Minimizing Distractions

Exactly one year ago, Sam Altman ​made a bold prediction​: “We believe that, in 2025, we may see the first AI agents ‘join the workforce’ and materially change the output of companies.” Soon after, OpenAI’s Chief Product Officer, Kevin Weil, elaborated on this claim when he stated in an interview that 2025 would be the year “that we go from ChatGPT being this super smart thing…to ChatGPT doing things in the real world for you.” He provided examples, such as filling out paperwork and booking hotel rooms. ​An Axios article covering Weil’s remarks​ provided a blunt summary: “2025 is the year of AI agents.” These claims mattered. A chatbot can summarize text or directly a…

I’ve been studying the intersection of digital technology and office work for quite some time. (I find it hard to believe that my book, ​Deep Work​, just passed its ten-year anniversary!?) Here’s a pattern I’ve observed again and again: A new technology promises to speed up some annoying aspects of our jobs. Everyone gets excited about freeing up more time for deep work and leisure. We end up busier than before without producing more of the high-value output that actually moves the needle. This happened with the front-office IT revolution, and email, and mobile computing, and once again with video-conferencing. I’m now starting to fear that we’re beginn…

The recent ​announcement​ that Netflix formalized a deal to acquire Warner Bros. Discovery’s television and film studios, as well as the HBO Max streaming service, got me thinking about an essay that Derek Thompson published on ​his ​Substack titled ​“Everything is Television.​” “A spooky convergence is happening in media,” he begins. “Everything that is not already television is turning into television.” Thompson then gives three examples of what he means: 1. Social Media is moving from offering connection to streaming videos (in ​court documents​ from this summer, Meta admitted that only 7% of activity on their Instagram platform involves users following peo…