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Sir Keir Starmer reiterates that Britain is ‘ready and willing’ to put troops on ground in Ukraine to secure peaceView the full article

We may earn a commission from links on this page. Deal pricing and availability subject to change after time of publication. If you're looking for a budget-friendly phone that gets the job done, the Motorola Moto G Power 5G (2024, Unlocked) is currently $179.99 (down from $299.99)—its lowest price ever, according to price-trackers. Available in midnight blue and pale lilac, this PCMag Editor’s Choice winner features a vegan leather finish, which while giving it a premium feel tends to attract dust and pet hair (so a case might be a smart investment). On the upside, the textured surface provides a secure grip, making accidental drops less likely. It also packs a side-mounted fingerprint scanner in the power button, a decent single speaker with Dolby Atmos support, and a 3.5mm headphone jack for those who prefer wired audio. Moto G Power 5G | 2024 | Unlocked | Made for US 8/128GB | 50MP Camera | Midnight Blue $179.99 at Amazon /images/amazon-prime.svg $299.99 Save $120.00 Get Deal Get Deal $179.99 at Amazon /images/amazon-prime.svg $299.99 Save $120.00 For an affordable device, it performs surprisingly well, thanks to its MediaTek Dimensity 7020 processor and 8GB of RAM. Everyday tasks feel smooth, and its 6.7-inch 120Hz display makes scrolling and animations feel more fluid than you’d expect at this price point. Additionally, its 128GB of storage (expandable up to 1TB via microSD), gives you plenty of space for apps and media. And with NFC support for mobile payments, it adds a small but significant convenience that’s often missing in budget phones. Battery life is another strong point, with a 5,000mAh capacity lasting well over 12 hours. And when it’s time to charge, 30W wired charging and 15W wireless charging ensure you’re not stuck waiting for too long. Where the Moto G Power 5G (2024) starts to show its budget roots is in the camera department: Its 50MP main sensor with optical image stabilization sounds promising, but the results can be inconsistent, with oversaturated colors and pixel blurring, notes this PCMag review. If capturing crisp, high-quality shots is a priority, the OnePlus Nord N30 5G ($299.99) might be a better option. View the full article

The real estate company's latest move leverages artificial intelligence to optimize and simplify the entire home-buying journey for consumers. View the full article

