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The QR in QR code stands for quick response, and the first QR code was invented back in 1994. QR codes are readable barcodes that can store different kinds of information. Email addresses, phone numbers, and website URLs are just a few examples. QR codes are commonly utilized for tracking products in the supply chain, and most smartphones come equipped with built-in QR code readers. By scanning a QR code, you can perform various actions, such as verifying login information, managing online accounts, and facilitating payments. So it’s important for small businesses to ask, “Do QR codes expire?” READ MORE: How to Create a QR Code in 5 Simple Steps What is a QR Code? Got something to sell? Then you need to know that almost half (45%) of shoppers utilized marketing campaign-related QR codes in recent times. These square black and white symbols can be scanned with a laser or smartphone to access information about services and products. They serve a significant commercial purpose by providing links, content, coupons, and other relevant information. Essentially, they are a matrix-based form of barcode. Business needs to understand how these kinds of codes work. How Does a QR Code Work? Today’s smartphones have QR code scanners. Point your camera phone at QR codes. The QR code readers do the rest and you can read the info. Remember an SVG format lets you resize them. READ MORE: 50 QR Code Uses for Marketing and Business Do QR Codes Ever Stop Working? Wondering if static QR codes expire? The answer is no. But some generators have a cap on unlimited use. Static QR Codes These have a URL that’s fixed. That means the alignment pattern can’t be edited. Use these static QR code options for: A Resume This type of QR code doesn’t need to change. For Images That Don’t Change Static QR codes work to show off business pictures. For An Event. An event QR code can be a one-off. Like invitation cards. Dynamic QR Codes A dynamic QR code falls under the banner of a custom QR code. Scanning the QR code here is easy. You can change the destination URL. A created QR code can be edited. Dynamic QR Code Uses A dynamic QR code has some business advantages over a static QR code. Scanning is Faster The static QR code doesn’t scan as fast as a dynamic one. They create a QR code with a shortened URL, so scanning is faster. They Are Trackable. Dynamic QR codes generate trackable results. The QR code receives info on your customers. How to Create a QR Code That Doesn’t Expire Before you can scan a QR code, you need to create one. Don’t forget to look at accessories from Denso Wave Incorporated. Google Denso Wave Inc to get started. Find a good code generator with an error correction feature. Enter a URL. Customize one QR code. Consider shape and color if you’re looking at a social media QR code. Download and save it. Add the same QR code to print material, or use a vcard QR code for contact details. These can send your unique ID to a user’s phone Where to Create a QR Code That Doesn’t Expire It’s important to choose products that don’t expire yet can be modified. Consider utilizing a high-speed reading engine like this one. QRCode Monkey With this generator, you’ll receive QR codes that do not expire. Additionally, QRCode Monkey offers dynamic QR codes that you can modify and update as needed. You can even add a company logo for scanning. ZebraQR The ideal QR code generator for restaurants is available at ZebraQR. If you’re focusing on mobile users, there’s a small adjustment to consider: no app is necessary—just use a phone camera. You can easily create your QR code along with your digital menu. There’s a free plan. But you’ll need to pay for advanced features. The Pro plan is $49 monthly. Beaconstac Beaconstac’s QR code generator is used by big names like Revlon, Puma, and Marriott. Scan statistics are provided. The dynamic QR codes can be updated in real-time and that’s great for marketing campaigns. The Starter plan gives you 3 dynamic QR codes and 25,000 scans for $5 USD monthly. Beaconstac offers two other options, either works for landing pages. QRStuff The QR codes created with this tool don’t require an account. This is one of the better free QR code generator tools. It’s free and you get an unlimited number of QR code scans. QR stuff works with a variety of different data types like the URL for a webpage. QRTiger An ideal choice when you’re looking to generate dynamic QR codes to be scanned. Plus, there’s no expiration date on any of the code that gets created. QRTiger lets you add pictures from your image gallery for commercial purposes. Even a Call To Action can be added to the online QR code. There’s a free trial version. Scanova Opt for dynamic QR codes that come with a subscription and never expire. This advanced option enables you to modify your content whenever you need it. Additionally, you can utilize a prebuilt landing page to kick off your project. You’ll need an account to use Scanova. Free QR Codes Free static QR codes are another option. You can find free code options online. Keep in mind there are some security risks when you’re generating a code for free. There can be scan issues. Remember you’re asking a third-party site to get involved many times. Remember, static and dynamic QR codes are different. You cant change the data on a static one without a new QR code. QR Code Generators These are the software programs used to create QR codes. Based on the data like a webpage URL or text that becomes the QR code. We’ve already listed some popular QR code options you pay for. And some free QR code generators that work. Now, here are a few more tips on sorting through your QR code options. Look for speed. A good QR code should be up and running in under a minute. Some, like the image gallery QR code, might need to be tweaked on the fly. Look for ones that produce standard-sized QR code products. Even a single QR code generated online can be big. Especially if the destination URL is long. A standard-sized QR code is more attractive. You’ll need a way to track a QR code. Look for one that has a QR code scanner. That’s important whether you are using dynamic QR codes or static QR codes. Scanning is an important feature of any successful product. Can QR codes be customized? There are different QR code types. Custom QR codes can have different backgrounds, patterns, and colors. You can even add a logo if you’re going to place it on a web page. Looking for a complete guide on the different types of QR code options? Here’s a link. Can QR codes be edited? Dynamic QR codes can be edited. You can change to a new URL destination. And update the content. The other type of QR code is static. Those can’t be edited. Image: Envato Elements This article, "Do QR Codes Expire?" was first published on Small Business Trends View the full article

In a Friday speech, Federal Reserve Board member Michelle Bowman said regulation and supervision should be aimed at expanding banking access, not limiting it. View the full article

Walgreens Boots Alliance, Inc. investors have had a wild 2025 so far. Earlier this month, the beleaguered stock (Nasdaq: WBA) soared 25% after beating Q1 2025 expectations on revenue and earnings per share. Yet today, the company’s stock is crashing—WBA shares are currently down over 15% in early trading. But this stock price swing has nothing to do with sales. Instead, it likely has to do with Walgreens’ changes to its dividend payouts. Here’s what you need to know. Why is Walgreens stock crashing? As of the time of this writing, Walgreens shares are down over 15% in early market trading. The reason for the crashing stock price likely has to do with a change the company announced to its dividend payouts. Today’s WBA crash comes after the company announced yesterday that it would be suspending dividend payments to shareholders in order to better manage its capital allocation. “This change in capital allocation is aimed at strengthening WBA’s balance sheet by reducing debt over time and improving free cash flow, as the company works toward achieving a retail pharmacy-led turnaround underpinned by a sustainable economic model,” the company said in a statement announcing the changes. “The company’s cash needs over the next several years, including with respect to litigation and debt refinancing, were important considerations as part of the decision to suspend the dividend.” News of Walgreens pausing its dividend payments is historic. As the Associated Press notes, Walgreens has been making quarterly dividend payments to shareholders for nearly a century. What is a dividend? When it comes to the stock market, a dividend is usually a cash payment a company makes to shareholders. The payment is usually made every quarter and is deposited as cash in the shareholder’s brokerage account. A stockholder receives a set amount of cash for each share they own in the company. Many companies pay dividends, including tech giants like Apple and Nvidia. Dividends are a way to reward investors for their loyalty by allowing them to profit from the company’s cash stockpiles directly. Dividends can also act as an incentive to hold onto a stock even if the stock itself isn’t appreciating much in value, as investors are given a cash payout on a recurring schedule—meaning that simply owning the stock earns them recurring income. What does Walgreens’ pausing of its dividends mean? It suggests that the company is going to need all the cash it can get its hands on in order to implement its desired turnaround, which is aimed at reducing costs and increasing revenue. Instead of continuing to give cash directly to its investors, Walgreens believes that cash can be better spent on its turnaround efforts—which may benefit investors in the long run. However, many investors like to invest in stocks that offer dividends. And some of the share price fall in WGA seen this morning could represent some investors dumping their holdings since dividends are no longer being paid. But the stock price fall could also signal that Walgreens’ turnaround efforts are going to be more challenging and longer-lasting than many thought. That uncertainty may be causing some people to dump the stock this morning. WGA stock is still up for 2025 Today is the last trading day of January, but despite WGA’s 15% drop in early trading, the stock is actually still up about 3.8% year-to-date—mainly thanks to that 25% jump earlier this month. However, looking beyond the past month, there’s no denying that Walgreens stock has been headed in the wrong direction for some time. Over the past 12 months, WGA stock is down more than 57%. Over the past five years, the stock has collapsed by around 81%. The pharmacy chain is facing a number of challenges, including decreased profits, increased online competition, and lower reimbursement rates for prescription drugs. As a result of some of these challenges, last year, the company announced plans to close as many as 1,200 stores. View the full article

The Federal Reserve's preferred measure of underlying inflation remained muted in December and real incomes were soft, which should support further reductions in interest rates this year. View the full article

If you were looking for a respite from X, but Threads didn't work out for you, you might have ended up at Bluesky. Sure, Mastodon is great in theory, but it doesn't have nearly as many users talking in one place. And as a single app, Bluesky is simply easier to use. Bluesky also feels like an app that has learned (or is still learning) from the mistakes of its peers. It has superior built-in moderation and troll-fighting features, and is relatively easy to get started with. But if you're going to pick up a new social network, you're going to want to carry over your mute words with you—that is, the collection of terms you've made over the years that you just don't want to see displayed on your feed. Maybe it's political stuff, or news about a certain celebrity, or even AI. Bluesky makes it easy to mute words, and there's even a feature called Moderation Lists, where you can use crowdsourced lists and bulk-mute accounts at once. Here's how to use both. How to mute words and phrases on BlueskyOpen the Bluesky website or smartphone app. From the sidebar, go to Settings > Moderation > Muted words & Tags. Credit: Khamosh Pathak Here, you'll see many options for muting a word. First, write the phrase or word you want to mute in the text box. Then, go through your options—though I think the default options are the best choice. Still, in the Duration section, you can choose to only mute the word for 24 hours, or 7 days, or 30 days, which can be great for, say, temporarily blocking out spoilers for a TV show you haven't watched yet. Next, you can choose if you want to mute just Bluesky posts, to also mute tags. Here, too, the default of Text and Tags works quite well, instead of blocking just tags. Lastly, you can choose to exclude users you follow from your mutes, in case you still want to hear about a topic like AI, but only from people you follow. When you're all set, click the Add button. Repeat the process to add more mute words and phrases. Credit: Khamosh Pathak Your muted words will show up in the section below. To unmute a word, all you have to do is to click the little X icon next to the word and confirm from the pop-up box. Credit: Khamosh Pathak How to mute accounts in bulkLike other social media services, Bluesky lets you mute or block individual accounts right from that person's profile view. Click the three-dotted menu, choose Mute account, and you're done. But the service goes beyond that: It also lets users create Moderation Lists that can be shared freely with a link, and it's possible to mute or block all the accounts included on such a list with just a click. It's a handy way to block a bunch of known NFT scammers, or notorious trolls, for example. To create your own Moderation List, go to Settings > Moderation > Moderation Lists > New. Then give the list a name and description, and click on Save. Credit: Khamosh Pathak Use the search bar up top to search for and add any number of profiles to the list. Then, click the Subscribe button up top (confusing, I know), and from the popup, choose Mute account. Credit: Khamosh Pathak Then, click on Mute list from the popup to confirm. Credit: Khamosh Pathak This process becomes a lot more interesting when you start to search for crowdsourced lists about different profiles. For example, Skywatch Blue has curated many lists for blocking specific scammers or trolls. There's even a list dedicated to people who have Elon Musk's name or reference in their profile or description, which some people might find particularly handy in 2025. View the full article

And why you should show your highest priced package first. By Hitendra Patil Client Accounting Services: The Definitive Success Guide Go PRO for members-only access to more Hitendra Patil. View the full article

And why you should show your highest priced package first. By Hitendra Patil Client Accounting Services: The Definitive Success Guide Go PRO for members-only access to more Hitendra Patil. View the full article

Apple has agreed to settle a class action lawsuit that alleged the iPhone maker sold early Apple Watch models that included batteries that could swell. The company has set aside $20 million to pay claims related to the suit. Here’s what to know about the lawsuit and whether you are eligible to receive a cut of the payout. What is the Apple Watch class action lawsuit about? The class action lawsuit alleged that Apple sold its early Apple Watch models with an internal battery that could swell. According to the lawsuit settlement website, the swollen batteries violated consumer protection laws and breached warranties. Which Apple Match models are included? The class action lawsuit alleged that the swollen battery issue affected many of Apple’s earliest Apple Watch models. These models include: Apple Watch (First Generation) Apple Watch Series 1 Apple Watch Series 2 Apple Watch Series 3 Apple Watch models beyond the Series 3 are not included in the class action lawsuit or the settlement. What has Apple agreed to in the settlement? As part of the settlement, Apple has agreed to set up a $20 million settlement fund from which settlement claimants can receive compensation. In agreeing to enter into a settlement, Apple admitted to no wrongdoing and a court did not declare Apple was at fault. Companies frequently agree to settle class action suits instead of going to trial, as settlement agreements are frequently less than what it would cost a company to go to court. Fast Company has reached out to Apple for commment about the settlement. How much can I get from the settlement? If you are eligible to be considered a claimant under the settlement, the amount you will receive varies. It is estimated that claimants will receive at least $20 per Apple Watch that is covered under the settlement. Payouts are capped at a maximum of $50 per covered Apple Watch. The final amount a claimant will get depends on how many claimants are eligible for payment and how many Apple Watches are covered under the settlement that they owned. Who can receive a payout from the Apple Watch settlement? In order to receive a payout from the settlement, you must meet the qualifications to be considered a claimant. Those qualifications include: You must have owned one or more of the covered Apple Watch models (First Generation, Series 1, Series 2, or Series 3). You must have also previously reported issues that may have been related to battery swelling to Apple. Reports to Apple must have been made between April 24, 2015, and February 6, 2024. You must reside in the United States. How can I get my payment? You don’t need to do anything to file a claim, as Apple will have a record of those who contacted the company to report potential battery swelling issues in covered Apple Watch models. However, you should make sure that Apple has your latest payment details so you can receive the payment if you are eligible. You can update your payment details on the official settlement website. The date you must confirm or update your payment information is April 25, 2025. Other dates apply if you want to exclude yourself from the settlement. Those who think they may be covered under the settlement should check out the official settlement website for full details, including how to opt out of the settlement. What’s the timeline for payments? First, a court has to approve the settlement. A final hearing date is set for April 10. At the hearing, the court will weigh factors such as whether the settlement is reasonable and if there are any objections. View the full article

