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Running a business can be a challenging endeavor, and it requires careful attention to various aspects to ensure success. One critical aspect that often goes overlooked is the cleanliness of the business premises. Maintaining a clean and hygienic environment is not only important for the health and well-being of employees and customers, but it also enhances the overall appearance of the business, creating a positive impression. Janitorial supplies are essential items used to maintain the cleanliness and hygiene of your business premises. They include cleaning products like disinfectants, detergents, and sprays, as well as cleaning tools such as mops, brooms, and vacuum cleaners. Janitorial supplies are available in different varieties and types. However, finding the right janitorial supplies for your needs can be difficult. We have created a guide to help you sort through all of the commercial cleaning supplies and janitorial supplies out there to help you get what you need. Assessing Your Business’s Janitorial Needs Determining the size and type of your business is crucial when selecting the appropriate janitorial supplies. Factors such as the number of employees, the size of the premises, and the nature of your business operations will influence the type and quantity of supplies required. Determining Cleaning Frequency and Specific Requirements – The type of business and the number of employees will determine the frequency of cleaning required, and specific requirements such as eco-friendliness or allergies will impact the choice of supplies. Developing a cleaning and maintenance plan – This involves assessing the cleaning needs, creating a schedule, and assigning tasks to employees or outsourcing the work. A well-planned cleaning and maintenance routine can save time and money in the long run Evaluating Janitorial Product Quality and Cost Before investing in any cleaning product, you should always prioritize the quality. Using high-quality cleaning supplies ensures that surfaces are cleaned thoroughly and can lead to longer-lasting results. This can be especially crucial for businesses where hygiene and cleanliness are paramount, like restaurants or medical facilities. Considering Health and Safety Implications Material Safety Data Sheets (MSDS): Whenever you introduce a chemical into your workspace, it’s important to understand its components. MSDSs offer information about the possible hazards associated with a product and provide guidelines for its safe usage. Ventilation Needs: Some cleaning supplies may have strong odors or fumes. Ensure your space is adequately ventilated to prevent any health issues for your employees. Personal Protective Equipment (PPE): Depending on the cleaning product, gloves, masks, or goggles might be required during its application. Seeking Feedback from Employees Your employees can offer valuable insight into the effectiveness of cleaning products. They can provide firsthand feedback on which products work best or if there are any concerns about the supplies being used. This feedback loop can help in fine-tuning the products you select. Essential Janitorial Supplies Some janitorial supplies are needed no matter what kind of business you have, such as brooms and mops, vacuums, etc. And, of course, some are industry-specific – places like restaurants and medical facilities need different kinds of cleaning supplies and tools. Features/ItemsCleaning EquipmentCleaning ChemicalsPaper Products and DispensersWaste Management Supplies Primary PurposePhysical removal of dirt, debris, and dustChemical removal/disinfection of dirt, stains, and microbesProvide hygiene and cleaning solutions for usersCollection and separation of waste Examples- Mops- Bleach- Paper towels- Trash cans - Brooms- Multipurpose cleaner- Toilet paper- Trash bags - Dusters- Floor cleaner- Recycling bins - Dry mops- Window cleaner Benefits- Reusable- Effective disinfection- Convenient- Organized waste disposal - Various tools for specific tasks- Different formulas for specific surfaces and cleaning needs- Reduces spread of germs- Encourages recycling Considerations/Potential Drawbacks- Maintenance needed for some items- Some may be hazardous; proper storage and handling required- Dispensers may need regular refills- Bags and bins can become overfilled; regular check required Below is a general list of janitorial supplies for various professional settings: Cleaning Equipment Mops, brooms, and dustpans- Mops, brooms, and dustpans are among the most basic and essential cleaning supplies. Mops are used for cleaning floors, while brooms and dustpans are used for sweeping debris and dirt off surfaces. There are different types of mops and brooms available, including those made from synthetic materials and those made from natural fibers. Vacuum cleaners – Places with carpeting need a good vacuum cleaner to keep it looking good. Many newer vacuum cleaners also come with bare floor settings to assist with sweeping with a broom. Carpet cleaners and solution – Besides vacuuming, carpets should be regularly cleaned with cleaning solutions. A good carpet cleaner can get this job done quickly and effectively. Microfiber cloths and dusters – Microfiber cloths are designed to b Table of Contents Toggle Assessing Your Business’s Janitorial NeedsEssential Janitorial SuppliesCleaning EquipmentCleaning ChemicalsSpecialty Cleaning Equipment and ProductsPaper Products and DispensersWaste Management SuppliesIndustry-Specific Janitorial SuppliesHealthcare FacilitiesFood Service EstablishmentsOffice SpacesGreen and Eco-Friendly Janitorial ProductsSafe Storage and Handling of Janitorial SuppliesInventory Management and Cost-Saving StrategiesChoosing the Right Janitorial SupplierStaying Compliant with Health and Safety RegulationsWhat are the most important janitorial supplies for my business?How can I create an effective cleaning and maintenance schedule?What are some eco-friendly janitorial products to consider?How can I save money on janitorial supplies without compromising quality? e highly absorbent and can be reused multiple times. Dusters remove dust and dirt from surfaces and come in different materials and lengths. Cleaning Chemicals All-purpose cleaners – General all-purpose cleaners can be used on most surfaces, so buying in bulk can save time and money since you’ll use it often. Disinfectants and sanitizers – Disinfectants and sanitizers are essential janitorial supplies for ensuring a clean and hygienic business environment. These products effectively eliminate germs, bacteria, and viruses from surfaces and equipment. Disinfectants tend to be more potent than sanitizers and are commonly applied in high-traffic areas like restrooms and kitchens. In contrast, sanitizers are generally milder and are used to lower the bacteria count on surfaces. Floor cleaners and degreasers – Floor cleaners effectively eliminate dirt, grime, and stains from various flooring materials, including tile, vinyl, and hardwood. Degreasers, on the other hand, are specialized cleaning products designed to tackle grease, oil, and other tough stains on floors and surfaces. Using floor cleaners and degreasers correctly can prolong the life of your flooring while maintaining a clean and hygienic appearance for your business. Glass cleaners – Glass cleaners are designed to remove dirt and grime from glass surfaces without leaving streaks or residue. They come in different forms, including sprays and wipes, and may contain chemicals such as ammonia or vinegar to enhance their cleaning properties. Specialty Cleaning Equipment and Products Specialty cleaning equipment and supplies is a catch-all term for items not in any certain category. Some examples include cleaners for specialty items like leather, granite, or other surfaces, and cleaning equipment and supplies like pumice stones, toilet brushes, squeegees, etc. Paper Products and Dispensers Paper towels and dispensers – Ensure that paper towels and dispensers are easily accessible for quick clean-ups. Remember to include both paper towels and a dispenser in your restroom. Toilet paper and dispensers – Toilet paper is another product that, when possible, should be purchased in bulk. It’s much more cost-effective than buying a few rolls at a time. And having dispensers for TP is more sanitary and looks better than having loose rolls. Facial tissues – Both customers and employees value the availability of facial tissues, especially during the cold and flu season. Hand soap and dispensers – Hand soap is a must, so be sure to provide soap dispensers in restrooms, breakrooms, etc. Waste Management Supplies Trash bags and liners – You’ll need trash bags no matter what, so consider buying in bulk. Recycling bins – If your local trash authority doesn’t provide you with recycling bins, there are plenty of options to buy online. Trash cans and containers – Trash cans, both indoor and outdoor, should be easily accessible to customers, as well as durable and easy to access and empty. Odor control products – There are odor control products specifically for trash cans and areas where trash is kept. Industry-Specific Janitorial Supplies Healthcare Facilities Hospital-grade disinfectants – Hospital-grade disinfectants contain powerful cleaning chemicals such as hydrogen peroxide, bleach, and ammonium compounds that can eliminate viruses, bacteria, and fungi on surfaces and equipment. They are used in labs, healthcare facilities, and other places where high levels of hygiene are required. Medical waste disposal products – Proper disposal of medical waste is essential to prevent the spread of infections and maintain a clean and safe environment. Businesses that deal in this type of waste should have sharps containers, biohazard bags, waste containers, and any other required supplies. Personal protective equipment (PPE) – PPE includes gloves, masks, goggles, and protective clothing, which help prevent exposure to harmful chemicals, blood-borne pathogens, and other hazardous materials. PPE should be worn when handling and using cleaning chemicals, when cleaning up spills and waste, and when dealing with contaminated surfaces. Food Service Establishments Food-safe sanitizers – These sanitizers are specially formulated to be safe for use in food preparation areas and are designed to kill germs and bacteria without leaving harmful residues. They are used on surfaces such as countertops, cutting boards, and kitchen equipment to prevent the spread of bacteria and viruses. Kitchen cleaner and cleaning supplies – Of course, restaurants need kitchen cleaning supplies, but anywhere with a kitchen should keep things like sponges, oven cleaner, and dish soap in stock for cleaning. Grease traps and filters – Grease traps and filters are designed to capture and separate grease and oil from wastewater, preventing blockages and environmental pollution. Regular maintenance of grease traps and filters, including cleaning and disposal of the captured grease and oil, is essential to ensure their proper functioning and compliance with regulations. Office Spaces Electronics and computer cleaning supplies consist of specialized solutions, wipes, and compressed air dusters that are specifically formulated to eliminate dust, dirt, and grime from delicate electronic components. Using electronics and computer cleaning supplies correctly can enhance the longevity of your equipment and help prevent malfunctions due to the accumulation of dust and dirt. Air fresheners and odor eliminators – These are used to neutralize unpleasant smells in restrooms, break rooms, and other areas of the workplace. While not technically for cleaning, they do help create a pleasant and inviting atmosphere for employees and customers. Furniture polish and upholstery cleaners – Keeping the furniture clean is essential to office upkeep. Furniture and upholstery cleaners and solutions are designed to remove dirt, stains, and odors from fabric surfaces, including chairs, sofas, and curtains. Furniture and upholstery cleaners are available in different forms, including sprays, foams, and shampoos. Green and Eco-Friendly Janitorial Products Benefits of using environmentally-friendly products – Businesses can enjoy a variety of advantages by utilizing green janitorial supplies. Firstly, these products are safer for both the environment and living beings, as they are free from harmful chemicals. Additionally, eco-friendly janitorial supplies are frequently crafted from renewable and sustainable materials, which helps decrease reliance on non-renewable resources. Lastly, adopting eco-friendly cleaning supplies can enhance a business’s reputation and showcase its dedication to sustainability. Top green janitorial brands – There are lots of great brands that offer eco-friendly cleaners. They include ECOS, Blueland, Seventh Generation, Biokleen, and lots more. DIY eco-friendly cleaning solutions – Several household products can be used to make DIY cleaning supplies. These include baking soda, vinegar, and various essential oils. There are also a lot of online resources to learn how to make DIY cleaning supplies. https://youtu.be/q0mntiR0G9g?si=i1TwwedshQPoGYzJ Safe Storage and Handling of Janitorial Supplies Proper labeling and storage practices – Implementing effective labeling and storage practices for supplies is essential for maintaining a safe and organized workplace. All cleaning products must be clearly labeled, providing details about their contents, potential hazards, and safe handling procedures. Commercial janitorial supplies should be kept in a secure, well-ventilated area, away from heat, sunlight, and other ignition sources. Furthermore, it is important to ensure that incompatible products are not stored together to avoid chemical reactions and potential hazards. Employees must receive adequate training on the handling, storage, and disposal of janitorial supplies to ensure their safety and adherence to regulations. Regular inventory checks should be performed to confirm that all janitorial supplies are appropriately labeled and stored. Safety guidelines for chemical use and handling – Safety guidelines include wearing personal protective equipment such as gloves, masks, and goggles when handling chemicals, as well as using proper ventilation and lighting in the cleaning area. Chemicals should be properly labeled, and instructions for use and disposal should be followed carefully. It’s essential to store chemicals safely and separately from other cleaning supplies and to keep them away from food and other consumables. Proper training on the use and handling of chemicals is crucial to prevent accidents and ensure compliance with regulations. Waste disposal and recycling best practices – Trash and recyclables should be properly separated and disposed of in designated containers or bins. Hazardous waste such as batteries, fluorescent bulbs, and electronics should be disposed of in accordance with local regulations.Employees should receive training on waste disposal and recycling best practices and regularly evaluate and update the waste management program. Inventory Management and Cost-Saving Strategies Regular inventory checks and restocking – Conducting regular inventory checks to determine which supplies need to be replenished can help you avoid running out of essential supplies. Restocking should be done promptly to ensure that the cleaning and maintenance routine is not interrupted. Bulk purchasing benefits – Businesses can often obtain wholesale prices and reduce the cost per unit by purchasing janitorial supplies in bulk. Just be sure that it does not result in overstocking. Comparing prices and product quality – Using quality janitorial supplies ensures all surfaces and areas get as clean as possible. If you plan to order online, be sure to look for the best prices on your janitorial supply products and equipment. Choosing the Right Janitorial Supplier When choosing a supplier for commercial cleaning supplies, it’s important to take into account factors like pricing, product quality, and delivery times. Many suppliers provide wholesale prices for bulk orders, which can be advantageous for businesses that require a significant amount of janitorial supplies. Look for suppliers who have a good track record of delivering high-quality products on time and have good customer satisfaction ratings. Additionally, consider the range of products that a supplier offers to ensure that they have the supplies that your business needs. Staying Compliant with Health and Safety Regulations Understanding local, state, and federal regulations – This is critical for ensuring compliance with health and safety standards. Different regions may have different regulations governing the handling, storage, and disposal of commercial cleaning supplies, as well as requirements for personal protective equipment and training. Businesses should be aware of the regulations that apply to their industry and location and ensure that they are following the appropriate guidelines. Conducting regular safety inspections and audits – These inspections can help identify potential hazards and areas where improvements are needed. Safety inspections should be conducted by trained professionals and should cover all areas of the business, including cleaning and maintenance operations. Audits can help ensure that the business is following established safety procedures and can help identify areas where additional training or resources may be needed. What are the most important janitorial supplies for my business? The most important janitorial supplies for a business can vary depending on the specific needs of the business. However, some essential supplies include all-purpose cleaners, paper towels, and disinfectants. All-purpose cleaners can be used on different types of surfaces, making them a versatile cleaning solution. Paper towels are an essential supply for wiping up spills and messes and maintaining a hygienic environment. Disinfectants are crucial for preventing the spread of germs and maintaining a clean and healthy business environment. Other important janitorial supplies may include mops, brooms, dustpans, and trash cans and bags, depending on the specific cleaning needs of the business. Restroom supplies are also essential if there is a restroom on the premises. How can I create an effective cleaning and maintenance schedule? Creating an effective cleaning and maintenance schedule requires careful planning and consideration of the specific needs of the business. First, identify the areas and surfaces that require cleaning and maintenance and the frequency of cleaning needed. Next, determine the types of cleaning supplies needed for each task and ensure that they are stocked and readily available. What are some eco-friendly janitorial products to consider? As mentioned above, many great brands of janitorial supplies use eco-friendly ingredients. Look for brands that carry the specific commercial janitorial supplies you need for your business. How can I save money on janitorial supplies without compromising quality? First, buying janitorial supplies in bulk can often lead to cost savings and discounts. Secondly, purchasing generic or store-brand cleaning products can be a cost-effective alternative to name-brand products. Also, proper logging and storage of your janitorial supplies ensures efficient use and avoids overstocking. Image: Depositphotos This article, "Janitorial Supplies: Products and Guides For Your Business" was first published on Small Business Trends View the full article

