What's on Your Mind?

An iconic eyewear brand has a new creative icon at its helm. Ray-Ban announced today that rapper and fashion trendsetter A$AP Rocky will be its first-ever creative director. In his new role, Rocky will lead Ray-Ban Studios, a sub label of Ray-Ban that it calls “a creative hub celebrating self-expression.” More broadly, he’s tasked with reinventing and contemporizing the brand by overseeing creative projects including a new Blacked Out Collection, which will release in April. The collection redesigns iconic frames (think the Wayfarer and Clubmaster) with a brand-new black-out lens and gold-plated details. “Today, we are welcoming A$AP Rocky into our family; he…

It’s been a rough week for the tech industry. First, Salesforce announced it would lay off more than 1,000 employees, and now another enterprise software maker has announced even deeper job cuts. Yesterday, Workday, Inc. (Nasdaq: WDAY), maker of cloud-based human resources software, announced that it would lay off 1,750 employees—or roughly 8.5% of its global workforce. These layoffs add to a rough start for the tech industry in 2025, which has seen major tech giants, including Meta, Microsoft, and Amazon, trim their workforces. Here’s what you need to know about Workday’s layoffs. Roughly 8% of Workday’s employees are impacted Workday yesterday announced …

When a hurricane or tornado starts to form, your local weather forecasters can quickly pull up maps tracking its movement and showing where it’s headed. But have you ever wondered where they get all that information? The forecasts can seem effortless, but behind the scenes, a vast network of satellites, airplanes, radar, computer models and weather analysts are providing access to the latest data—and warnings when necessary. This data comes from analysts at the National Oceanic and Atmospheric Administration, known as NOAA, and its National Weather Service. Atmospheric scientists Christine Wiedinmyer and Kari Bowen, who is a former National Weather Service forecas…

The wellness market is the biggest it has ever been, with a valuation of nearly $2 trillion, according to a McKinsey report. But somehow today’s workforce is more burnt-out than ever before. Research by the Boston Consulting Group shows that 48% of workers are exhausted from stress. The reason? Wellness works, but the way we are working doesn’t. After spending a decade on Wall Street, I can attest that high stress periods at work are inevitable. Unfortunately, anyone advocating for better “stress management” often receives an eye roll due to the misconception that it means avoiding stress altogether. When I learned that “stress management” is not about removing stress…

Starbucks is shaking things up with a new approach to its cold drink cups. Instead of the usual clear plastic, many locations are now serving iced drinks in cold compostable cups—a big step toward cutting down on plastic waste. The switch officially rolled out on February 11 across 14 states, according to Fox Business. A Starbucks spokesperson confirmed that the company “switched to commercially compostable cups and lids as part of our efforts to reduce waste and meet local market requirements.” Right now, about 580 stores have made the change, which is just a small fraction of Starbucks’ 17,000+ locations in the U.S. But if you’re grabbing an iced coffee in Calif…

Cancer research in the U.S. doesn’t rely on a single institution or funding stream—it’s a complex ecosystem made up of interdependent parts: academia, pharmaceutical companies, biotechnology startups, federal agencies, and private foundations. As a cancer biologist who has worked in each of these sectors over the past three decades, I’ve seen firsthand how each piece supports the others. When one falters, the whole system becomes vulnerable. The United States has long led the world in cancer research. It has spent more on cancer research than any other country, including more than US$7.2 billion annually through the National Cancer Institute alone. Since the 1971 …

You know you’ve said it. We all have. “Mmm, that looks so delicious—I want to try some!” That’s because when it comes to what we eat, it’s not just a matter of taste. What foods and drinks look like—the colors we see before the first morsels or sips hit our taste buds—have mattered to people for millennia. And nowhere has that been more blatant than the American food palate, where the visual spectrum we choose from includes not only the primary colors but artificial ones that nature couldn’t even dream up. For well over a century, food manufacturers in the United States have used synthetic dyes in their products as part of their production and marketing efforts. O…

PepsiCo is sick of being left out of the prebiotic soda craze—and to catch up with competitors, the multinational food and beverage corporation just dropped $1.65 billion to acquire the functional soda startup Poppi. The deal, announced this morning, will bring Poppi’s range of 14 colorful, low-sugar, prebiotic-packed sodas into Pepsi’s expansive existing beverage portfolio. The move comes as young consumers are increasingly turning away from traditional soda in favor of more health-conscious, “functional” beverages, which typically come with a mood or health benefit derived from a specific set of ingredients. Popular prebiotic brands like Poppi and Olipop fit in this…