If you’re looking for a solid city-commuter e-bike with a surprisingly brawny motor and a stylish look, look no further than the Aventon 500 Pace 3. Aventon has secured its niche within the crowded e-bike market by aiming for the juncture between “high performance” and “beginner friendly,” and the Pace 3 hits that bullseye. It’s casual-friendly and easy to ride, with a no-problem step-through frame and reassuring upright posture, but the hydraulic disc brakes, torque-sensing assist, and powerful motor mean you’re not sacrificing performance for ease of use. Pros and cons of the Aventon Pace 500.3ProsGreat for beginners Torque-sensing drive is intutive Powerful motor ConsLack of suspension Throttle is a little sensitive SpecsPrice: $1,799 (currently on sale for $1,599) Classification: Class 2 Motor: 500W 48V Brushless Hub Motor Weight limit: 300 lbs Speed: Up to 28 MPH with Pedal Assist Assist: 4 levels of torque-sensing assist Battery: Removable internal lithium-ion 48V 12.8Ah (614Wh) with LG cells Recharge time: 4-5 hours Advertised max range: Up to 60 miles with pedal assist, 30 miles with throttle only Display: Full color, backlit LCD display Brakes: Hydraulic disc brakes Drivetrain: 122 Link, 8 Speed Tires: 27.5" x 2.1" puncture resistant, reflective sidewalls Two perspectives on riding an Aventon Pace 500.3I’ve been riding different electric and analog bikes for years, and I found the Pace 3 to be a solid ride—it’s a nice commuter e-bike—but since it’s geared toward just-starting-out e-bikers, I had my wife take it out a few times to get a beginner’s perspective. “Before I rode it, it was scary because it has an engine and I’m a wimp, but once I got it on it, there was nothing to it. I practiced going up and down the block a few times and I was like, ‘got it; let’s go!’ It’s like riding a bike. It’s not like riding a motorcycle. It feels like a beach cruiser with a little extra.” She added that she has "ridden this bike more in the past month than [she has] ridden any bike in the last 20 years.” I didn’t have exactly the same reaction as my wife. She found the upright posture of the Pace 3 comfortable. I’m used to a more forward posture which feels more stable to me, but the “relaxed” position seem to be the choice for most, especially newer riders. That “most of your weight on your butt” stance and the Pace 3's lack of suspension on the forks and seat make it not the most forgiving bike for bumps. It’s not terrible—like most e-bikes, the tires are meant to be ridden fairly soft, which helps a lot—but it would have been nice if the suspension seatpost came standard instead of as an add-on from Aventon. I found the thumb-controlled throttle a little overly sensitive at first, but I prefer twist-controlled throttles in general. Until you get used to them, it’s easy to give a thumb throttle more juice than you want and end up jerking forward a bit. The Aventon Pace 500.3's look: tomorrow’s bike today Credit: Stephen Johnson The Pace 3 looks like the future. It doesn’t look like those e-bikes that mimic the look of motorcycles, but it doesn’t look like a traditional bike, either. The simple lines, cruiser-style handlebars, integrated battery, and cables that run through the frame suggest a bike from a science fiction movie. It even has brake lights and turn signals. That said, a couple of colors beyond “Ghost White” and “Blue Steel” (metallic light blue) would be nice. Under the hood of the Pace 3: a 500w motor and torque-sensing assist Credit: Stephen Johnson Despite its “ready for beginners” nature and non-threatening look, the Pace features a 500-watt 48-volt brushless hub motor that packs real power. It’s a category 2 e-bike with a throttle speed of 20 miles per hour, but the pedal assist will take you up to 28 mph—as fast as e-bikes are generally allowed to go. If you’re just starting out, those kind of speeds might concern you, but the iPhone and Android app that comes with the bike lets you set your own top speed, down to a turtle-like 12 mph. The Pace 3's torque-sensing pedal assist is a step up from the cadence sensing of previous generations of Pace bikes. Instead of providing motor assistance by monitoring how often you’re turning the cranks, torque-sensing assists based on how much force you’re using to pedal. The result is a more natural feel—it’s like having stronger legs instead of feeling like your pedaling is turning on a motor. Torque sensing is more energy efficient too, so the Pace’s battery lasts longer. The cockpit: the Pace 3's controls and screen Credit: Stephen Johnson The Pace 500.3's backlit, colored LCD display is easy to read and understand, even in bright sunlight. It details the remaining battery power, assist level, miles traveled and time of your current ride—pretty standard. The bike’s four assist levels are given names like “eco” and “touring” instead of numbers, which is a little annoying until you get used to it. The controls by your left handgrip let you turn the assist on and adjust the assist power, and there are even turn signal buttons for lights on the back fender—not the most useful feature in the world, but pretty cool anyway. All of this will be intuitive if you’ve ever operated any kind of vehicle—no instructions necessary. There's an integrated headlight and rear light for nighttime rides, and the LED brake lights go on when you squeeze the brake levers. Pretty snazzy. If you want to change the top-speed on your Aventon Pace and go a little more in-depth on the customization options, here's a how-to guide. How long does a battery charge last on a Pace 500.3?Aventon says the battery will last up to 60 miles with pedal assist and 30 miles with throttle only. Any battery life estimate varies depending on hills, rider weight, and how heavily the motor is assisting, but that estimate isn’t far from my experience. Credit: Strava/Stephen Johnson Just riding it around on flat ground seems to use a reasonable amount of battery, but as a stress test, I took this bike on a hilly 22-mile ride that included a trip over Mount Hollywood, a 1,333 foot climb. I used the assist to try to keep pedaling at as steady, natural rate as possible as I ascended the hill/mountain and easily passed the spandex-clad “real” cyclists while only breaking a moderate sweat. When I got to the summit, around the halfway point of the trip, I was surprised to see that I’d only used 10% of the battery’s power. The entire ride used about 35% of the battery—not bad for that much elevation gain, especially given how heavily I leaned on the throttle on the way home. The frame, brakes, and gears of the Pace 3Overall, the old-fashioned, non-electric or electronic bike parts of the Pace 3 seem solid. The hydraulic disc brakes performed admirably, even when leaning on them hard during steep descents, and the Shimano Altus derailleur shifts through its eight gears quietly and efficiently when you pull the trigger controls. At 50 pounds, the Pace 3 is surprisingly light, so it’s viable as bicycle even if you totally run out of juice. I’ve ridden the Pace 3 for about 90 miles overall, and the bike felt solid for every one of them. Even when going downhill at 35 mph or so (top speed based on my own fear level with a newer bike) it never felt out of control, wobbly, or alarming in any way. I wouldn’t take it out on a long gravel road or down a mountain bike track, but a few experiences with broken-up, gnarly concrete didn’t cause any issues. Overall: This might be your dream bikeIf you’re thinking of making the move into e-bikes, you should consider finding a local bike shop that sells Aventon bikes and trying out the Pace 3. It’s beginner-friendly, but if you end up going from “beginner” to “enthusiast,” you’ll appreciate the Pace 3's torque-sensing assist, hydraulic brakes, and powerful engine. And even if you only ever use it twice a year, those rides will be effortless and fun. View the full article

A reliable email hosting solution is so important for small businesses, offering more than just storage. It’s the key to secure, efficient communication and access to advanced features. This article will reveal the best 10 email hosting providers, empowering your business with dependable email solutions. Email Hosting: Why It Matters Email hosting serves as the foundation of professional communication for businesses. In contrast to standard web hosting, it focuses exclusively on the management of emails. Choosing the right email host ensures reliable delivery, robust security, and specialized features. This translates to seamless communication and a strong, trustworthy online presence for small businesses. Top Email Hosting Providers for Small Business Choosing the right email hosting provider is crucial for small businesses. Here are the top options to consider: Email Hosting ProviderKey FeaturesBest Suited For Google WorkspaceGmail for business, integration with Google Drive & MeetBusinesses seeking seamless collaboration & communication Microsoft OutlookPart of Microsoft 365, advanced calendar, integration with Office appsEnterprises requiring robust email & calendar features, Office users Zoho MailAd-free, built-in collaboration toolsBusinesses seeking an all-inclusive, ad-free solution RackspaceCloud-based, 24/7 customer supportCompanies reliant on uninterrupted email communication SendGridTransactional emails, detailed analytics for campaignsBusinesses with a focus on email marketing & tracking TitanDesigned for small businesses, custom domainsSmall businesses & freelancers aiming for a professional image PostmarkFast transactional emailsWeb apps needing immediate email notifications Amazon WorkMailSecure, integrates with AWS servicesAWS users & businesses looking for a comprehensive tool suite MailgunPowerful email APIs, caters to high email volumesTech-driven companies & developers FastmailSecure, ad-free, custom domain optionsCompanies prioritizing privacy & a personalized communication platform Google Workspace Google Workspace is a comprehensive suite offering Gmail for business, one of the top mail apps in the world. It’s seamlessly integrated with collaboration tools like Google Drive and Meet, streamlining organizational teamwork and communication. It’s also one of the easiest-to-use tools, known for its reliability, security features, and scalability. Microsoft Outlook Microsoft Outlook, part of Microsoft 365, is a powerhouse for email services. It not only delivers robust email capabilities but also boasts advanced calendar features and seamless integration with other Office applications. It’s also known for its reliability and ease of use. Zoho Mail Zoho Mail excels with its scalable, ad-free email hosting service. It features integrated collaboration tools, offering businesses a comprehensive solution for their communication and teamwork requirements. Rackspace Rackspace focuses on cloud-based email hosting. With 24/7 customer support, they provide reliable service, making them a top option for businesses that depend on email communication. SendGrid SendGrid is tailored for transactional emails and marketing campaigns. It provides detailed analytics that allows businesses to track the performance of their email communications, ensuring messages reach their intended recipients effectively. Titan Titan offers professional email hosting specifically designed for small businesses and freelancers. It includes options for custom domains, enabling businesses to present a polished and personalized image to their clients. Postmark Postmark shines in delivering fast and reliable transactional emails. This makes it an excellent choice for web applications that require immediate notifications, ensuring timely and accurate communication with users. Amazon WorkMail Amazon WorkMail is a secure, managed email service provided by Amazon Web Services. It seamlessly integrates with other AWS services, offering businesses a comprehensive suite of tools to support their operations. Mailgun Mailgun caters to developers and businesses handling high email volumes. It provides powerful email APIs that enable seamless integration and efficient management of email communications, making it a go-to choice for tech-driven companies. Fastmail Fastmail prides itself on offering a secure and ad-free email hosting service. With custom domain options and robust privacy features, it provides businesses with a reliable and private platform for their communication needs. https://youtube.com/watch?v=WaGp3CAgtuI%3Fsi%3DPn4_HvNv7-_gWnCK Choosing the Best Email Hosting for Your Needs: Our Methodology Choosing an email hosting provider is critical for ensuring reliable and professional email communication. Here’s our methodology and the essential factors we considered when creating our list, with each rated on a scale of one to ten, with ten being of utmost importance: Reliability and Uptime (Importance Scale: 10/10) High uptime guarantees to ensure consistent email availability. Reliable performance with minimal downtime. Security Features (Importance Scale: 10/10) Strong security measures, including spam filters and antivirus protection. Secure data centers and encryption for data protection. Storage Capacity (Importance Scale: 9/10) Adequate storage space for your business needs. Scalable options as your business and storage needs grow. Ease of Use and Accessibility (Importance Scale: 8/10) User-friendly interface for managing emails. Accessible via various devices, including mobile compatibility. Customer Support (Importance Scale: 9/10) Reliable and accessible customer support. Support channels like live chat, phone, and email assistance. Pricing and Scalability (Importance Scale: 8/10) Transparent pricing plans are suitable for small businesses. Scalability to accommodate business growth and additional users. Integration Capabilities (Importance Scale: 7/10) Compatibility with other business tools and software. Integration with productivity tools, CRM systems, etc. Domain Name Customization (Importance Scale: 8/10) Ability to use custom domain names for a professional appearance. Support for managing domain names. Spam and Virus Protection (Importance Scale: 9/10) Effective spam filtering and virus protection features. Regular updates to safeguard against new threats. Archiving and Backup (Importance Scale: 7/10) Options for email archiving and backup. Easy retrieval of archived emails for compliance and record-keeping. With these criteria in mind, we’ve analyzed a myriad of email hosting providers available in the market. Our recommendations aim to cater to diverse business needs, ensuring that your email communications remain smooth, secure, and efficient. Factors that Distinguish the Best Email Hosting Providers When selecting the best email hosting services, it’s crucial to understand the distinctive factors that can elevate one provider above its competitors. A top-notch email hosting provider doesn’t just offer a basic email service; it ensures that its users get an optimal experience tailored to their specific requirements. Here are the standout characteristics to look for: Unlimited Email Addresses: Adaptability: As businesses grow and evolve, their needs change. The capacity to create unlimited email addresses ensures that a company can adapt to new demands without needing to change providers. Cost Efficiency: Paying per email address can become expensive for large organizations. An unlimited option can offer better value for money in the long run. Uptime Guarantees: Reliability: A high uptime means that the service is available when you need it. This ensures consistent communication, which is vital for business operations. Reputation: Regular downtime can tarnish a company’s professional image. A reliable email hosting provider will prioritize uptime to maintain your business’s reputation. Responsive Customer Support: Accessibility: Excellent customer support is offered through various channels, including live chat, email, and phone. Timely Response: In the event of an issue, swift support can mean the difference between a minor hiccup and a major disruption. Robust Security Measures: Data Protection: With rising cyber threats, a top email hosting provider will implement strong encryption and firewalls to keep your data safe. Spam and Malware Filtering: An effective filtering system can prevent potentially harmful emails from reaching your inbox, keeping it clean and secure. Seamless Integration: Efficiency: Integration with other business tools, like CRM systems or collaboration platforms, can boost productivity by creating a unified workflow. Flexibility: The ability to integrate with a wide variety of tools means the email service can adapt to your specific business needs. The best email hosting providers are characterized not just by their basic offerings but by how they cater to the broader needs of businesses. From adaptability and reliability to robust security and integration capabilities, these elements set the best apart. Benefits of Premium Email Hosting Services vs. Free Email Services When it comes to email, choosing the right service can make a world of difference. Premium email hosting services offer several distinct advantages over their free counterparts: Why Choose Business Email Hosting Over Free Services Professionalism: Opting for a dedicated business email with a custom domain elevates your brand’s credibility. Unlike generic free addresses that lack a professional touch, it shows clients and partners that you’re serious about your business. Enhanced Security: Premium email hosting services prioritize your data’s safety. They offer advanced security features like encryption and robust spam protection, shielding your communication from potential threats that free services may not adequately address. Increased Storage: Business accounts offer larger storage options, which is beneficial for organizations with significant communication requirements. This means you won’t need to frequently delete emails or deal with restricted space, facilitating effective data retention and retrieval. Reliable Support: When issues arise, having reliable customer support can be a game-changer. Premium services often offer dedicated support teams ready to assist you promptly. In contrast, free platforms may leave you with limited assistance, potentially causing frustration and downtime. Choosing wisely can ensure a smooth and trouble-free email experience for your business. Optimizing Your Email Hosting Experience After choosing the ideal email hosting provider for your small business, the next step is to enhance your experience for optimal efficiency and productivity. Here are essential strategies to make the most of your email hosting service: Custom Domain Setup and Management Professional Image: Setting up a custom domain for your email addresses (e.g., yourname@yourcompany.com) significantly enhances your business’s professionalism. Ensure your provider offers easy domain management tools. Consistency Across Branding: Use your email domain to reinforce your brand identity across all communications. This consistency helps build trust and recognition with your clients. Implementing Advanced Security Measures Employee Training: Educate your team on the importance of security practices, such as recognizing phishing attempts and using strong passwords. Leverage Encryption: Utilize end-to-end encryption for sensitive communications to protect your data from unauthorized access. Streamlining Communication with Integration Centralize Tools: Integrate your email with other business tools like CRM systems, scheduling software, and project management platforms. This centralization can save time and reduce the risk of errors. Automate Workflow: Set up automation for repetitive tasks, such as email sorting and tagging, to improve efficiency. Utilizing Storage and Archiving Smartly Regular Cleanup: Encourage regular inbox cleanup to avoid storage issues and keep important communications accessible. Archiving Strategy: Use archiving features to maintain a clean inbox while ensuring that older emails are still retrievable for future reference. Leveraging Customer Support for Smooth Operations Proactive Problem Solving: Don’t hesitate to reach out to customer support for help in setting up features or troubleshooting issues. Feedback Loop: Share your thoughts with your provider regarding your experience and any features you would like to see, helping to drive future improvements. Continuously Monitoring and Adapting Review Performance: Continuously evaluate the effectiveness of your email hosting service in fulfilling your requirements. Identify opportunities for improvement and features that you may not be using to their full potential. Stay Updated: Keep abreast of any updates or new features from your provider. New functionalities could offer additional benefits to your business. FAQs: Best Email Hosting How do you change an email hosting provider without losing data? When transitioning to a new email hosting provider, begin by backing up all your existing emails and contacts. Next, update your DNS records to point to the new provider. Finally, synchronize your email client with the new service to ensure a seamless transition. Is separate email hosting needed with a web hosting provider? Yes, it’s generally advisable to have a separate email hosting account, even if you have web hosting services. This ensures dedicated resources for email, improving reliability and security. It also allows for specialized features and support, enhancing overall communication efficiency. Why choose the best email hosting services? Opting for the best email hosting services guarantees reliable communication. They offer advanced security, ample storage, seamless integration, and responsive customer support. These features collectively enhance your business’s professionalism and efficiency in managing electronic correspondence. What features make the best email hosting provider stand out? The best email hosting for small business providers excels in several key areas. They offer ample storage, robust security measures, seamless integration with other business tools, and top-notch customer support. Additionally, they provide advanced features like encryption and spam protection, setting them apart in terms of reliability and efficiency. Business users should also consider the devices and platforms where they want to be able to access email. For example, if you’re looking for the best email app for iphone, make sure your provider is compatible with that operating system. Image: Depositphotos This article, "The Best Email Hosting Providers for Small Businesses" was first published on Small Business Trends View the full article

