What's on Your Mind?

Bellevue, Washington, is the home of thousands of Microsoft employees. Its AI-powered traffic monitoring system lives up to such expectations. Using existing traffic cameras capable of reading signs and lights, it tracks not just crashes but also near misses. And it suggests solutions to managers, like rethinking a turn lane or moving a stop line. But this AI technology wasn’t born out of Microsoft and its big OpenAI partnership. It was developed by a startup called Archetype AI. You might think of the company as OpenAI for the physical world. [Image: Archetype AI]“A city will report an accident after an accident happens. But what they want to know is, like, where are the…

In the English countryside, a new project has emerged from the landscape—quite literally. Rammed Earth House, a residential estate by London-based Tuckey Design Studio, combines renovated brick buildings with new rammed earth structures, harnessing the clay soil of the very land it sits on. “The material is already under your feet, and it doesn’t come with all the carbon baggage that other [building] materials come with,” says studio founder Jonathan Tuckey. As a building technique, rammed earth—which combines clay soil with aggregate such as gravel into tightly compressed layers—traces back thousands of years. It was widely used in ancient China, but appears globall…

Some office buildings are simply not blessed with natural light. Maybe they’re standing in the shadows of something taller. Or perhaps their windows are mostly oriented to the dark north instead of the sunny southwest. Or maybe they’re so big and wide that sunlight can’t find its way into their murky depths. Whatever the reason, the lack of natural light presents problems ranging from additional energy usage to diminished human well-being and productivity. CBT, an architecture firm based in Boston, has been exploring unique ways of solving these problems. Using passive design approaches that require no additional energy, the firm is finding innovative ways to bring mo…

Is it lawful to call boneless chicken wings ‘wings’? According to a U.S. District Judge, yes. On Tuesday in Illinois, Judge John Tharp reached a verdict in a case brought against Buffalo Wild Wings alleging that the wings aren’t wings and shouldn’t be referred to as such on the restaurant chain’s menu. The suit, which was first brought by customer Aimen Halim in March 2023, claimed the business had violated the Illinois Consumer Fraud Act by referring to the product as “boneless wings” instead of something the plaintiff deemed more fitting, such as “chicken nuggets. In the end, the judge didn’t feel the case had any bones. In a 10-page ruling, Tharp wrote, “Bonel…

Is your green my green? Probably not. What appears as pure green to me will likely look a bit yellowish or blueish to you. This is because visual systems vary from person to person. Moreover, an object’s color may appear differently against different backgrounds or under different lighting. These facts might naturally lead you to think that colors are subjective. That, unlike features such as length and temperature, colors are not objective features. Either nothing has a true color, or colors are relative to observers and their viewing conditions. But perceptual variation has misled you. We are philosophers who study colors, objectivity, and science, and we argue …

The whole idea of advertising—using pictures and words to get people to buy stuff, or to do something—is old indeed, with the first known example dating back almost 5,000 years to the heady days of Ancient Egypt. The ads business changed a lot since we were writing notices on papyrus, but one thing that—until recently—remained the same was that it was a deeply intentional business. The advertiser had to think about the language they used, the imagery they employed, the types of people they sought to reach, and how they would go about doing that. Whether the advertiser was touting a weaving shop on the banks of the Nile during the days of the Pharaohs, or selling…

Between July and September, electric vehicle sales in the U.S. hit a record high. Americans bought more than 430,000 EVs, up 40% from the previous quarter, as they race to qualify for federal tax credits before they expire. That EV boom wasn’t just limited to the U.S., though: Global EV sales hit an all-time high of 2.1 million in September. Two-thirds of those sales were in China, the world’s largest EV market. And yet, there’s still talk of an “EV retreat,” both in the U.S. and abroad. Automakers have expressed concerns about their EV profits, and policymakers in Canada and the European Union are pausing, or adjusting, their EV mandates. There’s an “inherent…

There is an all-out global race for AI dominance. The largest and most powerful companies in the world are investing billions in unprecedented computing power. The most powerful countries are dedicating vast energy resources to assist them. And the race is centered on one idea: transformer-based architecture with large language models are the key to winning the AI race. What if they are wrong? What we call intelligence evolved in biological life over hundreds of millions of years starting with simple single-celled organisms like bacteria interacting with their environment. Life gradually developed into multi-cell organisms learning to seek what they needed and to avoi…

People are fascinated with leadership, and rightly so. After all, most of the “big things” that happen in the world (both good and bad) can be directly traced to decisions, behaviors, or choices of those who are in charge: presidents, prime ministers, CEOs, executives, and anyone tasked with turning a group of people into a high-performing unit, coordinating human activity, and shaping the impact institutions have on society, all the way down to individuals. In line, scientific research shows that up to 40% of the variability in team and organizational performance can be accounted for by the leader—in other words, who we put in charge, or who emerges as leaders, drast…

