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If you were given $100 and five minutes in a bookstore, which titles would you pick? That’s the premise of Simon & Schuster’s upcoming web series, Bookstore Blitz—the publisher’s latest internet-inspired effort to market its authors. And Bookstore Blitz is just the beginning. In a recent interview with The Cut’s Cat Zhang, the flagship imprint’s new publisher, Sean Manning, shared his plans to modernize Simon & Schuster into a media powerhouse. Other series in the works include an awards show–style interview program called Read Carpet. “We’re essentially an entertainment company with books at the center. Every Tuesday, we have a new author who’s a cultural tastemaker,” Manning said. “Why aren’t we using them? Why are we so dependent on outside media?” There’s a well-documented appetite for book-related content online. TikTok’s book community was responsible for approximately 59 million print book sales in 2024, catapulting previously unknown authors into household names. BookTok’s older, less zany cousin, BookTube, has also long been used to promote new publications and offer free marketing to authors big and small. Many of the top-selling fiction writers in the U.S. today—including Colleen Hoover, Sarah J. Maas, and Rebecca Yarros—owe their success in part to going viral on TikTok. A single video in the app’s sensationalized style often outperforms traditional advertising, sending authors straight to the top of bestseller lists. BookTok’s runaway success has forced publishers into the 21st century, pushing them to grow their presence on other social platforms, especially Instagram and Threads. Manning believes his biggest competition is no longer other publishers—it’s social media. Inspired by brands like Vice, which built a following through YouTube documentaries, and The New Yorker with its podcasts and annual festival, Manning told The Cut he envisions cultivating A24-style brand loyalty—for books. As for Bookstore Blitz, Manning has big ambitions: “My hope is that inevitably the series could be a promotional stop like Chicken Shop Date or Hot Ones.” View the full article

Search Engine Optimization (SEO) is one of the most critical aspects of digital marketing, and it continues to evolve each year. For small businesses, keeping up with these changes is essential to maintaining online visibility, attracting new customers, and staying ahead of the competition. In 2025, SEO is more dynamic than ever, with AI-driven search results, voice search optimization, user experience (UX) enhancements, and evolving Google algorithms shaping the digital landscape. If you run a small business, understanding and implementing the latest SEO strategies can significantly impact your online growth. This article will explore what your small business needs to know about SEO in 2025, covering key trends, best practices, and actionable steps to stay ahead. 1. SEO Tools and Automation: The Future of Optimization Leveraging SEO tools can significantly improve efficiency and accuracy. The best SEO tools in 2025 include: Google Search Console & Google Analytics for performance monitoring. SEMrush, Ahrefs, and Moz for competitive analysis and insights. SEO HERO for comprehensive SEO optimization, including on-page analysis, keyword research, and backlink tracking. SurferSEO & Clearscope for content optimization. SEO automation is becoming essential for businesses looking to scale their online presence. AI-powered tools can now handle keyword research, technical audits, and even content suggestions, allowing businesses to focus on strategy and execution rather than manual SEO tasks. By leveraging these tools, small businesses can optimize their search presence more efficiently, track performance in real-time, and stay ahead of competitors with data-driven insights. 2. AI and Machine Learning are Shaping Search Results Google’s search algorithm has been using AI and machine learning for years, but in 2025, it’s more advanced than ever. AI-driven updates like Google’s Multitask Unified Model (MUM) and Bard AI have made search results more intuitive, prioritizing content that provides accurate, contextual, and human-like responses. What This Means for Small Businesses: Content Must Be Intent-Driven: AI understands user intent better than ever, so creating content that directly answers customer queries is essential. Semantic SEO Matters: Google no longer relies solely on keywords; it analyzes the entire context of a page to understand its meaning. Structured Data is Key: AI prioritizes well-structured content, so using schema markup can help search engines better understand your content. Actionable Tip: Optimize for topic clusters rather than just individual keywords. Create comprehensive, authoritative content that covers a subject in-depth. 3. Voice Search is More Relevant Than Ever With the rise of smart devices like Google Assistant, Siri, and Alexa, more users are searching hands-free. In fact, experts predict that by 2025, nearly 50% of all searches will be voice-based. Unlike traditional searches, voice queries are often longer and conversational. What This Means for Small Businesses: Conversational Keywords Work Best: Optimize for natural-sounding, long-tail keywords that match how people speak. Local SEO is Crucial: Many voice searches are location-based (e.g., “best coffee shop near me”). Ensuring your business is optimized for local search is essential. FAQ Pages Improve Visibility: Since voice searches are often question-based, having an FAQ section that answers common questions can boost rankings. Actionable Tip: Use Google My Business (GMB) to ensure your small business appears in local searches, and optimize for phrases like “Where can I find [your service] near me?” 4. Mobile-First Indexing is No Longer Optional Google now ranks websites based on their mobile version rather than the desktop version. If your website isn’t optimized for mobile devices, you risk lower rankings. With over 60% of searches now conducted on mobile, Google prioritizes fast-loading, mobile-friendly websites in search results. What This Means for Small Businesses: Mobile-Friendly Design is a Must: Your website should have a responsive design that adapts to different screen sizes. Fast Page Speed Matters: A slow website can drive visitors away and hurt your rankings. User Experience (UX) is a Ranking Factor: Websites with poor navigation, difficult-to-read text, or intrusive pop-ups will be penalized. Actionable Tip: Use Google’s Mobile-Friendly Test to check if your website meets mobile SEO standards. 5. Zero-Click Searches are Growing A zero-click search happens when users find answers directly on Google without clicking on a website. Featured Snippets, People Also Ask (PAA) sections, and Local Packs often provide immediate answers. While this reduces organic traffic, it presents an opportunity for small businesses to appear at the top of search results. What This Means for Small Businesses: Optimize for Featured Snippets: These are highlighted answers at the top of search results. To increase your chances of ranking here: Use concise, clear answers in your content. Format content in bullet points, numbered lists, or tables. Answer People Also Ask (PAA) Questions: If you appear in Google’s “People Also Ask” section, you gain higher visibility. Optimize Google My Business Listings: Local Packs show up before traditional search results, making GMB optimization essential. Actionable Tip: Use tools like AnswerThePublic to find common questions in your industry and answer them in blog posts. 6. Quality Content and E-A-T Are Still King Google prioritizes Expertise, Authoritativeness, and Trustworthiness (E-A-T) when ranking content. Small businesses must establish credibility to compete with larger brands. What This Means for Small Businesses: High-Quality Content Wins: Google rewards in-depth, well-researched, and informative content over keyword-stuffed, low-value pages. Author Credentials Matter: If you write content, showcase your expertise with author bios, certifications, or references. Backlinks Build Authority: Getting links from reputable websites boosts trustworthiness and improves rankings. Actionable Tip: Regularly update old blog posts with new statistics and fresh insights to maintain relevance. 7. Local SEO is More Important Than Ever For small businesses, local SEO is critical in attracting nearby customers. Google continues to refine local search algorithms, making it essential to optimize for “near me” searches and local business queries. What This Means for Small Businesses: Google My Business Optimization is a Priority: Ensure your GMB listing is updated with: Accurate business hours, address, and phone number. High-quality photos of your business. Regular customer reviews and responses. NAP Consistency is Key: Your Name, Address, and Phone Number (NAP) should be consistent across all directories and social media platforms. Local Keywords Drive Traffic: Use keywords like “best bakery in [city]” or “top-rated plumber near me” in your content. Actionable Tip: Encourage satisfied customers to leave Google reviews, as businesses with high ratings appear more prominently in local search results. 8. Video SEO is Gaining Momentum With YouTube being the second-largest search engine, video content is becoming an essential part of SEO strategy. More small businesses are leveraging video marketing to drive engagement. What This Means for Small Businesses: YouTube Videos Can Rank on Google: Creating educational or promotional videos can help your business appear in search results. Video Captions Improve Accessibility and SEO: Including transcripts and captions makes content more searchable. Embed Videos on Your Website: This reduces bounce rates and improves on-site engagement. Actionable Tip: Create short, how-to videos related to your business and optimize them with relevant keywords in titles and descriptions. Final Thoughts: Staying Ahead in SEO for 2025 SEO is constantly evolving, and small businesses must adapt to remain competitive. In 2025, AI-driven search, voice search, mobile-first indexing, zero-click searches, and local SEO are shaping how businesses appear online. Key Takeaways: AI and machine learning are transforming how Google ranks content. Voice search optimization is crucial for local businesses. Mobile-friendly websites and fast loading speeds are essential. Zero-click searches mean businesses need to optimize for Featured Snippets. E-A-T principles ensure credibility and trust. Local SEO strategies drive nearby customers to small businesses. Video SEO is an emerging opportunity for engagement. By staying informed and implementing these SEO trends, your small business can achieve higher rankings, better visibility, and increased website traffic in 2025. Start optimizing today, and watch your business grow in the digital landscape. Image: Envato This article, "What Your Small Business Needs to Know About SEO in 2025" was first published on Small Business Trends View the full article