A reliable email hosting solution is so important for small businesses, offering more than just storage. It’s the key to secure, efficient communication and access to advanced features. This article will reveal the best 10 email hosting providers, empowering your business with dependable email solutions. Email Hosting: Why It Matters Email hosting serves as the foundation of professional communication for businesses. In contrast to standard web hosting, it focuses exclusively on the management of emails. Choosing the right email host ensures reliable delivery, robust security, and specialized features. This translates to seamless communication and a strong, trustworthy online presence for small businesses. Top Email Hosting Providers for Small Business Choosing the right email hosting provider is crucial for small businesses. Here are the top options to consider: Email Hosting ProviderKey FeaturesBest Suited For Google WorkspaceGmail for business, integration with Google Drive & MeetBusinesses seeking seamless collaboration & communication Microsoft OutlookPart of Microsoft 365, advanced calendar, integration with Office appsEnterprises requiring robust email & calendar features, Office users Zoho MailAd-free, built-in collaboration toolsBusinesses seeking an all-inclusive, ad-free solution RackspaceCloud-based, 24/7 customer supportCompanies reliant on uninterrupted email communication SendGridTransactional emails, detailed analytics for campaignsBusinesses with a focus on email marketing & tracking TitanDesigned for small businesses, custom domainsSmall businesses & freelancers aiming for a professional image PostmarkFast transactional emailsWeb apps needing immediate email notifications Amazon WorkMailSecure, integrates with AWS servicesAWS users & businesses looking for a comprehensive tool suite MailgunPowerful email APIs, caters to high email volumesTech-driven companies & developers FastmailSecure, ad-free, custom domain optionsCompanies prioritizing privacy & a personalized communication platform Google Workspace Google Workspace is a comprehensive suite offering Gmail for business, one of the top mail apps in the world. It’s seamlessly integrated with collaboration tools like Google Drive and Meet, streamlining organizational teamwork and communication. It’s also one of the easiest-to-use tools, known for its reliability, security features, and scalability. Microsoft Outlook Microsoft Outlook, part of Microsoft 365, is a powerhouse for email services. It not only delivers robust email capabilities but also boasts advanced calendar features and seamless integration with other Office applications. It’s also known for its reliability and ease of use. Zoho Mail Zoho Mail excels with its scalable, ad-free email hosting service. It features integrated collaboration tools, offering businesses a comprehensive solution for their communication and teamwork requirements. Rackspace Rackspace focuses on cloud-based email hosting. With 24/7 customer support, they provide reliable service, making them a top option for businesses that depend on email communication. SendGrid SendGrid is tailored for transactional emails and marketing campaigns. It provides detailed analytics that allows businesses to track the performance of their email communications, ensuring messages reach their intended recipients effectively. Titan Titan offers professional email hosting specifically designed for small businesses and freelancers. It includes options for custom domains, enabling businesses to present a polished and personalized image to their clients. Postmark Postmark shines in delivering fast and reliable transactional emails. This makes it an excellent choice for web applications that require immediate notifications, ensuring timely and accurate communication with users. Amazon WorkMail Amazon WorkMail is a secure, managed email service provided by Amazon Web Services. It seamlessly integrates with other AWS services, offering businesses a comprehensive suite of tools to support their operations. Mailgun Mailgun caters to developers and businesses handling high email volumes. It provides powerful email APIs that enable seamless integration and efficient management of email communications, making it a go-to choice for tech-driven companies. Fastmail Fastmail prides itself on offering a secure and ad-free email hosting service. With custom domain options and robust privacy features, it provides businesses with a reliable and private platform for their communication needs. https://youtube.com/watch?v=WaGp3CAgtuI%3Fsi%3DPn4_HvNv7-_gWnCK Choosing the Best Email Hosting for Your Needs: Our Methodology Choosing an email hosting provider is critical for ensuring reliable and professional email communication. Here’s our methodology and the essential factors we considered when creating our list, with each rated on a scale of one to ten, with ten being of utmost importance: Reliability and Uptime (Importance Scale: 10/10) High uptime guarantees to ensure consistent email availability. Reliable performance with minimal downtime. Security Features (Importance Scale: 10/10) Strong security measures, including spam filters and antivirus protection. Secure data centers and encryption for data protection. Storage Capacity (Importance Scale: 9/10) Adequate storage space for your business needs. Scalable options as your business and storage needs grow. Ease of Use and Accessibility (Importance Scale: 8/10) User-friendly interface for managing emails. Accessible via various devices, including mobile compatibility. Customer Support (Importance Scale: 9/10) Reliable and accessible customer support. Support channels like live chat, phone, and email assistance. Pricing and Scalability (Importance Scale: 8/10) Transparent pricing plans are suitable for small businesses. Scalability to accommodate business growth and additional users. Integration Capabilities (Importance Scale: 7/10) Compatibility with other business tools and software. Integration with productivity tools, CRM systems, etc. Domain Name Customization (Importance Scale: 8/10) Ability to use custom domain names for a professional appearance. Support for managing domain names. Spam and Virus Protection (Importance Scale: 9/10) Effective spam filtering and virus protection features. Regular updates to safeguard against new threats. Archiving and Backup (Importance Scale: 7/10) Options for email archiving and backup. Easy retrieval of archived emails for compliance and record-keeping. With these criteria in mind, we’ve analyzed a myriad of email hosting providers available in the market. Our recommendations aim to cater to diverse business needs, ensuring that your email communications remain smooth, secure, and efficient. Factors that Distinguish the Best Email Hosting Providers When selecting the best email hosting services, it’s crucial to understand the distinctive factors that can elevate one provider above its competitors. A top-notch email hosting provider doesn’t just offer a basic email service; it ensures that its users get an optimal experience tailored to their specific requirements. Here are the standout characteristics to look for: Unlimited Email Addresses: Adaptability: As businesses grow and evolve, their needs change. The capacity to create unlimited email addresses ensures that a company can adapt to new demands without needing to change providers. Cost Efficiency: Paying per email address can become expensive for large organizations. An unlimited option can offer better value for money in the long run. Uptime Guarantees: Reliability: A high uptime means that the service is available when you need it. This ensures consistent communication, which is vital for business operations. Reputation: Regular downtime can tarnish a company’s professional image. A reliable email hosting provider will prioritize uptime to maintain your business’s reputation. Responsive Customer Support: Accessibility: Excellent customer support is offered through various channels, including live chat, email, and phone. Timely Response: In the event of an issue, swift support can mean the difference between a minor hiccup and a major disruption. Robust Security Measures: Data Protection: With rising cyber threats, a top email hosting provider will implement strong encryption and firewalls to keep your data safe. Spam and Malware Filtering: An effective filtering system can prevent potentially harmful emails from reaching your inbox, keeping it clean and secure. Seamless Integration: Efficiency: Integration with other business tools, like CRM systems or collaboration platforms, can boost productivity by creating a unified workflow. Flexibility: The ability to integrate with a wide variety of tools means the email service can adapt to your specific business needs. The best email hosting providers are characterized not just by their basic offerings but by how they cater to the broader needs of businesses. From adaptability and reliability to robust security and integration capabilities, these elements set the best apart. Benefits of Premium Email Hosting Services vs. Free Email Services When it comes to email, choosing the right service can make a world of difference. Premium email hosting services offer several distinct advantages over their free counterparts: Why Choose Business Email Hosting Over Free Services Professionalism: Opting for a dedicated business email with a custom domain elevates your brand’s credibility. Unlike generic free addresses that lack a professional touch, it shows clients and partners that you’re serious about your business. Enhanced Security: Premium email hosting services prioritize your data’s safety. They offer advanced security features like encryption and robust spam protection, shielding your communication from potential threats that free services may not adequately address. Increased Storage: Business accounts offer larger storage options, which is beneficial for organizations with significant communication requirements. This means you won’t need to frequently delete emails or deal with restricted space, facilitating effective data retention and retrieval. Reliable Support: When issues arise, having reliable customer support can be a game-changer. Premium services often offer dedicated support teams ready to assist you promptly. In contrast, free platforms may leave you with limited assistance, potentially causing frustration and downtime. Choosing wisely can ensure a smooth and trouble-free email experience for your business. Optimizing Your Email Hosting Experience After choosing the ideal email hosting provider for your small business, the next step is to enhance your experience for optimal efficiency and productivity. Here are essential strategies to make the most of your email hosting service: Custom Domain Setup and Management Professional Image: Setting up a custom domain for your email addresses (e.g., yourname@yourcompany.com) significantly enhances your business’s professionalism. Ensure your provider offers easy domain management tools. Consistency Across Branding: Use your email domain to reinforce your brand identity across all communications. This consistency helps build trust and recognition with your clients. Implementing Advanced Security Measures Employee Training: Educate your team on the importance of security practices, such as recognizing phishing attempts and using strong passwords. Leverage Encryption: Utilize end-to-end encryption for sensitive communications to protect your data from unauthorized access. Streamlining Communication with Integration Centralize Tools: Integrate your email with other business tools like CRM systems, scheduling software, and project management platforms. This centralization can save time and reduce the risk of errors. Automate Workflow: Set up automation for repetitive tasks, such as email sorting and tagging, to improve efficiency. Utilizing Storage and Archiving Smartly Regular Cleanup: Encourage regular inbox cleanup to avoid storage issues and keep important communications accessible. Archiving Strategy: Use archiving features to maintain a clean inbox while ensuring that older emails are still retrievable for future reference. Leveraging Customer Support for Smooth Operations Proactive Problem Solving: Don’t hesitate to reach out to customer support for help in setting up features or troubleshooting issues. Feedback Loop: Share your thoughts with your provider regarding your experience and any features you would like to see, helping to drive future improvements. Continuously Monitoring and Adapting Review Performance: Continuously evaluate the effectiveness of your email hosting service in fulfilling your requirements. Identify opportunities for improvement and features that you may not be using to their full potential. Stay Updated: Keep abreast of any updates or new features from your provider. New functionalities could offer additional benefits to your business. FAQs: Best Email Hosting How do you change an email hosting provider without losing data? When transitioning to a new email hosting provider, begin by backing up all your existing emails and contacts. Next, update your DNS records to point to the new provider. Finally, synchronize your email client with the new service to ensure a seamless transition. Is separate email hosting needed with a web hosting provider? Yes, it’s generally advisable to have a separate email hosting account, even if you have web hosting services. This ensures dedicated resources for email, improving reliability and security. It also allows for specialized features and support, enhancing overall communication efficiency. Why choose the best email hosting services? Opting for the best email hosting services guarantees reliable communication. They offer advanced security, ample storage, seamless integration, and responsive customer support. These features collectively enhance your business’s professionalism and efficiency in managing electronic correspondence. What features make the best email hosting provider stand out? The best email hosting for small business providers excels in several key areas. They offer ample storage, robust security measures, seamless integration with other business tools, and top-notch customer support. Additionally, they provide advanced features like encryption and spam protection, setting them apart in terms of reliability and efficiency. Business users should also consider the devices and platforms where they want to be able to access email. For example, if you’re looking for the best email app for iphone, make sure your provider is compatible with that operating system. Image: Depositphotos This article, "The Best Email Hosting Providers for Small Businesses" was first published on Small Business Trends View the full article

