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Branded is a weekly column devoted to the intersection of marketing, business, design, and culture. In the run-up to the Super Bowl, the National Football League sought to send a statement about its engagement with issues around race and diversity. In fact, it ended up sending two statements—and together, they come off as conflicting messages. On the one hand, commissioner Roger Goodell reaffirmed the league’s diversity, equity, and inclusion efforts aimed at goals such as increasing the number of non-white coaches, despite the recent wave of DEI pullbacks announced by businesses from Target to McDonald’s to Meta, not to mention the Trump administration’s noisy demonization of such policies. “I believe that our diversity efforts have led to making the NFL better,” Goodell said at his Super Bowl news conference this week. “It’s attracted better talent. We think we’re better if we get different perspectives, people with different backgrounds, whether they’re women or men or people of color. We make ourselves stronger and we make ourselves better when we have that.” And on the other hand, just one day later, The Athletic reported that the NFL would remove the “End Racism” messaging that has been stenciled over the back of the end zones in Super Bowl games since 2021. (This year, the end zone messages will be “It Takes All of Us” and “Choose Love.”) Even critics who acknowledge that an end zone stencil is little more than a gesture nevertheless complained that removing it was a capitulation designed to avoid the wrath of Trump, who is scheduled to attend the game. [Photo: Ryan Kang/Getty Images] The tension between these two messages isn’t a triviality for the NFL, a true mass brand that presides over one of the few remaining tentpole events in the U.S., regularly attracting an audience of 100 million or more. As both a brand and a business, the league has been grappling with issues of race and diversity long before the current DEI debate. Some of the diversity efforts Goodell was talking about came about precisely because of a very notable dearth of Black coaches and general managers. Among other policies, the so-called Rooney Rule, implemented in 2003, requires teams to interview minority and female candidates for coaching and other positions. (It is named after Dan Rooney, the Pittsburgh Steelers owner who was head of the league’s diversity committee at the time.) Opinions on the effectiveness of this and other NFL diversity efforts are mixed. The league says 53% of league and team staffs are women and minorities, and half of last year’s eight head-coach openings were filled by non-white candidates. But of seven more recent head-coach openings, only one is expected to be filled by a Black coach. And some minority-candidate interviews are viewed as basically performative gestures by teams who have already made a decision. A little more than a quarter of head coaches are minority males, compared to about 70% of players. While that progress may be limited, the hiring rules at least acknowledged the legitimacy of the underlying issue. Similarly, when the league first used the “End Racism” stencil not long after the slaying of George Floyd, it may have been just a gesture, but it was one that acknowledged racism as an ongoing issue. A few years earlier, then-49ers quarterback Colin Kaepernick began to kneel during the national anthem—to protest exactly the kind of brutality that later took Floyd’s life—turning the NFL into a culture-war forum. (Trump famously said protesting players were SOBs who should be tossed off the field.) At a minimum, the league sought to project an image that embraced diversity. On-field protests have faded, but the rhetorical attacks on public diversity efforts and messaging has only gotten louder. America First Legal, an organization founded by Trump adviser Stephen Miller, has pointed to the Rooney Rule as an example of anti-meritocratic “discrimination in the employment process.” If we can take Goodell at his word, the NFL is unmoved by this argument. “We’re not in this because it’s a trend to get in or a trend to get out of it,” he said at the news conference this week, referring to the league’s DEI work. “Our efforts are fundamental in trying to attract the best possible talent into the National Football League, both on and off the field.” Meanwhile, a league spokesman told The Athletic that the shift in the end zone messages is simply a response to “recent tragedies” including the California fires, New Orleans terror attack, and fatal Washington, D.C., air collision. But it’s hard not to see it as at least partly a response to the political climate (and, uh, notably, conservatives have baselessly implicated DEI policies in both the fires and the air collision). The upshot is a muddled message that seems less like a committed game plan, and more like a punt. View the full article
