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Here is a selection of Posts from April 2025 that you will want to check out: The Opportunity Behind Every Closed Door via @TheDaily_Coach How Embracing A Low Point In Life Can Help You Grow Stronger by @LaRaeQuy A Few Short Stories by @morganhousel 3 Reasons To Challenge Outdated Assumptions by @JosephLalonde The 3 Daily Habits That Separate Champions from Everyone Else by @BrianKDodd The Top 3 Mistakes Leaders Make During Bad Days by @WScottCochrane There may be a book inside you. Should it stay there? by @wallybock Which Kind of Leader Are You? Reactors, Adapters, or Disruptors by @gavin_adams Canadian Nationalism No Longer an Oxymoron by @jamesstrock Canada is demonstrating that nationalism can be forged in a trade war. Eleven Things Creative People Should Know About Leonardo da Vinci by @PhilCooke Podacast by @jamesstrock: Nationalism: A World History University of Chicago political scientist John Mearsheimer argues that “Nationalism is the most powerful political ideology on the planet.” In this episode, historian Storm discusses his important, timely, and readable new book, Nationalism: A World History The 10 Keys To Shooting A Great Video Interview by @PhilCooke The 15 Forces that Motivate Us Humans @DrNickMorgan Public Words My Thoughts on Tariffs, Economic History, and the Market Decline by @morganhousel Why Emotions Matter in Leadership (3 Strategies) by Craig Groeschel 10 Qualities of the Leaders I Want on My Team by @WScottCochrane Our Separations of Power Have Collapsed by @jamesstrock The Parties Are the Problem Elite by Choice: 5 Mindsets That Separate the Great from the Good by @BrianKDodd Reimagining Leadership: Identity, Purpose, and the Future of Work via @TheDaily_Coach Why Some Ideas Outlive the Trends: The Power of Flexible, Emotional Creativity by @ChipsaDesign Beautiful vs. Practical Advice by Morgan Housel @morganhousel See more on Twitter. * * * Follow us on Instagram and X for additional leadership and personal development ideas. View the full article

Probe into UK chancellor opened on Tuesday over registration of giftView the full article

Google just made it easier for merchants to manage messy product catalogs. Driving the news. Emmanuel Flossie shared on LinkedIn that Google is rolling out an AI-driven search feature in Google Merchant Center Next that simplifies how retailers find and filter their products. How it works. The new “Search for Products” tool uses AI to translate plain-English queries into powerful filters across your product data. Plain English filters. Merchants can now easily filter by entering plain English searches, which AI would translate to filter headings. So, for example, you could filter by: Manually added products. Out-of-stock items still getting traffic. Products with high impressions but low clicks. Visible products with zero engagement, and more. Bonus. Filtered views now export correctly when downloading data. This is a long-awaited fix for many users. Why we care. Product feeds often contain tens of thousands of listings. Sifting through them to spot issues or opportunities has historically been tedious and manual. With AI-powered filtering, you can quickly spot underperforming listings, fix visibility problems, and optimize your feed more effectively. That means better campaign performance, more efficient troubleshooting, and smarter inventory decisions at scale. View the full article

Alphabet/Google CEO Sundar Pichai testified today that the U.S. government’s proposed remedies could upend how the company handles search and how users experience the web. Why we care. A judge ruled that Google illegally maintained a monopoly in search. Now, the court is deciding how to fix it. If the court adopts the DOJ’s proposals, it could reshape the search landscape. What Pichai said. Today, Pichai called the data-sharing requirements “so far-reaching, so extraordinary” that it amounts to a “de facto divestiture” of Google Search itself. Also: Pichai argued that forcing Google to share search data compromises user privacy. “People search in their most vulnerable moments.” The DOJ suggested Google could use its search monopoly to strengthen Gemini, its AI assistant. Pichai said the field is still open, noting OpenAI’s leadership and that Gemini still lags. Pichai warned that the proposed remedies would deter future innovation, saying it would be “unviable” for Google to continue research and development. “It would be trivial to reverse engineer and effectively build Google Search from the outside.” The big picture. The DOJ’s proposed remedies could force Google to divest Chrome, stop paying to be the default search engine, and share its search data with rivals. What’s next. Judge Amit Mehta is expected to issue a remedy decision by August. Alphabet is expected to appeal, meaning the fight over the future of Google Search could continue for years. More coverage. See Techmeme. View the full article

The U.S. economy contracted for the first time in three years, an initial measurement by the Commerce Department revealed on Wednesday. During the first quarter of President The President’s return to office, the gross domestic product (GDP) shrunk at an annual rate of 0.3%. The economic decline follows a 2.4% growth for the last quarter in 2024. Additionally, personal consumption fell from the last quarter, increasing by a 1.8% annualized rate in comparison to the previous 4% rate. While the GDP measurements reflect data from January to March of this year, The President has taken to social media to blame his predecessor, former president Joe Biden, for the economic decline. “This is Biden’s Stock Market, not The President’s,” The President said via Truth Social. “This will take a while, has NOTHING TO DO WITH TARIFFS, only that he left us with bad numbers.” Economists left surprised by contraction The economic shrink was fueled in part to “an increase in imports” and a “decrease in government spending,” the advanced estimate said. The decline comes as a surprise, with economists surveyed by the Wall Street Journal having anticipated a 0.4% growth. A volatile and uncertain economic landscape leading up to the report has already led various companies to adjust or withdraw their economic forecasts for 2025. Proctor & Gamble, PepsiCo, and Chipotle lowered their economic forecasts, citing volatility and changing consumer habits. Meanwhile, Delta Air Lines, American Airlines, and Southwest Airlines withdrew their full-year guidance for 2025. Major stock indexes were lower on Wednesday as investors absorbed the unpleasant news: The Dow Jones Industrial Average, S&P 500, and Nasdaq Composite were respectively down 0.74%, 1.05%, and 1.51% in late-morning trading. View the full article

We may earn a commission from links on this page. Deal pricing and availability subject to change after time of publication. When the new iPad Air with the M3 chip came out in March, Senior Tech Editor Jake Peterson warned you not to buy it, as its advantages didn't justify the premium price compared to an older model. But things have changed in the time since: Both sizes of the new iPad Air have dropped $100 in price, reaching their lowest levels since their release, according to price tracking tools. The 11-inch version starts at $499 (originally $599) and the 13-inch version starts at $699 (originally $799). This means they can now be picked up for less than the older M2 versions while giving you a newer chip and more storage—a real no-brainer of a buying decision. Storage: 128GB, Size: 11-inch, Chip: M3, Version: Wi-fi Apple iPad Air 11-inch (M3) $499.00 at Amazon /images/amazon-prime.svg $599.00 Save $100.00 Get Deal Get Deal $499.00 at Amazon /images/amazon-prime.svg $599.00 Save $100.00 Storage: 128GB, Size: 13-inch, Chip: M3, Version: Wi-fi Apple iPad Air 13-inch (M3) $699.00 at Amazon /images/amazon-prime.svg $799.00 Save $100.00 Get Deal Get Deal $699.00 at Amazon /images/amazon-prime.svg $799.00 Save $100.00 SEE -1 MORE The M3 chip overpowers the M2 chip, and more power also means a longer lifespan for your iPad. In theory, you'll also see more efficient multitasking, heavier applications working more efficiently, and more speed overall. As Jake noted, on the specs, this new iPad Air is among the best tablets Apple has ever made. The M3 chip enables hardware-accelerated ray tracing, meaning lighting effects in games and graphically intensive apps look better. But other than the new chip, there's not much difference between it and the older M2 version. The M3 iPad Air comes with a 2,360 by 1,640 pixel resolution display at 264 ppi, a 12MP Center Stage front camera (follows your face around) and a 12MP Wide back camera with flash, USB-C and Touch ID, and a battery life of up to 10 hours depending on use. Of course, you'll also have Apple Intelligence (if you even care about that) and it supports the Apple Pencil as well as the new Magic Keyboard. If you already have an M2, there's no reason to upgrade. For those looking for a more affordable iPad, the basic model is just $299 (originally $349) right now, and it will be good enough for most people. But if you want the latest and greatest, the M3 iPad Air is your best pick at the current discounted price. View the full article