There are multiple ways to run a salon business. The owner can rent or buy a space and hire employees who work for a set wage. Or they can set up a salon booth rental arrangement. The latter option provides some unique benefits both for business owners and those who rent the space. The following post is your complete guide for finding a booth and/or renting booths to stylists. What is Booth Rental? With a booth rental salon, the salon owner simply rents chairs to other licensed cosmetologists instead of hiring them to work for a set wage. The owner gets the profits from renting the space. And those who rent the space essentially run their own business within the larger salon. They can set their own schedule and are responsible for their own marketing and client management. But they benefit from having the space and amenities of the established salon. How Much Does Booth Rental Cost? The precise cost of salon booth rental depends on the salon’s location and the amenities available. Typically, the average cost is about $400 to $600 monthly. However, salons situated in upscale neighborhoods and high-traffic locations such as Manhattan can demand thousands per month. In contrast, salons located in areas with lower traffic may have rates as low as $200 per month. How Does Salon Booth Rental Work? If you are in the process of finding out how to open a hair salon or how to open a nail salon, or you already own a salon, booth rental would simply allow you to earn income from renting each chair in your location. Each stylist pays a monthly fee and/or a percentage of their earnings. If you’re a stylist, salon booth rental allows you to essentially start your own business without setting up your own location. You simply rent the space from a booth rental business and start bringing in clients. You pay a monthly fee or a small percentage of earnings and keep the rest. Why You Should Consider Renting a Booth as a Stylist If you’re starting out as a stylist, you have to consider whether to rent a booth or look for more traditional employment. Here are some reasons to go with a booth rental business. Be Your Own Boss When you rent a booth from a salon, you’re basically an independent contractor instead of an employee. This means you get to book your own clients, set your own hours, and build a brand that’s entirely your own. As long as you follow the rules of your rental contract, you don’t have to worry about traditional employment constrictions. Set Your Own Schedule Salon booth businesses don’t operate like other local businesses. Since you’re not an employee, you can schedule clients only for the times you’re available. If you’re a busy parent, you can just schedule clients when the kids are in school. If you want to build a robust business, you decide how many clients you can handle each day. Save on Startup Costs For those who know they want to start their own beauty business, booth rental provides a low-cost way to build a client base. You don’t need to secure an entire building, purchase all your own supplies, and go through complicated permitting processes. You only rent the space. Have Your Own Clients However, you’re still responsible for booking your own appointments. And your clients are your own – not the salon’s. So if you ever choose to start your own full salon or move to a different location, you can easily keep your customers. Be Based in an Established Salon with Your Own Business An established beauty salon can also provide some important authority for your new business. It provides a professional setting to host your appointments. And the brand name may even carry some weight. What are the Disadvantages of Booth Renting? Renting a salon booth provides a lot of benefits for certain stylists. But it’s not right for everyone. Carefully consider the following elements before signing on. You’re Paying Rent as a Salon Booth Renter When you work for a salon, you receive a paycheck without having to invest anything upfront. But as a booth renter, you pay for the space and amenities. This may be worth it for some, but it could be difficult for those without any startup cash or clients. Less Name Recognition than Larger Salons Your salon booth is its own business. So you’re still going to be up against larger competitors. Your business model as an independent stylist needs to be able to gain clients steadily through the years. You are Responsible for Your Own Supplies The salon you rent space from will likely provide large items like chairs and access to sinks and phones. However, salon renters normally use their own tools. So you do need to budget for these purchases. Booth Rental Tips for a Profitable Business If you do decide that a salon booth rental business is right for you, a well thought out business model and plan can keep you on track. Here’s how to maximize profits while growing your clientele. Plan Your Business Model Working as a stylist in a booth rental salon is akin to running your own business. You set your own services and prices, decide your working hours, and choose whether to accept walk-ins. To remain organized and focused, outline your services, policies, expenses, and projections from the beginning. Develop a Pricing Strategy Part of your business model should include prices for all your services. This helps you customers know what to expect and can help you determine how much you need to work to meet your earnings projections each month. Get Your Record-Keeping Right Once you get started, you need a way of tracking earnings, expenses, and customers. Some new stylists just use spreadsheets. But you may want actual accounting software to manage finances, a CRM to track customer interactions, and a calendar to book appointments. Marketing and Promotion Invest in promoting your services. Leverage social media, local advertising, and word-of-mouth to enhance your visibility. Specialize in a Niche Consider specializing in a specific niche or style that sets you apart from competitors and attracts a dedicated clientele. Maintain a Professional Image Keep your booth clean, organized, and professional. This reflects on your business and can significantly impact customer perceptions and satisfaction. Continuously Upgrade Your Skills Stay updated with the latest trends and techniques in the industry. Consider attending workshops or training sessions to enhance your skills. Build Strong Customer Relationships Focus on building lasting relationships with your clients. Personalized service and understanding their preferences can lead to repeat business and referrals. Know Your Products and Services Many stylists offer a variety of hair care products along with their services. Keep a list of everything handy at your booth. And get to know each item and its price so you can speak intelligently when customers ask. Schedule Your Appointments and Consider Salon Software Appointment scheduling is a major factor that stylists work on daily. A calendar system or salon software can help you manage these. For example, Salon Iris allows you to customize forms to send to customers and easily collect data and complete transactions. And Boulevard is a business management solution that automates booking and personalizes appointment data. Understand that Marketing Your Business is Incredibly Important Marketing is a pivotal aspect of running a booth rental business. As a booth owner, you’re not just managing a physical space but also building a brand and attracting customers. Here’s a deeper dive into why marketing is essential and the strategies you can employ: The Significance of Marketing for Your Booth Business: Self-Reliance: Unlike working within a larger store or establishment, booth owners typically do not gain from the broad marketing strategies employed by bigger brands. As a result, individual marketing becomes essential. Building Brand Identity: Marketing helps carve out a unique identity for your booth amidst potential competition. Attracting and Retaining Customers: Regular marketing initiatives help in not only attracting first-time customers but also retaining them and encouraging repeat business. Effective Marketing Strategies for Booth Owners: Social Media Presence: Platforms: Utilize platforms like Instagram, Facebook, Pinterest, or even TikTok, depending on your target audience and product offering. Engagement: Regularly post updates, promotions, or behind-the-scenes content to engage your audience. User-Generated Content: Encourage satisfied customers to share photos of their purchases, which can serve as organic testimonials. Local Search Ads: Google My Business: Ensure you have a listing on Google My Business to appear in local searches. Pay-per-click (PPC) Campaigns: Invest in ads that target local keywords related to your booth’s offerings. Sponsor Local Events: Visibility: This can offer significant visibility, especially if your target audience aligns with the event’s attendees. Partnerships: Collaborate with event organizers for special promotions or booth placements. Loyalty Programs: Encourage repeat business by offering loyalty cards or discounts for regular customers. Email Marketing: Newsletters: Regular updates about new arrivals, special promotions, or events can keep your audience engaged. Personalization: Send personalized recommendations or offers based on past purchases. Collaborations and Partnerships: Partner with complementary businesses or local influencers for shoutouts, giveaways, or collaborative events. Make Sure You Choose the Right Salon The salon you choose should match your values and goals for your business. For example, if you plan to start a luxurious brand, choose a salon that is in an upscale neighborhood with modern decor and amenities. Choose a Salon in the Perfect Location You also need a salon that is convenient for both you and your customers. Distance is important, but also consider the types of customers in the area and local amenities like parking and walkability. Starting a Booth Rental Business as a Salon Owner If you’re a salon owner, offering booth rental to stylists can provide a consistent source of income. Here are several strategies to enhance this business model. What to Include in Booth Rental Before collaborating with stylists, it is important to clearly communicate their expectations. For instance, your booth rental fee may cover: salon chair mirror sinks hair dryers towels coffee, water, and snacks office tools like a phone and printer How to Make Booth Rental Profitable for Your Business When you own a booth rental salon, you turn a profit based on your ability to attract stylists. You can attract more stylists by offering features that may help them attract customers. For example, salons in high-traffic areas tend to be popular. However, if you don’t have the best location, offer more options like spa services that renters can offer their clients. Deciding on the Rental Rate The rental rate needs to be enough for you to turn a profit. But it also needs to be low enough that stylists are willing to pay it each month. If you have trouble attracting enough stylists, you may need to offer more amenities or improve your storefront so it appeals to more customers. If you have too many stylists interested in booth rental, you may want to raise rates. Advantages of Renting Chairs in Your Salon Running a salon rental business can be significantly less involved than running a traditional salon. Here are some top advantages: No need to hire and train employees Ability to earn passive income through monthly rent Easy to predict income each month No need to build a full service and pricing list Disadvantages of Renting Chairs in Your Salon However, renting chairs to independent stylists can also have drawbacks. Here are some to consider: Lack of control over services offered at your location Damage to reputation if customers have a bad experience with a stylist Complications with employment law over dealing with independent contractors Losing customers to chair renters in your salon, if you also provide stylist services there The Legal Aspects of Booth Rental Before you can start a salon using this business model, it’s important to get the legal aspects right. Here are some issues to consider. Contracts and the Booth Rental Salon Agreement Your rental agreement should lay out what space they’re provided and any add-ons that are included. It also needs to state exactly what they can and can’t do. For example, are they responsible for doing their own laundry? Can they sell their own products? What behavior is not tolerated around other renters and their clientele? A signed agreement with all this outlined may help you cut ties with any contractors who don’t follow the rules. State Laws Each state has its own regulations regarding booth rental. For instance, you might need to fulfill specific criteria related to collaborating with contractors or providing physical space. It’s advisable to consult your state’s business office for detailed information. Protecting Yourself Stylists who rent booths are generally responsible for their own insurance. Professional liability can protect against some legal action from clients. For salon owners, general liability can protect against injury on-site. Taxes Chair renters are responsible for tracking and paying taxes based on their earnings. And salon owners must also pay taxes on their rental income. Specific rates vary by state. Developing Your Own Company Policies Each salon needs policies for what stylists are allowed to do and what’s included in rental agreements. And then renters need policies for what services are offered and how customers can book and keep appointments. For example, write out rates for all services and let customers know when payment is expected and how and when appointments can be canceled. How do I start booth renting? First, find a salon in your area that suits your needs. For example, if you need to bring in new customers, look for salons in high traffic areas. Then compare prices and amenities. Once you find a salon, invest in the tools and supplies that are not included, like hair tools and beauty products from your favorite brands. What are booth renters responsible for? Booth renters are usually responsible for running most aspects of their business, including: Finances Marketing Creating service lists and prices Communicating with customers Appointment scheduling Providing services Should I charge booth rent or commission? When renting chairs in a salon, you have the option to charge either a flat monthly fee or a percentage of each renter’s commission. A flat rent structure offers more predictability, while a commission-based approach could potentially yield higher earnings if your renters generate significant income. Think about the level of accounting work you’re prepared to handle and how much predictability matters for your business model. CriteriaFlat Monthly FeePercentage Commission PredictabilityHigh - You know the exact amount you'll receive each month.Variable - Depends on the renters' income for that period. Potential EarningsFixed - You earn the same regardless of the renters' income.Flexible - Earnings can increase if renters have a good month. Accounting ComplexityLow - Simple and consistent tracking of fixed rental amounts.Higher - Need to calculate and track variable amounts regularly. RiskLower - Assured income irrespective of the renters' business.Potential for lower income during slow periods for renters. Incentive for RentersNone - Renters pay the same regardless of their earnings.Renters might be more motivated to earn more, as it also affects their own take-home amount. Business Model AlignmentSuitable for those prioritizing stability and simplicity.Works best for salons willing to share risks and rewards with renters. Are booth renters considered employees? No, booth renters in a salon are independent contractors. They basically run their own business. But they use some amenities at the salon. How do I prepare for a booth rental? If you’re thinking about renting a booth at a salon, here are some things to consider: Read your rental agreement to learn exactly what is included Invest in your own tools Market your services online or locally Get a salon software Schedule appointments Image: Depositphotos This article, "Booth Rental Guide for Salon Owner and Stylists" was first published on Small Business Trends View the full article

