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Pop quiz: Which two Super Bowl ads were created by Artists Equity Advertising, the commercial creative arm of Ben Affleck and Matt Damon’s studio Artists Equity? Hint: It was the two starring… Ben Affleck and Matt Damon. The big game ads for both Stella Artois and Dunkin were excellent vehicles for both actors. But they’re also the rare occurrence of major advertising investment—which goes well beyond the $8 million just for Super Bowl airtime—going to a boutique creative shop run by Hollywood A-listers. However, this is not a story about Super Bowl ads. It’s about Artists Equity’s approach to capitalizing on the increasingly aligned interests of Hollywood a…
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Could a film industry entirely crafted from AI ever exist? Social media is abuzz with movie scenes made with Seedance 2.0, the latest tech in AI video generation, including everything from a fight scene between Brad Pitt and Tom Cruise to an alternate ending for The Lord of the Rings. The tech’s proponents predict AI is the future of movies—but an actual brain behind Hollywood hits, Ben Affleck, is trending for his counterargument: AI may be a powerful tool, but it’s nothing without human creativity. Affleck recently shared his take on AI-generated writing in an appearance on a podcast. As an Oscar-winning screenwriter himself for Good Will Hunting (not to mention…
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Ben & Jerry’s cofounder Ben Cohen has been publicly fighting with the Magnum Ice Cream Company, which took ownership of the Vermont ice cream maker last year. Cohen says Magnum has silenced the brand on social issues, including the war in Gaza, racial justice, and student protests. He spoke to Fast Company about why his business partner, Jerry Greenfield, stepped away from the business, how he’s fighting to protect his values, and how companies can be both socially active and profitable. View the full article
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American statesman and polymath Ben Franklin’s legacy includes inspirational quotes on frugality, honesty, and hard work. He’s less frequently thought of as an icon of successful aging. But as doctor and author Ezekiel Emanuel recently pointed out on Big Think, “At a time when the average age at death was under 40, he lived to 84, fully mentally competent all the way to the end.” That makes the founding father a worthy source of advice on aging well. What’s the biggest lesson we can learn from him. Unsurprisingly, given he lived at a time when dentures were made out of wood and surgery was done without anesthesia, Franklin can’t teach us anything about the latest …
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Another food recall is underway: “Berry Buddies, berries & pancakes” breakfast snack packs sold at Kroger and Meijer supermarkets in 13 states have been recalled after it was discovered that packaging failed to list wheat and eggs as ingredients on the label, according to an announcement from the U.S. Food and Drug Administration (FDA). The item includes fresh blueberries and mini pancakes, and is generally found in the refrigerated section, produce aisle, or deli departments of the stores. Not including these ingredients on the label poses a risk of serious reactions to those allergic to either or both wheat and eggs. Here’s what you need to know about the re…
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Inbox pinging. Deadlines stacking. Morale slipping. One choice could change everything. These 11 books unpack the decisions—and strategies—that distinguish great leaders. Learn something new every day with “Book Bites,” 15-minute audio summaries of the latest and greatest nonfiction. Get started by downloading the Next Big Idea app today! Inspire: The Universal Path for Leading Yourself and Others By Adam Galinsky Every leader leaves their mark on the hearts and minds of a workforce. This can go one of two ways: leaders can leave behind a legacy of inspiration, or infuriation. Based on thousands of perspectives collected from around the globe, Adam crea…
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For decades, digital transformation raised hopes of simpler work. And while many companies found complexity instead of clarity, the story isn’t over. AI brings a new wave of hope and energy, and with that, a new kind of tension. Whenever I connect with business leaders, I can feel their deep optimism and sincere sense of responsibility to deliver on AI transformation. Leaders want to boost productivity and stand by their people. They’re guiding teams through uncertainty while inspiring them to embrace change. That’s why AI transformation is a people challenge as much as a tech challenge. Org charts are shifting. Roles are evolving. And the new priority for leaders…
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The U.S. IPO market in 2025 has been relatively busy, with plenty of household names going public, including Klarna, eToro, and Chime. But as you can tell from that brief list, many of the most closely watched IPOs this year have been companies operating in the fintech space. In a change of pace, one company operating in the aerospace sector is expected to make its market debut today. Here’s what you need to know about Beta Technologies and its initial public offering: What is Beta Technologies? Beta Technologies is an aerospace company that specializes in electric aircraft, electric charging systems, and electric propulsion systems. The company was founde…