Have you ever used ChatGPT to draft a work email? Perhaps to summarise a report, research a topic or analyse data in a spreadsheet? If so, you certainly aren’t alone. Artificial intelligence (AI) tools are rapidly transforming the world of work. Released today, our global study of more than 32,000 workers from 47 countries shows that 58% of employees intentionally use AI at work—with a third using it weekly or daily. Most employees who use it say they’ve gained some real productivity and performance benefits from adopting AI tools. However, a concerning number are using AI in highly risky ways—such as uploading sensitive information into public tools, relying on AI answers without checking them, and hiding their use of it. There’s an urgent need for policies, training and governance on responsible use of AI, to ensure it enhances—not undermines—how work is done. Our research We surveyed 32,352 employees in 47 countries, covering all global geographical regions and occupational groups. Most employees report performance benefits from AI adoption at work. These include improvements in: efficiency (67%) information access (61%) innovation (59%) work quality (58%). These findings echo prior research demonstrating AI can drive productivity gains for employees and organisations. We found general-purpose generative AI tools, such as ChatGPT, are by far the most widely used. About 70% of employees rely on free, public tools, rather than AI solutions provided by their employer (42%). However, almost half the employees we surveyed who use AI say they have done so in ways that could be considered inappropriate (47%) and even more (63%) have seen other employees using AI inappropriately. Sensitive information One key concern surrounding AI tools in the workplace is the handling of sensitive company information—such as financial, sales or customer information. Nearly half (48%) of employees have uploaded sensitive company or customer information into public generative AI tools, and 44% admit to having used AI at work in ways that go against organisational policies. This aligns with other research showing 27% of content put into AI tools by employees is sensitive. Check your answer We found complacent use of AI is also widespread, with 66% of respondents saying they have relied on AI output without evaluating it. It is unsurprising then that a majority (56%) have made mistakes in their work due to AI. Younger employees (aged 18-34 years) are more likely to engage in inappropriate and complacent use than older employees (aged 35 or older). This carries serious risks for organisations and employees. Such mistakes have already led to well-documented cases of financial loss, reputational damage and privacy breaches. About a third (35%) of employees say the use of AI tools in their workplace has increased privacy and compliance risks. ‘Shadow’ AI use When employees aren’t transparent about how they use AI, the risks become even more challenging to manage. We found most employees have avoided revealing when they use AI (61%), presented AI-generated content as their own (55%), and used AI tools without knowing if it is allowed (66%). This invisible or “shadow AI” use doesn’t just exacerbate risks—it also severely hampers an organisation’s ability to detect, manage and mitigate risks. A lack of training, guidance and governance appears to be fuelling this complacent use. Despite their prevalence, only a third of employees (34%) say their organisation has a policy guiding the use of generative AI tools, with 6% saying their organisation bans it. Pressure to adopt AI may also fuel complacent use, with half of employees fearing they will be left behind if they do not. Better literacy and oversight Collectively, our findings reveal a significant gap in the governance of AI tools and an urgent need for organisations to guide and manage how employees use them in their everyday work. Addressing this will require a proactive and deliberate approach. Investing in responsible AI training and developing employees’ AI literacy is key. Our modelling shows self-reported AI literacy—including training, knowledge, and efficacy—predicts not only whether employees adopt AI tools but also whether they critically engage with them. This includes how well they verify the tools’ output, and consider their limitations before making decisions. We found AI literacy is also associated with greater trust in AI use at work and more performance benefits from its use. Despite this, less than half of employees (47%) report having received AI training or related education. Organisations also need to put in place clear policies, guidelines and guardrails, systems of accountability and oversight, and data privacy and security measures. There are many resources to help organisations develop robust AI governance systems and support responsible AI use. The right culture On top of this, it’s crucial to create a psychologically safe work environment, where employees feel comfortable to share how and when they are using AI tools. The benefits of such a culture go beyond better oversight and risk management. It is also central to developing a culture of shared learning and experimentation that supports responsible diffusion of AI use and innovation. AI has the potential to improve the way we work. But it takes an AI-literate workforce, robust governance and clear guidance, and a culture that supports safe, transparent and accountable use. Without these elements, AI becomes just another unmanaged liability. Nicole Gillespie is a professor of management and chair in trust at Melbourne Business School. Steven Lockey is a postdoctoral research fellow at Melbourne Business School. This article is republished from The Conversation under a Creative Commons license. Read the original article. View the full article

Existing for-profit businesses in Brown County, Illinois, now have the opportunity to apply for grants of up to $5,000 to support forward-thinking innovations and improvements. The grant cycle runs from May 1, 2025, to May 1, 2026, with funding available on a first-come, first-served basis until resources are depleted. Grant funds will be awarded as applications are received and reviewed for project qualifications. Business owners are encouraged to submit applications promptly to maximize their chances of receiving funding. Application Process and Evaluation Applicants must submit their application through the provided online link. A diverse panel of business professionals will review and score each application based on established criteria. Finalists will receive a site visit from the committee as part of the evaluation process. Applicants are required to provide general business information and submit a detailed project budget and measurable goals and outcomes using provided templates. Eligible and Ineligible Projects Examples of eligible projects include adding a new product line or service, expanding restaurant seating areas (indoor or outdoor), implementing new point-of-sale technology, or introducing a new activity. Ineligible projects include hiring new staff or covering general operational expenses. Business projects must be capable of completion within one year of receiving the grant. Priority will be given to projects that demonstrate the potential to meet a community need, improve customer service, increase sales, attract new customers, and generally enhance services for Brown County residents and visitors. Reporting Requirements Businesses that receive grant funding must submit quarterly progress reports and a final report after one year. These reports will help track the impact of the funding and ensure that awarded projects achieve their stated goals. Applicant Eligibility Applicants must have a physical business located in Brown County, although residency in the county is not required. All applicants must be at least 18 years of age. Business owners interested in applying are encouraged to act quickly, as grants will be awarded throughout the grant cycle until funds are exhausted. Image: Canva This article, "New Grant Program Offers Brown County (Ill.) Businesses Up to $5,000 for Innovations and Improvements" was first published on Small Business Trends View the full article

Existing for-profit businesses in Brown County, Illinois, now have the opportunity to apply for grants of up to $5,000 to support forward-thinking innovations and improvements. The grant cycle runs from May 1, 2025, to May 1, 2026, with funding available on a first-come, first-served basis until resources are depleted. Grant funds will be awarded as applications are received and reviewed for project qualifications. Business owners are encouraged to submit applications promptly to maximize their chances of receiving funding. Application Process and Evaluation Applicants must submit their application through the provided online link. A diverse panel of business professionals will review and score each application based on established criteria. Finalists will receive a site visit from the committee as part of the evaluation process. Applicants are required to provide general business information and submit a detailed project budget and measurable goals and outcomes using provided templates. Eligible and Ineligible Projects Examples of eligible projects include adding a new product line or service, expanding restaurant seating areas (indoor or outdoor), implementing new point-of-sale technology, or introducing a new activity. Ineligible projects include hiring new staff or covering general operational expenses. Business projects must be capable of completion within one year of receiving the grant. Priority will be given to projects that demonstrate the potential to meet a community need, improve customer service, increase sales, attract new customers, and generally enhance services for Brown County residents and visitors. Reporting Requirements Businesses that receive grant funding must submit quarterly progress reports and a final report after one year. These reports will help track the impact of the funding and ensure that awarded projects achieve their stated goals. Applicant Eligibility Applicants must have a physical business located in Brown County, although residency in the county is not required. All applicants must be at least 18 years of age. Business owners interested in applying are encouraged to act quickly, as grants will be awarded throughout the grant cycle until funds are exhausted. Image: Canva This article, "New Grant Program Offers Brown County (Ill.) Businesses Up to $5,000 for Innovations and Improvements" was first published on Small Business Trends View the full article