Google is rolling out new enhancements to Demand Gen campaigns, including expanded channel controls, AI-powered creative updates, and improved retail features. The post Google Demand Gen Campaigns Just Got A Major Update appeared first on Search Engine Journal. View the full article

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google search ranking volatility seems to be spiking once again...View the full article

Google today announced upcoming updates to its Demand Gen advertising platform. These include new controls over ad placement and enhanced creative tools, while setting a timeline to retire its Video Action Campaigns. The big picture. These changes represent Google’s push for advertisers to create more engaging visual content and better measure its performance against social media campaigns. The details: New channel controls (starting in March): Advertisers will be able to precisely choose ad placement across YouTube, Discover, and Gmail. Specific targeting for YouTube Shorts will become available. Google Display inventory will be added, reaching over 90% of global internet users. Creative enhancements: Vertical 9:16 image ads for Shorts (coming in late February). A new tool to create shorter versions of videos at scale. Improved ad creation workflow with shareable previews. Retail-specific features: Enhanced product feed integration. Local inventory display capabilities. Omnichannel bidding for both online and in-store optimization. By the numbers: 61% of Gen Z users feel closer to YouTube creators than those on other platforms, according to Google. Demand Gen delivers 58% higher ROAS than Video Action Campaigns, according to Nielsen. One case study: Global clothing and and homeware retailer, Marks & Spencer exceeded forecasted ROAS by 186% with 66% lower CPA. YouTube, which is particularly popular with Gen Z, delivers 2.3x higher long-term return on ad spend compared to paid social media, according to Google data. Why we care. The enhanced controls and creative tools should allow you to efficiently create and optimize content across multiple platforms without needing to rebuild campaigns from scratch. With Nielsen data reporting strong Demand Gen return on ad spend compared to paid social and features like local inventory integration shows you can now more effectively connect online and offline presence while getting better performance for your investment. What’s next. You can no logner create new Video Action Campaigns starting in April. Advertisers are encouraged to upgrade manually from Video Action Campaigns to Demand Gen before the automatic upgrade in July. Bottom line. Google is consolidating its video advertising tools under the Demand Gen umbrella while adding new features to help advertisers better compete with social media platforms. View the full article

My Spotify liked-songs playlist is not exactly listenable on shuffle; there are simply too many genres and moods in there. Luckily, there's now Liked Songs Manager—an online service that automatically sorts your liked songs into playlists based on whatever criteria you like: genre, decade, or even mood. To get started, head to Liked Songs Manager and sign in using your Spotify account. You'll then see a list of criteria you can use to create playlists. I recommend first clicking the Analyze songs per playlists at the top of the screen—this will show you how many songs in your liked list are available in each category. You can then browse the categories and check any that you think will make interesting playlists. A variety of moods and genres are offered, each with a particular number of songs. Credit: Justin Pot The main categories are mood, genre, subgenre, decade, and nationality. You can also create playlists based on when you liked them or create totally randomized lists. Create as many playlists as you want and click the Create selected playlists button. You'll see a progress bar, after which your playlists will be created. They should show up in Spotify right away but you may need to restart the application in order to see them. The real bonus here: The service will work continuously on the playlists it's created. Any songs you like going forward will also be sorted into the new playlists, meaning you're effectively adding to several curated playlists just by occasionally hitting the like button on a song. It's also worth noting that you can change the names of your created playlists if you want—the updates will keep working all the same. There are some limitations. The free version can only create 15 playlists and will only consider the first 1000 of your liked songs. The Premium plan, which costs $8 per month, removes the liked songs limits and supports the creation of up to 100 playlists. It also lets you combine criteria—you could, for example, create a list that's only 1990s pop-punk or 2000s hip hop. View the full article

Figure comes after Fed chair Jay Powell said there was no hurry to cut interest ratesView the full article

Consultancy firm has hired boutique bank Ardea Partners for strategic review of MIO View the full article

Tech group’s capital spending surges to $23bn in attempt to clear capacity constraintsView the full article

Meta Platforms Inc. posted sharply higher profit and revenue for its fourth quarter on Wednesday, thanks to higher ad revenue on its social media properties, sending its shares up in after-hours trading even as it forecast increasing expenses on its artificial intelligence efforts. CEO Mark Zuckerberg said he expects 2025 to “be the year when a highly intelligent and personalized AI assistant reaches more than 1 billion people, and I expect Meta AI to be that leading AI assistant.” The Menlo Park, California-based company earned $20.83 billion, or $8.02 per share, in the October-December quarter. That’s up 49% from $14.02 billion, or $5.33 per share, in the same period a year earlier. Revenue grew 21% to $48.39 billion from $40.11 billion. Analysts, on average, were expecting earnings of $6.76 per share on revenue of $47 billion, according to a poll by FactSet. “We continue to make good progress on AI, glasses, and the future of social media,” Zuckerberg said in a statement. For the current quarter, Meta said expects revenue of $39.5 billion to $41.8 billion. Analysts are expecting revenue at the high end of that range—$41.68 billion. The company also said it expects expenses in the range of $114 billion to $119 billion, driven by infrastructure costs and employee compensation. Meta had 74,067 employees as of December 31, up 10% from a year earlier. “Meta’s Q4 performance underscores the company’s resilience in a still-uncertain digital ad market. By beating both earnings and revenue estimates, they’ve demonstrated that cost discipline and efficiency gains are paying dividends,” said Jesse Cohen, an analyst with Investing.com. “However, the real headline is their commitment to aggressive capital expenditures. This signals Meta is doubling down on its AI infrastructure and metaverse ambitions, even as investors grapple with the costs.” Separately, Meta has agreed to pay roughly $25 million to settle a 2021 lawsuit that President Donald Trump brought against the company and Zuckerberg after Trump’s accounts were suspended following the January 6, 2021, attack on the U.S. Capitol. “This is also going to be a big year for redefining our relationship with governments,” Zuckerberg said in a conference call with analysts. “We now have a U.S. administration that is proud of our leading companies, prioritizes American technology winning, and that will defend our values and interests abroad. And I’m optimistic about the progress and innovation this is going to unlock.” Meta’s stock rose $13.53, or 2%, to $690.02 in after-hours trading. —Barbara Ortutay, AP Technology Writer View the full article

Inflation-adjusted gross domestic product increased an annualized 2.3% in the fourth quarter after rising 3.1% in the prior three-month period, according to the government's initial estimate published Thursday. View the full article

Wix just introduced Business Launcher, an AI-powered tool designed to help users transform their skills and experiences into fully developed business ventures. The tool provides a structured, end-to-end approach to business creation, offering personalized recommendations, strategic planning, and essential tools to build an online presence. Business Launcher begins by gathering user input through a brief questionnaire or by analyzing an uploaded resume. The AI then compiles a detailed profile based on work experience, education, skills, and personal interests. Users outline their goals, whether they are exploring a side hustle, a new career path, or a full-time business opportunity. The AI generates tailored business ideas, providing a comprehensive breakdown of each suggestion, including market potential, revenue strategies, and SEO keyword recommendations. Once users select a business idea, the tool generates a launch kit that includes: A custom business name A personalized website Logo creation Domain name options Marketing tools Wix’s AI Website Builder then guides users through the process of creating a professional website. The final step transitions users to a dedicated dashboard, integrating relevant apps and management tools to support the business’s operations. “We designed the Business Launcher to function like a personal business assistant, guiding users from the initial spark of an idea all the way to full business execution,” said Yaya Aaronsohn, Head of Brand Maker and Business Launcher at Wix. “By combining users’ work experience and interests with Wix’s extensive market research, the Business Launcher offers personalized ideas supported by detailed market analysis, SEO strategies, and revenue planning. It equips users with everything they need, from a custom website to marketing tools, ensuring they can confidently launch their business.” Availability and Access The Business Launcher is currently available in English with free access, along with optional premium upgrades for additional features such as custom domain names and logos. This article, "Wix Introduces AI-Powered Business Launcher to Simplify Entrepreneurship" was first published on Small Business Trends View the full article

Wix just introduced Business Launcher, an AI-powered tool designed to help users transform their skills and experiences into fully developed business ventures. The tool provides a structured, end-to-end approach to business creation, offering personalized recommendations, strategic planning, and essential tools to build an online presence. Business Launcher begins by gathering user input through a brief questionnaire or by analyzing an uploaded resume. The AI then compiles a detailed profile based on work experience, education, skills, and personal interests. Users outline their goals, whether they are exploring a side hustle, a new career path, or a full-time business opportunity. The AI generates tailored business ideas, providing a comprehensive breakdown of each suggestion, including market potential, revenue strategies, and SEO keyword recommendations. Once users select a business idea, the tool generates a launch kit that includes: A custom business name A personalized website Logo creation Domain name options Marketing tools Wix’s AI Website Builder then guides users through the process of creating a professional website. The final step transitions users to a dedicated dashboard, integrating relevant apps and management tools to support the business’s operations. “We designed the Business Launcher to function like a personal business assistant, guiding users from the initial spark of an idea all the way to full business execution,” said Yaya Aaronsohn, Head of Brand Maker and Business Launcher at Wix. “By combining users’ work experience and interests with Wix’s extensive market research, the Business Launcher offers personalized ideas supported by detailed market analysis, SEO strategies, and revenue planning. It equips users with everything they need, from a custom website to marketing tools, ensuring they can confidently launch their business.” Availability and Access The Business Launcher is currently available in English with free access, along with optional premium upgrades for additional features such as custom domain names and logos. This article, "Wix Introduces AI-Powered Business Launcher to Simplify Entrepreneurship" was first published on Small Business Trends View the full article