Here is a selection of Posts from January 2025 that you will want to check out: Nine rules turnaround leaders can live by that don't involve 'fixing the culture' by @artpetty 4 Ways To Constantly Adapt by @JosephLalonde 5 Things Leaders Need to Quit Doing by @Mark_Sanborn It Don’t Take Much To Show A Little Love by @JohnBaldoni Success Through Synergy by @KevinPaulScott Genuine synergy rests on four essential pillars Sputnik Moments, Moonshot Visions by @jamesstrock What should our moonshot be? Minimum Levels of Stress by @morganhousel Thinking of Managing? Six reasons why you might love this role by @artpetty The Hard Truth About Mismanagement by MarleneChism @stopyourdrama Unlock Your Best Writing by Getting Enough Good Sleep. Here’s How. by @WallyBock Scale your impact as a manager—six areas where you need to do the heavy lifting by @artpetty How substitution is changing the game for me this year – and 4 ways to strategically use it in your leadership by @suzimcalpine A Part-Time Author’s Guide To Staying Motivated by @wallybock What Will You Commit to in 2025? 5 Leadership Steps to Your Best Year Yet by @gavin_adams The Top 10 Benefits Of Quality Leadership in 2025 by @BrianKDodd The Serve to Lead podcast with @jamesstrock: Historian and educator Elisabeth Griffith discusses American Women Making History: Past, Present & Future The Great Differentiator by @James_Albright Leadership and Main Visualizing the Strategy via @AdmiredLeader 60 Years Later: The Power of Churchill’s Leadership and Vision via @TheDaily_Coach Shake Off the TDS & Get to Work by @jamesstrock Senator Fetterman Shows How to Practice Politics in Our Fraught Moment. Persuasion is Plural by @chrbutler Noise is the default now. But the solution isn’t volume. 3 Tips To Increase Your Ability To Become More Resilient by @LaRaeQuy Resilience doesn’t mean feeling good all the time. Leaders Solve Problems by @KevinPaulScott How Do I Grow via @LeadershipMain by James Albright 3 Expressions Leaders Must Pay Attention To by @JosephLalonde Leadership 2025: Three Priorities You Can’t Ignore in the New Year by @Julie_WG What If I told You That You Could. . . .? by @DrNickMorgan Carry Yourself Like a Leader by @btreasurer Think Historically. Act Nationally. by @jamesstrock 15 Questions Leaders Can Use to Transform Challenging Team Members into High Performers by Sean Glaze @leadyourteam 5 Great Reads and Some Discoveries From 2024 by @wallybock Is your book idea ready for prime time? by @WallyBock See more on Twitter. * * * Follow us on Instagram and X for additional leadership and personal development ideas. View the full article

This post was written by Alison Green and published on Ask a Manager. It’s the Friday open thread! The comment section on this post is open for discussion with other readers on any work-related questions that you want to talk about (that includes school). If you want an answer from me, emailing me is still your best bet*, but this is a chance to take your questions to other readers. * If you submitted a question to me recently, please do not repost it here, as it may be in my queue to answer. View the full article

The cold weather has had me putting my Dutch oven through its paces the past couple weeks with a succession of stews, breads, and soups. Everything I make just seems to come out better during the winter, maybe because the thick cast iron emanates warmth long after I turn off the flame, or because removing the lid of the heavy pot always feels like opening a treasure chest. Whatever the reason, every meal has more than satisfied. This week, I tried out my crispy chicken and rice recipe, and I’d like to encourage you to do the same. Chicken and rice is one of those rare dishes with countless iterations from across the world. It’s an undeniably comforting combination, and if you have a family of picky eaters, it might be the one meal that everyone agrees on. Adding in a can of crushed tomatoes takes care of the "healthy" aspect, and a handful of olives adds a peppery, briny hit that elevates the entire dish. For me, the biggest allure of this recipe is the textural contrast of crispy chicken skin over juicy thigh meat, nestled in soft, yet perfectly resistant grains of tomato-coated rice. In order to get beautifully thin, crackling chicken skin, you have to render out the fat first. This will crisp the skin, develop the flavors, and give each piece of chicken a gorgeous, deeply browned color. Credit: Allie Chanthorn Reinmann I find that using my Dutch oven for this delivers the best results. The thick cast iron does an excellent job at holding onto and evenly distributing heat so you aren't left with one crispy side of a chicken thigh, and the other all floppy. (Don’t fret if you don’t have a fancy Dutch oven; my brand-less one is a wonder. I might name it Dutchie.) Once you add the liquids and rice, you can count on the heat retention to cook the grains at a slow and steady pace, effectively achieving multiple different textures, all with one pot. Credit: Allie Chanthorn Reinmann Aside from the initial sear, this dish spends most of its time on low heat. You can absolutely use a regular pot for this, but you may have to keep a closer eye on everything. For the crispiest possible chicken skin, I recommend salting it the night before and leaving it in your fridge, uncovered, overnight. The salt flavors the skin and draws out moisture, while leaving it unwrapped allows exterior moisture to evaporate. This way, when you’re ready to cook, you won’t trap steam between the skin and the hot pot. If you didn’t plan ahead, no worries: just use a paper towel to thoroughly blot the moisture off the skin before salting both sides of each chicken thigh. Credit: Allie Chanthorn Reinmann If you prefer chicken breast, you can use that instead of skin-on chicken thighs, but if you ask me, you are missing out. And if you’re in need of any other one-pot winter meals, check out this recipe for beans and sausage. Even among champions, it’s a winner. Dutch Oven Crispy Chicken and Rice RecipeIngredients: 1 tablespoon neutral cooking oil 4 skin-on chicken thighs Enough salt for both sides of chicken ½ medium yellow onion, chopped 1 clove garlic, peeled and crushed 1 x 15-ounce can crushed tomatoes 1 ½ to 2 cups broth 1 cup uncooked rice 1 teaspoon mixed seasonings (like onion powder, MSG, dried herbs, or chili powder) 10 jalapeño stuffed green olives, halved 1. Use a paper towel to blot the excess moisture from the thighs, especially on the skin side. Salt both sides of the chicken thighs. Add the oil to a Dutch oven and swirl the pot to coat the bottom. Place the chicken thighs skin-side down and turn the heat to medium. Allow the chicken to cook like this for about 10 to 15 minutes, or until the skin is very brown underneath. 2. Flip the chicken and cook the other side for about five minutes. Your chicken will cook through here, but if your thighs are particularly thick, check with a thermometer. 3. Remove the thighs carefully so you don’t break off the crisp skin. Place them on a plate to wait. Toss the onion and garlic into the pot and let them cook briefly, about one minute. Pour in the crushed tomatoes, 1 ½ cups broth, and the rice along with a teaspoon of any seasoning mix you typically enjoy. Mix it well, reduce the heat to a low simmer, and cover the pot with a lid. Cook the rice and sauce like this for 15 to 20 minutes, stirring occasionally. 4. At this point the rice will have absorbed the excess liquid and you should taste it. The rice should be just cooked, but not mushy. Add the chopped olives to the pot and mix them into the rice. Nestle the chicken thighs, skin-side up, into the rice so the meat is buried in the sauce but the skin is above the surface. Allow the dish to cook for another five minutes, uncovered. Serve immediately to enjoy the crispiest chicken skin and the most satisfying tomato rice. View the full article

Apple on Thursday disclosed its iPhone sales dipped slightly during the holiday-season quarter, signaling a sluggish start to the trendsetting company’s effort to catch up to the rest of Big Tech in the race to bring artificial intelligence to the masses. The iPhone’s roughly 1% drop in revenue from the previous year’s October-December period wasn’t entirely unexpected, given the first software update enabling the device’s AI features didn’t arrive until just before Halloween, and the technology still isn’t available in many markets outside the U.S. The countries still awaiting Apple’s AI suite include China, a key market where the company continued to lose ground. Although he didn’t mention China, Apple CEO Tim Cook told investors on a conference call that a software upgrade enabling the AI features in more European markets, as well as Japan and Korea will be rolling out in April. But in the past quarter Apple also was only able to eke out a modest revenue gain across its entire business, although the results came in ahead of the analyst projections that guide investors. The Cupertino, California, company earned $36.3 billion, or $2.40 per share, a 7% increase from the previous year. Revenue edged up from the previous year by 4% to $124.3 billion. Those numbers included iPhone revenue of $69.1 billion. In China, Apple’s total revenue registered $18.5 billion, an 11% decrease from the previous year. Part of that erosion in China reflected the iPhone’s shrinking market share in that country, where homegrown companies have been making more headway. Apple’s iPhone year-over-year shipments in China declined nearly 10% in the most recent quarter, while native companies Huawei and Xiaomi posted year-over-year increases of more than 20%, according to the research firm International Data Corp. “While China is a potential risk, we think the appeal of Apple products as a luxury product and the potential of AI innovations will keep demand steady in the country,” Edward Jones analyst Logan Purk wrote in a research note assessing the company’s quarterly report. The holiday-season results served to confirm bringing AI to the iPhone and Apple’s other products may not boost the company’s recently lackluster growth as much as investors initially thought it might after Cook unveiled the technology before a rapt crowd last June. The anticipation that an AI-infused iPhone would prod hordes of consumers to ditch their current devices and splurge on an upgrade is the main reason Apple’s stock price surged by 30% last year. But the sinking realization that an uptick in demand may take longer than expected has caused Apple’s shares to backtrack by 5% during the first month of the new year. The stock initially slipped slightly in extended trading after the numbers came out, but later reversed course and rose by more than 3% after Cook said Apple is seeing a record number of people upgrading their iPhones. “I could not feel more optimistic about our product pipeline,” Cook said during the conference call. “So I think there’s a lot of a lot of innovation left on the smartphone.” A management forecast calling for revenue that will at least match or exceed analyst projections for the January-March quarter also seemed to bolster investor confidence in the company. The concerns hovering around Apple’s weakening iPhone sales come against broader worries about whether AI will be as lucrative for U.S. tech companies as once envisioned after Chinese startup DeepSeek released a version of the technology that was built at a far lower cost than had been previously thought possible. Unlike tech peers such as Microsoft, Google corporate parent Alphabet Inc., and Facebook corporate parent Meta Platforms, Apple hasn’t been investing as heavily in AI—one of the reasons it has been seen as an industry laggard. But that restraint could work to its advantage if DeepSeek’s early breakthroughs in driving down AI costs gains momentum. Apple’s services division remained the company’s biggest moneymaker outside the iPhone, with revenue of $26.3 billion in the past quarter, a 14% increase from the previous year. Although the services division has been thriving for years, it generates more than $20 billion annually by locking in Google as the automatic search engine on the iPhone and other products. That deal is now under threat of being banned as part of the proposed punishment for Google’s search engine being declared an illegal monopoly. —Michael Liedtke, AP Technology Writer View the full article

