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Adidas defeated an appeal on Wednesday by U.S. shareholders who said the footwear and apparel maker fraudulently concealed antisemitic and other improper behavior by Ye, formerly known as Kanye West, before its partnership with the rapper and fashion designer imploded in 2022. The 9th U.S. Circuit Court of Appeals in San Francisco said Adidas did not mislead shareholders in its annual reports by saying improper behavior by partners from the entertainment industry could have a negative spill-over effect on business. “A reasonable investor would know that a partnership with a celebrity partner like Ye would come with inherent risks relating to improper behavior,” a …

Ralph Lauren revealed Team USA’s Milan Cortina Winter Olympics looks Thursday, complete with Americana knit sweaters and plenty of vintage call-backs. The formal opening ceremony look pairs a patterned red, white and blue knit sweater with tailored cream trousers and a matching wool coat. Moving sportier, the closing ceremony outfit features a graphic puffer coat inspired by vintage ski kits over a color-blocked sweater. “We are creating something that we know has to become timeless and has to be something that people will wear forever and appreciate forever,” said David Lauren, the Chief Branding and Innovation Officer at Ralph Lauren. “So in creating jackets like this…

Welcome to AI Decoded, Fast Company’s weekly newsletter that breaks down the most important news in the world of AI. I’m Mark Sullivan, a senior writer at Fast Company, covering emerging tech, AI, and tech policy. This week, I’m focusing on the increasing pressure on the AI industry’s wunderkind, OpenAI. I also look at the change in AI leadership at Apple, and at the music industry’s new cooperation with AI music generation apps. Sign up to receive this newsletter every week via email here. And if you have comments on this issue and/or ideas for future ones, drop me a line at sullivan@fastcompany.com, and follow me on X (formerly Twitter) @thesullivan. Is Op…

As the rest of the world speeds ahead toward an electrified future, the U.S. is doubling down on gas-powered cars. President The President announced a proposal this week to slash stricter fuel economy standards put in place during the Biden administration. By reversing the standards, the White House further aligns itself with the oil and gas industry, with some automakers happily going along for the ride. “We’re officially terminating Joe Biden’s ridiculously burdensome, horrible actually, CAFE standards that impose expensive restrictions,” The President said, referencing the Corporate Average Fuel Economy rules. “And all sorts of problems – all sorts of problems …

President Donald The President plans to travel to Pennsylvania on Tuesday to highlight his efforts to reduce inflation even as fears mount about a worsening job market and amid signs that Americans are still feeling squeezed by high prices. A White House official said The President would be making the trip to discuss ending the inflation crisis that he says was inherited from his predecessor, Joe Biden. The official spoke on condition of anonymity because the trip has not been formally announced. It was not immediately clear where in Pennsylvania The President would be visiting. Last month’s off-year elections showed a shift away from Republicans as public concern…

When Jon LaMantia, a Long Island-based business reporter, was in journalism school, his professor drilled one rule into his students: you get two exclamation points a year and no more. “So if you use them in January,” LaMantia recalls being told, “you better hope there’s nothing to exclaim for the rest of the year.” The rule stuck. LaMantia still thinks about that rigid quota today. “I use exclamation points all the time in texts and emails. If you don’t, the message sounds more stern,” he says. “But I can’t remember the last time I used one in a business article.” Strong feelings about the exclamation point aren’t uncommon. People tend to either love it or l…

Before becoming a coach for neurodiverse individuals with ADHD, Justine Capelle Collis had a successful advertising career. She worked in Australia and the UK, and also across the US and Canadian markets. Her clients have included Fortune 500 companies and government agencies. And she achieved all this without realizing that she has ADHD. That realization came when she became a mother. Both of her sons were diagnosed with ADHD, and she started asking questions. “How do I advocate” and get “the system to bend” for them, rather than having them “fit into the system and then break?” she asked. She then went on a personal journey to retrain. Collis enrolled in po…

Greetings, and welcome back to Fast Company’s Plugged In. Even by tech-industry standards, the air of serene confidence OpenAI CEO Sam Altman projects in public appearances is overwhelming. Still, that doesn’t mean he never sweats behind the scenes. Indeed, we learned this week that Altman is downright concerned about the future of his company’s flagship product, ChatGPT. On December 1, The Information’s Stephanie Palazzolo and Erin Woo reported that Altman had initiated a “code red” effort within OpenAI to make its chatbot more personalized and customizable. The move involves diverting resources from other efforts, such as developing AI agents and monetizing the …

