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Google is adding one of the iPhone's most controversial features to its latest Pixel phones, but it's promising to show a bit more restraint than Apple did. Yes, as part of the November 2025 Pixel feature drop, Pixel 9 and Pixel 10 phones (excluding the Pixel 9a) are getting AI notification summaries. The problem with AI notification summariesIf you're reeling back after reading that, I don't blame you. This is one of the few AI features Apple beat Google to the punch on, and when they came out during the iOS 18.3 beta, the summaries were quickly criticized for handling hard topics like breakups with a cold tone, as well as for misreporting the news. Apple quickly pulled news summaries (although they've since come back) and made it clearer when an AI was writing a notification, but it seems Google's still being a bit more cautious with its launch. How AI Notification Summaries on Pixel work Credit: Google Rather than trying to organize every notification you might get, Google's AI Summaries are just starting off with popular chat apps for now, including its own Messages app and alternatives like WhatsApp. Additionally, they'll only kick in on "longer chats," with the idea being to give you, "digestible conversation recaps." That means you're going to see far fewer AI notifications than on the iPhone, which currently uses them for news, entertainment, chats, email, and more. That's probably a safer approach for Google, but it does mean the AI summaries are meant to be used more to get you quickly back up to speed, rather than for organization (although that will change in the future). As on the iPhone, AI notification summaries on the Pixel will be indicated by a small icon with a sparkle and a few lines below it, with the summary following. They'll also be italicized for additional visual distinction. How to turn on AI Notification Summaries on PixelGoogle is also exercising caution by making its AI notification summaries entirely opt-in. That means you'll need to manually turn them on before you start seeing them, which you can do under Settings > Notifications > Notification Summaries. While on this page, you'll also be able to exclude certain apps from sending AI notification summaries, by adding them to the "Don't include these apps" list. If you're still not seeing the summaries after enabling them, ensure your Android System Intelligence is enabled under Settings > Notifications > Privacy > Notification read, reply & control. Additionally, summaries will not be generated while your phone is in battery saver mode, or while you're actively using it (per Google, for them to kick in, "the screen must be off for a moment"). When will my Pixel get AI Notification Summaries?AI Notification summaries start rolling out today, alongside the November system patch. However, they're not automatically included in the downloadable patch, so it might be a while before you see them (I don't have them yet). It's still not a bad idea to get your phone fully up-to-date in the meantime. To download the November 2025 Pixel update, either wait for a notification from Google, or head to Settings > System > Software updates to manually check if it's been rolled out to you yet. What's next for Pixel's AI Notification Summaries?While today's update is clearly just Google dipping its toes in the water, the company does have bigger plans for December, where some Pixels will also start automatically silencing "lower-priority notifications" and will start automatically sorting them into categories like "News" and "Promotions." Hopefully, Google will have learned some lessons from Apple by the time those features go live. View the full article

Plummeting polling numbers and a misguided Downing Street briefing add to febrile environment View the full article

JPMorgan, BlackRock and Goldman Sachs bosses among more than a dozen top financiers attending the eventView the full article

HR Solutions Software is a thorough suite of tools intended to improve various human resource functions, such as recruitment, onboarding, and payroll management. By centralizing employee data and automating processes, it minimizes errors and boosts efficiency. For instance, automated tracking can streamline hiring, whereas data analytics aids in informed decision-making. Comprehending its features and benefits can greatly impact your organization’s productivity and employee engagement. Let’s explore how to select the right software for your needs. Key Takeaways HR Solutions Software streamlines and automates HR functions, enhancing organizational efficiency and reducing time spent on routine tasks. It centralizes employee data management, improving accuracy and accessibility while ensuring compliance with labor laws. Key features include applicant tracking, performance management, and learning management systems, all designed to enhance recruitment and employee development. Employees benefit from self-service portals for accessing information, improving engagement, and enriching their overall work experience. Businesses gain data-driven insights through built-in analytics, enabling informed decision-making and strategic HR initiatives. What Is HR Solutions Software? HR solutions software encompasses a range of applications designed to streamline and automate key human resources functions, which can improve efficiency in your organization. These HR platforms provide tools for recruitment, onboarding, payroll, performance management, and compliance tracking. By centralizing employee data management, this software improves accessibility and accuracy while minimizing human error through automation. For instance, human resources onboarding software can simplify the new hire process, allowing new employees to complete paperwork online. Furthermore, these systems often include self-service portals and analytics tools, empowering employees and enabling data-driven decision-making. In the end, by automating routine tasks, HR solutions software frees up your HR teams to concentrate on strategic initiatives, ensuring compliance with labor laws and reducing the risk of penalties. Key Features of HR Solutions Software Organizations looking to improve their human resources capabilities will find that HR solutions software offers a variety of key features designed to streamline operations and improve overall efficiency. A central component is the Human Resource Information System (HRIS), which centralizes employee data management and payroll processing. Furthermore, ADP Applicant Tracking Systems (ATS) improve recruitment by facilitating job postings and CV screening. Performance Management Software digitizes performance reviews, incorporating tools for goal-setting and feedback to support employee development. Learning Management Systems (LMS) help track training progress and guarantee compliance with mandatory requirements. Finally, built-in analytics tools provide insights into workforce performance and recruitment metrics, enabling data-driven decision-making that ultimately increases organizational effectiveness. Benefits of HR Solutions Software for HR Departments HR solutions software offers significant advantages for HR departments by streamlining administrative processes, enhancing recruitment efficiency, and improving data management. With automated payroll and attendance tracking, you can reduce the time spent on routine tasks, allowing you to concentrate on strategic initiatives. Furthermore, features like applicant tracking systems not only speed up hiring but likewise provide valuable insights for better decision-making and workforce planning. Streamlined Administrative Processes Although administrative tasks can often consume a significant portion of an HR department’s time, implementing HR solutions software can dramatically streamline these processes. This software automates routine functions like attendance tracking and payroll processing, freeing up valuable time for your team. By centralizing employee data management, it improves accuracy and reduces human errors, ensuring compliance with labor laws. In addition, streamlined onboarding processes help new hires acclimate quickly, boosting their productivity from the start. Performance management tools within the software allow for real-time feedback and goal tracking, promoting employee engagement and accountability. Moreover, HR solutions software provides valuable analytics, enabling you to make informed, data-driven decisions that align with your organization’s goals and improve overall efficiency. Enhanced Recruitment Efficiency In regards to improving recruitment efficiency, utilizing HR solutions software can transform the hiring process considerably. By implementing these tools, you can streamline various aspects of recruitment, making it faster and more effective. Here are four key benefits: Automation: Automate job postings, resume screening, and interview scheduling, potentially reducing time-to-hire by up to 50%. Data Analytics: Utilize data to optimize job ad placements, ensuring you attract the most suitable candidates. Onboarding: Streamline onboarding by allowing new hires to complete paperwork electronically, easing administrative burdens. Communication Tools: Enhance candidate engagement through integrated communication features, improving the overall experience and increasing acceptance rates. Improved Data Management Effective recruitment is only one aspect of what HR solutions software can offer; improved data management is another significant benefit that can transform HR departments. By centralizing employee data, you can easily access, update, and maintain accurate records in one secure location, reducing discrepancies. Automated data collection minimizes manual entry errors, letting you focus on strategic initiatives rather than administrative tasks. Advanced analytics tools provide insights into workforce trends, improving decision-making. Real-time updates guarantee compliance-related documentation is current, reducing the risk of penalties. Integration with other business systems streamlines data sharing and communication, promoting collaboration. Feature Benefit Example Centralized Data Management Reduces discrepancies Single source of truth Automated Data Collection Minimizes manual errors Time-saving processes Advanced Analytics Informs strategic decisions Workforce trend analysis Real-Time Updates Guarantees compliance Current employee documentation System Integration Improves collaboration Seamless data sharing Benefits of HR Solutions Software for Employees HR solutions software offers a range of benefits that greatly improve the employee experience within an organization. With these tools, you can manage your own personal information effortlessly and enrich your daily work life. Here are some key advantages: Self-Service Portals: Access your details, request time off, and view pay stubs independently. Improved Onboarding: New hires can integrate into the company more smoothly, boosting comfort and productivity from day one. Employee Engagement Tools: Participate in surveys and recognition programs that encourage a positive workplace culture. Performance Management Features: Set personal goals, receive real-time feedback, and track your progress, aligning your contributions with the organization’s objectives. These features collectively enrich your overall work experience. Benefits of HR Solutions Software for Businesses Though many businesses face challenges in managing human resources effectively, leveraging HR solutions software can greatly streamline operations and improve productivity. By automating routine administrative tasks, you can free up your HR team to focus on strategic initiatives, improving overall efficiency. Centralizing employee data not only enhances compliance with labor laws but also reduces the risk of penalties, promoting accountability. Furthermore, the software simplifies recruitment and onboarding, allowing you to fill roles more quickly and improve the candidate experience. Employee self-service portals boost satisfaction by giving staff easy access to personal information and performance metrics. Finally, the analytics and reporting features enable data-driven decision-making, which can lead to better employee engagement and productivity. Types of HR Solutions Software When considering HR solutions software, you’ll find two main categories: core HR systems and additional HR solutions. Core HR systems, like HRIS and HRMS, focus on centralizing employee data, payroll, and performance management, whereas additional solutions, such as Applicant Tracking Systems and Learning Management Systems, address specific needs like recruitment and training. Comprehending these types can help you choose the right software to streamline your HR processes effectively. Core HR Systems Core HR systems serve as the backbone of effective human resource management, integrating various functionalities to streamline processes and improve organizational efficiency. These systems encompass crucial tools that help you manage your workforce effectively. Here are some key types of core HR systems: Human Resource Information Systems (HRIS): Centralize employee data management, payroll processing, and benefits administration. Human Resource Management Systems (HRMS): Offer extensive functionalities, including recruitment, performance evaluation, and HR analytics. Applicant Tracking Systems (ATS): Improve recruitment efficiency by streamlining job postings, interview scheduling, and CV screening. Payroll Software: Automates tracking of employee work hours and pay rates, ensuring compliance and accuracy. Additional HR Solutions In today’s dynamic workplace, several additional HR solutions software types can greatly improve your organization’s human resource management capabilities. Human Resource Information Systems (HRIS) manage employee data, whereas Applicant Tracking Systems (ATS) streamline hiring by tracking applicants. Payroll Software simplifies payroll processes, ensuring accuracy and compliance. Learning Management Systems (LMS) centralize training, augmenting employee skills and meeting compliance needs. Benefits Administration Software simplifies managing employee benefits, making enrollment and tracking easier. Employee Engagement Software promotes communication through surveys and recognition tools, encouraging a positive culture. Finally, Time and Attendance Software automates employee hours and time-off requests, reducing administrative burdens and minimizing payroll errors. How to Choose HR Solutions Software How do you determine the right HR solutions software for your organization? Start by aligning your HR vision with your overall business strategy, ensuring the software addresses your specific pain points. Gather input from key stakeholders to define necessary features and functionalities. Next, research various HR software options, focusing on features relevant to your needs, like recruitment, payroll, and performance management. Here’s a simple checklist to follow: Align HR vision with business strategy. Gather input from key stakeholders on features. Research available HR software options. Evaluate shortlisted software through demos and trials. Finally, establish key performance indicators (KPIs) to measure the software’s effectiveness post-implementation. This process will help you choose the best HR solutions for your business. Implementing HR Solutions Software in Your Business When you implement HR solutions software in your business, you can greatly streamline administrative tasks, allowing your HR team to concentrate on more strategic initiatives. Automating processes like payroll, recruitment, and onboarding boosts efficiency, freeing up time for higher-value activities. By centralizing employee data management, you improve accessibility and facilitate real-time updates, which increases collaboration across departments. Furthermore, the software helps guarantee compliance with labor laws by tracking necessary documentation and deadlines, minimizing the risk of penalties. With performance management tools, you can support goal setting and feedback, driving both productivity and engagement. Many solutions are cloud-based, offering mobility and accessibility as well as reducing the need for hardware investments, leading to significant cost savings for your business. Exploring Free Trials of HR Solutions Software Are you considering HR solutions software but unsure if it’s the right fit for your organization? Free trials are a valuable way to explore these tools without commitment. During the trial, you can: Assess the software’s functionalities, like payroll processing and onboarding. Evaluate time and cost savings by streamlining HR tasks. Test integration capabilities with your existing systems to guarantee compatibility. Gather feedback from employees on usability and effectiveness. Frequently Asked Questions What Are the Benefits of HR Software? HR software offers numerous benefits that streamline your HR processes. It automates tasks like payroll and attendance, freeing up time for strategic initiatives. With features like Applicant Tracking Systems, it improves recruitment efficiency, enhancing candidate experiences. Centralizing employee data helps guarantee compliance with labor laws and reduces manual errors. Self-service portals allow employees easy access to their information, boosting engagement. Moreover, analytics provided by HR software support data-driven decision-making, optimizing workforce management. What Are HR Solutions? HR solutions are digital tools designed to optimize human resources processes. They automate tasks like recruitment, onboarding, payroll, and performance management, making your HR operations more efficient. By centralizing employee data, these solutions improve compliance with labor laws and minimize errors. Moreover, they enable better communication across departments and provide analytics for informed decision-making. What Are the Three Main Types of HR Software Solutions? The three main types of HR software solutions are Human Resource Information Systems (HRIS), Human Resource Management Systems (HRMS), and Applicant Tracking Systems (ATS). HRIS focuses on employee data management and payroll, whereas HRMS integrates various HR functions like recruitment and performance management. ATS streamlines the hiring process by automating job postings and candidate screening. Each system serves distinct HR needs, allowing you to choose the best option based on your organization’s goals. What Is HR Software? HR software includes various applications designed to streamline human resource functions. It automates tasks like payroll processing, attendance tracking, and compliance management, allowing you to save time and reduce errors. Common types of HR software are Human Resource Information Systems (HRIS), Applicant Tracking Systems (ATS), and performance management tools. Conclusion In conclusion, HR Solutions Software is crucial for modern businesses looking to streamline their human resource processes. By improving recruitment, onboarding, and payroll management, it helps HR departments operate more efficiently during the enhancement of employee experiences. The benefits extend beyond HR teams, positively impacting overall business performance through better data management and compliance. By carefully selecting and implementing the right software, you can greatly improve productivity and focus on strategic initiatives that promote organizational growth. Image via Google Gemini This article, "What Is HR Solutions Software and How Can It Benefit Your Business?" was first published on Small Business Trends View the full article