Every friend group has one person who’s always running late. If you can’t think of one, chances are you’re that friend. Now, a newly launched app called Lately is here to help you stay on time for everything from meetings to dinner plans. Created by developer Erik MacInnis, Lately sends users timely nudges—30, 10, and five minutes before it’s time to leave. As the self-acknowledged “late one” in his friend group, MacInnis tells Fast Company that the idea for Lately struck during a fishing trip gone wrong. He had assumed it would take 20 minutes to get there, got sidetracked by replying to emails, left five minutes late, and the drive ended up taking 30. “When I arrived, my friend was understandably annoyed and I literally said out loud, ‘I need something where I can just input when and where I need to be and it makes sure I leave on time.’ At the time I was looking for a new idea, and I was like ‘that’s it’.” To help users stay on track, Lately turns punctuality into a game, featuring a point-based reward system and four difficulty levels. “To tackle time blindness and time optimism, Lately is working to leverage every tool it can to keep the user aware of when to leave,” says MacInnis. That includes a countdown, watch app, and smart notifications. His favorite feature? The lock screen progress bar. “It’s readily visible, intuitive, and eliminates the need for any mental math,” he adds. “If it’s not close to the end, I can relax and if it’s almost full, I have to get going.” Time management can be especially tough for those with attention deficit disorder (ADHD or ADD). Everyone runs late now and then, but for people with ADHD, it can become a defining—and frustrating—trait. Timers, alarms, and productivity apps are essential tools, and now there’s one more to add to the arsenal. Lately is currently available on iOS, with an Android version in development. A premium subscription unlocks bonus features for $3 a month or $10 a year—for those looking to take their punctuality to the next level. MacInnis also plans to launch a social feature called Lately Friends, which will automatically notify friends when a user leaves, is five minutes away, and when they arrive. “This has been the most requested feature,” he adds. View the full article

The convergence of trends makes pricing changes imperative. By Jody Padar The Radical CPA Go PRO for members-only access to more Jody Padar. View the full article

The convergence of trends makes pricing changes imperative. By Jody Padar The Radical CPA Go PRO for members-only access to more Jody Padar. View the full article

In a first-of-its kind move, Hawaii lawmakers are ready to hike a tax imposed on travelers staying in hotels, vacation rentals and other short-term accommodations and earmark the new money for programs to cope with a warming planet. State leaders say they’ll use the funds for projects like replenishing sand on eroding beaches, helping homeowners install hurricane clips on their roofs and removing invasive grasses like those that fueled the deadly wildfire that destroyed Lahaina two years ago. A bill scheduled for House and Senate votes on Wednesday would add an additional 0.75% to the daily room rate tax starting Jan. 1. It’s all but certain to pass given Democrats hold supermajorities in both chambers and party leaders have agreed on the measure. Gov. Josh Green has said he would sign it into law. Officials estimate the increase would generate $100 million in new revenue annually. “We had a $13 billion tragedy in Maui and we lost 102 people. These kind of dollars will help us prevent that next disaster,” Green said in an interview. Green said Hawaii was the first state in the nation to do something along these lines. Andrey Yushkov, a senior policy analyst at the Tax Foundation, a Washington, D.C.-based nonprofit organization, said he was unaware of any other state that has set aside lodging tax revenue for the purposes of environmental protection or climate change. Adding to an already hefty tax The increase will add to what is already a relatively large duty on short-term stays. The state’s existing 10.25% tax on daily room rates would climb to 11%. In addition, Hawaii’s counties each add their own 3% surcharge and the state and counties impose a combined 4.712% general excise tax on goods and services including hotel rooms. Together, that will make for a tax rate of nearly 19%. The only large U.S. cities that have higher cumulative state and local lodging tax rates are Omaha, Nebraska, at 20.5%, and Cincinnati, at 19.3%, according to a 2024 report by HVS, a global hospitality consulting firm. The governor has long said the 10 million visitors who come to Hawaii each year should help the state’s 1.4 million residents protect the environment. Green believes travelers will be willing to pay the increased tax because doing so will enable Hawaii to “keep the beaches perfect” and preserve favorite spots like Maui’s road to Hana and the coastline along Oahu’s North Shore. After the Maui wildfire, Green said he heard from thousands of people across the country asking how they could help. This is a significant way they can, he said. Hotel industry has mixed feelings Jerry Gibson, president of the Hawaii Hotel Alliance, which represents the state’s hotel operators, said the industry was pleased lawmakers didn’t adopt a higher increase that was initially proposed. “I don’t think that there’s anybody in the tourism industry that says, ‘Well, let’s go out and tax more.’ No one wants to see that,” Gibson said. “But our state, at the same time, needs money.” The silver lining, Gibson said, is that the money is supposed to beautify Hawaii’s environment. It will be worth it if that’s the case, he said. Hawaii has long struggled to pay for the vast environmental and conservation needs of the islands, ranging from protecting coral reefs to weeding invasive plants to making sure tourists don’t harass wildlife, such as Hawaiian monk seals. The state must also maintain a large network of trails, many of which have heavier foot traffic as more travelers choose to hike on vacation. Two years ago, lawmakers considered requiring tourists to pay for a yearlong license or pass to visit state parks and trails. Green wanted to have all visitors pay a $50 fee to enter the state, an idea lawmakers said would violate U.S. constitutional protections for free travel. Boosting the lodging tax is their compromise solution, one made more urgent by the Maui wildfires. A large funding gap An advocacy group, Care for Aina Now, calculated a $561 million gap between Hawaii’s conservation funding needs and money spent each year. Green acknowledged the revenue from the tax increase falls short of this, but said the state would issue bonds to leverage the money it raises. Most of the $100 million would go toward measures that can be handled in a one-to-two year time frame, while $10 to $15 million of it would pay for bonds supporting long-term infrastructure projects. Kāwika Riley, a member of the governor’s Climate Advisory Team, pointed to the Hawaiian saying, “A stranger only for a day,” to explain the new tax. The adage means that a visitor should help with the work after the first day of being a guest. “Nobody is saying that literally our visitors have to come here and start working for us. But what we are saying is that it’s important to be part of of the solution,” Riley said. “It’s important to be part of caring for the things you love.” —Audrey McAvoy, Associated Press View the full article

Google AI Overviews are spiking again. The latest huge and rapid expansion happened in travel and entertainment keywords, according to new data from enterprise SEO platform BrightEdge. By the numbers. Starting April 25-26, here’s how AI Overviews grew, by industry: Entertainment: Up 175.68%, with 76% of new keywords focusing on movies (e.g., [jennifer love hewitt movies], [bruce dern movies). Travel: Up 108.09%. The Things to do trend is booming – 93.78% of new travel AI Overviews focus on location-specific activities (e.g., [things to do in Buffalo NY], [things to do in Providence this weekend]) and trigger full AI-generated destination guides. Insurance: Up 7.94%. B2B Tech: Up 7.03%. Technical implementation queries for containerization and data management technologies gained significant traction. AI Overviews also expanded to address specific coding challenges. Education: Up 4.89%. Online learning accounted for 31.6% of new keywords, especially for specialized degree programs and professional certifications in emerging fields. Why we care. Google is increasing the presence of AI Overviews in these markets, which could impact your visibility. Make sure to track whether your traffic and visibility are impacted by this expansion, as well as whether your content is being cited by AI Overviews. Zoom out. A few reports have found that AI Overviews are hurting click-through rates, which makes sense because AI Overviews push down traditional organic listings. Google remains silent on questions about CTR – but has said that AI Overviews boost click quality. As a reminder, the vast majority of citations (82%) come from deep website pages. View the full article

