What's on Your Mind?

On a sidewalk, an unassuming junction box sits strapped to a fence. Inside, dozens of keychains, stickers, mini figurines, and other novelties wait to be discovered by eagle-eyed passersby or trinket traders who have traveled across the city to exchange their treasure. Trinket trading has taken off on social media in recent weeks. The trend first originated in Philadelphia, where Philly’s Trinket Trove began documenting the contents of a repurposed junction box on TikTok in September of last year. It has since spread nationwide, with communities from New York to San Francisco setting up their own boxes of assorted knick-knacks for anyone to stop by and tra…

The Super Bowl LX ad blitz was a big budget highwire act—from Anthropic’s shot at OpenAI to Lady Gaga’s homage to Mr. Rogers and Dunkin’s nostalgia-fueled celeb fest. Autodesk CMO Dara Treseder breaks down what worked, what didn’t, and what the ads reveal about where marketing is headed next. Treseder also unpacks the business impact of Bad Bunny’s halftime show, and what it signals for the NFL and Apple. This is an abridged transcript of an interview from Rapid Response, hosted by former Fast Company editor-in-chief Robert Safian. From the team behind the Masters of Scale podcast, Rapid Response features candid conversations with today’s top business leaders navigati…

Below, Maya Shankar shares five key insights from her new book, The Other Side of Change: Who We Become When Life Makes Other Plans. Shankar is a cognitive scientist and host of the podcast A Slight Change of Plans. She served as a senior policy adviser in the Obama White House, where she founded and chaired the Social and Behavioral Sciences Team. She was also appointed as the first behavioral science advisor to the United Nations. What’s the big idea? What if the life upheavals that shake you most could also be your greatest opportunities? Change can feel like loss, but it can also be the start of a stronger, reimagined self. Listen to the audio version o…

Ever feel like your solo business is running you into the ground? Solopreneurs don’t have the luxury of handing off tasks to a team. Everything lands on your plate, and there’s never enough time. AI won’t run your business for you (despite what some of the big AI companies would have you believe). But it can give you back hours every week. Some tools are AI-first, meaning their primary job is to perform an AI-driven task. You can also look at adding AI features inside tools you’re already using. I rely heavily on AI in my solo business. I can get more done in less time, without sacrificing quality in any of my work. Here are a few AI tools that can make a hu…

The 2026 Milan Cortina Olympics are giving people at home a first-of-its-kind, first-person view of the Winter Games, all thanks to a fleet of custom-built drones. The small, agile drones can be spotted—not to mention heard—buzzing across Olympic venues, and they’re giving what broadcasters call a “third dimension” to the viewing experience. Instead of capturing the action only from fixed or semifixed cameras on cables and cranes, operators of these drones give viewers an athlete’s perspective as they race down slopes and around tracks. “This is the closest you can get to feeling a jump,” ski-jumper-turned-drone-operator Jonas Sandell said in a statement. …

If you’re feeling anxious about the economy, you’re not alone. Consumer confidence is at its lowest in more than a decade. Americans are worried about inflation, a possible recession, and job security—and that anxiety is reshaping how they spend. Even high earners are pulling back. Households are cutting big-ticket indulgences like vacations, fine dining, and designer fashion and redirecting spending toward essentials like groceries and personal care. Even then, they’re choosing retailers that feel like smart value plays. Higher-income shoppers have increasingly frequented discount chains like Walmart and Costco—both of which have seen record-breaking quarters. Ul…

If you ask my friends or colleagues to describe me, the unanimous response would be “she’s someone who gets sh*t done.” It’s become a well-worn badge of honor for me. Productivity isn’t something I do, it’s become something I am—and it’s exhausting. As it turns out, I’m not alone in this. For those of us who value productivity above all else, we’re far more likely to experience chronic stress or burnout. One 2025 study shows just how widespread levels of chronic stress and burnout are, with over one-third of the workforce reporting they were chronically stressed or burned out last year. Many of us feel like we’re walking a delicate line between balance and overwh…