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From aerial photography to agricultural monitoring, drones offer myriad opportunities for entrepreneurs. Embracing these drone business ideas can lead to innovative services and products in the burgeoning drone market. Drones, also known as Unmanned Aerial Vehicles (UAVs), come in various shapes and sizes to cater to different needs. The diversity of drones includes: Quadcopters: Four-rotor drones are popular for their stability and ease of use. Fixed-Wing Drones: Resemble traditional airplanes and are ideal for long-range flights. Hexacopters and Octocopters: Equipped with six or eight rotors, they offer increased payload capacity. Mini and Nano Drones: Small, lightweight drones used for recreational and specific industrial purposes. Hybrid Drones: Combine features of both fixed-wing and multi-rotor drones for versatility. Unmanned Aerial Vehicles in Business The use of drones in business has evolved significantly over the years. Initially employed primarily for military and surveillance purposes, drones have found widespread applications in various industries. Key stages in their evolution include: Early Days: Limited to military and government use for reconnaissance and surveillance. Commercialization: Adoption in industries like agriculture, construction, and real estate for aerial imaging and data collection. Advanced Applications: Integration into sectors like cinematography, energy, mining, and environmental monitoring. Emerging Technologies: Drone delivery, autonomous operations, and artificial intelligence for data analysis. Key Advancements in Drone Technology Recent advancements in drone technology have enhanced their capabilities in several ways: Longer Flight Times: Improved battery technology and energy-efficient designs have extended flight durations. Better Cameras: High-resolution cameras, thermal imaging, and multispectral sensors provide more detailed data. Enhanced Connectivity: Improved communication systems enable real-time data transmission. Autonomous Features: GPS, obstacle avoidance, and AI-based navigation make drones safer and more reliable. Benefits of Starting a Drone Business The startup costs can be relatively low but can vary widely depending on factors like the type of drone, intended use, and industry. Here are some cost considerations: Drone Purchase: Entry-level drones can cost as little as a few hundred dollars, while specialized industrial drones can range from several thousand to tens of thousands of dollars. Accessories: Additional batteries, spare parts, and accessories are often necessary and can add to the initial cost. Training and Certification: Pilots may need training and certification, which can incur additional costs. Software and Data Processing: Depending on the application, software and data processing tools may be required. Insurance and Regulatory Compliance: It’s important to consider the costs related to insurance and adherence to aviation regulations. BenefitDescriptionApplication in BusinessMarket Potential Growing DemandIncreasing use of drones in various industries.Aerial photography, inspections, agriculture, real estate.Expanding market with diverse clientele. Technological AdvancementRapid development in drone technology.High-quality imaging, improved battery life, advanced navigation systems.Staying ahead with cutting-edge technology. Low Overhead CostsCompared to traditional methods.Minimal staff and equipment needed for operations.More cost-effective than manned aircraft. High Profit MarginsLucrative returns on services provided.Premium charges for specialized services like 3D mapping or thermal imaging.High-value services can yield significant profits. Wide Range of ServicesDiverse applications across sectors.Surveying, surveillance, event coverage, and more.Flexibility to offer various services to different industries. Enhanced SafetySafer alternative for risky tasks.Inspections of tall structures, search and rescue operations.Reduces the risk of human injury. Precision and AccuracyHigh-quality data collection.Accurate measurements and detailed imagery for analysis.Valuable data for decision-making in industries like agriculture and construction. Environmental MonitoringAid in environmental conservation.Wildlife tracking, habitat monitoring, pollution assessment.Contributes to environmental protection and sustainability. Creative OpportunitiesUnique perspective for creative projects.Aerial photography and videography for film, advertising, and weddings.Opens avenues in creative fields and entertainment. Regulatory