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  1. The way consumers search is changing faster than the industry expected. This holiday season, many shoppers are looking for gifts inside AI platforms, rather than retailer sites or traditional search. They are asking natural questions like: “Find me a cruelty-free skincare gift for sensitive skin under $100.” “What are good gift ideas for a three-year-old that are safe and durable?” “What are the safest, nontoxic treats for my Golden Retriever?” This shift is already measurable. Adobe Digital Insights reports a 4,700% year-over-year increase in retail visits driven by AI assistants between July 2024 and July 2025. At the same time, click-through rates from SEO …

  2. Want more housing market stories from Lance Lambert’s ResiClub in your inbox? Subscribe to the ResiClub newsletter. Back in his 1996 letter to shareholders, Warren Buffett famously wrote: “If you aren’t willing to own a stock for 10 years, don’t even think about owning it for 10 minutes.” That statement only makes the recent homebuilder stock purchases and sales by Berkshire Hathaway—led by Buffett, who will step down as CEO at the end of 2025—even more eyebrow-raising. Here’s the timeline. August 2023: Berkshire Hathaway disclosed that in Q2 2023, the company made a bet on U.S. homebuilders and bought 5,969,714 shares of D.R. Horton, 152,572 shares of Le…

  3. In Apple’s new holiday ad, “A Critter Carol,” a group of woodland puppets frolic in a wintery forest to a wildlife-themed parody of the Flight of the Conchords’s song Friends. Every element, from the puppets to the set and even the ad’s typography, was rendered using practical effects. The ad was directed by TBWA\Media Arts Lab (MAL)—a bespoke global agency that partners only with Apple—and shot on an iPhone 17 Pro. It appears to be building on a larger marketing theme for Apple. Just this November, MAL worked with the company to create a new visual identity for Apple TV using real glass props and colorful lighting. This kind of work stands out in a marketi…

  4. At first glance, Clove’s collaboration strategy may seem a little wacky. Why, you might ask, is a startup that makes sneakers for healthcare workers partnering with Land O’Lakes butter, Levain cookies, and Olipop prebiotic sodas? It’s a good question, but there’s method to the madness. Clove’s team members spend their days studying the lives of doctors and nurses, and they’ve discovered that food is a rare source of pleasure and joy in a very stressful workplace. “I watch nurses get ready with me videos as a form of ethnographic research,” says Jordyn Amoroso, Clove’s co-founder and chief brand officer. “You see nurses pack their lunches with a baked good, or a health…

  5. If you’ve ever dreamed of sitting behind the wheel of a giant hot dog, then you’re in luck. Oscar Mayer’s Wienermobile is in need of Gen Z drivers known as “Hotdoggers,” as the company opens its applications. The iconic vehicle is about to roll into its 90th year. The job is truly unique and, if you’re a hot dog enthusiast with a keen sense of adventure, could be an absolute thrill, especially if you’re looking to avoid a nine-to-five desk job and love to travel. The Hotdogger Program has been around since 1988 and according to Oscar Mayer is likely to be a fit for recent college graduates who are hoping to make a “positive impact” on the communities the Wienerdog cr…

  6. Hello and welcome to Modern CEO! I’m Stephanie Mehta, CEO and chief content officer of Mansueto Ventures. Each week this newsletter explores inclusive approaches to leadership drawn from conversations with executives and entrepreneurs, and from the pages of Inc. and Fast Company. If you received this newsletter from a friend, you can sign up to get it yourself every Monday morning. Baiju Shah is constantly bridging different worlds. His formative years were shaped by observing his mother, who trained as a commercial artist, and his father, who was an engineer. As global CEO of agency AKQA, he leads an organization that deploys creativity and technology on behalf of cl…

  7. Several weeks ago, Mozilla Firefox dodged a bullet aimed at its business model—a potential court-ordered cutoff of the Google search-default payments that constitute its primary course of income. But that escape from one feared outcome of the U.S. search-antitrust case against the web giant doesn’t change two other things: Firefox remains in an embattled position. That’s bad news for users. Without Firefox, web competition itself would be in a far more dire state. To address its longstanding competition problem, Mozilla’s developers are putting AI to work—albeit, in a less pushy manner than their competitors. A conversation with Mozilla CEO Laura Chambers at Web Su…