According to estimates from the California Department of Forestry and Fire Protection, more than 16,200 structures were damaged or destroyed in the devastating fires that broke out in the Los Angeles area at the beginning of the year. These will take years to rebuild, not to mention billions of dollars. Music superstars decided early on to lend their talents to the fundraising efforts and play an epic FireAid Benefit concert spanning two venues. The event takes place tonight (Thursday, January 30, 2025), beginning at 9 p.m. ET / 6 p.m. PT. Here’s everything you need to know about it, including how to stream it and donate: A brief timeline of the L.A. fires On the morning of January 7, a fire broke out in the Pacific Palisades area. Fueled by strong Santa Ana winds and dry conditions, it spread rapidly. Later that same morning, the Eaton fire broke out north of Pasadena, near Eaton Canyon. Similar weather conditions caused this blaze to also proliferate swiftly. As of publication, the Palisades fire has burned 23,448 acres and is 96% contained while the Eaton fire burned 14,021 acres and is 99% contained. Twenty-nine people died in these two fires. On January 22, the Hughes fire broke out near Castaic Lake in northern Los Angeles County. It burned 10,425 acres and is now 98% contained. Several smaller fires also broke out, including the Lidia, Archer, Woodley, Sunset, Kenneth, Hurst, and Auto fires—burning a combined total of 2,399 acres. These are no longer considered active. Who spearheaded the FireAid concert? Shelli Azoff is the mastermind behind the concert. The idea was born on January 9, just two days after the first fires broke out. “When it became obvious that there was going to be a need, I think we were just trying to commiserate. ‘What can we do?’ And Shelli said we should do all we know how to do. We should do the show,” Irving Azoff, Shelli’s husband and COO of Full Stop Management, told the Associated Press. Where will the FireAid benefit take place? A concert at the Intuit Dome was announced on January 10, which additionally expanded to the nearby Kia Forum as well. So many artists wanted to help that two venues were necessary—and still they had to turn some artists away. Who is performing where? Producing partners the Azoff family, Live Nation, and AEG Presents decided to divide the artists by genre. Pop artists will perform at the Intuit while rockers got the Forum. Intuit Dome: Billie Eilish, Gracie Abrams, Jelly Roll, Katy Perry, Lady Gaga, Lil Baby, Olivia Rodrigo, Peso Pluma, Rod Stewart, Stevie Wonder, Sting, Tate McRae, and Earth, Wind & Fire. Kia Forum: Alanis Morissette, Anderson .Paak, Dawes, Graham Nash, Green Day, John Fogerty, Joni Mitchell, No Doubt, Pink, the Red Hot Chili Peppers, Stephen Stills, Stevie Nicks, the Black Crowes, Dave Matthews, and John Mayer. Each act is going to perform two to four songs, bringing the total run time of the show to more than five hours. Performers at the two venues will switch off, so no matter the audience’s physical location, they will get the whole show. Beyond the 28 performers, there will also be special guest appearances—both celebrities and people impacted by the fires, including first responders. How can I donate to FireAid? You don’t have to wait until the big show to donate. You can do so right now at FireAidLA.org. How can I watch or stream the benefit concert live? If you find yourself in Los Angeles, tickets can be procured on Ticketmaster. One hundred percent of all ticket purchases will go to benefit FireAid relief efforts and all fees have been waived for the special event. If you are outside of Tinseltown or the ticket prices are not in your budget, never fear. Some AMC theaters are hosting screenings. There are also many options for you to listen to or stream the event. We’ve also embedded a YouTube stream of the event below. Check it out on: Amazon Music/Prime VideoApple Music the AppleTV app Disney+/Hulu Facebook/Instagram iHeartRadio KTLA+, Max Netflix/Tudum Paramount+ Peacock/NBC News Now SiriusXM’s exclusive “LIFE with John Mayer” channel SoundCloud Veeps YouTube View the full article

Music is an indispensable element that elevates the emotional impact of videos. For video producers, finding the right soundtrack can make or break their projects. In this article, we’ll explore 15 valuable resources where you can discover free music for video projects, helping you captivate your audience without breaking the bank. The Importance of Background Music in Video Production Music holds immense significance in video production, particularly on platforms like YouTube. Music should be a big part of your strategy if you’re learning how to use video marketing. Thoughtfully selected music tracks can transform an ordinary YouTube video into a captivating experience, enhancing emotions, setting the tone, and keeping viewers engaged. Whether you’re using an animated video maker or shooting your own content, there are music options for nearly every type of content. In this digital landscape, the right background music becomes a powerful storytelling tool for content creators seeking to leave a lasting impression. Here are some specific benefits for video creators and businesses to consider: Emotional Amplification: Music possesses the ability to magnify emotions. A heartfelt scene becomes even more poignant with a melancholic track, while an adventurous moment gets an adrenaline boost with dynamic beats. Sets the Atmosphere: Content creators can instantly establish a desired mood or setting depending on the chosen music. Be it a spooky, cheerful, romantic, or suspenseful atmosphere, the music lays the foundation. Enhances Storytelling: Music guides the narrative, often acting as an unspoken commentator or an emotional companion to the story unfolding on screen. Viewer Retention: Engaging background music can hold the viewer’s attention, reducing the chances of them clicking away and increasing watch time—a crucial metric on platforms like YouTube. Professional Touch: Using high-quality background music gives videos a polished and professional touch, distinguishing them from amateur productions and signaling a greater production value. Pacing and Rhythm: Music can control the pace of a video, making scenes feel fast-paced or drawn out. It also aids in transitions, smoothly guiding viewers from one segment to another. Branding and Identity: Regularly incorporating a distinct musical style or theme can become closely associated with a brand or content creator, helping to build a unique identity and ensuring that videos are easily recognizable. Enhances Silent Moments: In videos where there’s no dialogue or significant sound, background music prevents dead air, maintaining viewer engagement and filling potential voids. Compensation for Audio Issues: In instances where the primary audio has issues—be it background noise or uneven levels—a good music track can sometimes help mask these problems, ensuring the viewer experience isn’t drastically affected. Evokes Nostalgia: Utilizing certain types of music can instantly transport viewers to a different time or place, triggering memories and making content more relatable. Global Appeal: Music is a universal language. Even if a video is in a specific language, the right music can resonate with global audiences, making the content universally appealing. In essence, background music isn’t just an accessory in video production—it’s an integral component. When used adeptly, it not only complements the visuals but also serves as a bridge between the content and the audience’s emotions, ensuring a more immersive and memorable viewing experience. Sound Effects vs. Music Tracks: Elevating Your Content Sound effects and music tracks are distinct yet complementary elements in content creation. While sound effects add depth and realism to scenes, music tracks provide emotional resonance and set the tone. When used together, they create a dynamic synergy, enhancing online content and elevating advertising campaigns, making the viewer’s experience more immersive and memorable. Understanding Royalty-Free Music and Its Benefits for Online Advertising Royalty-free music refers to music tracks that require only a one-time payment or are completely free to use, allowing the buyer to use the music indefinitely without any subsequent royalties owed to the original creator. It’s a licensing model that’s both cost-effective and user-friendly, as opposed to traditional music licensing, where royalties might be paid based on usage, views, or sales. Here are some benefits of royalty-free music in online advertising. Cost-Effective: Traditional music licensing can become costly, especially if a commercial or advertisement gains significant traction or repeated airtime. Royalty-free music, with its one-time fee, eliminates unexpected costs and allows for better budgeting. Ease of Use: No need to track views, airtime, or sales to calculate owed royalties. Simplifies the licensing process by removing complicated royalty calculation processes. Diverse Selection: Many platforms offer a wide range of royalty-free tracks, catering to various moods, genres, and themes, allowing advertisers to find the perfect soundtrack for their content. Avoids Legal Complications: Using copyrighted music without proper licensing can lead to legal disputes and hefty fines. Using royalty-free music reduces these risks since you are essentially acquiring the rights to use the music according to the licensing terms. Enhances Content: Music can elevate the emotional impact of an advertisement, making it more memorable and engaging. With easy access to royalty-free options, creators can frequently update and refresh their content soundtracks. Supports Independent Artists: Many royalty-free music platforms feature tracks from independent musicians, providing them with a platform for their work and a potential revenue stream. Budget-Friendly for Small Businesses: Especially beneficial for small businesses or individual content creators who may not have the budget for expensive licensing deals or ongoing royalty payments. In conclusion, for online advertising, where content is frequently produced, shared, and can potentially go viral, the benefits of royalty-free music cannot be overstated. It provides a balance between quality content enhancement and cost-effectiveness, ensuring that advertisements can resonate with audiences without breaking the bank. What Does “Free Music” Really Mean for Your Social Media Platforms? While “free” music might seem appealing, it often comes with hidden costs. Licensing restrictions can limit usage, leading to potential copyright issues when posting on social media platforms. Understanding the difference between “free” and “royalty-free” music is vital to avoid legal complications and ensure a seamless online presence. Why Choose Royalty-Free Background Music for YouTube Videos Selecting royalty-free background music is a smart choice for YouTube videos and broader social media content. It’s not only suitable for commercial purposes but also offers flexibility in usage, ensuring your videos resonate with your audience. Embrace the advantages of royalty-free music to elevate your content creation game. The 3 Basic Types of Music Licenses Understanding music licenses is essential for content creators. In this discussion, we will examine the differences among three key types and what they mean for you. Public Domain Public domain music is free from copyright restrictions. It can be used without limitations, making it a cost-effective choice for content creators looking to avoid legal hassles. Royalty-Free Music Royalty-free music allows for a one-time payment and unlimited usage. It’s an affordable option that grants flexibility and peace of mind to creators. Creative Commons License: Commercial vs. Non-commercial Use Creative Commons licenses vary in their permissions. Some allow commercial use, while others don’t. Content creators must carefully choose the right license to align with their project’s goals and legal requirements. https://youtube.com/watch?v=lymFEZPJEwY%3Fsi%3DCBsdooessBOcwRON Best Platforms to Find Free Music for Videos In the digital age of video content, finding the perfect soundtrack can be a game-changer. Below, we’ve compiled a list of the 15 best platforms where you can discover a treasure trove of free music to help you create professional video ads and elevate your videos. Free Music Archive Free Music Archive offers a vast collection of diverse music genres, all under Creative Commons licenses. It’s a treasure trove for creators seeking free, high-quality music. YouTube Audio Library The YouTube Audio Library boasts a wide range of tracks, sound effects, and loops. It’s an ideal resource for YouTube content creators with music available for various video types. SoundCloud SoundCloud is a platform for musicians and artists to showcase their work. It features a diverse range of music, including tracks from both up-and-coming talents and well-known professionals. Bensound Bensound provides royalty-free music that’s perfect for corporate videos, presentations, and more. Their tracks are professionally crafted and versatile. AudioNautix With AudioNautix, you’ll find music suitable for a wide range of projects. The music here is royalty-free and can be used in videos, podcasts, and more. MixKit MixKit offers free music, sound effects, and video assets. It’s known for its user-friendly interface and high-quality resources, making it a valuable tool for content creators. Jamendo Jamendo is a vast library of music under various licenses, including Creative Commons. It’s excellent for indie filmmakers and YouTubers looking for diverse music options. Netlabels Netlabels on Archive.org features a unique collection of music from independent labels. It’s a hub for discovering underground and experimental music. Uppbeat Uppbeat offers a selection of royalty-free music designed for content creators. With its straightforward licensing, it’s a go-to source for enhancing videos. Incompetech Incompetech by Kevin MacLeod provides an extensive library of royalty-free music. It’s favored by many for its accessibility and wide variety of genres. InVideo InVideo offers a music library tailored for video content. It’s user-friendly and offers an array of tracks to amplify your videos. ccTrax ccTrax features music released under Creative Commons licenses. It’s an excellent resource for finding unique tracks for various creative projects. Scott Buckley Creative Commons Music Library Scott Buckley Creative Commons Music Library offers original compositions by Scott Buckley. These tracks are free to use with attribution, making them ideal for cinematic projects. Musopen Musopen specializes in classical music recordings and sheet music. It’s a valuable resource for those seeking timeless compositions in the public domain. dig ccMixter dig ccMixter is a platform where artists provide remix-ready tracks licensed under Creative Commons. It serves as a center for creative and collaborative music projects. #PlatformDescriptionBest For 1Free Music ArchiveOffers a vast collection of diverse music genres, all under Creative Commons licenses.Creators seeking diverse, high-quality music. 2YouTube Audio LibraryProvides a wide range of tracks, sound effects, and loops.YouTube content creators. 3SoundCloudA platform for musicians to share their work, offering an eclectic mix of music from emerging to established artists.Discovering a mix of new and professional music. 4BensoundProvides royalty-free music tailored for corporate videos, presentations, etc.Corporate videos and presentations. 5AudioNautixOffers music suitable for various projects, including videos and podcasts.Diverse projects including videos and podcasts. 6MixKitProvides free music, sound effects, and video assets with a user-friendly interface.Content creators seeking high-quality resources. 7JamendoA vast library of music under various licenses, including Creative Commons.Indie filmmakers and YouTubers. 8NetlabelsFeatures unique music from independent labels on Archive.org.Lovers of underground and experimental music. 9UppbeatOffers royalty-free music with straightforward licensing.Enhancing videos with diverse music options. 10IncompetechBy Kevin MacLeod, provides an extensive library of royalty-free music across genres.Wide range of projects due to its vast genre variety. 11InVideoProvides a tailored music library for video content with a user-friendly interface.Video content creation. 12ccTraxFeatures music released under Creative Commons licenses.Finding unique tracks for various creative projects. 13Scott Buckley Creative Commons Music LibraryOffers original compositions by Scott Buckley, free with attribution.Cinematic projects seeking original compositions. 14MusopenSpecializes in classical music recordings and sheet music.Projects requiring classical music in the public domain. 15dig ccMixterA platform where artists share remix-ready tracks under Creative Commons licenses.Collaborative and innovative music projects. Tips for Selecting the Right Free Background Music When selecting free background music for your videos, think about the mood you wish to express. Choose tracks that match the tone of your content, whether it’s lively, melancholic, or intense. Additionally, consider the tempo; a fast-paced track may not be appropriate for a calm scene. Ensuring Music Matches Video Tone Selecting the right music for each video is among the top tips for creating marketing videos. To maintain viewer engagement, ensure your music complements your video’s tone. Happy tunes for joyful moments, somber melodies for serious subjects. A seamless blend enhances the viewer’s emotional connection, making your content more compelling. Being Cautious of Licensing Restrictions Don’t overlook licensing restrictions. Always review agreements to avoid potential pitfalls. Some tracks may limit usage or require attribution. Understanding these nuances ensures you can use your chosen music without legal hiccups, allowing your content to shine without worries. FAQs: Free Music for Videos Can sound effects be used interchangeably with music tracks? Sound effects and music tracks serve distinct purposes. Sound effects add realism and atmosphere, while music tracks provide emotional depth. While they can complement each other, they aren’t usually interchangeable. How do Creative Commons licenses impact YouTube channel content? Creative Commons licenses can significantly affect YouTube channel content. These licenses vary, some allowing free use with attribution, while others restrict commercial use. It’s crucial for content creators to understand and adhere to specific license terms. Are Stock Music tracks royalty-free? Stock music tracks often come with royalty-free licenses, meaning you don’t pay ongoing royalties for their use. However, always review individual licensing agreements as some may have limitations or require attribution. Read More: How to create videos in Canva How to make a powerpoint into a video Image: Envato Elements This article, "Sites to Find Free Music for Videos" was first published on Small Business Trends View the full article