The H-1B visa is a non-immigrant visa category in the United States, allowing U.S. employers to hire foreign workers in specialty occupations temporarily. These occupations typically require specialized knowledge and skills, often in fields such as technology, science, engineering, mathematics, and other related areas. Here, we’ll go over what is an H1B visa and all of the H-1B visa guidelines that small business owners should know before utilizing this option. Understanding the H1B Visa The H-1B visa is a nonimmigrant visa category established by the United States to allow U.S. employers to employ foreign workers in specialty occupations. These occupations typically require theoretical or technical expertise in specialized fields such as IT, finance, engineering, mathematics, science, medicine, and more. The primary intent behind the H-1B visa program is to help U.S. companies overcome labor shortages in certain high-skill sectors and to bring in diverse talents that can contribute to the U.S. economy. Key aspects of the H-1B visa include: Specialty Occupations: The visa is designated for jobs that necessitate a high level of specialized knowledge and at least the equivalent of a bachelor’s degree in a related field. Duration: Typically, an H-1B visa is granted for an initial period of three years, which can be extended to a maximum of six years; exceptions exist for certain circumstances. Annual Cap: There is an annual limit on the number of H-1B visas issued (commonly 65,000 under the regular cap and an additional 20,000 for those with a U.S. master’s degree or higher). Wage Requirements: Employers must pay H-1B workers at least the prevailing wage or the actual wage paid to similar positions, whichever is higher, to ensure the employment of foreign workers does not adversely affect the wages and working conditions of U.S. workers. Dual Intent: In contrast to many other nonimmigrant visa types, the H-1B visa permits “dual intent.” This means that individuals holding an H-1B visa can pursue and secure a Green Card while residing in the U.S. on that visa. Dependents: H-1B visa holders can bring their immediate family members (spouse and children under 21) to the U.S. under the H-4 visa category. In certain cases, H-4 visa holders may obtain work authorization. The H-1B visa acts as a gateway for foreign professionals who wish to bring their specialized skills to the U.S. workforce, while also providing a possible route to permanent residency. This program highlights the importance of meeting the demands of U.S. employers for specialized talent while also safeguarding the interests of U.S. workers. The Role of Citizenship and Immigration Services The U.S. Citizenship and Immigration Services (USCIS) is the federal agency responsible for processing H-1B visa petitions and ensuring that employers and foreign workers meet the requirements for this visa category. USCIS is crucial in adjudicating H-1B visa applications and issuing approvals. Eligibility of Foreign Workers for an H 1B Visa To be eligible for an H-1B visa, foreign workers must meet certain criteria, including: Having a job offer from a U.S. employer. The job must be in a specialty occupation. Possessing the required education and qualifications for the position, with supporting documents. The employer must file a petition on behalf of the foreign worker. There must be an available slot under the H-1B visa cap if it falls under the annual numerical limit (details provided below). Educational and Professional Requirements H-1B visa applicants typically must possess at least a bachelor’s degree or an equivalent qualification in their specific field. Certain roles may necessitate advanced degrees or specialized certifications based on the job requirements. The applicant’s educational qualifications must be directly related to the job they are offered, in theoretical and practical application. In certain situations, relevant work experience and professional accomplishments may be accepted as a substitute for formal education. The H-1B Visa Application Process The H-1B visa electronic registration process for application typically involves the following steps: Employer’s Labor Condition Application (LCA): To ensure compliance with labor conditions and to confirm that they will pay the H-1B worker the prevailing wage, the employer is required to submit an LCA to the U.S. Department of Labor (DOL). Employer’s Form I-129 Petition: The employer submits Form I-129, known as the Petition for a Nonimmigrant Worker, to USCIS. This form must include details regarding the job, the qualifications of the foreign worker for the position, and additional necessary information. USCIS Processing: USCIS reviews the petition and, if approved, issues an I-797 Notice of Action. If the H-1B visa is subject to the annual cap (explained below), it may be entered into the H-1B lottery. Consular Processing or Change of Status: If the foreign worker is outside the U.S., they must apply for an H-1B visa at a U.S. embassy or consulate. If the worker is already in the U.S., they may apply for a change of status to H-1B. StepDescriptionResponsibilityKey Documents/Requirements Employer's Labor Condition Application (LCA)The employer must file an LCA with the U.S. Department of Labor (DOL) to attest that they will pay the H-1B worker the prevailing wage and comply with specific labor conditions.Employer- LCA (Form ETA-9035) filed with DOL - Documentation to prove the prevailing wage for the occupation - Attestation of working conditions Employer's Form I-129 PetitionThe employer files Form I-129, Petition for a Nonimmigrant Worker, with USCIS, including details about the job and the foreign worker's qualifications.Employer- Form I-129 - LCA approval from DOL - Proof of the foreign worker's qualifications (degrees, work experience) - Job offer and description USCIS ProcessingUSCIS reviews the Form I-129 petition and, if approved, issues an I-797 Notice of Action. The petition may be entered into the H-1B lottery if subject to the annual cap.U.S. Citizenship and Immigration Services (USCIS)- I-797 Notice of Action (approval notice) - If subject to the cap, potential entry into the H-1B lottery Consular Processing or Change of StatusDepending on the worker's location, they must either apply for an H-1B visa at a U.S. embassy/consulate or apply for a change of status to H-1B if they are already in the U.S.Foreign Worker- For consular processing: DS-160 form, passport, photo, I-797, interview at U.S. embassy/consulate - For change of status: I-539 form (Application to Extend/Change Nonimmigrant Status), I-797 - Supporting documents (e.g., qualifications, job offer) The Role of Employers in the H1 B Visa Process Employers are responsible for: Paying the H-1B worker the prevailing wage for the occupation and location. Complying with the terms and conditions of the approved LCA. Providing a safe and conducive working environment. Obtaining labor certifcation by filing the necessary forms and fees with USCIS. Maintaining proper records and documentation. Prevailing Wage and the H-1B Visa Wages for H-1B workers are typically determined based on the prevailing wage for the occupation in the geographic location where the work will be performed. The DOL provides wage data to establish the minimum salary requirement for the foreign employee. H1B Visa Caps and Limitations There are two main types of H-1B visa caps: Regular Cap: This is the annual limit on the number of new H-1B visas available, set at 65,000. Master’s Cap: An additional 20,000 visas are available for foreign workers with a master’s degree or higher from a U.S. institution. Certain organizations, such as universities and nonprofit research institutions, are exempt from these caps. H-1B workers performing labor or services in the Commonwealth of the Northern Mariana Islands (CNMI) and Guam may also be exempt from the H-1B cap, according to the Consolidated Natural Resources Act. H-1B workers in Guam and the Northern Mariana Islands are exempt from the H-1B cap if their employers file the petition before the end of the specified time frame. Specialty Occupations and H-1B Visa Allocations H-1B visas are typically granted for jobs in specialty occupations, which often include fields like technology, engineering, science, mathematics, medicine, and business. These occupations require specialized knowledge and skills. Renewal and Extension of an H-1B Visa H-1B visas are initially issued for a period of up to three years and can be extended for an additional three years, allowing for a maximum stay of six years. These extensions are generally contingent upon continued employment with the same employer. Transition from H-1B Visa to Permanent Residency H-1B visa holders can transition to permanent residency (green card) if their employer sponsors them for an employment-based green card. This process can take several years and involves multiple stages, including labor certification and a petition to USCIS.Resources Act. https://youtube.com/watch?v=RMnI5HFu4mU%3Fsi%3DST5T15sGIe_vDOwL FAQs: What is an H-1B Visa What is the duration of an H-1B visa? A standard H-1B visa is typically issued for a duration of up to three years. It can be extended for an additional three years, allowing for a maximum total stay of six years. In certain situations, H-1B visa holders may qualify for extensions beyond the six-year limit if they are actively pursuing permanent residency (green card). Can H-1B visa holders bring dependents to the U.S.? H-1B visa holders can bring their immediate family members (spouse and unmarried children under 21) to the U.S. under H-4 dependent visas. H-4 visa holders can live in the U.S. but are not authorized to work, with limited exceptions. What happens if an H-1B visa holder loses their job? If an H-1B visa holder loses their job, they are typically required to leave the U.S. unless they find another employer willing to sponsor them for a new H-1B visa or a change of status to a different visa category. Some H-1B workers may have a grace period of up to 60 days to find new employment or depart the country, depending on their specific circumstances. Are there any other ways to temporarily employ foreign workers in the US? Apart from the H-1B visa, there are several other visa categories that allow U.S. employers to hire temporary foreign workers. These include: H-2A and H-2B visas for seasonal agricultural and non-agricultural workers, respectively. L-1 visas for intracompany transferees. O visas for individuals with extraordinary ability or achievement. TN visas for Canadian and Mexican professionals under the U.S.-Mexico-Canada Agreement (USMCA). How does the H-1B visa differ from other work visa categories? The H-1B visa is specifically designed for foreign workers in specialty occupations, typically requiring a bachelor’s degree or higher. It is employer-sponsored and is often used in industries such as technology, engineering, and healthcare. Other visa categories have different eligibility criteria and purposes. For example, H-2A and H-2B visas are for temporary, non-professional workers. Read more about what is an h2b visa here. L-1 visas are for intracompany transfers, and O visas are for individuals with extraordinary skills or achievements. Each visa category has its own set of requirements, limitations, and application processes. Image: Depositphotos This article, "What is an H-1B Visa?" was first published on Small Business Trends View the full article

The H-1B visa is a non-immigrant visa category in the United States, allowing U.S. employers to hire foreign workers in specialty occupations temporarily. These occupations typically require specialized knowledge and skills, often in fields such as technology, science, engineering, mathematics, and other related areas. Here, we’ll go over what is an H1B visa and all of the H-1B visa guidelines that small business owners should know before utilizing this option. Understanding the H1B Visa The H-1B visa is a nonimmigrant visa category established by the United States to allow U.S. employers to employ foreign workers in specialty occupations. These occupations typically require theoretical or technical expertise in specialized fields such as IT, finance, engineering, mathematics, science, medicine, and more. The primary intent behind the H-1B visa program is to help U.S. companies overcome labor shortages in certain high-skill sectors and to bring in diverse talents that can contribute to the U.S. economy. Key aspects of the H-1B visa include: Specialty Occupations: The visa is designated for jobs that necessitate a high level of specialized knowledge and at least the equivalent of a bachelor’s degree in a related field. Duration: Typically, an H-1B visa is granted for an initial period of three years, which can be extended to a maximum of six years; exceptions exist for certain circumstances. Annual Cap: There is an annual limit on the number of H-1B visas issued (commonly 65,000 under the regular cap and an additional 20,000 for those with a U.S. master’s degree or higher). Wage Requirements: Employers must pay H-1B workers at least the prevailing wage or the actual wage paid to similar positions, whichever is higher, to ensure the employment of foreign workers does not adversely affect the wages and working conditions of U.S. workers. Dual Intent: In contrast to many other nonimmigrant visa types, the H-1B visa permits “dual intent.” This means that individuals holding an H-1B visa can pursue and secure a Green Card while residing in the U.S. on that visa. Dependents: H-1B visa holders can bring their immediate family members (spouse and children under 21) to the U.S. under the H-4 visa category. In certain cases, H-4 visa holders may obtain work authorization. The H-1B visa acts as a gateway for foreign professionals who wish to bring their specialized skills to the U.S. workforce, while also providing a possible route to permanent residency. This program highlights the importance of meeting the demands of U.S. employers for specialized talent while also safeguarding the interests of U.S. workers. The Role of Citizenship and Immigration Services The U.S. Citizenship and Immigration Services (USCIS) is the federal agency responsible for processing H-1B visa petitions and ensuring that employers and foreign workers meet the requirements for this visa category. USCIS is crucial in adjudicating H-1B visa applications and issuing approvals. Eligibility of Foreign Workers for an H 1B Visa To be eligible for an H-1B visa, foreign workers must meet certain criteria, including: Having a job offer from a U.S. employer. The job must be in a specialty occupation. Possessing the required education and qualifications for the position, with supporting documents. The employer must file a petition on behalf of the foreign worker. There must be an available slot under the H-1B visa cap if it falls under the annual numerical limit (details provided below). Educational and Professional Requirements H-1B visa applicants typically must possess at least a bachelor’s degree or an equivalent qualification in their specific field. Certain roles may necessitate advanced degrees or specialized certifications based on the job requirements. The applicant’s educational qualifications must be directly related to the job they are offered, in theoretical and practical application. In certain situations, relevant work experience and professional accomplishments may be accepted as a substitute for formal education. The H-1B Visa Application Process The H-1B visa electronic registration process for application typically involves the following steps: Employer’s Labor Condition Application (LCA): To ensure compliance with labor conditions and to confirm that they will pay the H-1B worker the prevailing wage, the employer is required to submit an LCA to the U.S. Department of Labor (DOL). Employer’s Form I-129 Petition: The employer submits Form I-129, known as the Petition for a Nonimmigrant Worker, to USCIS. This form must include details regarding the job, the qualifications of the foreign worker for the position, and additional necessary information. USCIS Processing: USCIS reviews the petition and, if approved, issues an I-797 Notice of Action. If the H-1B visa is subject to the annual cap (explained below), it may be entered into the H-1B lottery. Consular Processing or Change of Status: If the foreign worker is outside the U.S., they must apply for an H-1B visa at a U.S. embassy or consulate. If the worker is already in the U.S., they may apply for a change of status to H-1B. StepDescriptionResponsibilityKey Documents/Requirements Employer's Labor Condition Application (LCA)The employer must file an LCA with the U.S. Department of Labor (DOL) to attest that they will pay the H-1B worker the prevailing wage and comply with specific labor conditions.Employer- LCA (Form ETA-9035) filed with DOL - Documentation to prove the prevailing wage for the occupation - Attestation of working conditions Employer's Form I-129 PetitionThe employer files Form I-129, Petition for a Nonimmigrant Worker, with USCIS, including details about the job and the foreign worker's qualifications.Employer- Form I-129 - LCA approval from DOL - Proof of the foreign worker's qualifications (degrees, work experience) - Job offer and description USCIS ProcessingUSCIS reviews the Form I-129 petition and, if approved, issues an I-797 Notice of Action. The petition may be entered into the H-1B lottery if subject to the annual cap.U.S. Citizenship and Immigration Services (USCIS)- I-797 Notice of Action (approval notice) - If subject to the cap, potential entry into the H-1B lottery Consular Processing or Change of StatusDepending on the worker's location, they must either apply for an H-1B visa at a U.S. embassy/consulate or apply for a change of status to H-1B if they are already in the U.S.Foreign Worker- For consular processing: DS-160 form, passport, photo, I-797, interview at U.S. embassy/consulate - For change of status: I-539 form (Application to Extend/Change Nonimmigrant Status), I-797 - Supporting documents (e.g., qualifications, job offer) The Role of Employers in the H1 B Visa Process Employers are responsible for: Paying the H-1B worker the prevailing wage for the occupation and location. Complying with the terms and conditions of the approved LCA. Providing a safe and conducive working environment. Obtaining labor certifcation by filing the necessary forms and fees with USCIS. Maintaining proper records and documentation. Prevailing Wage and the H-1B Visa Wages for H-1B workers are typically determined based on the prevailing wage for the occupation in the geographic location where the work will be performed. The DOL provides wage data to establish the minimum salary requirement for the foreign employee. H1B Visa Caps and Limitations There are two main types of H-1B visa caps: Regular Cap: This is the annual limit on the number of new H-1B visas available, set at 65,000. Master’s Cap: An additional 20,000 visas are available for foreign workers with a master’s degree or higher from a U.S. institution. Certain organizations, such as universities and nonprofit research institutions, are exempt from these caps. H-1B workers performing labor or services in the Commonwealth of the Northern Mariana Islands (CNMI) and Guam may also be exempt from the H-1B cap, according to the Consolidated Natural Resources Act. H-1B workers in Guam and the Northern Mariana Islands are exempt from the H-1B cap if their employers file the petition before the end of the specified time frame. Specialty Occupations and H-1B Visa Allocations H-1B visas are typically granted for jobs in specialty occupations, which often include fields like technology, engineering, science, mathematics, medicine, and business. These occupations require specialized knowledge and skills. Renewal and Extension of an H-1B Visa H-1B visas are initially issued for a period of up to three years and can be extended for an additional three years, allowing for a maximum stay of six years. These extensions are generally contingent upon continued employment with the same employer. Transition from H-1B Visa to Permanent Residency H-1B visa holders can transition to permanent residency (green card) if their employer sponsors them for an employment-based green card. This process can take several years and involves multiple stages, including labor certification and a petition to USCIS.Resources Act. https://youtube.com/watch?v=RMnI5HFu4mU%3Fsi%3DST5T15sGIe_vDOwL FAQs: What is an H-1B Visa What is the duration of an H-1B visa? A standard H-1B visa is typically issued for a duration of up to three years. It can be extended for an additional three years, allowing for a maximum total stay of six years. In certain situations, H-1B visa holders may qualify for extensions beyond the six-year limit if they are actively pursuing permanent residency (green card). Can H-1B visa holders bring dependents to the U.S.? H-1B visa holders can bring their immediate family members (spouse and unmarried children under 21) to the U.S. under H-4 dependent visas. H-4 visa holders can live in the U.S. but are not authorized to work, with limited exceptions. What happens if an H-1B visa holder loses their job? If an H-1B visa holder loses their job, they are typically required to leave the U.S. unless they find another employer willing to sponsor them for a new H-1B visa or a change of status to a different visa category. Some H-1B workers may have a grace period of up to 60 days to find new employment or depart the country, depending on their specific circumstances. Are there any other ways to temporarily employ foreign workers in the US? Apart from the H-1B visa, there are several other visa categories that allow U.S. employers to hire temporary foreign workers. These include: H-2A and H-2B visas for seasonal agricultural and non-agricultural workers, respectively. L-1 visas for intracompany transferees. O visas for individuals with extraordinary ability or achievement. TN visas for Canadian and Mexican professionals under the U.S.-Mexico-Canada Agreement (USMCA). How does the H-1B visa differ from other work visa categories? The H-1B visa is specifically designed for foreign workers in specialty occupations, typically requiring a bachelor’s degree or higher. It is employer-sponsored and is often used in industries such as technology, engineering, and healthcare. Other visa categories have different eligibility criteria and purposes. For example, H-2A and H-2B visas are for temporary, non-professional workers. Read more about what is an h2b visa here. L-1 visas are for intracompany transfers, and O visas are for individuals with extraordinary skills or achievements. Each visa category has its own set of requirements, limitations, and application processes. Image: Depositphotos This article, "What is an H-1B Visa?" was first published on Small Business Trends View the full article