EvolutionIncreasing clarity in drone laws.Improved guidelines for commercial drone use.Easier compliance and business operation within legal frameworks. Profitable Drone Business Ideas Here are great drone business ideas for making money with drones. We’ve broken the ideas into sections. Aerial Photography and Videography Services In all these applications, drones offer the advantage of capturing perspectives that were previously difficult or impossible to achieve, enhancing the quality and impact of photography and videography. As a drone photography business idea, it’s a winner. However, it’s important to note that using drones for commercial purposes often requires compliance with aviation regulations, pilot certification, and obtaining necessary permits to ensure safety and legality. 1. Real Estate Photography with Aerial Drones: Aerial Property Showcase: Drones provide stunning aerial views of real estate properties, showcasing their features, size, and surroundings. Virtual Tours: Aerial drones can capture 360-degree panoramas and create virtual tours, giving potential buyers an immersive experience. Site Analysis: Aerial imagery helps assess property conditions, land topography, and proximity to amenities. 2. Wedding and Event Aerial Videography Aerial Cinematography: Drones capture unique, cinematic shots of weddings and events from breathtaking aerial perspectives. Dynamic Footage: Aerial drone footage videography adds drama and grandeur to wedding videos, creating memorable moments. Venue Showcases: Drones can showcase event venues and decorations from above, helping event planners and clients. 3. Commercial Film Production Cinematic Shots: Drones offer versatile filming capabilities, including tracking shots, aerial panoramas, and dynamic action sequences. Cost Savings: Traditional helicopter or crane shots are expensive and complex, while drones provide cost-effective alternatives. Location Scouting: Drones assist in scouting film locations and assessing terrain suitability. 4. Aerial Surveys for Construction Sites Site Progress Monitoring: Drones capture regular aerial imagery to monitor construction progress and identify issues. Safety Inspections: Drones can inspect hard-to-reach or dangerous areas, enhancing site safety. Volume Measurements: Aerial surveys calculate earthwork volumes for accurate project planning and cost estimation. 5. Landscape and Wildlife Photography Breathtaking Landscapes: Drones capture expansive vistas and unique angles of natural landscapes, adding depth to photography. Wildlife Monitoring: Aerial drones provide non-intrusive means to observe and document wildlife behavior. Conservation Efforts: Drones are used in wildlife conservation to monitor animal populations and protect endangered species. Agricultural and Environmental Monitoring In these applications, drones play a pivotal role in data collection, analysis, and decision-making, helping agricultural and environmental businesses operate more efficiently and sustainably while reducing costs and environmental impact. However, these operations often involve adherence to regulatory requirements, especially when flying in environmentally sensitive areas or for conservation purposes. 1. Precision Agricultural Services: Crop Monitoring: Drones equipped with various sensors (such as multispectral or thermal cameras) can capture high-resolution images of crops. This data is used to assess crop health, detect diseases, and optimize irrigation and fertilization. Field Mapping: Drones can create detailed 3D maps of fields, helping farmers plan planting, manage soil health, and make informed decisions about crop rotation. Yield Prediction: Data collected by drones can be used to estimate crop yields, aiding in production forecasting and marketing strategies. Pest Control: Drones can deliver targeted treatments to specific sections of a field, minimizing the necessity for extensive pesticide application. 2. Environmental Conservation Surveillance Illegal Logging and Poaching Detection: Drones are employed to monitor remote areas and identify illegal logging activities and poaching incidents in real time. Wildlife Habitat Assessment: Aerial imagery helps assess the health of wildlife habitats and the impact of human activities. Water Quality Monitoring: Drones equipped with sensors can monitor water bodies, detecting pollution and changes in water quality. Erosion Control: Aerial surveys help identify erosion-prone areas, enabling better conservation and erosion control measures. 