Search Engine Optimization (SEO) is one of the most critical aspects of digital marketing, and it continues to evolve each year. For small businesses, keeping up with these changes is essential to maintaining online visibility, attracting new customers, and staying ahead of the competition. In 2025, SEO is more dynamic than ever, with AI-driven search results, voice search optimization, user experience (UX) enhancements, and evolving Google algorithms shaping the digital landscape. If you run a small business, understanding and implementing the latest SEO strategies can significantly impact your online growth. This article will explore what your small business needs to know about SEO in 2025, covering key trends, best practices, and actionable steps to stay ahead. 1. SEO Tools and Automation: The Future of Optimization Leveraging SEO tools can significantly improve efficiency and accuracy. The best SEO tools in 2025 include: Google Search Console & Google Analytics for performance monitoring. SEMrush, Ahrefs, and Moz for competitive analysis and insights. SEO HERO for comprehensive SEO optimization, including on-page analysis, keyword research, and backlink tracking. SurferSEO & Clearscope for content optimization. SEO automation is becoming essential for businesses looking to scale their online presence. AI-powered tools can now handle keyword research, technical audits, and even content suggestions, allowing businesses to focus on strategy and execution rather than manual SEO tasks. By leveraging these tools, small businesses can optimize their search presence more efficiently, track performance in real-time, and stay ahead of competitors with data-driven insights. 2. AI and Machine Learning are Shaping Search Results Google’s search algorithm has been using AI and machine learning for years, but in 2025, it’s more advanced than ever. AI-driven updates like Google’s Multitask Unified Model (MUM) and Bard AI have made search results more intuitive, prioritizing content that provides accurate, contextual, and human-like responses. What This Means for Small Businesses: Content Must Be Intent-Driven: AI understands user intent better than ever, so creating content that directly answers customer queries is essential. Semantic SEO Matters: Google no longer relies solely on keywords; it analyzes the entire context of a page to understand its meaning. Structured Data is Key: AI prioritizes well-structured content, so using schema markup can help search engines better understand your content. Actionable Tip: Optimize for topic clusters rather than just individual keywords. Create comprehensive, authoritative content that covers a subject in-depth. 3. Voice Search is More Relevant Than Ever With the rise of smart devices like Google Assistant, Siri, and Alexa, more users are searching hands-free. In fact, experts predict that by 2025, nearly 50% of all searches will be voice-based. Unlike traditional searches, voice queries are often longer and conversational. What This Means for Small Businesses: Conversational Keywords Work Best: Optimize for natural-sounding, long-tail keywords that match how people speak. Local SEO is Crucial: Many voice searches are location-based (e.g., “best coffee shop near me”). Ensuring your business is optimized for local search is essential. FAQ Pages Improve Visibility: Since voice searches are often question-based, having an FAQ section that answers common questions can boost rankings. Actionable Tip: Use Google My Business (GMB) to ensure your small business appears in local searches, and optimize for phrases like “Where can I find [your service] near me?” 4. Mobile-First Indexing is No Longer Optional Google now ranks websites based on their mobile version rather than the desktop version. If your website isn’t optimized for mobile devices, you risk lower rankings. With over 60% of searches now conducted on mobile, Google prioritizes fast-loading, mobile-friendly websites in search results. What This Means for Small Businesses: Mobile-Friendly Design is a Must: Your website should have a responsive design that adapts to different screen sizes. Fast Page Speed Matters: A slow website can drive visitors away and hurt your rankings. User Experience (UX) is a Ranking Factor: Websites with poor navigation, difficult-to-read text, or intrusive pop-ups will be penalized. Actionable Tip: Use Google’s Mobile-Friendly Test to check if your website meets mobile SEO standards. 5. Zero-Click Searches are Growing A zero-click search happens when users find answers directly on Google without clicking on a website. Featured Snippets, People Also Ask (PAA) sections, and Local Packs often provide immediate answers. While this reduces organic traffic, it presents an opportunity for small businesses to appear at the top of search results. What This Means for Small Businesses: Optimize for Featured Snippets: These are highlighted answers at the top of search results. To increase your chances of ranking here: Use concise, clear answers in your content. Format content in bullet points, numbered lists, or tables. Answer People Also Ask (PAA) Questions: If you appear in Google’s “People Also Ask” section, you gain higher visibility. Optimize Google My Business Listings: Local Packs show up before traditional search results, making GMB optimization essential. Actionable Tip: Use tools like AnswerThePublic to find common questions in your industry and answer them in blog posts. 6. Quality Content and E-A-T Are Still King Google prioritizes Expertise, Authoritativeness, and Trustworthiness (E-A-T) when ranking content. Small businesses must establish credibility to compete with larger brands. What This Means for Small Businesses: High-Quality Content Wins: Google rewards in-depth, well-researched, and informative content over keyword-stuffed, low-value pages. Author Credentials Matter: If you write content, showcase your expertise with author bios, certifications, or references. Backlinks Build Authority: Getting links from reputable websites boosts trustworthiness and improves rankings. Actionable Tip: Regularly update old blog posts with new statistics and fresh insights to maintain relevance. 7. Local SEO is More Important Than Ever For small businesses, local SEO is critical in attracting nearby customers. Google continues to refine local search algorithms, making it essential to optimize for “near me” searches and local business queries. What This Means for Small Businesses: Google My Business Optimization is a Priority: Ensure your GMB listing is updated with: Accurate business hours, address, and phone number. High-quality photos of your business. Regular customer reviews and responses. NAP Consistency is Key: Your Name, Address, and Phone Number (NAP) should be consistent across all directories and social media platforms. Local Keywords Drive Traffic: Use keywords like “best bakery in [city]” or “top-rated plumber near me” in your content. Actionable Tip: Encourage satisfied customers to leave Google reviews, as businesses with high ratings appear more prominently in local search results. 8. Video SEO is Gaining Momentum With YouTube being the second-largest search engine, video content is becoming an essential part of SEO strategy. More small businesses are leveraging video marketing to drive engagement. What This Means for Small Businesses: YouTube Videos Can Rank on Google: Creating educational or promotional videos can help your business appear in search results. Video Captions Improve Accessibility and SEO: Including transcripts and captions makes content more searchable. Embed Videos on Your Website: This reduces bounce rates and improves on-site engagement. Actionable Tip: Create short, how-to videos related to your business and optimize them with relevant keywords in titles and descriptions. Final Thoughts: Staying Ahead in SEO for 2025 SEO is constantly evolving, and small businesses must adapt to remain competitive. In 2025, AI-driven search, voice search, mobile-first indexing, zero-click searches, and local SEO are shaping how businesses appear online. Key Takeaways: AI and machine learning are transforming how Google ranks content. Voice search optimization is crucial for local businesses. Mobile-friendly websites and fast loading speeds are essential. Zero-click searches mean businesses need to optimize for Featured Snippets. E-A-T principles ensure credibility and trust. Local SEO strategies drive nearby customers to small businesses. Video SEO is an emerging opportunity for engagement. By staying informed and implementing these SEO trends, your small business can achieve higher rankings, better visibility, and increased website traffic in 2025. Start optimizing today, and watch your business grow in the digital landscape. Image: Envato This article, "What Your Small Business Needs to Know About SEO in 2025" was first published on Small Business Trends View the full article

