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This week, skincare brand Kiehl’s debuted a hairy new font, Starbucks continued to roll out its feel-good nostalgia marketing, and an iconic ’80s soda was revived for the year 2025. Here’s all the branding news we’re keeping up with. [Image: Kiehl’s] Kiehl’s gets in on the custom type craze The news: The skincare brand Kiehl’s just unveiled a new custom font made from an unexpected material: pubic hair. Big picture: The font comes as a response to the backlash that Kiehl’s received in August for an ad campaign for a new product line targeting ingrown pubic hairs. Those initial ads featured fully covered models with just a glimpse of hair peeking out from the sides of their underwear. But several stores censored or removed the campaign after public criticism. “We were taken aback,” Steven Waldberg, SVP of brand engagement and communications for Kiehl’s, told MediaPost. “It’s not like we were showing people’s genitalia or anything.” Now Kiehl’s is hitting back at the haters with a fuzzy custom font made entirely out of pubic hair. The new print ads, which have taken humans out of the equation altogether, feature sarcastic statements like, “Apologies, we won’t ever show pubic hair again,” and “Our photos of models with pubic hair were censored so we removed the models.” Why it matters: We’ve seen plenty of custom brand fonts lately—from the “Other Hand font” for Cheetos to Kellogg’s logo-centric font—but we have to hand it to Kiehl’s, this one might be the most outside-the-box yet. It’s not exactly a versatile typeface, but it’s nice to see Kiehl’s refusing to back down from a challenge. [Illustration: FC] Back-to-basics strategy at Starbucks The news: Starbucks is making a wide-sweeping effort to return to its branding roots, and it seems to be paying off. Big picture: Since CEO Brian Niccols joined the company last September, the brand has been slowly working to incorporate the “personal touches” that were once its signature, like handwritten names on to-go cups, a free milk station, and an overall focus on craft. The back-to-basics concept at Starbucks has been gradually appearing in a larger campaign this year, with several new ads highlighting the coffee-making process and out-of-home billboards featuring a handwritten look. In an interview with the podcast Rapid Response, Niccols said of the changes, “We’re in the customer service business, and anybody that’s been involved with that knows the details do matter. And the reason why the details really matter for Starbucks is, frankly, those details are our point of difference. It’s how we get to another level of connection.” Why it matters: The market seems to be responding positively to the changes so far, considering that Starbucks recently beat Wall Street’s fourth-quarter earnings expectations with $9.4 billion in revenue. The irony in all of this feel-good messaging is that Starbucks has recently taken the much-criticized step of barring noncustomers from using its restrooms, seating, and patio space. In a column for Fast Company, writer Rob Walker argued that the new code of conduct “is really just a de facto admission of what its brand is really about: The coffee giant is not really in the community space business at all. It’s a luxury brand, and it has been all along.” [Photo: Suja Life] Soda’s new lease on life The news: For the second time in two months, an iconic soda of the 1980s is getting a new lease on life with a revival designed to attract a new era of soda drinkers. Big picture: Slice soda, first launched in 1984 by PepsiCo, is set to return to shelves under the ownership of juice brand Suja Life. To tap into the wellness movement and functional beverage craze, today’s Slice will have low sugar, no high-fructose corn syrup, and plenty of gut-healthy prebiotics, probiotics, and postbiotics in a variety of flavors, including orange, lemon lime, classic cola, grapefruit spritz, grape, and strawberry. Why it matters: Slice’s return is part of a larger industry trend. Just last month, energy drink company Redcon1 announced it would be bringing back the infamous Jolt Cola from the ’80s with a new functional twist. However, as Fast Company noted at the time, the new branding is pretty lackluster. Slice, on the other hand, looks just as cool as it did back in 1984. Suja Life has clearly based its new look on the OG design (rather than the clunkier ’90s version), including a typeface that’s literally sliced at the bottom, fruity icons dotting each “i,” and a diagonal label. The design has also been updated for the 21st century with brighter can colors and a trendier secondary font. While Slice certainly looks pretty, its staying power is questionable at best. The brand has already been revived several times, including as a failed sparkling water in 2018, swiftly followed by a failed low-cal soda in 2021. It remains to be seen whether Slice’s new branding aesthetic will be enough to keep it afloat this go-round. [Photo: Kellanova] Snacking goes cold The news: Eggos and Rice Krispies Treats are getting a frosty glow-up. Big picture: The snack company Kellanova is partnering with Gold West Food Group to turn some of its most popular brands into ice cream treats. On the Eggo side, fans can expect pints of Buttery Maple, Chocolatey Chip, and Blueberry ice cream, as well as waffle sandwiches of those three flavors. For Rice Krispies fanatics, there will be a pint of “original flavor” ice cream (we can only assume this tastes like the treats themselves), as well as original, strawberry, and triple-chocolate ice cream sandwiches made with Rice Krispies Treats as the sandwich “bun.” Why it matters: Kellanova’s new dessert play comes after a major shake-up in the company’s ownership. Back in August, Kellanova—which also owns Kellogg’s (and its three subcompanies), Pop-Tarts, Pringles, and more—was acquired for a whopping $39.5 billion by Mars, owner of M&Ms. At the time, Andrew Clarke, global president of Mars Snacking, told Fast Company that expanding the company’s snacking portfolio would be a major priority post-acquisition—and it looks like that starts in the freezer aisle. View the full article