Key Takeaways Growing Market Potential: The axe throwing industry has seen rapid growth, with a projected $215 million in annual revenue by 2023, indicating strong customer demand. Comprehensive Support for Franchisees: Franchisors offer extensive training, operational guidelines, and marketing strategies, making it easier for new franchisees to achieve success. Unique Entertainment Experience: Axe throwing combines physical activity with social interaction, making it an attractive option for various events ranging from corporate retreats to casual outings. Brand Recognition Advantage: Partnering with an established franchise enhances brand awareness, facilitating customer trust and loyalty. Financial Considerations: Start-up costs typically range from $116,980 to $278,149, including initial franchise fees; understanding these expenses is crucial for effective budgeting. Operational Limitations: Franchise agreements may impose strict guidelines that limit flexibility in business practices and offerings, which potential franchisees need to navigate carefully. Axe throwing has taken the entertainment world by storm, transforming from a niche hobby into a booming franchise opportunity. If you’re looking to tap into a unique and exhilarating business model, an axe throwing franchise might just be the perfect fit for you. This thrilling activity attracts a diverse crowd, from corporate team-building events to casual outings with friends, making it a lucrative venture. Overview Of Axe Throwing Franchise Axe throwing franchises offer a unique small business opportunity, combining entertainment with competitive spirit. The franchise model allows you to tap into a growing trend that appeals to diverse audiences, from corporate events to casual social gatherings. Franchisors provide comprehensive franchise support, which includes training programs and an operations manual. These resources help franchisees maintain compliance and ensure quality across all locations. You benefit from established brand recognition and a franchise marketing strategy designed to attract customers. The initial investment for an axe throwing franchise varies, typically covering equipment, location setup, and franchise fees. Franchise agreements detail the ongoing royalty fees, which contribute to the overall support system. Depending on your goals, options for multi-unit franchising or acquiring an exclusive territory may enhance your franchise growth potential. A thorough franchise disclosure document outlines critical information, including financial performance and compliance with franchise laws. Conduct thorough franchise research and location analysis to ensure your venture aligns with market trends and demands. Joining an axe throwing franchise network positions you for success within the franchise industry, leveraging shared knowledge to optimize your franchise operations. Utilize franchise development strategies and metrics to tangibly measure growth and success in your new venture. Popular Axe Throwing Franchises Axe throwing franchises provide an exciting avenue for small business entrepreneurs to engage a diverse audience. The uniqueness of the franchise model attracts people looking for competitive fun and social interactions, making the investment worthwhile. Franchise 1: Name and Description Axe Monkeys is a leading axe throwing franchise that focuses on safety and customer satisfaction. This franchise provides comprehensive services, including axe throwing, spear throwing, and knife throwing experiences. With a large indoor arena and mobile units for off-site events, Axe Monkeys caters to various customer needs. The franchise offers extensive support to franchisees, including 192 hours of pre-training, buildout guidance, corporate training, and grand opening assistance. The initial investment ranges from $116,980 to $278,149, including franchise fees of $14,995 for a mobile unit or $29,995 for a single location, plus training costs. Franchise 2: Name and Description More franchises exist in the axe throwing industry, each offering unique aspects. It’s vital to examine several franchise opportunities, inclusive of their franchise agreements, training programs, and marketing strategies. This research ensures a solid understanding of costs, including initial investments, ongoing royalty fees, and operational support. Choosing a franchise with a strong brand presence can enhance your success and compliance within the franchise network. Look for franchises that provide comprehensive operations manuals and marketing plans for effective growth in your territory. Benefits Of Owning An Axe Throwing Franchise Owning an axe throwing franchise offers several significant advantages, making it a compelling choice for small business entrepreneurs. Growing Market and High Demand The axe throwing industry achieves impressive growth metrics. Sales increased by 317% between 2018 and 2019, with the industry projected to reach approximately $215 million in annual revenue by 2023. This trajectory indicates robust market demand, ensuring consistent customer interest in your franchise. Unique and Exciting Experience Axe throwing delivers a unique entertainment experience, combining physical activity, competition, and social interaction. This appeal attracts diverse participants for various occasions, including group events, date nights, and corporate retreats. As a franchisee, you can tap into this excitement, differentiating your business from traditional recreational activities. Comprehensive Franchise Support Franchisors provide extensive franchise support, ensuring franchisees benefit from a proven franchise model. This includes franchise training programs, operational guidelines, and marketing strategies. Utilizing these resources simplifies the path to success, allowing you to focus on franchise growth while adhering to franchise compliance standards. Brand Recognition Aligning with an established franchisor enhances brand recognition. Leverage the franchisor’s marketing strategy and brand awareness to attract customers more effectively. Entrusting your business to a recognizable brand often leads to accelerated customer trust and loyalty. Territory and Exclusive Rights Many axe throwing franchises offer exclusive territory rights, allowing you to maximize your market potential without competing with other franchisees. This exclusivity enhances your franchise success and profitability by protecting your customer base. Initial Investment and Financial Considerations Initial investment costs for an axe throwing franchise typically range from $116,980 to $278,149. Understanding these financial commitments, including franchise fees and ongoing royalty fees, aids in effective budgeting and financial planning for your franchise venture. Effective Franchise Marketing Implementing an effective franchise marketing plan enables you to attract customers and retain them. Utilize the franchisor’s marketing resources to develop localized strategies that resonate with your target audience. Consider these benefits while evaluating this franchise opportunity. Leverage the growing demand, unique experiences, and extensive support systems inherent in an axe throwing franchise to build a successful small business. Challenges In The Axe Throwing Franchise Industry The axe throwing franchise industry presents distinct challenges that you must consider as a potential franchisee. Financial Burden The financial aspects of opening and operating an axe throwing franchise can become overwhelming. Upfront fees for the franchise vary significantly, ranging from $5,000 to $50,000 or more. Monthly royalty fees typically account for 4-10% of gross sales, impacting your profit margins. Mandatory purchases imposed by franchisors often include equipment and services, frequently at inflated prices. Operational Restrictions Franchise agreements may impose strict operational guidelines that restrict your flexibility. You might find that franchisors dictate your specific business practices, including the design of axe throwing lanes and the types of equipment used. This can result in suboptimal configurations for local markets. Franchise operations manuals may limit your ability to tailor your offerings to customer preferences, potentially affecting your competitive edge. Understanding these challenges helps you prepare for the intricacies of the franchise model in the axe throwing industry. Mindful planning and thorough franchise research can assist you in navigating these hurdles effectively. Conclusion Owning an axe throwing franchise offers an exciting opportunity to tap into a booming market. With the right support and resources from franchisors you can create a unique entertainment experience that attracts a diverse clientele. While challenges exist such as financial commitments and operational restrictions being informed and prepared can set you up for success. By conducting thorough research and understanding the landscape you can navigate potential hurdles effectively. Embrace the thrill of axe throwing and consider joining this growing industry for a rewarding business venture. Your success is just a throw away. Frequently Asked Questions What makes axe throwing popular as an entertainment option? Axe throwing has gained popularity due to its unique blend of fun, competition, and social engagement. It appeals to various audiences, including corporate events and social gatherings, making it a versatile activity for different occasions. How can I start an axe throwing franchise? To start an axe throwing franchise, research potential franchisors and their franchise models. Analyze your market, assess the initial investment, and understand the support provided. Contact the franchisor for detailed information and to initiate the application process. What are the initial investment costs for an axe throwing franchise? Initial investment costs for an axe throwing franchise generally range from $116,980 to $278,149. This includes equipment, setup, and franchise fees. It’s essential to review the specific costs associated with each franchise opportunity. What support do franchisors offer to axe throwing franchisees? Franchisors offer extensive support, including training programs, operational guidelines, marketing strategies, and pre-opening assistance. This support helps maintain consistency across locations and enhances franchisee success. Are there ongoing fees associated with axe throwing franchises? Yes, ongoing fees typically include royalty fees, which usually range from 4-10% of gross sales. Additionally, there may be costs associated with mandatory purchases of equipment and services, which could impact profitability. What challenges should I consider before starting an axe throwing franchise? Potential challenges include high initial fees, ongoing royalty payments, and mandatory purchases imposed by franchisors. Operational restrictions may also limit business flexibility. Thorough research and strategic planning can help navigate these hurdles. Why is market research important when starting an axe throwing franchise? Market research is crucial for identifying customer demand, competition, and trends in your area. Understanding your target market ensures you choose the best location and franchise model, ultimately increasing your chances of success. Can securing a franchise territory benefit my axe throwing business? Yes, many franchises offer exclusive territory rights, which can maximize your market potential. This exclusivity helps reduce competition within your area, giving you a better chance to establish a strong customer base. Image Via Envato This article, "Unlocking Success: The Growing Appeal of Axe Throwing Franchises" was first published on Small Business Trends View the full article

