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As far as smart TVs go, the Roku interface is one of the easiest to use, and with a variety of different lines, it’s also easy to find one that fits your budget. The Plus Series is the brand’s first attempt at making its own television, and it’s a reliable mid-range smart TV that gives users a plug-and-play experience (no Roku stick or box required), solid picture quality, and fast streaming for the price. Right now, the 55″ 2025 Roku Smart TV Plus Series is 30% off at a record-low $348, down from $499.99.

This model is an upgrade over the Select Series and features a 4K QLED panel with a wide color gamut and a mini-LED backlight. It also supports HDR-10, including Dolby Vision. Colors are vibrant and detailed compared to similarly priced budget TVs, though according to this PCMag review, greens can occasionally look oversaturated. It reaches a peak brightness of approximately 412 nits.

Like all Roku TVs, it has Roku OS built in, giving users access to a wide range of apps and services, and local dimming helps deepen blacks and improve contrast compared to lower-end Roku models. While it isn’t marketed as a gaming TV (it’s only 60Hz and also lacks VRR, which means no AMD FreeSync or Nvidia G-Sync), it still offers a low input lag of 3.1 milliseconds in Game Mode, making it responsive enough for everyday streaming and casual gaming. 

As one of Roku’s first in-house TVs, the 2025 Plus Series has strong value as a budget TV with a panel that’s brighter and delivers deeper blacks than many Amazon Fire TVs in the same price range. While it doesn’t have the faster refresh rate and more advanced features of the pricier Roku Pro Series or premium OLED TVs, it still delivers most of the core Roku TV experience and respectable visuals, making the 55″ 2025 Roku Smart TV Plus Series hit a sweet spot between budget TVs and more expensive models for those who don’t need cutting-edge gaming features.

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