HR Solutions Software is a thorough suite of tools intended to improve various human resource functions, such as recruitment, onboarding, and payroll management. By centralizing employee data and automating processes, it minimizes errors and boosts efficiency. For instance, automated tracking can streamline hiring, whereas data analytics aids in informed decision-making. Comprehending its features and benefits can greatly impact your organization’s productivity and employee engagement. Let’s explore how to select the right software for your needs. Key Takeaways HR Solutions Software streamlines and automates HR functions, enhancing organizational efficiency and reducing time spent on routine tasks. It centralizes employee data management, improving accuracy and accessibility while ensuring compliance with labor laws. Key features include applicant tracking, performance management, and learning management systems, all designed to enhance recruitment and employee development. Employees benefit from self-service portals for accessing information, improving engagement, and enriching their overall work experience. Businesses gain data-driven insights through built-in analytics, enabling informed decision-making and strategic HR initiatives. What Is HR Solutions Software? HR solutions software encompasses a range of applications designed to streamline and automate key human resources functions, which can improve efficiency in your organization. These HR platforms provide tools for recruitment, onboarding, payroll, performance management, and compliance tracking. By centralizing employee data management, this software improves accessibility and accuracy while minimizing human error through automation. For instance, human resources onboarding software can simplify the new hire process, allowing new employees to complete paperwork online. Furthermore, these systems often include self-service portals and analytics tools, empowering employees and enabling data-driven decision-making. In the end, by automating routine tasks, HR solutions software frees up your HR teams to concentrate on strategic initiatives, ensuring compliance with labor laws and reducing the risk of penalties. Key Features of HR Solutions Software Organizations looking to improve their human resources capabilities will find that HR solutions software offers a variety of key features designed to streamline operations and improve overall efficiency. A central component is the Human Resource Information System (HRIS), which centralizes employee data management and payroll processing. Furthermore, ADP Applicant Tracking Systems (ATS) improve recruitment by facilitating job postings and CV screening. Performance Management Software digitizes performance reviews, incorporating tools for goal-setting and feedback to support employee development. Learning Management Systems (LMS) help track training progress and guarantee compliance with mandatory requirements. Finally, built-in analytics tools provide insights into workforce performance and recruitment metrics, enabling data-driven decision-making that ultimately increases organizational effectiveness. Benefits of HR Solutions Software for HR Departments HR solutions software offers significant advantages for HR departments by streamlining administrative processes, enhancing recruitment efficiency, and improving data management. With automated payroll and attendance tracking, you can reduce the time spent on routine tasks, allowing you to concentrate on strategic initiatives. Furthermore, features like applicant tracking systems not only speed up hiring but likewise provide valuable insights for better decision-making and workforce planning. Streamlined Administrative Processes Although administrative tasks can often consume a significant portion of an HR department’s time, implementing HR solutions software can dramatically streamline these processes. This software automates routine functions like attendance tracking and payroll processing, freeing up valuable time for your team. By centralizing employee data management, it improves accuracy and reduces human errors, ensuring compliance with labor laws. In addition, streamlined onboarding processes help new hires acclimate quickly, boosting their productivity from the start. Performance management tools within the software allow for real-time feedback and goal tracking, promoting employee engagement and accountability. Moreover, HR solutions software provides valuable analytics, enabling you to make informed, data-driven decisions that align with your organization’s goals and improve overall efficiency. Enhanced Recruitment Efficiency In regards to improving recruitment efficiency, utilizing HR solutions software can transform the hiring process considerably. By implementing these tools, you can streamline various aspects of recruitment, making it faster and more effective. Here are four key benefits: Automation: Automate job postings, resume screening, and interview scheduling, potentially reducing time-to-hire by up to 50%. Data Analytics: Utilize data to optimize job ad placements, ensuring you attract the most suitable candidates. Onboarding: Streamline onboarding by allowing new hires to complete paperwork electronically, easing administrative burdens. Communication Tools: Enhance candidate engagement through integrated communication features, improving the overall experience and increasing acceptance rates. Improved Data Management Effective recruitment is only one aspect of what HR solutions software can offer; improved data management is another significant benefit that can transform HR departments. By centralizing employee data, you can easily access, update, and maintain accurate records in one secure location, reducing discrepancies. Automated data collection minimizes manual entry errors, letting you focus on strategic initiatives rather than administrative tasks. Advanced analytics tools provide insights into workforce trends, improving decision-making. Real-time updates guarantee compliance-related documentation is current, reducing the risk of penalties. Integration with other business systems streamlines data sharing and communication, promoting collaboration. Feature Benefit Example Centralized Data Management Reduces discrepancies Single source of truth Automated Data Collection Minimizes manual errors Time-saving processes Advanced Analytics Informs strategic decisions Workforce trend analysis Real-Time Updates Guarantees compliance Current employee documentation System Integration Improves collaboration Seamless data sharing Benefits of HR Solutions Software for Employees HR solutions software offers a range of benefits that greatly improve the employee experience within an organization. With these tools, you can manage your own personal information effortlessly and enrich your daily work life. Here are some key advantages: Self-Service Portals: Access your details, request time off, and view pay stubs independently. Improved Onboarding: New hires can integrate into the company more smoothly, boosting comfort and productivity from day one. Employee Engagement Tools: Participate in surveys and recognition programs that encourage a positive workplace culture. Performance Management Features: Set personal goals, receive real-time feedback, and track your progress, aligning your contributions with the organization’s objectives. These features collectively enrich your overall work experience. Benefits of HR Solutions Software for Businesses Though many businesses face challenges in managing human resources effectively, leveraging HR solutions software can greatly streamline operations and improve productivity. By automating routine administrative tasks, you can free up your HR team to focus on strategic initiatives, improving overall efficiency. Centralizing employee data not only enhances compliance with labor laws but also reduces the risk of penalties, promoting accountability. Furthermore, the software simplifies recruitment and onboarding, allowing you to fill roles more quickly and improve the candidate experience. Employee self-service portals boost satisfaction by giving staff easy access to personal information and performance metrics. Finally, the analytics and reporting features enable data-driven decision-making, which can lead to better employee engagement and productivity. Types of HR Solutions Software When considering HR solutions software, you’ll find two main categories: core HR systems and additional HR solutions. Core HR systems, like HRIS and HRMS, focus on centralizing employee data, payroll, and performance management, whereas additional solutions, such as Applicant Tracking Systems and Learning Management Systems, address specific needs like recruitment and training. Comprehending these types can help you choose the right software to streamline your HR processes effectively. Core HR Systems Core HR systems serve as the backbone of effective human resource management, integrating various functionalities to streamline processes and improve organizational efficiency. These systems encompass crucial tools that help you manage your workforce effectively. Here are some key types of core HR systems: Human Resource Information Systems (HRIS): Centralize employee data management, payroll processing, and benefits administration. Human Resource Management Systems (HRMS): Offer extensive functionalities, including recruitment, performance evaluation, and HR analytics. Applicant Tracking Systems (ATS): Improve recruitment efficiency by streamlining job postings, interview scheduling, and CV screening. Payroll Software: Automates tracking of employee work hours and pay rates, ensuring compliance and accuracy. Additional HR Solutions In today’s dynamic workplace, several additional HR solutions software types can greatly improve your organization’s human resource management capabilities. Human Resource Information Systems (HRIS) manage employee data, whereas Applicant Tracking Systems (ATS) streamline hiring by tracking applicants. Payroll Software simplifies payroll processes, ensuring accuracy and compliance. Learning Management Systems (LMS) centralize training, augmenting employee skills and meeting compliance needs. Benefits Administration Software simplifies managing employee benefits, making enrollment and tracking easier. Employee Engagement Software promotes communication through surveys and recognition tools, encouraging a positive culture. Finally, Time and Attendance Software automates employee hours and time-off requests, reducing administrative burdens and minimizing payroll errors. How to Choose HR Solutions Software How do you determine the right HR solutions software for your organization? Start by aligning your HR vision with your overall business strategy, ensuring the software addresses your specific pain points. Gather input from key stakeholders to define necessary features and functionalities. Next, research various HR software options, focusing on features relevant to your needs, like recruitment, payroll, and performance management. Here’s a simple checklist to follow: Align HR vision with business strategy. Gather input from key stakeholders on features. Research available HR software options. Evaluate shortlisted software through demos and trials. Finally, establish key performance indicators (KPIs) to measure the software’s effectiveness post-implementation. This process will help you choose the best HR solutions for your business. Implementing HR Solutions Software in Your Business When you implement HR solutions software in your business, you can greatly streamline administrative tasks, allowing your HR team to concentrate on more strategic initiatives. Automating processes like payroll, recruitment, and onboarding boosts efficiency, freeing up time for higher-value activities. By centralizing employee data management, you improve accessibility and facilitate real-time updates, which increases collaboration across departments. Furthermore, the software helps guarantee compliance with labor laws by tracking necessary documentation and deadlines, minimizing the risk of penalties. With performance management tools, you can support goal setting and feedback, driving both productivity and engagement. Many solutions are cloud-based, offering mobility and accessibility as well as reducing the need for hardware investments, leading to significant cost savings for your business. Exploring Free Trials of HR Solutions Software Are you considering HR solutions software but unsure if it’s the right fit for your organization? Free trials are a valuable way to explore these tools without commitment. During the trial, you can: Assess the software’s functionalities, like payroll processing and onboarding. Evaluate time and cost savings by streamlining HR tasks. Test integration capabilities with your existing systems to guarantee compatibility. Gather feedback from employees on usability and effectiveness. Frequently Asked Questions What Are the Benefits of HR Software? HR software offers numerous benefits that streamline your HR processes. It automates tasks like payroll and attendance, freeing up time for strategic initiatives. With features like Applicant Tracking Systems, it improves recruitment efficiency, enhancing candidate experiences. Centralizing employee data helps guarantee compliance with labor laws and reduces manual errors. Self-service portals allow employees easy access to their information, boosting engagement. Moreover, analytics provided by HR software support data-driven decision-making, optimizing workforce management. What Are HR Solutions? HR solutions are digital tools designed to optimize human resources processes. They automate tasks like recruitment, onboarding, payroll, and performance management, making your HR operations more efficient. By centralizing employee data, these solutions improve compliance with labor laws and minimize errors. Moreover, they enable better communication across departments and provide analytics for informed decision-making. What Are the Three Main Types of HR Software Solutions? The three main types of HR software solutions are Human Resource Information Systems (HRIS), Human Resource Management Systems (HRMS), and Applicant Tracking Systems (ATS). HRIS focuses on employee data management and payroll, whereas HRMS integrates various HR functions like recruitment and performance management. ATS streamlines the hiring process by automating job postings and candidate screening. Each system serves distinct HR needs, allowing you to choose the best option based on your organization’s goals. What Is HR Software? HR software includes various applications designed to streamline human resource functions. It automates tasks like payroll processing, attendance tracking, and compliance management, allowing you to save time and reduce errors. Common types of HR software are Human Resource Information Systems (HRIS), Applicant Tracking Systems (ATS), and performance management tools. Conclusion In conclusion, HR Solutions Software is crucial for modern businesses looking to streamline their human resource processes. By improving recruitment, onboarding, and payroll management, it helps HR departments operate more efficiently during the enhancement of employee experiences. The benefits extend beyond HR teams, positively impacting overall business performance through better data management and compliance. By carefully selecting and implementing the right software, you can greatly improve productivity and focus on strategic initiatives that promote organizational growth. Image via Google Gemini This article, "What Is HR Solutions Software and How Can It Benefit Your Business?" was first published on Small Business Trends View the full article

