Getting Started

In today’s fast-paced, ever-evolving retail landscape, small business owners must keep a keen eye on the latest trends, insights, and other consumer statistics to stay competitive and informed. Understanding retail statistics empowers small business owners to make data-driven decisions that can optimize their operations, enhance customer experience, and, ultimately, drive revenue growth. To give small business owners a head start, we’ve gathered information on crucial aspects of the retail industry, including consumer behavior, sales strategies, e-commerce, and brick-and-mortar trends. By staying updated with these retail stats, you’ll be better equipped to navigate the …

Key Takeaways Brand Consistency is Crucial: Ensuring all franchise units maintain the same brand identity is essential for customer trust and brand loyalty. Effective Communication with Franchisors: Managing the relationship with your franchisor through clear communication can prevent conflicts and enhance operational support. Market Adaptation is Necessary: Staying alert to market fluctuations and consumer behavior ensures your franchise remains competitive and relevant. Financial Management Matters: Understanding and managing initial investments, ongoing fees, and operational costs is key to a franchise’s long-term success. Legal Compliance is Mandatory: Adhering…

Key Takeaways Understanding the Job Market: Recognize that current hiring challenges stem from a competitive landscape, evolving candidate preferences, and a significant skills gap.Remote Work Preference: Job seekers prioritize flexibility and remote opportunities, which impacts how businesses attract talent and structure job postings.Economic Impacts: The labor shortage, highlighted by millions of job openings vs. job seekers, increases competition for talent and raises labor costs for small businesses.Employee Retention Focus: Implementing retention strategies such as employee development and enhanced benefits can mitigate turnover and improve team stability.Innovativ…

NetSuite has introduced a range of AI-driven innovations, new product offerings, and integrations designed to enhance business efficiency, streamline processes, and support diverse revenue models. These updates, announced at SuiteConnect New York, aim to automate operations, reduce manual workload, and improve financial and procurement functions for organizations of all sizes. AI and Automation Updates NetSuite has expanded its AI capabilities to accelerate data management, optimize product configurations, and improve issue resolution. New features include: NetSuite Text Enhance for automating data entry in custom text fields. Prompt Management API for centralized AI m…

A Las Vegas woman has pleaded guilty to conspiring to defraud the U.S. government by submitting fraudulent tax refund claims for COVID-19 employment tax credits, securing $33 million in improper payouts from the IRS. According to court documents, Candies Goode-McCoy conspired with others from June 2022 through September 2023 to file approximately 1,227 fraudulent tax returns claiming refundable employment tax credits, including the employee retention credit (ERC) and paid sick and family leave credit. The total fraudulent claims amounted to over $98 million, with the IRS disbursing approximately $33 million before the scheme was uncovered. McCoy personally received over…

The Northeast Dairy Business Innovation Center (NE-DBIC) has announced the launch of the Catalyzing Regional Dairy Workforce Grant program, aimed at expanding workforce development programming across the Northeast dairy sector. Applications for this grant opportunity will be open from April 24 through June 5, 2025. The program offers funding to support the development, expansion, and operation of existing dairy workforce programs. Eligible projects may include federally registered apprenticeships, state registered apprenticeships, pre-apprenticeships, internships, or other workforce training initiatives. According to NE-DBIC, funded projects must focus on enhancing progr…

A new report from Oxford Economics reveals that TikTok has become a key driver of employment in the United States, with 7.5 million businesses on the platform supporting more than 28 million workers. The study, published today, highlights TikTok’s role in job creation and economic opportunity, particularly for small and mid-sized businesses. 4.7 Million Jobs Directly Benefit from TikTok The Oxford Economics report estimates that 4.7 million jobs in the U.S. benefit directly from using TikTok. This includes: Over 3.1 million workers who use TikTok in their jobs by creating content for the platform or managing accounts. More than 1.6 million workers who benefit indirectl…

Artificial intelligence is increasingly influencing how U.S. consumers search and shop online, according to a new survey released by adMarketplace. The company surveyed 1,000 U.S. adults using a census-balanced sample by age and gender to gauge perceptions and adoption of AI-driven search experiences. The results highlight significant trends for advertisers and publishers as AI becomes more integrated into native search environments. The findings show that 45% of Americans have used AI-powered search tools, including chat-based engines and AI-driven results. That figure nearly doubles the 27% who report not having tried these tools. Meanwhile, 17% of respondents said the…