So far, Nvidia has provided the vast majority of the processors used to train and operate large AI models like the ones that underpin ChatGPT. Tech companies and AI labs don’t like to rely too much on a single chip vendor, especially as their need for computing capacity increases, so they’re looking for ways to diversify. And so players like AMD and Huawei, as well as hyperscalers like Google and Amazon AWS, which just released its latest Trainium3 chip, are hurrying to improve their own flavors of AI accelerators, the processors designed to speed up specific types of computing tasks. Could the competition eventually reduce Nvidia, AI’s dominant player, to just anot…

European Union regulators on Friday fined Elon Musk’s social media platform X 120 million euros ($140 million) for breaches of the bloc’s digital regulations that they said could leave users exposed to scams and manipulation. The European Commission issued its decision following an investigation it opened two years ago into X under the 27-nation bloc’s Digital Services Act, also known as the DSA. It’s the first time that the EU has issued a so-called non-compliance decision since rolling out the DSA. The sweeping rulebook requires platforms to take more responsibility for protecting European users and cleaning up harmful or illegal content and products on their sites, u…

Every year, open enrollment forces Americans to confront a familiar dilemma: Pay more for coverage that delivers less, or gamble on going without it. This year, that choice has become even starker. Employers are shifting more costs to workers, marketplace premiums are poised to rise, fewer prescription drugs are covered by insurance, and 3.8 million people could lose insurance annually if Affordable Care Act subsidies aren’t extended. Together, these developments represent a structural break in the U.S. healthcare system. It’s a perfect storm that will price many Americans out of health insurance altogether—many involuntarily, but some voluntarily. Fed up with s…

We’ve been here before. At so many pivotal moments in our adoption of digital technology, people and businesses mistake a company’s walled garden for the broader, more powerful network underneath. In the 1990s, many people genuinely believed AOL was the internet. When I left Facebook in 2013, hundreds of people asked how I would function “without the web.” Over and over, packaged products—operating systems, app stores, streaming services—eclipse quieter, less expensive, bottom-up alternatives like Linux or torrents. We forget they exist. Today we’re making the same mistake with large language models. To many of us, “AI” now means choosing among a handful of …

When film cameras were invented, people didn’t become filmmakers overnight. We pointed cameras at theater stages, digitizing what already existed. It took us a while to reimagine what film cameras could unlock. The real opportunity wasn’t recording theater plays. It was stepping outside and inventing cinema. That’s where many nonprofits are with AI today. Most still layer it on top of existing processes, not because they don’t care about innovation, but because they lack both the frameworks to identify the right use cases and the capacity to act on them. True innovation starts when organizations have the space, skills, and confidence to reimagine how impact itse…

A recent New York Times headline—“Did Women Ruin the Workplace?”—sparked a firestorm across social media. Alison Moore, CEO of Chief, the prestigious network for senior women executives, is pushing back on this notion with data and nuance. Drawing from an exclusive nationwide survey of women leaders, Moore unpacks how evolving career paths are being misread, the impact of market disruption, and why women-centered spaces remain vital. This is an abridged transcript of an interview from Rapid Response, hosted by the former editor-in-chief of Fast Company Bob Safian. From the team behind the Masters of Scalepodcast, Rapid Response features candid conversations with today…

While digital live shopping has been popular for years in Asia, the phenomenon has only recently begun to take off in the U.S., thanks in large part to the rise of retail disruptor Whatnot. The platform’s cofounder and CEO, Grant LaFontaine, shares how his team has managed to evoke the feel of in-person shopping inside an online experience, and how Whatnot’s breakthrough is influencing other retailers and brands. LaFontaine also digs into the startup’s response to deep-pocketed rivals like eBay, and why he believes the viral Labubu trend is here to stay. This is an abridged transcript of an interview from Rapid Response, hosted by former Fast Company editor-in-chief R…

This year’s busiest shopping day was a boon for live-shopping apps. Even at a time of inflation and economic uncertainty, Americans were ready to spend come Black Friday. U.S. online spending was up 9.1% from last year, according to data from Adobe Analytics. While holiday spending has typically been dominated by traditional e-commerce, live-shopping platforms TikTok Shop and Whatnot also reported record-breaking sales during Black Friday and Cyber Monday. On Black Friday, the livestream marketplace Whatnot reported more than $75 million in single-day live sales, tripling last year’s total. On average, shoppers bought 40 items per second. One small busi…