If you’ve ever been hit with a sketchy text warning you of an overdue toll road payment or mysterious U.S. Postal Service fees, you’ve likely been targeted by one of the largest cyber scams sweeping the globe. Now, Google is suing an international cybercrime group it believes is responsible for the ubiquitous text-based phishing scheme, which may have raked in as much as $1 billion over the last three years. In the lawsuit filed Wednesday, Google alleges that 25 people are part of a sprawling scam operation that is known as “Lighthouse” and was designed to swipe the logins and passwords of victims caught in its web. The Lighthouse scam hinges on tricking people with bogus texts, prompting them to click a link and share their credentials on fake websites. The sites display legitimate-looking logos of brands such as Google, Gmail, or YouTube in hopes of convincing potential victims that their fake web pages are real, hence the company’s involvement. Google says that it found 107 website templates misusing Google branding on their sign-in screens in order to fool people into thinking those sites are safe and actually connected to Google’s products. According to the lawsuit, almost 200 fake web templates connected to the Lighthouse network imitate U.S. websites like those belonging to New York City’s government and the USPS. Beyond Google’s own logos, the fake sites display official-looking logos of payment companies and social media platforms. Google and other security researchers believe that the text-phishing scam network is based in China, well beyond the reach of U.S. law enforcement. “Bad actors built ‘Lighthouse’ as a phishing-as-a-service kit to generate and deploy massive ‘smishing’ (SMS phishing) attacks,” Google general counsel Halimah DeLaine Prado wrote on the company’s blog. “These attacks exploit established brands like E-ZPass to steal people’s financial information.” Google notes that this family of cybercrime is causing “immense financial harm” around the globe, and that the company intends to disrupt the scheme’s core infrastructure with the lawsuit. In it, Google alleges that the unnamed individuals connected to the Lighthouse scam have run afoul of the Racketeer Influenced and Corrupt Organizations Act (RICO); the Lanham Act, which protects trademarks; and the Computer Fraud and Abuse Act. Because the operation is likely based in China, Google’s suit likely won’t be dragging anyone to court overnight, but the suit could still disrupt the group’s web hosting and other aspects of its infrastructure. Because Google doesn’t know the names of the 25 individuals connected to the scam, the suit includes their Telegram handles when they are known. To fight cyber scams on U.S. soil, Google also announced Wednesday that it will back a handful of bipartisan bills designed to disrupt fraud, counter scams, and block robocalls that originate overseas. “Legal action can address a single operation; robust public policy can address the broader threat of scams,” DeLaine Prado said. “We encourage Congress to enact these crucial bills and help bring a decisive end to the financial harm and damage wrought by foreign cybercriminals.” View the full article

We may earn a commission from links on this page. When I put the new Viwoods AiPaper Reader through its paces for my review, published yesterday, I made the mistake of trusting the company's own statements when I described its capabilities. According to Viwood's website, the phone-shaped device has mobile data functionality (specifically, 4G/Wi-Fi 2.4G), which I tested using a data-only SIM card. Nowhere does Viwoods advertise that its new e-reader call make and take phone calls. But it can. I'd love to say I figured this out on my own, but I actually first saw a post about it on Reddit shortly before I went to bed last night. By the time I woke up, I had an email in my inbox from a Viwoods representative asking me to amend the portion of my review where I'd noted the device can't take calls, saying that it actually can, with the proper SIM card. The rep explained that while the feature wasn't advertised, the company was treating it as a "quiet extra" customers could discover on their own. So this morning, I pulled out the prepaid T-Mobile SIM card I keep around for testing various devices, popped it into the Viwoods AiPaper Reader, and was instantly able to use it to call my wife. As far as I can tell, it worked great—I wasn't out and about, so I have no idea how reliably it holds a signal—but with one huge caveat. Viwoods AiPaper Reader $279.99 at Amazon Shop Now Shop Now $279.99 at Amazon It's still only technically a phoneCalling capability aside, I would be hesitant to call the AiPaper Reader a phone for one pretty important reason: It lacks an external speaker, which means if you want to be able to hear the person on the other end of the line, you're going to need to connect your Bluetooth headphones or earbuds (there's no headphone jack). Obviously being unable to use the device to take a call without fumbling around for your earbuds first severely limits its usefulness as a phone, to the extent that I imagine it would be difficult for anyone to justify using the Viwoods AiPaper Reader as an e-ink replacement for their Pixel or iPhone. But at the same time, it can make calls. So that's...neat? It lacks other common phone featuresAdding weight to the "it's an e-reader that incidentally happens to be able to make calls" side of the scale is the fact that the AiPaper Reader also lacks a lot of other features that are basically de rigueur for modern smartphones, including selfie and rear cameras and GPS functionality—nope, this thing won't work with Google Maps. Why isn't Viwoods advertising this feature?This is the most interesting question to me. The AiPaper Reader seems to be trying to compete directly with the new Boox Palma 2 Pro, which has the same dimensions and capabilities, including mobile data. So why not point out to potential customers that they can also use the AiPaper Reader as a phone? My guess is, the company cannot to do so legally because it is not certified as a phone by the Federal Communications Commission. But that's just supposition on my part; I've reached out to Viwoods for more information and will update this article when I hear back. View the full article