Affordable technology has eased the friction of digital workplace transformation, opening the process up to businesses of all sizes and budgets. Yet, surprisingly, the majority of businesses are still lagging behind, and the trend applies extra to small businesses. A recent survey by Zoho, “Trends in Digital Workplace Transformation,” noted discrepancies in organizational maturity between international companies and those based in the United States, with US-based ones lagging behind slightly, 61% domestic versus 62.3% average internationally. The margin deepens significantly for small and medium-sized businesses, ranked at 58% maturity. The survey outlines a few reasons…

NEXT Insurance has launched a new multi-location workers’ compensation (WC) coverage option, allowing small business owners operating multiple locations within a single state to secure coverage under a single policy. The move positions NEXT as one of the first WC insurers to offer a fully digital solution for businesses managing multiple sites. The new coverage is designed for small businesses with multiple branches or offices, addressing the increasing complexity of insurance needs as they expand and hire more employees. With workplace accidents posing a growing risk for expanding businesses, the multi-location WC policy enables small business owners to manage their ins…

The National Federation of Independent Business (NFIB) has announced its strong support for the Right to Equitable and Professional Auto Industry Repair (REPAIR) Act, a bipartisan bill introduced by Rep. Neal Dunn (FL-02). The legislation aims to eliminate barriers preventing independent auto repair shops from accessing critical tools, software, and repair manuals that are currently available only to manufacturers and authorized service centers. In a letter sent to Rep. Dunn from NFIB’s Principal in Foreign Government Relations Andrea McGee writes, “NFIB represents approximately 300,000 small and independent businesses across the country. As the role of technology become…

The National Federation of Independent Business (NFIB) reported a decline in small business optimism for February, with its Small Business Optimism Index falling by 2.1 points to 100.7. Despite the decline, this marks the fourth consecutive month the index has remained above the 51-year average of 98. However, the index remains 4.4 points below its recent peak of 105.1 recorded in December. Meanwhile, the Uncertainty Index rose by four points to 104, marking the second-highest reading ever recorded. “Uncertainty is high and rising on Main Street, and for many reasons,” said NFIB Chief Economist Bill Dunkelberg. “Those small business owners expecting better business condi…

Nimble, a CRM platform tailored to small businesses and marketing professionals, has introduced its new Email Marketing feature, enabling users to conduct large-scale, HTML-powered, and trackable email campaigns directly from within the platform. The feature, announced on April 3, 2025, is designed to support outreach efforts such as newsletters, webinars, and promotional messages. According to Nimble, the new capability helps users bypass the limitations of email platforms like Google and Microsoft, which typically restrict daily sends to around 500 emails per user. The Email Marketing feature allows users to send unlimited emails to segmented lists and manage campaigns…

The New Jersey Economic Development Authority (NJEDA) will begin accepting applications next week for the Route 80 Business Assistance Grant Program, a financial aid initiative designed to support small businesses impacted by lane closures on Route 80 in Morris County. Applications open Tuesday, April 22, 2025, at 10:00 a.m. The grant program targets small businesses and non-profits located within five miles of Route 80’s Exit 34, where ongoing sinkhole repairs have caused significant traffic disruptions. Businesses in this area have reported declines in revenue since the repairs began. Grants will range from $1,000 to $15,000. According to NJEDA, eligible applicants mu…

NordVPN’s identity theft protection solution, NordProtect, is now available as a stand-alone service in the United States, allowing users to access identity theft protection without purchasing a NordVPN Prime plan. In addition to this change, NordProtect now includes online fraud coverage, providing financial compensation for victims of various online scams and fraudulent activities. Expanded Protection Against Online Scams NordProtect’s new online fraud coverage offers support for users affected by scams such as romance fraud, marketplace fraud, QR code scams, and fraudulent credit card charges. These protections aim to mitigate financial losses caused by cybercriminals…

The National Small Business Association (NSBA) released its 2025 Small Business Taxation Survey, highlighting the challenges small businesses face due to federal tax laws. The report underscores concerns about the expiration of the 2017 Tax Cuts and Jobs Act, which many small businesses fear will result in significant tax increases. According to the survey, 83% of small businesses are structured as pass-through entities, meaning they pay business taxes at the personal income level. This structure makes them particularly vulnerable to potential tax hikes if Congress does not extend expiring tax cuts. Other major findings include: More than 20 hours per year are spent d…

A new survey by Omnisend reveals that AI-powered customer service tools may be driving shoppers away rather than improving their online experience. According to the survey, 39% of shoppers have abandoned a purchase due to frustrating interactions with AI chatbots, while 40% cite poor customer service as AI’s biggest drawback in ecommerce. Despite concerns, 88% of consumers reported having at least one conversation with an AI chatbot in the past year. However, only 28% of shoppers believe AI consistently understands their needs. Additionally, 53% of respondents rated their experience with AI chat support as average to extremely poor. Challenges in AI-Driven Customer Supp…