Music is an indispensable element that elevates the emotional impact of videos. For video producers, finding the right soundtrack can make or break their projects. In this article, we’ll explore 15 valuable resources where you can discover free music for video projects, helping you captivate your audience without breaking the bank. The Importance of Background Music in Video Production Music holds immense significance in video production, particularly on platforms like YouTube. Music should be a big part of your strategy if you’re learning how to use video marketing. Thoughtfully selected music tracks can transform an ordinary YouTube video into a captivating experience, enhancing emotions, setting the tone, and keeping viewers engaged. Whether you’re using an animated video maker or shooting your own content, there are music options for nearly every type of content. In this digital landscape, the right background music becomes a powerful storytelling tool for content creators seeking to leave a lasting impression. Here are some specific benefits for video creators and businesses to consider: Emotional Amplification: Music possesses the ability to magnify emotions. A heartfelt scene becomes even more poignant with a melancholic track, while an adventurous moment gets an adrenaline boost with dynamic beats. Sets the Atmosphere: Content creators can instantly establish a desired mood or setting depending on the chosen music. Be it a spooky, cheerful, romantic, or suspenseful atmosphere, the music lays the foundation. Enhances Storytelling: Music guides the narrative, often acting as an unspoken commentator or an emotional companion to the story unfolding on screen. Viewer Retention: Engaging background music can hold the viewer’s attention, reducing the chances of them clicking away and increasing watch time—a crucial metric on platforms like YouTube. Professional Touch: Using high-quality background music gives videos a polished and professional touch, distinguishing them from amateur productions and signaling a greater production value. Pacing and Rhythm: Music can control the pace of a video, making scenes feel fast-paced or drawn out. It also aids in transitions, smoothly guiding viewers from one segment to another. Branding and Identity: Regularly incorporating a distinct musical style or theme can become closely associated with a brand or content creator, helping to build a unique identity and ensuring that videos are easily recognizable. Enhances Silent Moments: In videos where there’s no dialogue or significant sound, background music prevents dead air, maintaining viewer engagement and filling potential voids. Compensation for Audio Issues: In instances where the primary audio has issues—be it background noise or uneven levels—a good music track can sometimes help mask these problems, ensuring the viewer experience isn’t drastically affected. Evokes Nostalgia: Utilizing certain types of music can instantly transport viewers to a different time or place, triggering memories and making content more relatable. Global Appeal: Music is a universal language. Even if a video is in a specific language, the right music can resonate with global audiences, making the content universally appealing. In essence, background music isn’t just an accessory in video production—it’s an integral component. When used adeptly, it not only complements the visuals but also serves as a bridge between the content and the audience’s emotions, ensuring a more immersive and memorable viewing experience. Sound Effects vs. Music Tracks: Elevating Your Content Sound effects and music tracks are distinct yet complementary elements in content creation. While sound effects add depth and realism to scenes, music tracks provide emotional resonance and set the tone. When used together, they create a dynamic synergy, enhancing online content and elevating advertising campaigns, making the viewer’s experience more immersive and memorable. Understanding Royalty-Free Music and Its Benefits for Online Advertising Royalty-free music refers to music tracks that require only a one-time payment or are completely free to use, allowing the buyer to use the music indefinitely without any subsequent royalties owed to the original creator. It’s a licensing model that’s both cost-effective and user-friendly, as opposed to traditional music licensing, where royalties might be paid based on usage, views, or sales. Here are some benefits of royalty-free music in online advertising. Cost-Effective: Traditional music licensing can become costly, especially if a commercial or advertisement gains significant traction or repeated airtime. Royalty-free music, with its one-time fee, eliminates unexpected costs and allows for better budgeting. Ease of Use: No need to track views, airtime, or sales to calculate owed royalties. Simplifies the licensing process by removing complicated royalty calculation processes. Diverse Selection: Many platforms offer a wide range of royalty-free tracks, catering to various moods, genres, and themes, allowing advertisers to find the perfect soundtrack for their content. Avoids Legal Complications: Using copyrighted music without proper licensing can lead to legal disputes and hefty fines. Using royalty-free music reduces these risks since you are essentially acquiring the rights to use the music according to the licensing terms. Enhances Content: Music can elevate the emotional impact of an advertisement, making it more memorable and engaging. With easy access to royalty-free options, creators can frequently update and refresh their content soundtracks. Supports Independent Artists: Many royalty-free music platforms feature tracks from independent musicians, providing them with a platform for their work and a potential revenue stream. Budget-Friendly for Small Businesses: Especially beneficial for small businesses or individual content creators who may not have the budget for expensive licensing deals or ongoing royalty payments. In conclusion, for online advertising, where content is frequently produced, shared, and can potentially go viral, the benefits of royalty-free music cannot be overstated. It provides a balance between quality content enhancement and cost-effectiveness, ensuring that advertisements can resonate with audiences without breaking the bank. What Does “Free Music” Really Mean for Your Social Media Platforms? While “free” music might seem appealing, it often comes with hidden costs. Licensing restrictions can limit usage, leading to potential copyright issues when posting on social media platforms. Understanding the difference between “free” and “royalty-free” music is vital to avoid legal complications and ensure a seamless online presence. Why Choose Royalty-Free Background Music for YouTube Videos Selecting royalty-free background music is a smart choice for YouTube videos and broader social media content. It’s not only suitable for commercial purposes but also offers flexibility in usage, ensuring your videos resonate with your audience. Embrace the advantages of royalty-free music to elevate your content creation game. The 3 Basic Types of Music Licenses Understanding music licenses is essential for content creators. In this discussion, we will examine the differences among three key types and what they mean for you. Public Domain Public domain music is free from copyright restrictions. It can be used without limitations, making it a cost-effective choice for content creators looking to avoid legal hassles. Royalty-Free Music Royalty-free music allows for a one-time payment and unlimited usage. It’s an affordable option that grants flexibility and peace of mind to creators. Creative Commons License: Commercial vs. Non-commercial Use Creative Commons licenses vary in their permissions. Some allow commercial use, while others don’t. Content creators must carefully choose the right license to align with their project’s goals and legal requirements. https://youtube.com/watch?v=lymFEZPJEwY%3Fsi%3DCBsdooessBOcwRON Best Platforms to Find Free Music for Videos In the digital age of video content, finding the perfect soundtrack can be a game-changer. Below, we’ve compiled a list of the 15 best platforms where you can discover a treasure trove of free music to help you create professional video ads and elevate your videos. Free Music Archive Free Music Archive offers a vast collection of diverse music genres, all under Creative Commons licenses. It’s a treasure trove for creators seeking free, high-quality music. YouTube Audio Library The YouTube Audio Library boasts a wide range of tracks, sound effects, and loops. It’s an ideal resource for YouTube content creators with music available for various video types. SoundCloud SoundCloud is a platform for musicians and artists to showcase their work. It features a diverse range of music, including tracks from both up-and-coming talents and well-known professionals. Bensound Bensound provides royalty-free music that’s perfect for corporate videos, presentations, and more. Their tracks are professionally crafted and versatile. AudioNautix With AudioNautix, you’ll find music suitable for a wide range of projects. The music here is royalty-free and can be used in videos, podcasts, and more. MixKit MixKit offers free music, sound effects, and video assets. It’s known for its user-friendly interface and high-quality resources, making it a valuable tool for content creators. Jamendo Jamendo is a vast library of music under various licenses, including Creative Commons. It’s excellent for indie filmmakers and YouTubers looking for diverse music options. Netlabels Netlabels on Archive.org features a unique collection of music from independent labels. It’s a hub for discovering underground and experimental music. Uppbeat Uppbeat offers a selection of royalty-free music designed for content creators. With its straightforward licensing, it’s a go-to source for enhancing videos. Incompetech Incompetech by Kevin MacLeod provides an extensive library of royalty-free music. It’s favored by many for its accessibility and wide variety of genres. InVideo InVideo offers a music library tailored for video content. It’s user-friendly and offers an array of tracks to amplify your videos. ccTrax ccTrax features music released under Creative Commons licenses. It’s an excellent resource for finding unique tracks for various creative projects. Scott Buckley Creative Commons Music Library Scott Buckley Creative Commons Music Library offers original compositions by Scott Buckley. These tracks are free to use with attribution, making them ideal for cinematic projects. Musopen Musopen specializes in classical music recordings and sheet music. It’s a valuable resource for those seeking timeless compositions in the public domain. dig ccMixter dig ccMixter is a platform where artists provide remix-ready tracks licensed under Creative Commons. It serves as a center for creative and collaborative music projects. #PlatformDescriptionBest For 1Free Music ArchiveOffers a vast collection of diverse music genres, all under Creative Commons licenses.Creators seeking diverse, high-quality music. 2YouTube Audio LibraryProvides a wide range of tracks, sound effects, and loops.YouTube content creators. 3SoundCloudA platform for musicians to share their work, offering an eclectic mix of music from emerging to established artists.Discovering a mix of new and professional music. 4BensoundProvides royalty-free music tailored for corporate videos, presentations, etc.Corporate videos and presentations. 5AudioNautixOffers music suitable for various projects, including videos and podcasts.Diverse projects including videos and podcasts. 6MixKitProvides free music, sound effects, and video assets with a user-friendly interface.Content creators seeking high-quality resources. 7JamendoA vast library of music under various licenses, including Creative Commons.Indie filmmakers and YouTubers. 8NetlabelsFeatures unique music from independent labels on Archive.org.Lovers of underground and experimental music. 9UppbeatOffers royalty-free music with straightforward licensing.Enhancing videos with diverse music options. 10IncompetechBy Kevin MacLeod, provides an extensive library of royalty-free music across genres.Wide range of projects due to its vast genre variety. 11InVideoProvides a tailored music library for video content with a user-friendly interface.Video content creation. 12ccTraxFeatures music released under Creative Commons licenses.Finding unique tracks for various creative projects. 13Scott Buckley Creative Commons Music LibraryOffers original compositions by Scott Buckley, free with attribution.Cinematic projects seeking original compositions. 14MusopenSpecializes in classical music recordings and sheet music.Projects requiring classical music in the public domain. 15dig ccMixterA platform where artists share remix-ready tracks under Creative Commons licenses.Collaborative and innovative music projects. Tips for Selecting the Right Free Background Music When selecting free background music for your videos, think about the mood you wish to express. Choose tracks that match the tone of your content, whether it’s lively, melancholic, or intense. Additionally, consider the tempo; a fast-paced track may not be appropriate for a calm scene. Ensuring Music Matches Video Tone Selecting the right music for each video is among the top tips for creating marketing videos. To maintain viewer engagement, ensure your music complements your video’s tone. Happy tunes for joyful moments, somber melodies for serious subjects. A seamless blend enhances the viewer’s emotional connection, making your content more compelling. Being Cautious of Licensing Restrictions Don’t overlook licensing restrictions. Always review agreements to avoid potential pitfalls. Some tracks may limit usage or require attribution. Understanding these nuances ensures you can use your chosen music without legal hiccups, allowing your content to shine without worries. FAQs: Free Music for Videos Can sound effects be used interchangeably with music tracks? Sound effects and music tracks serve distinct purposes. Sound effects add realism and atmosphere, while music tracks provide emotional depth. While they can complement each other, they aren’t usually interchangeable. How do Creative Commons licenses impact YouTube channel content? Creative Commons licenses can significantly affect YouTube channel content. These licenses vary, some allowing free use with attribution, while others restrict commercial use. It’s crucial for content creators to understand and adhere to specific license terms. Are Stock Music tracks royalty-free? Stock music tracks often come with royalty-free licenses, meaning you don’t pay ongoing royalties for their use. However, always review individual licensing agreements as some may have limitations or require attribution. Read More: How to create videos in Canva How to make a powerpoint into a video Image: Envato Elements This article, "Sites to Find Free Music for Videos" was first published on Small Business Trends View the full article