Think back to the shifting tech landscape of 2015. “Uptown Funk” was blaring on digital music outlets, Snapchat filters were laid over every selfie, and hoverboards were all the rage. At the same time, marketing teams were facing an uphill battle to prove ROI as new digital marketing opportunities, like the rise of video content marketing and the shift towards mobile, led to changing tactics, and budgets came under more scrutiny. Now, a decade later, human resources teams are facing similar circumstances. Just like marketing leaders had to establish their digital campaigns’ values, HR pros now need to demonstrate how their tech-forward people programs drive business r…

Many things irk people about the way modern companies operate. Workplace communication tools and so-called enterprise social media platforms are among the low-stakes but high-impact bugbears. Reading through the latest dull update from that guy in accounts who continually spams the work comms platform, or worrying about when and how to engage with a problematic post can cause plenty of stress. Having to keep up with colleagues on a workplace communication platform annoys many. But new research suggests the much-maligned tools might actually serve a purpose—and can benefit workers and the businesses they work for. Princeton University professor Manoel Horta Ribeiro…

Pop quiz: Which two Super Bowl ads were created by Artists Equity Advertising, the commercial creative arm of Ben Affleck and Matt Damon’s studio Artists Equity? Hint: It was the two starring… Ben Affleck and Matt Damon. The big game ads for both Stella Artois and Dunkin were excellent vehicles for both actors. But they’re also the rare occurrence of major advertising investment—which goes well beyond the $8 million just for Super Bowl airtime—going to a boutique creative shop run by Hollywood A-listers. However, this is not a story about Super Bowl ads. It’s about Artists Equity’s approach to capitalizing on the increasingly aligned interests of Hollywood a…

With TikTok’s future in the U.S. still uncertain, Substack is doubling down on attracting video creators. As of yesterday, creators can now publish video posts directly from the Substack app—a feature previously limited to desktop. This update marks a significant shift, enabling creators to upload, publish, and monetize videos entirely from their phones. They can instantly reach subscribers via email, app notifications, or both, streamlining content distribution like never before. “This isn’t just about adding video, it’s about creators building more engaged communities that make independent publishing stronger than ever,” Substack cofounder and CEO Chris Best tel…

Old 401(k)s are a little like the old clothes in the back of your closet. You know you should do something about them, but there they sit, mostly out of sight and mind. And so it is with your old 401(k). If deciding what to do with an old (k) plan has been on your to-do list for a while, here are the key steps you should take to get it done. Step 1: Check your account value. If your balance in your former employer’s 401(k) plan is over $7,000, you can leave the money behind in the old plan or roll the assets into an IRA or your new employer’s 401(k). But if your balance falls below that $7,000 threshold, some of the decision-making may be out of your hands. S…

Many things are considered distinctly millennial: a man bun, avocado toast, axe-throwing bars. Now you can apparently add millennial burger joints to that list. On February 11, TikToker fairylights2007 shared a clip using Kyle Gordon’s “2011 Millennial” parody song, along with a caption that read: “This song is so truffle fries overpriced burger brick walls metal tin of ketchup.” You know the type. As the video points out, the burgers are typically overpriced—$19 to be exact—always with a brioche bun. Fries are extra and come served in a fryer basket with a special “house sauce” (i.e., ketchup mixed with mayo). Somewhere in the restaurant, a chalkboard li…

Want more housing market stories from Lance Lambert’s ResiClub in your inbox? Subscribe to the ResiClub newsletter. National home prices have risen by 2.6% year-over-year from January 2024 to January 2025, according to the Zillow Home Value Index, a slightly decelerated rate from the 4.6% year-over-year rate last spring. However, not every housing market is seeing rising home prices. Among the 300 largest metro area housing markets, 31 markets are seeing falling home prices on a year-over-year basis. While home prices continue to rise in regions with tight inventory—such as much of the Northeast, Midwest, and Southern California—some housing markets in states like…

