Business Ideas and Inspiration

SuiteConnect 2026 in New York was packed with announcements, but one theme kept coming up in every hallway conversation: small businesses want AI that saves real time without sacrificing accuracy. In this interview, I sat down with Evan Goldberg—Founder and Executive Vice President of Oracle NetSuite—to unpack what NetSuite’s newest AI features are designed to do in the day-to-day reality of running finance, sales, and operations. Evan walked through how NetSuite is using AI to monitor trends and variances, catch anomalies early, and move businesses closer to a “continuous close” where your numbers are reliable every single day—not weeks after month-end. We also covered …

For many small business owners, managing growth often means juggling too many systems — from spreadsheets to accounting tools to supplier portals — each working in its own silo. That’s the exact challenge Odeko set out to solve. Originally launched in New York, the company began as a disruptor in the café and coffee shop supply chain space, offering independent operators a way to consolidate their vendor relationships and ordering processes into one simple platform. Instead of having to “talk with five, six, eight vendors a day,” as Kelly Simons, Director of Enterprise Systems at Odeko, put it, small coffee shops could focus on what matters most — running their business a…

Cybersecurity can feel overwhelming for small business owners, especially when the risks involve passwords, phishing, employee access, artificial intelligence, and zero trust all at once. But according to Chandramouli “Mouli” Dorai, Chief Evangelist of Cyber Solutions at Zoho, the first steps do not have to be complicated. Businesses can start by understanding which apps they use, who has access to those apps, how passwords are shared, and whether former employees still have access to company accounts. That was the focus of a recent interview between Leland McFarland of Small Business Trends and Dorai. The conversation was based on Zoho’s State of Workforce Password Sec…

After spending time at Adobe MAX this year, one announcement stood out for small business owners looking to level up their marketing: the introduction of Adobe Express’s new AI Assistant. I recently sat down with Parimal Deshpande, who leads global product marketing for Adobe Express and Creative Cloud, to unpack what this update really means for entrepreneurs who juggle design, promotion, and operations all at once. Over the past few years, Adobe Express has grown from a simple design app into a complete creative platform for non-designers—people who need professional-looking graphics, ads, and social posts without spending hours learning complicated software. The new A…

In a significant move poised to reshape the future of the accounting profession, Intuit has launched its innovative Career Pipeline Program, aiming to empower one million aspiring accountants over the next five years. This initiative responds not only to the growing demand for skilled professionals but also to the urgent challenges posed by automation and artificial intelligence (AI) in the industry. As businesses increasingly rely on digital solutions, accountants remain indispensable to organizational success. Intuit, the developer behind popular financial tools such as QuickBooks and TurboTax, understands the vital role that accounting professionals play in steering b…

Mid-market businesses are set to gain a competitive edge with the recent partnership between Intuit and Anthropic. This collaboration promises to introduce tailored AI agents designed specifically for various industries, enhancing workflow efficiencies and promoting smarter decision-making. With the integration of Anthropic’s Claude Agent SDK into Intuit’s existing platform, businesses now have an unprecedented opportunity to create and customize AI agents that cater to their specific operational needs. These agents are not just basic automation tools; they are advanced systems capable of blending data from multiple sources to provide actionable insights. This means comp…

Intuit’s recent partnership with OpenAI marks a significant shift in how small businesses can leverage financial insights. This collaboration aims to integrate Intuit’s robust financial technology with OpenAI’s powerful AI models, creating an unprecedented blend of personalized, actionable financial guidance that can be accessed directly within ChatGPT. The collaboration brings an exciting suite of benefits for small business owners. With tools like QuickBooks, TurboTax, and Mailchimp integrated into ChatGPT, users can expect tailored insights derived from their financial data. Imagine a business owner querying, “How can I optimize my cash flow?” and receiving real-time,…

Intuit is taking a significant step in connecting advertisers with small and mid-market businesses through its recent expansion of the SMB MediaLabs program. This integration with The Trade Desk allows advertisers to access Intuit’s valuable first-party audience segments, making it easier for businesses to reach decision-makers with more precision and relevance. Small and mid-sized enterprises (SMEs) represent a staggering 99% of U.S. businesses, bringing considerable purchasing power and influence. However, these businesses have traditionally been hard to reach for advertisers, often resulting in ineffective marketing campaigns fueled by outdated or fragmented third-par…