There are multiple ways to run a salon business. The owner can rent or buy a space and hire employees who work for a set wage. Or they can set up a salon booth rental arrangement. The latter option provides some unique benefits both for business owners and those who rent the space. The following post is your complete guide for finding a booth and/or renting booths to stylists. What is Booth Rental? With a booth rental salon, the salon owner simply rents chairs to other licensed cosmetologists instead of hiring them to work for a set wage. The owner gets the profits from renting the space. And those who rent the space essentially run their own business within the larger salon. They can set their own schedule and are responsible for their own marketing and client management. But they benefit from having the space and amenities of the established salon. How Much Does Booth Rental Cost? The precise cost of salon booth rental depends on the salon’s location and the amenities available. Typically, the average cost is about $400 to $600 monthly. However, salons situated in upscale neighborhoods and high-traffic locations such as Manhattan can demand thousands per month. In contrast, salons located in areas with lower traffic may have rates as low as $200 per month. How Does Salon Booth Rental Work? If you are in the process of finding out how to open a hair salon or how to open a nail salon, or you already own a salon, booth rental would simply allow you to earn income from renting each chair in your location. Each stylist pays a monthly fee and/or a percentage of their earnings. If you’re a stylist, salon booth rental allows you to essentially start your own business without setting up your own location. You simply rent the space from a booth rental business and start bringing in clients. You pay a monthly fee or a small percentage of earnings and keep the rest. Why You Should Consider Renting a Booth as a Stylist If you’re starting out as a stylist, you have to consider whether to rent a booth or look for more traditional employment. Here are some reasons to go with a booth rental business. Be Your Own Boss When you rent a booth from a salon, you’re basically an independent contractor instead of an employee. This means you get to book your own clients, set your own hours, and build a brand that’s entirely your own. As long as you follow the rules of your rental contract, you don’t have to worry about traditional employment constrictions. Set Your Own Schedule Salon booth businesses don’t operate like other local businesses. Since you’re not an employee, you can schedule clients only for the times you’re available. If you’re a busy parent, you can just schedule clients when the kids are in school. If you want to build a robust business, you decide how many clients you can handle each day. Save on Startup Costs For those who know they want to start their own beauty business, booth rental provides a low-cost way to build a client base. You don’t need to secure an entire building, purchase all your own supplies, and go through complicated permitting processes. You only rent the space. Have Your Own Clients However, you’re still responsible for booking your own appointments. And your clients are your own – not the salon’s. So if you ever choose to start your own full salon or move to a different location, you can easily keep your customers. Be Based in an Established Salon with Your Own Business An established beauty salon can also provide some important authority for your new business. It provides a professional setting to host your appointments. And the brand name may even carry some weight. What are the Disadvantages of Booth Renting? Renting a salon booth provides a lot of benefits for certain stylists. But it’s not right for everyone. Carefully consider the following elements before signing on. You’re Paying Rent as a Salon Booth Renter When you work for a salon, you receive a paycheck without having to invest anything upfront. But as a booth renter, you pay for the space and amenities. This may be worth it for some, but it could be difficult for those without any startup cash or clients. Less Name Recognition than Larger Salons Your salon booth is its own business. So you’re still going to be up against larger competitors. Your business model as an independent stylist needs to be able to gain clients steadily through the years. You are Responsible for Your Own Supplies The salon you rent space from will likely provide large items like chairs and access to sinks and phones. However, salon renters normally use their own tools. So you do need to budget for these purchases. Booth Rental Tips for a Profitable Business If you do decide that a salon booth rental business is right for you, a well thought out business model and plan can keep you on track. Here’s how to maximize profits while growing your clientele. Plan Your Business Model Working as a stylist in a booth rental salon is akin to running your own business. You set your own services and prices, decide your working hours, and choose whether to accept walk-ins. To remain organized and focused, outline your services, policies, expenses, and projections from the beginning. Develop a Pricing Strategy Part of your business model should include prices for all your services. This helps you customers know what to expect and can help you determine how much you need to work to meet your earnings projections each month. Get Your Record-Keeping Right Once you get started, you need a way of tracking earnings, expenses, and customers. Some new stylists just use spreadsheets. But you may want actual accounting software to manage finances, a CRM to track customer interactions, and a calendar to book appointments. Marketing and Promotion Invest in promoting your services. Leverage social media, local advertising, and word-of-mouth to enhance your visibility. Specialize in a Niche Consider specializing in a specific niche or style that sets you apart from competitors and attracts a dedicated clientele. Maintain a Professional Image Keep your booth clean, organized, and professional. This reflects on your business and can significantly impact customer perceptions and satisfaction. Continuously Upgrade Your Skills Stay updated with the latest trends and techniques in the industry. Consider attending workshops or training sessions to enhance your skills. Build Strong Customer Relationships Focus on building lasting relationships with your clients. Personalized service and understanding their preferences can lead to repeat business and referrals. Know Your Products and Services Many stylists offer a variety of hair care products along with their services. Keep a list of everything handy at your booth. And get to know each item and its price so you can speak intelligently when customers ask. Schedule Your Appointments and Consider Salon Software Appointment scheduling is a major factor that stylists work on daily. A calendar system or salon software can help you manage these. For example, Salon Iris allows you to customize forms to send to customers and easily collect data and complete transactions. And Boulevard is a business management solution that automates booking and personalizes appointment data. Understand that Marketing Your Business is Incredibly Important Marketing is a pivotal aspect of running a booth rental business. As a booth owner, you’re not just managing a physical space but also building a brand and attracting customers. Here’s a deeper dive into why marketing is essential and the strategies you can employ: The Significance of Marketing for Your Booth Business: Self-Reliance: Unlike working within a larger store or establishment, booth owners typically do not gain from the broad marketing strategies employed by bigger brands. As a result, individual marketing becomes essential. Building Brand Identity: Marketing helps carve out a unique identity for your booth amidst potential competition. Attracting and Retaining Customers: Regular marketing initiatives help in not only attracting first-time customers but also retaining them and encouraging repeat business. Effective Marketing Strategies for Booth Owners: Social Media Presence: Platforms: Utilize platforms like Instagram, Facebook, Pinterest, or even TikTok, depending on your target audience and product offering. Engagement: Regularly post updates, promotions, or behind-the-scenes content to engage your audience. User-Generated Content: Encourage satisfied customers to share photos of their purchases, which can serve as organic testimonials. Local Search Ads: Google My Business: Ensure you have a listing on Google My Business to appear in local searches. Pay-per-click (PPC) Campaigns: Invest in ads that target local keywords related to your booth’s offerings. Sponsor Local Events: Visibility: This can offer significant visibility, especially if your target audience aligns with the event’s attendees. Partnerships: Collaborate with event organizers for special promotions or booth placements. Loyalty Programs: Encourage repeat business by offering loyalty cards or discounts for regular customers. Email Marketing: Newsletters: Regular updates about new arrivals, special promotions, or events can keep your audience engaged. Personalization: Send personalized recommendations or offers based on past purchases. Collaborations and Partnerships: Partner with complementary businesses or local influencers for shoutouts, giveaways, or collaborative events. Make Sure You Choose the Right Salon The salon you choose should match your values and goals for your business. For example, if you plan to start a luxurious brand, choose a salon that is in an upscale neighborhood with modern decor and amenities. Choose a Salon in the Perfect Location You also need a salon that is convenient for both you and your customers. Distance is important, but also consider the types of customers in the area and local amenities like parking and walkability. Starting a Booth Rental Business as a Salon Owner If you’re a salon owner, offering booth rental to stylists can provide a consistent source of income. Here are several strategies to enhance this business model. What to Include in Booth Rental Before collaborating with stylists, it is important to clearly communicate their expectations. For instance, your booth rental fee may cover: salon chair mirror sinks hair dryers towels coffee, water, and snacks office tools like a phone and printer How to Make Booth Rental Profitable for Your Business When you own a booth rental salon, you turn a profit based on your ability to attract stylists. You can attract more stylists by offering features that may help them attract customers. For example, salons in high-traffic areas tend to be popular. However, if you don’t have the best location, offer more options like spa services that renters can offer their clients. Deciding on the Rental Rate The rental rate needs to be enough for you to turn a profit. But it also needs to be low enough that stylists are willing to pay it each month. If you have trouble attracting enough stylists, you may need to offer more amenities or improve your storefront so it appeals to more customers. If you have too many stylists interested in booth rental, you may want to raise rates. Advantages of Renting Chairs in Your Salon Running a salon rental business can be significantly less involved than running a traditional salon. Here are some top advantages: No need to hire and train employees Ability to earn passive income through monthly rent Easy to predict income each month No need to build a full service and pricing list Disadvantages of Renting Chairs in Your Salon However, renting chairs to independent stylists can also have drawbacks. Here are some to consider: Lack of control over services offered at your location Damage to reputation if customers have a bad experience with a stylist Complications with employment law over dealing with independent contractors Losing customers to chair renters in your salon, if you also provide stylist services there The Legal Aspects of Booth Rental Before you can start a salon using this business model, it’s important to get the legal aspects right. Here are some issues to consider. Contracts and the Booth Rental Salon Agreement Your rental agreement should lay out what space they’re provided and any add-ons that are included. It also needs to state exactly what they can and can’t do. For example, are they responsible for doing their own laundry? Can they sell their own products? What behavior is not tolerated around other renters and their clientele? A signed agreement with all this outlined may help you cut ties with any contractors who don’t follow the rules. State Laws Each state has its own regulations regarding booth rental. For instance, you might need to fulfill specific criteria related to collaborating with contractors or providing physical space. It’s advisable to consult your state’s business office for detailed information. Protecting Yourself Stylists who rent booths are generally responsible for their own insurance. Professional liability can protect against some legal action from clients. For salon owners, general liability can protect against injury on-site. Taxes Chair renters are responsible for tracking and paying taxes based on their earnings. And salon owners must also pay taxes on their rental income. Specific rates vary by state. Developing Your Own Company Policies Each salon needs policies for what stylists are allowed to do and what’s included in rental agreements. And then renters need policies for what services are offered and how customers can book and keep appointments. For example, write out rates for all services and let customers know when payment is expected and how and when appointments can be canceled. How do I start booth renting? First, find a salon in your area that suits your needs. For example, if you need to bring in new customers, look for salons in high traffic areas. Then compare prices and amenities. Once you find a salon, invest in the tools and supplies that are not included, like hair tools and beauty products from your favorite brands. What are booth renters responsible for? Booth renters are usually responsible for running most aspects of their business, including: Finances Marketing Creating service lists and prices Communicating with customers Appointment scheduling Providing services Should I charge booth rent or commission? When renting chairs in a salon, you have the option to charge either a flat monthly fee or a percentage of each renter’s commission. A flat rent structure offers more predictability, while a commission-based approach could potentially yield higher earnings if your renters generate significant income. Think about the level of accounting work you’re prepared to handle and how much predictability matters for your business model. CriteriaFlat Monthly FeePercentage Commission PredictabilityHigh - You know the exact amount you'll receive each month.Variable - Depends on the renters' income for that period. Potential EarningsFixed - You earn the same regardless of the renters' income.Flexible - Earnings can increase if renters have a good month. Accounting ComplexityLow - Simple and consistent tracking of fixed rental amounts.Higher - Need to calculate and track variable amounts regularly. RiskLower - Assured income irrespective of the renters' business.Potential for lower income during slow periods for renters. Incentive for RentersNone - Renters pay the same regardless of their earnings.Renters might be more motivated to earn more, as it also affects their own take-home amount. Business Model AlignmentSuitable for those prioritizing stability and simplicity.Works best for salons willing to share risks and rewards with renters. Are booth renters considered employees? No, booth renters in a salon are independent contractors. They basically run their own business. But they use some amenities at the salon. How do I prepare for a booth rental? If you’re thinking about renting a booth at a salon, here are some things to consider: Read your rental agreement to learn exactly what is included Invest in your own tools Market your services online or locally Get a salon software Schedule appointments Image: Depositphotos This article, "Booth Rental Guide for Salon Owner and Stylists" was first published on Small Business Trends View the full article