The Chinese artificial intelligence app DeepSeek could not be accessed on Wednesday in Apple and Google app stores in Italy, the day after the country’s data protection authority requested information on its use of personal data. Ireland’s Data Protection Commission said it had also requested information from DeepSeek about data processing in relation to Irish users. DeepSeek last week launched a free AI assistant that it says uses less data at a fraction of the cost of incumbent services. By Monday, the assistant had overtaken U.S. rival ChatGPT in downloads from Apple’s App Store, sparking panic among tech stock investors. “The news of the withdrawal of the app was only a few hours ago, I cannot say whether it is due to us or not,” the head of the Italian data regulator, Pasquale Stanzione, was quoted as saying by news agency ANSA. “Our office will launch an in-depth investigation to see if GDPR rules are being respected,” Stanzione added, according to ANSA, referring to European Union data protection regulation. The Italian regulator, known as the Garante, said on Tuesday it wanted to know what personal data is collected, from which sources, for what purposes, on what legal basis, and whether it is stored in China. It gave DeepSeek and its affiliated companies 20 days to respond. Stanzione also said the regulator was seeking reassurances on safeguarding for underage users of the app, on the avoidance of bias and avoiding electoral interference. A notice displayed to Italian customers on Apple’s App Store said the app was “currently not available in the country or area you are in.” A message on the Google app platform said the download “was not supported” in Italy. DeepSeek seemed to be still operational for Italian users who had previously downloaded the application, and was available for download and working on Wednesday in other European Union countries and in Britain. In Germany, an interior ministry spokesperson said the government was monitoring AI applications for potential interference before the February 23 national election. “Of course, the security authorities are concerned with AI applications and possible manipulation, possible influence on the formation of public opinion through AI applications, especially now in view of the Bundestag elections,” the spokesperson said, without naming any specific models. Italy’s Garante is one of Europe’s most active watchdogs on the use of AI. Two years ago it briefly banned the use of Microsoft-backed ChatGPT over suspected breaches of EU privacy rules. Ireland’s Data Protection Commission is the lead EU regulator for most of the top U.S. internet firms due to the location of their EU operations in Ireland, but DeepSeek has not designated Ireland as its EU headquarters. ($1 = 0.9618 euros) —Elvira Pollina, Reuters View the full article

Here is a recap of what happened in the search forums today...View the full article

Learning how to sell SEO isn’t easy. Why? Your prospects don’t want to buy SEO—they want to buy results. I learned this the hard way. After years of trial and error, I found a system. It consistently delivers what people want: more customers, revenue, and growth. In fact, I’ve maintained a 75% close rate by focusing on one thing: demonstrating value before asking for the sale. Think about it: AI advancements. Nontraditional search results. Constant algorithm shifts. SEO looks different every year. But these changes have made skilled SEOs more valuable than ever. In this guide, you’ll learn my exact process for selling SEO services, backed by insights from industry veterans who’ve closed millions in SEO deals. 1. Prepare Your Sales Toolkit As the saying goes, “Failing to prepare is preparing to fail.” In other words, don’t wing it. Sure, you can eventually throw stuff at the wall and see what sticks. But if you want to successfully sell SEO services, you’ll need a few essentials. Build Trust with Case Studies Case studies are your bread and butter of selling. They’re proof you know what you’re doing and an opportunity to show exactly what you can accomplish for your clients. The key is to be specific. You didn’t just increase demo requests. You grew inbound leads by 40% with conversion-focused content marketing. See the difference? The more detail you provide, the easier it is for clients to envision these results for themselves. And the likelier they are to trust you. It’s especially helpful if you have a case study that addresses each client’s specific needs. Kevin Indig, a growth advisor who has worked with companies like Nextdoor, Dropbox, Hims, and Reddit, believes there’s nothing more powerful than demonstrating real results. Build out references and projects you can showcase. Very early on, it’s important to be able to show what the work for a client could look like at the hand of a live example. If you’ve done it for someone else, you can do it for them, too. Another perk? Case studies are versatile. Present them during client calls to get buy-in. And highlight them on your site for prospects to read. Pro tip: New to SEO? Exchange free or discounted SEO work for case studies and testimonials. For example, offer a free technical audit to a small business. Once they start seeing results, ask if you can document their success story. Collect High-Impact Testimonials Case studies are great. But testimonials hit differently. Why? Because they come directly from your happy clients. When clients explain the impact you’ve had on their business, it boosts your credibility with prospects. So, let them be your ambassadors. Follow these steps to collect testimonials: Text or email clients a short feedback form Ask them to share specific results (metrics help) Keep it simple: “What was your biggest win from working with us?” Offer to draft it for them (just get their approval) Even better: Ask for a video testimonial. If clients are willing to have their face and brand associated with your business, that’s a ringing endorsement. It doesn’t get much better than that. No matter how you collect the testimonial, what matters most is that it comes from a reputable person in the company. Aim for a VP of marketing or founder for the most significant impact. Pro tip: Place your best testimonials on high-traffic pages, such as pricing, services, and contact pages. Highlight them in post-discovery call emails and on social media to seal the deal. Create a Lead Qualification System Time is money. Don’t waste it on unqualified leads. Before you even have a first call with your prospects, ensure they fit your ideal client profile (ICP). Make sure they: Are the right type of company you want to work with Are actually in need of your services Aren’t looking to just sell you on something (it happens more often than you think) Pro tip: Asking for project details is usually the best way to qualify a lead. It also helps you set expectations for your role and prepare for the initial discovery call. This way, you come to the meeting with a personalized approach that reflects what they actually need and explains how you can help. So, how do you have a qualifying process before a prospect even reaches out to you? Your contact form is your best friend here. Add qualifying questions that will tell you from the get-go if this lead has potential. Here’s what your contact form should ask: Budget range Services they need Project details How they found you In my experience, the responses will tell you whether they’re a legitimate lead 95% of the time. Further reading: What Are Lead Magnets? Invest in a CRM I won’t lie—not having customer relationship management (CRM) software was probably the worst mistake I’ve made as a consultant. It took me around six months to finally realize this. That’s six months of lost revenue, wasted time, and unnecessary stress. If I ever had more than five leads contact me at once, it was just pure chaos managing them with a spreadsheet. If you’re a solo SEO consultant or freelancer, I can’t recommend using a CRM enough. You’ll be able to: Manage and track your prospects See which leads are hot, warm, or cold See how long it’s been since a lead contacted you Qualify that lead by seeing which company they’re from I would personally recommend HubSpot as the best all-in-one CRM–especially if you’re a new SEO. It can manage all your sales data and give you access to a full range of marketing tools. But a few other CRMs worth looking into would be: Semrush Apollo.io Salesforce ClickUp Decide on Your SEO Services Want to know why many SEOs struggle to close deals? They’re not specific enough about the SEO services they offer. Here’s what I mean: Don’t just say you “do SEO.” Instead, decide what services you’ll offer and be specific when you describe them: Technical SEO for enterprise companies Content creation for B2B SaaS Link building for ecommerce sites Niche down whenever possible. Once you control a niche, whether B2B SaaS, home care, or legal SEO, it will be much easier to grow from there. I learned that the hard way when I first started posting on LinkedIn. My niche and SEO posts were too broad. The posts helped grow my followers quickly but not my revenue. The majority of my followers were SEOs, not my actual ideal client profile. So, I wasn’t generating leads. That changed pretty quickly after I nailed down my niche. After focusing my posts on B2B SaaS to help target my ICP—marketing VPs—I saw better results. Instead of competing with every SEO agency out there, I have an easier time being seen by my ICP. Plus, they know my services are designed specifically for them. Another important decision will be how you want to structure your services. Kevin recommends creating a clear distinction between freelancer and consultant work. You need to know very clearly whether you want to do the work (freelancer) or guide/advise (advisor). Early on, I did a lot of the leg work because that’s where I felt most comfortable, but that didn’t match the advisor prices I charged and wasn’t what I actually wanted to do. So, it’s important to know what work you want to do and where you can provide the biggest impact. If you want to advise, don’t agree to do any busy work. Focus on the strategy. You’ll likely have to learn your preferences by trial and error at first. But don’t be afraid to adjust if you have to. Choose Your Pricing Model Like your services, you’ll want to have your pricing figured out upfront, too. This works well for a few reasons: You understand your worth before going into a client call You can use it to qualify leads before they reach out You avoid being lowballed during calls Let me break down the four main ways to price SEO services: First, there’s retainer pricing. Clients pay a fixed monthly fee for ongoing SEO work. You commit to a set number of hours each month. Next, there’s package pricing. This is what I use. Clients can choose from different packages that best suit their needs for SEO. Here’s how I structure it: SEO audit: $1,500 SEO consulting: $2,000 Fractional SEO: $3,500 Full management SEO: $6,000 Your third option is value-based pricing. It’s riskier but can pay off big. You set goal targets with clients and get bonus compensation when you hit them. Finally, there’s hourly pricing. You bill based on actual time spent on SEO tasks. This is great for one-off projects. Pro tip: Price your services based on value. Low rates might seem like a path to more clients, but they can attract lower-quality clients. My highest-paying clients are always my best clients—they pay on time, are pleasant to work with, and trust my expertise. Keep in mind that every model is dependent on what works for you. I’m personally a big fan of package pricing. But that’s because I want my work to prioritize value over output. Optional: Gather Proof You Can Rank Want to know one of my best-selling tools? My own SEO results. Think about it: What better way to prove your SEO skills than having prospects find your website through Google? It’s an instant trust signal. In fact, organic search is one of my most consistent channels for new leads. But here’s the catch: Don’t just rank for random topics. Rank for topics related to your services: Best SEO agencies for lawyers Technical SEO for Shopify websites B2B SaaS SEO consultant There’s no denying that building SEO authority from scratch is tough. I learned this firsthand when launching my site. Competing against established SEO websites with zero website authority? Not easy. Here’s my best advice: Run PPC campaigns while your SEO compounds. This keeps your lead pipeline full while you build organic visibility. Further reading: SEO vs. SEM: What’s the Difference? 2. Find Prospects Successful SEO sales require a reliable lead-generation system. Here’s how I use both inbound and outbound marketing to build a steady stream of qualified prospects. Inbound Prospects Inbound marketing is the process of creating valuable content that attracts potential customers to your site when they’re actively looking for solutions. This is the channel I’m most familiar with. And the one that provides the most long-term value. With inbound, you can build a long-term community that’s invested in your brand and create a stronger pipeline for leads at a much lower acquisition cost. So, how do you find high-quality leads? It depends on your services and industry. Personally, I’ve found the most success with: SEO: Targeting high-intent searches coming directly from my audience Reddit: Answering questions on subreddits where my ICP is YouTube: Creating videos that help my audience overcome industry challenges. Works great for repurposing content, too. Email marketing: Nurturing my email audience by sending them highly valuable content directly to their inbox LinkedIn: Posting thought leadership content that establishes me as an expert within my field As you can see, organic search and social are among my top traffic sources: [missing ss] When you’re starting out, I recommend playing around with each channel. Once you find the channel that works, double down on it. Pro tip: Don’t stretch yourself too thin. If you’re solo, it’s better to comfortably handle one or two channels than struggle with five. The goal is to build a community interested in your brand through quality content—not spam your audience. Outbound Prospects Outbound marketing is when you reach out to prospects through various methods rather than waiting for them to find you. While I’m pro inbound marketing, it can be inconsistent. Outbound can make up for that. There are a few different ways you can target outbound prospects. But the ones that work the best for me are: Cold outreach Social ads PPC For example, I use a template similar to this to reach out to potential prospects through email: Hi [Name],I noticed [company name]‘s content showing up for [specific keyword] but ranking on page 2. Looking at your competitors [(Competitor 1)] and [(Competitor 2)], there’s a clear opportunity to capture more organic traffic with some technical improvements. I’ve helped other [industry] companies like [reference company] improve their search visibility and recently published a case study breaking down the exact process we used to increase their organic traffic by [X]%. Would you be interested in seeing the case study? It includes specific tactics you could implement, whether you work with us or not. Either way, I’ve also spotted a few quick SEO wins for your site that I’m happy to share. Best, [Your name] You can also use LinkedIn for outreach, but don’t expect to take the same approach as email. Focus on social selling. Interact with your ICP and find something in common with them. Then, reach out to them. Don’t treat them as just another automated message. Focus on building an actual relationship with them. Then, once the time is right, see if they’d be open to a coffee chat. Ask if they’re facing any challenges with SEO and offer advice on how to help. Chances are, they might just be willing to delegate that to you, anyway. But when you’re deciding which marketing channels to use, I recommend this approach: Pro tip: Blend one outbound channel with one inbound. Outbound brings quick wins, while inbound builds long-term success. Together, they offer a balance of quick wins and sustainable growth for long-term success. 3. Offer Strategy Calls This step is often called a “discovery call.” But I recommend using strategy call instead. Why? Well, you want to demonstrate perceived value before prospects even contact you—an additional incentive for them to take that next step. And “strategy” implies they’ll get something tangible out of this call. For example, point out issues they can fix right after the call. It’s an easy way to show you’re invested in them and have done your research. Use this call to discuss your services and offer a glimpse into what working with you looks like to see the best conversion rates. Learn More About Your Prospect Use the first call strictly as a way to understand the company and what’s currently going on with its marketing efforts. I even recommend using a questionnaire to help you run through the call. Here’s what I ask every prospect: What do you hope to achieve with this call? What are your long-term SEO goals? What’s your current SEO strategy? What makes your product unique? Who are your decision-makers? How does your sales process work? What sets you apart from competitors? I usually ask these questions to help prepare myself for the SEO audit in the next step. But prospects also appreciate that you seem invested in their company. You’re obviously not just pitching yourself and are actively looking to learn more about them—something that’s often rare during the discovery phase. Focus on Early Wins Here’s a persuasive tactic: Give prospects actionable tips during the call. Point out easy fixes they’ve missed to highlight your expertise and prove your worth. For example: “I noticed your product pages aren’t targeting money keywords. Here’s a quick fix that could boost your traffic…” Or “I researched some easy keywords you’d be able to rank for quickly. This includes…” This gives prospects a reason to develop early trust with you. This is something my friend Jacob Statler, founder of Stat Digital, highly recommends doing: Show your prospects how you can get them quick wins that tie back to revenue. If possible, get them a win before working together during the sales process. SEOs often give away high-level audits that they auto-generated with a tool, but these are usually not very actionable. I like to create mini-action plans of easy-to-implement opportunities. This builds trust and shows competency. And if that quick win translates to results, all the better for you. Highlight What Their Competitors Are Doing This is such an underrated strategy. If you think I’m joking, try it out for yourself. I’ve been stumped before getting clients to commit to something. But the moment I mention a direct competitor doing something they aren’t, they get tunnel vision. This includes: Their competitors’ top traffic channels Articles their competitors have that they don’t Articles their competitors created against them (this is my go-to if a client is ever opposed to creating alternative or category content) It’s almost an immediate way to motivate your prospects, especially if you’re facing early resistance to a tactic you’re recommending. You can conduct competitor research in a few ways, but I usually recommend using the following tools: Semrush competitor analysis tools SpyFu Pro tip: Offer the SEO audit at the end of your strategy call or follow up with an email to get it scheduled right away. 4. Schedule an SEO Audit Think about how many agencies and consultants are pitching your prospects right now. Chances are you aren’t the only one being considered. If you don’t make an impression, you’ll get lost in the crowd. The solution? SEO audits. Pro tip: Always lock in the audit with a hard date. Leaving the audit timeline open is a deal-killer. I schedule the audit presentation right after the discovery call. Vague follow-ups kill momentum. Position the Audit as a Roadmap, Not a Selling Technique Audits are my secret sauce for selling SEO services. Why do they work so well? I go above and beyond. While others send automated reports, I tailor each audit to my client. This means I: Never use a template; I always start fresh Look at their product/offering/industry/ICP to put together my recommendations Focus on specific tactics that drive value and have an expected outcome I’ve found it not only gets additional buy-in but also keeps leads moving through the pipeline. Once prospects see the issues affecting their site, they’re way more motivated to get started with services. But this isn’t a selling technique. If clients see the audit as a pitch, then you’re just another company pitching them. When you position your audit as a roadmap, it’s much easier to present a legitimate vision for the client. Ben Goodey, founder of the SEO growth agency Spicy Margarita, agrees that leading with value is essential. My top advice for those looking to sell SEO? Know your audience doesn’t want to buy SEO. They’re business owners or team leaders who want to buy results—that is what you should focus on selling. In my experience closing clients, the more freely you share your “how,” the more trust and enthusiasm you build with a client. So, share your tactics openly—people are typically willing to take a risk working with you if you’re an expert. The idea is that the audit should be so helpful prospects can take the information and use it on their own. “But why would you do that?” Sure, it sounds like it wouldn’t make sense. But think about most companies that lack internal marketing teams. Most of the time, they don’t want to handle marketing and SEO themselves. They would rather outsource it to another team. So, even though they COULD take the audit and run, chances are they’d rather have someone else manage it anyway. Plus, if they do decide to move forward, it shows their level of trust in what you’re proposing. Which is a great sign for longer-term engagements. If you didn’t schedule the audit at the end of your strategy call, use this template to follow up by email: Subject: Next Steps – [Company Name] SEO Strategy Hi [Name], Thank you for taking the time to discuss [Company Name]‘s SEO goals today. I wanted to follow up with a quick summary of what we covered and outline our next steps. Your main goal: [specific goal mentioned in call] Current challenges: [1-2 key challenges mentioned] Priority areas: [2-3 areas of focus] During our call, I noticed [specific quick win mentioned during call]. You can implement this immediately by [brief actionable step]. Next, I’ll prepare a comprehensive SEO audit for your site. Are you available to review the findings on [scheduled date/time]? In the meantime, please do not hesitate to reach out if you have any questions. Best, [Your name] Build a Reliable Stack for Conducting Your Audits I keep my tech stack pretty consistent for most audits. The ones I find helpful and recommend using are: Google Search Console: Find crawling/indexing issues, quick SEO wins, and potential content topics Screaming Frog: Uncover large-scale technical issues like missing canonicals or JavaScript issues Google Analytics 4: Extremely useful if a client has set up conversion tracking. See what pages have previously driven conversions and how you can double down on that. Semrush site auditing features: Identify housekeeping items to take care of, such as orphan pages, broken links, and redirect chains Focus on Value, Value, Value When you’re delivering the audit, focus on value. And I don’t mean to just stuff it with data and overwhelm the client. Remember: This is also for you, not just the client. I find it helpful to start with an overall strategy, like how I’ll increase revenue by X% through SEO. Then, I recommend SEO tactics that will help the client achieve the goal. But this isn’t the time to be vague—I show exactly how I’ll hit that number. When you start with a goal, the client has an easier time understanding what you’re recommending and why. So, let’s say the goal for a B2B SaaS company is to increase demos and freemium signups through SEO. You’d focus your audit on: Low-hanging fruit keywords tied to their money pages Ways they can improve their site from a conversion rate optimization standpoint Non-indexed pages that aren’t driving traffic A full competitor audit A content roadmap based on topics that would drive leads Side note: There will be times when clients still choose not to work with you despite all your work—and that’s okay. As long as your overall close rate increases, that’s all that matters. 5. Send a Proposal or SOW Now comes the easiest part. Sending out the SEO proposal or statement of work (SOW). If you ran your audit properly and the client showed interest in what you had to say, the proposal should be a piece of cake. Still, there are a few things to keep in mind during this step of the process. Include Audit Findings For the beginning of the proposal, include findings from the audit. It doesn’t have to be anything fancy. I usually use: Google Docs for the template Canva for custom graphics Data screenshots if I have access to GA4 and GSC Google Sheets if forecasting is involved You’ll want to touch on the recommended priority tactics and how you’ll approach them. You can also include a monthly timetable to visualize how you would structure each month of the engagement. For me, it usually looks like this: Month 1: Start with conversion rate optimization, technical SEO, optimizing your product pages, going after quick wins, and taking care of any on-page housekeeping Month 2: Continue going after quick wins, start building out BoFu content Month 3: Continue creating BoFu content, creating link assets, and backlink opportunities Month 4-6: Build out a solid profile of MoFu content, continue going after quick wins Help your clients understand how you’ll approach each month for the engagement. This way, they’ll have a better reference point for understanding what you’ll be working on. The success behind selling SEO comes from value, trust, and transparency. Don’t neglect any of them. Highlight Your Goals/Strategy/KPIs This will be similar to what you did for the audit but in more detail. First, lay them out as a goals section. Then, explain specifically how you’re going to work towards those goals. Here’s an example of what this looks like on my proposals: Now, let’s break this process down. First, I summarize each goal: “Goal #1: Increase the quantity and quality of demo requests and signups coming from SEO.” Then, I add more detail to show I understand what success looks like: “The main goal of this engagement will be to increase the quantity and quality of leads from SEO (and other channels). We’ll want to establish a benchmark for demo requests/signups and then measure that against the performance of the engagement.” Finally, I outline my action plan: “To do this, I’ll help your team focus on sales enablement content that can help convince users to take that next step. This will also involve building out bottom-of-funnel traffic that can bring in qualified users who are in the market for your type of product.” I also include a section that discusses the main opportunity behind the project. What’s the ultimate value that’s going to come out of this engagement? I’ll often structure it similarly to the goals listed above. But it’s usually a more general overview of the project as a whole. You can also have a section on KPIs. I generally save specific KPIs for the actual onboarding meeting (once they’ve signed the proposal), but I’ll usually have a section in the proposal that looks like this: So, there are no specific percentages tied to those KPIs, just what we’ll be prioritizing. Detail Contract Terms (Make Them Fair to the Prospect) Ahh, the contract terms. The fun part. I highly recommend working with a lawyer on this one. Your contract terms will be pretty consistent across most proposals, but they should be fair to you and the prospect. The lawyer can help you put terms in place that safeguard you and your business during any engagement. As for the actual general terms, I recommend including: The hard start date so both parties can prepare appropriately The length of the engagement so clients know how much to budget for The pricing terms and dates If the contract is rolling, month to month, or a fixed date project The flexibility of the contract, meaning if clients are locked in or able to cancel at any time Once you have that set, all you need now is a signature. Then, you’re basically ready to get started with your client. Bonus Tips to Keep in Mind When Selling SEO Services Are you tired of hearing me talk yet? I hope not. I have some bonus tips that will help you refine your selling approach and close more leads. Master the Follow-Up My personal motto is simple: Keep following up until you get a response. Why? Most leads won’t respond on the first try. Or the second. Or even the third. So, reach out to prospects once a week to see where they are in the process. This is where your CRM becomes your best friend. It helps you: Track when you last reached out Set follow-up reminders Note any previous interactions Monitor prospect engagement But here’s the catch: This aggressive follow-up strategy works best with warm prospects. Cold prospects? Not so much. I won’t tell you to annoy your prospects. But don’t be shy, either. Use Traditional Sales Psychology I can’t believe I’m saying this, but I’m extremely grateful for that Sales 101 class I took in college. I might’ve treated it as a joke in college, but that class has helped me drive thousands in monthly recurring revenue (MRR) just by using traditional sales techniques. Don’t get me wrong, I’m not a schmoozer by any means whatsoever. But psychologist Robert Cialdini’s principles of persuasion work extremely well throughout this entire process: Reciprocity People feel compelled to return favors, which is why free audits work so well. When someone gives us something, we instinctively want to reciprocate. Not in a manipulative way but as a natural response to receiving something valuable. This subtle tactic can help you turn prospects into clients. Social Proof Your reputation is one of your greatest sales tools. People want reassurance that they’re making the right choice—especially for something as important as SEO. You can pitch yourself all you want, but if you don’t have any proof of results, why should they believe you? The more people who vouch for you, the more people will trust you. This could be: Case studies Brands you’ve worked with Testimonials Whatever it is, let your existing/previous clients be your most vocal supporters. Authority Establishing authority is huge for building trust. When people see you as an authority in your field, they’re more likely to trust what you have to say. You can: Post content specific to your ICP on LinkedIn Write for highly authoritative websites Collab with well-known industry leaders Be a guest on or host webinars or podcasts This establishes your expertise and authority in your field. With that positioning, people already have a sense of trust in me before we even meet on a call. It also makes prospects more excited to work with me. My professional reputation adds a perceived value to my services. As a result, prospects aren’t as likely to question my prices since they know the value my work delivers. People don’t want to work with the smooth-talking ‘SEO expert’ who promises the world but doesn’t deliver. They want a partner or team member they can relate to and trust. Someone who’s passionate about what they do, genuinely invested in helping them, and overall seems like a fun person to work with. That’s why I’ve been so focused on demonstrating value over selling. Focus on being seen as a partner, not just another vendor. Further reading: Guest Blogging: The Definitive Guide Scarcity Scarcity works surprisingly well. People get FOMO. It’s a common human experience. As a solo consultant, I’m not interested in scaling to take on unlimited client profiles. I want a small batch of handpicked SEO clients who are invested in working with me. Usually, this comes out to five to 10 monthly clients based on the scope of services. If I stretch myself too thin, I can’t give every client the attention they deserve. So, if I have multiple prospects who are interested in that last position, my availability becomes scarce. And as my scarcity increases, pricing can follow. That’s not to say you should have leads fight over that last spot. But it is something to mention to your prospects, as it can make you seem like a more desirable candidate. Keep Leads Interested While each hard-set date will help keep prospects interested, they can still get distracted. Other agencies may poach them, they can get pulled in new directions, or their schedule may become too tight. Even the slightest hesitation can derail your efforts. So, beyond moving them throughout the sales process, you can keep them interested in a few ways. Post Client Wins on LinkedIn Case studies work. We know this. But it’s another thing to put it out there for everyone to see–especially when you can use it as an opportunity to explain that case study in detail. It also makes you way more desirable, so it might even trigger FOMO for them if they feel like others might reach out to you because of that case study. Even from one case study post, I had three to four qualified leads reach out. Provide a Reference from a Previous Client This shows a huge amount of transparency that is surprisingly rare. Even before they ask, offer them a client referral from a similar industry. Focus on the Relationship, Not the Sale People buy from individuals they trust, not just from salespeople. Especially in the early stages, when a prospect can easily move on to another offering, you can keep yourself memorable by focusing on developing a relationship. Be likable. Be funny. Be authentic. Be personal. Go beyond just being seen as an SEO provider. Treat every prospect as an opportunity to develop valuable relationships, not generate sales. And even if the lead falls through, that relationship still has value. It can lead to future opportunities like a referral or a personal connection request. Even if that lead doesn’t work out, it’s still an opportunity to expand your network for future opportunities. Sell SEO Services Like a Pro Selling in SEO is just a matter of delivering early value to your prospect. I’m not even a salesperson. I’m just an SEO who had to force myself to learn sales. And honestly, if I can do it, you can do it, too. Learn how to translate the value of your work into a language your prospects understand. Now that you know how to sell SEO services, you can start landing clients more consistently. But first, make sure you have the right tools to deliver the results your clients deserve. Check out our article on the best SEO agency tools on the market. Including some free options you can use today. The post How to Sell SEO Services in 5 Steps<br>+ Expert Tips & Templates appeared first on Backlinko. View the full article

