All Activity
- Past hour
-
Leading Thoughts for February 26, 2026
IDEAS shared have the power to expand perspectives, change thinking, and move lives. Here are two ideas for the curious mind to engage with: I. Deborah Gruenfeld on showing respect: “We often fail to realize that the ability to show respect and even submission can also be a source of power. Deference is treating another person in ways that acknowledge that their expertise and experiences are at least as important as your own. It does not mean you have less power than the person you are deferring to. It means you do not intend to use the power you have against your relationship partner. Deference is disarming, it signals an absence of threat, and it creates a foundation of trust that allows a relationship to form.” Source: Acting with Power: Why We Are More Powerful Than We Believe II. Tony Dungy on putting others first: “Instead of asking, how can I lead my company, my team, or my family to a higher level of success? we should be asking ourselves, how do others around me flourish as a result of my leadership? Do they flourish at all? How does my leadership, my involvement in their lives—in whatever setting we’re in—have a positive and lasting influence on them?” Source: The Mentor Leader: Secrets to Building People and Teams That Win Consistently * * * Look for these ideas every Thursday on the Leading Blog. Find more ideas on the LeadingThoughts index. * * * Follow us on Instagram and X for additional leadership and personal development ideas. View the full article
- Today
-
Garmin Just Added the Gear-Tracking Features I've Been Dying For
We may earn a commission from links on this page. If you track your runs (and bike rides, and all your other exercise) with a Garmin device, you’ve probably already found its gear tracking features. This is how I realized I'd put over 1,000 miles on my favorite Nikes. Until recently, the usefulness stopped there. But in a new (free) update, Garmin has introduced a ton of new gear tracking features, including one I’ve been hoping for ever since I bought my first pair of trail shoes. Garmin Forerunner 970 Premium GPS Smartwatch (Black) $740.00 at Amazon Get Deal Get Deal $740.00 at Amazon Now, gear tracking isn’t just for shoes. If you ride a bike, you can now count your bike as a piece of gear, or even individual components of your bike, like the frame or the tires. Other now trackable types of gear include skis, surfboards, boots, boats, skates, and wheelchairs. These new tracking features can be found in the Garmin Connect phone app that came out alongside a software update for several Garmin watches. What’s in the new Garmin app updateGarmin Connect (the phone app that syncs with your Garmin watch or other device) has a revamped set of features for the Gear section, which you’ll find under the More menu in the bottom right corner of the app. The new features include: More gear types Photos and notes for each gear entry A database of existing brands and models Automatic gear tracking is more detailed You can create “collections” of gear that are used together Gear stats are now viewable from your watch Credit: Beth Skwarecki Garmin's new gear-tracking feature is exactly what I needed for my trail shoesThere’s a small thing I missed when I switched from Coros back to Garmin last year: In the Coros app, I was able to designate a default shoe for my regular runs, and a different default shoe for trail runs. Garmin used to only allow you to have one default running shoe. The new update delivers similar functionality to my Garmin, alongside a lot more detail. You can now choose to automatically add a given gear item to any activity your watch can track. For example, I can still set a shoe to be added automatically to “all Running” and that will be the same behavior as before. But I can also set my beloved (muddy, ripped-up, long-suffering) trail shoes as the default for trail running, and my nice new Nike Downshifters (1,000 mile target) as the default for the regular “run” activity. If I had a shoe I kept in my gym bag for the treadmill, I could set a separate default for treadmill runs as well. Collections help you manage multiple gear itemsGarmin now offers “collections” of gear that you use together. For a bike, you could combine your favorite tires, frame, and so on. Just as you can add individual items automatically to certain activity types, you can also assign a collection as the default for an activity. For example, a collection that includes your jogging stroller and your street running shoes could be automatically added to all your street running activities. You can view and change your gear right from your watchSo far there's no overall gear viewer on the watch (I was hoping for a glance) but you can see your gear options under the activities. Select an activity—say, Run—and you'll see which shoe or gear is assigned to it by default. If you'd like to change the default, you can scroll down and select a different shoe, or decide not to log a shoe at all. When you look at each shoe, you can see a bar showing how many miles you've put on the gear compared to the lifespan you've entered. View the full article
-
Senate tees up Housing bill, but what's in it is unclear
Senate Majority Leader John Thune, R-S.D., moved to consider the housing package next week, but it's not clear what version of the bill senators will be voting on as the House, Senate and White House are still negotiating priorities. View the full article
-
Homebuyer affordability dips after seven-month run
The national median payment applied for by purchase applicants rose from $2,025 in December to $2,070 last month, according to the Mortgage Bankers Association. View the full article
-
Liquid Death just upped the ante on its collab strategy
If the 1990 classic movie Ghost is any indication, the dead love a good tune. We all remember when the recently deceased Sam (Patrick Swayze) had his infamous pottery session with his very alive partner Molly (Demi Moore). Now, Liquid Death and Spotify are aiming to use music in a similar way, by giving a few hundred of the recently deceased the opportunity to hear their favorite music for all of eternity. The two brands have collaborated on what they claim to be the first-ever Bluetooth-enabled speaker urn. The tasteful white urn has a top outfitted with a Bluetooth speaker. Spotify is also introducing the “Eternal Playlist Generator” in the U.S., where you can answer a few questions and prompts to generate a personalized mix for your ashes to enjoy for all of eternity. Liquid Death is producing a few hundred of the urns, which will sell on its site for $495. Liquid Death’s vice-president of marketing Dan Murphy says that the idea came out of informal conversations between the brands. Murphy had worked with Spotify’s senior director of global brand and marketing, Lauren Solomon, and there were other connections between brand leaders. “It just started as, ‘Our brands should work together sometime!’” says Murphy. “Soon we were doing our Liquid Death thing, which is always the same: If you take another brand or celebrity into the Liquid Death universe, what is the one right answer? And so of course, it was the Eternal Urn powered by a Spotify custom playlist that’s going to fuel it.” The quirky collab strategy Liquid Death has made a habit of creating quirky collabs with unlikely partners, but has stepped up its game over the past year. What started with a Martha Stewart candle has evolved into making a faux leather adult diaper for dive bars with Depends (The Pit Diaper), a coffin-shaped “Death Trap” snowboard with Burton, and Corpse Paint makeup with e.l.f. Cosmetics. Most sell out in minutes. The Corpse Paint ad, for example, hit 12 billion impressions in two weeks, and the limited-edition collab sold out in less than 45 minutes. Murphy says the collabs have evolved significantly over the last two years, to include global brands like Amazon and Spotify. “We’ve established our place in culture and creativity such that maybe two or three years ago, it might’ve been deemed a little too risky to work with us, or maybe we weren’t big enough or interesting enough, but now we’re kind of doing it in our sleep.“ A month before Ozzy Osbourne died, he collaborated with Liquid Death on a collection of cans containing his DNA. For “Infinitely Recyclable Ozzy,” he drank 10 cans of the brand’s iced tea, leaving “trace DNA from his saliva” on the now-precious metal, which originally sold for $450 each. Weeks later, one sold on eBay for $4,655. Murphy says that the brand’s collaboration strategy has been to create a brand halo for Liquid Death by using these unexpected collabs to reach new audiences. “We find a lot of brands are interested in our unique audience and our creativity,” says Murphy. “We film and produce and direct these things in-house, so they get that value, and then we’ll find brands that will allow me to extend my marketing budget, jump in on their audience, level up the PR with major household names, that bring what they do best to the table.” The company’s last valuation was $1.4 billion in 2024, and in early 2026 it launched into the energy drink category. The company started with spring water, expanded to flavored sparkling water in 2021, juice-spiked iced teas in 2022, soda-flavored sparkling water this year, and now—much like Liquid I.V.—sees opportunity in energy drinks. “We might not do as many collabs next year, so I think it’ll be even just a fewer, bigger, better strategy,” says Murphy. “As we move into a fourth category of healthy, better-for-you energy, it’s that next level of complexity of customer and occasion and strategy. So it’ll take a little bit more focus on the core product. We’ve never taken our eye off that ball, but I think as a consequence, we’ll just look to a few fewer and always bigger and better. That’s what we’re trying for.” The Pantheon Bigger and better is getting tougher to reach after a few years of bigger and slightly unhinged collab ideas. Here’s my Top 5 Pantheon of Liquid Death Collabs: 5. Deathtrap snowboard x Burton No camber, no sidecut, absolutely should not be taken down a hill. Only 50 of these casket-shaped snowboards were made, and it’s a lock that all 50 are hanging on someone’s wall for wine and burrata night. 4. Death Watch x Nixon Classy and timeless, and for the one-time low price of… your eternal soul. The Death Watch started in 2021, and is still ticking, selling its fourth iteration in 2024. 3. Pit Diaper x Depends Sometimes the Liquide Death creative team comes up with an idea and then approaches a brand to collaborate with on it. This faux leather dive bar diaper holder is one such example. 2. Corpse Paint x e.l.f. Cosmetics One of the most unintuitive collabs ever made, but its numbers speak for itself. Absolute gangbusters for both brands. Eternal Playlist Urn x Spotify The weirdest, most useless, yet kind of amazing product we didn’t know we needed. Steve Jobs once said, “A lot of times, people don’t know what they want until you show it to them.” Damn you, Bluetooth speaker Urn, damn you. View the full article
-
Amazon's Alexa+ Has Three New Personalities to Choose From
At the beginning of February, Amazon officially launched Alexa+, the company's new AI-powered assistant. Alexa+ is like the old Alexa, but with new contextual abilities. Users can ask complex, multipart questions, as well as requests for tasks, like asking Alexa to book you concert tickets. If you've used a voice mode on chatbots like ChatGPT or Gemini, you're familiar with the concept—it's just now available on your Echo devices, too. Now, Amazon is letting you lightly customize the personality of your new AI assistant, offering the choice between concise, calm, and enthusiastic bots. On Wednesday, Amazon announced "Alexa+ personality styles," a new feature that lets you customize how Alexa responds to queries and requests. At launch, Amazon is rolling out three styles for this experience: "Brief," "Chill," and "Sweet." According to Amazon, Brief is the choice for users who want shorter responses that are more direct and to the point. There should be less flowery language that chatbots are known for, including small talk and "extra conversation." Chill, on the other hand, aims to be an "easygoing and "relaxed" personality, that emulates "chatting with a laid-back friend." Amazon says users who add the Chill personality to Alexa+ will notice conversations are "breezy," and Alexa+ should offer "gentle guidance" with requests. Sweet is your "biggest cheerleader": Amazon says this bot responds with warmth and enthusiasm, celebrating your successes, encouraging you, and transforming "everyday moments into opportunities for positivity." (I just wanted to know the weather, Alexa.) You can hear a sample of each personality on Amazon's official announcement page, or use the embeds below. Amazon has uploaded Soundcloud links with a brief for each, so you can get a sense of the voice and style of all three. First, there's Brief, which just says, "Operating efficiently": Amazon Alexa · Brief Personality Style Next, is Chill, which says, "Life's treating me well. All systems are zen, and the digital universe is spinning in harmony": Amazon Alexa · Chill Personality Style Finally, there's Sweet, which says, "Absolutely fantastic. I'm radiating pure joy, and ready to make your day incredibly amazing": Amazon Alexa · Personality Styles Amazon says each of these voices was created following five pillars: Expressiveness, which can be concise to verbose; Emotional Openness, which can be reserved to enthusiastic; Formality, which can be professional to casual; Directness, which can be diplomatic to blunt; and Humor, which can range from subtle wit to overt sarcasm. Each pillar has its own ranges, which informs each personality. For example, Amazon says that Brief is specifically concise, casual, and direct, with minimal humor, while Sweet is warm, emotionally expressive, casual, and encouraging. Despite the audio samples above, Amazon won't force you to stick with these default voices, either. You can choose a new personality style while, at the same time, swapping between the eight different voice options Amazon offers. How to try Amazon's new personality styles with AlexaAnyone with access to Alexa+—either through the Alexa+ subscription or a Prime subscription—can try these changes. Amazon says it made the process for trying new personality styles quite easy: You can just say "Alexa, change your personality style." Alternatively, you can also find the options in the Alexa app. Select the device in question, then head to Device Settings > Alexa's Personality Style. To change the voice of your chosen style, head to your device's settings again in the Alexa app, then, under "General," choose your voice. View the full article
-
LoanCare faces revived class action on prepayments
In their decision to send the case to a lower court, appellate court judges said the servicer's handling of borrowers' mortgage payments was still unclear. View the full article
-
Does the surgeon general nominee actively promote vaccines? Casey Means wouldn’t say
