What's on Your Mind?

With around one billion searches on ChatGPT each week, Gen Z are increasingly turning to AI to solve a daily dilemma: what to wear. Last month, OpenAI announced updates to ChatGPT’s Search, enhancing the shopping experience with personalized product recommendations and direct purchase links. Users have already begun using these features to plan their outfits. “I’m going out to dinner tonight, what should I wear?” one user asked ChatGPT in a TikTok video. The AI suggested a fitted black cami, black trousers, strappy heels, and silver hoops. “Why did ChatGPT kind of slay though?” the creator said. Another fashion and lifestyle creator prompted ChatGPT wi…

Kendrick Lamar isn’t just a Grammy-winning rapper—he’s also behind pgLang, a groundbreaking creative company shaping the future of media, music, and storytelling. But what exactly is pgLang? And how is it redefining the creative agency model? This is FC Explains, where Fast Company breaks down the most innovative companies of the year. View the full article

Tesla sales continue to plunge. But a former Tesla employee’s startup now has a long waiting list for a very different type of product: an electric motorcycle aimed at customers in Africa and South Asia. The startup, called Zeno, officially launched its first product today, a sport utility electric motorcycle called the Emara. Ranging from $1,000 to $1,500 depending on the market, it’s designed to be cheaper than gas alternatives—and do a better job of carrying heavy loads or multiple passengers on rough roads. The battery, which is sold separately, can either be charged or instantly switched out at swapping stations. After a soft launch with several dozen customers i…

Of all of its ingredients, it’s perhaps the signature pepperoncini at Papa Johns that most differentiates the pizza chain from its competitors. Papa Johns places one of its Mediterranean-grown pepperoncinis in every pizza box along with complimentary garlic dipping sauce. Like fortune cookies at a Chinese restaurant or Andes mints at Olive Garden, these freebies are a bit of hospitality meant to delight customers and build loyalty in a notably unfaithful fast-food category. Now Papa Johns is taking the pepperoncini a step further by placing it right into your drink: “Cini Dirty Soda” is citrus soda with a zesty, pepper kick. How Papa Johns went all in on a pep…

Recently, an ear infection and subsequent case of hives kept me in bed for a week. The first few days, I was tired and told myself to rest. But the rest of the week? Well, I enjoyed staying in bed, drinking coffee, and lingering over Wordle, Spelling Bee, and emails. So, the following week, I stayed in bed a little longer than usual, too. Turns out, I was hurkle-durkling. Hurkle-durkle is a Scottish term that originated in the 1800s. It means “to lounge in bed when you should be up and about.” While it was meant to be judgmental, it became a TikTok self-care trend with mindful mornings that prioritize mental health over productivity. In the U.S., the practice goe…

The companies behind AI models are keen to share granular data about their performance on benchmarks that demonstrate how well they operate. What they are less eager to disclose is information about their environmental impact. In the absence of clear data, a number of estimates have circulated. However, a new study published in Cornell University’s preprint server arXiv offers a more accurate estimation of how AI usage affects the planet. The research team—comprised of scientists from the University of Rhode Island, Providence College, and the University of Tunis in Tunisia—developed what they describe as the first infrastructure-aware benchmark for AI inference, …

Twenty-four-hour customer support with zero hold time, infinite personalization, customized care, and behavior-based response are all aspects of the customer experience that will be expected sooner rather than later from every one of your customers. All of this is becoming reality, thanks to agentic artificial intelligence. Agentic AI is the most advanced form of artificial intelligence to date. It works autonomously, can understand natural language, sets goals and plans workflows, and makes decisions in real time based on the data it collects and examines. It learns from results and then teaches itself a new way to satisfy the needs of those that interact with it, i…

It’s no secret that when it comes to simplicity and convenience, insurance has lagged behind modern businesses across most industries. While many legacy products have been overturned by newer, intuitive solutions or adapted to meet today’s consumers’ needs, insurance offerings have remained a complex anomaly—built more for business and regulatory needs rather than real people. We already know that healthcare in America is too expensive, and far too many people simply can’t afford to get sick. Health insurance deductibles are at an all-time high, while denied and delayed claims payments persist. Insurance companies have continued making money while a staggering number …