Large-language models (LLMs) have taken the world by storm, but they’re only one type of underlying AI model. An under-the-radar company, Fundamental, is set to bring a new type of enterprise AI model to the masses: large tabular models, or LTMs—which could have an even bigger impact for businesses. What are LTMs? A major difference between LLMs and LTMs is the type of data they’re able to synthesize and use. LLMs use unstructured data—think text, social media posts, emails, etc. LTMs, on the other hand, can extract information or insights from structured data, which could be contained in tables, for instance. Since many enterprises rely on structured data,…

Welcome to AI Decoded, Fast Company’s weekly newsletter that breaks down the most important news in the world of AI. You can sign up to receive this newsletter every week here. OpenAI will acquire the AI device startup co-founded by Apple veteran Jony Ive and Sam Altman, called “io,” for nearly $6.5 billion, Bloomberg reported Wednesday. This almost certainly will put OpenAI in the consumer hardware business, and it seems like it will soon release a dedicated personal AI device. Ive is a pedigreed design guru with a track record of creating iconic tech products like the iPhone and the Apple Watch. Ive, a close friend of Steve Jobs, left Apple in 2019. “I hav…

Last month, the U.S. Congress passed the Epstein Files Transparency Act, which was subsequently signed into law by President Donald The President. The act mandates that the Department of Justice (DOJ) publish all unclassified information it has on the late convicted sex offender Jeffrey Epstein by Friday, December 19. That’s today. Here is what to know about what will likely be included in the trove of documents, as well as where and when you can view them. What documents will be included in the disclosure? When Congress passed the Epstein Files Transparency Act, it mandated that the DOJ must publish its unclassified material on Jeffrey Epstein. But what …

The internet-famous monks that have captured the attention of the world on their cross-country “walk for peace” are in the final stretch of their 2,300-mile journey. The group of around 19 Buddhist monks and their rescue dog companion, Aloka, have been trekking from Fort Worth, Texas, to Washington, D.C., to promote world peace. ​ They began their walk on October 26, 2025. The journey was expected to take 120 days. Despite the recent frigid temperatures and snow storms, they’re ahead of schedule. According to a recent post on the group’s Facebook page, they plan to arrive in Washington, D.C., one week from today, Tuesday, February 10, 2026. While the …

Putting yourself out there is difficult. Rejection is tough. And feeling like you’ve gotten the rug pulled out from under you is the worst. When you’re in charge of business development, where you’re responsible for growing your revenue within your current client portfolio as well as seeking out new potential opportunities, you can easily vacillate from feeling like a hero to feeling like a zero, depending on what kind of results you’re getting from your efforts. As a time management coach for 17 years, I’ve learned how to summon the inner resolve to continue forward with business development even when it feels difficult, and I’ve coached many clients on how to do the…

Curious Kids is a series for children of all ages. If you have a question you’d like an expert to answer, send it to CuriousKidsUS@theconversation.com. Is the whole universe just a simulation? —Moumita B., age 13, Dhaka, Bangladesh How do you know anything is real? Some things you can see directly, like your fingers. Other things, like your chin, you need a mirror or a camera to see. Other things can’t be seen, but you believe in them because a parent or a teacher told you, or you read it in a book. As a physicist, I use sensitive scientific instruments and complicated math to try to figure out what’s real and what’s not. But none of these sources of…

Imagine you’re talking to someone and they suddenly start to add advertising to the exchange. What might that look like? In a 1965 episode of the classic sitcom I Dream of Jeannie, the protagonist uses her magical powers to create fake parents for herself in order to impress a date. She crafts them to be “just like the people on television commercials,” making them speak using sentences from commercials. Her synthetic “parents” appear friendly and normal—until they start talking, reciting ads verbatim for products like “streak-away” for gray hair, dish soap, “Grippo” denture adhesive, and deodorant. They have so much to say, yet communicate nothing at all. Somethin…

Do women board members make a company more innovative or risk-averse? The answer is both, according to our recent study. It all depends on how the company performs relative to its goals. Professors Małgorzata Smulowitz, Didier Cossin and I examined 524 S&P 1500 companies from 1999 to 2016, measuring innovation through patent activity. Patents reflect both creative output and risk-taking. They require significant investment in novel ideas that might fail, disclosure of proprietary information and substantial legal costs. In short, patents represent genuine bets on the future. Our findings revealed a striking pattern. When companies performed poorly in relation …