Executives look for workarounds and rethink supply chains to lessen reliance on ChinaView the full article

PostcardMania, the marketing technology firm based in Florida, announced Wednesday the addition of snap-apart mailers to its automated direct mail offerings. The move comes through its technology-focused division, PCM Integrations, and expands the company’s range of affordable, high-response marketing tools for small and mid-sized businesses. Snap-apart, or snap-pack mailers, are sealed documents with perforated tear-off edges. Often used by government agencies, the format gives the appearance of official correspondence and is designed to convey urgency. According to the company, this format boasts a 95% open rate and can be particularly effective in increasing response rates due to its trusted and official look. Snap packs are suited for a wide range of industries but are especially useful in sectors such as insurance, finance, real estate, and healthcare. These mailers can be automatically triggered from customer relationship management (CRM) systems based on user-defined conditions—for example, when an insurance policy is nearing expiration or to remind patients of annual healthcare visits. “Snap pack mailers are specifically formulated to be highly trusted,” said PostcardMania Founder and CEO Joy Gendusa. “This increases response to ensure businesses are spending their marketing dollars as wisely as possible for maximum revenue growth. With business costs increasing across the board — and digital ad costs up around 50% the last few years — it’s become more important than ever to ensure we offer the most cost-effective and results-generating products and services possible. Trigger-based snap-packs are a natural evolution of that mission.” PCM Integrations (PCMi), the division behind the initiative, enables automated mailing campaigns triggered by customer activity through integrations with CRMs, websites, or other digital platforms. Businesses can automate sending mailers based on events such as a new lead capture, a quote being sent, or a lapse in communication. Mailings can range from just a few pieces to thousands, allowing businesses to control costs and only pay for the volume they use. PCMi’s automated direct mail segment remains the fastest-growing arm of PostcardMania. In 2024, the division posted record performance, growing its revenue by 54.8%, total mailings by 89%, and new customer count by 110%. These numbers reflect growing demand among businesses for more automated, reliable, and results-driven marketing solutions. PostcardMania’s total revenue also hit a new milestone in 2024, reaching $119 million. The company has averaged 17% annual growth since 2020, a significant increase from the 5% annual growth rate it maintained over the previous decade. The company attributes this expansion to the resurgence of direct mail as a trusted marketing channel amid rising digital ad costs and growing consumer skepticism toward online ads. One cited study found that 76% of 1,200 consumers trusted direct mail, while only 25% trusted online pop-ups and 43% trusted social media ads. Image: PostcardMania This article, "PostcardMania Adds Snap-Apart Mailers to Automated Direct Mail Lineup" was first published on Small Business Trends View the full article

PostcardMania, the marketing technology firm based in Florida, announced Wednesday the addition of snap-apart mailers to its automated direct mail offerings. The move comes through its technology-focused division, PCM Integrations, and expands the company’s range of affordable, high-response marketing tools for small and mid-sized businesses. Snap-apart, or snap-pack mailers, are sealed documents with perforated tear-off edges. Often used by government agencies, the format gives the appearance of official correspondence and is designed to convey urgency. According to the company, this format boasts a 95% open rate and can be particularly effective in increasing response rates due to its trusted and official look. Snap packs are suited for a wide range of industries but are especially useful in sectors such as insurance, finance, real estate, and healthcare. These mailers can be automatically triggered from customer relationship management (CRM) systems based on user-defined conditions—for example, when an insurance policy is nearing expiration or to remind patients of annual healthcare visits. “Snap pack mailers are specifically formulated to be highly trusted,” said PostcardMania Founder and CEO Joy Gendusa. “This increases response to ensure businesses are spending their marketing dollars as wisely as possible for maximum revenue growth. With business costs increasing across the board — and digital ad costs up around 50% the last few years — it’s become more important than ever to ensure we offer the most cost-effective and results-generating products and services possible. Trigger-based snap-packs are a natural evolution of that mission.” PCM Integrations (PCMi), the division behind the initiative, enables automated mailing campaigns triggered by customer activity through integrations with CRMs, websites, or other digital platforms. Businesses can automate sending mailers based on events such as a new lead capture, a quote being sent, or a lapse in communication. Mailings can range from just a few pieces to thousands, allowing businesses to control costs and only pay for the volume they use. PCMi’s automated direct mail segment remains the fastest-growing arm of PostcardMania. In 2024, the division posted record performance, growing its revenue by 54.8%, total mailings by 89%, and new customer count by 110%. These numbers reflect growing demand among businesses for more automated, reliable, and results-driven marketing solutions. PostcardMania’s total revenue also hit a new milestone in 2024, reaching $119 million. The company has averaged 17% annual growth since 2020, a significant increase from the 5% annual growth rate it maintained over the previous decade. The company attributes this expansion to the resurgence of direct mail as a trusted marketing channel amid rising digital ad costs and growing consumer skepticism toward online ads. One cited study found that 76% of 1,200 consumers trusted direct mail, while only 25% trusted online pop-ups and 43% trusted social media ads. Image: PostcardMania This article, "PostcardMania Adds Snap-Apart Mailers to Automated Direct Mail Lineup" was first published on Small Business Trends View the full article