Meeting had been arranged before recent news about advances in artificial intelligence by China’s DeepSeekView the full article

We can no longer squander our strengths with self-imposed handicaps. There is too much at stakeView the full article

This article is posted with permission from our partner MacPaw. MacPaw makes Mac + iOS apps that have been installed on over 30 million devices worldwide. Freelancers Union members receive 30 days of free unlimited access to CleanMyMacX and Setapp: https://freelancersunion.org/resources/perks/macpaw/ As a freelancer, you’ll need to constantly improve your project management skills to manage your projects smoothly. This constant improvement is important because it can result in effortless transitions between projects and a better output. But there’s another way to handle project management with ease, no matter how many projects you need to take on. With project management software, you can skip the need to optimize your project management skills the hard way. Plenty of great apps are on the market and can help you manage your projects more efficiently. If you’ve been trying to find these apps, look no further. Here, we’ll explore the most convenient and easy-to-use project management software and apps for freelancers. Let’s get started! 3 must-have project management software for Mac When you want to plan your project workload, project management software for Mac can take the manual effort out of the project management process. So, if you’re ready to choose from the best options, let’s look closely at the benefits of four must-have apps to greatly facilitate your project management process. Manage and visualize your work with PagicoWith Pagico, you can complete your project management processes quickly and efficiently with features such as the Content option. The main benefit of this feature is that you can add notes, tasks, files, and contacts to each project, so you’ll always have a centralized location for all project-related information. This makes project management easier, ensuring you don’t need to swap between apps to access these pieces of information. Pagico also makes daily planning easier with its to-do list feature. You can click the plus “+” button and then type in “List” to add items to your checklist. For example, as a freelance developer, add items to the list such as “Design mockups” or “Submit project for code review. " Add the date these are due, and Pagico will sort each checklist item according to its due date. The benefit of the to-do list is the option to tick items off the list as you complete them, helping you manage projects and transition to a new project in a timely way. You’ll also have greater visibility into all projects in a Gantt chart accessible on the “Dashboard” tab. This feature is beneficial as you’ll see each project organized into blocks of time so you can be prepared and focus on each one accordingly. Receive persistent reminders with DueDue is a handy project management app with plenty of benefits, one of which is the simple checklist creation feature for your projects. But this app is also beneficial because those projects are automatically sorted according to the dates they are due. This gives you the benefit of being able to focus on the tasks that are due as soon as possible and work in order of deadline priority. So, say you’re a freelance writer trying to manage multiple project types for different clients. You can add each project type, such as blog posts or product descriptions, and add the date those projects are due. Due will automate the sorting process for you, and you’ll instantly know which task to focus on first to complete it before the deadline. Another advantage of the Due app is that you can make it send you reminders for each project. Reminders can be managed from the Reminder tab, which splits each reminder into those due for the next seven days and those due beyond this time — this facilitates project and task management. Start large projects with Merlin Project ExpressMerlin Project Express is a comprehensive app that lets you plan and track projects. It also offers a range of other benefits. For instance, it can break big projects into smaller tasks to keep things manageable, and it’ll even let you set deadlines and track your progress. With this app, you’ll always be able to visualize when projects are due. For instance, if you’re a freelance SEO expert, you’ll be able to manage your content strategy projects for various clients by adding each project to this app and setting the deadline. You’ll see when the most recent content calendars are due by looking at the end date and when you started the project by looking at the start date. A couple of extra benefits of the Merlin Project Express app are the templates that help you get started quickly and its tools that offer visibility into which team members are completing specific tasks. So, suppose you’re an SEO manager or project manager. In that case, you’ll be able to instantly assign projects to team members, such as keyword research or content strategy, by checking who requires additional work through this app. Must-have project management software: Which ones do you need?While project management skills shouldn’t be overlooked as a project manager, project management apps can make a world of difference to your freelancer projects. They come with various features that can make project management easier. Whether you need to prioritize tasks across projects, plan a project workload, or organize tasks into to-do lists, it’s worth considering these apps to optimize your output. So, where will you find these project management software for Mac? They’re all available at Setapp. From task tracker apps to project management tools, Setapp is home to the most convenient apps designed to streamline how you manage projects. If you want to try these apps, they’re available with a seven-day free trial, so you’ll not have to pay during this period! Go to Setapp now and download the must-have project management apps today. View the full article