The year, 1993. A rudimentary computer-generated T. rex—a reptilian skin stretched over a wire frame—played on a loop in a computer at Industrial Light & Magic in California. Three film legends—VFX supervisor Dennis Muren, animator Phil Tippett, and director Steven Spielberg—watched silently as the implications sank in. “Cinema history changed,” Rob Bredow recounts in his April 2023 TED Talk, which has just been published on YouTube. Tippett, a stop-motion pioneer, dryly told Spielberg, “I feel like I’m going extinct.” As most movie buffs know, that line landed in Jurassic Park. Tippett’s fear, however, turned out to be unfounded. The legendary effects company fused T…

In the entertainment industry, as in life, change is the only constant. It wasn’t that long ago that streaming services such as Netflix were the outsiders making waves and altering the way audiences watched movies. Today, there’s a new kid on the block rapidly growing in popularity. Vertical dramas, essentially a 90-minute soap opera broken down into one-minute episodes viewed—you guessed it—vertically on smartphones, are here to shake things up even further. (I know this firsthand as an actor who has recently worked on some of these projects.) Joey Jia, the CEO of Crazy Maple Studios, is at the forefront of this movement. His content creation company was named o…

I’ve served the NASA space program for many years as an adviser, research scientist, flight surgeon—and astronaut. My career has encompassed both in-flight and non-flight contributions to NASA, supporting space missions, space medicine, and research in advancing human space flight. Space exploration encompasses a fair amount of uncertainty by nature. The space program’s early days were fraught with a number of crew losses, including the Apollo 1 mission, and the Challenger and Columbia space shuttle missions. The challenges of space flight were on full display during the Apollo 13 crew’s near-disastrous mission on the way to the moon in 1970. We all know those infamo…

A year ago today, Microsoft unveiled what it believed would be the future of home computing. Copilot+ PCs, optimized to harness the power of AI, were introduced with the promise of revolutionizing how we interact with our laptops and desktops. The reaction, however, was far from enthusiastic. Critics mocked the addition of an AI button on the keyboard, likening it to the redundant action keys from late-1990s PCs. More concerning was the backlash to Recall, a feature designed to continuously record user activity to provide smarter assistance. Many found the idea invasive. Public alarm grew when it became clear that Recall stored this data off-device, raising serious pr…

Some office buildings are simply not blessed with natural light. Maybe they’re standing in the shadows of something taller. Or perhaps their windows are mostly oriented to the dark north instead of the sunny southwest. Or maybe they’re so big and wide that sunlight can’t find its way into their murky depths. Whatever the reason, the lack of natural light presents problems ranging from additional energy usage to diminished human well-being and productivity. CBT, an architecture firm based in Boston, has been exploring unique ways of solving these problems. Using passive design approaches that require no additional energy, the firm is finding innovative ways to bring mo…

Hellmann’s. Axe. Ben & Jerry’s. Dove. Nutrafol. Pepsodent. Vaseline. When a brand exists within a CPG behemoth like Unilever, it can struggle to get dedicated design attention. So often, it doesn’t—and as a result, its brand can get a bit dusty on the shelf. That’s what happened to Lipton with an identity from 2014 that hewed closer to the 1999 Burger King logo than a modern leader of the tea industry. But now, with a new owner, Lipton is launching a fresh look as it celebrates 135 years in business and expands its product line. The big business of teaLipton is the titan of tea. Its products (which include Tazo, Pukka, PG Tips, and more) are sold in more than 100 coun…

Many leaders are struggling right now with how to lead their teams to be productive with so much financial and regulatory uncertainty. Few would blame them. After three years of pouring their hearts and souls into developing vehicle safety technology, Jacob’s team suddenly found itself wondering if it was all for nothing. Grants they had already received suddenly had new requirements that were challenging to meet, budgets they’d allocated were frozen by their parent organization fearing a coming recession, and costs for parts were rising so rapidly that profits on existing deals were evaporating. In short, everyone on Jacob’s team had reason to worry each time one of…

Today’s U.S. farmers and agricultural businesses are navigating a complex landscape, with unique near-term and long-term challenges that include intensified global competition, record trade deficits, rising costs, and more frequent and extreme weather events. These challenges have created economic instability across the entire agriculture sector with U.S. row crop farmer net income remaining persistently low for the third straight year. Estimates from the University of Illinois show that corn and soybean farmers could face a net loss of between $50 and $70 per acre this growing season. On top of this, global acreage has leveled off at 2.3 billion acres and the avera…