  8. Netflix’s decision to quietly remove the ability to cast content from its mobile apps to smart TVs and streaming devices has caused a bit of an uproar on social media. The complaints are the usual ones you see when a company removes a feature. Some blame greed. Some are upset their method of end-running subscription sharing has been shut down. Some just jump on the opportunity to complain about Netflix. But frequent travelers could have a legitimate grievance about the company’s decision to largely end casting. The change was enacted without warning and without fanfare in November, with some of the earliest complaints from users coming on November 10. Netflix has …

  9. Inc.com columnist Alison Green answers questions about workplace and management issues—everything from how to deal with a micromanaging boss to how to talk to someone on your team about body odor. Here’s a roundup of answers to three questions from readers. 1. I’ve fired my new employee before I recently took a new job in my same industry and city. In my new role, I’ll have a team of eight reporting to me in various capacities and functions. During the interview process, I got a brief read-out on the team and a high-level talent assessment. Nothing stood out as an issue. On my first day, I met the team reporting to me. One of the people on the team is someone w…

  10. Three months ago, I fired up ChatGPT and asked it to design a highly aggressive, short-term investment portfolio, selecting five stocks that were most likely to make me fabulously wealthy in six month’s time. Then, I threw good sense to the wind, transferred $500 of my actual money into a Robinhood account, and bought the stocks that ChatGPT had pitched. Since then, it’s been a wild ride. My portfolio has flown to new heights, giving me serious FOMO about the fact that I didn’t put all my money into ChatGPT’s picks. Then, it singed its wings, falling Icarus-style to lows that had me almost ready to bail on the whole thing and redirect the charred rema…

  11. When Vlad Drǎgușin founded his midcentury inspired toy car company, Candylab, in 2013, he had a Kickstarter page and a dream. His goal was to create wooden model cars inspired by hot rods and classic American car designs; toys that would be both durable enough for play and sleek enough for display. As it turns out, there’s a major growing market for that kind of thing—and Candylab just rebranded to capture it. Since its founding, Candylab has secured retail placement in stores like London’s Design Museum, MoMa, The Guggenheim, Barnes & Noble, and the cult favorite apparel brand Kith. It’s also notched major brand collabs including with Saint Laurent, Zara Kids, Cr…

  12. Reducing the visibility of polarizing content in social media feeds can measurably lower partisan animosity. To come up with this finding, my colleagues and I developed a method that let us alter the ranking of people’s feeds, previously something only the social media companies could do. Re-ranking social media feeds to reduce exposure to posts expressing anti-democratic attitudes and partisan animosity affected people’s emotions and their views of people with opposing political views. I’m a computer scientist who studies social computing, artificial intelligence, and the web. Because only social media platforms can modify their algorithms, we developed and relea…

  13. The next big meeting on your calendar might not have any other attendees—it might just be you. A growing number of high-performing leaders, including managers at Google and other Fortune 100 companies, are carving out protected “focus blocks” and treating them like mission-critical meetings. With constant pings, shallow tasks, and back-to-back calls, this might be the only way to produce strategic, high-value work. Google and Microsoft have even rolled out Focus Time features that automatically block off calendars to protect deep work. Paige Donahue is a product marketing leader at Google who helps YouTube creators grow their communities and monetize their followi…

  14. I saw my first holiday-themed ad on TV before Halloween. I was startled, yet not surprised. Kind of a funny feeling, really. Yes, the annual holiday shopping sprint is upon us. For years, the process has been defined by frantic comparison searches and endless product review scrolling. But this year, you can finally delegate the busywork to an army of digital assistants. AI is no longer just a party trick: it’s a legitimate, price-savvy, personal shopping engine. Want to skip the agonizing research and focus on finding that perfect gift without blowing your budget? Here are four essential AI tools you should be using right now. Gift Idea Generator You ne…

  15. Want more housing market stories from Lance Lambert’s ResiClub in your inbox? Subscribe to the ResiClub newsletter. Zillow economists use an economic model known as the Zillow Market Heat Index to gauge the competitiveness of housing markets across the country. This model looks at key indicators—including home price changes, inventory levels, and days on market—to generate a score showing whether a market favors sellers or buyers. Higher scores point to hotter, seller-friendly metro housing markets. Lower scores signal cooler markets where buyers hold more negotiating power. According to Zillow: Score of 70 or above = strong sellers market Score…