Ad intelligence software promises to show you everything your competitors are doing: their keywords, budgets, creatives, and landing pages. But many surface insights you could get for free. Meta’s Ad Library shows what advertisers are currently running. Google’s Transparency Center does the same for search and YouTube. TikTok’s Creative Center reveals top performers by industry. So, when does paid software earn its cost? You’re tracking multiple competitors across platforms and losing hours to manual checks You need historical data on which ads they tested and killed You rely on spend benchmarks and real-time alerts to catch shifts before your clients do That’s the gap paid tools fill. If they’re good. Many aren’t. They bury useful insights under dashboards that create more work than they save. The data looks complete until you actually try to use it. This guide covers six platforms that deliver real intelligence (if you know what you’re looking at). We’re not promising magic improvements. We’re showing what each tool reveals, who it’s built for, and what you give up at each price point. What Is the Best Ad Intelligence Software? Ad Intelligence Tools Best For Price Similarweb Best for stalking competitors’ ads at scale — plus, their SEO, traffic, and market moves $649+/month. (Only higher-tier plans come with ad intelligence.) Semrush Advertising Toolkit Best for multi-platform ad intelligence, from Meta and TikTok to Google Shopping $99-$220/month SpyFu Best for affordable Google Ads intelligence with deep historical data $39-$249/month PowerAdSpy Best for analyzing ad engagement across social media platforms $69-$399/month Adbeat Best for tracking competitor display ads and landing pages $249+/month Pathmatics Best for enterprise-level ad spend intelligence across mobile, social, and video Pricing is not publicly available 1. Similarweb Best for stalking competitors’ ads at scale — plus, their SEO, traffic, and market moves Similarweb reveals your competitors’ complete paid strategies, from their winning ad creatives to their most successful publishers. It also includes SEO and competitive intelligence tools in every subscription, so you get the full picture of how your rivals attract and convert traffic across every channel. This cross-channel context is especially helpful if you already use native ad libraries but want scalable intel that ties everything together. Learn Your Competitors’ Highest-Performing Publishers and Ad Networks If your competitors are running ads, Similarweb shows you where (and how to beat them). You’ll see: Which ad networks and placements work best for your top competitors Where their ad budgets go, broken down by channel Industry-wide trends that reveal missed opportunities Say Similarweb shows that multiple competitors spend over 50% of their display budgets on a single publisher. That’s a data-backed signal you can’t ignore. Use that data to target the same publisher to test similar placements. Or find underused publishers in the same category for more affordable traffic. Get Inspired by Proven Ad Creatives Similarweb’s database makes it easy to browse display ads by publisher, network, and format. See the messaging and offers competitors use to get conversions Learn how many days each ad was active, so you know which ones excelled (and which ones failed) Find out which formats your competitors are using, including product, display, and video ads Of course, copying your competitors’ ads word-for-word isn’t the goal. The real value is in spotting patterns: the hooks they repeat, the formats they invest in, and the offers they continually test. These insights let you design campaigns that build on what already works in your market. When you’re juggling multiple accounts, this saves hours of creative testing, and points you directly toward proven formats. Reverse-Engineer Competitors’ Search and Shopping Campaigns Similarweb shows you which keywords your competitors bid on and how much they’re spending. This helps you identify high-value keywords that drive conversions and avoid wasting budget on terms that don’t perform. From there, you can build stronger landing pages that target your competitors’ most successful keywords and match intent. Pros and Cons Pros Cons Tracks 500M+ ads across publishers, networks, and formats for deep competitive insights Ad intelligence tools only available with the most expensive plan Uncovers competitors’ top-performing publishers and ad placements Can feel overwhelming for smaller teams due to the platform’s depth Includes SEO, traffic, and market data for a full competitive picture If you only want ad intelligence, you’ll be paying for much more than you need Pricing Similarweb offers multiple plans, but only the most expensive one includes dedicated tools for ad intelligence. This plan costs $649/month ($540 billed annually). Similarweb also offers business and enterprise plans, but pricing and tools are not publicly available online. Further reading: How to Use Similarweb for SEO and Content Marketing 2. Semrush Advertising Toolkit Best for multi-platform ad intelligence, from Meta and TikTok to Google Shopping When you’re managing multiple clients or campaigns, switching between Meta, TikTok, and Google dashboards gets messy fast. Semrush’s Advertising Toolkit consolidates that chaos into one workspace — letting you analyze competitor campaigns and build your own in the same place. You’ll get deep intel on keywords, budgets, ad copy, and creative trends. Plus, actionable advice on how to turn that data into high-performing campaigns. Track Competitor Keywords and Budgets The Advertising Research tool reveals everything, and we mean everything, about your competitors’ Google Ads strategies. Enter any domain and you’ll see: Estimated ad traffic Cost per click (CPC) Highest- and lowest-performing keywords Organic search position Keyword difficulty URL No more wasting ad budget on terms that don’t perform. You’ll know exactly which ones to target in your next campaign. The tool also tracks keyword trends over time. See which keywords competitors continuously invest in month after month. When a keyword consistently appears in their paid strategy with stable or growing volume, that’s a clear sign it’s profitable. With this data, you might test variations of the keyword in multiple ads to capitalize on its success. Or use them to inform your broader content strategy beyond paid campaigns. Spy on Google Shopping Ads Have an ecommerce brand? The PLA Research tool shows you which products your competitors promote most heavily in Google Shopping. You’ll see position, volume, price, product titles, URLs, and trend data for each listing. When a product shows up month after month, it’s likely a top seller. If you don’t carry that product yet, you might consider adding it to your catalog. Already sell it? Increase your Shopping ads to compete directly. You can also view all of your competitors’ Google Shopping ads in one place. Analyze their copy, images, and offers. Then, apply these insights to your own listings: Adjust your product titles to match high-performing formats Test pricing strategies that undercut or match theirs Prioritize ads for products where you have a competitive advantage. Think better reviews, faster shipping, or exclusive features they don’t offer. Here’s another cool feature: Instead of bouncing between tools, Semrush’s AI-powered Ad Launch Assistant lets you create and optimize Google and Meta ads directly inside the platform. The tool generates copy and visuals tailored to your brand, from attention-grabbing headlines to conversion-focused descriptions. Instead of writing everything from scratch, all you have to do is review each element: Headlines Descriptions Site links Callouts Images Videos Simply refine the voice and messaging as needed. You’ll be able to test multiple variations in minutes instead of hours. Unlock Deeper Insights with AdClarity AdClarity is Semrush’s advanced cross-channel ad intelligence tool. Need complete visibility into competitor display, social, and video campaigns? This is where you’ll find it. You’ll get a lot of data with this tool. Including how much rivals spend, which publishers drive the most impact, and the exact creatives they’re using across platforms: Facebook Instagram X Google Display Pinterest YouTube TikTok LinkedIn Say a competitor suddenly doubles their TikTok spend. You’ll spot the shift immediately and can adjust your strategy in real time. AdClarity also automatically identifies your competitors’ top publishers and campaigns. So there’s no guessing or testing which ones work well for your target audience. Pros and Cons Pros Cons Combines robust multi-site ad intelligence with Meta and Google campaign execution in one platform The base plan includes only Google and Meta ad intelligence Google Shopping insights are especially strong for ecommerce brands AdClarity is only included the higher-tier plan AdClarity offers advanced ad intelligence across display, social, and video Doesn’t include SEO tools; you’ll need a separate toolkit for that Pricing The Semrush Advertising Toolkit is $99 per month. It includes Advertising Research, PLA Research, Ads Launch Assistant, and more. The higher-tier plan ($220/month) includes AdClarity, along with all of the above. 3. SpyFu Best for affordable Google Ads intelligence with deep historical data SpyFu is built for one thing: uncovering Google Ads strategies. If your strategy leans heavily on Google, it’s one of the most detailed and budget-friendly advertising intelligence software options available. Download Competitor Keywords Without Limits SpyFu shows you everything your competitors do on Google Ads — and lets you export it all with no limits. Many ad intelligence platforms cap your keyword downloads, so this is a plus. Type in any competitor’s domain and you’ll see: Every keyword they’ve ever bought on Google Ads Estimated monthly clicks and CPC Total spend on paid search For example, say you’re in SaaS project management and Asana is your top competitor. Search their domain, and SpyFu shows you their current and historical ad keywords. We’re talking thousands of terms, not just the top 50 or 100. Download the complete dataset and… Feed it into your analytics tools or Google Sheets Share it with your team for campaign planning Build custom reports for leadership Cross-reference it with your CRM to see which keywords actually convert Spot Overlaps and Waste in PPC Strategies SpyFu’s Kombat tool compares your PPC strategy against up to two competitors at once. But instead of having to sift through 10,000 keywords, the ad intelligence tool automatically groups them into helpful buckets: Core Keywords: Terms all competitors are bidding on Consider Buying: Valuable keywords they use, but you don’t Potential Ad Waste: Terms that neither competitor uses but you do So, you know exactly which terms to focus on (and which to remove from your campaigns). This is especially helpful if you’re newer to paid campaigns. Or have limited time (or tolerance) for turning data into actionable insights. SpyFu also tags certain terms as “Great Buys” and estimates how many impressions you’ll get for each one. Plus, it shows which competitors already bid on them, so you can piggyback on proven opportunities. For example, the report below reveals that Asana’s competitor, Monday.com, uses “top task management apps” and “work time tracker app” in its ad strategy. Asana could (and probably should) target both terms since SpyFu’s data shows they’re worth the investment. Learn From Ads That Worked (or Failed) SpyFu’s Ad History tool shows every ad variation competitors have tested for a given keyword. If an ad copy ran for 14 consecutive months, you know it was effective. If it vanished after a week? Probably a dud. This kind of insight lets you write ads with fewer flops and faster wins. This is especially valuable if you handle multiple accounts. You can skip obvious mistakes and start from proven winners. Pros and Cons Pros Cons Unlimited keyword exports with no download caps Focused exclusively on Google Ads; no social or display coverage 10+ years of historical ad data for deep competitive analysis Historical data (10+ years) requires paying for higher-tier plans Kombat tool automatically identifies keyword overlaps and wasted spend The base plan doesn’t come with unlimited downloads Pricing SpyFu offers three main plans, all of which come with ad intelligence and SEO reports. The most affordable plan is $39 per month. However, you’ll need to upgrade to a higher tier to get 10+ years of historical insights ($59-$249/month). Further reading: SpyFu Guide: How to Get the Most Out of This SEO Tool 4. PowerAdSpy Best for analyzing ad engagement across social media platforms PowerAdSpy specializes in social advertising intelligence with one key differentiator: engagement data that shows what’s actually resonating. You’ll see which competitor social ads are getting likes, shares, and comments across 11 platforms: Facebook Instagram YouTube Google Google Display Network Native Quora Reddit Pinterest LinkedIn TikTok If you need to understand which creatives are worth replicating at scale, PowerAdSpy is a strong option. Search Ads by Keyword, Competitor, or Domain Want to know which competitor ads crush it on Instagram Reels? Or which offers rivals push hardest on YouTube or TikTok? Plug in a keyword, competitor’s name, or domain, and you’ll instantly see all of their active and historical campaigns. That single search can replace hours of platform hopping between ad libraries. Reveal What’s Actually Driving Engagement Every ad includes engagement data specific to the platform you’re analyzing. Assessing competitors’ or clients’ Facebook ads? Sort by likes, comments, impressions, and popularity. You can also filter by ad type and call to action, depending on the platform. This is especially useful for spotting: Whether video or static images dominate your niche Which CTAs (“Learn More” vs. “Sign Up”) consistently get clicks What ad hooks (“Free trial” vs. “Save 50%”) keep resurfacing across competitors See How Competitors Win Attention on Reddit and Quora PowerAdSpy tracks sponsored posts on Reddit and Quora. These platforms matter because buying decisions often start there. Conversations on these sites can also influence how LLMs (such as ChatGPT and Perplexity) surface your brand in answers. By analyzing these ads, you’ll see: Which threads your competitors target (like “best project management software” on r/productivity) How they position offers in Q&A format Which ads earn upvotes, shares, and comments See what competitors are saying and which conversations are shaping buyer intent. Spot content angles that consistently earn engagement. Identify threads or audiences they’re overlooking. Another helpful feature? Search by topic, like “games,” to find the competitors dominating that ad niche. Include a custom “like” range so you narrow results to the level of popularity you prefer. Then, zero in on the highest-performing ads and gather details such as ad copy and social engagement to improve your campaigns. Pros and Cons Pros Cons Large, frequently updated database of social ads across 10+ major platforms Mainly focused on social media; lacks advanced search or display ad data Engagement metrics (likes, shares, comments) reveal which creatives actually resonate Advanced filtering options are locked behind higher plans Powerful filters for ad type, placement, geography, and CTA performance Only the highest-tier plan includes insights from all 11 platforms Pricing PowerAdSpy has six different plans. The one you choose depends on the social platforms you want to analyze, and the features you need. Only need Facebook, Instagram, Google, and YouTube? (And don’t mind missing out on features like ad budget, ad type filter, and advanced analytics?) The most affordable plan ($69/month) might work for you. Need all the features and platforms? You’ll pay $399 per month. 5. Adbeat Best for tracking competitor display ads and landing pages Adbeat specializes in display, native, and programmatic advertising. But it goes beyond ad creatives. You’ll also see landing page insights, so you get intel on the complete customer journey. See Which Landing Pages Are Actually Converting Adbeat shows you which landing pages drive the most ad traffic. And how long each page has been live. For example, Squarespace’s longest-running landing page has been active for 794 days. That’s over two years. When a page stays live that long, you know it’s consistently converting. This intel helps you see which page layouts, offers, and messaging are worth replicating. If you work for an agency and have multiple clients, this is particularly valuable. It’s a fast way to benchmark what “good” looks like in each vertical. Reveal Media Buying Strategies and Publisher Insights The Advertiser Dashboard breaks down where competitors allocate their budgets across channels, networks, and publishers. You’ll also see share-of-voice data to understand their market presence. For example, Adbeat found that Squarespace ran 524 ads in one month. And 78% of their spend went to programmatic ads. Details like this highlight which channels matter most in your niche. And where you can reallocate budget to get better performance for your own campaigns. Benchmark Campaign Performance and Spot Trends Adbeat’s ad intelligence software lets you monitor how your competitors’ budgets shift over time. But what’s especially helpful is that they break it down by ad type: standard, native, and video. For example, Squarespace’s longest-running video ad has been live for 413 days. If they’ve kept it running that long, it’s a moneymaker. In other words, it’s worth considering if you’re investing enough in video ads. And studying individual high performers for hooks, visuals, and offers. Pros and Cons Pros Cons Lets you analyze ads and landing pages together for complete funnel insights Limited coverage of search and social campaigns Reveals media spend, publisher performance, and traffic sources Pricing is higher than ad-creative-only tools Great for agencies, affiliate marketers, and display-heavy advertisers Enterprise pricing is not publicly available Pricing Adbeat’s pricing starts at $249 per month for display, programmatic, and native ad intelligence. For advanced filters, alerts, and historical data, you’ll need the higher plan ($399 per month). There’s also an enterprise plan, but pricing isn’t listed publicly. 6. Pathmatics by Sensor Tower Best for enterprise-level ad spend intelligence across mobile, social, and video Pathmatics is built for large teams and big brands. Household names like P&G and Unilever use this platform, so expect enterprise-level pricing and complexity. But if you’re managing high-volume spend or reporting to leadership, it offers the transparency and benchmarking you can’t get from native tools. Uncover Competitors’ Ad Spend Across Every Channel Pathmatics shows you where every ad dollar goes in a pretty granular way. It breaks down spend by platform, campaign, or creative — and tracks impressions, reach, and frequency over time. Say you notice a competitor’s Instagram spend suddenly increased by a significant amount in a single week during Q4. That signals a major campaign launch — possibly holiday shopping or Black Friday prep. With this data, you can adjust your strategy immediately. And compete head-to-head with your main competitors. Pathmatics also lets you benchmark your ad spend against multiple competitors at once. If you’re investing $500K on display while your top three competitors each spend $2M+, you’ll see that gap. Use this data to justify budget increases to leadership. Or to identify where smaller reallocations could close the gap faster. Benchmark Market Share and Share of Voice Pathmatics tracks your share of voice against competitors in your industry and region. If three brands dominate 80% of impressions in your category, you’ll see who owns what percentage. This data helps you understand your position in the market. Are you a distant fourth? Or neck-and-neck with the leader? You can also identify which competitors dominate specific channels and spot opportunities where they’re underinvesting. If the market leader owns Facebook but ignores TikTok, that’s your opening. Evaluate Creatives That Resonate Every ad includes details like format, placement, messaging, CTAs, and audience profiles. See which creatives competitors keep running and which ones they kill after a few days. Track the exact messaging and offers that stick around for months or years. Use these insights to refine your own creative strategy. Double down on formats that consistently deliver, and try localized messaging in new markets where your competitors are seeing success. Pros and Cons Pros Cons Provides cross-channel visibility across social, display, mobile, video, and OTT Pricing is custom and can be expensive for smaller teams and startups Combines creative data with detailed spend, reach, and audience insights Steeper learning curve due to platform depth and data complexity Ideal for enterprise-level teams, app publishers, and multi-channel marketers Some users report data accuracy issues Pricing Pathmatics’ pricing is custom. Request a quote if you’re interested. Turn Competitive Intel into Campaign Wins The right ad intelligence software isn’t the one with the most features. It’s the one you can trust. This means reliable data, less manual work, and the ability to scale campaigns across platforms with ease. On a budget and focused mainly on Google Ads? Start with SpyFu. Need deep, multi-site advertising intelligence across search and social with campaign execution built in? Go for Semrush’s Advertising Toolkit. Once you’ve picked your platform and gathered competitive intel, the next step is making sure your paid and organic strategies work together. Learn how to align SEO and PPC to maximize visibility, reduce wasted spend, and improve your ROI. The post 6 Best Ad Intelligence Software to Outsmart the Competition appeared first on Backlinko. View the full article