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Google Translate and other translation software can be valuable tools when a user needs to quickly translate a word or phrase from one language to another. It’s not always as accurate as human translators, however, and mismatched language pairs can result in some hilarious misunderstandings. Sometimes, this technical error is merely a humorous mistake for an individual user; however, at other times, a translator fails can result in a confusing situation in a commercial context. Language translation can often be complex, and even the most advanced translation devices can produce significant errors. READ MORE: 10 Best Language Translator Devices for Small Business Travelers Best Ever Translator Fails Machine translation isn’t perfect, and even Google makes mistakes. In some cases, these translator fails turned into such hilarious errors we’ve found ourselves grateful for Google Translate’s imperfections. That’s One Way to Keep People Out Somehow, we don’t think the original message was a warning of death in progress, but the resulting translation failure on this sign is certainly effective at preventing unwanted entry. Killing Two Birds with One Stone, Perhaps? Accurate translations are important in the business world. After all, should some unsuspecting customers take this translator fail too seriously, it could result in a dangerous situation. No Meal Is Complete Without Mountains of Rape It can be a tricky process to translate one language to another. Unfortunately, menu translation fails are all too common, leaving diners to wonder exactly what it is they are ordering, such as in the translator fail above. Who Wants to Watch ‘War Salvage Destroyer Future?’ Movie titles apparently are subject to becoming lost in translation. In this translator failure example, a traveler was left to ponder whether they should watch “War Salvage Destroyer Future” or “Was Godzilla.” That Pesky Goat Won’t Stop Raining Excessive translator fails often, leaving users confused about the intended meaning of the original text. In this example, it’s clear that there isn’t actually a goat in the budget, and even if there were, we seriously doubt he is raining badly! The Devil’s in That Wine! The introduction of Google Lens’ translation capabilities opens the door for all sorts of new translator fails. Want to read a label in a different language? No problem! No problem that is, until the tool creates a hilarious translator fail like this one! Just Ask Google Cannibal Sometimes, a translator’s failure can be downright creepy, leaving a user to wonder just who is behind the responses from Google Translate. In this example, one Twitter user shared their disturbing translation that promises to taste the young. Is Cow Dung a Delicacy? Menus are often the victim of a Google Translate fail. In this example, machine translation somehow determined that cow dung would be an appropriate ingredient for a dish made with shark and beef. We wonder if the users ever found the correct ingredients or if they become another victim of Google Translate fails. Funniest Google Translate Fails There are so many funny Google Translate fails that it can make it hard to ever trust Google Translate. Fortunately, many Google Translate fails are fairly harmless, and the only harm done is a few chuckles and maybe a roll of the eyes. And apparently, any language is subject to misinterpretation. Even in Canada Google Translate can make humorous mistakes translating from one English dialect to another. Thou Hast Some Strange Taste in Teas Google considers it perfectly acceptable to mix a bit of fireman into your matcha latte. This Google Translate failure also believes it can accurately translate Finnish words into Shakespearean English. Hast thou never tasted steamed fireman? Want a Little Cat In Your Dumpling? Why do so many Google Translate fail to want to insert cats into Asian menus? Somehow, we don’t think this curious diner was expecting a side of a feline with their shrimp entree. Was it a Google Translate fail or a mysterious dum sum ingredient? Don’t Ignore the Mermaids It’s easy to understand how someone learning a new language might make some of these mistakes, but we aren’t sure how Google Translate has so much trouble translating from Spanish to English. When translated, did this warning really advise to list to the mermaid… or could there be another word that means the same as “sirens.?? When You Have to Translate the Translation At times, translations are so inadequate that users of Google Translate are left puzzled about the intended meaning of a sentence. No matter which languages Google users are attempting to translate, language mistakes like this one are often amusing enough to prevent them from becoming a lasting frustration. At Least Google’s Heart Was in the Right Place In this example of a translator failure by Google Translate, the software recognized that it was