Tesla’s fourth-quarter adjusted profits rose slightly amid a big push to sell its electric vehicles with offers of zero financing and other incentives, but the results still fell short of Wall Street forecasts. The electric vehicle, battery and robotics company run by Elon Musk said Wednesday that quarterly net income adjusted for one-time items rose 3% to $2.6 billion, or 73 cents a share—less than analysts’ estimate of 77 cents. Tesla stock initially fell after trading closed Wednesday, then reversed course to rise more than 4% after Musk told analysts on a conference call that the company was on track to offer unsupervised “full self-driving” technology to its customers as a paid service starting in Austin in June. “It went from a theoretical, ‘We hope to launch something in 2025,’ to a set timeline,” said Morningstar analyst Seth Goldstein. “That’s a big step forward.” Tesla has been losing market share in several countries as traditional car makers and other EV companies, such as China’s BYD, offer customers alternatives. Its stock has surged nonetheless, rising by more than 50% since President Donald Trump was elected, on investor optimism that Musk’s advisory role in the new administration will help the company. In its letter to shareholders and on the analyst call, Tesla it was hoping to lift sales by driving the cost of its vehicles down, highlighting that one cost measure fell below $35,000, the lowest in its history. It said production of “more affordable” models are expected to start in the first half of the year, with Musk emphasizing that “maximizing volume” was priority. But then he quickly pivoted in the conference call to other goals and parts of the business, and the stock started climbing. “AI and robotics—that will bear immense fruit,” he said, adding “I see a path, I’m not saying it’s an easy path, but I see a path for Tesla being the most valuable company in the world—by far, not even close,” leapfrogging the likes of Apple, Microsoft and Nvidia. Tesla is currently the seventh-most valuable company in the S&P 500 with a market value of $1.25 trillion. Tesla’s unadjusted profits for October through December period were down dramatically, though the year-earlier period was a poor comparison because the results included a large one-time tax benefit. The company said it made $2.31 billion last quarter, down 71% from the $7.93 billion profit in the same period in 2023. Revenue rose 2% to $25.7 billion, less than Wall Street’s forecast of $27.1 billion, according to FactSet. Tesla offered a series of incentives during the quarter to drum up demand for its electric vehicles including low-interest loans and lower prices. Tesla’s gross profit margin fell to 16.3% for the quarter, down 1.3 percentage points from a year earlier. Earlier this month, Tesla said it sold 1.79 million vehicles in 2024, the first drop in more than a dozen years despite offers of 0% financing, free charging and low-priced leases. The fourth quarter showed signs of a rebound, though, with a record 495,570 vehicles sold. “The bulls got what they wanted, and the bears got data to support them as well,” said Wedbush analyst Dan Ives, a big fan of the stock. “But ultimately what will drive the stock is autonomous driving, and this is the bullish I’ve ever heard Musk.” For the full year, Tesla posted profits before one-time items of $8.42 billion, down 23% from the year earlier. Investors are expecting that Musk’s close relationship with Trump will translate into lighter regulation on the car company, fewer investigations and help in speeding the development of autonomous driving. But the Trump administration has also vowed to cut government incentives to customers to buy EVs and says it will loosen emission standards. The latter especially could hurt Tesla because it has a big business in selling “regulatory credits” to other automakers that fall short of the standards. The latest financial report showed that in the fourth quarter Tesla sold $692 million in these credits, a spigot of cash that could be turned off if Trump follows through on his vow. —Bernard Condon, AP Business Writer View the full article

American Airlines passenger jet collided with army helicopter over Potomac RiverView the full article

We may earn a commission from links on this page. Deal pricing and availability subject to change after time of publication. For those looking for affordable smart security without monthly fees, the TP-Link Tapo D225 Video Doorbell is now $79.99 (down from $99.99). It covers all the basics, plus a few features that even pricier models skip, earning itself an Editors’ Choice award from PCMag. At about 6 inches tall, the Tapo D225 isn’t the slimmest doorbell out there, but it’s built to handle the elements with an IP66 water-resistant rating. And should someone try to steal your doorbell, its built-in 98dB siren is loud enough to scare off intruders. Tapo TP-Link Smart Video Doorbell Camera with Chime, Battery or Wired, 2K QHD Color Night Vison, 180° Ultra-Wide Head-to-Toe View, Ring Call, Smart AI Detection, 2-Way Audio, Up to 512 GB SD, D225 $79.99 at Amazon /images/amazon-prime.svg $99.99 Save $20.00 Get Deal Get Deal $79.99 at Amazon /images/amazon-prime.svg $99.99 Save $20.00 Power options are flexible. You can either go battery-powered (with up to eight months per charge) or hardwire it with your existing wiring (8-24V) and record 24/7 footage. During the day, colors look sharp and well-saturated. At night, the black-and-white vision holds up well, though the color night vision isn’t as vibrant as daytime footage (but that’s typical for many cameras in this range), notes this PCMag review. Its 2K camera (20fps) with a 180-degree field of view gives you a full head-to-toe image of whoever’s at your door—its intelligent motion alerts accurately distinguish between people, vehicles, pets, and packages, helping to cut down on unnecessary pings. Plus, it comes with a plug-in chime, so you don’t have to rely on phone notifications alone. Unlike many video doorbells at this price, the Tapo D225 supports local storage with a microSD slot (up to 512GB, sold separately), letting you save footage without a cloud subscription. If you prefer cloud storage, subscribing to Tapo Care Premium ($3.49/month) gives you 30 days of video history for one camera. The doorbell connects via 2.4GHz wifi and works with Alexa and Google Assistant, though it doesn’t support Apple HomeKit. However, if you use IFTTT, it can integrate with other smart home devices for added automation. You can manage and control the D225 using the TP-Link Tapo mobile app, including streaming live video, recording manually, setting motion zones, using two-way audio, enabling motion tagging, and more. View the full article