In a significant announcement for small business owners, the U.S. Small Business Administration (SBA) revealed that it delivered over $6 billion in assistance to disaster survivors during Fiscal Year 2025. This funding, aimed at homeowners, renters, and business owners impacted by disasters like hurricanes and wildfires, represents a pivotal resource for small enterprises striving to recover and rebuild in the face of adversity. U.S. SBA Administrator Kelly Loeffler made the announcement following her disaster visit to Alaska, highlighting the agency’s role as the federal government’s largest disaster lender. “The The President SBA is standing shoulder-to-shoulder with disaster survivors across America, delivering rapid and robust support to help them rebuild and thrive,” said Loeffler. The report underscores the agency’s commitment to expedited disaster relief, achieving an average loan approval time of just 17 days. This surge in funding correlates directly with major disaster events, including Hurricane Helene and the wildfires in Los Angeles. Over 51,000 disaster loans were approved, with more than $4.6 billion accessible to small business owners and communities since January 20, 2025. California has been a significant beneficiary, particularly in Los Angeles County, which accounted for a considerable share of the total loans. Small business owners particularly affected by disasters may find several key benefits in this federal assistance. Firstly, the low-interest federal disaster loans available to both individuals and businesses provide crucial capital needed for recovery efforts. After President The President’s recent disaster declaration, businesses in Alaska affected by severe storms can now access these loans, which can be essential for adaptation and continuity in operations. Key achievements from FY25 include the following: More than 18,586 loans totaling $1.77 billion approved for states like Florida, Georgia, and North Carolina following Hurricane Helene’s extensive damage. About 12,000 loans worth $3.2 billion earmarked for California residents impacted by wildfires, underscoring the agency’s commitment to community rebuilding. Loeffler also emphasized the SBA’s proactive measures to streamline the disaster recovery process by cutting red tape and implementing stronger fraud protections. This shift aims to eliminate discriminatory lending practices, notably recent advancements allowing faith-based organizations access to disaster loans, a policy change that could further support diverse business entities. However, while the SBA’s initiatives bring forth positive developments, small business owners should remain aware of some potential challenges. Various loans are designed to support businesses in specific disaster zones, and the requirement to demonstrate financial need before approval can become a barrier for some applicants. Furthermore, as was seen in California recently, delays in local and state permitting processes have caused setbacks for disaster survivors attempting to rebuild, complicating the disbursement of aid. The SBA offers several resources for access: businesses can apply for disaster relief online at sba.gov/disaster or contact the SBA’s Customer Service Center at (800) 659-2955 for further assistance. Email support is also available for questions or clarifications, making the application process accessible. As the SBA continues its efforts into FY26, small business owners should consider how these resources can be integrated into their recovery plans. Preparing to act swiftly in the aftermath of a disaster, utilizing low-interest loans, streamlining communication with local agencies, and understanding the nuances of available aid can significantly enhance a business’s resilience in challenging circumstances. For more detailed information about the assistance provided in FY25, you can read the full SBA announcement here. Taking advantage of these offerings could help many businesses navigate the tough road to recovery, ensuring they emerge stronger in the aftermath of disasters. Image via Google Gemini This article, "SBA Delivers $6 Billion in Disaster Assistance to Support Recovery Efforts" was first published on Small Business Trends View the full article

In a significant announcement for small business owners, the U.S. Small Business Administration (SBA) revealed that it delivered over $6 billion in assistance to disaster survivors during Fiscal Year 2025. This funding, aimed at homeowners, renters, and business owners impacted by disasters like hurricanes and wildfires, represents a pivotal resource for small enterprises striving to recover and rebuild in the face of adversity. U.S. SBA Administrator Kelly Loeffler made the announcement following her disaster visit to Alaska, highlighting the agency’s role as the federal government’s largest disaster lender. “The The President SBA is standing shoulder-to-shoulder with disaster survivors across America, delivering rapid and robust support to help them rebuild and thrive,” said Loeffler. The report underscores the agency’s commitment to expedited disaster relief, achieving an average loan approval time of just 17 days. This surge in funding correlates directly with major disaster events, including Hurricane Helene and the wildfires in Los Angeles. Over 51,000 disaster loans were approved, with more than $4.6 billion accessible to small business owners and communities since January 20, 2025. California has been a significant beneficiary, particularly in Los Angeles County, which accounted for a considerable share of the total loans. Small business owners particularly affected by disasters may find several key benefits in this federal assistance. Firstly, the low-interest federal disaster loans available to both individuals and businesses provide crucial capital needed for recovery efforts. After President The President’s recent disaster declaration, businesses in Alaska affected by severe storms can now access these loans, which can be essential for adaptation and continuity in operations. Key achievements from FY25 include the following: More than 18,586 loans totaling $1.77 billion approved for states like Florida, Georgia, and North Carolina following Hurricane Helene’s extensive damage. About 12,000 loans worth $3.2 billion earmarked for California residents impacted by wildfires, underscoring the agency’s commitment to community rebuilding. Loeffler also emphasized the SBA’s proactive measures to streamline the disaster recovery process by cutting red tape and implementing stronger fraud protections. This shift aims to eliminate discriminatory lending practices, notably recent advancements allowing faith-based organizations access to disaster loans, a policy change that could further support diverse business entities. However, while the SBA’s initiatives bring forth positive developments, small business owners should remain aware of some potential challenges. Various loans are designed to support businesses in specific disaster zones, and the requirement to demonstrate financial need before approval can become a barrier for some applicants. Furthermore, as was seen in California recently, delays in local and state permitting processes have caused setbacks for disaster survivors attempting to rebuild, complicating the disbursement of aid. The SBA offers several resources for access: businesses can apply for disaster relief online at sba.gov/disaster or contact the SBA’s Customer Service Center at (800) 659-2955 for further assistance. Email support is also available for questions or clarifications, making the application process accessible. As the SBA continues its efforts into FY26, small business owners should consider how these resources can be integrated into their recovery plans. Preparing to act swiftly in the aftermath of a disaster, utilizing low-interest loans, streamlining communication with local agencies, and understanding the nuances of available aid can significantly enhance a business’s resilience in challenging circumstances. For more detailed information about the assistance provided in FY25, you can read the full SBA announcement here. Taking advantage of these offerings could help many businesses navigate the tough road to recovery, ensuring they emerge stronger in the aftermath of disasters. Image via Google Gemini This article, "SBA Delivers $6 Billion in Disaster Assistance to Support Recovery Efforts" was first published on Small Business Trends View the full article

Paid surveys may seem like easy money, as you can complete them anywhere, at any time, to earn gift cards or points that can be redeemed for cash. Naturally, scammers are using this model to collect your personal data and promising huge rewards that never materialize. According to a report from Malwarebytes Labs, bad actors are luring users into taking surveys through malvertising ads claiming you've won a Walmart voucher for hundreds of dollars. All you have to do is answer a few questions—easy enough—but you're actually handing over information that can be used to target you even further. Surveys promising big rewards are a scamThese scams start with malvertising (malicious advertising) like website pop-ups and banners, spam emails, and social media ads stating that you've been selected to receive a "free" gift card worth hundreds of dollars. The fake ads use official logos from recognizable brands, which build trust, along with countdown timers, which promote urgency. You may think you've gotten lucky, and all you have to do is take a short survey to earn a big payout. When you click through, though, you're redirected to a fake rewards page, which may also look credible thanks to stolen branding. You'll be prompted to provide personal information, such as your name, phone number, email, and address, as well as indicate interest in topics like home repair and insurance. You may be redirected again based on your answers—to a spoofed home improvement site for FindMyWindowPro or Renewal By Anderson, for example—where you're prompted to provide even more data. This endless loop of surveys doesn't end with a gift card payout, and along the way, you've handed scammers a lot of information that can be sold and used to target you with much more personalized scams in the future based on interests you've handed them. Survey scams may seem like simply a waste of time rather than a real threat, since you don't lose any money right away. But you may see more spam calls and believable phishing emails as a result. Avoid fake survey scamsLike all scams, this one plays on emotion: notably, the excitement of getting lucky and winning big. You're lured in with a sense of urgency and the illusion of low effort. Scammers also use real branding to make the scheme seem more credible. As always, these elements should raise suspicion. Retailers are almost never offering promotions that are too good to be true, and you should never provide personal information in exchange for a "free" prize. If you do click through one of these ads, look carefully at the URL, which is almost certainly not the retailer's official domain. How to actually get paid for taking surveysYou can get paid to take surveys or test apps and games, though you certainly won't earn the hundreds of dollars promised in survey scams. The pay is low for the time invested (in most cases, a few dollars per hour) and some survey platforms require you to hit a minimum amount earned to request a payout. You typically have to engage consistently and across multiple platforms to make it worthwhile. NerdWallet compiled a list of popular survey-for-money apps, including Make Money, Eureka, InboxDollars Surveys, Google Opinion Rewards, and Swagbucks. Reddit users also suggest Survey Junkie and Branded Surveys. Prolific is a relatively high-paying platform, though you have to join a waitlist to gain access. Of course, you should know that even legitimate survey sites collect a lot of personal information, such as your birth date, zip code, phone number, and health history. All of this may be sold to data brokers, and there's always a risk of a data breach that could lead to identity theft. Be sure to weigh the risks and rewards of signing up for these platforms. View the full article

Google parent Alphabet is expected to face a new EU investigation over claims that it demotes news publishers in search results if they run sponsored or promotional content, a significant revenue source for many media outlets. What’s happening. The European Commission, the EU’s top antitrust enforcer, is expected to announce the probe as soon as Thursday. The case falls under the Digital Markets Act (DMA), a law that bars tech “gatekeepers” from unfairly favoring their own services or penalizing others. Companies that break the rules can be fined up to 10% of their global revenue. Site reputation abuse. Google’s enforcement against publishers is based on a spam policy introduced in March 2024 and updated in November 2024. The policy targets “site reputation abuse” – better known to SEOs as parasite SEO – which occurs when third parties post low-quality content on trusted sites to piggyback on their authority and manipulate Google rankings. Google said this kind of content can confuse or mislead users, and has taken manual action against sites hosting it. The company later updated the policy to state that even content created with first-party oversight can violate the rule if its main goal is to exploit a site’s ranking signals. The report. EU readies fresh investigation into Google over news publisher rankings (registration required) View the full article

Royal Navy maintains permanent presence in the region supporting British Overseas TerritoriesView the full article