Key Takeaways Growing Market Potential: The axe throwing industry has seen rapid growth, with a projected $215 million in annual revenue by 2023, indicating strong customer demand. Comprehensive Support for Franchisees: Franchisors offer extensive training, operational guidelines, and marketing strategies, making it easier for new franchisees to achieve success. Unique Entertainment Experience: Axe throwing combines physical activity with social interaction, making it an attractive option for various events ranging from corporate retreats to casual outings. Brand Recognition Advantage: Partnering with an established franchise enhances brand awareness, facilitating customer trust and loyalty. Financial Considerations: Start-up costs typically range from $116,980 to $278,149, including initial franchise fees; understanding these expenses is crucial for effective budgeting. Operational Limitations: Franchise agreements may impose strict guidelines that limit flexibility in business practices and offerings, which potential franchisees need to navigate carefully. Axe throwing has taken the entertainment world by storm, transforming from a niche hobby into a booming franchise opportunity. If you’re looking to tap into a unique and exhilarating business model, an axe throwing franchise might just be the perfect fit for you. This thrilling activity attracts a diverse crowd, from corporate team-building events to casual outings with friends, making it a lucrative venture. Overview Of Axe Throwing Franchise Axe throwing franchises offer a unique small business opportunity, combining entertainment with competitive spirit. The franchise model allows you to tap into a growing trend that appeals to diverse audiences, from corporate events to casual social gatherings. Franchisors provide comprehensive franchise support, which includes training programs and an operations manual. These resources help franchisees maintain compliance and ensure quality across all locations. You benefit from established brand recognition and a franchise marketing strategy designed to attract customers. The initial investment for an axe throwing franchise varies, typically covering equipment, location setup, and franchise fees. Franchise agreements detail the ongoing royalty fees, which contribute to the overall support system. Depending on your goals, options for multi-unit franchising or acquiring an exclusive territory may enhance your franchise growth potential. A thorough franchise disclosure document outlines critical information, including financial performance and compliance with franchise laws. Conduct thorough franchise research and location analysis to ensure your venture aligns with market trends and demands. Joining an axe throwing franchise network positions you for success within the franchise industry, leveraging shared knowledge to optimize your franchise operations. Utilize franchise development strategies and metrics to tangibly measure growth and success in your new venture. Popular Axe Throwing Franchises Axe throwing franchises provide an exciting avenue for small business entrepreneurs to engage a diverse audience. The uniqueness of the franchise model attracts people looking for competitive fun and social interactions, making the investment worthwhile. Franchise 1: Name and Description Axe Monkeys is a leading axe throwing franchise that focuses on safety and customer satisfaction. This franchise provides comprehensive services, including axe throwing, spear throwing, and knife throwing experiences. With a large indoor arena and mobile units for off-site events, Axe Monkeys caters to various customer needs. The franchise offers extensive support to franchisees, including 192 hours of pre-training, buildout guidance, corporate training, and grand opening assistance. The initial investment ranges from $116,980 to $278,149, including franchise fees of $14,995 for a mobile unit or $29,995 for a single location, plus training costs. Franchise 2: Name and Description More franchises exist in the axe throwing industry, each offering unique aspects. It’s vital to examine several franchise opportunities, inclusive of their franchise agreements, training programs, and marketing strategies. This research ensures a solid understanding of costs, including initial investments, ongoing royalty fees, and operational support. Choosing a franchise with a strong brand presence can enhance your success and compliance within the franchise network. Look for franchises that provide comprehensive operations manuals and marketing plans for effective growth in your territory. Benefits Of Owning An Axe Throwing Franchise Owning an axe throwing franchise offers several significant advantages, making it a compelling choice for small business entrepreneurs. Growing Market and High Demand The axe throwing industry achieves impressive growth metrics. Sales increased by 317% between 2018 and 2019, with the industry projected to reach approximately $215 million in annual revenue by 2023. This trajectory indicates robust market demand, ensuring consistent customer interest in your franchise. Unique and Exciting Experience Axe throwing delivers a unique entertainment experience, combining physical activity, competition, and social interaction. This appeal attracts diverse participants for various occasions, including group events, date nights, and corporate retreats. As a franchisee, you can tap into this excitement, differentiating your business from traditional recreational activities. Comprehensive Franchise Support Franchisors provide extensive franchise support, ensuring franchisees benefit from a proven franchise model. This includes franchise training programs, operational guidelines, and marketing strategies. Utilizing these resources simplifies the path to success, allowing you to focus on franchise growth while adhering to franchise compliance standards. Brand Recognition Aligning with an established franchisor enhances brand recognition. Leverage the franchisor’s marketing strategy and brand awareness to attract customers more effectively. Entrusting your business to a recognizable brand often leads to accelerated customer trust and loyalty. Territory and Exclusive Rights Many axe throwing franchises offer exclusive territory rights, allowing you to maximize your market potential without competing with other franchisees. This exclusivity enhances your franchise success and profitability by protecting your customer base. Initial Investment and Financial Considerations Initial investment costs for an axe throwing franchise typically range from $116,980 to $278,149. Understanding these financial commitments, including franchise fees and ongoing royalty fees, aids in effective budgeting and financial planning for your franchise venture. Effective Franchise Marketing Implementing an effective franchise marketing plan enables you to attract customers and retain them. Utilize the franchisor’s marketing resources to develop localized strategies that resonate with your target audience. Consider these benefits while evaluating this franchise opportunity. Leverage the growing demand, unique experiences, and extensive support systems inherent in an axe throwing franchise to build a successful small business. Challenges In The Axe Throwing Franchise Industry The axe throwing franchise industry presents distinct challenges that you must consider as a potential franchisee. Financial Burden The financial aspects of opening and operating an axe throwing franchise can become overwhelming. Upfront fees for the franchise vary significantly, ranging from $5,000 to $50,000 or more. Monthly royalty fees typically account for 4-10% of gross sales, impacting your profit margins. Mandatory purchases imposed by franchisors often include equipment and services, frequently at inflated prices. Operational Restrictions Franchise agreements may impose strict operational guidelines that restrict your flexibility. You might find that franchisors dictate your specific business practices, including the design of axe throwing lanes and the types of equipment used. This can result in suboptimal configurations for local markets. Franchise operations manuals may limit your ability to tailor your offerings to customer preferences, potentially affecting your competitive edge. Understanding these challenges helps you prepare for the intricacies of the franchise model in the axe throwing industry. Mindful planning and thorough franchise research can assist you in navigating these hurdles effectively. Conclusion Owning an axe throwing franchise offers an exciting opportunity to tap into a booming market. With the right support and resources from franchisors you can create a unique entertainment experience that attracts a diverse clientele. While challenges exist such as financial commitments and operational restrictions being informed and prepared can set you up for success. By conducting thorough research and understanding the landscape you can navigate potential hurdles effectively. Embrace the thrill of axe throwing and consider joining this growing industry for a rewarding business venture. Your success is just a throw away. Frequently Asked Questions What makes axe throwing popular as an entertainment option? Axe throwing has gained popularity due to its unique blend of fun, competition, and social engagement. It appeals to various audiences, including corporate events and social gatherings, making it a versatile activity for different occasions. How can I start an axe throwing franchise? To start an axe throwing franchise, research potential franchisors and their franchise models. Analyze your market, assess the initial investment, and understand the support provided. Contact the franchisor for detailed information and to initiate the application process. What are the initial investment costs for an axe throwing franchise? Initial investment costs for an axe throwing franchise generally range from $116,980 to $278,149. This includes equipment, setup, and franchise fees. It’s essential to review the specific costs associated with each franchise opportunity. What support do franchisors offer to axe throwing franchisees? Franchisors offer extensive support, including training programs, operational guidelines, marketing strategies, and pre-opening assistance. This support helps maintain consistency across locations and enhances franchisee success. Are there ongoing fees associated with axe throwing franchises? Yes, ongoing fees typically include royalty fees, which usually range from 4-10% of gross sales. Additionally, there may be costs associated with mandatory purchases of equipment and services, which could impact profitability. What challenges should I consider before starting an axe throwing franchise? Potential challenges include high initial fees, ongoing royalty payments, and mandatory purchases imposed by franchisors. Operational restrictions may also limit business flexibility. Thorough research and strategic planning can help navigate these hurdles. Why is market research important when starting an axe throwing franchise? Market research is crucial for identifying customer demand, competition, and trends in your area. Understanding your target market ensures you choose the best location and franchise model, ultimately increasing your chances of success. Can securing a franchise territory benefit my axe throwing business? Yes, many franchises offer exclusive territory rights, which can maximize your market potential. This exclusivity helps reduce competition within your area, giving you a better chance to establish a strong customer base. Image Via Envato This article, "Unlocking Success: The Growing Appeal of Axe Throwing Franchises" was first published on Small Business Trends View the full article