This article is posted with permission from our partner MacPaw. MacPaw makes Mac + iOS apps that have been installed on over 30 million devices worldwide. Freelancers Union members receive 30 days of free unlimited access to CleanMyMacX and Setapp: https://freelancersunion.org/resources/perks/macpaw/ As a freelancer, you’ll need to constantly improve your project management skills to manage your projects smoothly. This constant improvement is important because it can result in effortless transitions between projects and a better output. But there’s another way to handle project management with ease, no matter how many projects you need to take on. With project management software, you can skip the need to optimize your project management skills the hard way. Plenty of great apps are on the market and can help you manage your projects more efficiently. If you’ve been trying to find these apps, look no further. Here, we’ll explore the most convenient and easy-to-use project management software and apps for freelancers. Let’s get started! 3 must-have project management software for Mac When you want to plan your project workload, project management software for Mac can take the manual effort out of the project management process. So, if you’re ready to choose from the best options, let’s look closely at the benefits of four must-have apps to greatly facilitate your project management process. Manage and visualize your work with PagicoWith Pagico, you can complete your project management processes quickly and efficiently with features such as the Content option. The main benefit of this feature is that you can add notes, tasks, files, and contacts to each project, so you’ll always have a centralized location for all project-related information. This makes project management easier, ensuring you don’t need to swap between apps to access these pieces of information. Pagico also makes daily planning easier with its to-do list feature. You can click the plus “+” button and then type in “List” to add items to your checklist. For example, as a freelance developer, add items to the list such as “Design mockups” or “Submit project for code review. " Add the date these are due, and Pagico will sort each checklist item according to its due date. The benefit of the to-do list is the option to tick items off the list as you complete them, helping you manage projects and transition to a new project in a timely way. You’ll also have greater visibility into all projects in a Gantt chart accessible on the “Dashboard” tab. This feature is beneficial as you’ll see each project organized into blocks of time so you can be prepared and focus on each one accordingly. Receive persistent reminders with DueDue is a handy project management app with plenty of benefits, one of which is the simple checklist creation feature for your projects. But this app is also beneficial because those projects are automatically sorted according to the dates they are due. This gives you the benefit of being able to focus on the tasks that are due as soon as possible and work in order of deadline priority. So, say you’re a freelance writer trying to manage multiple project types for different clients. You can add each project type, such as blog posts or product descriptions, and add the date those projects are due. Due will automate the sorting process for you, and you’ll instantly know which task to focus on first to complete it before the deadline. Another advantage of the Due app is that you can make it send you reminders for each project. Reminders can be managed from the Reminder tab, which splits each reminder into those due for the next seven days and those due beyond this time — this facilitates project and task management. Start large projects with Merlin Project ExpressMerlin Project Express is a comprehensive app that lets you plan and track projects. It also offers a range of other benefits. For instance, it can break big projects into smaller tasks to keep things manageable, and it’ll even let you set deadlines and track your progress. With this app, you’ll always be able to visualize when projects are due. For instance, if you’re a freelance SEO expert, you’ll be able to manage your content strategy projects for various clients by adding each project to this app and setting the deadline. You’ll see when the most recent content calendars are due by looking at the end date and when you started the project by looking at the start date. A couple of extra benefits of the Merlin Project Express app are the templates that help you get started quickly and its tools that offer visibility into which team members are completing specific tasks. So, suppose you’re an SEO manager or project manager. In that case, you’ll be able to instantly assign projects to team members, such as keyword research or content strategy, by checking who requires additional work through this app. Must-have project management software: Which ones do you need?While project management skills shouldn’t be overlooked as a project manager, project management apps can make a world of difference to your freelancer projects. They come with various features that can make project management easier. Whether you need to prioritize tasks across projects, plan a project workload, or organize tasks into to-do lists, it’s worth considering these apps to optimize your output. So, where will you find these project management software for Mac? They’re all available at Setapp. From task tracker apps to project management tools, Setapp is home to the most convenient apps designed to streamline how you manage projects. If you want to try these apps, they’re available with a seven-day free trial, so you’ll not have to pay during this period! Go to Setapp now and download the must-have project management apps today. View the full article

We may earn a commission from links on this page. I've looked into everything coming to Max this month, and the below TV shows and movies are the best of the bunch, or at least the most interesting. The premiere of the third season of HBO's beloved dark comedy series The White Lotus tops the list—everyone will be watching this one. There's also a new season of Last Week Tonight with John Oliver, and the premiere of Common Side Effects, an animated drama series that looks fascinating. The White Lotus, Season 3 Mike White's Emmy-winning series The White Lotus is the best. Its mix of biting commentary on wealth and privilege, well-drawn (but nearly always reprehensible) characters, and pitch-black humor add up to a nothing-else-like-it TV series. Season 3 sees a new group of pampered Americans arriving at a White Lotus luxury resort in Thailand. I can't say for sure, but I'm guessing they'll have unexpected and troubling times instead of a restful vacation. Season 3 also see the return of Natasha Rothwell, who played the spa owner from season one—one of the few sympathetic characters in the show's run. Other notable cast members include Walton Goggins (The Ghoul in Prime's Fallout series), Carrie Coon, Scott Glenn, Leslie Bibb, Michelle Monaghan, and Parker Posey. Starts streaming February 16. Last Week Tonight with John Oliver, season 12 There's a new season of Last Week Tonight premiering this month, and I'm pretty sure sardonic host John Oliver will to have a lot to talk about in 2025 America. Oliver promises to ask the hard questions, like "Have two presidents ever kissed?" and "Did Tucker Carlson's mom really leave him $2 in her will?" (She actually left him $1.) Don't miss it if you like pointed political humor, because who knows how long pointed political humor will remain legal. Starts streaming February 16. Common Side Effects This Adult-Swim-produced cartoon looks intriguing. Common Side Effects' executive producer, Mike Judge, created both King of the Hill and Beavis and Butthead, but Common Side Effects is not really a comedy. It's a moody, stylish looking drama about a pair of high school friends who discover both a drug that cures literally everything and a vast conspiracy from the pharmaceutical industry and the government to cover up its existence. Starts streaming February 3. Have I got News for You, Season 2If John Oliver doesn't provide enough comedic news coverage, why not give Have I Got News for You a try? Hosted by Roy Wood Jr. with Amber Ruffin and Michael Ian Black, this show takes the grinding misery out of "following the news" and makes it fun. Each episode features a different pair of celebrity guests who compete against each other in games and quizzes that test their knowledge of current events. It's a little like a TV version of NPR's Wait, Wait, Don't Tell Me. Starts streaming February 15. We Live in Time (2024) If you're in the mood for a tragic drama about doomed romance in the vein of The Notebook, this is the movie for you. Anchored by solid performances from Florence Pugh and Andrew Garfield, We Live in Time takes risks with structure, jumping around in time to tell the story of Pugh's character's cancer diagnoses and her decision to skip treatment to live her last days as fully as possible instead. We Live in Time was produced by A24, a company that rarely misses. Starts streaming February 7 The Takedown: American Aryans This HBO original docu-series details law enforcement's battle with the Aryan Brotherhood of Texas, a neo-Nazi street and prison gang responsible for dozens of murders and hundreds of other crimes, including the brutal killing of Breanna Taylor. Through interviews with cops, Taylor's family, and members of the Aryan Brotherhood of Texas, The Takedown: American Aryans examines the investigation, arrests, and trials that crippled the notorious criminal enterprise. Starts streaming February 6. We are the Best! (2014) There are no recognizable actors in We are the Best! It was made for very little money in Sweden. Although it got good reviews, hardly anyone saw it—it barely broke a million dollars at the box office. It's hard to explain why anyone would care about three twelve-year-olds in Stockholm starting a terrible punk rock band in 1982, but I promise you will care if you watch it. It captures something elusive and true about youth and hope in a way that few films ever have. Seriously, watch this movie. Starts streaming February 1. How I Left the Opus Dei I was brought up Catholic, but it was "try to go to church on Sunday because it makes your mom happy" style Catholicism, a world of the difference from the hardcore Catholics in Opus Dei: They mean it. Among other things, they sleep on boards instead of beds and are into "mortification of the flesh," and not in a fun/kinky way. Anyway, How I Left Opus Dei is a docu-series that tells the story of 13 women who got sick of being abused and left the group. I'm definitely checking it out. Starts streaming February 7 Puppy Bowl XXIIf you want a little break from the Kansas City Chiefs versus the Philadelphia Eagles, you can switch over to HBO's coverage of The Puppy Bowl on Super Bowl Sunday, and watch cute little puppies on Teams Ruff and Fluff play with dog toys and wrassle around with each other, totally unaware that they're on TV and people are saying, "awwwwww." Don't miss the cat-centric halftime show, either. Starts streaming February 9. Last week's picksThe Pitt HBO Originals medical series The Pitt was created by ER producer R. Scott Gemmill. The tense, realistic drama takes viewers into the charged emergency room of the Pittsburgh Trauma Medical Hospital. Each of The Pitt's 15 episodes is presented in real time: one episode is one hour of the same shift at the E.R. Noah Wyle stars as Dr. Michael “Robby” Robinavitch, chief attending physician, who's having trouble dealing with the stress and trauma of his position. He's not alone: The Pitt delves into its characters' personal lives as well as the life-or-death decisions and day-to-day drama of the emergency room. Starts streaming January 9. A Different Man (2024) If you like your comedy pitch black and shot through with absurdity and social commentary, A Different Man is the movie for you. Sebastian Stan plays Edward, a struggling actor with an extreme facial deformity. A medical procedure transforms him into a handsome dude—a different man—but he's only pretty on the outside. Edward soon learns that beauty is skin deep, but ugliness can go right down to the marrow. Like just about everything released by A24, A Different Man received well-deserved raves from critics. Starts streaming January 17. Harley Quinn, season 5 The fifth season of adult cartoon Harley Quinn sees the titular character, voiced by Kaley Cuoco, moving to Metropolis with her friend Poison Ivy, voiced by Lake Bell. The pair soon find that something serious is going down in Superman-town, and Quinn will meet up with Lex Luthor, his sister, Lena Luthor, Brainiac, and other comic book favorites in this irreverent take on the DC Universe. Harley Quinn has a 97% fresh rating on Rotten Tomatoes, so it's definitely worth your time. Starts streaming January 16. The Leopard Man (1943) Just as Leopard Man producer Val Lewton's most famous film, Cat People, didn't have any cat people in it, Leopard Man is not about a leopard man. Lewton spent most of his career as the head of B-movie production company RKO's horror department, where studio heads dictated their movie's titles, but let Lewton film whatever he wanted. Lewton chose to make Leopard Man an atmospheric, creepy, surprisingly progressive examination of misogyny and violence instead of a cheesy monster flick. Leopard Man is arguably the first movie about a serial killer, and remains among of the best examples of the genre ever made. Starts streaming January 1. The Front Room The directorial debut of Max and Sam Eggers, half-brothers of Nosferatu director Robert Eggers, The Front Room is a surrealist domestic horror story in which the worst mother-in-law imaginable moves in to "help" her pregnant daughter-in-law and her son. Despite the seriousness of the trailer, The Front Room is lightened by dark humor throughout. Solange, played by Kathryn Hunter, is a true nightmare, and will do anything to drive a wedge between her son Norman, played by Andrew Burnap, and his wife Belinda, played by Brandy Norwood. Starts streaming January 3. Sons of Ecstasy This documentary examines the rivalry between English stockbroker Shaun Attwood and Gerard Gravano, son of notorious New York mobster Salvatore “Sammy the Bull'' Gravano. The conflict played out in the 1990s against the backdrop of the ecstasy boom in Arizona, with both men fighting for control of a desert drug empire built on the rave scene's insatiable appetite for Molly. That's what I call a good subject for a documentary series! Starts streaming January 9. An Update on our FamilyAll "family YouTubers" are weird, but the Stauffer family were next-level reprehensible. This three-part documentary series examines how Myka and James Stauffer built a small vlogging empire by presenting themselves and their children as a perfect family, but took it a step too far when they adopted a baby from China with severe neurological problems. They tried to turn two year-old Huxley into the centerpiece of their content, but he soon disappeared from the family channel and the family. Starts streaming January 15. C.B. Strike: The Ink Black Heart This four-episode British series is based on the best-selling novels by J.K. Rowling, but there's not a wizard to be found. Instead, C.B. Strike: The Ink Black Heart offers the detective team of Cormoran Strike and Robin Ellacott, who are hired to investigate a murder involving the creator of a cult TV cartoon and an anonymous online troll called “Anomie.” The case reveals a complex web of online intrigue, shadowy business interests, and family conflicts that will test the limits of Strike and Robin's investigative skills and might cost them their lives. Starts streaming January 23. Look Into my Eyes I'm inclined to think of "psychics" as cynical ghouls who exploit grief for profit, but Look into my Eyes' director Lana Wilson has a more nuanced view of the craft. Her documentary examines the relationship between small-time, New York psychics and their clients without weighing in on whether the mediums' claims are true. Instead of exploitation, Wilson finds healing, faith, and human connection. No matter how skeptical you are, it's a fascinating take on the subject. Starts streaming January 10. View the full article