What's on Your Mind?

Welcome to AI Decoded, Fast Company’s weekly newsletter that breaks down the most important news in the world of AI. You can sign up to receive this newsletter every week via email here. Are the biggest AI labs betting on the wrong horse? Big AI companies are betting nearly all of their R&D and capital expenditure on the idea that pre-trained transformer models can deliver AI with human-level general intelligence. This approach relies heavily on backpropagation, the standard algorithm used to train deep neural networks. Ben Goertzel, who coined the term “AGI” with his 2005 book Artificial General Intelligence (co-written with DeepMind founder Shane Legg), i…

Information is a commodity. The real challenge is establishing trust in today’s world of content overload and automated answers. How can you tell who, among an array of self-proclaimed experts, really understands a topic? And more importantly, how can you instill that trust in others? It starts at the top. According to the 2026 Edelman Trust Barometer, 75% of respondents said CEOs are obligated to help bridge trust divides, but just 44% do so well. That’s a huge gap that highlights a leadership credibility challenge, playing out externally with customersand inside the workplace. 3 TRUST-BUILDING STRATEGIES These are three core principles I lean on to establ…

Ask any C-suite leader if AI is a priority in their organization. The answer is yes. The numbers back it up. Menlo Ventures reports that companies spent $37 billion in 2025 on AI. But spending does not guarantee success, and many companies are now coming out of major rollouts with little to show for it. Adoption is low, productivity hasn’t increased, and ROI is still an idea on a slide because organizations handed AI to their IT team like it was new software to install and called it a rollout. Deploying AI is a workforce strategy that demands behavior change and a new operating model. It’s not a technology rollout. It’s a workforce and culture transformation. …

McDonald’s’ latest menu drop is making a Mormon treat mainstream. On Tuesday, April 28, McDonald’s officially announced six new beverages coming to its menu on May 6. That includes three “crafted sodas”—Sprite Berry Blast, Orange Dream, and Dirty Dr Pepper—which combine sodas with flavored syrups and cold foam. The drinks make McDonald’s the latest franchise to embrace the concept of “dirty soda,” or soda with mixed-in flavors and creams. But dirty soda is more than just a viral food trend: It’s a cultural mainstay of Mormon communities, which have embraced the concept since it first rose to prominence in Utah, where 42% of the adult population identifies as Morm…

Chipotle has been tweaking its recipe to lure diners back, and in the first quarter of the year it appears to be working. The build-your-own burrito chain posted higher sales in its new quarterly earnings report, showing some signs of life after a record rough year. Chipotle reported that sales across established stores perked up by .5%, besting a predicted 1% decline. In the first three months of the year, the chain reported $302.8 million in net income, down from $386.6 million in the first quarter of 2025 – a period prior to its recent struggles. Cost of living stress tied to high prices – and now the war in Iran – continues to steer price-conscious consumers a…

When browsing social media it is sometimes hard to discern reality from AI. Is a video of bunnies jumping on a trampoline at night real-life? Probably not. But while some of us are stuck trying to figure out the authenticity of visual content, Spotify is jumping ahead to help users know if who they are listening to is actually human. The streaming giant’s newest feature, Verified by Spotify, gives artists who have been reviewed by Spotify a mint-green check beside their profile. The company evaluates robust criteria to determine a profile’s authenticity and trust, including data related to listener activity, engagement over time, and an identifiable artist presence in…

Emma Grede is the powerhouse entrepreneur behind size-inclusive fashion brand Good American and shapewear line Skims—some of the Kardashian family’s most successful business ventures. (Grede co-founded the brands with Khloé and Kim, respectively.) In a recent Bloomberg podcast, Grede shared her staunch take on the pitfalls of remote work. “Working from home is career suicide,” Grede said. “We only talk about the upside of working from home.” Not only does she believe the workplace perk is “career suicide,” but she sees the damage of remote work having wider, lasting societal implications. “Think about what’s happening in the world,” Grede said. “Declining bir…

It’s no secret that artificial intelligence has penetrated every aspect of the hiring process—even the elements that should necessitate a human touch, like conducting interviews. The vast majority of companies already rely on AI to sift through applications and resumes, but many of them are now also using it for screening calls and initial interviews. The AI interview has grown so ubiquitous, in fact, that a new report from the hiring platform Greenhouse found that nearly two-thirds of job seekers have been interviewed by AI during the hiring process—an increase of 13 percentage points from just six months ago. But that doesn’t mean they are happy about it. In a…

Chipotle Mexican Grill needed to do something. In February, the fast-casual restaurant brand reported that traffic to its restaurants fell for the fourth straight quarter to end 2025, and it was projecting flat same-store sales growth for 2026. At that point, the company’s stock had dipped by about 33% over the last year. The brand needed a boost, and it just made a major move to get it. Chipotle named award-winning marketer Fernando Machado as its new chief brand officer. Machado’s last CMO role was with plant-based food company NotCo, which he joined in 2023 after two years as CMO at Activision Blizzard. But he’s best known for his epic run of success—and indu…

AI experiments are usually simple to launch and often produce promising results in controlled settings. But translating those successes into scaled, enterprise-wide impact can be much harder. As Chair and CEO of Deloitte Consulting LLP, I have counseled many senior leaders on AI implementation, and this has become a recurring theme in my conversations with clients. Many of them turn to us to help them move beyond what I’d call “pilot fatigue.” Our latest State of AI in the Enterprise research points to the same trend: companies are launching numerous pilots but are scaling fewer than 30% of them. The pace of AI innovation is extraordinary. New models, tools, and…