We may earn a commission from links on this page. Deal pricing and availability subject to change after time of publication. For anyone who dabbles in photo editing but doesn’t need the full creative suite and its subscription fees, Adobe Photoshop Elements 2025 offers a simpler alternative, and it’s currently available for $99.99 for a three-year license on StackSocial. That’s a one-time payment for three full years of access—no monthly charges or auto-renewals. It's the 2025 version with updates included, and yes, it works on both Mac (including M1/M2 chips) and Windows as long as your system meets the basic requirements (8GB RAM, 10GB storage, modern OS, etc.). This version leans on AI to do the heavy lifting, trying to make editing feel less intimidating. You’re still getting solid editing tools, just without the pressure to master every detail. There's an AI-powered object removal tool that can wipe out background clutter or photobombers in a few clicks, and you also get new tools to adjust depth and motion, like adding a shallow-focus effect to a portrait or animating a still image with quick motion overlays. The color transformation feature lets you change the color of an object without needing to mask or trace, which saves a ton of time if you’re not a pro. And if you’ve ever tried to blend two photos manually, you’ll appreciate the automatic seamless blending feature. There are also 59 Guided Edits that walk you through specific techniques, so you don’t have to learn through trial and error. Plus, you can use a mobile and web companion app to play around with your projects on the go, though those are still a work in progress and only available in a few languages. View the full article

Google Ads is upgrading Performance Max campaigns with new reporting tools that offer deeper visibility into channel performance, search terms, and creative assets. What’s new. Three new insight reports are coming soon: Channel-level reporting: This will give detailed breakdowns of how each Google platform (including Search, YouTube, Display, Discover, Gmail, Maps, and partners) contributes to campaign success. (Tests were spotted last month.) Full search terms reporting. This addition offers the same keyword-level visibility in Search and Shopping campaigns. Asset reporting. This expansion will include impressions, clicks, and cost data, so you can understand which creative elements drive the best results. Why we care. Performance Max’s adoption rate is still high, but advertisers have demanded more transparency for a while. These updates should give you a more detailed look at what’s working on each channel. Zoom in: A new Channel Performance page offers visual breakdowns of campaign performance by channel, with granular data on clicks, conversions, costs, and placements. A downloadable channel distribution table gives advertisers the ability to analyze performance offline. New diagnostic tools highlight missed opportunities – like missing store locations limiting Maps performance or landing pages underperforming on Search. What they’re saying. Menachem Ani, founder of JXT Group, said he is happy to see this update – even though workarounds have been available: “I’m very pleased to see Google add deeper insights and reports to Performance Max. While some of this data has been available through custom reports and third-party scripts, surfacing these insights natively in the ad platform will be much more efficient for advertisers.” These updates could help win back advertisers who switched their advertising budgets from PMax to Standard Shopping, Ani added: “Over the past year or so, there’s been a trend of advertisers moving back to Standard Shopping from Performance Max because it can feel like a black box. These reports help advertisers better understand performance of the campaigns and would increase likelihood of continued use. “Google has been releasing new updates to Performance Max which have all been in a similar theme of expanding advertiser control and increasing insights into performance data.” Between the lines. Google is emphasizing that while channel-specific insights are valuable, Performance Max’s AI continuously optimizes across all channels to maximize total conversion value. Marketers are cautioned not to focus solely on short-term ROI by channel – because customer behavior shifts across platforms in real time. What’s next. Open beta for channel performance reporting will begin in a few weeks. Full details are expected during Google Marketing Live on May 21. Google is also rolling out richer asset metrics across Search and Display campaigns to help advertisers prioritize creative strategies based on real performance data. View the full article

Google introduces new channel-level, search term, and asset reporting for Performance Max. The updates give advertisers greater transparency into campaign performance across all Google surfaces. The post Channel Reporting Is Coming To Performance Max Campaigns appeared first on Search Engine Journal. View the full article

Home renovation projects always start out in a rush of excitement—you’re finally going to solve all those annoying problems, update those dated aspects of the house, and live the life you deserve! And sometimes it actually works out that way—but there are a lot of ways a renovation can go wrong. That’s why nearly three-quarters of homeowners come to regret their renovations to some extent. Most of the reasons behind renovation regrets are pretty straightforward: Cost overruns, dissatisfaction with the final result, or shoddy work (either by contractors or DIY efforts) are the problems most people worry about when embarking on a renovation. But there are other, less obvious ways your renovation plans can backfire on you—problems that will only seem obvious in retrospect. Utility red tagsI once innocently called my local utility company to come out and service my water heater, and ended the day with a dreaded “red tag” on my mechanical room—a paper notice that I had to bring something up to code. The worst part? The problem had nothing to do with my water heater, furnace, or anything else—it was the door to my mechanical room. When we renovated our house we had a new door hung, and it didn’t have any ventilation built in. We passed city inspections after the reno, but now the utility company insisted I cut a louver into the door. In another instance, a utility worker came by and noticed that our electrical panel was just in the wall. They informed me that there was a new requirement that panels be enclosed, so we had to build a fairly ridiculous box around the panel. Those are mild cases—it can be a lot worse. A nearby neighbor is renovating his house, and the utility company discovered that he shares a gas supply with his next-door neighbor, and that now has to be separated and re-routed despite the fact that neither of them have ever had a problem. The project is adding weeks to the renovation schedule and aggravating everyone involved. Often our homes have non-ideal setups or infrastructure that was code-compliant decades ago—and when the utility company comes by you’re suddenly the proud owner of a shiny red tag, and your renovation has just backfired on you. Hidden problemsYour utility company doesn’t have to be involved for a renovation to ruin your day. Just opening walls and floors can expose all manner of scenarios where stuff that is working just fine will suddenly need to be replaced, at great expense and frustration: Wiring. You have exactly zero problems with your electricity—no flickering, so shorts, no non-functional outlets. But when you open up your walls, you discover your wiring is old (most modern electrical wiring will last about 50 years, but your panel typically has a shorter lifespan) and suddenly you have to replace it. While this might be a good idea from a safety standpoint, it’s hard not to think you could have lived a happy life without ever knowing about it. Plumbing. Like your power, you’ve never had a problem with your plumbing. Everything drains, nothing leaks, and your water pressure is fine. Then your contractor digs into your walls and floors and suddenly the drain slopes are wrong, the pipe connections are outdated and no longer meet code, and your supply lines are insufficient for modern appliances. Permits. More accurately, a lack of permits. Pulling permits for new renovation work can reveal that the previous owners did a lot of DIY work without getting a permit, and now you’re faced with getting old work you had nothing to do with retroactively permitted and possibly brought up to code before you can even begin your intended project. Craptastic DIY work. Do-it-yourselfers can perform miracles: Their work can look pretty good in a casual inspection and be revealed as a shoddy, lazy mess the moment you take a closer look. Whether it’s a living room floor being held up by wishes and dreams because the previous owner enthusiastically cut every joist in the basement or uncovering a host of buried electrical boxes they couldn’t be bothered to remove properly, the ghosts of incompetent DIYers will haunt you the moment you start your own project. Lowering home valueIt’s true: Sometimes a renovation project can actually lower the value of your house. Sometimes it’s personal taste that will require effort to change, like wallpaper. Sometimes they're features that come with hefty maintenance bills, like swimming pools. Sometimes it’s a practical decision to delete something from the home—removing one bedroom to expand another, or taking out a garage to add a bedroom, for example. You shouldn’t assume your renovation is going to pay for itself by raising the value of your home. If you want to change something because you like it a certain way—hey, it’s your house. But don’t be surprised if your decision to carpet the entire house results in a drop in its value. Paying for nothingHiring contractors can be stressful. You’re dealing with people who have specialized knowledge and connections that you lack, so it’s easy to feel intimidated. We rely on recommendations from friends and neighbors, internet reviews, and the general vibe when they come out to give you a quote—but things can still go wrong. Some of those worst-case scenarios have obvious solutions—if a contractor ghosts you in the middle of a project, you hire someone else. But a bad contractor experience can be surprisingly difficult to resolve, especially if you rely on a simple contract provided by the contractor themselves when you hire them. There are surprisingly few legal protections against what’s known as a mechanic’s lien—a claim against your property designed to force payment for work performed there. If you refuse to pay a contractor for poor work, or seek to fire them in the middle of a job for some reason, they can—and often do—slap a lien on your home, and you’ll have to head to court to fight it. And there’s no guarantee that it will go your way, especially if the contract you signed is vague about deadlines or other requirements. For example, a woman refused to pay her contractors over a renovation job that ballooned to $500,000 and ended with an unfinished house filled with defects. But the courts dismissed most of her complaints, and she wound up paying her crappy contractor an additional $32,000—in addition to a hefty legal bill. And she still had to hire someone else to fix and finish her house. Relationship stressIf you want to test the strength of your relationship with a partner, renovate a house with them. Renovations are so stressful they can damage even the strongest relationship: A 2018 survey found that 7% of people who’d worked on house projects together seriously considered separation or divorce as a result. Even if you don’t get to that point, there’s no doubt that living in a construction zone (or a cramped rental) for months, watching your savings melt away, and disagreeing about design choices and scope on a daily basis can have a negative effect on your partnership. A renovation can also negatively affect your relationship with your neighbors. Months of dust, noise, and contractors trooping around will stress anyone out, and if your work damages your neighbor’s home in some way things can get heated. You might wind up with a beautifully renovated house but lose the friendly vibe you used to enjoy around the block, so it pays to tend to those relationships while the work is going on. View the full article