The first moves by Germany’s chancellor-designate are bold and encouragingView the full article

Football club could also lay off as many as 200 people in Jim Ratcliffe’s latest round of spending cutsView the full article

To create automations using Apple's Shortcuts app on your Mac, you're dependent on Apple's support for various actions. While Shortcuts supports an array of useful actions, some aren't in the app yet, such as clearing all notifications or quitting all apps. If you want to add a few more helpful actions to your Mac automations, consider Shortcutie ($6), a powerful extension for Shortcuts that lets you execute actions Apple doesn't yet support. Shortcutie itself has no interface. Once installed, all of its actions will appear in Apple's Shortcuts app on your Mac. To access them, install the app, open Shortcuts, and select Shortcutie from the Apps tab in the right pane. The app requires Accessibility permissions to function, which is necessary because macOS's strict sandboxing rules prevent apps from running many of the actions this app supports. (Note: only grant apps you trust, like Shortcutie, this permission.) Once you grant it access, you'll find new, useful tools in Shortcuts, such as changing your default browser, clearing all notifications, hiding all windows, quitting all apps, and checking if your screen is being recorded, mirrored, or shared. macOS supports all of these actions, but they aren't available in Shortcuts, which prevents you from creating automation routines around these actions. Once you have Shortcutie, you can add these triggers to your shortcuts and execute complex automations that your Mac doesn't otherwise support. Don't forget that the Shortcuts app appears in the menu bar and you can run automations directly from the menu bar, too. That can make it much quicker and easier to run certain actions, such as the dreaded "clear all notifications." When you combine this app with Shortery, which lets you run Mac automations based on various triggers, you can automate pretty much everything. Credit: Pranay Parab Without Shortcutie, you can open the Notification Center and clear notifications, but macOS doesn't always show the clear all button, forcing you to clear notifications one-by-one. With Shortcutie, I set up a simple automation, and in two clicks, I'm now able to clear all alerts. Similarly, quitting all apps is quite easy with the action added by this app. You normally don't need to do this, but if your Mac has slowed down due to a memory leak or high ambient temperatures, Shortcutie's quit all apps action offers a one-click method to reduce the burden on your computer. Here are some more useful actions from the app: Empty Trash Eject all disks Clear recent lists (from menus) Set grayscale mode Show/hide desktop widgets Get URL and title of the active browser tab At the time of writing, Shortcutie supports 29 actions, and the developer, Sindre Sorhus, has promised to add more. The biggest concern is that Shortcutie relies on private APIs to access these actions and those can change at any point. The developer has promised to keep a tab on these changes and to support the app, but it does leave the app vulnerable to losing features. Regular updates should be able to fix any issues that may crop up in the future, but it's something to keep in mind. I'm not worried though, knowing the developer: Sorhus has created over 50 apps and utilities for Mac and iPhone (Lifehacker has covered many), so I expect he will continue to keep Shortcutie updated. View the full article

