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  1. Peter Berg doesn’t need to do Super Bowl commercials. Yet the award-winning director helmed two ads during this year’s big game. First, was a fun NFL spot advocating for varsity girls flag football. And second, was water bottle brand Cirkul’s first-ever trip to the Super Bowl, starring Adam Devine. The commercial diversion comes not long after the release of Berg’s hit Netflix limited series American Primeval, which dropped on January 9, and quickly hit the top of the streamer’s ratings. In its first week, it had 1.25 billion viewing minutes. Berg has built an incredible Hollywood career, producing, writing, and directing hit films and TV series, from Fri…

  2. Restaurant diners can be a sticky-fingered bunch. Who hasn’t been tempted to slip a particularly nice cocktail glass or a tiny saltshaker into their bag after lunch? But as dining out gets more expensive, more people seem determined to get their money’s worth, swiping everything from cups and plates to steak knives and even cheese graters. And not only are they getting away with it, they’re proudly flaunting their loot online. ​​In a viral video with more than 900,000 views, one creator boldly holds up a stolen cheese grater and asks, “What’s the best thing you’ve ever stolen from a restaurant?” Rather than backlash, the comments section reads like a c…

  3. A U.S. influencer has united Australia—and much of the world—in outrage after filming and filming herself snatching a baby wombat from its mother and posting the clip online. The Montana-based content creator, known as “Sam Jones”, calls herself a “wildlife biologist and environmental scientist” on her now-private Instagram account. In a since-deleted video, shot in Australia, Jones is seen grabbing a baby wombat from its mother near a remote road at night. She runs back to her vehicle, holding the animal up to the camera, as the mother wombat runs after them. “I caught a baby wombat,” Jones exclaimed in the video. The animal appeared to be distressed in the clip…

  4. As many organizations implement return-to-office mandates, the debate around RTO’s impact on performance and culture intensifies. Harvard Business School professor Frances Frei joins Rapid Response to bust popular myths around in-person work, and reveal the surprising—and somewhat contradictory—intentions of many pro-RTO business leaders. This is an abridged transcript of an interview from Rapid Response, hosted by the former editor-in-chief of Fast Company Bob Safian. From the team behind the Masters of Scale podcast, Rapid Response features candid conversations with today’s top business leaders navigating real-time challenges. Subscribe to Rapid Response wherever y…

  5. Jennifer Meyer always knew she wanted to work in fashion. It probably comes, she says, from the hours she spent in her grandmother’s Santa Monica, California, apartment, playing with art supplies, and the small kiln her grandmother kept on the kitchen counter. “She did a lot of enameling,” says Meyer, an LA-based jewelry designer. “She had all of these colors and plaques to put things on; wiring. I would design things with her for fun; I have this love of design from her.” Still, as the daughter of an entertainment executive, Meyer didn’t really have a road map for a career in design. She completed her education on the East Coast, studying child and family psychology…

  6. When artist Adam Pendleton was growing up in Richmond, Virginia, he started his own newspaper that he delivered to the residents at a nursing home in his town. “I wanted to be a creative person functioning in the world,” he says. “I wanted to be an artist.” Over the years, that inclination took various forms: a t-shirt business (which he now laughs that, as a teen, he saw as a fashion line), script-writing, musical theater, original poetry. “I realize now it was very much about having an idea and manifesting it—that is creativity,” says Pendleton, whose growing body of work has continuously redefined contemporary American painting. “In that way, you’re a perpetual pro…

  7. When Todd Willing was 15, he entered a high school work experience program at Ford’s Australian Design Studio. His father owned a garage, and he’d always been around cars. “I had a loose understanding of what went into them because of that exposure, and I always had a creative bent I guess,” says Willing. “I would be drawing cars most of the time, to the frustration of my teachers.” The experience is still so vivid in Willing’s mind: the plane ride to Melbourne, the energy and feel of a space devoted to creativity, the culture and environment of a creative team. “That was it for me,” he says. “I wasn’t going to be doing anything else.” Now, 22 years later and still at Fo…

