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Dealing with Google Ads frustrations: Poor support, suspensions and rising costs

Google Ads API v17 will officially sunset June 4. Any requests made to it after that date will fail. If you haven’t upgraded yet, now’s the time.

What to do:

  • Upgrade ASAP to the latest version of the Google Ads API.
  • Check your usage: Head to the Google Cloud Console, open APIs & Services, and view your method calls under Metrics.
  • Look for any v17 activity, e.g. google.ads.googleads.v17.services.GoogleAdsService.Mutate.

Why we care. Businesses and developers relying on the v17 API must migrate to a newer version to keep campaigns running smoothly. Any delay risks outages in campaign management, reporting, and automation.

Need help? The Google Ads API forum is your go-to spot for questions during the upgrade.

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