Jump to content




26 A/B testing ideas to increase click-through rates and boost conversions by Digital Marketing Depot

Featured Replies

Get more from every click with A/B testing
Get more from every click with A/B testing

You don’t need a site redesign to improve performance. Sometimes, small changes—like a different headline, image, or layout tweak—can have a measurable impact.

This free guide offers 26 practical A/B testing ideas that digital marketers can use to boost clicks, signups, sales, and more. You’ll find test examples for:

  • CTA buttons and placement
  • Product detail pages and image choices
  • Homepage layouts and messaging
  • Checkout friction and cart recovery

Each idea comes with a brief explanation of why it might work—so you’re not testing blind.

Whether you’re in search marketing, ecommerce, or CRO, this is a great resource to help you spot opportunities and experiment with confidence. Visit Digital Marketing Depot to download your copy.

View the full article





Important Information

We have placed cookies on your device to help make this website better. You can adjust your cookie settings, otherwise we'll assume you're okay to continue.

Configure browser push notifications

Chrome (Android)
  1. Tap the lock icon next to the address bar.
  2. Tap Permissions → Notifications.
  3. Adjust your preference.
Chrome (Desktop)
  1. Click the padlock icon in the address bar.
  2. Select Site settings.
  3. Find Notifications and adjust your preference.