The next big meeting on your calendar might not have any other attendees—it might just be you. A growing number of high-performing leaders, including managers at Google and other Fortune 100 companies, are carving out protected “focus blocks” and treating them like mission-critical meetings. With constant pings, shallow tasks, and back-to-back calls, this might be the only way to produce strategic, high-value work. Google and Microsoft have even rolled out Focus Time features that automatically block off calendars to protect deep work. Paige Donahue is a product marketing leader at Google who helps YouTube creators grow their communities and monetize their followi…

Reducing the visibility of polarizing content in social media feeds can measurably lower partisan animosity. To come up with this finding, my colleagues and I developed a method that let us alter the ranking of people’s feeds, previously something only the social media companies could do. Re-ranking social media feeds to reduce exposure to posts expressing anti-democratic attitudes and partisan animosity affected people’s emotions and their views of people with opposing political views. I’m a computer scientist who studies social computing, artificial intelligence, and the web. Because only social media platforms can modify their algorithms, we developed and relea…

At first glance, Clove’s collaboration strategy may seem a little wacky. Why, you might ask, is a startup that makes sneakers for healthcare workers partnering with Land O’Lakes butter, Levain cookies, and Olipop prebiotic sodas? It’s a good question, but there’s method to the madness. Clove’s team members spend their days studying the lives of doctors and nurses, and they’ve discovered that food is a rare source of pleasure and joy in a very stressful workplace. “I watch nurses get ready with me videos as a form of ethnographic research,” says Jordyn Amoroso, Clove’s co-founder and chief brand officer. “You see nurses pack their lunches with a baked good, or a health…

President Donald The President on Sunday hosted the Kennedy Center Honors and praised Sylvester Stallone, Kiss, Gloria Gaynor, Michael Crawford, and George Strait, the slate of honorees he helped choose, as being “legendary in so many ways.” “Billions and billions of people have watched them over the years,” The President, the first president to command the stage, said to open the show. The Republican president said the artists, recognized with tribute performances during the show, are “among the greatest artists and actors, performers, musicians, singers, songwriters ever to walk the face of the Earth.” Since returning to office in January, The President has …

A Cinnabon worker in Wisconsin has been fired after a racist outburst directed at two customers went viral, the Georgia-based cinnamon roll chain said. Cinnabon posted a statement on social media that the worker, who it did not identify, was “immediately terminated” by the franchise owner over a “disturbing video” of the incident. “Their actions and statements are completely unacceptable and in no way reflect the values of Cinnabon, our franchisees, or the welcoming environment we expect for every guest and team member,” the company added in a follow-up statement to The Associated Press on Sunday. The video was posted on TikTok and showed a white, female emplo…

For many who grew up visiting older relatives during the holidays, memories of childhood Christmas are swathed in a warm glow that feels like the calling card of the season: a combination of colorful bulbs, lit candles, and soft lamplight. In recent years, though, it feels like the holiday season has traded its cozy tones for a much cooler, even sterile color palette. As it turns out, that’s not just a quirk of our rosy collective memory. David Andora, a multidisciplinary creative who’s worked in branding, production design, specialized lighting, and parade events, set out to understand why Christmas looks so different today. He discovered that, with the advent of LED…

When Steve Jobs and Steve Wozniak built Apple in a garage, the incumbents they were up against were slow-moving hardware companies. When Jeff Bezos started Amazon, Barnes & Noble wasn’t pouring billions into machine learning or cloud infrastructure. This doesn’t mean that it was easy for these entrepreneurs to change the face of whole industries. It was not. But it was at least possible. Back then, giants could be out-innovated because they were bureaucratic, cautious, and often blind to the potential of what the upstart start-ups were building. The situation is very different today. The startup landscape has changed radically. Where once it was populated by boots…

Massachusetts’ highest court heard oral arguments Friday in the state’s lawsuit arguing that Meta designed features on Facebook and Instagram to make them addictive to young users. The lawsuit, filed in 2024 by Attorney General Andrea Campbell, alleges that Meta did this to make a profit and that its actions affected hundreds of thousands of teenagers in Massachusetts who use the social media platforms. “We are making claims based only on the tools that Meta has developed because its own research shows they encourage addiction to the platform in a variety of ways,” said State Solicitor David Kravitz, adding that the state’s claim has nothing to do the company’s al…

Across America, a new generation of farmers is reimagining what it means to work the land. They are engineers, ecologists, and entrepreneurs—people who see farming not only as a way to grow food, but as a form of innovation. In fields across the country, these farmers are harnessing soil science, biodiversity, and technology to restore what decades of extractive agriculture have depleted. Their work represents one of the most powerful opportunities of our time: The opportunity to regenerate our planet from the ground up. Yet, the odds they face are immense. Land prices have soared, access to capital is limited, and isolation comes with choosing a career path few under…