We recently talked about times AI got it really wrong, and here are 20 of the most ridiculous stories you shared. 1. The fake initiative Our execs usually send out a hype email right before the annual employee morale survey, emphasizing wins from the past year, basically trying to put people in a positive frame of mind. Last year’s included the announcement of a major new program we knew employees really wanted. But it was a bit surprising, because it fell in an area my team was responsible for, and we were out of the loop, despite advocating strenuously for this over the years. So I went to the exec to a) convey enthusiasm for his newfound dedication to launching this program and b) ask what support he needed from my team/get us involved again. It turned out the program wasn’t launching at all; he had just asked AI to edit the email to make it sound more exciting and appealing, and it had done so by … launching my initiative. 2. The predator Sometimes at work my colleague uses AI in Photoshop to extend a background in a photo or clean up the background. We had a photo of a senior staff member outside: the background shows a building to the left of him and some trees and a road to the right, but it was portrait and we needed landscape. He asked Photoshop to extend the background on the right. It generated a scary looking woman creeping up behind the staff member. 3. The nickname I was on a Zoom call with AI notetaking software and was referring to a colleague named Bridget–but on the transcription, every time I specifically mentioned her name, it appeared as “Piglet.” This did not happen when others on the call said “Bridget”! It looked like that was just my nickname for her. I was so embarrassed. 4. The fake charity My company hired an account manager who insisted he was a phenomenal writer and asked if he could contribute to our blog. The first pieces were just AI slop so I politely thanked him and said we had plenty of posts already. So he posts a third “article” on his own LinkedIn account in which the AI described how our company collaborated with the CDC on researching a certain disease and publishing a groundbreaking study. Then we apparently went into underserved communities and funded a bunch of clinics and immunizations. NONE of this happened. It was hours before I saw it and forced him to take it down, and there were many surprised comments and shares. Months later, we were nominated for an award on our commitment to caring for vulnerable populations. 5. The transcript I forgot the meeting was being transcribed and was talking to my cat while waiting for others to show up. “Baby, let me put it in” was at the top of the transcript to my absolute horror. I was talking about his ear mite drops. 6. The grievance meetings At my former workplace, the HR director did not know that her AI notes tool was recording her classified grievance meetings with the union representatives and sending a full recap after each one to all parties invited on the calendar invite, even if they weren’t in attendance. We got an email after a bit saying no one was allowed to use AI note takers any longer. 7. The “verifiable information” Me: I’m doing a competitor analysis on [product type] for [customer segment]. Please give me an overview of all the [product type] products offered by banks in [my country] for this type of customer. AI: (gushes) Sure! What a fantastic question, you’re a genius! (paraphrasing). Here is the overview. Me: (searching for one of the product names listed … cannot find it anywhere) I can’t find this product anywhere. Did you make it up? AI: Ooooh … did you mean actual products? Sorry! In future I’ll only reference verifiable information. Me: (eye roll, crying into coffee mug, closes AI window) (It continued to manufacture content.) 8. The job description My mother is on the board of a wildlife habitat nonprofit. They work with wetland preservation and with both bats and owls. They were looking for a new director, so someone on the search committee decided to have AI make up the job listing. It included several useful traits (a reasonable amount of education, experience with fundraising, etc.) – but it also said the position required “five years’ experience teaching birds to fly.” They rewrote the job listing. 9. The performance review I had an employee request to use an AI to take notes during her performance review. The summary was one line: “No meaningful conversation took place”. I was glad I decided to take pen and paper notes because it was a very productive conversation indeed. Apparently the AI disagreed! 10. The baby announcement At the end of a meeting, a colleague asked their boss to stay on the line for a couple of minutes. The colleague then confidentially shared the great news that they were expecting a baby, and they and their boss talked about a few next steps to plan for parental leave. The AI notetaker then sent out notes to everyone who had attended the meeting with the headline, “Colleague Is Having a Baby.” 11. “Dazzling you” I’ve been involved in beta-testing and quality-controlling AI translation output because my employer wants to see if has utility in professional use cases. Here are some highlights: – In an AI translation of a report about elder abuse, it randomly inserted the word “child” in front of the word “abuse” in various places. The concept of “child” did not appear in the source text at all. – Every single abbreviation in the text was incorrect in a different way every single time. There was not a single correct abbreviation, and not a single abbreviation was translated the same way twice. – The word “negro” was randomly inserted into a sentence for no apparent reason. This was early in my exposure to AI translation and I had no idea it could mess up that badly, so I spent ages trying to figure out if there was some stealth hidden racist dogwhistles in the source text. A colleague of mine also had a recurring problem of the word “bitch” randomly being inserted into sentences. – Random misnegating – for example, the statement “more work is being done” is translated as “no more work is being done,” – It translated the standard “Dear Sir or Madam” opening of a letter as “Dazzling you.” – Rewording the source text in the source language rather than translating it. Yes, all the settings were configured correctly. 12. The Powerpoint I asked Copilot to create a table comparing two things. It did an okay job. Then Copilot asked me if I wanted a Powerpoint slide of the table. I said sure, since I was going to put it into Powerpoint anyway. Copilot created the ugliest Powerpoint I have ever seen. Three slides (I only needed one) with a color scheme of lavender, salmon pink, and orange. The background of each slide had kind of a plaid pattern a coworker said reminded her of her grandmother’s couch. A random picture in a cartoon cloud shape. However, that is better than our company’s internal AI. It doesn’t have the ability to output content into powerpoint, excel, etc, but it thinks it does. It’ll offer to create one for you and then do nothing. Coworkers have spent ages trying to figure out where AI is saving their non-existent files. 13. The comp titles I work in publishing and I wanted to do some research on competing titles for a potential book we had in the pipeline. Asked AI for the bestselling current books on the topic, and it came up with a list that had some really interesting titles on it – great, I thought, I’ve never heard of half of these so we definitely need to check them out. Yep – turns out the AI had just completely made them up. 14. The editable document Me: Copilot, can you turn this scanned PDF into an editable word document? Copilot: Sure thing, Another Kristin, here you go! Me (after opening the file): Copilot, this file is completely blank. Copilot: Sorry, I made a mistake, here it is! Me: (opens second file, sees that it is also blank, closes AI window and puts in request for OCR software) 15. The attack A friend of mine showed me an AI summary of a meeting where the AI notetaker decided to attack someone for no reason– in the middle of the notes about what everyone was saying, it inserted, “Jane contributes nothing to the conversation.” I guess it was accurate because the coworker had been quiet since that part of the meeting wasn’t relevant to her projects … But why did it do that??? 16. The scam We work with a lot of small businesses just starting up, and as a result are asked to recommend professional services often. Knowing this, a client passed on a discreet warning about the bookkeeping firm we’d recommended to them. They had issues with their accounting software, Quickbooks, and called for help. It was right when Google started providing AI summaries for everything, and apparently their account rep pulled the phone number for Quickbooks’ support out of the AI summary, rather than off the website. You can probably guess where this is going. The number wasn’t legit, but instead put him in contact with a scammer who’d managed astroturf their way into the AI summary. The account rep gave the scammer full access to our client’s accounting software before he realized his error. Our client didn’t share a lot of details about the damages — I got the sense that they were saying very little because they were planning legal action — but they wanted to let us know so we wouldn’t recommend them again. 17. The transcript, part 2 A woman I work with introduced herself before an online presentation. Her last name is Buckman. The AI transcriber recorded her introduction as “Hi, I’m Amelia. F*ck, man, it’s nice to see you all today.” 18. The transcript, part 3 Two people stayed on the call after the rest of the team had left and complained about others on the project. Not only did the transcription record this, it tagged the individuals being discussed in the summary as an action item: “@Jane needs to stop dragging her feet and get her sh*t together” 19. The equipment I recently saw a ~$50,000 piece of industrial equipment damaged and taken out of commission for about a month because Google AI search told a worker that the tightening torque of a screw was 50 ft*lb instead of 50 in*lb. This resulted in them over-tightening the screw by a factor of 12, which unfortunately didn’t strip the threaded hole (which would have been a smaller problem) but instead warped a bearing assembly that required a full rebuild at considerable difficulty and expense. The kicker is that the correct torque value was clearly printed in the service manual that is stored in the machine. 20. The privacy expert We once had a IT person come into a meeting to talk about the importance of data privacy and security who didn’t realize he had an AI notetaker signed in until someone pointed it out. The post the fake charity, the Photoshop predator, and other times AI got it wrong appeared first on Ask a Manager. View the full article

World Labs, the AI model developer cofounded by AI pioneer Fei-Fei Li, has released its 3D-space generating model, “Marble.” At the Marble Labs website, creators can now input text prompts, images, or videos of pieces of a real-world environment. Marble uses them to create full 3D environments, which can include interior spaces or expansive exterior ones. Marble can reconstruct, generate, and simulate 3D worlds—think of it as a type of “world model.” In an interview with Fast Company, Li describes world models as a “significant” evolution of the generative AI era. “The large world model is really a significant step towards unlocking AI’s capability,” a category she calls “spatial.” Spatial intelligence refers to a system’s ability to perceive, model, reason about, and take actions within physical or geometric space—similar to how humans or animals choose their actions based on their understanding of their surroundings. World Labs launched in September of 2024, when it began working on the Marble model. Two months ago it released a preview of the model to a group of creatives, who began buliding worlds and giving feedback. This week, Li posted a sort of manifesto on Substack arguing that spatial intelligence is the next frontier in AI. For humans, she says, spatial intelligence of the physical world around us provides the scaffolding upon which we build our cognition. “Spatial intelligence will transform how we create and interact with real and virtual worlds—revolutionizing storytelling, creativity, robotics, scientific discovery, and beyond,” she writes. World Labs believes that endowing machines (including robots) with such “spatial intelligence” could be transformative for a number of industries in the coming years. Using a web interface, users can feed Marble a scene description, images or videos, or coarse 3D layouts and the model will generate a realistic 3D environment. A user might input a set of images from the bedroom where they grew up, then upload the images to Marble, which will then intelligently sew them together to create an immersive digital 3D version of the room. The user can then use a set of tools to refine or expand their bedroom recreation, making small touchups like adding a clock. Or, they might make larger changes: adding a desk and chair or rendering the whole room with a different kind of light. More advanced users can create (or import) a rough 3D scene including the major fixtures of an environment, then use text prompts to control the overall style. The editing tools “let you iterate with the model and go back and forth and edit what the world looks like in various ways to help you [get] that vision out of your head and making that perfect world,” says World Labs cofounder Justin Johnson. World Labs is also hosting a “hub” where people can share their 3D creations. Marble can output 3D worlds so that other creators, perhaps using other tools, can build on or enhance them. It can generate worlds as Gaussian splats, meshes, or videos—formats familiar to graphics pros. “That’s really cool because it lets you take those 3D assets and then compose them with all kinds of other traditional workflows,” Johnson says. “You could take your triangle mesh and drop it into a game. You could take your gaussian splat and then use it for a VFX shot and composite and other things.” In generative AI, a Gaussian splat is the highest quality way of rendering 3D objects and spaces. The model generates millions or billions of tiny “splats”—semi-transparent particles occupying different points within a 3D space. They are small, smooth blobs whose brightness, opacity, color, or density is greatest at their center, with those values falling smoothly off in a bell-curve shape down to zero at their edges. The blobs then interconnect with their neighbors, which increases the smooth, consistent feel. When billions of these splats overlap, they can approximate the smooth surfaces, colors, and lighting of a 3D scene. While anyone can now experiment with Marble, professionals such as artists, engineers, and VFX designers might find it useful in their work. Li and her cofounders, Ben Mildenhall, Johnson, and Christoph Lassner, say that this “spatial intelligence” could transform a variety of industries, including gaming, film production, and robotics. Li, who also codirects the Stanford Institute for Human-Centered AI, was recently awarded the Queen Elizabeth Prize for Engineering at a ceremony with King Charles in London. Her cofounders have impressive bona fides, too. Lassner developed Pulsar, a sphere-based renderer that paved the way for 3D Gaussian Splatting. Johnson, who worked with Li as a graduate student at Stanford, created real-time style transfer (in which the visual style of one image is applied to another), which was deployed by Meta, Snap, and Prisma. Ben Mildenhall cocreated the neural radiance field (NeRF) method, which revolutionized 3D scene reconstruction. World Labs is offering a tiered subscription plan, starting with a free tier that includes enough credits to generate four worlds. The higher tiers add more credits and more tools, with the top plan priced at $95 per month. View the full article

The government shutdown added an additional dose of pessimism about the U.S. economy to panelists' outlooks, Wolters Kluwer said in its latest survey. View the full article