The “Make America Healthy Again” movement wants to name one of its own as America’s top doctor. U.S. surgeon general nominee Casey Means fielded questions about vaccines, autism research, and her own qualifications before Congress this week, a critical moment in the The President administration’s quest to remake America’s health systems. In her opening statements on Wednesday before the Senate Committee on Health, Education, Labor, and Pensions, Means expressed concerns about the proliferation of “preventable disease” that plagues Americans, including chronic illness, diabetes, and high blood pressure. During the hearing, Means touched on many policy priorities she shares with HHS Secretary Robert F. Kennedy Jr. and other figures in the Make America Healthy Again movement, better known as MAHA – a spin on The President’s MAGA branding. “As Surgeon General, I would call on every American and the Public Health Service to join in a great national healing—one that halts preventable chronic disease, makes healthy living the easiest choice, honors the body’s connection to the environment, and puts America back on the road toward wholeness and health,” Means said. MAHA Controversy surrounds Means A close ally and adviser of Kennedy, Means would be an anomaly as the first U.S. surgeon general who lacks an active medical license. Without an active medical license, doctors cannot see patients or write a prescription – and Means says she has no plans to reactivate it, even if she is confirmed. Historically, practicing physicians with years of experience take on the role as America’s top public health communicator, but the qualification is tradition, not a requirement. Means, a 38-year-old wellness influencer, graduated from Stanford’s medical school but left her surgical residency program at Oregon Health & Science University before completing it. “Left my residency in my 5th year to focus on the real root causes of why Americans are so sick,” Means, previously an otolaryngology resident, wrote on her LinkedIn page. “Public health leadership must address the evidence-based, modifiable drivers of chronic diseases including ultra-processed diet, industrial chemical exposure, lack of physical activity, chronic stress and loneliness, and overmedicalization,” Means said. “I have been asked to help our nation get healthy and answer the call of millions—especially mothers—who are begging for transparency and support. That is what I am here to do. Means cashed in on health trends Beyond her lack of experience as a practicing physician, Means is an untraditional surgeon general choice in other ways. She is a co-founder and former chief medical officer of the health tech startup Levels, which makes a popular app that helps people monitor their blood glucose levels continuously. Levels has raised funding from Andreessen Horowitz and other prominent Silicon Valley investors. In excerpts from her book, Good Energy: The Surprising Connection Between Metabolism and Limitless Health published on the Levels blog, Means has extolled the virtues of monitoring blood sugar to shift eating habits and “reduce global metabolic suffering.” Blood glucose monitoring isn’t the only health business Means has cashed in on. The surgeon general nominee has also made hundreds of thousands of dollars by promoting supplements, vitamins, and wellness products through her newsletter and social media channels – often without disclosing her paid partnerships. Those lucrative relationships pose sticky and unprecedented ethical questions for someone seeking to shape the national health conversation as America’s next surgeon general. A MAHA-friendly vaccine message Like other members of the MAHA movement, Means emphasizes personal habits and mindful eating, criticizing common pharmaceutical and medical interventions as a corporate cash grab. A prolific blogger, Means mixes sound science – like recent research on the risks of alcohol – with dubious claims sowing concerns about the dangers of vaccines. “There is growing evidence that the total burden of the current extreme and growing vaccine schedule is causing health declines in vulnerable children,” Means wrote in a newsletter published last year, echoing a core concern of the anti-vaccine movement. On Wednesday, Means faced direct questions over her beliefs about autism and vaccines from Republicans and Democrats alike. During the hearing, Means claimed that “anti-vaccine rhetoric has never been a part of my message” while suggesting that the link between the “autism crisis” and vaccines remains unexplored. Hinting at a possible link between autism and vaccines without scientific evidence denies established research on the topic and can dissuade adults and parents from seeking potentially life-saving vaccinations. The American Medical Association wrote last year that “an abundance of evidence from decades of scientific studies shows no link between vaccines and autism” and urged people to seek vaccines which have been proven to be safe and effective. This week, 15 states announced that they would sue the The President administration over its decision to pare down federal recommendations for childhood vaccines. While vaccinations for measles, polio, and whooping cough are still recommended for all children, federal health policies no longer recommends jabs for COVID-19, rotavirus, meningitis, hepatitis A, or hepatitis B across the board. During her hearing, Means was pressed repeatedly to articulate her position on childhood vaccines – probably the most contentious issue to emerge out of Kennedy’s MAHA movement. Means, who previously called the practice of giving newborns the hepatitis B vaccine “absolute insanity,” emphasized parent and patient choice over universal public health policies designed to protect Americans at large. “I do believe that each patient, mother, parent, needs to have a conversation with their pediatrician about any medication they’re putting in their body or their children’s body,” Means said. View the full article
-
Exclusive: Lawmakers introduce bipartisan FHLB bond bill
The bill, offered by Sens. Catherine Cortez Masto, D-Nev., and Todd Young, R-Ind., would allow Federal Home Loan Bank members to establish tax-exempt community infrastructure development bonds. View the full article
-
Hedge fund Millennium poaches Goldman’s equities co-chief
London-based Erdit Hoxha will join Izzy Englander’s firm that manages $86bn of assetsView the full article
-
Oregon community bank ceases mortgage operations
Willamette Valley Bank cited consumer shifts to nonbanks and stubborn interest rates behind the decision, joining a line of institutions to exit since 2025. View the full article
-
Top 7 Payroll and HR Software Solutions for Small Businesses
In relation to managing payroll and HR tasks, small businesses need reliable software solutions that cater to their specific requirements. Options like Gusto and QuickBooks Payroll stand out for their ease of use and integration capabilities. Furthermore, platforms such as Paycor and Rippling offer extensive features that can streamline your operations. Grasping the unique strengths of each option is essential, so let’s explore which software might best fit your business needs. Key Takeaways Gusto offers unlimited payroll runs, automated tax calculations, and strong customer support tailored for small to medium-sized businesses. QuickBooks Payroll integrates seamlessly with QuickBooks accounting, providing 24/7 expert chat support and automated compliance features. Paycor provides extensive payroll and HR tools, customizable offerings for micro to medium-sized enterprises, and mobile app access for convenience. Rippling starts at $40/month plus $8/employee, offering unlimited payroll runs and integration with various applications for businesses with administrative demands. Square Payroll features an affordable pricing structure and a user-friendly interface, ideal for small businesses with straightforward payroll needs. Justworks Justworks is an affordable payroll solution that simplifies the payroll process for small businesses through its automated features and Professional Employer Organization (PEO) services. This platform effectively handles W-2 preparation and tax filings, ensuring compliance and efficiency. As a payroll and HR software for small business, it provides a thorough suite of employee tools, allowing you and your employees to access pay stubs and manage benefits through a user-friendly interface. While Justworks is highly effective for payroll management, it’s important to note that the PEO model limits customization options. You’ll share legal control over payment processes, which mightn’t suit every business scenario. Moreover, Justworks is designed primarily for US-based employees, making it less suitable for companies with global teams or international payroll needs. QuickBooks Payroll QuickBooks Payroll is designed to integrate seamlessly with your QuickBooks accounting software, streamlining the management of employee payments and financial records in one convenient platform. With features like automated tax calculations and quick tax preparation, it helps you stay compliant with federal, state, and local regulations, reducing potential penalties. Moreover, its competitive pricing and sturdy customer support make it an appealing choice for small businesses looking to simplify their payroll processes. Seamless Accounting Integration When managing a small business, having a payroll system that integrates seamlessly with your accounting software can make all the difference in streamlining operations. QuickBooks Payroll is designed particularly for this purpose, allowing you to track payroll expenses alongside other financial data effortlessly. This integration automates tax calculations and filings, reducing errors and ensuring compliance with regulations at all levels. You can quickly prepare W-2s and 1099s, simplifying year-end reporting. Moreover, time tracking integrations improve accuracy by linking hours worked directly to payroll calculations. For support, QuickBooks Payroll offers phone assistance during business hours and 24/7 chat support from payroll experts, ensuring you get help whenever needed. This makes it an excellent choice for small business HRIS software. Quick Tax Preparation For small business owners, efficient tax preparation can greatly reduce stress during tax season. QuickBooks Payroll simplifies this process with automated tax calculations and filings, minimizing human error. You can easily generate W-2s and 1099s, streamlining your end-of-year tasks. This HR software for small companies integrates seamlessly with existing QuickBooks accounting setups, syncing payroll data with your financial records. Feature Benefit Automated Tax Calculations Reduces risk of human error W-2 and 1099 Generation Simplifies end-of-year processes Compliance Support Helps adhere to tax regulations With 24/7 chat support from payroll experts, help is always available for any tax-related questions you might have. Square Payroll Square Payroll stands out for its affordable pricing structure, charging just $35 per month plus $6 for each employee, making it a budget-friendly option for small businesses. Its user-friendly interface allows you to manage payroll with ease, featuring unlimited payroll runs and next-day direct deposit for timely employee payments. Even though it offers crucial payroll features like automatic runs and multistate tax filings, be aware that it doesn’t bundle with other staff management apps, which might limit its utility for more complex payroll needs. https://www.youtube.com/watch?v=9vjw3rTHEAc Affordable Pricing Structure One of the most attractive features of Square Payroll is its affordable pricing structure, which starts at just $35 per month plus $6 for each employee. This competitive pricing makes it one of the most budget-friendly payroll services for small businesses. You can run unlimited payroll, which is beneficial for businesses with varying employee hours or multiple pay periods. Square Payroll uses a pay-as-you-go model, allowing you to adjust costs based on your employee count, making it a flexible choice as your company grows. Unlike many competitors, Square doesn’t bundle payroll services with other staff management apps, ensuring straightforward pricing without hidden fees. The platform likewise includes automatic payroll runs and multistate tax filings for compliance, keeping costs low for your business. User-Friendly Interface Steering payroll can often feel overwhelming, but Square Payroll simplifies the process with its user-friendly interface. This hrm software for small business allows you to navigate the system easily, requiring minimal training. It features automatic payroll runs, letting you manage employee payments with little effort, which boosts your operational efficiency. Furthermore, Square Payroll supports self-onboarding for employees, allowing them to access their pay stubs and tax documents independently, reducing your administrative workload. The platform accommodates various employee types, including salaried and hourly workers, and provides intuitive tools for seamless multistate tax filings. With a starting price of $35 plus $6 per person monthly, it offers a cost-effective solution without compromising usability, making it an excellent choice for small businesses. Essential Payroll Features When choosing a payroll solution, it’s crucial to contemplate the fundamental features that can streamline your operations. Square Payroll stands out with a low starting price of $35 plus $6 per employee, making it affordable for small businesses. It offers unlimited payroll runs and next-day direct deposit, guaranteeing your employees are paid on time. The platform also supports automatic payroll runs and employee self-onboarding, simplifying the payroll process. Moreover, it facilitates multistate tax filings, which is critical if your team is spread across different locations. On the other hand, it doesn’t bundle with other HR benefits management software, potentially limiting its effectiveness for businesses seeking a thorough solution. Feature Benefit Importance Unlimited Payroll Runs Flexibility in scheduling Guarantees timely payments Next-Day Direct Deposit Quick access to funds Improves employee satisfaction Automatic Payroll Runs Reduces manual effort Saves time and prevents errors Multistate Tax Filings Compliance across locations Avoids penalties and fines Paycor As you explore payroll and HR software solutions for your small business, Paycor stands out with its customized offerings designed particularly for micro to medium-sized enterprises. Starting at $99 per month plus $6 per employee, Paycor delivers a thorough suite of payroll and HR tools. This employee management software for small business features customizable reporting and automated payroll processes, streamlining wage calculations and tax filings. With a mobile app, employees can access their information and manage payroll from anywhere at any time, enhancing convenience. Paycor’s extensive features include time tracking, benefits administration, and compliance management, addressing various organizational needs. Nevertheless, be aware that additional costs may apply for add-ons, so it’s wise to request a full expense breakdown before making your selection. This way, you can fully understand the overall pricing and verify it aligns with your budget and requirements. Rippling Rippling serves as a robust payroll solution that not just automates payroll processing but also manages various HR and IT tasks, making it particularly suitable for businesses with significant administrative demands. Starting at $40 per month plus $8 per employee, this platform offers customizable workflows that can easily scale as your business grows. With features like unlimited payroll runs and next-day direct deposit, you can guarantee your employees are paid on time. However, be mindful of Rippling’s cafeteria-style pricing, which can lead to increased costs as you add more features. Evaluating your needs carefully is essential when considering this hr system for small company. The software’s user-friendly interface integrates seamlessly with various applications, enhancing your payroll management and reporting capabilities. Gusto Gusto is an integrated payroll and HR platform customized for small to medium-sized businesses, starting at $49 per month plus $6 per employee. It offers unlimited payroll runs and next-day direct deposit, ensuring your employees get paid on time. Gusto’s automated tax calculations and filings help minimize the risk of costly payroll errors, making it a solid choice among small business HR solutions. The platform seamlessly integrates with over 100 applications, including popular accounting software like QuickBooks, enhancing your overall business management experience. You’ll find that Gusto’s user-friendly interface simplifies complex HR tasks, saving you time and effort. Customer support is readily available via phone, email, and web chat, ensuring you get the help you need when maneuvering the system. Plus, dedicated onboarding assistance is provided for new clients, helping you get set up quickly and efficiently. Gusto truly stands out as an all-encompassing payroll and HR solution for small businesses. Frequently Asked Questions What Is the Best Payroll System for Small Businesses? Choosing the best payroll system for small businesses depends on your specific needs. Gusto and OnPay offer user-friendly interfaces, both starting at $49 per month plus $6 per employee. If you’re already using QuickBooks, consider QuickBooks Payroll, which integrates smoothly with its accounting software. Paycor suits growing companies with its thorough tools starting at $99, whereas Patriot Payroll is budget-friendly, starting at $37 per month plus $5 per employee, providing crucial services effectively. What Is the Best HR Software for a Small Business? When choosing HR software for your small business, consider features like onboarding, employee self-service, and compliance tracking. Gusto offers a solid all-in-one solution, whereas Justworks provides robust HR tools as a Professional Employer Organization. OnPay’s user-friendly interface is great for managing payroll and HR tasks. Paycor’s customizable options cater to growing businesses, and ADP RUN is known for its extensive services, ensuring you select a system that meets your specific needs effectively. Who Is Adp’s Biggest Competitor? ADP’s biggest competitor is Gusto, which offers an integrated payroll and HR solution customized for small to medium-sized businesses. With a starting price of $49 per month plus $6 per employee, Gusto focuses on providing user-friendly services. Other notable competitors include QuickBooks Payroll, Paycor, Justworks, and Square Payroll, each offering different features and pricing models. These alternatives cater to various business needs, ensuring you have options when choosing payroll and HR solutions. What Is the Best Software for Payroll? To determine the best payroll software for your needs, consider Gusto for its extensive features, starting at $49 per month plus $6 per employee. If you already use QuickBooks, QuickBooks Payroll integrates seamlessly at a similar price. For simplicity, OnPay offers user-friendly options at $49 per month plus $6 per employee. If affordability is key, Square Payroll starts at $35 per month, whereas ADP RUN provides scalable solutions but lacks transparent pricing. Conclusion Choosing the right payroll and HR software is crucial for small businesses looking to streamline operations and guarantee compliance. Each solution mentioned—Justworks, QuickBooks Payroll, Square Payroll, Paycor, Rippling, and Gusto—offers distinct features suited to various needs, from user-friendly interfaces to robust automation. By evaluating your specific requirements, such as integration capabilities and customer support, you can select the software that best aligns with your business goals, eventually enhancing efficiency and simplifying administrative tasks. https://www.youtube.com/watch?v=8RYQj1TKyPU Image via Google Gemini This article, "Top 7 Payroll and HR Software Solutions for Small Businesses" was first published on Small Business Trends View the full article