Consumer Financial Protection Bureau employees — most of whom are on administrative leave — were asked in an email to list what they accomplished last week. National Treasury Employees Union Chapter 335 said workers should list all the tasks they were told not to perform. View the full article

This post was written by Alison Green and published on Ask a Manager. Ever realized you haven’t seen a particular coworker in weeks, asked around, and discovered they left the company a month ago and no one bothered to tell anyone? If you’ve worked for reasonably functional companies, hopefully the answer is “no.” But, whether through incompetence or design, a startling number of employers don’t announce it when employees depart — leaving their colleagues to piece it together themselves after their emails go unanswered for weeks. At Slate today, I wrote about this bizarre and inefficient phenomenon. You can read it here. View the full article

Microsoft is testing a new version of Bing named Copilot Search, where it uses Copilot AI to provide a different style of search results. It looks different from the main Bing Search, it looks different from Copilot and it looks different from the Bing generative search experience. More details. The folks over at Windows Latests reported, “Microsoft is testing a new feature on Bing called “AI Search,” which replaces blue links with AI-summarized answers. Sources tell me it’s part of Microsoft’s efforts to bridge the gap between “traditional search” and “Copilot answers” to take on ChatGPT. However, the company does not plan to make “AI search” the default search mode.” You can access it at bing.com/copilotsearch?q=addyourqueryhere – just replace the text “addyourqueryhere” with your query. What it looks like. Here is a screenshot I captured of this interface: Why we care. Everyone is looking to build the future of search now – with Google Gemini, Google’s AI Overviews, Microsoft Bing, Copilot, ChatGPT Search, Perplexity and the dozens of other start up AI search engines – the future of search is something they are all trying to crack. This seems to be one new test that Microsoft is trying out for a new approach to AI search. View the full article

LinkedIn now offers email analytics for newsletters, providing data on email sends and open rates. The post LinkedIn Rolls Out Email Metrics For Newsletter Publishers appeared first on Search Engine Journal. View the full article

If you’re looking to enter the food service industry without the commitment of a fixed location, a food truck could be the perfect solution. This guide on how to start a food truck business is designed to assist aspiring food truck owners in launching their ventures. How to Start a Food Truck Business in Simple Steps Every food truck may look and operate a bit differently. Here are some common steps you can use to get started. Read More: Food Truck Business Plan Research Food Trucks Locally To succeed as a food truck owner, it is essential to understand your competition. Start by identifying popular cuisines and gaps in the market. Research other food trucks in your area to discover a unique niche, and take note of the hot spots and trends within your local food truck scene. Attending local food truck events can also provide valuable insights. This knowledge will be crucial as you learn how to start a food truck business. Choose a Niche and Know Your Target Market Food truck customers typically enjoy unique menu offerings. To gain insight into customer preferences, analyze demographic data. Consider introducing distinctive elements that differentiate your business, such as creative toppings for traditional favorites like burgers and tacos. Create a menu that reflects local tastes and accommodates dietary preferences. Name and Brand Your Business A catchy name and brand will make your business more memorable. Ensure your brand reflects the culinary experience you offer. Choose consistent design elements that are easy to read and communicate a style that appeals to your target customers. Your brand should align well with the vibe of your food truck. A catchy name and brand will make your business more memorable. Choose consistent design elements that are easy to read and communicate a style that appeals to your target customers. Write a Food Truck Business Plan Every business needs a plan; here are some things to include in your food truck business plan: Market analysis: Look at other food truck owners in your area and consider demand from local customers. Product and service list: What types of food will you offer? Consider ingredient cost and what you’ll charge for items; include any extra revenue streams like private catering. Marketing strategies: How will you market your business? And what expenses might come with your strategy? Financial projections: Based on your market and price list, what can you expect to earn? How does that compare to your projected expenses? Look into Small Business Grants Food truck owners may benefit from extra funds. Research local business development programs offering financial assistance. Look for available grants for new businesses in your area for extra support. Explore industry-specific grants, particularly those focused on culinary enterprises. Develop a Menu and Set Your Prices Within your niche, create a short list of items you can make with limited ingredients. Incorporate seasonal specialties to attract customers. Price items based on demand and costs. Consider the local economic landscape to set competitive and profitable prices. Secure a Truck You need a truck that’s large enough to prepare and serve food. Assess the layout for efficient food preparation and customer service. So, you have to find where to buy a food truck. You can find old vans or trucks in local classified ads and have them furbished with equipment. Evaluate the condition and potential modifications needed. Or buy an existing food truck from a business broker. You can also seek expert advice to make a cost-effective decision. Read More: food truck ideas Form a Legal Entity and Register Your Business All businesses need a legal entity; here are some for food truck operators to consider: Sole proprietor: This can work for those who operate individually, but it offers no liability protection. LLC: Offers liability and low startup costs; this is quite common for food truck operations. Corporation: This offers liability protection and a different tax structure, but it can be more complicated and costly to start. Open a Business Bank Account Keep your business and personal assets separate to simplify bookkeeping and build credit. Consider business credit cards for monthly purchases. Get Business Insurance Insurance can protect your assets if your business experiences any losses. Here are some common types of mobile food businesses. General liability Commercial auto Workers comp Property coverage Read More: food truck name ideas Get the Necessary Food Truck Equipment The exact equipment needed depends on your niche and how much food you work with, but here are some common categories: Cooking equipment like a griddle or fryers Refrigeration equipment Shelves or cabinets to store ingredients Food containers Cleaning supplies Get a POS System A point-of-sale system helps successful food trucks manage transactions. Common options include TouchBistro, Toast, and Square. Source Your Ingredients Find wholesale suppliers for all the items you need to create your menu. These are often the same food industry suppliers that work with restaurants with brick-and-mortar locations. Apply for Permits and Food Truck Licenses Food trucks often need business licenses, vehicle registration, commercial driver’s licenses, parking permits for specific locations, and mobile food service permits. Check with your local health department to see what paperwork is required. Prepare for Health Inspectors to Visit Local officials will also likely visit to check for cleanliness and food safety. Read More: food truck festival Sort Out Your Taxes Taxes vary by state. But many food truck owners must pay: Business income taxes Payroll taxes State sales taxes Create a Website and Market Your Business Customers often research their local food truck community online. So, create an online presence with your menu and social profiles to update your locations. Decide Where to Park Food truck vendors should seek out spots with lots of customers, like high foot traffic areas and special events. Make sure parking spots are approved through your local motor vehicle department. Employ Staff You might require a small team to prepare food and serve customers. Before conducting interviews and training, be sure to apply for an NIE number and fulfill your state’s other requirements. Maintain Your Truck Your food truck needs oil changes, tire rotations, and fluid flushes like any vehicle. Market Your Business and Expand To attract more customers, promote your brand through social media, update your location on food truck finder apps, and participate in popular food truck festivals. As you gain popularity, consider creating a franchise to extend your delicious offerings to new locations. Read More: food truck finder Why You Should be Part of the Food Truck Industry Food trucks offer plenty of exciting opportunities for entrepreneurs. Here are some benefits of choosing this niche: Location independence: Your truck can go wherever potential customers are. If there’s a big event or area with lots of foot traffic on any given night, you can set up there to reach more people. Low startup costs: You don’t need a dedicated location or a huge team to run a food truck. So it can be easier to break into the industry. Built-in advertising: When you set up at an event or drive across town, your truck gets seen. If you have a catchy logo or design, this automatically helps you build brand recognition without extra advertising. Multiple income streams: Food trucks don’t have to only offer food at festivals and high-traffic areas. You can also offer catering to diversify your income streams. How Much Does it Cost to Start a Food Truck Business? The expenses associated with how to start a food truck business can differ greatly depending on various factors. In the United States, the typical investment ranges from $28,000 to $180,000, with an average cost of about $100,000. This fluctuation in expenses is affected by elements such as location, local licensing regulations, kitchen configuration, and cooking equipment. Additionally, the type of truck you select significantly impacts the total cost. Options include: New Truck with a New Kitchen Setup: An all-new setup can cost between $120,000 to $200,000. This option is free from maintenance or hidden costs at the beginning. Used Truck with a New Kitchen Setup: Opting for this setup could range from $80,000 to $115,000. While the initial cost is lower, a used truck may require more maintenance and repairs over time. Used Truck with a Used Kitchen Setup: This option is the most budget-friendly, with expenses between $55,000 and $90,000. Nevertheless, it carries the potential for increased maintenance and repair costs. Renting a Food Truck: If you’re starting on a tight budget, renting a food truck is a viable option, generally costing $2,000 to $4,000 a month. Additional expenses to consider encompass kitchen equipment and supplies (estimated between $10,000 and $25,000), initial inventory and food costs (approximately $1,000 to $3,000), marketing and advertising expenses, professional service fees (such as legal and accounting), employee salaries and benefits, maintenance and fuel costs, commissary or storage fees, as well as point-of-sale system and payment processing fees. Moreover, the development of mobile apps for improved branding and customer engagement can begin at $5,000, while more complex applications may exceed $20,000. Additionally, accounting software such as QuickBooks or Xero can incur monthly fees ranging from $20 to $60. Effective inventory management is essential and includes costs for food ingredients, disposable supplies, cleaning supplies, fuel, propane, menu specials, and beverages. Furthermore, your marketing and branding initiatives can considerably influence your startup expenses, with costs associated with website development, advertising, branding materials, promotions, events, and food truck wrapping. Securing the required licenses and permits is essential for operating legally. This includes obtaining food service licenses, mobile food vendor permits, health department permits, fire department permits, parking permits, business licenses, sales tax permits, and commissary agreements. Additionally, utility costs like electricity, water, and waste disposal contribute to the overall operational expenses. Finally, consider the cost of labor and talent required to run the food truck, including chefs, servers, and cleaners. Overall, a detailed budget and a robust business plan are crucial for a successful launch and sustainable operation of a food truck business Is Owning a Food Truck Profitable? Yes, starting your own food truck can be profitable. Many food trucks make over $100,000 per year. Once startup costs and ongoing expenses are factored in, an annual profit of about $50,000 is usually possible. However, the exact amount you earn depends on your food truck concept, operating hours, menu, and locations. You can also look into food truck franchise options to cut your initial startup cost. Image: Depositphotos, Envato Elements This article, "How to Start a Food Truck Business" was first published on Small Business Trends View the full article

