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Adobe will be giving its priciest subscription tier an AI-first rebrand—and adding an even higher price tag. Adobe’s Creative Cloud All Apps subscription, which includes access to more than 20 Adobe apps, will soon be known as “Creative Cloud Pro,” the company announced last week. The renamed subscription plan will give users expanded access to Adobe’s AI-powered tools and apps, but for a price: For subscribers on an annual plan, the cost will increase from $59.99 to $69.99 monthly, or from $659.88 to $779.99 annually. Beginning on June 17th, any members of Creative Cloud All Apps will be automatically opted into Creative Cloud Pro. According to Adobe’s announceme…
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The new Adobe Premiere Mobile is now available for free in the Apple Store. It promises “pro-level” video editing for YouTube and TikTok pros—or anyone who needs cutting multiple tracks of video at 4K resolution together with motion graphics, subtitles generation, overlay captions, AI-generated stickers, and a never-ending list of technical features. That’s cool, but Adobe really had me on board when it showed off its AI sound generator, which can interpret your vocals to generate actual effects. Like you hum, “pa-pa! pa-pa! Paaaaa-para-pa-PA!” in your iPhone’s microphone, ask Premier to turn it into a fanfare, and it will remake your voice into a full orchestral 20th…
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There’s more to winning than just winning. The way someone handles their tremendous success, after all, can transform a winner back into a loser—something Adrien Brody proved last night with a rambling, rule-defiant acceptance speech that managed to snatch reputational defeat from the jaws of career victory. With many of his peers gathered under one roof, and the whole world watching, he put on a masterclass in how not to behave at work. Not only did Brody win his second best actor award last night—this one for The Brutalist, putting him in an elite class of multi-winners along with Tom Hanks, Jack Nicholson, and Marlon Brando—he also won a slot in the Guinness World …
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Get ready for an onslaught of ads full of celebrities, cute animals and snack brands during breaks in the action at Super Bowl 59 on Feb. 9, when the Philadelphia Eagles face the Kansas City Chiefs at the Caesars Superdome in New Orleans. Anheuser-Busch, Meta, PepsiCo, Frito-Lay, Taco Bell, Uber Eats and others will vie to win over the more than 120 million viewers expected to tune in for the broadcast on Fox and via the free livestream on Tubi. Demand for ad space was robust this year, said Mark Evans, executive vice president of ad sales for Fox Sports, with ad space selling out in November and a waitlist for marketers ready to take the space of anyone who pulle…
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Advertising in generative AI systems has become a fault line. Last month, OpenAI released that it would start running ads in ChatGPT. Speaking at the World Economic Forum in Davos, OpenAI’s chief financial officer defended the introduction of ads inside ChatGPT, arguing that it is a way to “democratize access to artificial intelligence,” and that this decision is aligned with its mission: “AGI for the benefit of humanity, not for the benefit of humanity who can pay.” Within days, Anthropic fired back in a Super Bowl commercial, ridiculing the idea that ads belong inside systems people trust for advice, therapy, and decision-making. In some way, this is a spat about ho…
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Below, Maya Shankar shares five key insights from her new book, The Other Side of Change: Who We Become When Life Makes Other Plans. Shankar is a cognitive scientist and host of the podcast A Slight Change of Plans. She served as a senior policy adviser in the Obama White House, where she founded and chaired the Social and Behavioral Sciences Team. She was also appointed as the first behavioral science advisor to the United Nations. What’s the big idea? What if the life upheavals that shake you most could also be your greatest opportunities? Change can feel like loss, but it can also be the start of a stronger, reimagined self. Listen to the audio version o…
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Below, Eric Becker shares five key insights from his new book, The Long Game: A Playbook of the World’s Most Enduring Companies. Eric is the founder and chairman at Cresset, an award-winning multi-family office with billions in assets under management. He also co-founded Sterling Partners, a value-added, growth private equity firm. With his long history of starting, backing, and nurturing companies, Eric advises founders, entrepreneurs, private equity partners, and ultra-high worth families. What’s the big idea? Companies that last not one generation, not two, but for a hundred years and beyond share certain things in common. It is no accident when a company en…
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After raising billions in funding, vertical farming companies have struggled. Plenty, a Silicon Valley-based startup backed by investors including Jeff Bezos and Eric Schmidt, filed for bankruptcy in March. Bowery, which was once valued at $2.3 billion, shut down last fall. Another startup, Fifth Season, shuttered its automated indoor farm in 2022. AeroFarms, a pioneer in the space, declared bankruptcy in 2023. The basic business model—growing crops like leafy greens indoors on tall vertical towers—hasn’t proven that it can work. But AeroFarms, which raised an undisclosed amount of money after its bankruptcy and found a new CEO, has managed to turn itself around. The …
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Fewer Americans are signing up for Affordable Care Act health insurance plans this year, new federal data shows, as expiring subsidies and other factors push health expenses too high for many to manage. Nationally, around 800,000 fewer people have selected plans compared to a similar time last year, marking a 3.5% drop in total enrollment so far. That includes a decrease in both new consumers signing up for ACA plans and existing enrollees re-upping them. The new data released Monday evening by the Centers for Medicare and Medicaid Services is only a snapshot of a continuously changing pool of enrollees. It includes sign-ups through Jan. 3 in states that use Healt…