-
Top 7 Payroll and HR Software Solutions for Small Businesses
In relation to managing payroll and HR tasks, small businesses need reliable software solutions that cater to their specific requirements. Options like Gusto and QuickBooks Payroll stand out for their ease of use and integration capabilities. Furthermore, platforms such as Paycor and Rippling offer extensive features that can streamline your operations. Grasping the unique strengths of each option is essential, so let’s explore which software might best fit your business needs. Key Takeaways Gusto offers unlimited payroll runs, automated tax calculations, and strong customer support tailored for small to medium-sized businesses. QuickBooks Payroll integrates seamlessly with QuickBooks accounting, providing 24/7 expert chat support and automated compliance features. Paycor provides extensive payroll and HR tools, customizable offerings for micro to medium-sized enterprises, and mobile app access for convenience. Rippling starts at $40/month plus $8/employee, offering unlimited payroll runs and integration with various applications for businesses with administrative demands. Square Payroll features an affordable pricing structure and a user-friendly interface, ideal for small businesses with straightforward payroll needs. Justworks Justworks is an affordable payroll solution that simplifies the payroll process for small businesses through its automated features and Professional Employer Organization (PEO) services. This platform effectively handles W-2 preparation and tax filings, ensuring compliance and efficiency. As a payroll and HR software for small business, it provides a thorough suite of employee tools, allowing you and your employees to access pay stubs and manage benefits through a user-friendly interface. While Justworks is highly effective for payroll management, it’s important to note that the PEO model limits customization options. You’ll share legal control over payment processes, which mightn’t suit every business scenario. Moreover, Justworks is designed primarily for US-based employees, making it less suitable for companies with global teams or international payroll needs. QuickBooks Payroll QuickBooks Payroll is designed to integrate seamlessly with your QuickBooks accounting software, streamlining the management of employee payments and financial records in one convenient platform. With features like automated tax calculations and quick tax preparation, it helps you stay compliant with federal, state, and local regulations, reducing potential penalties. Moreover, its competitive pricing and sturdy customer support make it an appealing choice for small businesses looking to simplify their payroll processes. Seamless Accounting Integration When managing a small business, having a payroll system that integrates seamlessly with your accounting software can make all the difference in streamlining operations. QuickBooks Payroll is designed particularly for this purpose, allowing you to track payroll expenses alongside other financial data effortlessly. This integration automates tax calculations and filings, reducing errors and ensuring compliance with regulations at all levels. You can quickly prepare W-2s and 1099s, simplifying year-end reporting. Moreover, time tracking integrations improve accuracy by linking hours worked directly to payroll calculations. For support, QuickBooks Payroll offers phone assistance during business hours and 24/7 chat support from payroll experts, ensuring you get help whenever needed. This makes it an excellent choice for small business HRIS software. Quick Tax Preparation For small business owners, efficient tax preparation can greatly reduce stress during tax season. QuickBooks Payroll simplifies this process with automated tax calculations and filings, minimizing human error. You can easily generate W-2s and 1099s, streamlining your end-of-year tasks. This HR software for small companies integrates seamlessly with existing QuickBooks accounting setups, syncing payroll data with your financial records. Feature Benefit Automated Tax Calculations Reduces risk of human error W-2 and 1099 Generation Simplifies end-of-year processes Compliance Support Helps adhere to tax regulations With 24/7 chat support from payroll experts, help is always available for any tax-related questions you might have. Square Payroll Square Payroll stands out for its affordable pricing structure, charging just $35 per month plus $6 for each employee, making it a budget-friendly option for small businesses. Its user-friendly interface allows you to manage payroll with ease, featuring unlimited payroll runs and next-day direct deposit for timely employee payments. Even though it offers crucial payroll features like automatic runs and multistate tax filings, be aware that it doesn’t bundle with other staff management apps, which might limit its utility for more complex payroll needs. https://www.youtube.com/watch?v=9vjw3rTHEAc Affordable Pricing Structure One of the most attractive features of Square Payroll is its affordable pricing structure, which starts at just $35 per month plus $6 for each employee. This competitive pricing makes it one of the most budget-friendly payroll services for small businesses. You can run unlimited payroll, which is beneficial for businesses with varying employee hours or multiple pay periods. Square Payroll uses a pay-as-you-go model, allowing you to adjust costs based on your employee count, making it a flexible choice as your company grows. Unlike many competitors, Square doesn’t bundle payroll services with other staff management apps, ensuring straightforward pricing without hidden fees. The platform likewise includes automatic payroll runs and multistate tax filings for compliance, keeping costs low for your business. User-Friendly Interface Steering payroll can often feel overwhelming, but Square Payroll simplifies the process with its user-friendly interface. This hrm software for small business allows you to navigate the system easily, requiring minimal training. It features automatic payroll runs, letting you manage employee payments with little effort, which boosts your operational efficiency. Furthermore, Square Payroll supports self-onboarding for employees, allowing them to access their pay stubs and tax documents independently, reducing your administrative workload. The platform accommodates various employee types, including salaried and hourly workers, and provides intuitive tools for seamless multistate tax filings. With a starting price of $35 plus $6 per person monthly, it offers a cost-effective solution without compromising usability, making it an excellent choice for small businesses. Essential Payroll Features When choosing a payroll solution, it’s crucial to contemplate the fundamental features that can streamline your operations. Square Payroll stands out with a low starting price of $35 plus $6 per employee, making it affordable for small businesses. It offers unlimited payroll runs and next-day direct deposit, guaranteeing your employees are paid on time. The platform also supports automatic payroll runs and employee self-onboarding, simplifying the payroll process. Moreover, it facilitates multistate tax filings, which is critical if your team is spread across different locations. On the other hand, it doesn’t bundle with other HR benefits management software, potentially limiting its effectiveness for businesses seeking a thorough solution. Feature Benefit Importance Unlimited Payroll Runs Flexibility in scheduling Guarantees timely payments Next-Day Direct Deposit Quick access to funds Improves employee satisfaction Automatic Payroll Runs Reduces manual effort Saves time and prevents errors Multistate Tax Filings Compliance across locations Avoids penalties and fines Paycor As you explore payroll and HR software solutions for your small business, Paycor stands out with its customized offerings designed particularly for micro to medium-sized enterprises. Starting at $99 per month plus $6 per employee, Paycor delivers a thorough suite of payroll and HR tools. This employee management software for small business features customizable reporting and automated payroll processes, streamlining wage calculations and tax filings. With a mobile app, employees can access their information and manage payroll from anywhere at any time, enhancing convenience. Paycor’s extensive features include time tracking, benefits administration, and compliance management, addressing various organizational needs. Nevertheless, be aware that additional costs may apply for add-ons, so it’s wise to request a full expense breakdown before making your selection. This way, you can fully understand the overall pricing and verify it aligns with your budget and requirements. Rippling Rippling serves as a robust payroll solution that not just automates payroll processing but also manages various HR and IT tasks, making it particularly suitable for businesses with significant administrative demands. Starting at $40 per month plus $8 per employee, this platform offers customizable workflows that can easily scale as your business grows. With features like unlimited payroll runs and next-day direct deposit, you can guarantee your employees are paid on time. However, be mindful of Rippling’s cafeteria-style pricing, which can lead to increased costs as you add more features. Evaluating your needs carefully is essential when considering this hr system for small company. The software’s user-friendly interface integrates seamlessly with various applications, enhancing your payroll management and reporting capabilities. Gusto Gusto is an integrated payroll and HR platform customized for small to medium-sized businesses, starting at $49 per month plus $6 per employee. It offers unlimited payroll runs and next-day direct deposit, ensuring your employees get paid on time. Gusto’s automated tax calculations and filings help minimize the risk of costly payroll errors, making it a solid choice among small business HR solutions. The platform seamlessly integrates with over 100 applications, including popular accounting software like QuickBooks, enhancing your overall business management experience. You’ll find that Gusto’s user-friendly interface simplifies complex HR tasks, saving you time and effort. Customer support is readily available via phone, email, and web chat, ensuring you get the help you need when maneuvering the system. Plus, dedicated onboarding assistance is provided for new clients, helping you get set up quickly and efficiently. Gusto truly stands out as an all-encompassing payroll and HR solution for small businesses. Frequently Asked Questions What Is the Best Payroll System for Small Businesses? Choosing the best payroll system for small businesses depends on your specific needs. Gusto and OnPay offer user-friendly interfaces, both starting at $49 per month plus $6 per employee. If you’re already using QuickBooks, consider QuickBooks Payroll, which integrates smoothly with its accounting software. Paycor suits growing companies with its thorough tools starting at $99, whereas Patriot Payroll is budget-friendly, starting at $37 per month plus $5 per employee, providing crucial services effectively. What Is the Best HR Software for a Small Business? When choosing HR software for your small business, consider features like onboarding, employee self-service, and compliance tracking. Gusto offers a solid all-in-one solution, whereas Justworks provides robust HR tools as a Professional Employer Organization. OnPay’s user-friendly interface is great for managing payroll and HR tasks. Paycor’s customizable options cater to growing businesses, and ADP RUN is known for its extensive services, ensuring you select a system that meets your specific needs effectively. Who Is Adp’s Biggest Competitor? ADP’s biggest competitor is Gusto, which offers an integrated payroll and HR solution customized for small to medium-sized businesses. With a starting price of $49 per month plus $6 per employee, Gusto focuses on providing user-friendly services. Other notable competitors include QuickBooks Payroll, Paycor, Justworks, and Square Payroll, each offering different features and pricing models. These alternatives cater to various business needs, ensuring you have options when choosing payroll and HR solutions. What Is the Best Software for Payroll? To determine the best payroll software for your needs, consider Gusto for its extensive features, starting at $49 per month plus $6 per employee. If you already use QuickBooks, QuickBooks Payroll integrates seamlessly at a similar price. For simplicity, OnPay offers user-friendly options at $49 per month plus $6 per employee. If affordability is key, Square Payroll starts at $35 per month, whereas ADP RUN provides scalable solutions but lacks transparent pricing. Conclusion Choosing the right payroll and HR software is crucial for small businesses looking to streamline operations and guarantee compliance. Each solution mentioned—Justworks, QuickBooks Payroll, Square Payroll, Paycor, Rippling, and Gusto—offers distinct features suited to various needs, from user-friendly interfaces to robust automation. By evaluating your specific requirements, such as integration capabilities and customer support, you can select the software that best aligns with your business goals, eventually enhancing efficiency and simplifying administrative tasks. https://www.youtube.com/watch?v=8RYQj1TKyPU Image via Google Gemini This article, "Top 7 Payroll and HR Software Solutions for Small Businesses" was first published on Small Business Trends View the full article
-
The reason behind Walmart’s cottage cheese recall isn’t what most shoppers expect