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Bethenny Frankel is a marketing maven. She’s best known for starring in the Real Housewives of New York City, and for launching the Skinnygirl lifestyle brand, starting with the now-famous “skinny girl” margarita. She then found a partner to help her manufacture the cocktail, which launched in 2009. In 2011, Frankel sold Skinnygirl for an estimated $100 million, but kept the rights to use the name. Since then, she’s launched Skinnygirl salad dressing, shapewear, and popcorn, among other items. Frankel has 4 million-plus followers on Instagram and 3.3 million on TikTok, where she sounds off on everything from coffee to handbags. Frankel is also the queen of affiliate a…
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The state of behavioral health tells two different stories. On one hand, the crisis is deepening: 62% of U.S. adults now experience mental health challenges, up from 44% just a decade ago. Severe mental illness has climbed from 10% to 15% over that same period, according to third-party research commissioned by Qualifacts (research not available publicly). On the flip side, there are signs of genuine progress. The stigma around seeking care is finally lessening, with treatment rates rising from 45% to 52% between 2014 and 2024. Mental health and substance use spending increased 55% from 2015 to 2022, adding 170,000 critical jobs to the behavioral health workforce d…
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Betty White is making her mark on the nation’s snail mail. The beloved actor of “The Golden Girls” fame was celebrated with a new U.S. Postal Service stamp at a first-day-of-issue ceremony at the Los Angeles Zoo on Thursday. Fans that were crowded behind barricades cheered as a blue curtain dropped to reveal the stamp featuring a portrait of White against a violet-colored background with lighter shades of bubbly spots in a nod to her sparkling personality. She wears a blue polka-dot blouse and peeking out of her blond curls is an earring shaped like a pawprint. “When I was working on the stamp surrounding myself with Betty White videos and pictures, I felt lik…
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Design industry leaders trust artificial intelligence less than they did a year ago, and many see the world as an increasingly uncertain place. These are a few of the most striking takeaways from the 2025 State of Design & Make report from the design and engineering software maker Autodesk. This third annual design industry outlook is based on surveys and interviews with 5,594 industry leaders, futurists, and experts across industries including architecture, engineering, construction, and operations, design and manufacturing, and media and entertainment. Leaders from what Autodesk calls the “design and make” industries were asked to report on a wide range of t…
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For decades, we’ve been told that the smartest organizations are “data-driven.” The phrase carries moral weight. To be guided by data is to be serious, rational, modern. If you’re not, you’re seen as ideological or sentimental. In the workplace, quantification has become synonymous with credibility and competence. And yet, the more data we accumulate, the less certain we seem to be that we are making better decisions. There’s a paradox. Organizations are drowning in dashboards, KPIs, performance metrics, behavioral traces, biometric indicators, predictive scores, engagement rates, and AI-generated forecasts. We have more data than we know what to do with. We pretend t…
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ByHeart Whole Nutrition Infant Formula is being recalled in 12 states due to concerns it may be contaminated with Clostridium botulinum, as the U.S. Food and Drug Administration (FDA) and Centers for Disease Control and Prevention continue to investigate a multi-state outbreak of infant botulism. As of November 10, 15 infants who were either fed the formula or exposed to it have developed infant botulism in 12 different states. Those states are: Arizona, California, Illinois, Kentucky, Minnesota, North Carolina, New Jersey, Oregon, Pennsylvania, Rhode Island, Texas, and Washington. The investigation remains ongoing. All 15 infants were hospitalized, and no deaths …
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The venerable business case study method got its start in 1921 at the Harvard Business School. The method became standard at the school throughout the 1920’s and since then Harvard has a near-monopoly grip on the business, selling its cases to over 4,000 rival schools. Cases can be useful and informative, but recognize that they aren’t reality. The companies featured typically require that the case writer submit the case to them for approval. That introduces survivor bias—whoever is still around at the time of publication gets to dictate how the narrative is told. Another issue is that the companies selected and held up as exemplars are subject to the halo effect. Th…