When Leonard Foglia was invited to direct an opera based on Herman Melville’s masterpiece about a white whale, his first reaction was: “Moby-Dick. That’s great!” “Then I ran to a used bookstore and got the book,” he recalled, “and I thought: Oh my God, what am I in for here? It’s so daunting. I didn’t panic, but I thought, How do we do this?” How he and his collaborators did it will be on display at the Metropolitan Opera beginning March 3. The opera is composed by Jake Heggie to a libretto crafted by Gene Scheer. To begin with, Scheer had to whittle a novel of more than 600 pages down to a 64-page libretto. He kept as much of Melville’s language as possible, …

Does your manager hate to delegate tasks? It might sound like a good thing—after all, that means less work for you. But, just like having a micromanaging boss is no fun, having a manager who takes on much of your work can create a work environment that is both stifling and unproductive. We asked three experts about what causes some bosses to act this way and how to encourage your supervisor to step aside and allow you to do your job. What is a ‘snowplow manager’? A “snowplow manager” is a supervisor who takes on excessive work themselves rather than delegating to their team, says Frank Weishaupt, CEO of videoconferencing tech company Owl Labs. His team recentl…

To promote its newest shoes, the Swiss athletic apparel brand On filmed a fictional movie trailer with Zendaya. Zone Dreamers stars the actress as an elf-eared astronaut who wears athleisure, trains in space with her flight crew, and—On hopes—sells some merchandise. It’s all an elaborate ad campaign for On’s new low-profile sneaker, Cloudzone, its one-piece Studio Knit Bodysuit, and other offerings from the company’s Spring/Summer 2025 Movement Lifestyle collection, which Zendaya wears throughout. (Consumers hoping to get their hands on the futuristic space suit Zendaya sports in one scene will be disappointed to learn that it’s not part of the collection. Celebrity s…

A new artificial intelligence company from one of the cofounders of OpenAI is quickly becoming one of the most highly valued AI firms in an increasingly crowded marketplace. Ilya Sutskever’s Safe Superintelligence (SSI) is in the process of raising in excess of $1 billion with a valuation topping $30 billion. Bloomberg reports San Francisco-based Greenoaks Capital Partners is leading the deal and plans to invest $500 million itself. Greenoaks did not reply to a request for comment about the investment. $30 billion might be well short of the $340 billion valuation OpenAI boasts, but it’s still well above many others in the space, including Perplexity, which has a $9 bi…

On Thursday, United Parcel Service (UPS) predicted downbeat 2025 revenue as it cut back service with its largest customer, Amazon, in order to focus on more profitable businesses. The decision will cut Amazon’s transported volumes by more than 50% by the second half of 2026. The unexpected announcement came with disappointing revenue results, with UPS failing to meet expectations for 2024. UPS’s Q4 revenue was $25.3 billion, slightly below the predicted $25.42 billion. This decision came at a time when UPS is struggling due to a decline in parcel demand following the e-commerce boom of the pandemic and an increase in shipments from discount online retailers such …

Marketing stunts tend to range from the banal to the broadly clever—but rarely do they border on the chaotically brilliant. Today, the beverage company Evolution Fresh is debuting a 10-gallon hat designed to smuggle 12-ounce cans of its new Real Fruit Soda (or really any beverage of your choosing) into movie theaters and concert venues where BYO is verboten. And you know what? Contrary to most gimmicks, it’s a delightfully offbeat and utilitarian flex that underscores the heart of its product. [Photo: Evolution Fresh] Evolution Fresh released the line last June, and the better-for-you soda category has only boomed in the months since, with Coke unveiling Simpl…

When you’re booking travel, scoring a ticket to a sporting event, or securing yourself a spot at some other sort of show, you’re frequently faced with the impossible-seeming task of committing to a specific seat—on the spot. It may seem simple. But, well—which is the best seat on the plane? Which areas of the arena will give you an unobscured view of the action? Is that concert seat going to be behind a speaker? And are the more expensive options really worth their cost? Today, I’m sharing some excellent tools I rely on to pick the best seat at any kind of event or activity. In addition to helping me feel confident about the quality of my selection, they often hel…

By now everyone knows that scrolling social media isn’t exactly good for you. But did you know it might be making you sweat? Researchers from the psychology department at Durham University tracked the physiological responses of scrolling on social media and found a rather strange side effect. The researchers asked 54 young adults to browse Instagram for 15 minutes while monitoring their heart rate and their skin conductance (which would tell how much sweat they produced). Compared to reading a news article on a phone, they found scrolling Instagram made people’s heart rates slow down and, simultaneously, made them sweat more. From the control group, who just read the…