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Blog, YouTube & Content Monetization

The content platform strategies that turn audience attention into diversified income. This sub-forum connects the social and content creation work happening across the community's platforms to the monetization layer — how to turn blog traffic into email subscribers into product buyers, how to monetize a YouTube channel before it reaches monetization thresholds, how to build a newsletter that generates revenue from day one, and how to structure content output for compounding returns rather than one-time traffic spikes. Strong connection to the community's own YouTube channel and social strategy.

  1. Welcome to Pressing Questions, Fast Company’s work-life advice column. Every week, deputy editor Kathleen Davis, host of The New Way We Work podcast, will answer the biggest and most pressing workplace questions. Q: My boss is playing favorites, what should I do? A: So much of adult life can feel like you’re perpetually stuck in high school: gossip and office politics, making friends, and who the boss favors. If you feel like your boss is playing favorites, the first step is evaluating why you feel this way as objectively as possible. The more specific you are about the problem, the more specific you can be about how you address it. A vague feeling of “I think you like…

  2. In a test on fields in California last year, a plot of tomatoes looked exactly like the tomatoes growing next to it. But thanks to a tweak in how they were grown, they lasted longer: After they were harvested, they still looked and tasted fresh two weeks later. The new crop wasn’t bred differently or genetically edited. Instead, the plants had been given an epigenetic treatment that fine-tunes certain traits without changing the plant’s DNA. That can happen either when the plant is a seed or by spraying a crop as it’s growing in the field. Decibel Bio, the startup behind the technology, is using the approach to help the food system deal with a range of growing challenges…

  3. Online child abuse is a pernicious problem that’s rife in digital life. In 2023, the National Center for Missing and Exploited Children (NCMEC) received more than 36 million reports of suspected child sexual exploitation—and a 300% increase in reports around online enticement of youngsters, including sextortion. And a new report by social media analysts Graphika highlights how such abuse is moving into a troubling new space: utilizing AI character chatbots to interact with AI personas representing sexualized minors and other harmful activities. The firm found more than 10,000 chatbots labelled as being useful for those looking to engage in sexualized roleplay with minors…

  4. Nearly all job growth since 1980 has been in occupations that are social-skill intensive. Teamwork, for instance, is now considered “very” or “extremely” important in eight of 10 occupations. Not surprisingly, a Stanford study shows that people working collaboratively persist on a task for 64% longer than those working individually on the same task, and they exhibit higher levels of engagement. According to the platform LinkedIn, the most in-demand skills in 2024 include “teamwork” and “communication.” Jobs that require high levels of analytical and mathematical reasoning but low levels of relational skills have been declining because they are easier to automate. As a r…

  5. This desert city gets less than 9 inches of rain a year and experienced the two hottest years in its recorded history in 2023 and 2024. But El Paso Water started planning decades ago for this hotter, drier climate. Last Thursday, the utility broke ground on its latest project to secure water for the city of 700,000: an advanced water purification facility that will deliver 10 million gallons per day of purified water from the city’s wastewater stream directly into its drinking water supply. El Paso’s Pure Water Center, which will go online by 2028, is the first direct-to-distribution reuse facility in the country. Treating wastewater for reuse as drinking water …

  6. Alexander Balan was on a California beach when the idea for a new kind of drone came to him. While tossing a football, he realized that its form factor could translate into a lightweight unmanned aerial system (UAS) designed for rapid deployment and autonomous targeting. This eureka moment led Balan to found Xdown, the company that’s building the P.S. Killer (PSK)—an autonomous kamikaze drone that works like a hand grenade and can be thrown like a football. To create the PSK, Xdown teamed up with several defense companies, including Corvid Technologies, a North Carolina-based military contractor that specializes in the design, development, and prototyping of weapons sy…

  7. “Violence is just part of the job. Every nurse and healthcare worker experiences it at some point.” Sentiments like this echo across American hospitals and healthcare facilities, capturing a disturbing and growing reality. Though Americans think of nursing as the most trusted profession, we often fail to see that it’s also one of the most dangerous. An alarming 8 in 10 nurses face violence at work. As a result, healthcare workers are more than four times as likely to be injured by workplace violence than workers in all other industries combined. Despite these staggering numbers, the full extent of this epidemic may not be fully understood because nurses and other healt…