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In B2B marketing, content syndication has long been a staple for reaching decision makers, filling the sales pipeline, and accelerating leads. But in an increasingly fragmented digital landscape, relying solely on a single channel strategy could mean missing out on other high-impact channels. Today’s buyers are consuming content in new and varying ways—they’re tuning in to podcasts during commutes, streaming their favorite shows via connected TV, and gaining business news from social media platforms. To engage prospects effectively, marketers need to test and expand their digital toolkit with a diversified channel mix that can be anchored in tried and true syndication but…
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A strong PR plan should balance day-to-day visibility with long-term brand building. At most plans’ core will be some sort of press office, one that fields reactive inquiries, chases proactive opportunities, and strives to create a consistent drumbeat of attention. That ongoing media presence is further punctuated by product launches, releases, or announcements that help create heightened awareness around a singular piece of news or event. That describes the basic tenets of a traditional PR plan for earned media (acknowledging that the PR function is much broader). But the playbook that agencies and in-house teams are using to deliver that is evolving; it looks vastly…
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A humanoid robotics startup co-founded by prominent artificial-intelligence futurist Ray Kurzweil said on Tuesday that venture capital firm Gauntlet Ventures will back its $100 million Series B funding round. The company, Beyond Imagination, will be valued at $500 million, and venture capital firm Gauntlet Ventures will be the round’s sole investor. Kurzweil is known for popularizing the term “the singularity,” when he predicted two decades ago that by 2045, artificial intelligence would surpass human intelligence and embark on a path of accelerating self-enhancement. These ideas, which once seemed like science fiction, are now viewed as mainstream by many technol…
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Don’t look now, but meme stock mania appears to be back with a vengeance this week. This time around, Beyond Meat, Inc. (Nasdaq: BYND) and Krispy Kreme, Inc. (Nasdaq: DNUT) are the two main stocks getting all the attention from meme investors. Here’s what you need to know. Beyond Meat shares skyrocket again On Monday, Fast Company reported on the surging share price of Beyond Meat, the producer of plant-based meat alternatives. The company started the trading week by enjoying a stock price surge of more than 67% in premarket trading that day. But far from any change in the company’s financial fundamentals, what seemed to be driving shares higher were short…
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Shares of Beyond Meat slumped to a record low on Monday after the maker of plant-based meat launched an exchange offer for convertible bonds to cut more than $800 million in debt. The stock was last down 32.1% at $1.93, after falling as low as $1.23. The company last month posted a revenue drop and a wider-than-expected loss, citing weak U.S. consumer demand. It said it was still facing “an elevated level of uncertainty” and will not provide any full-year estimates. Consumer spending has been affected by economic uncertainty and consumer tastes have been shifting in the plant-based meat market. The company will exchange its $1.15 billion 0% convertible not…
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Shares in Beyond Meat (Nasdaq: BYND) are again rising in premarket trading today after the company’s stock price surged a massive 36.4% yesterday. As of the time of this writing, BYND is up an additional 12.6% in trading before the bell. But is anything more than another round of meme stock mania driving the rising price? Here’s what you need to know. A volatile December The first day of asset trading for December kicked off yesterday, and already the final month of the year looks to be shaping up to be a volatile one. Yesterday, cryptocurrencies plunged across the board as nervous investors sold off the digital tokens amid ongoing uncertainty about next w…
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One of the stocks with the highest surges in premarket trading this morning is Beyond Meat, Inc. (Nasdaq: BYND). As of the time of this writing, shares in BYND are up a staggering 67% before the opening bell. But what’s driving this surge? Here’s what you need to know. Beyond Meat’s recent struggles Today’s premarket stock price jump follows a significant rally on Friday for Beyond Meat, the California-based producer of plant-based meat alternatives, whose shares closed up more than 24% to end the trading week at 64 cents per share, according to data from Yahoo Finance. The stock price surge, which is now in its second trading day, may come as a surprise t…
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Update Tuesday, 12:15 p.m.: Alternative meat company Beyond Meat saw its stock drop almost 5% in early trading on Tuesday after a significant rally had pushed shares up a day earlier and into premarket trading. As of around noon, the stock was trading at $1.28 a share after opening at $1.40. The volatility is another sign that the heavily shorted stock is being embraced by meme stock traders, with some seeking to lock in profits after shares rise. As of this writing, the stock is still up over 47% over the past five days. Original story: Shares in Beyond Meat (Nasdaq: BYND) are again rising in premarket trading today after the company’s stock price surged…
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