue-and-white logo, the Warner Bros Discovery-owned streaming service is making an update to its logo. This time, it’s swapping blue for a metallic black and white logo. According to Max, the color change is part of a larger refresh. Max says the standalone logo will be in the black-and-white color scheme, but an updated color palette, chosen to allow for flexibility of the logo in app and in marketing materials, will be unveiled in the coming months. Why Max updated its logo Max includes content from HBO and other Warner Bros Discovery brands, like Adult …
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In Central Texas, a bitter fight over a $1 billion water project offers a preview of the future for much of the state as decades of rapid growth push past the local limits of its most vital natural resource. On one side: Georgetown, the fastest growing city in America for three years straight, which in 2023 signed a contract with an investor-funded enterprise to quickly begin importing vast volumes of water from the Simsboro Formation of the Carrizo Wilcox Aquifer, 80 miles to the east. On the other side: the cities atop the Simsboro that rely on its water. Bryan, College Station, and the Texas A&M University System, a metro area with almost 300,000 people, …
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Tres Xemeneies (Three Chimneys) is a former coal-fired power plant in Sant Adrià de Besòs. Think of it as Barcelona’s own Battersea Power Station, London’s iconic power station that has been redeveloped into a technological hub (and Apple’s new London digs). Like Battersea, Barcelona’s plant is set to undergo a radical transformation into the new Catalunya Media City—a cutting-edge hub for digital arts, technology, and education. The winning design is called E la nave va, a nod to Federico Fellini’s film of the same name, which translates to “And the Ship Sails On,” a reference to how this long-dead structure that resembles a three-mast ship will keep cruising histor…
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Ren Barrus was just an intern at Cotopaxi, an outdoor gear and apparel company, when he noticed piles of used backpacks and jackets sitting in boxes at the warehouse. The company was only 3 years old—still a startup—but already, customers were eagerly using its 61-year warranty. One broken zipper and the brand would send a completely new backpack, no questions asked. It wasn’t that consumers were gaming the system; they just expected durability. Two years later, by then a team lead, Barrus launched a guerrilla repair program: When customers sent in their broken gear, he’d drive it to his mom’s house in Utah where she would fix it up on her sewing machine, and ship it…
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The psychological contract hasn’t just shifted around where we work. It has shifted, and continues to shift, around the entire relationship between organizations and employees. That shift in expectations feels most dramatic when we look at Gen Z, the latest entrants to the workforce. More than 40% of Gen Z employees have refused a work assignment because of ethical concerns. Nearly four in 10 have turned down a job with a company that doesn’t align with their values. In the workplace, they are driving the conversation around social justice, mental health, and work-life balance. More than 90% of workers say they’ve been influenced by Gen Z on issues of meaning at w…
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Things are tough right now, with complexity and uncertainty in the world driving stress and worry. You’re probably trying to stay positive and muscle through. But there’s an important difference between keeping appropriately optimistic and acting with toxic positivity. If you’re faced with toxic positivity in yourself or others, it’s probably based on good intentions that have run amok. But it can actually create a negative spiral that can make things worse. Staying positive during trying times According to a survey from MyPerfectResume, people are reporting record levels of exhaustion, anxiety, and stress with 88% who said they were burned out. In addition, 32…
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In the past week, I had “conversations” with two leaders who talked too much. They were good people with interesting stories to share. But they went on for far too long while I just sat and listened. Characteristically, they asked few questions and, when they did, didn’t seem to be interested in my responses. These two leaders were engaged but seemingly not curious or fully present. These encounters crystallized something I’ve observed repeatedly in my decades of executive coaching: A damaging leadership blind spot is the simple inability to stop talking. I call this a “leadership trap” because it ensnares otherwise effective executives in a paradox: The same verb…
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The Fast Company Impact Council is an invitation-only membership community of leaders, experts, executives, and entrepreneurs who share their insights with our audience. Members pay annual dues for access to peer learning, thought leadership opportunities, events and more. Since ChatGPT’s launch in 2022, it feels like artificial intelligence is finally going mainstream. From Fortune 500 board rooms to dinner tables, everyone is talking about AI, its applications, and its promise. With more than $500 billion flowing into AI infrastructure investments, many investors predict the AI wave is just gaining momentum. Those investors are right, AI still has a long way…
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The Fast Company Impact Council is an invitation-only membership community of leaders, experts, executives, and entrepreneurs who share their insights with our audience. Members pay annual dues for access to peer learning, thought leadership opportunities, events and more. The economy is something of a rollercoaster and consumer behavior is shifting just as fast. From fluctuating costs to changing shopping habits, today’s market represents a real opportunity to support transformation for brands. As trusted marketing partners, our role isn’t to predict what’s next but to help clients confidently navigate the complexity, adapt with agility, and stay closely attu…
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When a couple decided to take their relationship further on the most recent season of “Love Is Blind,” the moment was soundtracked with a familiar song: Billie Eilish’s “Birds of a Feather.” It wasn’t a flash-in-the-pan musical surprise. The season was stacked with familiar needle drops — Miley Cyrus’ “Wrecking Ball,” Justin Bieber’s “Holy,” Ariana Grande’s “Into You,” Selena Gomez’s “Lose You to Love Me” — a gesture away from the little-known, sometimes generic pop songs that used to meet the show’s most emotional moments. Show creator and Kinetic Content CEO Chris Coelen attributed the pivot to the show’s anniversary. “We decided, in this Season 8, to coinci…
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The chief executive of Primark, one of Europe’s biggest fast fashion retailers, has resigned after an investigation into his behavior toward a woman in a social environment. Paul Marchant, Primark’s CEO since 2009, has apologized to the individual involved and resigned with immediate effect, the company said Monday. Shares in Primark’s parent, Associated British Foods, fell 4.9% in early trading, compared with a 0.8% drop in Britain’s benchmark stock index. Marchant “acknowledged his error of judgement and accepts that his actions fell below the standards expected by the company,” Primark said in a statement. The retailer has 451 stores in 17 countries across …
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It’s safe to say that worker happiness and well-being is shaky at best. In 2024, just about half of all American employees reported feeling very satisfied with their jobs, and only about a third were happy with their pay or opportunities for promotion. Younger employees seem particularly frustrated by their working conditions: The latest edition of Gallup’s State of the Global Workplace report found that just 34% of workers said they were thriving, with a marked drop from 35% to 31% among those under the age of 35. While this sentiment persists across the American workforce, a new report from the Pew Research Center indicates that blue-collar workers are perhaps the m…
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