There’s something natural about the way people hold onto sentimental items from their past. A child’s toy. A handwritten card. The trophy from the winning game. Souvenirs from concerts attended or trips taken. Boxes of items once owned by our parents, grandparents, or other loved ones. For many of us, these things aren’t just household items like extra Tupperware in the kitchen cabinet that can be decluttered when a lid goes missing. They represent the people we love, the experiences we’ve cherished, or the accomplishments we worked hard to achieve. For that reason, the attachment is emotional. That’s why we refer to it as sentimental. And it can be one of the most difficult categories of items to minimize. But over time, those meaningful items start to add up if we don’t declutter them. Isn’t that true? Closets fill. Boxes pile up in the attic, basement, and garage. Pieces of furniture begin to collect. Sometimes we even need to rent a storage unit down the street to keep all the sentimental belongings we’re holding onto. Our spaces become a museum of the past. And slowly, without even realizing it, unless we choose to take intentional action, the stuff we love begins to keep us from the stuff we love. Here’s what I mean by that: The stuff we keep—no matter how lovingly—brings burden and weight onto our lives. Every possession does. They take up space. They need to be stored, organized, cleaned, protected, and worried about. They add time, expense, stress, and mental weight to our lives. Every item we choose to keep takes up physical space in our home and mental space in our mind. The excess can begin to keep us from peace, calm, freedom, space, and intentionality. As a result, the sentimental items we accumulate can begin to keep us from being fully alive and present in our daily life. They begin to pull our energy from the very life and opportunities we would choose to remember. We’ve held onto the toys and clothes from when our kids were young. But when the basement is so full of stuff we are constantly thinking about needing to clean it out—we are distracted from the people right in front of us today. We purchased and kept souvenirs so that we’d never forget the trips that we’ve taken. But when the house is so full of clutter the cleaning and organizing is never done—we become too busy to take new trips today. We hung all the trophies and certificates we earned through our accomplishments in the past. But when our walls and offices are so full of relics from our achievements in the past—we forget to dream about new goals in the future. We couldn’t find the strength to declutter the personal possessions of a spouse who passed too early because we loved them so much. But when their things keep us from moving forward into our next season of life—we often miss out on the joy that they would have wanted us to experience. It’s not that we love too much. It’s just that the items we keep to remember the things we love might actually end up keeping us from discovering and enjoying more of those people and adventures in the future. The stuff we love begins to keep us from the stuff we love. It is important to remember that we don’t love the physical objects. We love the people they represent, the experiences they remind us of, and the accomplishments they signify. This might be fine—unless our physical possessions begin to keep us from loving more people, having more experiences, and achieving more accomplishments. So take a second look at the sentimental clutter you are holding on to. And if it is distracting you from living your best life in this current season of your life, then it is time for action. Releasing sentimental objects isn’t about thinking less of your past. It’s about honoring your past by living fully in the present. You’re not being forced to decide what memories to keep, you are creating space for more experiences worth remembering in the future. Are you ready to get started? If so, here is my advice on How to Handle Sentimental Clutter. The post When the Stuff You Love Keeps You From the Stuff You Love appeared first on Becoming Minimalist. View the full article

In a paper, former central bank researchers make the case that the Federal Reserve could better support the Treasury market from disruptions in the cash-futures basis trade by hedging its asset purchases. View the full article