  8. Brian Chesky, the CEO of Airbnb, still admires Facebook. Not the Facebook of today, but the Facebook circa 2005. When it pretty much just told you someone’s birthday and let you poke ’em. “It would still be a great product!” exclaims Chesky. “We’re not going to be that company [making it], but there’s still a need for it.” But while Chesky doesn’t want to build Facebook 2.0, he is laying the groundwork for Airbnb to become something much closer to a social network. Airbnb’s fall updates launching today are but the first steps in a significant reframe of the experience of using Airbnb—one that is moving it closer to social networking, and another that embeds i…

  9. Duo, the infamous Duolingo owl, is dead. The language-learning app shared the news in a tongue-in-cheek post yesterday. The cause of death remains under investigation, but Duolingo has its own theory: “Tbh, he probably died waiting for you to do your lesson, but what do we know?” the company wrote on X. “We’re aware he had many enemies, but we kindly ask you to refrain from sharing why you hate him in the comments.” an important message from Duolingo pic.twitter.com/jTTT680yVs — Duolingo (@duolingo) February 11, 2025 The brand didn’t miss an opportunity to plug its premium service either, adding: “If you feel inclined to share, please also share your credit c…

  10. MrBeast has again defended his philanthropy‑as‑content, clapping back at critics who say he is “only in it for the views.” On April 13, in a post on X, Jimmy Donaldson—better known as MrBeast—rebutted accusations of virtue‑signalling for profit, pointing out that his two worst‑performing videos this year are the charitable ones. He shared a screenshot of his “Top Recent Videos” and noted that, of the ten most recent uploads, “I Helped 2,000 People Walk Again” and “Watch This Video To Feed 1 Person In Need” had the lowest view counts in their first 22 ½ hours online (24.3 million and 21.3 million views, respectively). By contrast, the top performers—“Beat Ronaldo, …

  11. “We want grandparents who want to have pizza nights with us, attend baseball and basketball games, have ice cream dates, take bike rides, just genuinely have fun with us and our boys,” reads one post on the Facebook group Surrogate Grandparents USA, a place where grandparent-seeking families can connect with surrogate grandparents. “One lonely grandma here. I would love to share affection and attention with a nearby family,” posted another. Created in 2015 by 68-year-old retired paralegal Donna Skora, Surrogate Grandparents USA now has more than 11,800 members. The page is described as “a place where grandparents who are missing having grandchildren in their lives &a…

  12. Kate Aronowitz tells me she first set out in graphic design because it felt like a discipline that helped her bring order to things. Many years later, she has a love-hate relationship with being labeled “a creative” because the creative process, as she sees it, is not just about art and design—it’s as much about solving problems as it is building things from scratch. She also believes everyone can be creative under the right circumstances. As portfolio operations lead at Google Ventures, Aronowitz has collaborated with some of the world’s most inspiring and hardworking founders. And now she has the opportunity to shape and inspire the next generation of students at S…

  13. Every night some 74,000 gallons (280,000 liters) of water are frozen at Norton Audubon Hospital in Louisville, Kentucky. The hospital used to get all of its air conditioning from a conventional system found in most U.S. buildings, but now 27 tanks of ice sustain a network of cold-water pipes keeping operating rooms at safe temperatures and patients comfortable. This type of thermal energy storage, also known as ice batteries, is being added to buildings in the U.S. for its ability to provide cool air without releasing planet-warming emissions. These systems cut electricity usage and lower the strain on the grid. With rising temperatures and the growing demand for elec…