translating a holiday greeting, but it miscalculated the date. Should we overlook this mistake by Google? After all, isn’t it the thought that matters across all languages? But Can We Fault Google Translate for Trying? In yet another hilarious example of a Google Translate failure, the AI decided to suggest translating a DNA sequence. We have to commend Google for attempting to decipher what was never intended to be a sentence, and we’re sure the user got a good laugh from the suggestion in this hilarious example. Who Knew the English Alphabet Was So Interesting? What occurs when you use the internet to translate the English alphabet from Chinese back to English? You receive more than just a handful of random words. Instead, Google interprets the characters as referring to grooming a goose. One must question the context that was applied to generate this translation. Season Your Meal with Child Poison In which language are the salt ingredients printed that Google Lens translates to indicate it’s poisoned with children? Sorry, Google, your technology still needs improvement, but thanks for the laugh in this instance of a translator failure! Image: Envato Elements This article, "You Won’t Believe Some of These Epic Translator Fails" was first published on Small Business Trends View the full article

Google Translate and other translation software can be valuable tools when a user needs to quickly translate a word or phrase from one language to another. It’s not always as accurate as human translators, however, and mismatched language pairs can result in some hilarious misunderstandings. Sometimes, this technical error is merely a humorous mistake for an individual user; however, at other times, a translator fails can result in a confusing situation in a commercial context. Language translation can often be complex, and even the most advanced translation devices can produce significant errors. READ MORE: 10 Best Language Translator Devices for Small Business Travelers Best Ever Translator Fails Machine translation isn’t perfect, and even Google makes mistakes. In some cases, these translator fails turned into such hilarious errors we’ve found ourselves grateful for Google Translate’s imperfections. That’s One Way to Keep People Out Somehow, we don’t think the original message was a warning of death in progress, but the resulting translation failure on this sign is certainly effective at preventing unwanted entry. Killing Two Birds with One Stone, Perhaps? Accurate translations are important in the business world. After all, should some unsuspecting customers take this translator fail too seriously, it could result in a dangerous situation. No Meal Is Complete Without Mountains of Rape It can be a tricky process to translate one language to another. Unfortunately, menu translation fails are all too common, leaving diners to wonder exactly what it is they are ordering, such as in the translator fail above. Who Wants to Watch ‘War Salvage Destroyer Future?’ Movie titles apparently are subject to becoming lost in translation. In this translator failure example, a traveler was left to ponder whether they should watch “War Salvage Destroyer Future” or “Was Godzilla.” That Pesky Goat Won’t Stop Raining Excessive translator fails often, leaving users confused about the intended meaning of the original text. In this example, it’s clear that there isn’t actually a goat in the budget, and even if there were, we seriously doubt he is raining badly! The Devil’s in That Wine! The introduction of Google Lens’ translation capabilities opens the door for all sorts of new translator fails. Want to read a label in a different language? No problem! No problem that is, until the tool creates a hilarious translator fail like this one! Just Ask Google Cannibal Sometimes, a translator’s failure can be downright creepy, leaving a user to wonder just who is behind the responses from Google Translate. In this example, one Twitter user shared their disturbing translation that promises to taste the young. Is Cow Dung a Delicacy? Menus are often the victim of a Google Translate fail. In this example, machine translation somehow determined that cow dung would be an appropriate ingredient for a dish made with shark and beef. We wonder if the users ever found the correct ingredients or if they become another victim of Google Translate fails. Funniest Google Translate Fails There are so many funny Google Translate fails that it can make it hard to ever trust Google Translate. Fortunately, many Google Translate fails are fairly harmless, and the only harm done is a few chuckles and maybe a roll of the eyes. And apparently, any language is subject to misinterpretation. Even in Canada Google Translate can make humorous mistakes translating from one English dialect to another. Thou Hast Some Strange Taste in Teas Google considers it perfectly acceptable to mix a bit of fireman into your matcha latte. This Google Translate failure also believes it can accurately translate Finnish words into Shakespearean English. Hast thou never tasted steamed fireman? Want a Little Cat In Your Dumpling? Why do so many Google Translate fail to want to insert cats into Asian menus? Somehow, we don’t think this curious diner was expecting a side of a feline with their shrimp entree. Was it a Google Translate fail or a mysterious dum sum ingredient? Don’t Ignore the Mermaids It’s easy to understand how someone learning a new language might make some of these mistakes, but we aren’t sure how Google Translate has so much trouble translating from Spanish to