Jump to content


Recommended Posts

Posted

rssImage-f2427fc7f7bfa158ac6f93687134b6a6.jpeg

Starbucks is shaking things up with a new approach to its cold drink cups. Instead of the usual clear plastic, many locations are now serving iced drinks in cold compostable cups—a big step toward cutting down on plastic waste.

The switch officially rolled out on February 11 across 14 states, according to Fox Business. A Starbucks spokesperson confirmed that the company “switched to commercially compostable cups and lids as part of our efforts to reduce waste and meet local market requirements.”

Right now, about 580 stores have made the change, which is just a small fraction of Starbucks’ 17,000+ locations in the U.S. But if you’re grabbing an iced coffee in California, Washington, Hawaii, Minnesota, Arizona, New Mexico, Massachusetts, Michigan, Maryland, Connecticut, Virginia, South Carolina, Colorado, or Georgia, you might notice the new cups in action.

Starbucks explained the purpose of the new cups, which were redesigned with a strawless lid, in a note on its website called “A Better Cup for All.”

“We’ve set an ambitious goal for our cups to be 100% compostable, recyclable, or reusable; sourced from 50% recycled materials; and made using 50% less virgin fossil fuel derived sources by 2030. In the U.S. and Canada, we’re rolling out a more sustainable and accessible cold cup made with 10-20% less plastic – just one way we’re driving single-use packaging innovation.”

The chain also mentioned other ways it’s working towards sustainability, such as the use of “for here” cups, which are coffee mugs and glasses that can be used for orders being consumed in the store and personal cups. The brand also explained that it’s testing reusable cups in more than 30 markets. “For instance, in Petaluma, California, we piloted a program that makes reusables the default option for to-go drinks across an entire city,” it said.

According to a December 2024 CBS News report, about six million cold Starbucks drinks are sold each day, adding up to about 2.2 billion plastic cups a year. In April, Starbucks announced the invention of the new cold cups, and explained they could eliminate 13 million pounds of plastic waste—most of which ends up in landfills.

The waste-reducing moves are, of course, good for the environment. But Starbucks cups have always been a hot-button issue. Whether it’s disagreements over holiday designs, or pushback over sustainability efforts, changes rarely go unnoticed, and they haven’t this time, either. Social media users were quick to critique the new compostable design, especially the new lid. “Trying to sip cold foam through them is awful,” one Reddit user shared. “The lid has an odd taste and texture and the hole is too small.”

Many customers shared the insight that they prefer to see their drink before consuming it, especially drinks with layers, or that are meant to be aesthetically pleasing. And several comments pointed to the fact that it will be tough for TikTokkers to show off their drinks in the new cups, which are not see-through. “No more Tiktok drinks. Can’t flaunt a drink if it’s hidden,” the commenter lamented. 

While the change certainly will be noticeable on TikTok, as posting food and drink reviews is a wildly popular pastime, plenty of customers applauded the move. Because while the cup isn’t clear, the environmental impact sure is. “I’m all for that. I think we need more paper cups and less plastic ones,” one customer wrote. Another echoed the sentiment, writing, “If it means dramatically reducing the amount of plastic cups, we should all be rejoicing.”

View the full article

Join the conversation

You can post now and register later. If you have an account, sign in now to post with your account.

Guest
Reply to this topic...

×   Pasted as rich text.   Paste as plain text instead

  Only 75 emoji are allowed.

×   Your link has been automatically embedded.   Display as a link instead

×   Your previous content has been restored.   Clear editor

×   You cannot paste images directly. Upload or insert images from URL.

×
×
  • Create New...