  14. The old Tesla can’t come to the phone right now. Why? Oh, ‘cause she’s dead. Over the past few days, a new trend has emerged on TikTok: people are posting their Tesla trade-ins accompanied by the hashtag “ByeTesla” and soundtracked to Taylor Swift’s “Look What You Made Me Do.” In the videos, the Tesla driver backs out of a driveway as the lyrics play: “I’m sorry, the old Taylor can’t come to the phone right now. Why? Oh, ’cause she’s dead.” Cut to a brand-new Rivian R1S, Porsche Macan Electric, or even a GMC Hummer EV SUV as the song’s chorus plays: “Look what you made me do.” “The best upgrade I’ve seen in this trend,” one person commented on the vide…

  15. Countless hours, days—perhaps even weeks—of my life have been spent creating Sims characters, building them houses, marrying them off, and making babies. Now, there’s a new life-simulation game on the block hoping to expand beyond the American market. inZOI debuted on March 28 at $40 and quickly climbed to the top of Steam’s most wishlisted and bestseller charts. The game’s appeal lies in its hyper-detailed character customization, free expansions, and immersive, realism-focused world. Unlike The Sims, which embraces cartoonish characters and lightheartedness, inZOI opts for lifelike graphics and a slower-paced gameplay experience centered on everyday interactions. …

  16. Since the term “design thinking” took off in 2000, the once boutique industry of design became a household term. Spurred on by the stratospheric growth of Apple after the iPhone launch in 2007, businesses invested untold sums purchasing design companies and building design proficiency in-house. The cherry on top arrived when McKinsey published a report in 2018 cementing the value of design in leading businesses cross-sector. And then? For the last several years, the design industry has quietly lost some of its luster. We’ve published multiple stories examining how the world of business broke up with design, while a generation of design leadership has grappled with the…

  17. Chili’s and TGI Fridays are in a full-blown mozzarella stick feud. Last week, TGI Fridays unveiled its new menu with a post on X: “New menu’s out. mozz sticks hit harder. happy hour’s calling. life’s good.” The next day, the chain appeared to throw shade at its fast casual rival, Chili’s Grill & Bar. new menu’s out. mozz sticks hit harder. happy hour’s calling. life’s good. — TGI Fridays (@TGIFridays) May 13, 2025 “Somebody tell [chili pepper emoji] to stay in their lane,” TGI Fridays posted on May 14. “Y’all are not mozzarella stick people. We are. That’s it. That’s the tweet.” Chili’s clapped back by sharing a screenshot of the post: “@ us next time…

  18. Following a cryptocurrency scandal in December 2024, Haliey Welch (aka Hawk Tuah girl) seemed to drop off the map. Months later, she’s opening up about what really happened. The trouble started when Welch, who rose to fame after a viral street interview moment last summer, announced she would be releasing her own cryptocurrency memecoin called $HAWK late last year. The token was publicized heavily and quickly rose to a $490 million market cap when launched on December 4. It tanked just as quickly, and its value plunged $440 million in just 20 minutes. Now, more than two months later, we finally have an explanation. “How this idea got brought to me, it was suppos…

  19. AI is quickly moving beyond rote tasks and into the realm of bigger-picture decisions that once relied only on human judgment. As companies treat AI as a thinking partner, the technology also introduces new risks. But the efficiency gains are hard to ignore, and companies are going head first into adoption. “It’s very much like a chief of staff or a senior adviser,” says Stacy Spikes, CEO of cinema subscription service MoviePass. To Spikes, AI platforms are a second or third set of eyes, helping him approach vendors or handle tricky people-to-people situations. He says he treats AI as a sounding board, not a decider. “I’m not letting it make the decision for me, …

  20. Those who work a 9-to-5 know nabbing one of the few available weekend slots with your hairdresser or nail technician requires a huge amount of forethought. Or how time-consuming it can be to get your oil changed, buy your groceries, or wait in line at the post office. The two-day weekend is simply too short to squeeze in all the errands and life admin that builds up throughout the week. So rather than wasting precious leisure time—or worse, PTO—some workers are going ahead and scheduling their appointments on company time. “A little reminder to everyone who works in corporate that no one at work actually needs to know what your appointments are for,” one viral T…





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