“When are you looking to retire?” It may seem like a harmless question for a boss to pose to an employee, but for older workers, it can come with a coded message—it’s time for you to end your career. “There could be insinuations, like, ‘What are you looking to do after this?’ Or, ‘how long do you anticipate being here?’” says New York-based employment lawyer Mahir Nasir, who’s had multiple older clients come to him with scenarios of getting nudged towards retirement. He’s seen this play out in various ways. For instance, say an employee’s been working at a bank for 20 years, during which they’ve established strong relationships in the specific territory they…

There’s an idea in AI called “liquid content.” It typically refers to the idea of morphing the facts, ideas, and expressions from one medium to another. The most well-known example is a feature within Google’s NotebookLM: Once you’ve filled a folder with various kinds of data, it can whip up a podcast about that data, enlisting a couple of cheery AI-generated voices to give you an overview, analysis, or debate. Taken to its logical extreme, liquid content suggests a future for media companies where what you create is repurposed across any and all formats. Making a podcast? With the right tools and prompting, in mere minutes, it can be reimagined as a series of clips, …

It’s understandable that following the announcement that John Ternus will succeed Tim Cook as Apple CEO, people will pore over his résumé for signs of how the company might change. Cook was famously an operations and logistics wizard, handpicked by Steve Jobs to manage Apple with his trademark efficiency. But his successor is more of a mystery. Ternus has been a senior vice president of hardware engineering at Apple for five years, and a VP since 2013, but beyond that he hasn’t been credited with steering the company in a particular direction. All anyone can really say for now is that Apple will be led by someone who is strongly experienced in hardware, which sounds …

A few times every month, I push and force my brain to come up with new ideas. The process is counterintuitive. I become bored on purpose. I believe an idle mind connects better dots. I feel guilty every time. But I push through it. I’m supposed to be working. I have a to-do list and emails to respond to. And I deliberately allow my mind to do nothing. This idea is a hard sell right now. People swear by all sorts of productivity frameworks. We’ve built entire work cultures around the idea that idle time is wasted time. So we fill every moment with work or content. With something. Anything to avoid the discomfort of just being. History’s great minds understood the …

50% of the global population is ageist against older people, according to the World Health Organization. As the Managing Director of a recruitment company, I know this is true. Spend enough time listening in on hiring conversations, and a curious pattern emerges. When companies talk of innovation, adaptability, and fresh thinking, they often imagine a young, agile, fast-moving team with the latest technologies at their fingertips. So, we see hiring decisions that favor younger or mid-career employees, under the assumption that younger employees are naturally more creative, more technologically fluent, or better suited to fast-moving industries. There’s also the idea …

Alison Rand is a strategist, author, and design leader working at the intersection of design strategy, organizational structure, and operations. A former developer who helped build early UX practices at agencies like Huge and Hot Studio, she now consults with organizations to untangle complexity—how people work, how decisions travel, and how culture is shaped through structure. She is pursuing a master’s degree in Strategic Foresight at the University of Houston, co-founded Forty Fifty, a social health platform for women navigating midlife, and is the author of Sentido with MIT Press. In her interview with Doreen Lorenzo, Alison explores what it means to lead creative…

In a general sense, workplace leaders are trained to focus on what can be seen and measured. They’re taught to pay close attention to employee performance, productivity, and efficiency—often without realizing that some of the most important aspects of work will never appear in any of these metrics. What too often goes unseen is how people experience their work. Whether they find meaning in what they do. Whether they feel connected to it and to the people around them. Whether their work aligns with who they are. To some, these may sound abstract or insignificant. They are not. They are core drivers of human well-being—and therefore of employee motivation and achiev…

Judge Yvonne Gonzalez Rogers didn’t mince words in court this week while adjudicating the ongoing trial between Elon Musk and OpenAI in Oakland, California. Musk and Sam Altman, OpenAI’s CEO, needed to stop being messy bitches. While she didn’t put it like that (she advised both men: “Control your propensity to use social media to make things worse outside this courtroom”), the underlying message was clear. The fact that the case even made it to court is indication enough of how strongly both men feel about one another. Social media name-calling is hardly necessary to make that plain. But the reason they’re so eager to throw digital barbs at each other stems from …

When Kenya’s Sabastian Sawe crossed the finish line at the London Marathon on April 26, an Adidas attendant was waiting on the sidelines to collect his shoes. The attendant wrote Sawe’s record-breaking time, 1:59.30, on the side of the shoes, waited for him to take some photos with them, and then whisked them off to Adidas’s archives in Herzogenaurach, Germany. In that moment, the Adidas Adizero Adios Pro Evo 3 became the fastest shoe in the world. Sabastian Sawe Sawe was the first person to ever run a sub-two-hour marathon in an official race, followed closely by Ethiopia’s Yomif Kejelcha, who finished with a time of 1:59.41. Fellow Ethiopian Tigist Assefa set…

Given the rhetoric coming from today’s military leaders, you’d be right to think climate change and sustainability has been tossed aside. The nation’s 2025 National Security Strategy labeled climate change a “disastrous” ideology. “The Defense Department is not in the business of climate change, solving the global thermostat. We’re in the business of deterring and winning wars,” said Secretary of Defense Pete Hegseth. And yet, there is still progress on sustainability being made; only now, it’s been rebranded as resiliency. At an Army base at Fort Polk in Louisiana, a renovation promises a cleaner, less carbon-intensive future, as well as a better living situation fo…

For years, it was common for even the biggest tech companies to have annual capital expenditures, or capex, in the single- to low-double-digit-billion range. You might have heard a tech company say it planned to spend $9 billion, $15 billion, or even $25 billion on research, development, and other costs in the upcoming fiscal year. But lately, capital expenditures at the largest tech companies have been off the charts, with some companies now regularly forecasting single-year capex in the hundreds of billions. The driving factor for this is, of course, artificial intelligence (AI). Some of the biggest names in tech are throwing previously unthinkable sums b…