English. When translated, did this warning really advise to list to the mermaid… or could there be another word that means the same as “sirens.?? When You Have to Translate the Translation At times, translations are so inadequate that users of Google Translate are left puzzled about the intended meaning of a sentence. No matter which languages Google users are attempting to translate, language mistakes like this one are often amusing enough to prevent them from becoming a lasting frustration. At Least Google’s Heart Was in the Right Place In this example of a translator failure by Google Translate, the software recognized that it was translating a holiday greeting, but it miscalculated the date. Should we overlook this mistake by Google? After all, isn’t it the thought that matters across all languages? But Can We Fault Google Translate for Trying? In yet another hilarious example of a Google Translate failure, the AI decided to suggest translating a DNA sequence. We have to commend Google for attempting to decipher what was never intended to be a sentence, and we’re sure the user got a good laugh from the suggestion in this hilarious example. Who Knew the English Alphabet Was So Interesting? What occurs when you use the internet to translate the English alphabet from Chinese back to English? You receive more than just a handful of random words. Instead, Google interprets the characters as referring to grooming a goose. One must question the context that was applied to generate this translation. Season Your Meal with Child Poison In which language are the salt ingredients printed that Google Lens translates to indicate it’s poisoned with children? Sorry, Google, your technology still needs improvement, but thanks for the laugh in this instance of a translator failure! Image: Envato Elements This article, "You Won’t Believe Some of These Epic Translator Fails" was first published on Small Business Trends View the full article

Ayatollah Ali Khamenei says negotiations with US president ‘neither wise, nor prudent, nor dignified’View the full article

Firms that price for time rather than value hold themselves back. Gear Up for Growth With Jean Caragher Go PRO for members-only access to more Jean Marie Caragher. View the full article

Firms that price for time rather than value hold themselves back. Gear Up for Growth With Jean Caragher Go PRO for members-only access to more Jean Marie Caragher. View the full article

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Aprecomm is once again forging key strategic partnerships to rapidly expand its business. The post Wi-Fi QoE-provider Aprecomm expands global AI service footprint with Hitron & Edgecore partnership deals appeared first on Wi-Fi NOW Global. View the full article

Amazon, Meta, Microsoft and Alphabet forecast more than $300bn in capital expenditure despite investor concerns about returns and DeepSeekView the full article

This post was written by Alison Green and published on Ask a Manager. It’s four answers to four questions. Here we go… 1. I’m supposed to live with my boss and her husband for months I have been working at my company for two years, and I get along well with my boss, who is a woman in her early thirties. Her husband also works for the same startup and we are all on a work trip together for a few months in a foreign country. The company is providing community housing (with private beds and bathrooms) for commuting workers that holds about 10 people, and a few two-bedroom condos. Before we arrived, my boss, her husband, my coworker, and I were under the impression that we would be the four people filling the two condos — me and my coworker in one, my boss and her husband in the other. When my coworker arrived, she was taken to the community housing and given a room, and when we arrived, my boss and her husband were moved into one bedroom of an apartment and I was moved into the other bedroom of the same apartment. When I asked if my coworker and I were going to move into the other condo once it became available in a few days, I was told no. I brought up the problem to my boss’ boss and said that I am concerned about living with my boss and her husband for the next three months, but for the short term it is not a problem. He said that it’s a valid concern, and that he would work on it and that I should suck it up for about a week. About a week has passed, and my coworker who I originally was going to live with has expressed her preference for staying where she is because she is already settled in, and I was informed by my boss that I am to keep living with her and her husband for the foreseeable future. This is so my boss’ boss and another male coworker can live in the other apartment and my coworker can stay where she is. I am quite uncomfortable with this situation and have expressed this to my boss, my boss’ boss, and the person in charge of housing, and I am not sure what to do next. I am excited about this job and really enjoy working with my team, but working 72 hours a week with my boss and her husband and then going home with them is just a bit too weird for me. Any advice? How firmly have you told your boss’s boss and the person in charge of housing that this won’t work for you? This isn’t less-than-ideal housing for a couple of nights in an emergency; this is three months of your life outside of work, and they almost certainly have other solutions available if you make it clear that the current plan is a no-go for you. If, out of a desire to be flexible and not demanding or to seem like a team player, you’ve