3. Forestry Management and Monitoring Forest Health Assessment: Drones equipped with specialized cameras can detect signs of tree diseases, pests, or stress in forests. Tree Inventory: Aerial mapping and LiDAR technology are used to create accurate tree inventories for sustainable forest management. Fire Detection: Drones equipped with thermal cameras are employed to detect and monitor wildfires, allowing for faster response and containment efforts. Harvest Planning: Drones assist in planning timber harvesting operations by providing detailed forest canopy data. 4. Wildlife Tracking and Protection Animal Tracking: Drones are used for tracking and observing wildlife, especially in remote or difficult-to-reach locations. Anti-Poaching: Drones equipped with thermal imaging and cameras are used for anti-poaching patrols and surveillance in protected areas. Nesting Site Monitoring: Aerial surveys help monitor nesting sites of endangered bird species and assess their breeding success. 5. Land Surveying and Mapping Services Topographic Surveys: Drones are used for creating accurate topographic maps and digital elevation models for land development and construction projects. Boundary Surveys: Aerial imagery assists in identifying property boundaries and resolving land disputes. Infrastructure Planning: Drones provide data for infrastructure planning, including road and utility corridor surveys. Security Drones and Surveillance Services In the realm of security, drones are valued for their ability to provide real-time situational awareness, rapid response capabilities, and the collection of visual and sensor data from vantage points that may be otherwise inaccessible. However, security-related drone operations often involve strict compliance with privacy laws and aviation regulations, and data security is a critical concern in protecting sensitive information gathered during surveillance missions. Commercial Property Surveillance Perimeter Monitoring: Drones can patrol and monitor the perimeters of commercial properties, detecting intrusions or security breaches. Asset Protection: Aerial views enable security teams to protect valuable assets and equipment, especially in large industrial facilities. Remote Monitoring: Drones provide real-time surveillance of areas that are challenging to access, ensuring swift response to security incidents. Event Security and Crowd Monitoring Crowd Size Estimation: Drones offer a bird’s-eye view to assess crowd sizes and movements at large events or gatherings. Emergency Response: Drones equipped with thermal cameras and loudspeakers can assist in emergency response by quickly identifying incidents and directing crowds to safety. Traffic Management: Drones can monitor traffic flow and congestion around event venues to assist in optimizing traffic management plans. Traffic Monitoring and Management Accident Assessment: Drones provide rapid assessment of traffic accidents, enabling quick response and traffic management. Congestion Monitoring: Aerial views help monitor traffic congestion and identify areas that require intervention. Traffic Flow Analysis: Data collected by drones aids in optimizing traffic signal timing and road infrastructure planning. Border Patrol and Coastal Surveillance Border Security: Drones are used for border patrol to monitor remote and rugged terrains, detect illegal border crossings, and assess security threats. Coastal Surveillance: Drones equipped with maritime radar and cameras enhance coastal security by monitoring maritime traffic, identifying smuggling activities, and conducting search and rescue operations. Infrastructure Security Checks Critical Infrastructure Inspection: Drones conduct routine inspections of critical infrastructure such as power lines, pipelines, and bridges for signs of damage or tampering. Pipeline Monitoring: Drones equipped with gas detection sensors can identify leaks in pipelines, enhancing safety measures. Remote Site Surveillance: Drones monitor remote or isolated sites like water treatment facilities and remote power stations to prevent unauthorized access to commercial property surveillance. Delivery and Logistics Solutions In the delivery and logistics sector, drones offer benefits such as speed, cost-efficiency, reduced human contact, and access to remote or challenging locations. However, to implement these ideas successfully, it is essential to navigate regulatory challenges, ensure safety protocols, and address public acceptance and privacy issues. Progress in drone technology and continuous regulatory advancements are fueling the expansion of drone business ideas, particularly in delivery services across different industries. 1. Retail Goods Delivery Service Last-Mile Delivery: Drones are capable of swiftly delivering online orders directly to customers’ doorsteps, which helps to minimize both delivery times and costs. Inventory Management: Drones help retailers monitor stock levels and quickly restock items in stores or warehouses. 