The Fast Company Impact Council is an invitation-only membership community of leaders, experts, executives, and entrepreneurs who share their insights with our audience. Members pay annual dues for access to peer learning, thought leadership opportunities, events and more. Taking the first step towards a new future for your organization can be a daunting effort—but for professional services organizations, the time is now. With 70% of organizations planning to track office attendance in 2025, the corporate real estate landscape is primed for potential. Leaders must fully capitalize on the seismic shifts in the new standard of in-office work and use their spaces to enhance collaboration, productivity, and company purpose. As law firms, in particular, transition back to in-office work, they face the challenge of balancing privacy with collaborative spaces. While these needs seem at odds, a thoughtful approach that integrates flexibility and a strong workplace experience strategy can help firms create environments that attract and retain top talent. Organic interaction opportunities The most transformative ideas often emerge far beyond the confines of a boardroom or the monotony of a desk. Instead, sparks of ingenuity can stem from shared moments with colleagues, like a quick chat in the hallway or a coffee break. These moments that happen in interstitial spaces tend to be afterthoughts. When utilized well, however, an interstitial space can be every bit as impactful as a breakroom or lounge. A global law firm with a two-floor office space is a perfect example. Thanks to an open design and interconnected staircase, team members can communicate quickly and easily with colleagues from other floors. As in-office work models continue to shift and evolve, leaders must prioritize creating dynamic spaces that foster these organic connections. Otherwise, businesses risk missing out on valuable interactions like knowledge sharing, mentorship, and peer-to-peer professional development. Organizations have plenty of options regardless of office footprint and team size. For instance, one of PDR’s energy clients wanted to maximize its office potential and facilitate face-to-face interactions. We worked with them to create specific areas, such as green spaces and cafes, where team members could gather away from their desks. Best of all, the design provided these amenities while simultaneously reducing the footprint, ultimately saving the organization money. Providing these spaces solves for challenges like a lack of mentoring or knowledge sharing, while boosting people’s connection to an organization’s purpose—two primary imperatives valued by new generations of leadership. Competitive advantages for employee wellness In today’s competitive job market, top talent has abundant options. This means transforming the office into a powerful amenity that offers unique value—one that attracts, engages, and retains the best employees. As noted in Wellhub’s 2025 State of Work-Life Wellness report, 88% of employees say that wellness-focused workspaces are crucial to their overall job satisfaction. In fact, firms with WELL-certified offices see higher levels of employee engagement, productivity, and retention. Looking to hospitality design is a strong way leaders can begin to rethink their approach to the workplace. A health-centric mindset is especially valuable for the legal profession, where long hours, intense focus, and strong mental and emotional resilience are essential. The industry’s demands can contribute to stress and burnout, resulting in a high turnover rate. Design elements such as access to daylight or biophilic design have a proven effect on employee productivity and mood, minimizing stress while improving performance. A firm’s leaders must leverage these insights to create spaces that elevate the work experience and provide an undeniable draw to attract new talent and sustain the energy and motivation of those who already drive the firm’s success. Space utilization Workplace solutions must be tailored to an organization’s culture and work styles—what works for one industry may not suit another. A functional workspace must align with a company’s purpose while maximizing efficiency. With high real estate costs and long-term leases posing risks, underutilized space can lead to significant financial waste. A structured visioning process helps organizations optimize their space. For example, one company balanced energy and focus by dedicating its second floor to quiet areas, meeting rooms, and breakout spaces, complementing its high-energy trade floor. Some law firms are repurposing law libraries into collaborative spaces as research shifts to digital, fostering knowledge sharing and mentorship. Transforming these spaces into meeting or common areas increases opportunities to interact while eliminating single-purpose inefficiencies. Organizations can create environments that support productivity, collaboration, and long-term business success by taking a strategic approach to space planning. Future-focus and flexibility The most impactful workplaces are agile and adaptable, ready to support an organization’s mission today, tomorrow, and for years to come. But leaders must navigate and accommodate multiple needs and preferences from several generations. That is easier said than done, as our global corporate law office client discovered. It was critical that every square foot for this firm was used with intention and provided a competitive advantage. This client had the added challenge of fusing two teams and bringing them under the same roof. Modular planning helped them create a blend of personalized and collaborative work areas well-suited for the firm’s new hybrid work style. Another Band 1-ranked global law firm involved a similar challenge, as its team needed to balance internal meetings with client interactions in a limited space. To address this, the firm’s conference rooms were designed with adjustable walls, allowing them to expand the space for client meetings while maintaining privacy when needed. Flexibility was key to these projects’ success and will only become more vital. Adapting to ongoing shifts helps businesses attract top talent and strengthen their competitive edge. It’s time to prioritize exceptional experiences As leaders look to the many opportunities ahead, it’s important to remember that people’s needs, workstyles, and preferences in the workplace will continue evolving. Ongoing discussions and a future-focused approach can ensure an organization’s environment provides competitive advantages that match their people’s desires. Simply put, if organizations do not provide people with the types of experiences they crave, they risk missing out on the best and brightest talent. Or they invest capital in a physical workplace that fails to draw employees into their space. Yet with ample real estate opportunities, this is the perfect time to rethink workplace design. Lauri Goodman Lampson is president and CEO of PDR. View the full article

Lender is taking a tougher approach to costs under new chief executive Georges ElhederyView the full article

The Fast Company Impact Council is an invitation-only membership community of leaders, experts, executives, and entrepreneurs who share their insights with our audience. Members pay annual dues for access to peer learning, thought leadership opportunities, events and more. The recent L.A. wildfires have been devastating, displacing thousands and leaving behind a stark reminder of how vulnerable our built environment remains. Having lived through the 2018 Woolsey Fire in Malibu, I’ve seen firsthand the immense challenges of rebuilding. In my April 2024 TEDx talk, “How building a home in four weeks can influence four generations,” I explored the emotional and financial toll of losing a home—and why we must rethink how we rebuild. That talk reinforces the importance of protecting all the meanings of “home” by building (and rebuilding) our homes with mindfulness toward sustainability and resilience against the sure potential of additional weather- and fire-related harms in the future. A new approach to fire-resilient housing Since 2019, I’ve focused on applying lessons from past disasters to create homes that can better withstand future wildfires. My company, Azure Homes, uses advanced prefab technology to construct homes that are sustainable and built to have a better chance at surviving a fire. Beyond technology, though, we need a broader shift in how we design and construct homes. My newly published book, From Ashes to Action: A Survivor’s Guide to Rebuilding After Wildfire, explores practical solutions for homeowners, policymakers, architects, and builders to make communities more fire-resilient​. Here are a few key points from the book: What makes a home fire-resistant? By analyzing recent wildfires, we can identify clear patterns in home survivability: Fire-rated siding and decks resist ignition from radiant heat. Double-pane or triple-pane tempered windows withstand extreme heat without shattering. Ember-resistant vents block embers from entering attics and crawl spaces. Class A fire-rated roofs are designed to withstand severe fire exposure, offering the highest level of fire resistance available for roofing materials. In contrast, homes with untreated wood siding, single-pane windows, unprotected vents, and those without class A-rated roofs often ignite quickly. Beyond materials: The role of terrain and weather Fire doesn’t just spread through structures—it moves through landscapes. The risk is significantly influenced by: Slope: Fires move faster uphill, preheating vegetation. Wind: Drives embers miles ahead, sparking new ignitions. Urban fuels: Vehicles, fences, and neighboring homes can create unpredictable fire spread. Reducing risk requires a holistic approach—defensible space, smart urban planning, and proactive vegetation management. How homeowners can build for resilience Wildfires will continue to be a reality in California and beyond, but homeowners can take actionable steps to reduce risk: Defensible space: Clear dry vegetation and use fire-resistant landscaping. Stronger building codes: Follow post-2008 fire-resistant construction standards​. Fire-smart design: Consider modular, prefabricated, or 3D-printed homes for speed and safety. Emergency-ready communities: Engage in programs like Firewise USA to enhance neighborhood resilience. Policy and innovation must work together With climate change intensifying fire conditions, policymakers must step up. L.A.’s recent executive orders have helped fast-track rebuilding, but we need long-term commitments: Faster approvals for fire-resilient construction: Pre-approved designs and modular solutions can cut rebuilding time significantly​. Expanded fire-resistant zoning laws: Smarter land-use policies can prevent high-risk development. Incentives for fireproof homes: Lower insurance rates and grants for fire-resistant retrofits can encourage adoption. The future of rebuilding: A smarter, safer approach Recovering from a wildfire isn’t just about rebuilding—it’s about rethinking. We have the technology and knowledge to construct homes that can survive these disasters. Prefabricated and 3D-printed homes offer a scalable, cost-effective solution, reducing reliance on labor while increasing resilience​. As difficult as this moment is, it’s also an opportunity. The lessons from these fires must shape how we build the homes of the future—stronger, safer, and ready for whatever comes next. Gene Eidelman is cofounder of Azure Homes. View the full article