SEO analysis can be time-consuming, but automating the process helps eliminate repetitive tasks and speeds up important website optimizations. This guide will show you how to build a custom tool using Google Sheets, Google Search Console (GSC), and the ChatGPT API to streamline SEO audits and gain AI-powered insights. With this tool, you’ll be able to: Automate GSC data retrieval for faster analysis. Use AI to generate actionable SEO recommendations. The plan? You’ll select a URL from a GSC-connected domain, enter your ChatGPT API key, inspect the page, and run an AI-driven analysis – all within Google Sheets. What SEO analysis are we automating? Once set up, this tool will allow you to quickly access key SEO data from GSC, including keyword rankings, referring URLs, last crawl date, and indexing status in robots.txt. ChatGPT enhances the process by analyzing and providing recommendations for: Title tags. Meta descriptions. Heading tags. Content. Keyword placement. Internal linking. Mobile optimization. Local SEO. Schema markup. While this script won’t cover everything, it delivers detailed page insights in seconds, saving you hours of manual work. You can then review the recommendations and decide which optimizations to implement. 8 steps to set up your own GSC custom tool + script Setting up your script may initially feel overwhelming, but follow each step carefully and copy the script to ensure everything works. You’ll need a few things to get started: ChatGPT API key. Google Sheets. Google Search Console (with linked properties). Google Cloud Console data project. Next, I’ll guide you through my eight-step process to get this “tool” up and running. Step 1: Create the Google Sheet for your tool If you have a Google account, this is as simple as following these steps: Open Google Drive. Go to the folder where you want to place your tool. Right-click on the background. Choose Google Sheets > Blank spreadsheet. You can rename the Sheet to anything you like, but I chose the following: GSC Custom Tool. Step 2: Populate your sheet Populate the sheet by following these steps carefully: Add the words “Select GSC property” to A1. Add the words “Select a URL” to A2. Move to A15 and add “Inspection Results.” Underneath this, in order from A15 to A25, add the following: URL: Coverage: Robots.txt: Indexing State: Last Crawled: Google Canonical: User Canonical: Mobile Usability: Rich Results Eligibility: Referring URLs: In D1, you’ll paste your ChatGPT API key. If you don’t have this key, please go to the link above and be sure to get one for this tool to work. Add “AI Analysis Result” to F1 and “Prompt Sent to ChatGPT” to G1. Now, we need to merge a few rows in both of these columns. You’ll merge F2 – F30 and G2 – G30 separately, by following these steps: Select the rows to merge. Go to Format > Merge cells > Merge vertically. Repeat this step for the F and G rows you need to merge. Step 3: Create a Google Cloud project Create a Google Cloud Console data project for the tool. Once set up, create a new project named “GSC Custom Tool.” You can do this by going to Select Project > New Project and filling in the information just like in the screenshot above. Click Create when you’re done naming the project. Now, let’s connect the Google Search Console API to your project. Go to the search bar and type “Google Search Console API,” select it, and then hit Enable on the next screen. We still have a lot to do and will revisit this project shortly. Step 4: Create an App Script Integrate Apps Script into your newly created Google Sheets file. To do so, open your file, then go to Extensions > Apps Script. Copy and paste the code I’ve created below. (You can do this by selecting the code inside the window and hitting CTRL + C. Go back into your Apps Script and hit CTRL + V to paste the code in.) Hit OK > Save project > Run. Google will prompt you to review all permissions and select the corresponding account with all your Google Search Console data linked. Dig deeper: 5 Python scripts for automating SEO tasks Get the newsletter search marketers rely on. Business email address Sign me up! Processing... See terms. Step 5: Add access credentials Return to your Google Cloud Console to make further adjustments. Click on Credentials on the left side of the screen: Click on + Create Credentials at the top of the screen and select OAuth client ID. Go to Configure Consent Screen and select External. Create the screen and then enter your: App name. Support email (linked to the GSC account). Developer contact information. Save and continue to the next screen, which says Add or Remove Scopes. Select Google Search Console API scopes and update. Then, Save and continue. Add the users you want to grant access to, then click Save and continue. Step 6: Change to a Google Cloud project for GSC data Click the hamburger icon and go to Cloud overview > Dashboard. You want to copy over your Project number, which is on the page. Navigate to the Project number, select it and copy it using CTRL + C. Head over to your Google Sheet file and click on the gear icon that says Project Settings. Paste your project number into the text box and click Set project. Step 7: Name your Google Apps Script Add a name for your script to keep things organized. To do this, go to Project History, click on the Untitled project toward the top of the screen, and enter “GSC Custom Tool.” Step 8: Edit the manifest file You’ll now return to your Project Settings and click Show “appsscript.json” in the editor. Inside the Editor, go to appsscript.json and replace everything in the file with the code below: { "timeZone": "America/New_York", "dependencies": {}, "exceptionLogging": "STACKDRIVER", "oauthScopes": [ "https://www.googleapis.com/auth/webmasters", "https://www.googleapis.com/auth/webmasters.readonly", "https://www.googleapis.com/auth/script.external_request", "https://www.googleapis.com/auth/spreadsheets", "https://www.googleapis.com/auth/spreadsheets.currentonly" ], "runtimeVersion": "V8" } Once you’ve pasted everything in, you’ll go to the Code.js file and paste this code: // Store the OAuth token and logs in script properties const scriptProperties = PropertiesService.getScriptProperties(); const OPENAI_URL = "https://api.openai.com/v1/chat/completions"; const SYSTEM_MESSAGE = { role: "system", content: "You are a helpful SEO expert." }; function log(message) { Logger.log(message); // Regular Apps Script logging const logs = scriptProperties.getProperty('customLogs') || ''; scriptProperties.setProperty('customLogs', logs + '\n' + message); // Append message to logs } function resetLogs() { scriptProperties.deleteProperty('customLogs'); // Clear logs for a new execution } function getLogs() { return scriptProperties.getProperty('customLogs') || 'No logs available.'; } function fetchOAuthToken() { let token = scriptProperties.getProperty('oauthToken'); if (!token) { token = ScriptApp.getOAuthToken(); scriptProperties.setProperty('oauthToken', token); log('OAuth token fetched and stored.'); } return token; } function onOpen() { const ui = SpreadsheetApp.getUi(); ui.createMenu('Search Console') .addItem('Authorize GSC', 'promptReauthorization') .addItem('Fetch GSC Properties', 'fetchGSCProperties') .addItem('Inspect URL', 'inspectUrl') // Add the Inspect URL button .addItem('AI Analyze', 'aiAnalyze') // Add the AI Analyze button .addToUi(); } function promptReauthorization() { const ui = SpreadsheetApp.getUi(); const response = ui.alert( 'Re-authorize Script', 'Re-authorizing will revoke current permissions and require you to authorize again. Do you want to continue?', ui.ButtonSet.YES_NO ); if (response === ui.Button.YES) { try { scriptProperties.deleteProperty('oauthToken'); // Clear old token const token = fetchOAuthToken(); // Fetch and store new token log("OAuth Token: " + token); ui.alert('Authorization successful. No further action is required.'); } catch (e) { ui.alert('Authorization failed: ' + e.toString()); } } else { ui.alert('Re-authorization canceled.'); } } function fetchGSCProperties() { resetLogs(); const sheet = SpreadsheetApp.getActiveSpreadsheet().getActiveSheet(); const oauthToken = fetchOAuthToken(); const sites = getSitesListFromGSC(oauthToken); if (!sites || sites.length === 0) { SpreadsheetApp.getUi().alert('No GSC properties found. Please ensure you have access to GSC properties.'); return; } const siteUrls = ['Select a property'].concat( sites.map(site => site.siteUrl).sort() ); sheet.getRange('A1').setValue('Select GSC property').setFontWeight('bold'); sheet.getRange('B1').setDataValidation( SpreadsheetApp.newDataValidation() .requireValueInList(siteUrls, true) .build() ); sheet.getRange('B1').setValue('Select a property').setFontWeight('bold'); sheet.setColumnWidth(1, 150); sheet.setColumnWidth(2, 350); } let isProcessing = false; // Global flag to prevent recursive triggering function onEdit(e) { if (isProcessing) return; // Prevent re-entry during execution isProcessing = true; // Set flag to true try { resetLogs(); const sheet = e.source.getActiveSheet(); const range = e.range; // Always clear A3:D30 on edits to B1 or B2 if (range.getA1Notation() === 'B1' || range.getA1Notation() === 'B2') { sheet.getRange('A3:D30').clearContent(); sheet.getRange('F1:G30').clearContent(); if (range.getA1Notation() === 'B1') { const selectedProperty = range.getValue(); // Clear A2 and set loading state sheet.getRange('A2').setValue('Loading results...').setFontWeight('bold'); sheet.getRange('B2').clearContent(); if (selectedProperty === 'Select a property') { sheet.getRange('A2').clearContent(); sheet.getRange('B2').clearContent(); return; } const oauthToken = fetchOAuthToken(); const urls = getUrlsForProperty(selectedProperty, oauthToken); if (!urls || urls.length === 0) { sheet.getRange('A2').setValue('No URLs found').setFontWeight('bold'); sheet.getRange('B2').clearContent(); log(`No URLs found for property ${selectedProperty}`); return; } sheet.getRange('A2').setValue('Select a URL').setFontWeight('bold'); sheet.getRange('B2').setDataValidation( SpreadsheetApp.newDataValidation() .requireValueInList(['Select a URL'].concat(urls), true) .build() ); sheet.getRange('B2').setValue('Select a URL').setFontWeight('bold'); } if (range.getA1Notation() === 'B2') { const selectedProperty = sheet.getRange('B1').getValue(); const selectedUrl = range.getValue(); if (selectedUrl === 'Select a URL') { return; } sheet.getRange('A3').setValue('Loading keywords...').setFontWeight('bold'); const oauthToken = fetchOAuthToken(); const keywords = getTopKeywordsForUrl(selectedProperty, selectedUrl, oauthToken); if (!keywords || keywords.length === 0) { sheet.getRange('A3').setValue('No keywords found').setFontWeight('bold'); log(`No keywords found for URL ${selectedUrl}`); return; } // Populate keywords and metrics sheet.getRange('A3:D12').clearContent(); // Clear any loading message keywords.forEach((keyword, index) => { if (index < 10) { sheet.getRange(`A${3 + index}`).setValue(keyword.query).setFontWeight('bold'); sheet.getRange(`B${3 + index}`).setValue(keyword.clicks); sheet.getRange(`C${3 + index}`).setValue(keyword.impressions); sheet.getRange(`D${3 + index}`).setValue(keyword.ctr); } }); } } } catch (error) { log(`Error in onEdit: ${error}`); } finally { isProcessing = false; // Reset the flag after execution } } function getApiRequestDetails(selectedProperty) { const payload = { startDate: getThreeMonthsAgo(), endDate: getToday(), dimensions: ["page"], rowLimit: 100, orderBy: [{ fieldName: "clicks", sortOrder: "DESCENDING" }] }; const apiUrl = `https://www.googleapis.com/webmasters/v3/sites/${encodeURIComponent(selectedProperty)}/searchAnalytics/query`; return { url: apiUrl, payload: payload }; } function getSitesListFromGSC(oauthToken) { try { const url = 'https://www.googleapis.com/webmasters/v3/sites'; const headers = { 'Authorization': 'Bearer ' + oauthToken, 'Content-Type': 'application/json' }; const options = { method: 'get', headers: headers, muteHttpExceptions: true }; const response = UrlFetchApp.fetch(url, options); log(`Response Code: ${response.getResponseCode()}`); log(`Response Content: ${response.getContentText()}`); if (response.getResponseCode() === 200) { const json = JSON.parse(response.getContentText()); return json.siteEntry || []; } else { throw new Error(`Error fetching data: ${response.getResponseCode()} - ${response.getContentText()}`); } } catch (e) { log(`Error: ${e.toString()}`); return []; } } function getUrlsForProperty(property, oauthToken) { try { const apiUrl = `https://www.googleapis.com/webmasters/v3/sites/${encodeURIComponent(property)}/searchAnalytics/query`; log(`API URL: ${apiUrl}`); log(`OAuth Token: ${oauthToken}`); const payload = { startDate: getThreeMonthsAgo(), endDate: getToday(), dimensions: ["page"], rowLimit: 100, orderBy: [{ fieldName: "clicks", sortOrder: "DESCENDING" }] }; log(`Payload: ${JSON.stringify(payload)}`); const headers = { Authorization: `Bearer ${oauthToken}`, "Content-Type": "application/json" }; const options = { method: "post", contentType: "application/json", headers: headers, payload: JSON.stringify(payload), muteHttpExceptions: true }; const response = UrlFetchApp.fetch(apiUrl, options); log(`Response Code: ${response.getResponseCode()}`); log(`Response: ${response.getContentText()}`); if (response.getResponseCode() === 200) { const json = JSON.parse(response.getContentText()); return json.rows ? json.rows.map(row => row.keys[0]) : []; } else { throw new Error(`Failed to fetch data: ${response.getResponseCode()} - ${response.getContentText()}`); } } catch (e) { log(`Error: ${e.toString()}`); return []; } } function getTopKeywordsForUrl(property, url, oauthToken) { try { const apiUrl = `https://www.googleapis.com/webmasters/v3/sites/${encodeURIComponent(property)}/searchAnalytics/query`; log(`API URL: ${apiUrl}`); log(`OAuth Token: ${oauthToken}`); const payload = { startDate: getThreeMonthsAgo(), endDate: getToday(), dimensions: ["query"], dimensionFilterGroups: [ { filters: [ { dimension: "page", operator: "equals", expression: url } ] } ], rowLimit: 10, orderBy: [{ fieldName: "clicks", sortOrder: "DESCENDING" }] }; log(`Payload: ${JSON.stringify(payload)}`); const headers = { Authorization: `Bearer ${oauthToken}`, "Content-Type": "application/json" }; const options = { method: "post", contentType: "application/json", headers: headers, payload: JSON.stringify(payload), muteHttpExceptions: true }; const response = UrlFetchApp.fetch(apiUrl, options); log(`Response Code: ${response.getResponseCode()}`); log(`Response: ${response.getContentText()}`); if (response.getResponseCode() === 200) { const json = JSON.parse(response.getContentText()); return json.rows ? json.rows.map(row => ({ query: row.keys[0], clicks: row.clicks, impressions: row.impressions, ctr: row.ctr })) : []; } else { throw new Error(`Failed to fetch data: ${response.getResponseCode()} - ${response.getContentText()}`); } } catch (e) { log(`Error: ${e.toString()}`); return []; } } function getToday() { const today = new Date(); return today.toISOString().split("T")[0]; } function getThreeMonthsAgo() { const date = new Date(); date.setMonth(date.getMonth() - 3); return date.toISOString().split("T")[0]; } function inspectUrl() { const sheet = SpreadsheetApp.getActiveSpreadsheet().getActiveSheet(); const url = sheet.getRange('B2').getValue(); const property = sheet.getRange('B1').getValue(); // Clear previous inspection results in A15:D30 sheet.getRange('A15:D30').clearContent(); sheet.getRange('A15').setValue('Inspecting...').setFontWeight('bold'); if (!url || url === 'Select a URL') { SpreadsheetApp.getUi().alert('Please select a valid URL in cell B2 before inspecting.'); sheet.getRange('A15').setValue('No URL selected').setFontWeight('bold'); return; } const oauthToken = fetchOAuthToken(); try { const result = callUrlInspectionApi(property, url, oauthToken); // Extract fields from the response const indexStatus = result.indexStatusResult || {}; const mobileUsability = result.mobileUsabilityResult || {}; const richResults = result.richResultsInfo || {}; const referringUrls = indexStatus.referringUrls?.join(', ') || 'None'; // Populate inspection results in the sheet sheet.getRange('A15').setValue(`Inspection Results`).setFontWeight('bold'); sheet.getRange('A16').setValue(`URL:`).setFontWeight('bold'); sheet.getRange('B16').setValue(url); sheet.getRange('A17').setValue(`Coverage:`).setFontWeight('bold'); sheet.getRange('B17').setValue(indexStatus.coverageState || 'Unknown'); sheet.getRange('A18').setValue(`Robots.txt:`).setFontWeight('bold'); sheet.getRange('B18').setValue(indexStatus.robotsTxtState || 'Unknown'); sheet.getRange('A19').setValue(`Indexing State:`).setFontWeight('bold'); sheet.getRange('B19').setValue(indexStatus.indexingState || 'Unknown'); sheet.getRange('A20').setValue(`Last Crawled:`).setFontWeight('bold'); sheet.getRange('B20').setValue(indexStatus.lastCrawlTime || 'Not Available'); sheet.getRange('A21').setValue(`Google Canonical:`).setFontWeight('bold'); sheet.getRange('B21').setValue(indexStatus.googleCanonical || 'Unknown'); sheet.getRange('A22').setValue(`User Canonical:`).setFontWeight('bold'); sheet.getRange('B22').setValue(indexStatus.userCanonical || 'Unknown'); sheet.getRange('A23').setValue(`Mobile Usability:`).setFontWeight('bold'); sheet.getRange('B23').setValue(mobileUsability.verdict || 'Unknown'); sheet.getRange('A24').setValue(`Rich Results Eligibility:`).setFontWeight('bold'); sheet.getRange('B24').setValue(richResults.verdict || 'Unknown'); sheet.getRange('A25').setValue(`Referring URLs:`).setFontWeight('bold'); sheet.getRange('B25').setValue(referringUrls); // Log and alert full response for debugging const fullResponse = JSON.stringify(result, null, 2); log(`Full Inspection Result: ${fullResponse}`); //SpreadsheetApp.getUi().alert(`Inspection Completed. Full Response:\n\n${fullResponse}`); } catch (error) { sheet.getRange('A15').setValue('Inspection Failed').setFontWeight('bold'); log(`Error inspecting URL: ${error.message}`); SpreadsheetApp.getUi().alert(`Error inspecting URL: ${error.message}\n\nLogs:\n${getLogs()}`); } } function callUrlInspectionApi(property, url, oauthToken) { const apiUrl = 'https://searchconsole.googleapis.com/v1/urlInspection/index:inspect'; const payload = { siteUrl: property, inspectionUrl: url, languageCode: 'en-US' }; const headers = { Authorization: `Bearer ${oauthToken}`, 'Content-Type': 'application/json' }; const options = { method: 'post', contentType: 'application/json', headers: headers, payload: JSON.stringify(payload), muteHttpExceptions: true }; log(`API URL: ${apiUrl}`); log(`Payload: ${JSON.stringify(payload)}`); try { const response = UrlFetchApp.fetch(apiUrl, options); const responseCode = response.getResponseCode(); const responseText = response.getContentText(); log(`Response Code: ${responseCode}`); log(`Response Content: ${responseText}`); if (responseCode === 200) { const jsonResponse = JSON.parse(responseText); if (jsonResponse && jsonResponse.inspectionResult) { return jsonResponse.inspectionResult; } else { log(`Unexpected API Response Structure: ${responseText}`); throw new Error('Unexpected API response format. "inspectionResult" field is missing.'); } } else { log(`Failed API Call: ${responseText}`); throw new Error(`Failed to inspect URL. Response Code: ${responseCode}. Response: ${responseText}`); } } catch (error) { log(`Error during API call: ${error}`); throw new Error(`Error inspecting URL: ${error.message}`); } } function callChatGPT(prompt, temperature = 0.9, maxTokens = 800, model = "gpt-3.5-turbo") { const sheet = SpreadsheetApp.getActiveSpreadsheet().getActiveSheet(); const secretKey = sheet.getRange('D1').getValue().trim(); // Retrieve the OpenAI API key from D1 if (!secretKey) { throw new Error("API Key is missing in cell D1. Please provide a valid OpenAI API key."); } const payload = { model: model, messages: [ SYSTEM_MESSAGE, { role: "user", content: prompt } ], temperature: temperature, max_tokens: maxTokens }; const options = { method: "POST", headers: { "Content-Type": "application/json", "Authorization": "Bearer " + secretKey }, payload: JSON.stringify(payload) }; try { const response = UrlFetchApp.fetch(OPENAI_URL, options); const responseData = JSON.parse(response.getContentText()); if (responseData.choices && responseData.choices[0] && responseData.choices[0].message) { return responseData.choices[0].message.content.trim(); } else { log("Unexpected response format from OpenAI: " + JSON.stringify(responseData)); return "Sorry, I couldn't process the request."; } } catch (error) { log("Error calling OpenAI API: " + error); return "Sorry, there was an error processing your request."; } } function aiAnalyze() { const sheet = SpreadsheetApp.getActiveSpreadsheet().getActiveSheet(); const url = sheet.getRange('B2').getValue(); const keywords = sheet.getRange('A3:A12').getValues().flat().filter(Boolean); // Get non-empty keywords const inspectionData = sheet.getRange('A16:B20').getValues(); // Validate input fields if (!url || keywords.length === 0 || inspectionData.some(row => row.length < 2 || !row[0].trim() || !row[1].trim())) { SpreadsheetApp.getUi().alert("Ensure the following are filled before running AI Analyze:\n- URL in B2\n- Keywords in A3:A12\n- Inspection data in A16:B20"); return; } // Prepare the prompt for ChatGPT const prompt = ` Analyze this URL: ${url} Also the view-source version from: ${url} against these keywords: ${keywords.join(", ")} Considering the URL inspection data from Google Search Console: ${inspectionData.map(row => `${row[0]}: ${row[1]}`).join("\n")} Suggest a short list of specific recommendations on how I can improve the page's SEO. Make sure the recommendations include details such as change this to that, or add something, etc... Be concrete with SEO recommendations. `; // Display the prompt in G1 sheet.getRange('G1').setValue("Prompt Sent to ChatGPT").setFontWeight("bold"); sheet.getRange('G2:G30').clearContent(); // Clear previous content in column G sheet.getRange('G2:G30').merge(); // Merge cells G2:G30 sheet.getRange('G2').setValue(prompt).setVerticalAlignment("top"); // Add the prompt and align to top sheet.setColumnWidth(7, 400); // Set column G width to 400px // Call ChatGPT API const analysisResult = callChatGPT(prompt); // Display the result in the spreadsheet (Column F) sheet.getRange('F1').setValue("AI Analysis Result").setFontWeight("bold"); sheet.getRange('F2:F30').clearContent(); // Clear previous content sheet.getRange('F2:F30').merge(); // Merge the cells sheet.getRange('F2').setValue(analysisResult).setVerticalAlignment("top"); // Add the AI result and align to top sheet.setColumnWidth(6, 400); // Set column F width to 400px // Log the response log("AI Analysis Completed: " + analysisResult); } Once done, go back to your sheets, refresh and use the new Search Console > Fetch GSC Properties. Follow the prompts until it asks you to select the account you’re using and to ultimately select the app you plan on using. If everything goes well, you can move on to the exciting part of putting it together and running your first SEO analysis using your new script. Putting our Sheets, GSC and ChatGPT tool together You’ve done a lot until now, but it’s time to see the tool in action. Here’s how it works: Go to Search Console > Authorize GSC. Be sure that you’re using the account to which the domain’s GSC is connected; otherwise, it will not work. Go to Search Console > Fetch GSC properties. You’ll now notice that the Select GSC property at B1 on the Sheet is populated. Select the domain you want to analyze and then select the URL from B1 on the Sheet. Go to Search Console > Inspect URL. The Inspection Results on the Sheet will populate and offer you a wealth of information about the page, such as the coverage, last crawl date, and more. Finally, we’ll go back one last time and do the following: Go to Search Console > AI Analyze. All of the information in the “AI Analysis Result” will now populate, offering you insights into the page’s key elements and telling you the exact steps that you can take to improve the page. I don’t recommend following the directions blindly, but they do offer actionable steps that you can follow to strengthen the page. If you want to change the ChatGPT prompt to add your own custom data, go to cell G2, right underneath the heading that says “Prompt Sent to ChatGPT.” Bravo! You have a working script that can speed up your SEO analysis and make your day more actionable. Combining Sheets, GSC and ChatGPT has helped me become more efficient and allows me to spend more time optimizing and less analyzing thousands of pages. Experiment with the script and find new ways to make it your own. Dig deeper: 15 AI tools you should use for SEO View the full article

