Google AI Mode updates recipe results to better connect people with recipe creators

Google is rolling out an update to AI Mode for recipe results that it hopes will make recipe bloggers happy. Google’s Robby Stein said on X, “We’ve heard feedback on recipe results in AI Mode, and we’re making updates to better connect people with recipe creators on the web.”

The changes aim to make it easier to click over to recipe sites, though I am not 100% certain yet whether the recipe summaries turn recipes into AI slop.

“Starting today, when you search for meal ideas like “easy dinners for two,” you can tap on the dish to see links to relevant recipe sites, plus a short overview of the dish to help with inspiration,” Stein added.

What it looks like. Here is a video of it in action:

More recipe details too. Google is also adding more information to the recipe results including cook time. Google said its “testers have found useful for deciding on a recipe.”

“We know there’s more work to be done on this, so stay tuned for future updates,” Robby Stein added.

Why we care. Recipe bloggers, well, content creators in general, have not been happy with how traffic from Google’s AI experiences did not send as much traffic as the traditional search results. Here we see Google trying to make changes to encourage more searchers to click from those AI experiences to the bloggers website.

Will it make a big difference? Time will tell.

View the full article