When managing marketing campaigns, having the right tools is vital for success. There are five fundamental marketing calendar tools that can streamline your processes and improve collaboration. Each tool offers unique features customized to specific marketing needs. For example, Wrike shines in shared team calendars, whereas Klaviyo focuses on email and SMS campaigns. Comprehending these tools can notably impact your marketing strategy, so let’s explore what each one has to offer. Key Takeaways Wrike offers flexible calendar views for identifying key marketing dates, suitable for various types of campaigns, with integration capabilities for team collaboration. Klaviyo.com provides a centralized calendar for visualizing email, SMS, and push notification campaigns, enhancing marketing effectiveness with advanced segmentation. HubSpot Marketing features a user-friendly drag-and-drop calendar interface, customizable templates, and robust analytics to track campaign performance efficiently. Airtable combines a flexible database structure with an intuitive interface, allowing for a visualized content schedule and streamlined workflow integrations. CoSchedule centralizes all marketing activities in one platform, offering an intuitive calendar interface and analytics features to optimize campaign strategies. Wrike: Best for Online Shared Team Calendars When you need an effective solution for online shared team calendars, Wrike stands out as a top choice. This marketing calendar software boasts a flexible calendar view that helps you easily identify key marketing dates and deadlines. Wrike supports various calendar types, including editorial, marketing, and social media calendars, catering to diverse team needs. With a freemium version available, you can access basic features at no cost, whereas paid plans start at just $10 per user per month. The platform integrates seamlessly with popular tools like Slack and Microsoft Teams, enhancing collaboration. Wrike’s customizable dashboards allow you to tailor your calendars and project views according to specific marketing workflows, making it one of the most effective marketing calendar tools available. Klaviyo.com: Best for Email, SMS, and Push Notification Campaigns Klaviyo.com stands out as a premier platform for managing email, SMS, and push notification campaigns, as it offers a centralized calendar feature that allows you to visualize campaign schedules with ease. With an aggregated rating of 4.3/5, this software is recognized for its effectiveness and accessibility. Here are some key features: Centralized Calendar: Easily plan and execute your marketing strategies. Advanced Segmentation: Tailor your messaging based on customer behavior. Seamless Integrations: Works well with e-commerce platforms to boost sales. Affordability: Free plan available, with paid options starting at $45/month. Klaviyo.com is an excellent choice for businesses of all sizes looking to optimize their marketing efforts. HubSpot Marketing: Best for Drag-and-Drop Calendar Interface HubSpot Marketing is an exceptional tool designed for marketers who appreciate a straightforward, drag-and-drop calendar interface that streamlines campaign scheduling and management. This user-friendly platform allows you to create and manage various marketing campaigns, including social media posts and email marketing, using customizable calendar templates. By seamlessly integrating with HubSpot’s extensive marketing tools, it improves your overall marketing strategy execution. Moreover, HubSpot offers a free plan and a demo, with paid plans starting from $800/month plus $45/month for additional seats, making it accessible for teams of varying sizes. Its robust analytics capabilities enable you to track performance, letting you assess the effectiveness of your campaigns directly within the calendar interface, ensuring informed decision-making. Airtable: Best Content Marketing Calendar Software Airtable stands out as the best content marketing calendar software because it combines a flexible database structure with an intuitive interface that simplifies content planning and project tracking. You can efficiently manage and collaborate on marketing campaigns across various platforms thanks to its visualized content schedule. Key features include: Pre-configured apps and templates for quick setup, customized to your needs. Integration with various applications, streamlining workflows and enhancing productivity. Collaboration tools that allow team members to work together seamlessly. A 14-day free trial and paid plans starting at $20 per user per month, making it accessible for teams of different sizes. With Airtable, you can create a personalized and effective content marketing strategy. CoSchedule: Centralizes All Marketing Activities in One Platform CoSchedule is an effective solution for teams looking to centralize their marketing activities within a single platform. It allows you to manage your content and social media calendars efficiently, streamlining your workflow. With its intuitive drag-and-drop calendar interface, scheduling campaigns becomes easier, promoting collaboration among team members. CoSchedule integrates with various marketing tools, giving you a holistic view of your marketing efforts. You can also access analytics features that enable you to track campaign performance, ensuring your strategies remain data-driven and effective. Furthermore, CoSchedule offers a free Forever plan and a Pro Marketing Calendar starting at $29 per month per user, making it accessible for teams of all sizes, regardless of budget constraints. Frequently Asked Questions What Should Be Included in a Marketing Calendar? A marketing calendar should include key campaign dates like launch dates and content deadlines, ensuring timely execution. Clearly outline responsible team members for each task to improve accountability. Incorporate a visual layout, such as weekly or monthly views, to help your team quickly grasp upcoming activities. Track various marketing channels, including social media and email campaigns. Regular updates and progress monitoring are crucial for adapting to changes in strategy or priorities effectively. Does Canva Have a Marketing Calendar? Canva doesn’t offer a dedicated marketing calendar feature, but you can create custom calendars using its design tools. By utilizing their templates, you can tailor a calendar to fit your campaigns and branding. Although it surpasses in graphic design, Canva lacks project management features like timeline tracking and deadline management. For effective scheduling, you might want to integrate Canva with other marketing calendar tools to improve your campaign organization. Does Hubspot Have a Marketing Calendar? Yes, HubSpot does have a marketing calendar. Its user-friendly drag-and-drop interface simplifies campaign scheduling, allowing you to visualize upcoming activities easily. You can customize calendar templates for your content planning and collaborate effectively with team members. The calendar integrates with HubSpot’s marketing tools, enabling you to track analytics and evaluate performance. As there’s a free plan, paid options start at $800 per month for more features and user access. What Does a Marketing Content Calendar Look Like? A marketing content calendar typically looks like a structured grid, displaying rows for dates and columns for various marketing channels. You’ll see planned content, deadlines, assignees, and task statuses clearly organized. This format allows you to track all your content efforts in one place. Depending on your needs, it can include sections for editorial content, social media posts, and email campaigns, making it easier to manage your marketing strategies effectively. Conclusion In conclusion, utilizing the right marketing calendar tool can greatly improve your team’s efficiency and coordination. Whether you need Wrike’s shared calendars for collaboration, Klaviyo’s centralized campaign management, HubSpot’s intuitive interface, Airtable’s flexibility, or CoSchedule’s all-in-one platform, each option offers unique advantages. Choosing the right tool eventually depends on your specific marketing needs and goals, ensuring you can effectively schedule, track, and optimize your campaigns for better results. Image via Google Gemini This article, "5 Essential Marketing Calendar Tools" was first published on Small Business Trends View the full article

When managing marketing campaigns, having the right tools is vital for success. There are five fundamental marketing calendar tools that can streamline your processes and improve collaboration. Each tool offers unique features customized to specific marketing needs. For example, Wrike shines in shared team calendars, whereas Klaviyo focuses on email and SMS campaigns. Comprehending these tools can notably impact your marketing strategy, so let’s explore what each one has to offer. Key Takeaways Wrike offers flexible calendar views for identifying key marketing dates, suitable for various types of campaigns, with integration capabilities for team collaboration. Klaviyo.com provides a centralized calendar for visualizing email, SMS, and push notification campaigns, enhancing marketing effectiveness with advanced segmentation. HubSpot Marketing features a user-friendly drag-and-drop calendar interface, customizable templates, and robust analytics to track campaign performance efficiently. Airtable combines a flexible database structure with an intuitive interface, allowing for a visualized content schedule and streamlined workflow integrations. CoSchedule centralizes all marketing activities in one platform, offering an intuitive calendar interface and analytics features to optimize campaign strategies. Wrike: Best for Online Shared Team Calendars When you need an effective solution for online shared team calendars, Wrike stands out as a top choice. This marketing calendar software boasts a flexible calendar view that helps you easily identify key marketing dates and deadlines. Wrike supports various calendar types, including editorial, marketing, and social media calendars, catering to diverse team needs. With a freemium version available, you can access basic features at no cost, whereas paid plans start at just $10 per user per month. The platform integrates seamlessly with popular tools like Slack and Microsoft Teams, enhancing collaboration. Wrike’s customizable dashboards allow you to tailor your calendars and project views according to specific marketing workflows, making it one of the most effective marketing calendar tools available. Klaviyo.com: Best for Email, SMS, and Push Notification Campaigns Klaviyo.com stands out as a premier platform for managing email, SMS, and push notification campaigns, as it offers a centralized calendar feature that allows you to visualize campaign schedules with ease. With an aggregated rating of 4.3/5, this software is recognized for its effectiveness and accessibility. Here are some key features: Centralized Calendar: Easily plan and execute your marketing strategies. Advanced Segmentation: Tailor your messaging based on customer behavior. Seamless Integrations: Works well with e-commerce platforms to boost sales. Affordability: Free plan available, with paid options starting at $45/month. Klaviyo.com is an excellent choice for businesses of all sizes looking to optimize their marketing efforts. HubSpot Marketing: Best for Drag-and-Drop Calendar Interface HubSpot Marketing is an exceptional tool designed for marketers who appreciate a straightforward, drag-and-drop calendar interface that streamlines campaign scheduling and management. This user-friendly platform allows you to create and manage various marketing campaigns, including social media posts and email marketing, using customizable calendar templates. By seamlessly integrating with HubSpot’s extensive marketing tools, it improves your overall marketing strategy execution. Moreover, HubSpot offers a free plan and a demo, with paid plans starting from $800/month plus $45/month for additional seats, making it accessible for teams of varying sizes. Its robust analytics capabilities enable you to track performance, letting you assess the effectiveness of your campaigns directly within the calendar interface, ensuring informed decision-making. Airtable: Best Content Marketing Calendar Software Airtable stands out as the best content marketing calendar software because it combines a flexible database structure with an intuitive interface that simplifies content planning and project tracking. You can efficiently manage and collaborate on marketing campaigns across various platforms thanks to its visualized content schedule. Key features include: Pre-configured apps and templates for quick setup, customized to your needs. Integration with various applications, streamlining workflows and enhancing productivity. Collaboration tools that allow team members to work together seamlessly. A 14-day free trial and paid plans starting at $20 per user per month, making it accessible for teams of different sizes. With Airtable, you can create a personalized and effective content marketing strategy. CoSchedule: Centralizes All Marketing Activities in One Platform CoSchedule is an effective solution for teams looking to centralize their marketing activities within a single platform. It allows you to manage your content and social media calendars efficiently, streamlining your workflow. With its intuitive drag-and-drop calendar interface, scheduling campaigns becomes easier, promoting collaboration among team members. CoSchedule integrates with various marketing tools, giving you a holistic view of your marketing efforts. You can also access analytics features that enable you to track campaign performance, ensuring your strategies remain data-driven and effective. Furthermore, CoSchedule offers a free Forever plan and a Pro Marketing Calendar starting at $29 per month per user, making it accessible for teams of all sizes, regardless of budget constraints. Frequently Asked Questions What Should Be Included in a Marketing Calendar? A marketing calendar should include key campaign dates like launch dates and content deadlines, ensuring timely execution. Clearly outline responsible team members for each task to improve accountability. Incorporate a visual layout, such as weekly or monthly views, to help your team quickly grasp upcoming activities. Track various marketing channels, including social media and email campaigns. Regular updates and progress monitoring are crucial for adapting to changes in strategy or priorities effectively. Does Canva Have a Marketing Calendar? Canva doesn’t offer a dedicated marketing calendar feature, but you can create custom calendars using its design tools. By utilizing their templates, you can tailor a calendar to fit your campaigns and branding. Although it surpasses in graphic design, Canva lacks project management features like timeline tracking and deadline management. For effective scheduling, you might want to integrate Canva with other marketing calendar tools to improve your campaign organization. Does Hubspot Have a Marketing Calendar? Yes, HubSpot does have a marketing calendar. Its user-friendly drag-and-drop interface simplifies campaign scheduling, allowing you to visualize upcoming activities easily. You can customize calendar templates for your content planning and collaborate effectively with team members. The calendar integrates with HubSpot’s marketing tools, enabling you to track analytics and evaluate performance. As there’s a free plan, paid options start at $800 per month for more features and user access. What Does a Marketing Content Calendar Look Like? A marketing content calendar typically looks like a structured grid, displaying rows for dates and columns for various marketing channels. You’ll see planned content, deadlines, assignees, and task statuses clearly organized. This format allows you to track all your content efforts in one place. Depending on your needs, it can include sections for editorial content, social media posts, and email campaigns, making it easier to manage your marketing strategies effectively. Conclusion In conclusion, utilizing the right marketing calendar tool can greatly improve your team’s efficiency and coordination. Whether you need Wrike’s shared calendars for collaboration, Klaviyo’s centralized campaign management, HubSpot’s intuitive interface, Airtable’s flexibility, or CoSchedule’s all-in-one platform, each option offers unique advantages. Choosing the right tool eventually depends on your specific marketing needs and goals, ensuring you can effectively schedule, track, and optimize your campaigns for better results. Image via Google Gemini This article, "5 Essential Marketing Calendar Tools" was first published on Small Business Trends View the full article

Windows 10 is no longer officially supported by Microsoft, but that doesn't mean the company has actually stopped supporting it. It's not as confusing as it sounds: As of Oct. 14, Microsoft has stopped issuing security updates for Windows 10 users by default. However, Windows 10 users can continue receiving security updates if they enroll in Microsoft's Extended Security Updates program. The ESU gives these users an extra year of security support, so they can continue using an internet-connected Windows 10 device safely. Or, at least, that's how it's supposed to work. As reported by How-To Geek, Microsoft's first ESU update crashed upon release on Tuesday. When users try to sign up with the ESU enrollment wizard, a bug within Windows causes the process to fail. While Windows 11 users were having no trouble installing the company's Patch Tuesday update (which fixes a nasty zero-day vulnerability), Windows 10 users were unable to install the security patches they need to continue safely and securely using the OS. There's good news already, however: Not only is Microsoft aware of the issue, the company already has a patch out for Windows 10 users. That's a good response time, especially for an issue this critical. According to How-To Geek, the update, KB5071959, also contains security fixes from the company's Oct. 14 update, KB5066791. Once the update is installed and running on your PC, you should be able to enroll in the ESU program without issue. How to fix the ESU bug and enroll in security updatesIf you're running Windows 10 on your PC, you'll want to ensure you install this emergency patch ASAP in order to get your computer enrolled in extended security updates. To start, head to Start > Settings > Update & Security > Windows Update, then choose "Check for updates." Install the latest update (KB5071959). Once your PC starts back up, head back to Windows Update, and you should be able to run the ESU enrollment wizard to enroll. For anyone unaware, there are three ways to enroll in the ESU program. First, you can pay a flat $30 to receive the updates. However, if you don't want to pay, you can also opt into Windows Backup to sync your PC's settings to the cloud, or redeem 1,000 Microsoft Rewards points. Even if you do enroll in the ESU program, you won't receive updates forever. This program expires on Oct. 13, 2026. After that date, Microsoft will really be done with Windows 10 for good. That gives the OS' hundreds of millions of users about 11 months to figure out a new computing plan. However, for the time being, you can still take advantage of security updates—so long as you install this patch. View the full article

The lawsuit targets Zillow Flex, in which participating agents must meet Zillow Home Loans pre-approval quotas to maintain access to high quality leads. View the full article