Lender’s statement highlights issues with predictability that help explain its lingering valuation discountView the full article

Eurosceptic junior coalition partner quits after PM’s push to implement energy directives from BrusselsView the full article

A jet with 60 passengers and four crew members collided with an Army helicopter Wednesday while approaching the Ronald Reagan National Airport near Washington. The aircraft plummeted into the Potomac River, and multiple people were killed. The crash occurred in some of the most tightly controlled and monitored airspace in the world, just over 3 miles (5 kilometers) south of the White House and the U.S. Capitol. Here are some things to know about the collision: The crash The midair crash happened around 9 p.m. when a regional jet at the end of a flight from Wichita, Kansas, collided with a military helicopter on a training exercise, according to the Federal Aviation Administration. A few minutes before the jet was to land, air traffic controllers asked American Airlines Flight 5342 if it could land on a shorter runway, and the pilots agreed. Controllers cleared the jet to land and flight tracking sites showed the plane adjust its approach to the new runway. Less than 30 seconds before the crash, an air traffic controller asked a helicopter if it had the arriving plane in sight. The controller made another radio call to the helicopter moments later: “PAT 25 pass behind the CRJ.” There was no reply. Seconds after that, the two aircraft collided. The plane’s radio transponder stopped transmitting about 2,400 feet short of the runway, roughly over the middle of the Potomac. Emergency response Authorities were conducting a massive search-and-rescue operation. Inflatable boats were launched into the river and first responders set up light towers from the shore to illuminate the area. Helicopters from law enforcement agencies across the region also flew over the scene in a methodical search for bodies and survivors. Passengers and fatalities There was no official death toll announced at an early Thursday news conference, but a person familiar with the matter told The Associated Press there were multiple fatalities. The person was not authorized to publicly discuss details of the investigation and spoke on condition of anonymity. Sen. Roger Marshall of Kansas hinted that the number killed will be high. “When one person dies it’s a tragedy, but when many, many, many people die it’s an unbearable sorrow,” he said. Russian figure skaters Evgenia Shishkova and Vadim Naumov were aboard the plane, along with other Russian nationals, according to the Kremlin. Coaches, skaters and others had been in Wichita for the 2025 U.S. Figure Skating Championships, which concluded Sunday, and a development camp. Shishkova and Naumov were married and won a 1994 world championship in pairs figure skating. Airport Located along the Potomac River, just southwest of Washington, Reagan National is a popular choice because it’s much closer to the city than the larger Dulles International Airport. All takeoffs and landings from Reagan Airport were halted. It will reopen at 11 a.m. Thursday, the Federal Aviation Administration announced. Investigation Investigators will try to piece together the aircraft’s final moments before their collision, including contact with air traffic controllers as well as a loss of altitude by the passenger jet. Aircraft involved The helicopter was a UH-60 Blackhawk based at Fort Belvoir in Virginia, according to the U.S. Army. A crew of three soldiers were on board the helicopter, an Army official said. The other aircraft was a Canadian-made Bombardier CRJ-701 twin-engine jet and was manufactured in 2004. It can be configured to carry up to 70 passengers. History of fatal aircraft crashes Fatal crashes of commercial aircraft in the U.S. have become a rarity. The last was in 2009 near Buffalo, New York. All 45 passengers and the four crew members were killed when the Bombardier DHC-8 propeller plane crashed into a house. One person on the ground also was killed. The incident Wednesday recalled the crash of an Air Florida flight that plummeted into the Potomac on January 13, 1982, killing 78 people. That crash was attributed to bad weather. —Hallie Golden, Associated Press View the full article