The wholesale lender dubbed the development a "huge win" for itself and the broker community. View the full article

Congress has overwhelmingly approved bipartisan legislation to enact stricter penalties for the distribution of nonconsensual intimate imagery, sometimes called “revenge porn.” Known as the Take It Down Act, the bill is now headed to President Donald The President’s desk for his signature. The measure was introduced by Sen. Ted Cruz, a Republican from Texas, and Sen. Amy Klobuchar, a Democrat from Minnesota, and later gained the support of First Lady Melania The President. Critics of the bill, which addresses both real and artificial intelligence-generated imagery, say the language is too broad and could lead to censorship and First Amendment issues. What is the Take It Down Act? The bill makes it illegal to “knowingly publish” or threaten to publish intimate images without a person’s consent, including AI-created “deepfakes.” It also requires websites and social media companies to remove such material within 48 hours of notice from a victim. The platforms must also take steps to delete duplicate content. Many states have already banned the dissemination of sexually explicit deepfakes or revenge porn, but the Take It Down Act is a rare example of federal regulators imposing on internet companies. Who supports it? The Take It Down Act has garnered strong bipartisan support and has been championed by Melania The President, who lobbied on Capitol Hill in March saying it was “heartbreaking” to see what teenagers, especially girls, go through after they are victimized by people who spread such content. President The President is expected to sign it into law. Cruz said the measure was inspired by Elliston Berry and her mother, who visited his office after Snapchat refused for nearly a year to remove an AI-generated “deepfake” of the then 14-year-old. Meta, which owns and operates Facebook and Instagram, supports the legislation. “Having an intimate image—real or AI-generated—shared without consent can be devastating and Meta developed and backs many efforts to help prevent it,” Meta spokesman Andy Stone said last month. The Information Technology and Innovation Foundation, a tech industry-supported think tank, said in a statement Monday that the bill’s passage “is an important step forward that will help people pursue justice when they are victims of non-consensual intimate imagery, including deepfake images generated using AI.” “We must provide victims of online abuse with the legal protections they need when intimate images are shared without their consent, especially now that deepfakes are creating horrifying new opportunities for abuse,” Klobuchar said in a statement after the bill’s passage late Monday. “These images can ruin lives and reputations, but now that our bipartisan legislation is becoming law, victims will be able to have this material removed from social media platforms and law enforcement can hold perpetrators accountable.” What are the censorship concerns? Free speech advocates and digital rights groups say the bill is too broad and could lead to the censorship of legitimate images including legal pornography and LGBTQ content, as well as government critics. “While the bill is meant to address a serious problem, good intentions alone are not enough to make good policy,” said the nonprofit Electronic Frontier Foundation, a digital rights advocacy group. “Lawmakers should be strengthening and enforcing existing legal protections for victims, rather than inventing new takedown regimes that are ripe for abuse.” The takedown provision in the bill “applies to a much broader category of content—potentially any images involving intimate or sexual content” than the narrower definitions of nonconsensual intimate imagery found elsewhere in the text, EFF said. “The takedown provision also lacks critical safeguards against frivolous or bad-faith takedown requests. Services will rely on automated filters, which are infamously blunt tools,” EFF said. “They frequently flag legal content, from fair-use commentary to news reporting. The law’s tight time frame requires that apps and websites remove speech within 48 hours, rarely enough time to verify whether the speech is actually illegal.” As a result, the group said online companies, especially smaller ones that lack the resources to wade through a lot of content, “will likely choose to avoid the onerous legal risk by simply depublishing the speech rather than even attempting to verify it.” The measure, EFF said, also pressures platforms to “actively monitor speech, including speech that is presently encrypted” to address liability threats. The Cyber Civil Rights Initiative, a nonprofit that helps victims of online crimes and abuse, said it has “serious reservations” about the bill. It called its takedown provision unconstitutionally vague, unconstitutionally overbroad, and lacking adequate safeguards against misuse.” For instance, the group said, platforms could be obligated to remove a journalist’s photographs of a topless protest on a public street, photos of a subway flasher distributed by law enforcement to locate the perpetrator, commercially produced sexually explicit content or sexually explicit material that is consensual but falsely reported as being nonconsensual. —Barbara Ortutay, AP Technology Writer View the full article

President Donald The President signed executive orders Tuesday to relax some of his 25% tariffs on automobiles and auto parts, a significant reversal as the import taxes threatened to hurt domestic manufacturers. Automakers and independent analyses have indicated that the tariffs could raise prices, reduce sales and make U.S. production less competitive worldwide. The President portrayed the changes as a bridge toward automakers moving more production into the United States. “We just wanted to help them during this little transition, short term,” The President told reporters. “We didn’t want to penalize them.” Treasury Secretary Scott Bessent, who spoke earlier at a White House briefing on Tuesday, said the goal was to enable automakers to create more domestic manufacturing jobs. “President The President has had meetings with both domestic and foreign auto producers, and he’s committed to bringing back auto production to the U.S.,” Bessent said. “So we want to give the automakers a path to do that, quickly, efficiently and create as many jobs as possible.” The President signed one order on Tuesday that amended his previous 25% auto tariffs, making it easier for vehicles that are assembled in the U.S. with foreign parts to not face prohibitively high import taxes. The amended order provides a rebate for one year of 3.75% relative to the sales prices of a domestically assembled vehicles. That figure was reached by putting the 25% import tax on parts that make up 15% of a vehicle’s sales price. For the second year, the rebate would equal 2.5% of a vehicle’s sales price, as it would apply to a smaller share of the vehicle’s parts. A senior Commerce Department official, insisted on anonymity to preview the order on a call with reporters, said automakers told The President that the additional time would enable them to ramp up the construction of new factories, after automakers warned that it would take time for them to shift their supply chains. The official said automakers would over the next month announce additional shifts for workers, new hires and plans for new facilities. Stellantis Chairman John Elkann said in a statement that the company appreciates the president’s tariff relief measures. “While we further assess the impact of the tariff policies on our North American operations, we look forward to our continued collaboration with the U.S. Administration to strengthen a competitive American auto industry and stimulate exports,” he said. General Motors CEO Mary Barra said the automaker is grateful for The President’s support of the industry, and she noted the company looks forward to conversations with the president and working with the administration. “We believe the President’s leadership is helping level the playing field for companies like GM and allowing us to invest even more in the U.S. economy,” Barra said in a statement. Jim Farley, president and CEO of Ford Motor Company, stressed that his company does more than its peers to manufacture domestically. “We will continue to work closely with the administration in support of the president’s vision for a healthy and growing auto industry in America,” Farley said. “As the right policies are put in place, it will be important for the major vehicle importers to match Ford’s commitment to building in America. If every company that sells vehicles in the U.S. matched Ford’s American manufacturing ratio, 4 million more vehicles would be assembled in America each year.” But changing direction doesn’t help an industry that thrives on stability, said Sam Fiorani, analyst at business forecasting firm AutoForecast Solutions. “Finding a way to get the auto industry back working has to be paramount in this,” Fiorani said. “The tariffs have not looked at this industry, the way it works, and expect it to be able to jump and relocate production at the blink of an eye. It just doesn’t work that way. “Making a production change for vehicle manufacturing takes minimum, months, and usually years, along with hundreds of millions if not billions of dollars,” he added. “And so it is not something that they take lightly.” The Wall Street Journal first reported details of the actions. The White House’s Rapid Response account on X said The President signed a second order Tuesday afternoon to prevent his various tariffs from being stacked on top of his existing taxes on imported autos and auto parts. The tariffs imposed by The President were seen by some as an existential threat to the auto sector. Arthur Laffer, whom The President gave the Presidential Medal of Freedom to during his first term, said in a private analysis that the tariffs without any modifications could add $4,711 to the cost of a vehicle. New vehicles sold at $47,462 on average last month, according to auto-buying resource Kelley Blue Book. Tariffs stress the automotive supply chain, a complex web which spans the globe. Not only do many auto parts cross North American borders several times before being assembled into a finished vehicle, auto manufacturers rely on suppliers around the world for thousands of components. Increased levies would certainly cost new car buyers — sensitive to inflation — more, driving them to the used vehicle market and quickly straining the availability of pre-owned cars. Tariffs also impact the cost of owning and maintaining a vehicle. The modifications come as The President marks 100 days back in the White House by going to Michigan, a state defined by auto manufacturing. The President won the state in last year’s election by promising to increase factory jobs. Still, it remains unclear what impact The President’s broader tariffs will have on the U.S. economy and auto sales. Most economists say the tariffs — which could ultimately hit most imports — would raise prices and slow economic growth, possibly hurting auto sales despite the relief that the administration intends to offer on its previous policies. St. John contributed from Detroit. —Josh Boak and Alexa St. John, Associated Press View the full article