Pat Gelsinger, who has taken on role at venture capital firm, says US must boost R&D to gain ‘semiconductor leadership’View the full article

The company turned to automation to address pain points it found in working with lines of credit that mortgage lenders are increasingly originating. View the full article

FHFA director Pulte called these programs inappropriate for regulated entities, which are in government conservatorship, but said others are still able to offer them. View the full article

UK chancellor sets out welfare cuts and departmental spending squeeze, but she may be forced to raise taxes in autumn View the full article

PayPal Holdings, Inc. announced Wednesday that it has surpassed $30 billion in global loan originations, providing more than 1.4 million loans and cash advances to over 420,000 business accounts worldwide since 2013. The milestone underscores the company’s ongoing role in addressing the persistent challenge of capital access for small businesses. Small businesses account for more than 43% of the U.S. GDP and nearly 40% of private sector payroll, yet more than three-quarters of them remain concerned about securing the capital needed to sustain or grow their operations. In response to this concern, PayPal continues to expand its suite of financing solutions tailored to the unique needs of small and medium-sized businesses. The company offers PayPal Business Loan and PayPal Working Capital to provide businesses with accessible, streamlined financing options. PayPal Working Capital, launched in 2013, is repaid as a percentage of a business’s PayPal sales and is currently available in the U.S., UK, Germany, France, Australia, and the Netherlands. PayPal Business Loan, introduced in 2017, features fixed repayments and is open to businesses that do not necessarily use PayPal to process payments. “Access to capital is consistently one of the top challenges small businesses face as they look to maintain and scale their businesses,” said Michelle Gill, EVP and GM of SMB and Financial Services at PayPal. “Traditional business loans are not only difficult to secure for small businesses, but the application process can be challenging and prohibitively time consuming. PayPal’s financing solutions have a streamlined online application process with no lengthy paperwork or extensive credit checks, and approved PayPal loans are funded within minutes. We launched PayPal Working Capital and PayPal Business Loan to serve this important need, and to provide a quick and responsible way to inject much needed capital to help fuel small business growth.” PayPal reports that its financing offerings are widely used for purposes such as purchasing inventory, hiring staff, making payroll, and scaling operations. The company noted that its customers renew loans or access PayPal’s financing services more than 90% of the time. Businesses also experience increased PayPal payment volume—36% after adopting PayPal Working Capital and 16% after taking out a PayPal Business Loan. Customer satisfaction scores reinforce the success of the offerings, with Net Promoter Scores of 76 for PayPal Working Capital and 85 for PayPal Business Loan. This article, "PayPal Surpasses $30 Billion in Global Small Business Lending" was first published on Small Business Trends View the full article

PayPal Holdings, Inc. announced Wednesday that it has surpassed $30 billion in global loan originations, providing more than 1.4 million loans and cash advances to over 420,000 business accounts worldwide since 2013. The milestone underscores the company’s ongoing role in addressing the persistent challenge of capital access for small businesses. Small businesses account for more than 43% of the U.S. GDP and nearly 40% of private sector payroll, yet more than three-quarters of them remain concerned about securing the capital needed to sustain or grow their operations. In response to this concern, PayPal continues to expand its suite of financing solutions tailored to the unique needs of small and medium-sized businesses. The company offers PayPal Business Loan and PayPal Working Capital to provide businesses with accessible, streamlined financing options. PayPal Working Capital, launched in 2013, is repaid as a percentage of a business’s PayPal sales and is currently available in the U.S., UK, Germany, France, Australia, and the Netherlands. PayPal Business Loan, introduced in 2017, features fixed repayments and is open to businesses that do not necessarily use PayPal to process payments. “Access to capital is consistently one of the top challenges small businesses face as they look to maintain and scale their businesses,” said Michelle Gill, EVP and GM of SMB and Financial Services at PayPal. “Traditional business loans are not only difficult to secure for small businesses, but the application process can be challenging and prohibitively time consuming. PayPal’s financing solutions have a streamlined online application process with no lengthy paperwork or extensive credit checks, and approved PayPal loans are funded within minutes. We launched PayPal Working Capital and PayPal Business Loan to serve this important need, and to provide a quick and responsible way to inject much needed capital to help fuel small business growth.” PayPal reports that its financing offerings are widely used for purposes such as purchasing inventory, hiring staff, making payroll, and scaling operations. The company noted that its customers renew loans or access PayPal’s financing services more than 90% of the time. Businesses also experience increased PayPal payment volume—36% after adopting PayPal Working Capital and 16% after taking out a PayPal Business Loan. Customer satisfaction scores reinforce the success of the offerings, with Net Promoter Scores of 76 for PayPal Working Capital and 85 for PayPal Business Loan. This article, "PayPal Surpasses $30 Billion in Global Small Business Lending" was first published on Small Business Trends View the full article

New levy marks significant escalation in president’s trade warView the full article

We may earn a commission from links on this page. Deal pricing and availability subject to change after time of publication. If you’ve been holding off on upgrading your system because of the high cost of a new Windows license, this deal on Microsoft Windows 11 Home might be worth your while. StackSocial is offering a Windows 11 Home lifetime access for just $17.97 for a limited time—down from the original $199 price tag, and way cheaper than the $139 it’s listed for at the Microsoft Store. But before you get too excited, there are a few important things to know. This version is meant for PCs that don’t already have a Windows 11 license and meet all of Microsoft’s system requirements (which aren’t exactly forgiving). If your current PC runs Windows 10 but couldn’t get the free upgrade via Windows Update, odds are this version won’t work for you either. It’s also not for those running Pro editions—you can’t use this to downgrade or cross over. Assuming your system checks out, Windows 11 Home does bring in a bunch of upgrades that make everyday use more efficient and, honestly, nicer to look at. The redesigned interface is cleaner and easier to navigate, and features like Snap layouts and virtual desktops help keep your workflow organized. If you constantly juggle browser tabs, documents, and random apps simultaneously, these tools can reduce the chaos. There’s also Microsoft Teams baked right into the taskbar, which is convenient if you use it often, though not necessarily a game-changer if you’re already tied to Zoom or Slack. On the security side, there’s support for TPM 2.0 and biometric logins—great if you want more than just a password standing between your data and a stranger. Gamers and creatives might appreciate the inclusion of DirectX 12 Ultimate support, which pushes better graphics if you’ve got the hardware to match. This is a one-device, one-time activation key, so once you redeem it (which you need to do within 30 days), that’s the machine it lives on. There’s no hopping around between systems later. Additionally, this license is for Windows 11 Home only—not the Pro version—so if you’re already running Windows 10 Pro, this won’t do you any good. And just to be clear, it won’t upgrade or include Microsoft Office. It'll run Office just fine if you already have it, but don’t expect any MSO upgrades to come bundled in. That said, it’s hard to argue with under twenty bucks for a full OS license that usually runs ten times that. View the full article