been anything less than than crystal clear that this is a no for you, it’s time now to get much more emphatic. Talk to your boss’s boss again, state firmly that you’re not on board with this, and say you need to make arrangements to move, whether to the community housing where your coworker is or somewhere else. For example: “I was willing to do it for a week like you asked, but I’m not comfortable with this for longer than that. I’d like to move to the community housing where Jane is or, if that’s not possible, to a hotel or other solution.” If you get any pushback: “Given the length of the trip, it’s really not feasible and I wouldn’t have signed on for it under these conditions. I can take the lead on finding a place to move if that’s the fastest way to handle it.” 2. My bad coworker is finally leaving … should I stay? I’ve had issues with my underperforming coworker, Sanford, as long as I’ve been with my small nonprofit. From missing agreed-upon deadlines 90% of the time, to saying misogynistic things to coworkers in meetings (he singles out our foreign-born female coworkers — never the males — to repeat things back to him, to make sure they understood it, despite them being fluent in English and just being one of the people listening in a group meeting), he has been a “missing stair” in our organization for years. Despite this, our CEO saw it fit to create a completely new director-level position for him, promoting him by two levels and firmly setting a ceiling on my career path within the organization, as his new role took parts of what I would do at that level. Despite all the flexibility, raises, and promotions he’s received despite his skills and work ethic (or lack thereof), Sanford has landed another role outside of the organization and is leaving. Many of us are celebrating, but I’m left in a tricky situation. I’d also planned on leaving, in large part due to being tired of cleaning up after Sanford, but now my path for growth seems to have opened up. Do I stick around and see if Sanford’s absence helps make my job easier and clears the way for my career growth, or do I continue to pursue other opportunities? I am in the final stages of interviewing at several other companies that would pay me substantially more than what I make in my current role. Keep pursuing those other opportunities. Sanford is leaving because he got another job, not because your organization decided to deal with him (in fact, the opposite — they promoted him) so if you stay, you’re staying at an organization that not only accommodates Sanfords, but rewards and tries to retain them. They didn’t suddenly see the light and become a better place to work, and if another Sanford comes on the scene tomorrow, you’d have no reason to believe they’d do anything differently with the new one. Their handling of Sanford says something about who they are as an organization; you shouldn’t change your plans just because this one manifestation of those problems is gone. 3. New manager is changing things for the worse I work in a grocery store bakery. My teammates and I all have things organized in a way that is best for our efficiency. This new assistant manager has rearranged things into a mess. I have allowed this to go on out of respect. It’s just not working. I have gone to my bakery manager as well as store management bout it. What do I do now? I have changed things around since no one has helped me. And she just changes it back. She has not been receptive to speaking about it. She struggles with a power struggle. The thing about being in a power struggle with your manager is that the manager is nearly always going to win because of their power and authority relative to yours — or at least that’s the case if you’ve talked to levels of management above you and no one cares enough to intervene. You and your teammates can certainly try talking to your manager as a group and explaining why you want to switch things back — and that’s worth doing if you haven’t yet — but ultimately if you can’t convince her, you don’t have much recourse. In that situation, your best bet is probably to roll with the changes for a while. If a month or two from now they’re still causing problems, raise it again at that point; sometimes when you’ve made a good-faith effort to roll with changes but can still point to problems, that’s an easier sell than when you resist them from the start. 4. Is it illegal to hire someone just to fire people? I’m writing a novel and I have a character who is hired solely to make people redundant before moving on. I heard from someone recently that it is illegal to hire someone for the sole purpose of making people redundant/firing them, only to get rid of them after they’ve completed this job. Is that true? You mean hiring someone specifically to conduct layoffs/firing but not keeping them on after that? Like George Clooney’s character in Up in the Air? It’s not illegal to do that. Typically, though, if a company brings in someone from the outside to do it, they’d go with a firm or contractor (also like Up in the Air), not hire a full employee to do it — but it wouldn’t be illegal to have them be an actual employee if for some reason they wanted to. (That said, your use of “make people redundant” makes me think you might be in the UK rather than the U.S., and I can only speak to U.S. laws.) View the full article