When it comes to investing in (and maybe even splurging on!) running gear, nothing affects your running experience more than your shoes. Finding the perfect running shoes is about much more than style or brand preference—the right shoes are essential for performance, comfort, and injury prevention. But with countless options available for both men and women, choosing the perfect pair can feel overwhelming. Here's what you need to know to make an informed decision, as well as some shoe recommendations straight from the experts. Why the right shoe mattersAccording to Jessica Lyons-Quirk, director of footwear merchandising at Road Runner Sports, wearing proper footwear is crucial for staying injury-free: "The biggest thing about injuries and foot health is that you need to be in the right shoe for your foot—every foot is different." You're going to constantly be injury-prone if you aren't in the right shoe, and you're never going to hit your training goals if you're constantly resting off an injury. It's worth taking the time to understand your foot type and running style before investing in new shoes. Understanding your foot type: neutral vs. stabilityAs I've recently covered, the first step in finding your perfect running shoe is determining whether you need neutral or stability shoes. Broadly speaking: Neutral runners have a natural foot motion forward with even weight distribution when pushing off. Your feet effectively absorb impact and don't roll excessively inward or outward. Stability runners overpronate, meaning the arch collapses during landing and the foot rolls too far inward. This can create alignment issues while you run. If you're unsure about your pronation type, many specialty running stores offer gait analysis services, where experts can analyze your running style and recommend appropriate shoes. For both types of runners, you'll see shoes directly advertised for your specific style. Neutral runners effectively absorb the impact of the ground, while evenly distributing weight on the toe-off. Lyons-Quirk says you'll want to look for the HOKA Clifton or Saucony Ride. To find the best stability shoes, look out for extra guidance and support to control the excessive movement. Lyons-Quirk recommends the Brooks Adrenaline or the ASICS GEL-Kayano. Top running shoe recommendations for men and womenIf you're ready to start trying on some pairs, here are some of the most popular models to get you started. Best all-around option: Saucony Ride 18The Saucony Ride 18 is a staple among runners. In the past, I've been a huge fan—these were my shoes of choice when I ran the NYC Marathon in 2023. Lyons-Quirk calls it "light, soft, and responsive." A neutral shoe, it works well for both anyone who wants a reliable daily trainer that balances cushioning and responsiveness. Saucony Women's Ride 18 $134.95 at Amazon /images/amazon-prime.svg Shop Now Shop Now $134.95 at Amazon /images/amazon-prime.svg Saucony Men's Ride 18 $134.95 at Amazon /images/amazon-prime.svg Shop Now Shop Now $134.95 at Amazon /images/amazon-prime.svg Best maximum cushioning: ASICS GEL-Nimbus 27The GEL-Nimbus line has long been a favorite among runners who prioritize shock absorption and comfort over minimalism. For runners seeking plush comfort for long distances, the ASICS GEL-Nimbus 27 stands out. It's Lyons-Quirk's go-to recommendation for max cushion: "The premium materials and softness of both the upper and midsole make this shoe pure magic to run in." ASICS Women's GEL-Nimbus 27 $157.40 at Amazon /images/amazon-prime.svg $165.00 Save $7.60 Shop Now Shop Now $157.40 at Amazon /images/amazon-prime.svg $165.00 Save $7.60 ASICS Men's GEL-Nimbus 27 $164.95 at Amazon /images/amazon-prime.svg Shop Now Shop Now $164.95 at Amazon /images/amazon-prime.svg Best for versatility: Brooks Glycerin 22The Brooks Glycerin 22 is available in both neutral and stability versions: Glycerin 22 for neutral and the GTS 22 for stability. Lyons-Quirk points out how the "innovative midsole technology and smooth transitions make this shoe an all-around go-to." This makes it an excellent choice for runners who want consistent feel, but sometimes require different levels of support. Brooks Women's Glycerin 22 $147.92 at Amazon /images/amazon-prime.svg $164.95 Save $17.03 Shop Now Shop Now $147.92 at Amazon /images/amazon-prime.svg $164.95 Save $17.03 Brooks Men's Glycerin 22 $164.95 at Amazon /images/amazon-prime.svg Shop Now Shop Now $164.95 at Amazon /images/amazon-prime.svg Most trendy and functional: HOKA Clifton 10This is subjective, of course, but the HOKA Clifton 10 has a reputation for being stylish. I know I personally see them not just at the gym, but the coffee shop, subway, and going out at night. Lyons-Quirk says it's everywhere for good reason: "The drop changed from 5mm to 8mm to appeal to more everyday runners, it comes in more subdued colors for all day wear, and the fit has been perfected." With its distinctive chunky yet lightweight cushioning, the Clifton works well for runners seeking comfort that transitions seamlessly to casual wear. Hoka Women's Clifton 10 $159.99 at Amazon Shop Now Shop Now $159.99 at Amazon Hoka Men's Clifton 10 $186.05 at Amazon $205.00 Save $18.95 Shop Now Shop Now $186.05 at Amazon $205.00 Save $18.95 Most reliable workhorse: New Balance Fresh Foam X 1080v14For dedicated runners logging serious mileage, New Balance offers a dependable option in the Fresh Foam X 1080v14. Lyons-Quirk says it's a shoe she always has in rotation: "If you're running every day and logging miles, this is the shoe that makes those runs feel great!" The 1080v14 prioritizes durability and comfort throughout high-volume training. New Balance Women's Fresh Foam X 1080 V14 $164.95 at Amazon /images/amazon-prime.svg Shop Now Shop Now $164.95 at Amazon /images/amazon-prime.svg New Balance Men's Fresh Foam X 1080 V14 $164.95 at Amazon /images/amazon-prime.svg Shop Now Shop Now $164.95 at Amazon /images/amazon-prime.svg Key features to consider before buying running shoesAs you're shopping around and trying on new pairs, it helps to have some vocabulary on your side. Cushioning levelDifferent runners prefer different amounts of cushioning. Some enjoy a more connected feel to the ground, while others want maximum impact protection. Most brands offer shoes across the cushioning spectrum. Drop (aka heel-to-toe differential)Drop, or "heel-toe drop," refers to the height difference between the heel and forefoot of the shoe. Traditional running shoes typically have 8-12mm drops, while more minimal designs feature lower drops (0-4mm). The HOKA Clifton's recent shift from a 5mm to 8mm drop (which caused a good bit of buzz in the running world) means it has noticeably more cushioning and forgiveness if you tend to strike on your heels when you run. WeightLighter shoes generally feel faster but may sacrifice durability or cushioning. Heavier shoes often provide more support and longevity but can feel cumbersome during speedwork. Fit and width optionsMany top brands offer their popular models in multiple widths (narrow, standard, wide, and extra-wide). Finding the right width is crucial for comfort and preventing issues like blisters and numbness. The bottom lineWhether you're a beginner or seasoned marathoner, the perfect running shoe exists for your unique needs. Rather than window shopping without a plan, you want to understand your foot type and considering factors like cushioning preferences and intended use, you can find shoes that will help you run comfortably, efficiently, and injury-free. And remember, even the best running shoes have a limited lifespan. Most experts recommend replacing shoes every 300-500 miles; some signs that it's time for new shoes include compressed cushioning, worn outsoles, and new aches and pains. You're going to constantly be injury-prone if you aren't in the right shoe. Taking the time to find your perfect match is worth it. View the full article

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