Apple Music has been steadily getting useful new features since the release of iOS 26, and the latest changes are especially exciting. Finally, the music streaming service is adding support for offline lyrics, which will officially come in iOS 26.2 when it releases in the next few weeks (although you can try them out now via the iOS 26.2 beta). Meanwhile, in iOS 26.1, users got the ability to swipe on the mini player to go to the next or previous song in their lineup, alongside enhanced AI DJ features and playlist folders for improved music organization. These followed previous additions, such as lyrics translation, a new DJ-like feature called AutoMix, and animated cover art on the lock screen. If that sounds like a lot, I've got you covered. Here are all the new Apple Music features in iOS 26, starting with the most recent. Apple Music lyrics now work offlineWhen I travel, I rarely have access to great connectivity. It always annoys me when Apple Music just stops showing lyrics while I'm offline, which happens whenever I take a flight, or when I'm traveling in the beautiful mountains in my country. Previously, I would download songs from Apple Music to keep me company during these offline periods, but I did miss having access to lyrics. That's about to change with iOS 26.2, which is currently available in beta. Eagle-eyed Reddit users spotted support for offline lyrics in iOS 26.2, so you can expect it to ship to your iPhone soon. Swipe to change songs Credit: Pranay Parab This is one of the most exciting additions to Apple Music, and it came in iOS 26.1. When you're listening to music in the app, you can swipe left or right on the mini player to switch to the previous or next song. Previously, you had to expand the mini player to see the previous/next song buttons, but now swapping music is much faster. And even if the player is expanded, you can still swipe on the song's name up top to change the track. Lyrics Translation for your favorite songsApple Music has had time-synced lyrics for a while now, which works great when you speak the language the song was written in. However, it's not as helpful when you're listening to songs in different languages, and that's where Lyrics Translation comes in. It adds translations below each time-synced lyric line, making it easy to follow a song's meaning, too. I've been seeing translated lyrics for many songs across multiple languages, even when the primary song lyrics are in a non-Roman script. Learn how to pronounce lyrics correctly Credit: Pranay Parab Another iOS 26 lyrics upgrade lets Apple Music show you the correct pronunciations for lyrics in foreign languages. Not every song has lyrics in Roman script, so if you can't read the alphabet they're in, this new feature will help you learn how to pronounce those words. It does this by showing you a transliteration from the original script to Roman, which makes it easier to sing along. I've been listening to songs by various Indian musicians, and noticing that Apple Music almost always has transliterations available to help with pronunciation. AutoMix is an AI DJ for your playlistsAutoMix is a new addition to Apple Music's playback controls. You'll see it alongside the Shuffle, Repeat, and Autoplay buttons. When enabled, AutoMix will analyze the audio features of songs and use DJ-like tricks such as time stretching and beat matching to deliver continuous playback. Initially, I did not like AutoMix much because it often made the transitions between songs very jarring. Over time, that has become a lot less noticeable, but I still wouldn't use it with any of my own painstakingly curated playlists, where I've manually matched the sounds at the end of one song with the sounds at the start of the next one. With the release of iOS 26.1, Apple Music has also added AutoMix support over AirPlay. This means that, when using AutoMix while streaming songs from my iPhone to my HomePod mini (or any other AirPlay speaker), the AI DJ will continue to do its thing. Sort playlists into custom folders Credit: Pranay Parab I enjoy Apple Music's editorially curated playlists, but my friends and I have already curated a bunch of playlists for our various moods and occasions. I listen to these frequently, but finding them becomes a bit of a challenge when you've added hundreds of playlists to your account. Thanks to Apple Music's new playlist folders, I've been able to tame this chaos quite easily. Get started by opening the Music app on your iPhone and going to Library > Playlists. Tap the + button in the top-right, and select Create New Folder. The good news is that you're free to create nested folders if you wish, which is perfect for all those obsessed with organization. Pin your favorite playlistsThis is a sweet feature that lets you quickly open your favorite Apple Music playlists. You can press and hold any playlist in the Music app in iOS 26, and pin it to the top of the Library tab. If you've pinned your favorite contacts in Messages, then you'll find music pinning to be a familiar feature. You can pin up to six items at a time in Apple Music, which is ideal for bookmarking your favorites. Animated cover art comes to your lock screenAnimated cover art is one of the more visually appealing features of Apple Music, and now it's coming to your lock screen as well. When you play a song that has animated album art, you can tap the player on the lock screen to see it in a neat full-screen view. Home screen widgets for Apple Music Credit: Pranay Parab If you're not happy with having your music on the lock screen alone, you'll enjoy Apple Music's iOS 26 home screen widgets. You can quickly add different sized widgets to any of your iPhone's home screens, and start playing music without even launching the Music app. You can choose widgets that show recently played music, top music in your region, recommendations, or even radio stations. Each home screen widget for Apple Music is available in three sizes, so you can pick one that's best for your current home screen layout. A karaoke feature for Apple TV usersApple Music is also getting a new feature called Sing, which only works if you have an iPhone with iOS 26 and an Apple TV running tvOS 26. With all those requirements in place, you can use your iPhone as a mic and have your voice amplified by Apple Music to have a fun karaoke experience right at home. View the full article

The worst part of any medical is waiting for results. That can be especially true of sexual health tests. Those conducted in person can take 24–48 hours, but if they’re submitted via at-home collection kit and mailed to a lab, it can take even longer. A new test from diagnostics company Visby Medical, launching nationwide today is changing that. Now that it’s successfully completed a pilot period, the company is bringing a 30-minute, lab-accurate PCR test for three common sexually transmitted infections to women at home. From a self-collected vaginal swab, the $149.99 test can diagnose chlamydia, gonorrhea, and trichomoniasis—three common infections that can all easily be treated with antibiotics. It also connects patients who test positive with a healthcare provider via United Healthcare’s OptumNow telehealth service. “If you tell somebody, ‘I have an STD test for the home,’ what they think I mean is ‘You’re going to give me a collection kit, I’m going to pee in the cup and send it back and get a result a week later,’” says Adam de la Zerda, founder and CEO of Visby Medical. With his machine, he says, “all they have to do is close the lid and the test starts running, and in 30 minutes you’ll get your result.” Cleared by the FDA in March as the first at-home diagnostic for these STIs, Visby’s test is now going wide with the test following a smaller pilot launch on its site and via diagnostics platform Everlywell. It parlayed that approval into a funding round that in July had brought in $55 million, led by healthcare investment firm Catalio Capital Management. The company last raised money in 2022, when a $135 million funding round—focused on developing the STI test and a point-of-care COVID and flu test—valued the company at more than $1 billion. According to PitchBook, it’s raised a total of $486 million To underscore the convenience element of the new test, Visby is also making it available for same-day delivery via GoPuff and DoorDash in 10 major cities including Las Vegas, Atlanta, New York, San Francisco, and Seattle. Orders can be placed via the Visby website, which helps identify the best delivery option for a buyer, and dispatched via one of the apps. “It looks and feels just like ordering lunch,” de la Zerda says. “It’s nobody’s business what you just received from DoorDash—it could be a bag of burritos or a Visby test.” Visby’s test is also getting a cosign from a competitor, with digital health platform Everlywell selling it. From test to treatment De la Zerda says that the STI test has been the company’s goal since it was founded in 2012. Visby had just finished its initial clinical trials on a test for use in doctor’s offices when the pandemic forced a pivot to COVID, for which Visby developed a point of care test. Even then, the focus was at-home PCR, with Visby landing $19 million from a federal prize competition with an early, point-of-care version of the test. The FDA authorization—via the agency’s De Novo pathway for novel medical devices—took roughly a year from submission to approval, included Visby’s app, which is powered by Google Cloud to decode the test results.The test itself demonstrated the ability to identify 98.8% of negative and 97.2% of positive chlamydia samples; 99.1% of negative and 100% of positive gonorrhea samples; and 98.5% of negative and 97.8% positive trichomoniasis samples. Visby’s ability to say that its test is actually diagnosing STIs—as opposed to other at-home STI screenings that require a lab test to confirm their results—meant de la Zerda wanted to build an easy way to be treated into the test process and price tag. “We got a true diagnostic claim,” de la Zerda says. “That enabled us to go to folks like United Health, OptumNow, and say ‘let’s leverage that telemedicine platform you guys have built and create that connectivity for people.’” With a 24/7 provider network active in all 50 states, OptumNow can connect Visby users with a clinician and have a prescription sent to a local pharmacy within about 7–10 minutes, de la Zerda says. “It’s a powerful thing to enable somebody to test for a stigmatized condition in the privacy of their home and not just leave them hanging with a diagnosis,” he says. That’s part of how Visby’s test ended up on a competitor’s platform. Team of rivals Besides the Visby website and its delivery partners, the test is also being offered via Everlywell, a digital health platform that offers home testing on conditions that include fertility, STIs, food sensitivities, and immune health. “STI specifically is an incredibly important, undertested epidemic where this [at-home] format lends itself to eliminating stigma and creating privacy,” says Julia Cheek, founder and CEO of Everlywell. Though the company sells its own five-panel sexual health testing kit for, it functions as a blood and urine collection kit that users have to mail into a lab for results. Cheek says the speed and convenience of Visby’s test made it an obvious choice for Everlywell, which serves a user base of 80% women. “It’s not fully comprehensive yet, but we want to be able to meet people where they are and offer them different options,” she syas. “We fundamentally believe the consumer deserves access to whatever test is available, accurate and gets them what they need.” Everlywell has offered Visby’s test since August, and she says users have responded positively, with both companies already planning to invest further in marketing the test to Everlywell users in 2026. Even as the STI test shows promise, de la Zerda sees today’s wide launch as a starting point. “If you rank the top 200 tests that people are running on a PCR machine, just about every single one of them we can have a Visby test to run it as well,” he says. “It’s the same technology.” View the full article

Inference inferred, revenue reconstructed, cash burn quantifiedView the full article

The Treasury Secretary highlighted the impacts the bond market has on affordability and previewed regulatory tweaks the administration is eyeing to keep yields stable and credit flowing. View the full article

We may earn a commission from links on this page. Deal pricing and availability subject to change after time of publication. I keep a lot of valuable things in my garage. Having the peace of mind that my garage is safe (to some extent) is huge for my sanity. That's why I love the myQ Smart Garage Door Video Keypad, which keeps an eye on who's lurking around your garage door, while letting you grant access remotely to guests or for deliveries. And it's surprisingly cheap right now—discounted 50% on Amazon, to $39.99. This is the lowest price it has ever been, according to price tracking tools. myQ Smart Garage Door Video Keypad Wide-Angle Camera,Customizable PIN Codes,and Smartphone Control–Take Charge of Your Garage Access Works with Chamberlain, LiftMaster and Craftsman openers $39.99 at Amazon $79.99 Save $40.00 Get Deal Get Deal $39.99 at Amazon $79.99 Save $40.00 To be able to control the keypad remotely, you'll also need a hub, which goes for $28.83 on Amazon. You can also buy the keypad and hub in a bundle for the same price as picking them up individually. If you want any video history of what the camera records, as well as features like people detection and downloading, you'll need a mY Q subscription, which starts at $24.99 per year. (Higher subscription tiers offer more advanced detection features.) The battery for the keypad lasts one to three months, but it's rechargeable. You can buy a bundle with a spare battery, or get the bundle that lets you wire your keypad so you never have to worry about it dying. The keypad integrates with Ring, Vivint smart home environments, Amazon Key, and IFTTT. It's also compatible with LiftMaster, Chamberlain, Craftsman, Raynor, and AccessMaster garage door openers manufactured after 1993. The camera records a 1080p video feed with a 160-degree viewing angle and a two-way audio system. The keypad lets you set multiple codes to open the garage manually or you can give temporary or permanent codes to guests through the companion app (up to 16). You'll need to connect it via 2.4GHz Wi-Fi network. And yes, the keypad screws into a wall, so nobody can just walk away with it. Our Best Editor-Vetted Early Black Friday Deals Right Now Apple AirPods 4 Wireless Earbuds — $84.99 (List Price $129.00) Apple iPad 11" 128GB A16 WiFi Tablet (Blue, 2025) — $324.99 (List Price $349.00) Shark AV2501AE AI XL Hepa- Safe Self-Emptying Base Robot Vacuum — $297.99 (List Price $649.99) Apple Watch Series 10 — $309.99 (List Price $429.00) Google Pixel 9 128GB Unlocked 6.9" OLED Smartphone (Obsidian) — $544.98 (List Price $799.00) Amazon Fire HD 10 (2023) — $69.99 (List Price $139.99) Sony WH-1000XM5 — $328.00 (List Price $399.99) Blink Outdoor 4 1080p Wireless Security Camera (5-Pack) — $159.99 (List Price $399.99) Ring Floodlight Cam Wired Plus 1080p Security Camera (White) — $99.99 (List Price $179.99) Deals are selected by our commerce team View the full article