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Google has announced the general availability of Gemini 2.0 Flash, expanding access to its AI models through the Gemini API in Google AI Studio and Vertex AI. The company is also launching an experimental version of Gemini 2.0 Pro, aimed at improving coding performance and handling complex prompts, and introducing Gemini 2.0 Flash-Lite, its most cost-efficient model to date. Gemini 2.0 Flash Now Widely Available Initially introduced at Google I/O 2024, the Flash series has been positioned as a high-speed, low-latency model optimized for large-scale AI tasks. Gemini 2.0 Flash now features improved performance on key benchmarks, with image generation and text-to-speech capabilities set to roll out in the coming months. The model supports a 1 million token context window and multimodal reasoning, making it highly effective for processing vast amounts of information. Developers can now integrate 2.0 Flash into production applications via Google AI Studio and Vertex AI. Gemini 2.0 Pro Experimental Targets Advanced AI Use Cases Google has also introduced Gemini 2.0 Pro (Experimental), an AI model designed for coding performance and complex prompt handling. The model features a 2 million token context window, enabling it to analyze and understand large datasets comprehensively. It also integrates Google Search and code execution tools to enhance reasoning and knowledge retrieval. “Today, we’re releasing an experimental version of Gemini 2.0 Pro that responds to that feedback. It has the strongest coding performance and ability to handle complex prompts, with better understanding and reasoning of world knowledge, than any model we’ve released so far,” writes Koray Kavukcuoglu, CTO of Google DeepMind. Gemini 2.0 Pro is now available in Google AI Studio, Vertex AI, and for Gemini Advanced users via desktop and mobile. Introduction of Gemini 2.0 Flash-Lite for Cost-Effective AI Solutions Google is also rolling out Gemini 2.0 Flash-Lite, a public preview model that improves upon 1.5 Flash while maintaining the same speed and cost efficiency. It supports a 1 million token context window and multimodal input, allowing it to generate AI-driven content at scale. According to Google, Flash-Lite can generate captions for approximately 40,000 unique images for less than a dollar in Google AI Studio’s paid tier. The model is now available in Google AI Studio and Vertex AI for developers. Security and Responsible AI Development As AI capabilities expand, Google has emphasized safety measures for the Gemini 2.0 family. The company has implemented reinforcement learning techniques that allow Gemini to critique its responses, improving accuracy and its ability to handle sensitive prompts. Additionally, Google is deploying automated red teaming to identify security risks, including indirect prompt injection attacks, where malicious instructions are embedded in data that AI models might retrieve. Google plans to continue refining the Gemini 2.0 lineup, with additional multimodal capabilities set for release in the coming months. Developers and businesses can explore the models now in Google AI Studio and Vertex AI, with more details available on the Google for Developers blog. This article, "Google Expands Availability of Gemini 2.0 AI Models" was first published on Small Business Trends View the full article

Google has announced the general availability of Gemini 2.0 Flash, expanding access to its AI models through the Gemini API in Google AI Studio and Vertex AI. The company is also launching an experimental version of Gemini 2.0 Pro, aimed at improving coding performance and handling complex prompts, and introducing Gemini 2.0 Flash-Lite, its most cost-efficient model to date. Gemini 2.0 Flash Now Widely Available Initially introduced at Google I/O 2024, the Flash series has been positioned as a high-speed, low-latency model optimized for large-scale AI tasks. Gemini 2.0 Flash now features improved performance on key benchmarks, with image generation and text-to-speech capabilities set to roll out in the coming months. The model supports a 1 million token context window and multimodal reasoning, making it highly effective for processing vast amounts of information. Developers can now integrate 2.0 Flash into production applications via Google AI Studio and Vertex AI. Gemini 2.0 Pro Experimental Targets Advanced AI Use Cases Google has also introduced Gemini 2.0 Pro (Experimental), an AI model designed for coding performance and complex prompt handling. The model features a 2 million token context window, enabling it to analyze and understand large datasets comprehensively. It also integrates Google Search and code execution tools to enhance reasoning and knowledge retrieval. “Today, we’re releasing an experimental version of Gemini 2.0 Pro that responds to that feedback. It has the strongest coding performance and ability to handle complex prompts, with better understanding and reasoning of world knowledge, than any model we’ve released so far,” writes Koray Kavukcuoglu, CTO of Google DeepMind. Gemini 2.0 Pro is now available in Google AI Studio, Vertex AI, and for Gemini Advanced users via desktop and mobile. Introduction of Gemini 2.0 Flash-Lite for Cost-Effective AI Solutions Google is also rolling out Gemini 2.0 Flash-Lite, a public preview model that improves upon 1.5 Flash while maintaining the same speed and cost efficiency. It supports a 1 million token context window and multimodal input, allowing it to generate AI-driven content at scale. According to Google, Flash-Lite can generate captions for approximately 40,000 unique images for less than a dollar in Google AI Studio’s paid tier. The model is now available in Google AI Studio and Vertex AI for