Intuit, a leader in financial technology, has officially joined the Federal Reserve’s instant payments network, the FedNow Service, significantly transforming how small and mid-sized businesses manage their cash flow and transactions. This integration aims to eliminate frustrating wait times and put control back in the hands of business owners. By leveraging the FedNow Service, businesses using Intuit products can now facilitate instant payment transactions, a game changer amidst the evolving digital landscape. As cash flow challenges persist for many small business owners, this offering is timely and impactful, enhancing the utility of tools like TurboTax and QuickBooks…

In an era where cash flow management is paramount for small and mid-sized businesses (SMBs), Intuit has partnered with Affirm to enhance financial flexibility. This multi-year arrangement will allow QuickBooks users to incorporate Affirm’s “pay-over-time” solution directly into their transactions, providing an innovative way to improve payment methods and boost customer engagement. Managing cash flow proves challenging for many SMBs, with recent studies indicating that approximately 56% of these businesses are owed significant amounts due to unpaid invoices—averaging about $17,500 per business. Intuit aims to alleviate this burden through its collaboration with Affirm, p…

Intuit is making waves in the small business world with the launch of its innovative Intuit Intelligence, a cutting-edge system designed to help businesses thrive in the era of artificial intelligence. This announcement, made during the Intuit Connect event in Las Vegas, highlights a significant shift in how businesses can leverage technology to streamline operations, make data-driven decisions, and ultimately boost growth. At the heart of Intuit’s new offerings is the promise of a virtual team of AI agents that work across various financial pillars, including customer management, payroll, accounting, and tax. These tools allow small business owners to ask any question r…

Intuit has launched an innovative AI-powered construction edition of its Intuit Enterprise Suite, specifically designed for mid-market businesses in the $2 trillion construction industry. This new solution aims to tackle the unique complexities of construction management while streamlining workflows and enhancing cash flow. With features that integrate project management, financial oversight, and operational tasks, small business owners in the construction sector could find significant value in adopting this technology. Ashley Still, the Executive Vice President and General Manager of Mid-Market at Intuit, stresses the need for focused technology in this industry. “Const…

Intuit Inc. has partnered with Cherry Bekaert, a significant player in the advisory, assurance, and tax sectors, to deliver a new solution aimed at small and mid-market businesses grappling with the complexities of growth. The initiative focuses on the Intuit Enterprise Suite—an AI-powered enterprise resource planning (ERP) system designed to streamline operations and enhance profitability. For small business owners, this collaboration highlights the increasing importance of adopting advanced technologies to maintain competitiveness. Intuit’s solution promises to alleviate common pain points experienced by growing businesses, such as managing multiple software applicatio…

Small business owners are always on the lookout for innovative solutions to streamline operations, reduce costs, and improve customer experiences. Intuit, the financial technology giant behind popular products like TurboTax and QuickBooks, has recently announced a strategic partnership with Circle Internet Group to integrate stablecoin technology into its offerings. This partnership aims to redefine financial transactions for both individuals and businesses, promising faster, more cost-effective solutions. Intuit’s CEO, Sasan Goodarzi, articulated the company’s commitment to financial innovation, stating, “Intuit is at the forefront of financial innovation to deliver fas…

In an era where mid-market businesses face increasing complexities and competition, Intuit Inc. has stepped up with a powerful new offering alongside Rehmann, a professional advisory firm. Their collaboration introduces the Intuit Enterprise Suite, aimed at enhancing growth for mid-market companies by leveraging artificial intelligence within a streamlined enterprise resource planning (ERP) platform. This partnership promises to tackle the challenges small- and medium-sized enterprises (SMEs) encounter with outdated ERP systems. Simon Williams, vice president of the accountant segment at Intuit, noted, “Like Intuit, Rehmann is obsessed with customer success. This partner…

Intuit has announced the launch of Tap to Pay on iPhone for QuickBooks Online customers in the U.S., providing small and mid-market businesses with a streamlined way to accept in-person contactless payments using only an iPhone. The new functionality enables QuickBooks users to manage their business finances more efficiently while improving cash flow and payment processing. “With Tap to Pay on iPhone, we’re giving customers a competitive advantage that accelerates cash flow, business growth, and customer loyalty,” David Hahn, SVP, QuickBooks Money Platform says. “What makes Tap to Pay on iPhone unique for QuickBooks customers, is that it allows them to streamline their i…

Intuit announced Wednesday that it has signed an agreement to acquire GoCo, a provider of modern human resources and benefits solutions for small and mid-market businesses. The acquisition is aimed at transforming Intuit’s payroll offerings into a more comprehensive Human Capital Management (HCM) solution. Intuit, the company behind TurboTax, Credit Karma, QuickBooks, and Mailchimp, says the integration of GoCo’s capabilities will enable businesses to manage their finances and the entire employee lifecycle in one place. Initially, GoCo’s features will be integrated into the Intuit Enterprise Suite and QuickBooks Payroll for Premium and Elite Payroll customers in the U.S.…