The deadline to claim the Super Early rate for Fast Company’s Brands That Matter is this Friday. Rates go up March 28 at 11:59 p.m. ET. This is the fifth year that Fast Company will be honoring brands that have turned their marketing and branding strategies into cultural moments while still delivering for their core audience. It will also mark the second year that Brands That Matter will recognize CMOs of the Year—the marketers leading their organizations to new heights with ambitious, effective leadership that keeps their brands top of mind for consumers. Brands That Matter includes a main list of General Excellence honorees, as well as dozens of brands in seven categories—plus CMOs of the Year. Read our 2024 list to learn more about the companies that were honored. Brands That Matter is distinct from other Fast Company recognition programs in that it is solely focused on how brands build cultural relevance—whether that’s pop culture, entertainment, tech, or even mission—in a way that aligns with their overall identity and has a measurable business impact. Start your Brands That Matter application here. For more information on applying, see the FAQs. The final deadline to apply is June 6. View the full article

Forecasts from government’s fiscal watchdog showed how easily the chancellor’s plan could get knocked off balanceView the full article

We may earn a commission from links on this page. Deal pricing and availability subject to change after time of publication. When you think of the best wireless earbuds, it's easy to think of popular brand names like Bose and Sony, but a newer entry to the market has also made a splash. EarFun has made a name for itself by punching well above its weight class with earbuds and headphones that don’t cost nearly as much as the competition but, as I can personally attest, bring audio quality and features that even some of their pricier rivals lack. But if the value offered by EarFun’s buds wasn’t already good enough, many of its products boast solid discounts as part of Amazon’s Big Spring Sale. EarFun Air Pro 3 $49.99 at Amazon /images/amazon-prime.svg $99.99 Save $50.00 Get Deal Get Deal $49.99 at Amazon /images/amazon-prime.svg $99.99 Save $50.00 I would be happy to recommend the EarFun Air Pro 3 for anyone looking to get budget noise-canceling headphones, even if they were at full price. But with this discount, they're even more of a steal. There's a lot on offer for $50 here, including exceptional audio quality, powerful noise canceling, a long battery life, and wireless charging for the case. Plus, they’re water resistant for workouts and support Bluetooth Multipoint. See more in-depth detail in PCMag’s review. EarFun Air Pro 4 $59.99 at Amazon /images/amazon-prime.svg $95.99 Save $36.00 Get Deal Get Deal $59.99 at Amazon /images/amazon-prime.svg $95.99 Save $36.00 The EarFun Air Pro 4 are an update of the Air Pro 3, and they basically level up those buds in a few key areas. These buds boost the noise canceling performance and also increase the battery life to up to 11 hours on a single charge, even without the extra juice the case provides. They also support a wide range of Bluetooth codecs — such as aptX Lossless and LDAC — to help you enjoy optimal audio quality. And at just $10 more than the Air Pro 3, they’re an easy upgrade choice for those who want the best audio for their money. You can find out all about them in my review for PCMag. EarFun Free Pro 3 $49.99 at Amazon /images/amazon-prime.svg $79.99 Save $30.00 Get Deal Get Deal $49.99 at Amazon /images/amazon-prime.svg $79.99 Save $30.00 The EarFun Free Pro 3 take a slightly different direction. They still offer great sound and noise canceling, with many of the same capabilities as the Air Pro 3. However, they feature a different design. These buds tuck away into the ear more than the stemmed design of the Air Pro 3, which can be useful for sports or tucking under beanies. The smaller design of the buds also allows for an ultra-compact charging case that’s easy to find space for in even a small bag or pocket. EarFun OpenJump $59.99 at Amazon /images/amazon-prime.svg $79.99 Save $20.00 Get Deal Get Deal $59.99 at Amazon /images/amazon-prime.svg $79.99 Save $20.00 EarFun’s OpenJump headphones are an alternative for runners who want to prioritize safety. These earbuds loop around the ear and see the buds hover over the opening of the ear. Since they don’t actually go into or block the ear canal, they let external sounds enter along with whatever you’re listening to. The result is that you can get a pretty good sense of your surroundings while wearing the OpenJump, which can improve your safety while exercising outdoors, where hearing cars and other pedestrians is important. EarFun Wave Pro $55.99 at Amazon /images/amazon-prime.svg $79.99 Save $24.00 Get Deal Get Deal $55.99 at Amazon /images/amazon-prime.svg $79.99 Save $24.00 EarFun even has some over-ear headphones in the Wave Pro. You get a lot of the same high-end features as the company’s buds, such as support for Bluetooth Multipoint, LDAC support for high-resolution audio, and surprisingly good noise-canceling. And the Wave Pro are geared up for long-time listening, with up to 55 hours of battery life with ANC on or 80 hours without ANC. Find out more in PCMag’s review. View the full article

The Federal Reserve, Federal Deposit Insurance Corp. and Office of the Comptroller of the Currency took a measured approach to developing the international capital standards, according to a Government Accountability Office report. View the full article

We may earn a commission from links on this page. Deal pricing and availability subject to change after time of publication. If you’ve ever thought about practicing a new language, then put it off because an owl got too passive-aggressive, this Rosetta Stone deal might be more your speed. StackSocial is offering a lifetime subscription to Rosetta Stone for $179.99 right now, down from its usual $399. That’s a pretty deep cut for anyone curious about dipping into Spanish, French, Korean, or even something less commonly studied, like Irish or Farsi. You can access 25 languages in total, though you can only use one at a time. You can switch between them anytime, making it great for folks who want to experiment or refresh old skills. Rosetta Stone’s immersion-based method doesn’t rely heavily on translations—instead, it teaches you by matching words to images and sounds, mimicking how you’d naturally pick up a language. As you go along, it builds up to interactive lessons that use speech-recognition tech to help with pronunciation and speaking skills. Additionally, its mobile and desktop syncing capability means you can start a lesson on your laptop and continue on your phone during your commute. Just note that you’ll need a decent internet connection (at least 768Kbps), a headset with a mic if you want to use the speech recognition tools, and either a Windows 7+ or macOS 10.9+ device to get started. It’s not compatible with older systems, and the sale is only for new users, so returning Rosetta Stone learners won’t be able to cash in. All in all, it’s a solid price if you want to practice a language and want a structure that’s been around for a while. But if you’re just toying with the idea or looking for something more casual, free apps might be enough for you. Still, the fact that this is a one-time payment with lifetime access to 25 languages could be worth it for anyone with long-term travel dreams or multilingual ambitions. View the full article