developers. Security and Responsible AI Development As AI capabilities expand, Google has emphasized safety measures for the Gemini 2.0 family. The company has implemented reinforcement learning techniques that allow Gemini to critique its responses, improving accuracy and its ability to handle sensitive prompts. Additionally, Google is deploying automated red teaming to identify security risks, including indirect prompt injection attacks, where malicious instructions are embedded in data that AI models might retrieve. Google plans to continue refining the Gemini 2.0 lineup, with additional multimodal capabilities set for release in the coming months. Developers and businesses can explore the models now in Google AI Studio and Vertex AI, with more details available on the Google for Developers blog. This article, "Google Expands Availability of Gemini 2.0 AI Models" was first published on Small Business Trends View the full article

Leading a team has never been simple, but today’s challenges demand something extra. With deep divisions in America spilling over into our workplaces, simply carrying on “business as usual” won’t cut it. Employees are craving authenticity, transparency, and leaders who genuinely care. So, how can you step up, even when the path forward seems uncertain? Through conversations with leaders at Fortune 500s and fast-growing startups, we discovered three actions that can help you navigate this moment with courage and empathy. Cultivate trust through transparency & curiosity In an era marked by mass layoffs, arbitrary return-to-office mandates, and eroding faith in institutions, trust in leadership is waning. Our firm, The Courage Collective, held conversations with leaders that revealed two keys to restoring and sustaining trust: curiosity and transparency. Aisha Washington, global vice president and chief diversity, equity, and inclusion officer at HPE shared, “Leaders who approach conversations with curiosity rather than judgment uncover deeper insights. It’s about asking questions, being open to all perspectives, and using those insights to make informed decisions.” A recent Gallup poll found that leaders who strongly exhibited clear communication, showcased an inspirational vision for the future, and supported change were trusted by 95% of their employees. Cultivating trust during precarious times demands acknowledging uncertainty and being honest about not having all the answers. Carolyn Moore, former CHRO and current managing director at Momentum People, explained, “It’s about honesty and vulnerability—admitting we don’t know everything but creating trust by being open and realistic.” Leaders should be ready to ask the difficult questions: Who’s being left out of the conversation? How can I showcase that every employee’s feedback is valuable? Transparency without fear tactics fosters openness and empowers teams to navigate challenges together. Leaders who embrace open dialogue, share information honestly, and leverage insights to inform decisions create a strong foundation for trust. Generating an uplifting vision, rather than setting punitive standards, is the emerging core competency of successful leaders. Defining the organization’s direction (the vision), while allowing “the how” to emerge through team collaboration is essential. Let go of the (impossible) burden of having all the answers and lead through curiosity, transparency, and trust. Invest in opportunities for connection & community care If a return to office is necessary to foster a healthy work culture, leaders must communicate their intentions effectively. Positioning it as a faux productivity boost sends a message of mistrust. Employees will quickly poke holes in this rationale and absorb the implicit message, “if I can’t see you working, I don’t trust that you’re doing your best.” Marc Berger, EVP at DH, observed that “rigid [return to work] policies can lead to frustration and disengagement, particularly when there is a lack of intentionality with how the time is spent.” The truth is, leaders from a variety of work structures have found employees willing—and sometimes eager—to be in person if they’re given flexibility and purpose. Leaders should lean into a new normal by creating opportunities for meaningful connections. Below are a variety of tactics leaders are using to make in-person days feel more purposeful, connected, and collaborative. · Purpose-Driven Office Days: Leverage in-office days to foster collaboration with all-hands meetings or cross-team working opportunities · Meaningful All Company Retreats: Host at least and invest in one or two all-hands meetings annually with balanced agendas that blend structured discussions with team-building events. · Invest in the Experience: Allocate resources for well-organized, engaging events to encourage alignment and connection. · Encourage Feedback and Continuous Improvement: Gather employee input to refine future meetings and ensure they align with team needs. Prioritize the human experience through active listening & meaningful response In times of compounding crises, employees long to be seen, heard, nurtured, and encouraged. More than ever, employees are seeking workplaces where they can share feedback, experience deep listening, and see change enacted as a result. While many organizations have created systems to signal care about receiving feedback, failing to act on it often leaves employees feeling frustrated and micromanaged. Elaine Gibbons, chief impact officer at Panorama Global, shared, “One of the biggest gaps in organizations is a lack