  16. Tennis is experiencing a resurgence, with almost 26 million people playing in the U.S. alone. That number has been on an upward trajectory five years in a row. While the sport’s renewed cultural relevance can be attributed to multiple factors, brands across fashion, entertainment, and even sports leagues like Major League Baseball are capitalizing on the trend through unconventional opportunities. On December 8, LoanDepot Park, home of baseball’s Miami Marlins, will undergo a temporary redesign to host the Unified Events Miami Invitational, a one-night, first-of-its-kind exhibition featuring top tennis stars Carlos Alcaraz, João Fonseca, Amanda Anisimova, and Jessica …

  17. Which terms best represent 2025? Every year, editors for publications ranging from the Oxford English Dictionary to the Macquarie Dictionary of Australian English select a word of the year. Sometimes these terms are thematically related, particularly in the wake of world-altering events. Pandemic, lockdown, and coronavirus, for example, were among the words chosen in 2020. At other times, they are a potpourri of various cultural trends, as with 2022’s goblin mode, permacrisis, and gaslighting. This year’s slate largely centers on digital life. But rather than reflecting the unbridled optimism about the internet of the early aughts—when words like w00t, blog, t…

  18. This year’s busiest shopping day was a boon for live-shopping apps. Even at a time of inflation and economic uncertainty, Americans were ready to spend come Black Friday. U.S. online spending was up 9.1% from last year, according to data from Adobe Analytics. While holiday spending has typically been dominated by traditional e-commerce, live-shopping platforms TikTok Shop and Whatnot also reported record-breaking sales during Black Friday and Cyber Monday. On Black Friday, the livestream marketplace Whatnot reported more than $75 million in single-day live sales, tripling last year’s total. On average, shoppers bought 40 items per second. One small busi…

  19. When people use hand gestures that visually represent what they’re saying, listeners see them as more clear, competent, and persuasive. That’s the key finding from my new research published in the Journal of Marketing Research, where I analyzed thousands of TED Talks and ran controlled experiments to examine how gestures shape communication. Talking with your hands Whether you’re giving a presentation, pitching an idea or leading a meeting, you probably spend most of your prep time thinking about what you’ll say. But what about the ways you’ll move your hands? I grew up in Italy, where gesturing is practically a second language. Now that I live in the United St…

  20. Started by ResidentialBusiness,

    A meeting drags on. People are talking, but no one is saying the thing that needs to be said. Direction is unclear, the energy dips, and everyone is waiting for someone to speak with authority. When you finally do speak, the words come out softer than you intended: – “Maybe we should consider . . .” – “I think it might be good if . . .” – “Sorry to interrupt, but . . .” One of the biggest challenges leaders face isn’t just what they decide, it’s how they communicate it. Clarity, confidence, and authority are what set the tone for the room. If you tend to soften your tone or worry about sounding pushy, being more direct can feel uncomfortable.…

  21. It’s been an unprecedented and brutal week for the advertising industry. The finalization of Omnicom Group’s $13 billion acquisition of Interpublic Group (IPG) (the biggest takeover in advertising history) is affecting tens of thousands of workers—most immediately the 4,000 expected to be laid off by the end of the year. Both Omnicom and IPG own many different ad agency brands, all of which will be profoundly impacted by the merger. Omnicom is retaining only McCann from the IPG roster of agency networks, while folding FCB into BBDO, and both DDB and MullenLowe into TBWA, in order to achieve Omnicom Chairman and CEO John Wren’s goal of $750 million in synergies. Th…

  22. Frank Gehry, who designed some of the most imaginative buildings ever constructed and achieved a level of worldwide acclaim seldom afforded any architect, has died. He was 96. Gehry died Friday in his home in Santa Monica, California, after a brief respiratory illness, said Meaghan Lloyd, chief of staff at Gehry Partners LLP. Gehry’s fascination with modern pop art led to the creation of some of the most striking buildings ever constructed and brought him a measure of worldwide acclaim seldom afforded any architect. Among his many masterpieces are the Guggenheim Museum in Bilbao, Spain; the Walt Disney Concert Hall in Los Angeles; and the DZ Bank Building in B…

  23. In April 2000, Elsevier published an article in the journal Regulatory Toxicology and Pharmacology, which claimed that the herbicide Roundup (glyphosate) from the Monsanto Company didn’t pose a risk of cancer or other health issues for humans. Twenty-five years later, the publisher has retracted that paper, citing litigation that revealed it was based solely on unpublished studies by Monsanto itself. Furthermore, Elsevier states that the article (titled Safety Evaluation and Risk Assessment of the Herbicide Roundup and Its Active Ingredient, Glyphosate, for Humans) appears to have been co-written with Monsanto employees, despite no explicit accreditation. Mo…





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