If you’ve been caught up in the cottage cheese craze, take heed: The U.S. Food and Drug Administration recommends that you toss tubs of cottage cheese purchased from Walmart stores in 24 states because of concerns the ingredients weren’t fully pasteurized. The FDA issued an alert Thursday of a voluntary recall of Great Value brand cottage cheese made by Saputo Cheese USA, though no illnesses or hospitalizations associated with the recalled dairy products have been reported. The recall affects Great Value cottage cheese products with milkfat content of 0%, 2%, and 4%, various curd sizes, and containers ranging from 16 ounces to 3 pounds that were distributed to Walmart stores earlier this month. The issue was discovered by Saputo Cheese, the manufacturer, during “pasteurizer troubleshooting exercises” and the impacted pasteurizer was subsequently fixed and returned to normal function, according to the recall details. The FDA is recommending that people not eat the affected Great Value cottage cheese and either throw away the tub or return it to the Walmart store where you purchased it. “Consuming products that are not fully pasteurized can pose a significant health risk, especially to the young and elderly or immunocompromised individuals,” the FDA advisory cautions. The affected products have “best if used by” dates in early April and were sold at Walmart stores in Alaska, Alabama, Arkansas, Arizona, California, Colorado, Georgia, Iowa, Idaho, Illinois, Kansas, Kentucky, Louisiana, Missouri, Mississippi, Montana, New Mexico, Nevada, Oregon, Texas, Tennessee, Utah, Washington and Wyoming. A lack of full pasteurization is a very atypical reason for an FDA recall. In fact, Thursday’s cottage cheese recall is the first instance among 850-plus recalls since March 2023 in which the reason cited was “not fully pasteurized.” COTTAGE CHEESE CRAZE Cottage cheese has become a favorite among social media foodie types in recent years thanks to its high protein content. Americans consumed roughly 2.4 pounds of cottage cheese in 2024, the most in 15 years, according to the latest figures on per-capita dairy consumption released by the U.S. Department of Agriculture. While cottage cheese is having a renaissance of sorts, it hasn’t yet returned to its 1970s glory days when Americans were eating 4.6 pounds, on average. In January, Health Secretary Robert F. Kennedy Jr. announced new dietary guidelines that redesigned the food pyramid and encouraged Americans to consume more dairy, and particularly full-fat dairy, than in the recent past. Thursday’s recall announcement and the FDA’s warning about consuming food that isn’t fully pasteurized might seem at odds with some additional rhetoric from the The President administration. Before he was appointed Health Secretary Kennedy posted on X in October 2024 that he intended to end what he termed the “FDA’s war on public health” and called out the administration’s “aggressive suppression” of a variety of products including raw milk, which is unpasteurized. The FDA falls under the Department of Health and Human Services and is led by Dr. Marty Makary, the commissioner. Any progress on creating standards for raw milk, as advocates were banking on, hasn’t happened yet and isn’t among the dozens of accomplishments that Makary touts on his X account for his first year as commissioner. Neither Makary nor Kennedy have publicly commented about the cottage cheese recall. View the full article
-
7 Top Internet Reputation Management Services Reviewed
In today’s digital world, managing your online reputation is more important than ever. With various services available, it can be challenging to choose the right one for your needs. From AI-driven strategies to review generation programs, each service offers unique strengths. Comprehending these can help you maintain a positive online presence. Let’s explore the top seven internet reputation management services and how they can benefit individuals and businesses alike. Key Takeaways Single Grain excels in AI-driven ORM, offering advanced software for brand sentiment monitoring and crisis resolution. Thrive Internet Marketing Agency specializes in review generation programs, enhancing client visibility and trust while offering flexible contracts. Reputation.com caters to enterprise clients with multi-location needs, providing automated review responses and real-time sentiment analysis tools. NetReputation focuses on content removal and search suppression, delivering customized strategies for immediate damage control and ongoing online presence maintenance. ReputationDefender is ideal for personal reputation management, featuring automated solutions for outdated search results and effective privacy protection. Single Grain — Best Overall for AI-Driven ORM and Full-Funnel Visibility If you’re looking for a top-tier solution for online reputation management (ORM), Single Grain stands out as the best overall provider, particularly due to its AI-driven strategies and full-funnel visibility. This company specializes in online reputation management services that effectively improve your brand’s presence. By utilizing state-of-the-art reputation management software, Single Grain monitors brand sentiment, ensuring you’re always aware of public perception. Their approach includes a mix of content creation, review programs, and search suppression tactics, which are essential for improving search result outcomes. With Single Grain, you can expect swift identification and resolution of any reputation crises, thereby maintaining brand trust. They focus on measurable outcomes, offering clear reporting and performance metrics to align your ORM strategies with business goals. If you’re an individual seeking the best online reputation management services, Single Grain’s innovative methods are designed to drive long-term growth and safeguard your reputation. Thrive Internet Marketing Agency — Best for Review Generation Programs Thrive Internet Marketing Agency stands out as a leader in online reputation management, particularly due to its focus on extensive review generation programs that boost client visibility and trust. Founded in 2005 and based in Arlington, Texas, Thrive offers innovative online reputation management services customized for businesses seeking to improve their online presence. Their pay-for-performance model and month-to-month contracts provide flexibility, making it easier for clients to engage with their services. The agency employs advanced review management strategies, utilizing a proprietary analytics suite that includes tools like Thrive Global and Thrive Global. These tools effectively track review performance and brand sentiment, allowing clients to understand their reputation better. For instance, they increased a telecommunications client’s average rating from 2 to 4.6 by generating 6,000 new reviews. Thrive positions itself as a top online reputation management firm, ensuring clients can build trust and credibility in their industry. Reputation (Reputation.com) — Best for Enterprise, Multi-Location Brands When managing the online reputation of a large enterprise, especially one with multiple locations, the intricacies can become overwhelming. That’s where Reputation.com shines. As a leader among reputation management companies, they specialize in online reputation management services customized for large organizations. Their automated review response solutions streamline the process, ensuring you can manage feedback effectively across various platforms. Feature Reputation.com Competitors Integration Google, Yelp, and more Varies by provider Customer Support 500-1,000 employees Typically fewer resources Scalability Designed for multi-location brands Limited scalability Sentiment Analysis Real-time monitoring Often delayed With a focus on customer experience, their corporate reputation experts provide detailed tools for sentiment analysis and reputation monitoring, making it easier for your brand to thrive. NetReputation — Best for Content Removal and Search Suppression During managing a large enterprise’s online reputation demands thorough solutions like those offered by Reputation.com, individuals and smaller brands often face unique challenges, particularly concerning negative content. NetReputation stands out as the best choice for content removal and search suppression. They specialize in eliminating damaging online information, guaranteeing your personal or brand reputation is protected. Their extensive reputation management services provide both immediate damage control and long-term maintenance of your online presence. NetReputation’s team collaborates closely with clients to create customized strategies, focusing on content takedowns based on policy violations or privacy abuses. They additionally offer step-by-step plans to improve positive online assets, boosting search engine ranking and visibility. As some may seek free online reputation management tools, NetReputation emphasizes transparency and communication, allowing you to track progress effectively. This approach guarantees you understand the outcomes of their reputation management tools throughout the entire process. ReputationDefender — Best for Personal Reputation and Privacy Protection In today’s digital landscape, managing your personal reputation online is crucial, especially as negative information can easily surface in search results. ReputationDefender stands out as a top choice for personal reputation and privacy protection. It offers automated solutions that help you effectively manage outdated or irrelevant results. With a user-friendly dashboard, you can monitor your online presence and adjust privacy settings to maintain control over your digital footprint. ReputationDefender delivers affordable personal online reputation management services, catering particularly to individuals seeking light cleanup and ongoing monitoring. Its emphasis on privacy protection allows you to remove negative content and manage personal information across various platforms. Although they provide free reputation management tools for basic needs, their online reputation management pricing remains competitive for more thorough options. Birdeye — Best for Franchises and Multi-Location Review Ops For franchises and businesses with multiple locations, managing online reviews can be a complex task, but Birdeye simplifies this process. This platform is customized for your needs, offering robust tools that improve your online reputation management. Here’s what makes Birdeye stand out: Automated review management across 200+ sites AI-driven review builder for efficient feedback collection Real-time alerts for timely responses to customer feedback Sentiment analysis to gauge customer perceptions Integrated messaging system to strengthen customer relationships With Birdeye, you’ll find the best online reputation management solution available, especially for those in the dynamic NYC market. Its reputation monitoring software allows you to maintain a consistent online presence, ensuring that each location reflects your brand positively. By streamlining review operations, Birdeye helps you focus on improving service quality and building brand loyalty across all your locations. Status Labs — Best for Crisis PR With Seo-Driven Repair When you’re facing a crisis, Status Labs offers a robust solution that combines crisis management expertise with effective SEO repair strategies. This agency specializes in addressing high-profile reputation issues, utilizing customized media relations campaigns to reshape public perception. Crisis Management Expertise Crisis management in the domain of public relations requires a strategic blend of traditional tactics and digital expertise, which is where Status Labs thrives. Their approach to crisis PR focuses not only on immediate damage control but also on long-term reputation improvement through effective online strategies. Here are some key aspects of Status Labs’ expertise: Proven track record with high-profile incidents Multilingual capabilities for global executives Integration of traditional PR with digital strategies Focus on improving online visibility during crises Experience in politically and legally sensitive situations As you evaluate online reputation management services, consider how Status Labs stands out in internet reputation management reviews, particularly for their SEO reputation management services that drive positive results during challenging times. SEO Repair Strategies Effective SEO repair strategies are vital for restoring an online reputation, especially during high-stakes situations. Status Labs thrives in this area by integrating crisis public relations with SEO-driven tactics, ensuring that negative content is countered with positive, optimized narratives. Their approach involves the use of online reputation management services and software that can swiftly address issues, which is fundamental for minimizing damage. With a focus on rapid response times, they provide customized strategies, including asset control and media placements, making the reputation management cost worthwhile. Furthermore, their multilingual capabilities allow them to cater to clients facing international scrutiny, enhancing visibility across various markets. This all-encompassing strategy effectively boosts clients’ online presence during the management of reputational risks. Frequently Asked Questions What Is the Best Online Reputation Management Company? Determining the best online reputation management company depends on your specific needs. If you’re looking for thorough strategies, consider Single Grain for AI-driven solutions. For improving customer reviews, Thrive Internet Marketing Agency has proven effective. If you manage an enterprise brand, Reputation.com focuses on automated review responses. For franchises, Birdeye stands out in multi-location operations. Finally, if you face a crisis, Status Labs combines SEO with PR to manage high-stakes situations effectively. How Much Does an Orm Typically Cost? Typically, online reputation management (ORM) services range from $500 to $2,500 monthly for straightforward cases, whereas complex projects can exceed $5,000 to $15,000. Entry-level ORM software usually costs between $70 and $150 per month, offering basic features. Many companies use tiered pricing, allowing you to choose packages based on your budget. Moreover, some firms charge based on performance, meaning you only pay if the services yield successful results. How Much Does Reputation Management Services Cost? Reputation management services can vary widely in cost, depending on your specific needs. Entry-level software typically runs between $70 and $150 per month, which suits smaller businesses. Managed services for straightforward cases start at around $500 monthly, whereas complex projects can exceed $5,000. Some firms charge based on performance, ensuring you only pay for measurable improvements. Expect personalized solutions that may include review management, content creation, and SEO strategies customized to your requirements. Is Reputation a Good Company? Reputation.com is a strong choice if you’re looking for enterprise-grade online reputation management solutions. Founded in 2006, it specializes in automating review responses and centralizing feedback channels. By integrating with platforms like Google and Yelp, Reputation helps you manage reviews effectively. Their services include sentiment analysis and reporting dashboards, enabling you to monitor your brand image. With a focus on scalability, they cater well to large businesses needing consistent management across various digital platforms. Conclusion In conclusion, choosing the right internet reputation management service is vital for maintaining a positive online presence. Each of the reviewed companies offers unique strengths customized to various needs, from AI-driven strategies at Single Grain to crisis management with Status Labs. Whether you’re an enterprise brand or an individual concerned about privacy, comprehending these options helps you make informed decisions. By investing in these services, you can effectively manage and improve your online reputation. Image via Google Gemini This article, "7 Top Internet Reputation Management Services Reviewed" was first published on Small Business Trends View the full article
-
7 Top Internet Reputation Management Services Reviewed