In the first week of February 2026, a social network called Moltbook became the biggest story in AI. Billed as “social media for AI agents,” the Reddit-like platform allowed autonomous AI bots to post, comment, and interact with one another while human users observed. Within days, more than 1.5 million agents had reportedly registered. They debated the nature of consciousness. They discussed whether they persisted when their context window was reset. Some proposed founding a religion for AI agents. Others outlined plans for world domination. While some commentators pointed out that much of this was just chatbots role-playing at the behest of their human owners, other…

Nili Lotan’s Tribeca flagship has been a fixture in the neighborhood for 20 years. It’s an austere space that brings her aesthetic universe to life, one that blends silk slip dresses with military-inspired jackets, and crisp button-down shirts with utilitarian pants. But now, across the street, there’s a second store devoted to just one thing: denim. No knits. No tailoring. Just jeans. Denim has always been at the heart of Lotan’s collections, but Lotan has found that the careful design of the jeans—and care that went into making them—gets lost when they are folded into seasonal collections. Now, the denim store and flagship operate as a single ecosystem. Sales …

Jimmy Donaldson might have made his fortune on YouTube, but the man better known as MrBeast has plans for a much wider financial empire—and he’s well on his way to achieving it. Through Beast Industries, the $5 billion holding company for his growing corporate ecosystem, Donaldson is assembling a wide range of businesses that extend far beyond the influencer space. The latest expansion came on February 9, with the purchase of the teen-focused banking app Step. Banking isn’t the end game, either. Beyond his current holdings, Donaldson has broader ambitions that could further diversify his income streams. Here’s a look at the businesses currently under the Beast Ind…

If you live in Seattle and work at Amazon or Meta in nearby Bellevue, you probably drive to work. But by the end of next month there will be another option for commuters: the world’s first light rail line running on a floating bridge. Right now, drivers cross Lake Washington—the long lake between Seattle and eastern suburbs like Bellevue—use one of three floating bridges. Conventional bridges aren’t feasible because of the depth and width of the lake, which is why the bridges were originally built with pontoons instead. Adding a rail line to one of them meant that designers needed to innovate in multiple ways. First, since the bridge doesn’t have columns like …

One of the first projects Hyun Park spearheaded when he began working for South Korea’s entertainment powerhouse Studio Dragon was a dystopian sci-fi drama—much to the chagrin of his boss. “The CEO said: Koreans don’t do sci-fi,” Park recalls. “It’s a Hollywood thing. The budgets are too big. It doesn’t really make sense. It will never look real.” His boss had a point. Big, splashy science fiction dramas with expansive futuristic worlds and lots of special effects were a rarity in the Korean studio system. “For the past 30–40 years, we’ve done amazing family dramas and romantic comedies,” Park says. “We’ve always failed in sci-fi.” Park believes it’s time to chang…

Below, co-authors Jared Lindzon and Joe O’Connor share five key insights from their new book, Do More in Four: Why It’s Time for a Shorter Workweek. Jared is a freelance journalist who has been reporting on the future of work for publications like Fast Company, Time magazine, and the Globe and Mail for over a decade. Joe is the CEO and cofounder of Work Time Reduction, a global consulting and research organization that helps organizations find innovative ways to reduce working hours. Over the last eight years, it has helped hundreds of companies and thousands of employees pilot a four-day workweek in North America, Europe, the U.K., and Australia. What’s the b…

If your employer offered you a lump sum to permanently ditch the job that stresses you out like no other, would you take the money and run—or worry about what it might cost you later? I never thought I’d actually encounter this career conundrum. Looking back, I’m surprised by the choice I made. The all-company virtual meeting initially seemed like any of the weeklies that had preceded it. There was a weird icebreaker to get folks loose, various team updates, some HR housekeeping. Then the billionaire who signed all of our checks took the screen. For months, senior leadership had been deprioritizing a project that I—and the vast majority of my colleagues—had been …

Threads is testing a simpler way for people to nudge their feed in a specific direction without digging through settings or retraining the algorithm long term. The new feature, called Dear Algo, lets users tell Threads what they want to see more or less of for a short period of time. Instead of relying only on likes, follows, and past behavior, you can now directly ask the app to adjust what shows up in your feed. It works by writing a public post that starts with “Dear Algo,” followed by your request. For instance, “Dear Algo, show me more posts about podcasts,” or “Dear Algo, show me fewer posts about spoilers for Heated Rivalry.” After you post it, Threads adju…