If you’re looking to enter the food service industry without the commitment of a fixed location, a food truck could be the perfect solution. This guide on how to start a food truck business is designed to assist aspiring food truck owners in launching their ventures. How to Start a Food Truck Business in Simple Steps Every food truck may look and operate a bit differently. Here are some common steps you can use to get started. Read More: Food Truck Business Plan Research Food Trucks Locally To succeed as a food truck owner, it is essential to understand your competition. Start by identifying popular cuisines and gaps in the market. Research other food trucks in your area to discover a unique niche, and take note of the hot spots and trends within your local food truck scene. Attending local food truck events can also provide valuable insights. This knowledge will be crucial as you learn how to start a food truck business. Choose a Niche and Know Your Target Market Food truck customers typically enjoy unique menu offerings. To gain insight into customer preferences, analyze demographic data. Consider introducing distinctive elements that differentiate your business, such as creative toppings for traditional favorites like burgers and tacos. Create a menu that reflects local tastes and accommodates dietary preferences. Name and Brand Your Business A catchy name and brand will make your business more memorable. Ensure your brand reflects the culinary experience you offer. Choose consistent design elements that are easy to read and communicate a style that appeals to your target customers. Your brand should align well with the vibe of your food truck. A catchy name and brand will make your business more memorable. Choose consistent design elements that are easy to read and communicate a style that appeals to your target customers. Write a Food Truck Business Plan Every business needs a plan; here are some things to include in your food truck business plan: Market analysis: Look at other food truck owners in your area and consider demand from local customers. Product and service list: What types of food will you offer? Consider ingredient cost and what you’ll charge for items; include any extra revenue streams like private catering. Marketing strategies: How will you market your business? And what expenses might come with your strategy? Financial projections: Based on your market and price list, what can you expect to earn? How does that compare to your projected expenses? Look into Small Business Grants Food truck owners may benefit from extra funds. Research local business development programs offering financial assistance. Look for available grants for new businesses in your area for extra support. Explore industry-specific grants, particularly those focused on culinary enterprises. Develop a Menu and Set Your Prices Within your niche, create a short list of items you can make with limited ingredients. Incorporate seasonal specialties to attract customers. Price items based on demand and costs. Consider the local economic landscape to set competitive and profitable prices. Secure a Truck You need a truck that’s large enough to prepare and serve food. Assess the layout for efficient food preparation and customer service. So, you have to find where to buy a food truck. You can find old vans or trucks in local classified ads and have them furbished with equipment. Evaluate the condition and potential modifications needed. Or buy an existing food truck from a business broker. You can also seek expert advice to make a cost-effective decision. Read More: food truck ideas Form a Legal Entity and Register Your Business All businesses need a legal entity; here are some for food truck operators to consider: Sole proprietor: This can work for those who operate individually, but it offers no liability protection. LLC: Offers liability and low startup costs; this is quite common for food truck operations. Corporation: This offers liability protection and a different tax structure, but it can be more complicated and costly to start. Open a Business Bank Account Keep your business and personal assets separate to simplify bookkeeping and build credit. Consider business credit cards for monthly purchases. Get Business Insurance Insurance can protect your assets if your business experiences any losses. Here are some common types of mobile food businesses. General liability Commercial auto Workers comp Property coverage Read More: food truck name ideas Get the Necessary Food Truck Equipment The exact equipment needed depends on your niche and how much food you work with, but here are some common categories: Cooking equipment like a griddle or fryers Refrigeration equipment Shelves or cabinets to store ingredients Food containers Cleaning supplies Get a POS System A point-of-sale system helps successful food trucks manage transactions. Common options include TouchBistro, Toast, and Square. Source Your Ingredients Find wholesale suppliers for all the items you need to create your menu. These are often the same food industry suppliers that work with restaurants with brick-and-mortar locations. Apply for Permits and Food Truck Licenses Food trucks often need business licenses, vehicle registration, commercial driver’s licenses, parking permits for specific locations, and mobile food service permits. Check with your local health department to see what paperwork is required. Prepare for Health Inspectors to Visit Local officials will also likely visit to check for cleanliness and food safety. Read More: food truck festival Sort Out Your Taxes Taxes vary by state. But many food truck owners must pay: Business income taxes Payroll taxes State sales taxes Create a Website and Market Your Business Customers often research their local food truck community online. So, create an online presence with your menu and social profiles to update your locations. Decide Where to Park Food truck vendors should seek out spots with lots of customers, like high foot traffic areas and special events. Make sure parking spots are approved through your local motor vehicle department. Employ Staff You might require a small team to prepare food and serve customers. Before conducting interviews and training, be sure to apply for an NIE number and fulfill your state’s other requirements. Maintain Your Truck Your food truck needs oil changes, tire rotations, and fluid flushes like any vehicle. Market Your Business and Expand To attract more customers, promote your brand through social media, update your location on food truck finder apps, and participate in popular food truck festivals. As you gain popularity, consider creating a franchise to extend your delicious offerings to new locations. Read More: food truck finder Why You Should be Part of the Food Truck Industry Food trucks offer plenty of exciting opportunities for entrepreneurs. Here are some benefits of choosing this niche: Location independence: Your truck can go wherever potential customers are. If there’s a big event or area with lots of foot traffic on any given night, you can set up there to reach more people. Low startup costs: You don’t need a dedicated location or a huge team to run a food truck. So it can be easier to break into the industry. Built-in advertising: When you set up at an event or drive across town, your truck gets seen. If you have a catchy logo or design, this automatically helps you build brand recognition without extra advertising. Multiple income streams: Food trucks don’t have to only offer food at festivals and high-traffic areas. You can also offer catering to diversify your income streams. How Much Does it Cost to Start a Food Truck Business? The expenses associated with how to start a food truck business can differ greatly depending on various factors. In the United States, the typical investment ranges from $28,000 to $180,000, with an average cost of about $100,000. This fluctuation in expenses is affected by elements such as location, local licensing regulations, kitchen configuration, and cooking equipment. Additionally, the type of truck you select significantly impacts the total cost. Options include: New Truck with a New Kitchen Setup: An all-new setup can cost between $120,000 to $200,000. This option is free from maintenance or hidden costs at the beginning. Used Truck with a New Kitchen Setup: Opting for this setup could range from $80,000 to $115,000. While the initial cost is lower, a used truck may require more maintenance and repairs over time. Used Truck with a Used Kitchen Setup: This option is the most budget-friendly, with expenses between $55,000 and $90,000. Nevertheless, it carries the potential for increased maintenance and repair costs. Renting a Food Truck: If you’re starting on a tight budget, renting a food truck is a viable option, generally costing $2,000 to $4,000 a month. Additional expenses to consider encompass kitchen equipment and supplies (estimated between $10,000 and $25,000), initial inventory and food costs (approximately $1,000 to $3,000), marketing and advertising expenses, professional service fees (such as legal and accounting), employee salaries and benefits, maintenance and fuel costs, commissary or storage fees, as well as point-of-sale system and payment processing fees. Moreover, the development of mobile apps for improved branding and customer engagement can begin at $5,000, while more complex applications may exceed $20,000. Additionally, accounting software such as QuickBooks or Xero can incur monthly fees ranging from $20 to $60. Effective inventory management is essential and includes costs for food ingredients, disposable supplies, cleaning supplies, fuel, propane, menu specials, and beverages. Furthermore, your marketing and branding initiatives can considerably influence your startup expenses, with costs associated with website development, advertising, branding materials, promotions, events, and food truck wrapping. Securing the required licenses and permits is essential for operating legally. This includes obtaining food service licenses, mobile food vendor permits, health department permits, fire department permits, parking permits, business licenses, sales tax permits, and commissary agreements. Additionally, utility costs like electricity, water, and waste disposal contribute to the overall operational expenses. Finally, consider the cost of labor and talent required to run the food truck, including chefs, servers, and cleaners. Overall, a detailed budget and a robust business plan are crucial for a successful launch and sustainable operation of a food truck business Is Owning a Food Truck Profitable? Yes, starting your own food truck can be profitable. Many food trucks make over $100,000 per year. Once startup costs and ongoing expenses are factored in, an annual profit of about $50,000 is usually possible. However, the exact amount you earn depends on your food truck concept, operating hours, menu, and locations. You can also look into food truck franchise options to cut your initial startup cost. Image: Depositphotos, Envato Elements This article, "How to Start a Food Truck Business" was first published on Small Business Trends View the full article

