How American independent bookstores made a massive comeback

Amazon once seemed poised to wipe out the American bookstore. As online shopping exploded in the late 1990s and early 2000s, independent shops struggled to compete with endless inventory and lower prices. By 2009, many believed indie bookstores were on the brink of extinction. But instead of disappearing, they adapted. The future of books, it turns out, isn’t just online. It’s local.

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