In today’s digital world, managing your online reputation is more important than ever. With various services available, it can be challenging to choose the right one for your needs. From AI-driven strategies to review generation programs, each service offers unique strengths. Comprehending these can help you maintain a positive online presence. Let’s explore the top seven internet reputation management services and how they can benefit individuals and businesses alike. Key Takeaways Single Grain excels in AI-driven ORM, offering advanced software for brand sentiment monitoring and crisis resolution. Thrive Internet Marketing Agency specializes in review generation programs, enhancing client visibility and trust while offering flexible contracts. Reputation.com caters to enterprise clients with multi-location needs, providing automated review responses and real-time sentiment analysis tools. NetReputation focuses on content removal and search suppression, delivering customized strategies for immediate damage control and ongoing online presence maintenance. ReputationDefender is ideal for personal reputation management, featuring automated solutions for outdated search results and effective privacy protection. Single Grain — Best Overall for AI-Driven ORM and Full-Funnel Visibility If you’re looking for a top-tier solution for online reputation management (ORM), Single Grain stands out as the best overall provider, particularly due to its AI-driven strategies and full-funnel visibility. This company specializes in online reputation management services that effectively improve your brand’s presence. By utilizing state-of-the-art reputation management software, Single Grain monitors brand sentiment, ensuring you’re always aware of public perception. Their approach includes a mix of content creation, review programs, and search suppression tactics, which are essential for improving search result outcomes. With Single Grain, you can expect swift identification and resolution of any reputation crises, thereby maintaining brand trust. They focus on measurable outcomes, offering clear reporting and performance metrics to align your ORM strategies with business goals. If you’re an individual seeking the best online reputation management services, Single Grain’s innovative methods are designed to drive long-term growth and safeguard your reputation. Thrive Internet Marketing Agency — Best for Review Generation Programs Thrive Internet Marketing Agency stands out as a leader in online reputation management, particularly due to its focus on extensive review generation programs that boost client visibility and trust. Founded in 2005 and based in Arlington, Texas, Thrive offers innovative online reputation management services customized for businesses seeking to improve their online presence. Their pay-for-performance model and month-to-month contracts provide flexibility, making it easier for clients to engage with their services. The agency employs advanced review management strategies, utilizing a proprietary analytics suite that includes tools like Thrive Global and Thrive Global. These tools effectively track review performance and brand sentiment, allowing clients to understand their reputation better. For instance, they increased a telecommunications client’s average rating from 2 to 4.6 by generating 6,000 new reviews. Thrive positions itself as a top online reputation management firm, ensuring clients can build trust and credibility in their industry. Reputation (Reputation.com) — Best for Enterprise, Multi-Location Brands When managing the online reputation of a large enterprise, especially one with multiple locations, the intricacies can become overwhelming. That’s where Reputation.com shines. As a leader among reputation management companies, they specialize in online reputation management services customized for large organizations. Their automated review response solutions streamline the process, ensuring you can manage feedback effectively across various platforms. Feature Reputation.com Competitors Integration Google, Yelp, and more Varies by provider Customer Support 500-1,000 employees Typically fewer resources Scalability Designed for multi-location brands Limited scalability Sentiment Analysis Real-time monitoring Often delayed With a focus on customer experience, their corporate reputation experts provide detailed tools for sentiment analysis and reputation monitoring, making it easier for your brand to thrive. NetReputation — Best for Content Removal and Search Suppression During managing a large enterprise’s online reputation demands thorough solutions like those offered by Reputation.com, individuals and smaller brands often face unique challenges, particularly concerning negative content. NetReputation stands out as the best choice for content removal and search suppression. They specialize in eliminating damaging online information, guaranteeing your personal or brand reputation is protected. Their extensive reputation management services provide both immediate damage control and long-term maintenance of your online presence. NetReputation’s team collaborates closely with clients to create customized strategies, focusing on content takedowns based on policy violations or privacy abuses. They additionally offer step-by-step plans to improve positive online assets, boosting search engine ranking and visibility. As some may seek free online reputation management tools, NetReputation emphasizes transparency and communication, allowing you to track progress effectively. This approach guarantees you understand the outcomes of their reputation management tools throughout the entire process. ReputationDefender — Best for Personal Reputation and Privacy Protection In today’s digital landscape, managing your personal reputation online is crucial, especially as negative information can easily surface in search results. ReputationDefender stands out as a top choice for personal reputation and privacy protection. It offers automated solutions that help you effectively manage outdated or irrelevant results. With a user-friendly dashboard, you can monitor your online presence and adjust privacy settings to maintain control over your digital footprint. ReputationDefender delivers affordable personal online reputation management services, catering particularly to individuals seeking light cleanup and ongoing monitoring. Its emphasis on privacy protection allows you to remove negative content and manage personal information across various platforms. Although they provide free reputation management tools for basic needs, their online reputation management pricing remains competitive for more thorough options. Birdeye — Best for Franchises and Multi-Location Review Ops For franchises and businesses with multiple locations, managing online reviews can be a complex task, but Birdeye simplifies this process. This platform is customized for your needs, offering robust tools that improve your online reputation management. Here’s what makes Birdeye stand out: Automated review management across 200+ sites AI-driven review builder for efficient feedback collection Real-time alerts for timely responses to customer feedback Sentiment analysis to gauge customer perceptions Integrated messaging system to strengthen customer relationships With Birdeye, you’ll find the best online reputation management solution available, especially for those in the dynamic NYC market. Its reputation monitoring software allows you to maintain a consistent online presence, ensuring that each location reflects your brand positively. By streamlining review operations, Birdeye helps you focus on improving service quality and building brand loyalty across all your locations. Status Labs — Best for Crisis PR With Seo-Driven Repair When you’re facing a crisis, Status Labs offers a robust solution that combines crisis management expertise with effective SEO repair strategies. This agency specializes in addressing high-profile reputation issues, utilizing customized media relations campaigns to reshape public perception. Crisis Management Expertise Crisis management in the domain of public relations requires a strategic blend of traditional tactics and digital expertise, which is where Status Labs thrives. Their approach to crisis PR focuses not only on immediate damage control but also on long-term reputation improvement through effective online strategies. Here are some key aspects of Status Labs’ expertise: Proven track record with high-profile incidents Multilingual capabilities for global executives Integration of traditional PR with digital strategies Focus on improving online visibility during crises Experience in politically and legally sensitive situations As you evaluate online reputation management services, consider how Status Labs stands out in internet reputation management reviews, particularly for their SEO reputation management services that drive positive results during challenging times. SEO Repair Strategies Effective SEO repair strategies are vital for restoring an online reputation, especially during high-stakes situations. Status Labs thrives in this area by integrating crisis public relations with SEO-driven tactics, ensuring that negative content is countered with positive, optimized narratives. Their approach involves the use of online reputation management services and software that can swiftly address issues, which is fundamental for minimizing damage. With a focus on rapid response times, they provide customized strategies, including asset control and media placements, making the reputation management cost worthwhile. Furthermore, their multilingual capabilities allow them to cater to clients facing international scrutiny, enhancing visibility across various markets. This all-encompassing strategy effectively boosts clients’ online presence during the management of reputational risks. Frequently Asked Questions What Is the Best Online Reputation Management Company? Determining the best online reputation management company depends on your specific needs. If you’re looking for thorough strategies, consider Single Grain for AI-driven solutions. For improving customer reviews, Thrive Internet Marketing Agency has proven effective. If you manage an enterprise brand, Reputation.com focuses on automated review responses. For franchises, Birdeye stands out in multi-location operations. Finally, if you face a crisis, Status Labs combines SEO with PR to manage high-stakes situations effectively. How Much Does an Orm Typically Cost? Typically, online reputation management (ORM) services range from $500 to $2,500 monthly for straightforward cases, whereas complex projects can exceed $5,000 to $15,000. Entry-level ORM software usually costs between $70 and $150 per month, offering basic features. Many companies use tiered pricing, allowing you to choose packages based on your budget. Moreover, some firms charge based on performance, meaning you only pay if the services yield successful results. How Much Does Reputation Management Services Cost? Reputation management services can vary widely in cost, depending on your specific needs. Entry-level software typically runs between $70 and $150 per month, which suits smaller businesses. Managed services for straightforward cases start at around $500 monthly, whereas complex projects can exceed $5,000. Some firms charge based on performance, ensuring you only pay for measurable improvements. Expect personalized solutions that may include review management, content creation, and SEO strategies customized to your requirements. Is Reputation a Good Company? Reputation.com is a strong choice if you’re looking for enterprise-grade online reputation management solutions. Founded in 2006, it specializes in automating review responses and centralizing feedback channels. By integrating with platforms like Google and Yelp, Reputation helps you manage reviews effectively. Their services include sentiment analysis and reporting dashboards, enabling you to monitor your brand image. With a focus on scalability, they cater well to large businesses needing consistent management across various digital platforms. Conclusion In conclusion, choosing the right internet reputation management service is vital for maintaining a positive online presence. Each of the reviewed companies offers unique strengths customized to various needs, from AI-driven strategies at Single Grain to crisis management with Status Labs. Whether you’re an enterprise brand or an individual concerned about privacy, comprehending these options helps you make informed decisions. By investing in these services, you can effectively manage and improve your online reputation. Image via Google Gemini This article, "7 Top Internet Reputation Management Services Reviewed" was first published on Small Business Trends View the full article
-
US and Iran make ‘progress’ in nuclear talks, mediator says
Oman’s foreign minister says the two countries are set to meet again following round of negotiations in GenevaView the full article
-
Microsoft Unveils Glass-Based Data Storage That Lasts 10,000 Years
In a groundbreaking development, Microsoft’s research team has made significant strides in data storage technology that could transform how businesses, including small enterprises, manage their digital assets. The project, aptly named “Project Silica,” outlines advancements in glass-based data storage capable of preserving information for up to 10,000 years. This innovation comes amid escalating concerns about the longevity and reliability of traditional data storage methods like magnetic tapes and hard drives, which can degrade in a matter of decades. For small business owners, this could mean a radical shift in how they safeguard vital business data. The recent findings, published in Nature, showcase a transition from expensive fused silica to more commonplace borosilicate glass—typically found in kitchen cookware. This shift significantly enhances cost-efficiency and accessibility for small businesses. “We have unlocked the science for parallel high-speed writing,” stated the researchers, emphasizing the dual advantages of improved speeds and reduced complexity in data retrieval processes. The unique phase voxel method allows for data to be imprinted using only a single laser pulse, a significant simplification from previous multi-pulse techniques. The upshot? A single reader equipped with one camera can now efficiently retrieve this data, as opposed to the multiple cameras required earlier. Lower operational costs and streamlined manufacturing processes make this technology more applicable for small businesses that depend heavily on both budget and efficiency. The potential applications are extensive. For small businesses involved in sectors that require extensive archival storage—such as legal services, healthcare, or creative industries—Project Silica stands to offer an invaluable solution. Imagine a law firm storing decades of sensitive documentation on durable glass media that remains intact for millennia. Similarly, a small record label could possess a near-immortal repository of music under the preservation of this innovative technology. Microsoft’s research has already demonstrated the application of storing a Warner Bros. film, “Superman,” on quartz glass, alongside initiatives to preserve music for future generations. This clearly illustrates the technology’s potential to transcend standard data storage and enter the domain of cultural preservation. While the benefits are clear, small business owners should also be aware of potential challenges. Implementing this advanced storage technology may require an upfront investment in specialized equipment and training. Furthermore, as the technology is still in its research phase, businesses may face uncertainties regarding standardization, compatibility with existing systems, and long-term costs associated with maintenance and operation. Additionally, while the concept of immutability is alluring, businesses must be mindful of data compliance and evolving regulations regarding data storage, especially in industries like finance or healthcare. As Project Silica enters a new phase post-research, Microsoft is poised to explore the commercial viability of this storage method. They have expressed a commitment to sustainable, long-term digital data preservation, which aligns with the increasing pressures small businesses face regarding data safety and longevity. For small business owners, staying informed about these advancements will be crucial. Integrating such groundbreaking technologies could provide competitive advantages—whether through cost savings, data longevity, or enhanced security. Whether you’re an entrepreneur in technology, retail, or any other industry, the evolving landscape of data storage could soon impact how you manage and protect your vital business information. More details about these advancements can be found in the original blog post from Microsoft Research here. Image via Google Gemini This article, "Microsoft Unveils Glass-Based Data Storage That Lasts 10,000 Years" was first published on Small Business Trends View the full article
-
Microsoft Unveils Glass-Based Data Storage That Lasts 10,000 Years