As privacy regulations evolve and consumer expectations shift, marketers face a growing challenge: delivering personalized experiences while respecting data privacy. How can you navigate this changing landscape without sacrificing engagement? Join MarTech.org’s upcoming webinar, Balancing Personalization and Privacy, to explore best practices for responsibly collecting and managing first-party data, building trust with privacy-conscious consumers, and simplifying data integration across large organizations. Our expert speaker will also address key industry challenges, from handling highly regulated sectors to adapting to opt-out technologies like Apple’s Do Not Track, and discuss the emerging role of generative AI in consent-driven advertising. Future-proof your data strategy and balance personalization with privacy. Sign up today! View the full article

We may earn a commission from links on this page. Deal pricing and availability subject to change after time of publication. Whether you're shopping for your very first security camera or already have a system at home you're looking to grow, you might find something worthwhile in Amazon's sale section on Ring and Blink cameras. As Amanda Blum, our smart-home tech reviewer at Lifehacker, mentioned in her review, the Blink Outdoor 4 is a worthwhile entry-level wireless security camera—and right now, you can get bundles for up to 50% off, with the five-camera bundle for $199.99 (originally $399.99). This is the lowest price I have seen for this particular bundle, after checking price-tracking tools. Wireless smart security camera, two-year battery, 1080p HD day and infrared night live view, two-way Blink Outdoor 4 $99.99 at Amazon /images/amazon-prime.svg Shop Now Shop Now $99.99 at Amazon /images/amazon-prime.svg Wireless smart security camera, two-year battery, 1080p HD day and infrared night live view, two-way Blink Outdoor 4 (2-Pack) $119.99 at Amazon /images/amazon-prime.svg $179.99 Save $60.00 Get Deal Get Deal $119.99 at Amazon /images/amazon-prime.svg $179.99 Save $60.00 Wireless smart security camera, two-year battery, 1080p HD day and infrared night live view, two-way Blink Outdoor 4 (3-Pack) $155.99 at Amazon /images/amazon-prime.svg $259.99 Save $104.00 Get Deal Get Deal $155.99 at Amazon /images/amazon-prime.svg $259.99 Save $104.00 Wire-free smart security camera, two-year battery life, two-way audio, HD live view, enhanced motion Blink Outdoor 4 (4-Pack) $203.99 at Amazon /images/amazon-prime.svg $339.99 Save $136.00 Get Deal Get Deal $203.99 at Amazon /images/amazon-prime.svg $339.99 Save $136.00 Wire-free smart security camera, two-year battery life, two-way audio, HD live view, enhanced motion Blink Outdoor 4 (5-Pack) $199.99 at Amazon /images/amazon-prime.svg $399.99 Save $200.00 Get Deal Get Deal $199.99 at Amazon /images/amazon-prime.svg $399.99 Save $200.00 Wire-free smart security camera, two-year battery life, two-way audio, HD live view, enhanced motion Blink Outdoor 4 (6-Pack) $239.99 at Amazon /images/amazon-prime.svg $479.99 Save $240.00 Get Deal Get Deal $239.99 at Amazon /images/amazon-prime.svg $479.99 Save $240.00 Wire-free smart security camera, two-year battery life, two-way audio, HD live view, enhanced motion Blink Outdoor 4 (8-Pack) $314.99 at Amazon /images/amazon-prime.svg $629.99 Save $315.00 Get Deal Get Deal $314.99 at Amazon /images/amazon-prime.svg $629.99 Save $315.00 SEE 4 MORE The Blink Outdoor 4 is a wireless camera, meaning you'll be using 2 AA lithium batteries, which last for up to two years. The camera is also weather-resistant, has motion-activation alerts, a live-view mode (up to five minutes without a Blink subscription plan), shoots in 1080p, has two-way audio, and works great with the Alexa ecosystem. (Unfortunately, it is not compatible with Google or Apple Home Kit.) You'll get a Sync Module 2 with your order, which gives you local storage for your videos with a USB stick for up to 10 cameras, meaning you don't need to get the Blink subscription if you don't want to. The camera offers a 143-degree diagonal view wherever you set it up, and an optional person-detection feature if you get the Blink subscription plan. Keep in mind you will need a Blink subscription to use all of its features. The Blink subscription starts at $30 a year for the Blink Basic Plan. You can also get the Blink Plus Plan, which costs $100 a year and has more features, the most important of which is having an unlimited number of devices hooked up to your account. View the full article

Guess who can fill that gap. By CPA Trendlines Research Go PRO for members-only access to more CPA Trendlines Research. View the full article

Guess who can fill that gap. By CPA Trendlines Research Go PRO for members-only access to more CPA Trendlines Research. View the full article

In 2024, Amazon introduced its AI-powered HR assistant, which helps managers with performance reviews and workforce planning. Similarly, Tesla deployed AI personas to assist in real-time production monitoring and supply chain optimization. These advancements showcase how AI personas are becoming essential in business operations, streamlining processes, and enhancing decision-making. As artificial intelligence evolves, we’re witnessing two interrelated phenomena shaping our future: AI personas and agentic AI. These developments bring both opportunities and challenges. Understanding AI Personas AI personas are collections of digital elements that combine to form hybrid characters with defined traits and priorities that interact with users in sophisticated ways. They range from professional advisors to creative collaborators and emotional support systems. Their ability to adapt interactions based on user needs makes them powerful tools for organizations. AI personas can be understood through three key dimensions: Function: The specific role and tasks the persona will perform Epistemic perspective: The knowledge base and information sources the persona draws upon Relationship type: The mode of interaction that best serves the intended purpose AI personas maintain consistent personality traits while evolving through interactions. For instance, an AI persona might serve as a strategic planning partner in a business context, accumulating knowledge about the organization’s goals and culture over time. The Emergence of Agentic AI Agentic AI refers to systems with increasing autonomy and decision-making capability. Unlike traditional AI that processes inputs and generates outputs, agentic AI can initiate actions and pursue objectives independently within defined parameters. The intersection of AI personas and agentic AI creates new collaboration possibilities. Consider these examples: Supply Chain Management: Tesla’s AI system doesn’t just process inventory data—it autonomously adjusts production schedules, initiates parts orders, and redirects shipments based on real-time demand and disruption predictions. The system can decide to expedite certain components or switch suppliers without human intervention, though within predefined parameters. Financial Trading: Modern trading algorithms don’t simply execute preset rules. They actively monitor market conditions, news feeds, and social media sentiment, making independent decisions to open, adjust, or close positions. JPMorgan’s AI trading system, for instance, can autonomously modify its strategies based on changing market conditions. Network Security: Darktrace’s Enterprise Immune System doesn’t wait for security teams to identify threats. It learns normal network behavior and autonomously takes action to counter potential attacks, such as quarantining suspicious devices or blocking unusual data transfers. These systems showcase how AI can not only respond to requests but proactively identify opportunities, suggest improvements, and take initiative within defined parameters. Challenges and Considerations However, this evolution presents challenges: Authenticity and Trust: As AI personas become more sophisticated, maintaining transparency is critical. Organizations must establish clear guidelines on AI capabilities and limitations. Emotional Engagement: Humans naturally form emotional connections with AI personas, which can enhance interactions but also raise ethical concerns about dependency and manipulation. Autonomy Boundaries: Setting clear limits on what decisions AI personas can make independently versus requiring human oversight is essential. Managing the Future To harness these technologies effectively, organizations should focus on: Purposeful Design: AI personas should align with organizational goals, capabilities, and ethical guidelines. Human-Centered Approach: AI should enhance human capabilities rather than replace them. Ethical Frameworks: Transparency, privacy, and clear boundaries must guide AI interactions. Continuous Monitoring: Organizations should track AI behavior to ensure compliance and effectiveness. Implementation Frameworks The OPEN framework (Outline, Partner, Experiment, Navigate) provides a systematic four-step process for harnessing AI’s potential, guiding organizations from initial assessment through to sustained implementation. The CARE framework (Catastrophize, Assess, Regulate, Exit) offers a parallel structure for identifying and managing AI-related risks, that can guide organizations in implementing AI personas effectively: The OPEN framework helps organizations unlock AI’s potential through systematic: Outlining of possibilities and goals Partnership development with AI and stakeholders Experimentation with different approaches Navigation of evolving capabilities The CARE framework helps manage associated risks through: Catastrophizing to identify potential threats Assessment of risk likelihood and impact Regulation of risk through controls Exit strategies for when things go wrong Looking Forward The future of AI personas and agentic AI offers unprecedented potential for human cognition and collaboration. However, balancing technological advancement with ethical considerations is crucial. AI personas are reflections of human values and culture. Developing better AI personas isn’t just a technical challenge—it’s a human one. Organizations must embody values that AI systems can learn and replicate. Success lies in embracing AI with “mature optimism”—leveraging its potential while acknowledging limitations. The goal is to create AI personas that enhance human potential, support relationships, and help individuals become better versions of themselves. This transformation isn’t just about building better AI—it’s about fostering a future where artificial and human intelligence thrive together in meaningful ways. View the full article

AI, blockchain and other technologies elevate our responsibility to understand what these tools are telling us. By Alan Anderson, CPA Transforming Audit for the Future Go PRO for members-only access to more Alan Anderson. View the full article

AI, blockchain and other technologies elevate our responsibility to understand what these tools are telling us. By Alan Anderson, CPA Transforming Audit for the Future Go PRO for members-only access to more Alan Anderson. View the full article

Go PRO for members-only access to more CPA Trendlines Research. View the full article

Go PRO for members-only access to more CPA Trendlines Research. View the full article

Move by Wall Street bank comes as increasing number of groups bypass traditional debt marketsView the full article

Washington had urged countries to vote against European text and proposed its own alternativeView the full article