Intuit has made significant strides in its development of GenOS, the company’s Generative AI Operating System, with enhancements designed to revolutionize the way small businesses manage their financial needs. In just 90 days, Intuit has refined its GenOS platform to support a new wave of agentic AI experiences that promise to empower users by automating everyday tasks and streamlining workflows. The latest innovations within GenOS include the introduction of custom-trained Financial Intuit large language models (LLMs), which are tailored to deliver personalized financial experiences. These models boast 5% improved accuracy and a staggering 50% reduction in latency for v…

Intuit recently unveiled its new Intuit Accountant Suite, a cutting-edge platform designed specifically for accounting firms seeking to enhance efficiency and profitability. In an era when small businesses often feel overwhelmed by the complexities of managing client accounts, this AI-powered solution promises to streamline operations and improve service delivery. The introduction of Intuit Accountant Suite comes at a time when the demands on accounting practices continue to grow. “Accounting firms play a vital role in advising their clients on key growth strategies, while managing their own complex operations,” says Simon Williams, vice president of accountant partnersh…

In an age where financial management can often feel overwhelming for small business owners, Intuit has stepped up with a powerful all-in-one solution aimed at simplifying finances year-round. The company recently announced a groundbreaking suite of AI-driven tools integrated within its Consumer Platform, powered by both TurboTax and Credit Karma. This innovation promises to help users, including small business owners, make better financial decisions while reducing manual tasks and maximizing financial outcomes. Intuit’s new offering combines advanced artificial intelligence with human expertise to create what they call Agentic AI experiences. The tools are designed to pr…

Small business owners eager to enhance their e-commerce marketing efforts can look forward to fresh innovations from Intuit’s Mailchimp. On February 10, 2026, Intuit announced a suite of product upgrades designed to streamline data management and automate marketing processes. These enhancements target the core challenges many small and mid-sized businesses face in optimizing customer acquisition and growth strategies. Mailchimp’s updated capabilities now empower users to connect data sources more effectively, driving improved return on investment (ROI) for marketing campaigns. According to Diana Williams, Vice President of Product at Mailchimp, this release not only prov…

As the holiday season approaches, small businesses are gearing up for one of the busiest periods of the year. Recognizing this, Intuit has unveiled enhancements to its Mailchimp platform designed specifically for retailers to optimize their marketing strategies and drive revenue growth. These tools come at a critical time, as a recent Mailchimp report indicates that 43% of shoppers engage in holiday shopping as early as October. Among the standout features in this update is an improved integration with Shopify, which now boasts deeper behavioral insights. Retailers can leverage new triggers—like product views and checkout history—to create tailored marketing campaigns th…

Small and mid-market businesses face a daunting challenge: managing HR duties across numerous disconnected tools, resulting in inefficiencies and wasted resources. Intuit aims to address this issue with the launch of QuickBooks Workforce, a comprehensive human capital management (HCM) solution. Set to revolutionize how businesses handle workforce management, this new platform is embedded directly within existing QuickBooks applications, promising a more efficient and integrated approach to HR tasks. QuickBooks Workforce consolidates a range of essential functions—from hiring and onboarding to payroll, benefits administration, and performance management—all within a singl…

Intuit Inc. has officially opened its TurboTax flagship store in New York City’s SoHo neighborhood, marking a significant evolution in the tax preparation landscape, particularly for small business owners. The launch represents not just a single store, but also the rollout of approximately 600 Expert Offices and 20 TurboTax Stores nationwide—an initiative designed to bridge the gap between artificial intelligence and human expertise in tax filing. Key Benefits for Small Business Owners One of the standout features of the new TurboTax flagship store is its unique combination of AI-driven technology and personalized human assistance. This integration aims to alleviate the…

Investing in a franchise can be a strategic move for those looking to start a business with established support. It requires careful consideration of personal goals, financial readiness, and the right franchise choice. You’ll need to assess startup costs, ongoing expenses, and legal compliance during the development of a solid business plan. Comprehending the various franchise types and evaluating opportunities will be essential to your success. So, what factors should you prioritize in your decision-making process? Key Takeaways Assess your financial readiness by evaluating your net worth and ensuring you can cover startup costs and ongoing expenses. Research franchi…