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Walking around the factory floor of Twincraft Skincare, outside Burlington, Vermont, there is the unmistakable scent of soap. The general manager points out the luxury lines and designer labels for whom they manufacture soaps and lotions, as well as the basic, inexpensive bars and bottles left on hotel room sinks. The factory runs two 10-hour shifts per day, four days a week, with an overtime option as needed. At over 400 employees, Twincraft is one of the top employers in the state. In the last few years, there’s been a boom in skincare products and, to meet demand, Michele Asch, Twincraft’s chief people officer, says they’ve had to hire over 180 people over the pas…
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If you’re feeling anxious about AI right now, you’re not alone. It’s reasonable to wonder whether AI will soon be able to do a lot of what we used to think of as human work. As of now, this technology has already shown some degree of promise for all of the following very human psychological skills: diagnosing diseases, writing code, summarizing and teaching information, predicting markets, brainstorming, product design, project management, coaching, and much more. We probably all know some optimists who think AI will be merely an efficiency tool that gets you 80% there and humans will still be needed for the other 20%. But even in a scenario like that, some current j…
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This morning, news broke that the fast-credit fintech company Klarna has deposed its competitor Affirm as Walmart’s exclusive provider of “Buy Now, Pay Later” (BNPL) loans. Affirm stock (AFRM) dove over 10% Monday morning following the news, before regaining some of those losses. Shares are currently down around 5% as of this writing. According to a press release published this morning, Klarna will be partnering with Walmart’s majority-owned fintech startup, OnePay, “to exclusively offer installment loans for purchases at Walmart in the United States.” The partnership will be available both online and in stores, and will roll out at Walmart checkout this year. Kla…
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One of the most popular smartphone apps in the world has finally come to the iPad. Today, Meta has officially released WhatsApp for iPad. The release comes nearly sixteen years after WhatsApp debuted on the iPhone, and went on to become the de facto messaging app for most of the world. WhatsApp comes to the iPad WhatsApp debuted on the iPhone in 2009, and within just five years, that messaging app had become so popular that Facebook (now Meta) announced in 2014 that it was acquiring it for a staggering $19 billion. But the extraordinary sum Meta paid for WhatsApp seems to have been worth it. On Meta’s financial conference call on April 30, Mark Zuckerberg annou…
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For years, email, texting, and messaging apps have ruled how we communicate. But one timeless human skill—often neglected—is quickly becoming a true difference-maker in the digital age. Active listening. It’s both an art and a discipline, and it’s what separates average leaders from exceptional ones (while making them instantly likable in the process). The truth is, active listening is the foundation of effective communication and the heartbeat of strong relationships. Yet as technology consumes more of our attention, we’re losing touch with this skill—and with it, a powerful competitive advantage in business. When you focus on your people—their growth, th…
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In the world of social impact and sustainability, 2025’s word of the year could have been “headwinds.” It became a euphemism for everything from political pressure and regulatory changes to economic uncertainty, AI disruption, and social upheaval. But in many ways, “headwinds” is an understatement for what impact and sustainability leaders across the corporate and nonprofit sectors navigated in a year of budget cuts and evolving risk factors. For much of the past year, leaders across the corporate and nonprofit sectors have been recalibrating approaches to advancing their missions against these trends. In 2026, we’ll start to see those new approaches in action. …
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With all the news in the quantum world this month—including DARPA’s new list of the most viable quantum companies, and Quantinuum’s announcement of “the most accurate quantum computer in the world“—IBM, not to be outdone, put out a statement of its own. The top-line message: We’re doing great! IBM’s quantum program is hitting all the milestones it’s set out in its most recent road map—and it is accelerating progress toward a large-scale, fault-tolerant quantum computer, by shifting production of its quantum processors out of its research labs to an 300mm quantum advanced 300mm wafer fabrication facility at the Albany NanoTech Complex. The move will double the speed at…
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Thinking Machines Lab, an AI startup founded by former OpenAI Chief Technology Officer Mira Murati, has tapped about 30 leading researchers and engineers from competitors such as OpenAI, Meta and Mistral, it said in a blog post on Tuesday. The team — roughly two-thirds of which comprises former OpenAI employees — includes Barret Zoph, a prominent researcher who left the ChatGPT maker on the same day as Murati in late September. Zoph will serve as the startup’s technology chief. OpenAI co-founder John Schulman is the startup’s chief scientist. Schulman left OpenAI for rival Anthropic in August, citing wanting to “focus on AI alignment”. AI alignment refers to a…
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