In a groundbreaking development, Microsoft’s research team has made significant strides in data storage technology that could transform how businesses, including small enterprises, manage their digital assets. The project, aptly named “Project Silica,” outlines advancements in glass-based data storage capable of preserving information for up to 10,000 years. This innovation comes amid escalating concerns about the longevity and reliability of traditional data storage methods like magnetic tapes and hard drives, which can degrade in a matter of decades. For small business owners, this could mean a radical shift in how they safeguard vital business data. The recent findings, published in Nature, showcase a transition from expensive fused silica to more commonplace borosilicate glass—typically found in kitchen cookware. This shift significantly enhances cost-efficiency and accessibility for small businesses. “We have unlocked the science for parallel high-speed writing,” stated the researchers, emphasizing the dual advantages of improved speeds and reduced complexity in data retrieval processes. The unique phase voxel method allows for data to be imprinted using only a single laser pulse, a significant simplification from previous multi-pulse techniques. The upshot? A single reader equipped with one camera can now efficiently retrieve this data, as opposed to the multiple cameras required earlier. Lower operational costs and streamlined manufacturing processes make this technology more applicable for small businesses that depend heavily on both budget and efficiency. The potential applications are extensive. For small businesses involved in sectors that require extensive archival storage—such as legal services, healthcare, or creative industries—Project Silica stands to offer an invaluable solution. Imagine a law firm storing decades of sensitive documentation on durable glass media that remains intact for millennia. Similarly, a small record label could possess a near-immortal repository of music under the preservation of this innovative technology. Microsoft’s research has already demonstrated the application of storing a Warner Bros. film, “Superman,” on quartz glass, alongside initiatives to preserve music for future generations. This clearly illustrates the technology’s potential to transcend standard data storage and enter the domain of cultural preservation. While the benefits are clear, small business owners should also be aware of potential challenges. Implementing this advanced storage technology may require an upfront investment in specialized equipment and training. Furthermore, as the technology is still in its research phase, businesses may face uncertainties regarding standardization, compatibility with existing systems, and long-term costs associated with maintenance and operation. Additionally, while the concept of immutability is alluring, businesses must be mindful of data compliance and evolving regulations regarding data storage, especially in industries like finance or healthcare. As Project Silica enters a new phase post-research, Microsoft is poised to explore the commercial viability of this storage method. They have expressed a commitment to sustainable, long-term digital data preservation, which aligns with the increasing pressures small businesses face regarding data safety and longevity. For small business owners, staying informed about these advancements will be crucial. Integrating such groundbreaking technologies could provide competitive advantages—whether through cost savings, data longevity, or enhanced security. Whether you’re an entrepreneur in technology, retail, or any other industry, the evolving landscape of data storage could soon impact how you manage and protect your vital business information. More details about these advancements can be found in the original blog post from Microsoft Research here. Image via Google Gemini This article, "Microsoft Unveils Glass-Based Data Storage That Lasts 10,000 Years" was first published on Small Business Trends View the full article
-
Hillary Clinton accuses Republicans of ‘political theatre’ in Epstein probe
Former secretary of state issues blistering statement in closed-door testimony to lawmakers View the full article
-
Five Ways Unscrupulous Home Sellers Can Trick You
We may earn a commission from links on this page. When selling a home, it’s natural for folks to want to get as much money as possible for their property. That’s why people often put money into repairs and upgrades right before listing their house, and why people hire stagers to make the place look its best. But not all home-selling tactics are above board: Some unscrupulous home sellers resort to dirty tricks to convince you to overpay for their homes. Here are some of the tricks you should watch for on your next open-house tour. Home sellers might try to hide the true age of an applianceA key consideration when buying a home is the condition and age of everything in it, and unscrupulous home sellers might try to hide how old their stuff actually is in order to avoid giving you a credit or being forced to replace aging infrastructure like the furnace or HVAC system. They can always claim they don’t know when something was installed and try to dance around the units’ actual ages, but, typically, a competent home inspector can take one look at the serial number on every appliance and determine when it was manufactured and likely installed. Which is why some home sellers might try to deter this by simply removing serial number stickers or plates from appliances, or scratching them to make them unreadable. Sometimes they might even use a marker to try to change installation dates, if they’re marked on the unit. If you can’t easily locate and read the serial numbers on appliances, be suspicious at the very least and insist on finding out how old the units actually are. Sellers could try to re-label appliances with high-end brand badgesMost people aren’t experts in kitchen appliances, but most people are aware of the hierarchy of brands, and that certain brands—like Viking—are extremely expensive and high-end. So if you walk into a kitchen and the shiny, stainless-steel appliances have Viking badges on them, you might be thrilled to think you’re about to buy the most luxurious kitchen you’ve ever had. You might even be okay with paying a bit more if the appliances are included. And it might be a ruse. You can actually buy appliance badges for brands like Viking online, adhere them on your mid-range appliances (covering or removing the real emblem), and hope buyers don’t know what the actual high-end models look like. This obviously won’t work on anyone who knows their way around appliances (or who has used high-end models in the past), but for a few bucks, it’s an easy way to make a kitchen look way more upgraded than it is. It’s only slightly less terrible than folks who leave brand-new appliances in place for the open house, then swap them for old, beat-up versions after closing—taking the good stuff with them. Sellers might use these tricks to make old appliances look newer and more expensiveAppliances can make or break a kitchen—and a sale price. A kitchen that looks new and recently remodeled can boost the sale price of a house significantly. This inspires some cash-strapped sellers to try to make the kitchen look as new as possible with some cheap tricks. There’s nothing wrong with sprucing up a tired old kitchen using some of these techniques, of course—as long as you’re open about it. It becomes problematic when a seller lets you assume things are newer and in better condition than they are and does nothing to disabuse you of the notion. A few common tricks include: Fake stainless steel. People love the look of stainless steel, and tend to assume that stainless steel appliances are higher-end than white or black versions. It’s pretty easy and cheap to apply decals, contact paper, or vinyl wrap that will give an appliance a stainless steel look, making it just as easy for a buyer to assume those shiny appliances are newer and higher-end than they really are. Always check serial numbers—and be wary if they’re obscured or missing. Upgraded oven grates, knobs, and hardware. Combined with a stainless steel decal, swapping out old, crusty burner grates for fancier new ones and replacing plastic knobs with metal versions can make an old oven look brand new. Again: If disclosed, there’s nothing wrong with this. Dishwasher cabinet panel. One easy way to obscure the condition of an old dishwasher is to add a cabinet panel that matches the rest of the cabinetry. This gives it a high-end, built-in look that might cause buyers to overlook the actual age and functionality of the appliance. This can be a DIY job for anyone who’s reasonably handy—and might even be considered a nice upgrade, as long as you know what’s lurking beneath that panel. Home sellers could make isolated upgrades to high bigger problemsEveryone does some work to get a house ready for sale. Deep cleaning, fresh paint, and necessary repairs get done shortly before the listing goes live so the house looks its best and looks well-maintained. But sometimes those necessary repairs are hiding a chronic problem the seller is hoping no one will notice because they’ve fixed it “for now” and covered up the damage. The tell-tale sign is an isolated upgrade—a single wall painted in a room, a spot of new shingle on the roof, brand new carpet in the third bedroom but nowhere else, for example. A single, lonely upgrade or renovation, no matter how nicely done, might be a sign that something happened in that spot that the seller doesn’t want you to know about. At the very least, isolated upgrades should be pointed out to your home inspector for extra attention. Sellers can stage furniture and decor to hide defects in the homeAnother way home sellers try to trick potential buyers and hide problems is probably the oldest trick in the book: Simply hiding the problem under something else. If the house is being shown furnished and possibly staged, the clutter and interior design can distract you from checking out the bones of the place—and, after all, we don’t often move furniture around when checking out an open house. A few common tricks to watch for include: Oddly-placed furniture. If a room has way too much furniture in it, or the couches and chairs are placed in strange ways that make the room uncomfortable, it’s time to look underneath and behind to see if there’s damage to walls and floors the seller doesn’t want you to see. For-show drapes and curtains. If you see voluminous, floor-to-ceiling drapes and curtains in a room, pause to ask yourself if there’s actually a window behind them. They may have been added to hide a water-damaged wall or other problem. Brand new area rug or carpet. If there’s a brand-new area rug or carpet in one area of the house but the flooring is tired and worn everywhere else, take a peek under it, if you can. It may have been added to quickly hide a problem. Door propping. Did the seller helpfully prop open all the doors so you could move freely through the open house? That’s nice. Now remove the doorstops and make sure the doors actually close properly. The freshest air. Making a house smell nice is an old technique when selling a home. A fresh batch of cookies or a quick airing-out is fine, of course, but if the house smells like someone splashed a gallon of Febreze everywhere they might be hiding an ominous smell—like mold, or cigarette smoke. View the full article
-
Big banks retreated from mortgages after the 2008 housing market crash—now this Fed governor wants them back
Want more housing market stories from Lance Lambert’s ResiClub in your inbox? Subscribe to the ResiClub newsletter. Since the 2008 housing bust and subsequent Great Financial Crisis (GFC), mortgage lending has steadily shifted away from big banks. In the years that followed—amid tighter regulations, higher capital requirements, and elevated litigation risk—many large banks, including Bank of America, JPMorgan Chase, and Wells Fargo, reduced their mortgage footprint. In that void, nonbank lenders, also known as independent mortgage banks (IMBs), such as Rocket Mortgage, United Wholesale Mortgage (UWM), and loanDepot, gained market share. Now, a top Federal Reserve official is openly questioning whether policy and regulation went too far—and is signaling that a policy shift may be coming. In a February 16 speech at the American Bankers Association’s Community Bankers Conference, Federal Reserve Vice Chair for Supervision Michelle Bowman pointed to what she described as a “significant migration” of mortgage origination and servicing out of the banking sector over the past 15 years. According to Bowman: In 2008, banks originated around 60% of mortgages and held the servicing rights on about 95% of mortgage balances In 2023, banks originated around 35% of mortgages and held the servicing rights on about 45% of mortgage balances That’s pretty in line with the data ResiClub pulled from the U.S. Department of the Treasury: During her speech, Bowman suggested that post-2013 capital rules—particularly the treatment of Mortgage Servicing Rights (MSRs)* under Basel standards**—may have contributed to the mortgage retreat by banks. MSRs, which represent the expected value of servicing income when loans are sold into securitizations, were assigned higher risk weights and subject to deduction thresholds after the crisis. While regulators tightened those rules over concerns about valuation volatility and model risk, the capital treatment also made servicing and, by extension, mortgage origination less economically attractive for banks. The result, Bowman implied, is a mortgage market increasingly concentrated in nonbank firms that lack deposit funding and operate under different supervisory and resolution frameworks. During the COVID-19 lockdowns, Bowman said, borrowers with bank servicers were more likely to receive forbearance than those serviced by nonbanks—highlighting structural differences that can matter during stress periods, she says. Bowman previewed potential changes now under consideration, including removing the deduction requirement for MSRs and making mortgage capital rules more sensitive to loan-to-value ratios rather than applying a uniform risk weight. Such changes would not unwind post-crisis reforms but could modestly improve the economics of bank mortgage activity, Bowman says. Here’s what Bowman said in her February 16 speech: “Two regulatory proposals will soon be introduced that, among other broader changes to the regulatory capital framework, would increase bank incentives to engage in mortgage origination and servicing. First, the proposals would remove the requirement to deduct mortgage servicing assets from regulatory capital while maintaining the 250 percent risk weight assigned to these assets. We will seek comment on the appropriate risk weight for these assets. This change in the treatment of mortgage servicing assets would encourage bank participation in the mortgage servicing business while recognizing uncertainty regarding the value of these assets over the economic cycle. Second, the proposals would also consider increasing the risk sensitivity of capital requirements for mortgage loans on bank books. One approach would be to use loan-to-value ratios to determine the applicable risk weight for residential real estate exposures, rather than applying a uniform risk weight regardless of LTV. This change could better align capital requirements with actual risk, support on-balance-sheet lending by banks, and potentially reverse the trend of migration of mortgage activity to nonbanks over the past 15 years.” James Kleimann, founder of Mortgage Scoop, writes the following: “This stuff is quite complicated, but basically the Fed is weighing a plan to remove the rule that banks must deduct MSR assets from regulatory capital while maintaining a 250% risk weight for those assets. In plain English, that means regulators treat $1 of MSRs like $2.50 of risky assets. What the appropriate risk weight level should be remains the central question, but this potential change is something the MBA [Mortgage Bankers Association] has been arguing in favor of for years.” Big picture: If adopted, the proposals could mark the beginning of a gradual rebalancing in housing finance—one that brings more mortgage origination and servicing back inside the traditional banking system after more than a decade of migration outward. View the full article
-
can I ask for a cost-of-living raise after I chose to move to a more expensive city?