of true listening. Leaders must go beyond collecting employee feedback—they need to act on it consistently and authentically. When employees see their input driving real change, not only do they feel valued, their commitment to the organization strengthens.” Simply put, if you ask for feedback, ensure that there is follow-through and follow-up. When employees see leaders actively listening and enacting real change, it builds connection, motivation, and trust. For many organizations, employee morale is at an all-time low. The simple act of deep listening and connecting to employees on a human level can drive meaningful change, especially in challenging times. As workplace dynamics evolve, leaders have a unique opportunity to rise to the occasion and demonstrate effective, human-centered leadership. The future of leadership demands courage, empathy, and a steadfast commitment to growth. While some challenges may seem daunting, they also present an opportunity for leaders to create workplaces where people feel empowered to do and be their best. The world of work is evolving. The way you lead should, too. View the full article

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We may earn a commission from links on this page. When someone experienced uses a rowing machine, it’s almost a thing of beauty—a continuous rhythm, their entire body continuously moving back and forth as the numbers on the screen rise higher and higher. So why, when you get on, does using it immediately feel impossible, and also your back hurts? You probably have the settings wrong, and chances are your technique sucks too. Let's fix both of those. There is a learning curve to the rowing machine (also called an erg), but you can master it—probably more quickly than you think. It’s also common to note the damper setting and assume it works the same way as the resistance setting on any other cardio machine, but that’s not exactly the case. Once you’ve fixed your technique and learned where to set the damper, and soon you’ll be sliding along rhythmically yourself. Concept2 RowErg Model D Indoor Rowing Machine - PM5 Monitor, Device Holder, Adjustable Air Resistance, Easy Storage with Black Sweat Towel $1,294.99 at Amazon Get Deal Get Deal $1,294.99 at Amazon The only "resistance" setting you need is #4On other cardio machines, you usually have a control that makes your workout harder, like the resistance knob on a bike, or the speed and incline controls on a treadmill. So you look at the rowing machine, see the damper that has settings from 1 to 10, and figure that you must want to crank this up to get a harder workout. If you think you're a tough guy, you'll set it to 10. But please don't. You’re best off setting it to number 4 (out of 10) and leaving it there, no matter the workout. That’s because the damper is not really a resistance setting, even though a lot of people mistake it for one. It makes more sense to think of it as being like the resistance of the water if you were in a real rowboat or rowing shell. You don’t get a harder workout by moving your boat to a lake made of, I don’t know, mercury. You stay on the water and you either row faster or push harder. At the highest settings, like 10, it’s hard to get the flywheel spinning, and the flywheel also slows down more before the next stroke. Rowing machine maker Concept2 compares rowing at a high damper setting (above 5 or so) to rowing a clunky rowboat: you need to push harder, and can’t easily get into a continuous rhythm. You can do it if you want a more strength-based workout, in the same way that runners can focus on strength by doing sprints up a steep hill. But it’s not the way you would expect to do most of your training. To drive the point home, Concept2 surveyed Olympic rowers on what settings they actually use. Rather than damper number, serious rowers tend to look up their “drag factor” (which you can find from the little screen on the rowing machine) and adjust the damper as needed to get the drag factor they want. But the settings they described typically correlate to a damper setting of around 3 to 5, so 4 is a safe bet. Push with your legs, then pull with your armsThe biggest technique mistake most of us make is to grab the handle and immediately yoink with our arms. After all, the point is to row it toward us, right? Not really. The first thing you need to do, after you’ve gotten the handle in your hands, is to push with your legs. This is the part of the movement where you need to apply the most force, and conveniently, your legs are home to your biggest muscles. You power into the stroke by treating this initial phase almost like a squat. Then you can get your upper body into it. Once your legs are mostly straight, lean back from the hips; only then should you pull with your arms. So the sequence goes: Push with the legs Lean back a little Pull with the arms If you’re used to doing cable rows or barbell rows in your strength training, that pulling motion is similar to the last step here. You can use your usual cues, but only after completing the first two steps. Once you’ve done all three parts of the stroke, you’ll be leaning back with legs straight and the handle at your chest. What now? Just reverse the movement: Allow your arms to straighten out Return your torso to its upright position Bend the legs and slide your butt back to the starting position. Just repeat to yourself: “Legs-back-arms, arms-back-legs.” Once you get that basic rhythm, you can look up videos on the finer points of technique, like these from Concept2. View the full article