OpenAI has announced the release of new tools designed to help developers and enterprises build AI agents that can independently accomplish tasks on behalf of users. The update includes a suite of APIs and tools aimed at simplifying the development of agentic applications. According to OpenAI, “We’re launching a new set of APIs and tools specifically designed to simplify the development of agentic applications.” These tools include the Responses API, built-in tools for web search, file search, and computer use, the new Agents SDK, and integrated observability tools for tracking agent workflow execution. Responses API: A New Foundation for AI Agents OpenAI’s new Response…

OpenAI has introduced GPT-4.5, a research preview of its latest and most advanced AI model, which is now available to ChatGPT Pro users and developers worldwide. The model represents “a step forward in scaling up pre-training and post-training,” according to OpenAI. GPT-4.5 advances OpenAI’s approach to AI development by focusing on unsupervised learning, a technique that enhances a model’s ability to recognize patterns, draw connections, and generate creative insights without explicit reasoning. “GPT-4.5 is an example of scaling unsupervised learning by scaling up compute and data, along with architecture and optimization innovations,” OpenAI stated in its announcement…

OpenAI has launched its most advanced image generation technology to date, integrating the capability directly into GPT-4o, its natively multimodal model. The new feature is now rolling out to Plus, Pro, Team, and Free users in ChatGPT, with Enterprise and Edu access coming soon. Developers will also gain access via the API in the coming weeks. OpenAI stated, “At OpenAI, we have long believed image generation should be a primary capability of our language models. That’s why we’ve built our most advanced image generator yet into GPT-4o. The result—image generation that is not only beautiful, but useful.” Multimodal, Context-Aware Image Creation The image generation tool …

OpenPhone has launched Sona, a new AI-powered agent designed to ensure businesses never miss a customer call again. The announcement, made April 17, introduces Sona as the first AI agent purpose-built for the essential front-office needs of small businesses and startups. OpenPhone describes Sona as a tool that helps businesses resolve customer issues instantly and convert every interaction into a growth opportunity. With 24/7 availability, Sona aims to eliminate missed calls and the potential revenue loss that can follow. “At OpenPhone, we bring all customer data and communication into one place. We organize customer communications from start to finish, enabling teams t…

Operation HOPE, a national nonprofit dedicated to entrepreneurship and financial literacy, has announced a partnership with SCORE, the largest network of volunteer business mentors in the U.S. The collaboration aims to expand mentorship and resources for small businesses and underrepresented entrepreneurs across the country. SCORE, a volunteer organization with more than 10,000 mentors, has provided free business guidance for six decades. Through this partnership, SCORE will extend its mentorship services to small businesses participating in Operation HOPE’s 1 Million Black Business Initiative (1MBB) and clients recovering from natural disasters. The 1MBB program, launc…

Optimum Business and the LIA Foundation have announced the relaunch of the L.O.C.A.L. (Lifting Our Community Businesses Across Long Island) Small Business Grants, aimed at supporting small businesses across Nassau and Suffolk Counties. Now in its second year, the program will award $5,000 grants to 40 selected small businesses, along with two grand prize grants of $25,000—one each for a business in Nassau and Suffolk County. According to the announcement, the program’s goal is to invest directly in the local economy by helping small businesses grow and thrive. The L.O.C.A.L. grants are made possible through Optimum Business, the program’s founding partner. “Optimum Busi…

Optimum Business and the Charleston Area Alliance have announced the opening of applications for the Lifting Up Small Businesses Grants, a new initiative aimed at bolstering small business growth in Kanawha County. As part of the program, 25 small businesses will each receive a $5,000 grant, totaling $125,000 in funding to support long-term economic prosperity in the region. The grant program, introduced on April 14, 2025, is designed to directly support local entrepreneurs and strengthen the community’s economic infrastructure. Selected recipients will be announced later this year. The initiative includes recognition events hosted by Optimum Business, where local offici…

You don’t need to spend all day cooped up in an office to run a successful business. In fact, there are many outdoor business ideas that could help you create a successful career while enjoying nature. Here are some options to consider. Best Ideas for Outdoor Businesses If you want to start your own business but don’t want to be chained to a desk, there are plenty of profitable business ideas you can run mainly outside. Here are some of the best outdoor business ideas for you to consider. Gardening and Landscaping Business A landscaping service can be a very lucrative business opportunity that offers various services to potential customers. You may focus mainly on lawn …