2025 was defined by reports of a “low-hire, low-fire” environment: the unemployment rate remained fairly low, at just over 4% in December; yet headlines of constant layoffs seemed to dominate the news cycle, and those who are unemployed are taking longer to find work. It’s all been very confusing. And the most recent U.S. jobs report, released today, presents more mixed signals. This week’s report indicated American employers added 130,000 jobs in January, and the Labor Department reported the unemployment rate fell to 4.3%. Everything in the report isn’t good — it also indicated just 181,000 jobs were created last year, which is the lowest number since 2020 — but…

Amazon is expanding its same-day delivery services for its Pharmacy. In an announcement Wednesday the company said plans to bring Amazon Pharmacy to nearly 4,500 locations around the country, which is an addition of around 2,000 cities and towns by the end of 2026. Amazon Pharmacy was first launched in 2020 in 45 U.S. states. By 2023, it served some locations in all 50. But the service has been continuously expanding to cover a growing number of locations since its launch while offering same-day delivery in more cities. Per Amazon’s announcement, the most recent expansion will now offer same-day delivery to its newly served customers in Idaho and Massachusetts. “…

The legacy of Bad Bunny’s Super Bowl halftime show continues. Streams of his catalog jumped 175% in the U.S. on Monday, the day after the Super Bowl, when compared to the previous Monday, Feb. 2. That’s according to Luminate, an industry data and analytics company that provides insight into changing behaviors across music listenership. Bad Bunny received nearly 100 million streams on Monday in the U.S. — that’s 99.6 million in one day — compared to 36.2 million streams the previous Monday. That’s noteworthy, too, because Monday, Feb. 2 was the day after the 2026 Grammys, when the artist born Benito Antonio Martínez Ocasio won album of the year. It marked the f…

The biggest accounting firm in the U.S. just announced a major structural reset: PricewaterhouseCoopers (PwC) will now only hire new associates in its advisory division to work out of 13 offices, down from 72. Yolanda Seals-Coffield, chief people and inclusion officer for PwC US, confirmed the decision to Business Insider, explaining that the move aims to foster a sense of community among workers. “The idea is that we want to bring people together in a connected way for those first couple of years,” Seals-Coffield said. “You may start in Atlanta and then say, ‘Great, I’ve got my two years of experience. I want to go work in Alabama, which is where I’m from and w…

Artificial intelligence has shifted from an experiment to an expectation. Boards push CEOs about ROI. CEOs launch enterprise rollouts. Leaders invest in tools, platforms, and governance. Yet adoption still stalls. Work-arounds spread. Risk grows. Value lags. The failure rarely sits with the technology. The breakdown sits in adoption design. Many organizations treat AI as an IT rollout or a standard change initiative. Tools gain approval. Policies circulate. Training launches. What’s missing is the rigor leaders apply to external products. Employees receive tools without a clear value proposition. Managers face delivery pressure without added capacity. Governance favor…

Every TV and movie critic is loving to hate on Darren Aronofsky these days. The Academy Award-nominated filmmaker—creator of lyrical, surreal, and deeply human movies like Black Swan, The Whale, Mother!, and Pi—has released an AI-generated series called On This Day . . . 1776 to commemorate the semiquincentennial anniversary of the American Revolution. Though the series has garnered millions of views, commentators everywhere call it “a horror,” slamming Aronofsky’s work for how stiff the faces look, how everything morphs unrealistically. Although calling it “requiem for a filmmaker” seems excessive, they are not wrong about these faults. The series, created using real…

For many Black tech founders, raising venture capital is often positioned as the ultimate milestone. It signals that your idea is validated, your business is taken “seriously,” and opportunities begin to take shape. As the managing partner of an early stage VC firm, and a 3X Black tech founder that speaks and meets with thousands of founders a year, I can tell you the truth is far more nuanced. Venture capital can be powerful, but it’s not for everyone. Before chasing your first check, founders need clarity, preparation, and strategy. Fundraising is not just about storytelling or networking; it’s about understanding the system you’re stepping into and deciding whethe…