2. Food and Beverage Delivery Restaurant and Fast Food: Drones are used for delivering hot and fresh meals from restaurants to customers’ homes or designated delivery points. Grocery Delivery: Drones transport groceries and perishable goods, ensuring timely and contactless delivery. 3. Medical Supplies Delivery Emergency Response: Drones can deliver life-saving medical supplies, such as defibrillators or medications, to remote or disaster-stricken areas. Organ Transport: Drones have been explored for transporting organs for transplantation, potentially saving lives through faster delivery. 4. Agricultural Product Transport Crop Spraying: Drones are used for precise and efficient crop spraying, reducing the need for large machinery and manual labor. Harvest Transportation: Drones assist in transporting harvested crops from remote fields to processing centers. 5. Urgent Document Courier Service Legal Documents: Drones can swiftly and securely deliver time-sensitive legal documents, contracts, or paperwork between law firms or businesses. Medical Records: Hospitals and healthcare facilities use drones for transferring patient records or medical samples quickly and securely. Inspection and Maintenance Services In the realm of inspection and maintenance, drones offer cost-effective, efficient, and safer alternatives to traditional methods that often involve putting humans in risky or difficult-to-reach environments. They provide real-time data that can be analyzed to make informed maintenance decisions, ultimately extending the lifespan and reliability of critical assets and infrastructure. 1. Wind Turbine and Solar Panel Inspection Aerial Inspections: Drones can perform close-up inspections of wind turbines and solar panels, capturing high-resolution images and videos to identify damage, wear, or malfunctions. Thermal Imaging: Thermal cameras on drones help detect overheating solar panels or faulty components in wind turbines. Data Analysis: The software analyzes collected data to assess the health of renewable energy installations and plan maintenance activities efficiently. 2. Oil Pipeline and Infrastructure Monitoring Leak Detection: Drones equipped with specialized sensors can detect gas or oil leaks in pipelines, preventing environmental damage and improving safety. Corrosion Assessment: Aerial inspections identify signs of corrosion or structural weaknesses in oil and gas infrastructure. Right-of-Way Inspections: Drones monitor pipeline right-of-ways for encroachments, vegetation management, and security. 3. Building and Historical Monument Inspection Facade and Roof Inspections: Drones can access hard-to-reach areas of buildings, assessing the condition of facades, roofs, and chimneys. Historical Preservation: Drones document historical monuments and structures for conservation and restoration efforts. Safety Audits: Aerial inspections ensure that buildings meet safety and compliance standards. 4. Underwater Inspection Services Subsea Structures: Specialized underwater drones, known as remotely operated vehicles (ROVs), inspect underwater infrastructure like bridges, piers, and submerged pipelines. Marine Life Surveys: Drones with underwater cameras are used for marine life monitoring and reef assessments. Dam Inspections: ROVs inspect dams, levees, and underwater structures for signs of erosion or damage. 5. Drone Repair Services Maintenance and Repairs: Drones can be used to inspect other drones for wear and damage and, in some cases, perform basic maintenance or replace components. Advanced Diagnostics: Drones equipped with sensors can detect issues in the power system, motors, or communication systems of other drones. Emergency Response: In some cases, repair drones are equipped to respond to incidents and perform emergency repairs on critical infrastructure, such as communication towers or power lines. https://youtube.com/watch?v=H2JrtlbUnZo%3Fsi%3DG-JHJIGC1VhLFGCn Training and Educational Services Drone business ideas also include the educational and training sector, where drones are valuable tools for hands-on learning and skill development. They help individuals and organizations understand the technical, operational, and legal aspects of drone use, promoting safe and responsible drone piloting while opening up new career opportunities in the drone industry. 1. Training Courses for Drone Pilots: Basic Flight Training: These courses teach novice pilots the fundamentals of drone flight, including controls, safety protocols, and flight maneuvers. Advanced Flight Skills: Advanced training covers complex flight maneuvers, navigation techniques, and obstacle avoidance. Regulatory Compliance: Courses educate pilots on aviation regulations and requirements, including airspace restrictions and licensing. 