  8. Ever miss the thrill of the 2016 Pokémon Go craze? A new anti-swiping dating app has come to fill that void, but instead of cute Pokémon you can catch yourself a hot date. These days, trying to find a partner IRL, whether at a bar or reluctantly joining a singles running club, is no easy task. Dating apps are still one of the most common places for people trying to meet The One, but . . . have you seen the apps? 2024 has been widely dissed as the year the dating apps died. Both Bumble and Match Group saw stock prices steadily decline since reaching all-time highs in 2021. Left Field, the latest dating app launched in New York City this week, has the goal to combat swipe…

  9. The Fast Company Impact Council is a private membership community of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. Members pay annual membership dues for access to peer learning and thought leadership opportunities, events and more. As someone who gets to see “the future” unfold in research and development labs around the world, I’ve grown comfortable with our global food landscape constantly evolving. Part of the fun! Anticipating the trends that shape this evolution isn’t just important—it’s essential. First, there are macro trends that continue each year and can’t be ignored. By 2030, our global popu…

  10. The internet posts and side projects of Department of Government Efficiency (DOGE) worker Jordan Wick could give some clues for how Musk’s efficiency group might attempt to use AI to downsize and retool the government. During the last half of February, Wick, who has a DOGE email account associated with the Executive Office of the President and now is embedded in the General Services Administration (GSA), posted to his GitHub page the code for several tools that appeared to be related to DOGE’s work. The page was discovered by political reporter Roger Sollenberger at the end of last month. Wick posted the code for a tool that automatically downloads DMs from Twitt…

  11. For many new mothers, one of the most mysterious and elusive parts of breastfeeding is the latch. While some babies’ mouths manage to automatically make an airtight seal around their mother’s nipple, others can have difficulties, or physical impediments, that make achieving good suction and proper nursing almost impossible. One solution care providers have offered is the nipple shield, a cuplike perforated silicone device that fits on top of a mother’s nipple and areola and improves the way babies make their latch. It’s typically a short-term method for addressing issues ranging from tongue-ties to flat nipples to engorgement. The problem with nipple shields—and even for…

  12. More than a decade after Casey Anthony was accused of murdering her daughter in one of the country’s most notorious murder cases, this weekend she emerged on TikTok to reintroduce herself. “This is my first of probably many recordings on a series that I’m starting,” Anthony says in the three-minute-long video recorded from her car. “I am a legal advocate. I am a researcher. I’ve been in the legal field since 2011 and in this capacity, I feel that it’s necessary, if I’m going to continue to operate appropriately as a legal advocate, that I start to advocate for myself and also advocate for my daughter.” Anthony became a national figure when her 2-year-old …

  13. Jennifer Moss is a journalist, internationally acclaimed keynote speaker, and co-founder of the Work Better Institute. Her book The Burnout Epidemic was among Thinkers50’s 10 Best New Management Books for 2022. What’s the big idea? Leaders don’t need to take a ton of time overhauling company culture to create workplaces where employees want to spend their time. Simple shifts and incremental changes can foster community, fuel purpose, boost productivity, and deliver meaning to every team member. Jobs that employees actually like are the ultimate capitalist business strategy. Below, Jennifer shares eight key insights from her new book, Why Are We Here?: Creating …

  14. Soon, all businesses will be able to use Meta’s AI to power live, 24/7 customer service that can interact with customers on behalf of businesses on Instagram, Facebook, and WhatsApp. Meta announced advancements in business AI—including the customer service AI agent that will make purchases and can respond to voice prompts from a user—at a conference Tuesday morning. “We are at an amazing and historic moment,” said Clara Shih, the VP of Business AI at Meta. “We are on the cusp of AI being in the hands of every consumer and every business.” Over 600 million conversations between a person and a business occur in a day on all of Meta’s social platforms. With its n…

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