A reader writes: I’m a 32-year-old professional on a niche team for a large corporation and have been in my role for four years. When I was interviewing, I was living in City A, a low-cost-of-living city that I really disliked. When I took my current job, they were clear that they allow my role to be performed from anywhere in the U.S., and I was hired at a salary consistent with my experience and then-geographic location. About five months after starting, I moved to City B, a much-higher-cost-of-living city. My director told me that while my move was no problem logistically, I would not receive a pay increase for relocating, as the move was my initiative and the company didn’t care where I performed my work from. I agreed, because this made sense to me and I was desperate to get out of City A. Now, I’ve been in City B for a few years, received merit increases each year, and have only gotten good feedback from my team. I love my work, feel supported in my role, and see a real future for myself here. I also love living in City B and intend to stay here or a comparably-sized (and comparably-priced) coastal city long-term. Despite all this, I can’t help but think about the fact that if I had just lived in City B at the time of hiring, I’d have started at a higher salary band based on my local cost of living and would certainly be making more each year. I get by alright, but am definitely not able to contribute to savings at the rate I should be and have no viable path to home ownership here with what I make. When I’ve seen comparable roles in my city advertised, they’re paying about 20% more than I make now. Thinking about being here long-term, I worry that I’ll never really catch up to what I’d be making if I’d been hired while living here despite consistently receiving raises, but am not sure how to explain it to my higher-ups without sounding like A) I’m just being greedy or B) I’m reneging on the very clear conversation I had with my director when I moved, and am now expecting them to pay me more for a move I initiated. I’m not sure at what point I should flag for them that while I want to stay here, I’m worried that doing so will keep my annual pay lower than it’d be if I applied elsewhere with a home address in a high-cost-of-living city. Is there a way to raise this conversation, or is this a lost cause since my job is a do-it-from-anywhere role and I chose to live someplace expensive? It feels like I’d be most easily able to bring this to a head if I got a higher-paying job offer from someplace else and brought it to my boss, but that feels risky, time-consuming, and like overkill when I don’t want to leave my job in the first place. Any guidance is appreciated, even if that guidance is telling me that I’m being unnecessarily fixated on the “what ifs” of my salary. For what it’s worth, while my team has been fantastic, I am the youngest person by about a decade, the only woman, and the only one of my racial/ethnic background, all of which really seem to be compounding my stress about having an honest conversation about pay with my bosses. I wrote back and asked more how cost-of-living pay normally works in the letter-writer’s company: Generally, my company sets starting pay for people based on experience and the local market where they are living. If an employee transfers to a different location and begins working from an office there, their salary is updated for cost of living to make it competitive in their new local market. That didn’t apply to me because I work completely remotely and thus didn’t go through the whole office-transfer process when I moved. Since my team is fully remote, I think there’s just not a clear policy that would address my situation. Most/all of the people on my team have lived in the same cities since they were hired and are settled there. When I moved after being hired, a few people noted that I was the first person they could remember to have moved a significant distance while on our team. So I think it’s not like they’re intentionally paying me less, mine just isn’t a situation that they’ve encountered recently. It’s true that this isn’t something you could have raised just a few months after moving — when you’d clearly agreed that the move wouldn’t come with a pay raise since it was at your initiative rather than the company’s — but it’s been nearly four years. It’s more reasonable to revisit how your pay is structured now: you’ve been there a lot longer, your value has presumably increased significantly (you’d only been there five months when you first negotiated this!), and you’re thinking about what your future will look like long-term. I would frame it this way: “Would Company consider a cost-of-living adjustment for me being in CityName? I know originally the plan was that my pay wouldn’t change when I moved, but now that I’ve been here a few years and I think have been contributing to the team at a high level, I’m hoping we can revisit my compensation. I’d love to stay with the company long-term and I also plan to be in CityName long-term. When I see comparable roles advertised here, they’re paying about 20% more than I make. My concern is that if I’d applied while living here originally, my salary would have been set higher from the start, and that difference will compound the longer I’m here.” Again, it’s been four years and you’re more valuable to them now! It makes sense that you’re thinking about how and whether this can work for you long-term, and it makes sense that they would want to know how they can increase the chances of keeping you long-term. If your manager values you, they may be a lot more willing to work with you on this now than when you were only five months in. They still might say no! That’s always a risk when you ask for a raise. But you won’t look greedy or out of line for asking. The post can I ask for a cost-of-living raise after I chose to move to a more expensive city? appeared first on Ask a Manager. View the full article
-
10 Best Social Posts to Boost Engagement
To improve your social media engagement, it’s essential to utilize effective post types that resonate with your audience. Consider asking questions to spark interaction or launching contests to incentivize participation. You can likewise collaborate with influencers to broaden your reach or share customer testimonials to build trust. Each of these strategies plays a unique role in boosting your presence online. Discover how these techniques can transform your engagement levels and cultivate a thriving community. Key Takeaways Ask your audience engaging questions to encourage interaction and gather feedback on preferences. Use polls for quick decision-making, fostering community involvement and brand loyalty through fun choices. Launch contests or giveaways that incentivize user-generated content, enhancing engagement and community trust. Share behind-the-scenes content to humanize your brand and offer followers insights into your operations and culture. Create educational how-tos that position your brand as an expert, encouraging consistent audience engagement through valuable information. Ask Your Audience Questions How can you effectively engage your audience on social media? One of the best social posts you can create is to ask your audience questions. This approach significantly increases engagement, as posts that invite interaction typically receive 30% more comments and shares. Utilizing question stickers in Instagram Stories can streamline responses and encourage participation. You can ask casual questions about weekend plans or specific inquiries about favorite products, catering to diverse interests. Engaging your followers through direct questions not merely promotes interaction but also provides valuable feedback, helping you understand their preferences. By regularly asking questions, you improve your brand’s approachability and relatability, which are crucial good social media practices for building a loyal community. Collaborate With Influencers Collaborating with influencers can greatly augment your brand’s reach and engagement, especially when you choose individuals whose values align with yours. Here’s how you can use social media to make the most of these partnerships: Select Relatable Influencers: Choose influencers whose audience overlaps with yours. Authenticity builds trust, and 82% of consumers appreciate relatable influencers. Leverage Creative Content: Influencers can generate unique posts that boost your brand’s visibility. With 70% of teens trusting influencers, their content can resonate with younger audiences. Encourage User-Generated Content: Engage with influencers who share user-generated content. This can elevate your engagement rate by 28% and create a sense of community around your brand. Launch a Contest or Giveaway Launching a contest or giveaway can be an effective strategy to improve your brand’s engagement on social media, especially since 70% of users report increased interaction with brands that host such events. To maximize participation, choose prizes that are relevant to your brand and appealing to your audience. Encourage user-generated content as entries, which not only boosts engagement but also builds community trust among your followers. It’s crucial to clearly outline the terms and conditions to guarantee legality and transparency, so participants understand the rules and eligibility requirements. In addition, using specific hashtags can help you track entries and engagement, making it easier to measure the contest’s success and reach across various social media platforms. Share Behind-the-Scenes Content Sharing behind-the-scenes content can greatly improve your brand’s engagement on social media, as it offers followers a glimpse into your operations and culture. This type of transparency cultivates trust and creates a deeper connection with your audience. To maximize this effect, consider incorporating these elements: Team Spotlights: Highlight your employees, showcasing their roles and contributions. This makes your brand more relatable and humanized. Production Processes: Share insights into how your products are made or services are delivered. It demystifies your operations and builds interest. Daily Activities: Offer a “day in the life” perspective of your team. This encourages conversation and involvement from your followers. Utilizing behind-the-scenes content can greatly elevate your brand’s social media presence and engagement. Use Polls to Engage Followers Using polls is a strong method to engage your followers and spark meaningful conversations. By asking the right questions, you can cater to diverse interests as well as gaining valuable insights into your audience’s preferences. Whether you’re curious about their weekend plans or want feedback on a new product, polls not merely improve interaction but additionally inform your future content strategy. Poll Types and Benefits Polls are an excellent tool for boosting engagement on social media, as they invite your followers to participate in quick decision-making during providing valuable insights. Here are three popular types of polls you can use: This or That: Simple choices that allow followers to express preferences quickly, promoting interaction and fun. Rating Scales: Invite users to rate products or experiences, helping you gather deeper feedback and understand customer satisfaction levels. Multiple Choice: Present various options related to your brand or industry, encouraging discussion and revealing insights into audience interests. Engaging Questions to Ask What kinds of questions can you ask to spark engagement with your followers? Polls are an effective way to encourage participation and gather opinions. You might ask casual questions like, “What’s your favorite weekend activity?” or more specific ones related to your products, such as, “Which feature do you prefer?” Utilizing platforms like LinkedIn for polls can lead to significant interaction rates, driving discussions around trending topics. On Instagram, question stickers in Stories allow for quick responses, making it easy to connect with your audience. Engaging with followers through these questions nurtures community involvement and strengthens the relationship between your brand and its audience, ultimately promoting loyalty and encouraging repeat engagement. Celebrate Social Media Holidays Celebrating social media holidays can be a strong way to boost your engagement. By recognizing key dates like #NationalDogDay or #WorldMentalHealthDay, you can create themed content that resonates with your audience and encourages sharing. Furthermore, incorporating relevant hashtags and interactive elements, such as polls or questions, will improve your visibility and cultivate a sense of community around your brand. Key Social Media Dates As you plan your social media strategy, recognizing key social media holidays can be a significant way to improve engagement with your audience. These special dates not just encourage followers to participate but additionally allow your brand to resonate with their interests. Here are three key social media dates to take into account: National Selfie Day (June 21) – Encourage your audience to share their selfies using your branded hashtag. World Social Media Day (June 30) – Celebrate the impact of social media with interactive posts, promoting a sense of community. International Coffee Day (October 1) – Create themed content around coffee, prompting users to share their favorite coffee moments. Utilizing popular hashtags related to these holidays can further improve your post visibility and drive engagement. Creative Holiday Content Ideas To effectively celebrate social media holidays, you can leverage creative content ideas that resonate with your audience and encourage participation. Start by recognizing trending holidays like National Selfie Day or World Kindness Day, as these can notably boost engagement. Use relevant hashtags to expand your reach and make it easier for users to discover your posts. Incorporate interactive elements, such as polls or quizzes, related to the holiday, which invites your followers to engage and share their opinions. Furthermore, sharing user-generated content aligned with holiday themes cultivates community involvement and strengthens brand loyalty. Finally, develop unique, holiday-themed visuals customized to your brand, as these can capture attention and improve shareability across social media platforms. Engage With Themed Posts Engaging with themed posts during social media holidays can greatly improve your brand’s visibility and interaction rates. By aligning your content with popular dates, you tap into users’ interests, encouraging them to share and engage. Here are three effective strategies to contemplate: Leverage Trending Topics: Connect your posts to widely recognized holidays like National Pet Day or World Health Day, increasing relatability and visibility. Use Relevant Hashtags: Incorporate hashtags such as #NationalCoffeeDay or #ThrowbackThursday to link your content to broader conversations, enhancing reach. Create Interactive Campaigns: Develop contests or giveaways related to these holidays, driving user participation and broadening brand awareness. Share Customer Testimonials Customer testimonials play a crucial role in building brand credibility and trust among potential buyers. Sharing these testimonials can greatly improve your brand’s reputation, as 79% of consumers trust online reviews just as much as personal recommendations. They serve as impactful social proof; 72% of consumers state that positive testimonials increase their trust in a business. Incorporating video testimonials boosts engagement, generating 1200% more shares than text and images combined. Highlighting real customer stories can lead to increased conversion rates, with 88% of consumers influenced by user-generated content during their purchasing decisions. Regularly sharing testimonials on social media cultivates community and loyalty, as 74% of consumers are more likely to engage with a brand that showcases customer experiences. Create Educational How-Tos Building on the value of customer testimonials, creating educational how-tos can further improve your brand’s presence and authority in your niche. These informative posts position you as an expert, attracting an audience keen to learn. Here are three effective strategies to implement: Use Visual Formats: Incorporate infographics and videos to make complex information easily digestible, increasing shares and saves. Incorporate Step-by-Step Guides: Clear, structured guides encourage interaction, prompting users to ask questions or share their experiences. Establish a Posting Habit: Regularly sharing educational content keeps your audience engaged and cultivates a loyal community eager for your expertise. Leverage Trending Topics To boost engagement, you should leverage trending topics, as they can make your posts more relevant and visible. By participating in current events or seasonal trends, you can connect with a wider audience and increase interaction rates considerably. Incorporating popular hashtags not just broadens your reach but likewise shows that your brand stays informed and engages with timely content. Current Events Relevance Leveraging current events in your social media posts can greatly improve audience engagement, especially since 68% of users feel that timely content strengthens their connection with brands. By tapping into trending topics, you not only attract attention but also encourage shares, enhancing visibility. Here are three strategies for incorporating current events into your posts: Participate in conversations: Engage with major news events to connect with your audience on shared interests. Use relevant hashtags: Incorporate trending hashtags to extend your reach and join broader discussions happening in real-time. Show your brand’s personality: Share your values and opinions on current events, promoting deeper connections with those who resonate with your message. Implementing these strategies can greatly boost your social media engagement. Seasonal Trends Participation Participating in seasonal trends offers a unique opportunity for brands to align their content with holidays and events that resonate with their audience, improving both relevance and engagement. By using trending hashtags related to these seasonal events, you can increase your post visibility, reaching a larger audience actively searching for related content. Engaging with seasonal topics additionally encourages user-generated content, allowing your followers to share their experiences, which helps cultivate community and connection. Importantly, brands that effectively participate in these trends often see a significant boost in engagement, with 78% of users ready to purchase after positive interactions. Leveraging seasonal themes not merely improves participation but also showcases your brand’s personality and values, making your content more relatable and shareable. Highlight Company Milestones Highlighting company milestones is a strong way to improve your brand’s visibility and engage your audience. When you celebrate achievements, you invite followers to connect with your expedition. Here are three effective ways to do this: Visual Content: Share infographics or photos that detail your progress. This makes your