2. Drone Tech Workshops for Schools STEM Education: Drone workshops in schools promote Science, Technology, Engineering, and Mathematics (STEM) education by engaging students in hands-on learning experiences. Coding and Programming: Workshops can introduce coding and programming concepts for drone automation and control. Environmental Studies: Drones are used in environmental science programs to teach students about remote sensing, data collection, and ecological monitoring. 3. Corporate Drone Flying Courses Employee Training: Companies offer drone training to employees for specific business applications, such as aerial surveys, inspection, or marketing. Safety and Compliance: Training includes safety measures, regulatory compliance, and best practices for corporate drone use. Customized Programs: Some training providers offer customized courses tailored to the unique needs of a company’s industry or operations. 4. Online Courses for Drone Operators Remote Learning: Online courses provide flexibility for individuals seeking to become certified drone pilots or improve their skills. Video Tutorials: Many online resources offer video tutorials on topics like flight techniques, aerial photography, and drone maintenance. Certification Prep: Online programs prepare students for the Part 107 exam in the United States and similar certification tests in other countries. 5. Safety and Regulations for Drone Operators Legal Compliance: These courses cover aviation regulations, privacy laws, and airspace rules that drone operators must adhere to. Risk Management: Training focuses on safety protocols, emergency procedures, and risk assessment to minimize accidents and incidents. Insurance and Liability: Courses may discuss insurance options and liability considerations for drone operators and businesses. Creative and Recreational Services In the creative and recreational sectors, drones have unlocked new possibilities for entertainment, artistic expression, and adventure. They provide thrilling experiences for participants and audiences alike while also fostering innovation in drone technology and design. 1. Drone Racing Competitions: FPV Racing: First-Person-View (FPV) drone racing involves pilots flying drones through a series of obstacles at high speeds while wearing FPV goggles. Spectator Sport: Drone racing has become a popular spectator sport, with live events and televised competitions featuring thrilling aerial maneuvers. Community Engagement: Racing clubs and leagues promote community engagement, fostering competition and camaraderie among drone enthusiasts. 2. Aerial Choreography for Shows Aerial Performances: Drones are used in live shows and events to create intricate aerial choreography, forming dynamic shapes and patterns in the sky. Synchronized Movements: Drones equipped with LED lights or pyrotechnics add visual flair to nighttime performances. Custom Programming: Skilled operators program drones to perform specific movements and synchronize routines to music or other artistic elements. 3. Drone Light Shows Spectacular Displays: A large number of drones, often hundreds or even thousands, are coordinated to produce stunning light shows in the night sky. Customizable Graphics: Drone light shows can create detailed patterns, logos, and 3D designs, making them ideal for branding purposes and special events. Eco-Friendly: Drone light shows are an environmentally friendly alternative to traditional fireworks displays. 4. Recreational Drone Tours Scenic Tours: Tour operators offer recreational drone tours, allowing individuals to explore scenic locations from a unique aerial perspective. Educational Content: Tours often include educational elements about the areas visited, such as historical or ecological information. Photography Opportunities: Participants have the opportunity to capture stunning aerial photos and videos during the tours. 5. Custom Drone Design and Manufacturing Unique Creations: Drone enthusiasts and professionals can design and manufacture custom drones tailored to specific needs or artistic visions. High-Performance Drones: Custom-built drones can be optimized for speed, agility, or payload capacity, depending on the intended use. Innovative Solutions: Custom drones are used in industries like cinematography, agriculture, and research, where off-the-shelf models may not meet unique requirements. Emergency Services and Humanitarian Aid In emergency services and humanitarian aid, drones offer rapid response capabilities, enhanced situational awareness, and access to areas that may be otherwise challenging to reach. Their versatility and adaptability make them vital assets in disaster management and search and rescue operations. 