DeepSeek AI Usage Stats

ResidentialBusiness · February 6

Founded in 2023, DeepSeek is a Chinese AI startup known for its new chatbot beating many existing models and rivaling dominance of ChatGPT.

Since the public release of DeepSeek-R1 on January 20, the startup attracted worldwide attention thanks to its reported cost-efficient model outpacing leading US-based AI chatbots.

Today, DeepSeek ranks as the #1 most downloaded app in the App Store in over 160 countries and has been downloaded more than 2.6 million across App Store and Google Play.

AI chatbot by DeepSeek is currently one of the fastest-growing tech products but as a private company, they don’t disclose many details. We plan to update this page as more information is available.

Key DeepSeek Stats

DeepSeek app has been downloaded over 4.3 million times to date.
China, the United States, and Russia are the largest markets for DeepSeek accounting for 42.3% of DeepSeek iOS app downloads.
DeekSeek website unique visitors per week amounted to 5.1 million.
DeepSeek has an estimated 6-8 million users.

DeepSeek App Downloads

As of January 27 2025, the DeepSeek AI app has been downloaded over 4.3 million times worldwide across Google Play and App Store to date.

Downloads from the DeepSeek AI app from Google Play amounted to 2.4 million times, with the remaining 1.9 million downloads from the App Store.

Here’s a detailed breakdown of DeepSeek app daily downloads since January 20 2025 across Google Play and App Store:

Date	DeepSeek App Downloads
January 20, 2025	78,674
January 21, 2025	128,942
January 22, 2025	197,342
January 23, 2025	242,258
January 24, 2025	283,510
January 25, 2025	431,165
January 26, 2025	677,870
January 27, 2025	1,855,689

Source: Appfigures

DeepSeek Website Unique Visitors

As of January 13 – 19 2025, DeekSeek had 5.1 million unique website visitors, up from 4.9 million unique website visitors during the previous week (January 6 – 12 2025).

Source: Semrush

DeepSeek Number of Users

Our analysis of multiple sources suggests that the current worldwide user base of DeepSeek varies between 6 – 8 million.

At the moment, DeepSeek restricts new registrations due to reported cyberattacks on the services which may impact the total number of DeepSeek users.

Note: As of the moment of preparing this post, there’s no publicly available data on the number of users from DeepSeek. Our estimates are based on traffic and app downloads estimates.

Sources: Backlinko analysis of Appfigures, Semrush data

DeepSeek User Demographics

According to the latest estimates, DeepSeek’s audience mainly consists of younger users aged 18-24 years old accounting for 42.5% of total audience among iOS users and 50.4% among Android users.

Here’s detailed breakdown of DeepSeekers by age across Android and iOS devices:

Age Group	iOS	Android
18-24	42.5%	50.4%
25-34	23.9%	16.5%
35-49	11.9%	14.5%
50-64	21.6%	17.8%
65+	0.0%	0.8%

On both platforms, DeepSeek’s user base leans male.

Source: Appfigures

DeepSeek iOS App Users by Country

According to recent estimates, the top 3 markets of DeepSeek iOS app downloads are China, the US and Russia, combined accounting for 42.3% of all app downloads.

Here’s a detailed breakdown of DeepSeek downloads from App Store by country as of January 26, 2025:

Country	DeepSeek iOS App Downloads Worldwide (Share of Total)
China	391,765 (20.1%)
United States	316,440 (16.2%)
Russia	117,963 (6.0%)
Saudi Arabia	66,505 (3.4%)
Brazil	64,046 (3.3%)
United Kingdom	56,515 (2.9%)
Germany	52,779 (2.7%)
India	50,975 (2.6%)
France	48,206 (2.5%)
Turkey	45,700 (2.3%)

Source: Appfigures

DeepSeek Website Unique Visitors by Country

As of January 13 – 19, 2025, China, the US and Russia are the largest markets for DeepSeek accounting for 48.1% of all unique visitors to the DeepSeek website.