posts more relatable and encourages shares. Storytelling: Discuss the challenges and successes you faced during reaching milestones. This creates emotional connections and amplifies engagement. User Engagement: Invite your audience to share their experiences with your brand. This user-generated content nurtures authenticity and builds trust within the community. Frequently Asked Questions What Type of Social Media Posts Get the Most Engagement? To maximize engagement on social media, focus on several effective post types. Posts that ask questions or invite participation, like polls, encourage interaction. Visual content, including images and videos, captures attention and drives higher engagement rates. User-generated content improves authenticity and can greatly boost interaction. Furthermore, behind-the-scenes glimpses humanize your brand, whereas contests and giveaways create excitement, often resulting in a remarkable increase in audience engagement. What Is the 5 5 5 Rule on Social Media? The 5 5 5 Rule on social media suggests you should post a balanced mix of content. For every 15 posts, you’d share 5 promotional, 5 educational, and 5 entertaining posts. This strategy keeps your audience engaged by providing variety, preventing them from becoming bored with repetitive content. What Is the 50/30/20 Rule for Social Media? The 50/30/20 rule for social media content suggests you allocate 50% of your posts to engaging and entertaining material, 30% to informative or educational content, and 20% to promotional messages. This balanced approach helps you connect with your audience, as it avoids overwhelming them with constant promotions. How to Boost Engagement on Social Media? To boost engagement on social media, focus on posting interactive content like polls and questions, which encourages user participation. Share customer testimonials to build trust and credibility. Offer behind-the-scenes glimpses to humanize your brand, cultivating a sense of connection. Regularly provide educational content, such as how-to guides, to position your brand as an authority. Finally, maintain consistency with themed posts to create anticipation and loyalty among your followers, enhancing overall engagement. Conclusion By incorporating these ten effective post types into your social media strategy, you can considerably improve engagement with your audience. Asking questions and using polls invite interaction, whereas contests and giveaways encourage participation. Sharing testimonials builds trust, and collaborating with influencers expands your reach. Behind-the-scenes content and company milestones create a personal connection, whereas educational how-tos establish expertise. Finally, leveraging trending topics keeps your content relevant. Implementing these strategies can lead to a more engaged and loyal follower base. Image via Google Gemini This article, "10 Best Social Posts to Boost Engagement" was first published on Small Business Trends View the full article
-
10 Best Social Posts to Boost Engagement
To improve your social media engagement, it’s essential to utilize effective post types that resonate with your audience. Consider asking questions to spark interaction or launching contests to incentivize participation. You can likewise collaborate with influencers to broaden your reach or share customer testimonials to build trust. Each of these strategies plays a unique role in boosting your presence online. Discover how these techniques can transform your engagement levels and cultivate a thriving community. Key Takeaways Ask your audience engaging questions to encourage interaction and gather feedback on preferences. Use polls for quick decision-making, fostering community involvement and brand loyalty through fun choices. Launch contests or giveaways that incentivize user-generated content, enhancing engagement and community trust. Share behind-the-scenes content to humanize your brand and offer followers insights into your operations and culture. Create educational how-tos that position your brand as an expert, encouraging consistent audience engagement through valuable information. Ask Your Audience Questions How can you effectively engage your audience on social media? One of the best social posts you can create is to ask your audience questions. This approach significantly increases engagement, as posts that invite interaction typically receive 30% more comments and shares. Utilizing question stickers in Instagram Stories can streamline responses and encourage participation. You can ask casual questions about weekend plans or specific inquiries about favorite products, catering to diverse interests. Engaging your followers through direct questions not merely promotes interaction but also provides valuable feedback, helping you understand their preferences. By regularly asking questions, you improve your brand’s approachability and relatability, which are crucial good social media practices for building a loyal community. Collaborate With Influencers Collaborating with influencers can greatly augment your brand’s reach and engagement, especially when you choose individuals whose values align with yours. Here’s how you can use social media to make the most of these partnerships: Select Relatable Influencers: Choose influencers whose audience overlaps with yours. Authenticity builds trust, and 82% of consumers appreciate relatable influencers. Leverage Creative Content: Influencers can generate unique posts that boost your brand’s visibility. With 70% of teens trusting influencers, their content can resonate with younger audiences. Encourage User-Generated Content: Engage with influencers who share user-generated content. This can elevate your engagement rate by 28% and create a sense of community around your brand. Launch a Contest or Giveaway Launching a contest or giveaway can be an effective strategy to improve your brand’s engagement on social media, especially since 70% of users report increased interaction with brands that host such events. To maximize participation, choose prizes that are relevant to your brand and appealing to your audience. Encourage user-generated content as entries, which not only boosts engagement but also builds community trust among your followers. It’s crucial to clearly outline the terms and conditions to guarantee legality and transparency, so participants understand the rules and eligibility requirements. In addition, using specific hashtags can help you track entries and engagement, making it easier to measure the contest’s success and reach across various social media platforms. Share Behind-the-Scenes Content Sharing behind-the-scenes content can greatly improve your brand’s engagement on social media, as it offers followers a glimpse into your operations and culture. This type of transparency cultivates trust and creates a deeper connection with your audience. To maximize this effect, consider incorporating these elements: Team Spotlights: Highlight your employees, showcasing their roles and contributions. This makes your brand more relatable and humanized. Production Processes: Share insights into how your products are made or services are delivered. It demystifies your operations and builds interest. Daily Activities: Offer a “day in the life” perspective of your team. This encourages conversation and involvement from your followers. Utilizing behind-the-scenes content can greatly elevate your brand’s social media presence and engagement. Use Polls to Engage Followers Using polls is a strong method to engage your followers and spark meaningful conversations. By asking the right questions, you can cater to diverse interests as well as gaining valuable insights into your audience’s preferences. Whether you’re curious about their weekend plans or want feedback on a new product, polls not merely improve interaction but additionally inform your future content strategy. Poll Types and Benefits Polls are an excellent tool for boosting engagement on social media, as they invite your followers to participate in quick decision-making during providing valuable insights. Here are three popular types of polls you can use: This or That: Simple choices that allow followers to express preferences quickly, promoting interaction and fun. Rating Scales: Invite users to rate products or experiences, helping you gather deeper feedback and understand customer satisfaction levels. Multiple Choice: Present various options related to your brand or industry, encouraging discussion and revealing insights into audience interests. Engaging Questions to Ask What kinds of questions can you ask to spark engagement with your followers? Polls are an effective way to encourage participation and gather opinions. You might ask casual questions like, “What’s your favorite weekend activity?” or more specific ones related to your products, such as, “Which feature do you prefer?” Utilizing platforms like LinkedIn for polls can lead to significant interaction rates, driving discussions around trending topics. On Instagram, question stickers in Stories allow for quick responses, making it easy to connect with your audience. Engaging with followers through these questions nurtures community involvement and strengthens the relationship between your brand and its audience, ultimately promoting loyalty and encouraging repeat engagement. Celebrate Social Media Holidays Celebrating social media holidays can be a strong way to boost your engagement. By recognizing key dates like #NationalDogDay or #WorldMentalHealthDay, you can create themed content that resonates with your audience and encourages sharing. Furthermore, incorporating relevant hashtags and interactive elements, such as polls or questions, will improve your visibility and cultivate a sense of community around your brand. Key Social Media Dates As you plan your social media strategy, recognizing key social media holidays can be a significant way to improve engagement with your audience. These special dates not just encourage followers to participate but additionally allow your brand to resonate with their interests. Here are three key social media dates to take into account: National Selfie Day (June 21) – Encourage your audience to share their selfies using your branded hashtag. World Social Media Day (June 30) – Celebrate the impact of social media with interactive posts, promoting a sense of community. International Coffee Day (October 1) – Create themed content around coffee, prompting users to share their favorite coffee moments. Utilizing popular hashtags related to these holidays can further improve your post visibility and drive engagement. Creative Holiday Content Ideas To effectively celebrate social media holidays, you can leverage creative content ideas that resonate with your audience and encourage participation. Start by recognizing trending holidays like National Selfie Day or World Kindness Day, as these can notably boost engagement. Use relevant hashtags to expand your reach and make it easier for users to discover your posts. Incorporate interactive elements, such as polls or quizzes, related to the holiday, which invites your followers to engage and share their opinions. Furthermore, sharing user-generated content aligned with holiday themes cultivates community involvement and strengthens brand loyalty. Finally, develop unique, holiday-themed visuals customized to your brand, as these can capture attention and improve shareability across social media platforms. Engage With Themed Posts Engaging with themed posts during social media holidays can greatly improve your brand’s visibility and interaction rates. By aligning your content with popular dates, you tap into users’ interests, encouraging them to share and engage. Here are three effective strategies to contemplate: Leverage Trending Topics: Connect your posts to widely recognized holidays like National Pet Day or World Health Day, increasing relatability and visibility. Use Relevant Hashtags: Incorporate hashtags such as #NationalCoffeeDay or #ThrowbackThursday to link your content to broader conversations, enhancing reach. Create Interactive Campaigns: Develop contests or giveaways related to these holidays, driving user participation and broadening brand awareness. Share Customer Testimonials Customer testimonials play a crucial role in building brand credibility and trust among potential buyers. Sharing these testimonials can greatly improve your brand’s reputation, as 79% of consumers trust online reviews just as much as personal recommendations. They serve as impactful social proof; 72% of consumers state that positive testimonials increase their trust in a business. Incorporating video testimonials boosts engagement, generating 1200% more shares than text and images combined. Highlighting real customer stories can lead to increased conversion rates, with 88% of consumers influenced by user-generated content during their purchasing decisions. Regularly sharing testimonials on social media cultivates community and loyalty, as 74% of consumers are more likely to engage with a brand that showcases customer experiences. Create Educational How-Tos Building on the value of customer testimonials, creating educational how-tos can further improve your brand’s presence and authority in your niche. These informative posts position you as an expert, attracting an audience keen to learn. Here are three effective strategies to implement: Use Visual Formats: Incorporate infographics and videos to make complex information easily digestible, increasing shares and saves. Incorporate Step-by-Step Guides: Clear, structured guides encourage interaction, prompting users to ask questions or share their experiences. Establish a Posting Habit: Regularly sharing educational content keeps your audience engaged and cultivates a loyal community eager for your expertise. Leverage Trending Topics To boost engagement, you should leverage trending topics, as they can make your posts more relevant and visible. By participating in current events or seasonal trends, you can connect with a wider audience and increase interaction rates considerably. Incorporating popular hashtags not just broadens your reach but likewise shows that your brand stays informed and engages with timely content. Current Events Relevance Leveraging current events in your social media posts can greatly improve audience engagement, especially since 68% of users feel that timely content strengthens their connection with brands. By tapping into trending topics, you not only attract attention but also encourage shares, enhancing visibility. Here are three strategies for incorporating current events into your posts: Participate in conversations: Engage with major news events to connect with your audience on shared interests. Use relevant hashtags: Incorporate trending hashtags to extend your reach and join broader discussions happening in real-time. Show your brand’s personality: Share your values and opinions on current events, promoting deeper connections with those who resonate with your message. Implementing these strategies can greatly boost your social media engagement. Seasonal Trends Participation Participating in seasonal trends offers a unique opportunity for brands to align their content with holidays and events that resonate with their audience, improving both relevance and engagement. By using trending hashtags related to these seasonal events, you can increase your post visibility, reaching a larger audience actively searching for related content. Engaging with seasonal topics additionally encourages user-generated content, allowing your followers to share their experiences, which helps cultivate community and connection. Importantly, brands that effectively participate in these trends often see a significant boost in engagement, with 78% of users ready to purchase after positive interactions. Leveraging seasonal themes not merely improves participation but also showcases your brand’s personality and values, making your content more relatable and shareable. Highlight Company Milestones Highlighting company milestones is a strong way to improve your brand’s visibility and engage your audience. When you celebrate achievements, you invite followers to connect with your expedition. Here are three effective ways to do this: Visual Content: Share infographics or photos that detail your progress. This makes your posts more relatable and encourages shares. Storytelling: Discuss the challenges and successes you faced during reaching milestones. This creates emotional connections and amplifies engagement. User Engagement: Invite your audience to share their experiences with your brand. This user-generated content nurtures authenticity and builds trust within the community. Frequently Asked Questions What Type of Social Media Posts Get the Most Engagement? To maximize engagement on social media, focus on several effective post types. Posts that ask questions or invite participation, like polls, encourage interaction. Visual content, including images and videos, captures attention and drives higher engagement rates. User-generated content improves authenticity and can greatly boost interaction. Furthermore, behind-the-scenes glimpses humanize your brand, whereas contests and giveaways create excitement, often resulting in a remarkable increase in audience engagement. What Is the 5 5 5 Rule on Social Media? The 5 5 5 Rule on social media suggests you should post a balanced mix of content. For every 15 posts, you’d share 5 promotional, 5 educational, and 5 entertaining posts. This strategy keeps your audience engaged by providing variety, preventing them from becoming bored with repetitive content. What Is the 50/30/20 Rule for Social Media? The 50/30/20 rule for social media content suggests you allocate 50% of your posts to engaging and entertaining material, 30% to informative or educational content, and 20% to promotional messages. This balanced approach helps you connect with your audience, as it avoids overwhelming them with constant promotions. How to Boost Engagement on Social Media? To boost engagement on social media, focus on posting interactive content like polls and questions, which encourages user participation. Share customer testimonials to build trust and credibility. Offer behind-the-scenes glimpses to humanize your brand, cultivating a sense of connection. Regularly provide educational content, such as how-to guides, to position your brand as an authority. Finally, maintain consistency with themed posts to create anticipation and loyalty among your followers, enhancing overall engagement. Conclusion By incorporating these ten effective post types into your social media strategy, you can considerably improve engagement with your audience. Asking questions and using polls invite interaction, whereas contests and giveaways encourage participation. Sharing testimonials builds trust, and collaborating with influencers expands your reach. Behind-the-scenes content and company milestones create a personal connection, whereas educational how-tos establish expertise. Finally, leveraging trending topics keeps your content relevant. Implementing these strategies can lead to a more engaged and loyal follower base. Image via Google Gemini This article, "10 Best Social Posts to Boost Engagement" was first published on Small Business Trends View the full article