1. Search and Rescue Operations: Aerial Surveillance: Drones provide real-time aerial views, aiding search teams in locating missing persons, hikers, or disaster survivors. Thermal Imaging: Equipped with thermal cameras, drones can detect body heat, making them highly effective for locating individuals in low-light conditions or dense vegetation. Rapid Deployment: Drones are quick to deploy and can cover large search areas efficiently, improving the chances of finding missing persons. 2. Disaster Relief Aid Delivery by Aerial Drones Emergency Supplies: Drones can deliver essential supplies like food, water, medical aid, and communication equipment to disaster-stricken areas that are difficult to reach by traditional means. Rapid Response: Aerial delivery by drones accelerates disaster relief efforts, reaching affected populations faster and potentially saving lives. Remote Access: Drones provide access to isolated or disaster-ridden regions that may be dangerous or inaccessible for ground vehicles. 3. Emergency Medical Service Support Medical Supply Delivery: Drones transport medical supplies, blood, and medications to remote or hard-to-reach locations, especially in emergency medical situations. Telemedicine: Drones equipped with telemedicine equipment enable real-time communication between medical professionals and patients in remote areas. Patient Monitoring: Aerial drones can assist in monitoring the location and condition of injured or stranded individuals. 4. Firefighting and Forest Fire Monitoring Wildfire Surveillance: Drones equipped with thermal cameras and gas sensors monitor the spread of wildfires, enabling better firefighting strategies and early detection. Aerial Water Delivery: Some drones can carry water or fire retardant to drop on wildfires, helping contain the blaze. Safety Assessment: Drones assess the safety of firefighters and provide situational awareness during firefighting operations. 5. Post-Disaster Damage Assessment Aerial Surveys: Drones conduct rapid aerial surveys to assess the extent of damage to infrastructure, buildings, and roads after natural disasters. Data Collection: Aerial imagery and sensor data support disaster response agencies in effectively planning and distributing resources. Search for Survivors: Drones assist in locating survivors trapped under debris or in hard-to-reach areas following disasters. 6. Lost Pet Searches Animal Rescue: Drones are used to locate lost or stranded pets in disaster-affected areas or remote locations. Visual Searches: Aerial views from drones assist in searching for pets over large areas, improving the chances of reunification with their owners through search and rescue operations. Specialized Drone Solutions In specialized drone solutions, the adaptability of these unmanned systems continues to expand their utility in unique and challenging environments, pushing the boundaries of exploration, research, and conservation efforts. These applications demonstrate the diverse and innovative ways in which drones are transforming various industries and advancing scientific knowledge. 1. Underwater Drone Services Underwater Inspections: Remotely operated underwater vehicles (ROVs) or autonomous underwater vehicles (AUVs) equipped with cameras and sensors are used to inspect underwater infrastructure, pipelines, shipwrecks, and marine ecosystems. Marine Research: Underwater drones are valuable tools for marine biologists and oceanographers, enabling the study of underwater habitats, marine life, and the effects of climate change on oceans. Search and Recovery: ROVs assist in locating and recovering objects or debris submerged underwater, such as missing aircraft or sunken ships. 2. Aerial Video for Wildlife Conservation Wildlife Monitoring: Drones equipped with high-resolution cameras are employed to monitor and study wildlife behavior, populations, and habitats. Anti-Poaching: Aerial surveillance drones help combat poaching by monitoring protected areas and detecting illegal activities. Environmental Advocacy: Aerial footage captured by drones is used in documentaries and advocacy campaigns to raise awareness about conservation issues. 3. Archaeological Site Mapping Aerial Surveys: Drones capture detailed aerial images and 3D models of archaeological sites, aiding in documentation and analysis. Site Preservation: Drones help archaeologists detect and safeguard delicate or vulnerable sites from potential harm during excavation activities. Site Discovery: Aerial imagery helps discover previously unknown archaeological sites hidden beneath vegetation or geological formations. 