It should be as easy to cancel a service as it is to subscribe to it, and at long last, it's about to be. For anyone who's ever found themselves trapped in an endless maze of customer service calls trying to cancel a subscription—especially when the company doesn't want you to—relief is finally on the way. The Federal Trade Commission (FTC) has introduced a new rule that will require companies to make canceling subscriptions as simple as signing up for them. Here's what you need to know. The "Click to Cancel" ruleUnder the new FTC regulation, if you can sign up for a service online with a single click, companies must provide an equally straightforward cancellation process. No more lengthy phone calls, buried cancellation links, or complicated multi-step procedures. This consumer-friendly rule aims to eliminate what's known as "dark patterns," aka deceptive design practices that make it unnecessarily difficult to cancel subscriptions. What this means for youWhen the rule fully takes effect later this year on March 31, subscribers will have the right to: Cancel their subscriptions through the same method they used to sign up Access a simple cancellation mechanism that's easy to find and use Avoid mandatory conversations with retention specialists Receive clear confirmation when their subscription has been canceled While waiting for the new rule to be enforced, let's take a look at some strategies for managing and canceling unwanted subscriptions. Manage your subscriptions nowStart by reviewing your credit card and bank statements to identify all active subscriptions. You may be surprised to discover you're paying for services you rarely or never use. Create a spreadsheet or use a subscription tracking app to maintain an overview of your recurring payments. Here's our round-up of the best subscription managers for canceling services you aren’t actually using anymore. For immediate action, try these methods: Check your account settings on the service's website for cancellation options Search for "[Company Name] + cancel subscription" to find direct links Use the company's mobile app, which sometimes offers easier cancellation processes Email customer service with a clear, direct cancellation request Document all cancellation attempts, including screenshots and email correspondence Additionally, your bank or credit card company can be a powerful ally. Use your card issuer's subscription management tools, or contact your bank to stop automatic payments. Going forward, consider using virtual credit card numbers for new subscriptions, which allow you to control payment permissions. The bottom lineThe FTC's new rule is a major relief. While companies adjust to comply with these regulations, staying vigilant about your subscriptions and knowing your rights as a consumer remains essential. The days of frustrating cancellation experiences may be numbered, but until then, being proactive about managing your subscriptions is your best defense against unwanted charges. Protect yourself going forward by reading cancellation terms while signing up for new subscriptions, setting calendar reminders before free trials end, and keeping records of all cancellation confirmations. Remember that the most effective approach to subscription management is prevention: Before signing up for any new service, make sure you understand not just how to start it, but how to end it as well. View the full article

The employees of bankrupt retailer Big Lots have had to live with a lot of uncertainty ever since the company announced in mid-December that it was going out of business and closing all its stores. Just over a week later, Big Lots announced that it had struck a deal with Gordon Brothers Retail Partners to transfer some Big Lots assets to Variety Wholesalers and other retailers. According to the announcement, that meant some Big Lots locations, between 200 and 400 stores, would stay open and operating, potentially saving thousands of jobs. Unfortunately, there’s yet no word on which Big Lots locations will continue to operate, leaving many Big Lots workers uncertain about their future employment. In mid-January, Gordon Brothers published a list of Big Lots leases that it was putting up for sale, suggesting that the stores on that list wouldn’t be among those saved. Now, Gordon Brothers has updated that list to include more stores, giving a little more insight into which locations are closed or going to close for good. Phase 2 of Big Lots lease sales A few weeks ago, Gordon Brothers published a list titled “New Market Locations Phase 1.” That list included hundreds of Big Lots locations with leases for sale. When a store’s lease is sold, the owner is looking for a buyer to move into the store’s location, freeing it from its rental obligations. The list included locations in 47 states, with Florida, New York, and Texas among the states with the most leases for sale. Now Gordon Brothers has released an updated list, titled “New Market Locations Phase 2.” The Phase 2 list includes many of the stores from the Phase 1 list but adds nearly 150 new locations, suggesting that these locations, too, will not be among the locations saved via the deal with Variety Wholesalers and other retailers. Among the states with the most additional stores marked for sale of their leases include Kentucky, Ohio, Pennsylvania, and Tennessee. When will the saved Big Lots stores be revealed? While the Phase 1 and Phase 2 lists give us a good indication that the stores on them will not be among those that are saved, many Big Lots employees and customers are anxiously awaiting information on which stores will pull through. Unfortunately, we may not have a definitive list for some time yet. As Fast Company previously reported, in a January bankruptcy court filing, Big Lots revealed that all parties were “working expeditiously to determine which [locations] can drive additional value to the estates or comprise the group of continuing Big Lots stores. However, the parties understandably require additional time to complete this analysis.” Big Lots asked the court to give it until April 7 to develop a list of stores that will continue to operate. View the full article

Hackers use clickjacking to fool people into downloading malware or revealing confidential information. There’s usually a hidden frame over an innocuous web page. The malicious invisible frame gets activated when users click on the web page. Sensitive data can be stolen and accessed, resulting in reputational and financial harm for small businesses. Additionally, there are penalties associated with data protection laws such as The General Data Protection Regulation (GDPR). Implementing a content security policy frame offers some effective safeguards. What is Clickjacking? One common clickjacking technique includes the use of a decoy button or link. The user thinks they are clicking on a visible element, but they are actually interacting with a concealed malicious iframe. This could lead to the sharing of sensitive information or the activation of a hidden webcam without their knowledge. Common Types of Clickjacking Attacks Here are some clickjacking attack tactics. In the classic version of clickjacking attacks, a hacker places a transparent iframe over a web page. Some iframes that get used are barely noticeable because hackers can set the opacity to zero on the target website. Some clickjacking attacks can manipulate a cursor. Some attackers present a video or survey featuring a concealed malicious video player disguised beneath an innocent-looking user interface. A notable instance of this is observed in situations where Google publishers use clickjacking. How Clickjacking Can Affect Your Business This can lead to hackers getting access to sensitive business data. Stolen information can be used for identity theft or sold on the dark web. Understanding more about cybersecurity terms can be beneficial in recognizing and preventing such threats. Severe Breaches Other impacts on businesses include clickjacking, which can serve as an entry point for more serious breaches. Hackers can leverage clickjacking vulnerabilities to infiltrate business systems and redirect users to harmful pages. ErodeTrust Clickjacking can undermine trust in a small business, potentially leading to decreased revenue, increased customer churn, and damage to its reputation. Recognizing Clickjacking Here are a few things you should be looking for to recognize an attack. If clicking on a landing page redirects you to a different site, triggers downloads, or opens new tabs, you could be the victim of an attack. Frequent pop-ups on a website could be another clear indicator. It’s another red flag if your cursor is acting strangely, like it’s misaligned. Poor website performance is another element you should be looking at. Unresponsiveness and slower load times can be the result. Clickjacking Prevention Strategies Here are a few proven methods to prevent this problem. Don’t forget the security policy frame enhances security. The CSP is a security standard. Website owners who use it can tell which content is legitimate. It’s a great way to prevent an attack. Software updates are essential. That’s particularly true for plugins and web browsers. Remember to include patches for any security vulnerabilities that could be exploited. Remember to enable any built-in browser security features to protect against this issue. Utilizing the X-Frame-Options Header Frame-Ancestors Directive This controls which websites can embed content. Frame ancestors can list different domains that are allowed. It allows the resources that a browser can load for any given page. X-Frame-Options Header This tool can prevent click-jacking attacks by ensuring a page is not embedded into other websites. Developers can set it in their service configuration and or web application framework. Updating and Patching Web Applications Closing security gaps so you don’t visit malicious web pages through click-jacking is essential. Regularly updating modern web applications and browsers to ensure security policy features are current is necessary. Take advantage of software updates that include patches and update these regularly. Conducting a Clickjacking Test Performing a test to access a website’s vulnerability against attacks from invisible iframes means taking advantage of the following guide: You’ll need to understand the invisible iframe, which is one of the standard methods used. You can choose from several different test tools like OWASP. Next, create a test page that includes an embedded iframe. You can utilize automated scanners such as OWASP ZAP to assist you. Documenting all of your testing processes, findings, and vulnerabilities is essential. Consider tweaking your x frame options. Remember to schedule regular tests. New vulnerabilities are constantly emerging with time. AspectDescriptionPrevention StrategiesTools/Methods DefinitionClickjacking is a deceptive technique where a user is tricked into clicking on something different from what the user perceives.Be aware of the nature of clickjacking and educate employees.Security Awareness Training Common TargetsOften targets buttons, links on websites, and social media platforms.Regularly update and patch website and applications.Software Updates, Patches TechniqueInvolves layering a transparent iframe over a legitimate button or link.Implement a Content Security Policy (CSP) to control what content can be loaded on a page.Content Security Policy (CSP) Impact on BusinessCan lead to data theft, unauthorized actions, and security breaches.Conduct regular security audits and assessments.Security Audits, Risk Assessments Signs of ClickjackingUnexpected redirects, strange cursor behavior, unresponsive or slow website performance.Monitor web traffic and user activity for anomalies.Traffic Monitoring Tools Legal ConsequencesPossible non-compliance with data protection laws like GDPR due to data breaches.Ensure compliance with relevant data protection laws.Compliance Management Software Clickjacking VarietiesIncludes cursorjacking, likejacking (on social media), and filejacking (file download manipulation).Deploy anti-clickjacking measures like X-Frame-Options header.X-Frame-Options Header, Anti-Clickjacking Tools User Interface DefenseSecure the UI against unauthorized iframe overlays.Use frame busting scripts and ensure secure UI design.Frame Busting Scripts, Secure UI Design Response to IncidentsQuick identification and isolation of affected systems.Have an incident response plan in place.Incident Response Plan Long-term MitigationRegular updates to security policies and practices.Build a culture of cybersecurity awareness within the organization.Ongoing Employee Training, Policy Updates Best Practices in Web Page Design to Prevent Clickjacking Designing a landing page involves using X-frame options. There are three values you can set for this header. The value ‘Deny’ prevents your website’s pages from being displayed in an iframe, which is an effective way to safeguard against a clickjacking attack. The Content Security Policy (CSP) enables you to create a whitelist of sources from which you can download content, such as images, style sheets, and scripts. Responding to a Clickjacking Incident Here are the steps to take if your business is attacked. An immediate response is essential where you identify and isolate what systems are affected. You need to disable and remove any malicious code and identify involved parties. Reset session tokens and change passwords. Patch up any vulnerabilities and implement updates to your web platform and software. Over the long term, you need to update and implement a Content Security Policy and other headers like X-frame options. Building a Culture of Cybersecurity Awareness https://youtube.com/watch?v=_tz0O5-cndE%3Fsi%3DRO8tsQSMplZMDLdh Interactive training sessions are an excellent way to educate employees to prevent a clickjacking attack. Incorporate these sessions and others about cyber security threats into onboarding. FAQs: Clickjacking Here are some answers to frequently asked questions. What is a likejacking attack? This is a form of clickjacking where people are tricked into clicking the ‘Like’ button on Facebook or other social media platforms. Is clickjacking serious? This is serious because it can trick people into turning over confidential data or allowing access to their devices. Can clickjacking affect all types of websites? In technical terms, this type of attack can impact any website. Nevertheless, websites that use content security policy headers, x-frame options headers, and frame-busting scripts are more resilient to such threats. How do you avoid visiting a malicious page? Verify the URL before you click on it. Look for common tricks like misspellings or unusual domain extensions like .net instead of .com. Type the website address you want to visit in the address bar directly. How do security policy frame ancestors help in clickjacking defense? Content Security Policy has a frame-ancestors directive that controls the websites that can frame the content. It prevents hackers from using an iframe to mislead users. Image: Envato Elements, Depositphotos This article, "What is Clickjacking? How to Protect Your Business" was first published on Small Business Trends View the full article