We may earn a commission from links on this page. Deal pricing and availability subject to change after time of publication. Amazon's Big Spring Sale is in full swing, and we've done some work to weed out the best deals available, like our associate tech editor, Michelle Ehrhardt's, favorite tech deals, the best tech deals at 50% off or higher, and other discounted products that resonate with us. While it's not Prime Day, the sale still has deals worth checking out. You can learn more about the sale here. As Lifehacker's deal writer, I used price-tracking tools to vet deals to make sure they're legit and will keep rounding up the best tech deals at 50% off or higher throughout the sale. Here are the best ones I've found so far: 24W Louder Sound, Exceptional XBass, 20H Playtime, IPX7 Waterproof, USB-C, TWS for Party, Outdoor Tribit MaxSound Plus Speaker $48.99 at Amazon /images/amazon-prime.svg $79.99 Save $31.00 Get Deal Get Deal $48.99 at Amazon /images/amazon-prime.svg $79.99 Save $31.00 HD Roku Streaming Device with Standard Remote (no TV controls), Free & Live TV Roku Express $17.99 at Amazon /images/amazon-prime.svg $29.99 Save $12.00 Get Deal Get Deal $17.99 at Amazon /images/amazon-prime.svg $29.99 Save $12.00 Bluetooth Tracker, Keys Finder and Item Locator for Keys, Bags and More. Phone Finder. Tile by Life360 Mate (2024) $31.99 at Amazon /images/amazon-prime.svg $44.99 Save $13.00 Get Deal Get Deal $31.99 at Amazon /images/amazon-prime.svg $44.99 Save $13.00 Slimmest 10000mAh 5V/3A Power Bank, USB C in&out High-Speed Charging Battery Pack. INIU Portable Charger $15.99 at Amazon /images/amazon-prime.svg $24.99 Save $9.00 Get Deal Get Deal $15.99 at Amazon /images/amazon-prime.svg $24.99 Save $9.00 All-in-One Security Camera with 1080p Resolution, Spotlight, Color Night Vision, No Monthly Fees. eufy Security Outdoor Cam E210 $39.99 at Amazon /images/amazon-prime.svg $49.99 Save $10.00 Get Deal Get Deal $39.99 at Amazon /images/amazon-prime.svg $49.99 Save $10.00 Voice Control w/Siri, Alexa & Google Assistant | UL Certified | Timer & Schedule. Kasa Matter Smart Dimmer Switch $21.99 at Amazon /images/amazon-prime.svg $29.99 Save $8.00 Get Deal Get Deal $21.99 at Amazon /images/amazon-prime.svg $29.99 Save $8.00 Color Changing Light Bulb, Work with Alexa and Google Assistant, 16 Million Colors RGBWW. Govee Smart Light Bulbs $23.99 at Amazon $34.99 Save $11.00 Get Deal Get Deal $23.99 at Amazon $34.99 Save $11.00 Ergonomic Ear Hook, Balanced Sound, IPX7 Waterproof, 42H Playtime, Bluetooth 5.3, App Control. AeroFit Open-Ear Headphones $49.99 at Amazon /images/amazon-prime.svg $129.99 Save $80.00 Get Deal Get Deal $49.99 at Amazon /images/amazon-prime.svg $129.99 Save $80.00 uto-Adjustable Active Noise Cancelling Wireless Earbuds, Reduce Noise by Up to 98%, 50H Playtime. Anker Space A40 $49.99 at Amazon /images/amazon-prime.svg $99.99 Save $50.00 Get Deal Get Deal $49.99 at Amazon /images/amazon-prime.svg $99.99 Save $50.00 Qi2 Certified 15W Ultra-Fast MagSafe Wireless Charger for iPhone 15/14/13, 8-in-1 Power Strip. Anker MagGo Magnetic Charging Station $49.99 at Amazon /images/amazon-prime.svg $99.99 Save $50.00 Get Deal Get Deal $49.99 at Amazon /images/amazon-prime.svg $99.99 Save $50.00 SEE 7 MORE Tribit MaxSound Plus Speaker $48.99 (originally $79.99). Tritbit makes quality portable budget speakers, and the MaxSound Plus sits somewhere in the middle in price and size. Amazon Fire 7 tablet $44.99 (originally $59.99). Amazon's most budget tablet gets cheaper. A great option for kids or someone looking for a basic tablet. Roku Express $17.99 (originally $29.99). I love Roku TV, and if you're looking for the cheapest option to get your foot in the door, this is it. It's also 40% off. Tile by Life360 Mate (2024) $31.99 (originally $44.99). Android users can't use AirTags, but Tile is compatible with Android and iOS. These Tile Bluetooth trackers work using the same concept as AirTags, depending on a network of users to tell you where the trackers are. INIU Portable Charger $15.99 (originally $24.99). I've been using the same INUI portable chargers for four years and have dropped it too many times. It's reliable and does its job well. For $16, you could do much worse. Eufy Security Outdoor Cam E210 $39.99 (originally $49.99). I love Eufy cameras because they're subscription-free. The Outdoor Cam E210 is a budget outdoor wired camera, meaning you'll likely need an electrician to install it, but for $40, you're saving a lot of money on materials. Kasa Matter Smart Dimmer Switch (3-pack) 43.99 (originally $74.99). This smart light switch turns your light into a smart light with access to integrated smart home tech. You can also dim the lights, use voice controls, or manage it remotely. Govee Smart Light Bulbs $23.99 (originally $34.99). I've been using Govee smart lights for a couple of months and have really liked their app. If you want a reliable companion app and budget smart lights you can control remotely, look no further. AeroFit Open-Ear Headphones $49.99 (originally $129.99). I've been using these open-ear headphones around the house and occasionally on runs for over a year. They're easy to use, sound great for the price, and come with a companion app that makes the experience better with EQ and other features. Anker Space A40 Earbuds $49.99 (originally $99.99). The A40 have the same companion app as the AeroFit and are a great value for budget ANC earbuds that you can read more about here. Anker MagGo Magnetic Charging Station $49.99 (originally $99.99). I'm a fan of charging stations because they satisfy both my need for organization and practicality. This one from Anker has MagGo for wireless iPhone charging, three outlets, two USB-C ports, two USB-A ports, and a magnetic pad. Eufy Digital Bathroom Scale P2 Pro $37.98 (originally $79.99) with code P2PROUSA at checkout. You can buy digital smart scales that read your body fat percentage from any no-brand company for cheap, but why not get it from a trusted brand also for cheap, after a 50% discount? Shopping for tech? Lifehacker can help you make the right decision. Browse our tech reviews and head-to-head comparisons for everything from laptops and smartwatches to e-bikes and home gyms. Subscribe to our deals newsletter, Add to Cart, for the best sales sent to your inbox, or browse our best-of lists directly on Amazon, including: The Best Over-Ear Headphones The Best Wireless Earbuds The Best Adjustable Dumbbell Sets The Best Projectors View the full article