4. Urban Planning and 3D City Modeling City Surveys: Drones capture high-resolution aerial images and LiDAR data for creating 3D city models and mapping urban environments. Infrastructure Planning: Aerial data assists urban planners in infrastructure development, transportation route planning, and disaster preparedness. Smart Cities: Drones contribute to the development of smart city solutions by collecting data for traffic management, environmental monitoring, and public services. 5. Space Exploration and Research Drones Planetary Exploration: NASA and other space agencies use drones on other celestial bodies, such as Mars, for exploration and research. Asteroid Sampling: Drones are deployed on missions to collect samples from asteroids for scientific analysis. Space Station Maintenance: Autonomous drones inspect and maintain the International Space Station and other space structures underwater Drone Services. Practical First Steps to Start a Drone Business 1. Market Research and Business Planning: Identify Your Niche: Determine the specific industry or application you want to focus on, such as real estate, agriculture, or photography. Competitive Analysis: Research competitors in your chosen niche to understand market dynamics, pricing strategies, and customer needs. Business Plan: Create a detailed business plan outlining your goals, target audience, revenue model, and marketing strategies. 2. Regulatory Compliance: Learn the Regulations: Familiarize yourself with the drone regulations in your country or region. In the United States, for example, the Federal Aviation Administration (FAA) governs drone operations under Part 107 for commercial use. Obtain Necessary Licenses: Depending on your location and the specifics of your operations, you might need to acquire a drone pilot’s license or additional permits. In the U.S., this requires passing the Part 107 exam. 3. Drone Selection: Assess Your Needs: Determine the type of drone that best suits your business needs, considering factors like flight time, payload capacity, camera quality, and durability. Budget: Set a budget for your drone and related equipment, keeping in mind additional costs such as spare batteries, memory cards, and accessories. Choose a Reputable Brand: Select a drone from a reputable manufacturer known for reliability and good customer support. https://youtube.com/watch?v=CEF4LiIfi2I%3Fsi%3DNE_0nn6OfzJfVzUW FAQs: Drone Business Ideas What are the initial investment requirements for a drone business? The startup costs for using drones in business can vary widely depending on factors like the type of drone, intended use, and industry. Here are some cost considerations: Drone Purchase: Entry-level drones can cost as little as a few hundred dollars, while specialized industrial drones can range from several thousand to tens of thousands of dollars. Accessories: Additional batteries, spare parts, and accessories are often necessary and can add to the initial cost. Training and Certification: Pilots may need training and certification, which can incur additional costs. Software and Data Processing: Depending on the application, software and data processing tools may be required. Insurance and Regulatory Compliance: It’s important to consider the costs related to insurance and adherence to aviation regulations. What are the best drone business ideas currently? Currently, wedding and event videography is proving to be a lucrative drone business idea. And in the majority of fields we’ve described drone photography used in advertising is a proven go-to for drone businesses. What are the best marketing strategies for a drone business? Portfolio Development: Create a portfolio showcasing your work and capabilities to demonstrate your expertise to potential clients. Online Presence: Establish a professional website and social media profiles to showcase your services and reach a wider audience. Networking: Attend industry events, join relevant online forums, and connect with potential clients, partners, and fellow drone operators. What skills and certifications are needed for a drone business? Pilot Training: Enroll in a drone pilot training program to acquire the necessary skills for safe and effective drone operation. Aerial Photography/Videography Training: If your business involves photography or videography, consider additional training in these areas. Flight Practice: Spend time practicing flying your drone to build your piloting skills and familiarity with its capabilities. Stay Informed: Stay updated on advancements in drone technology, regulations, and industry trends through online resources, forums, and industry publications. Certifications: Consider pursuing advanced certifications or specialized training to expand your skills and credentials, such as thermal imaging or LiDAR mapping. Image: Envato Elements This article, "Amazing Drone Business Ideas" was first published on Small Business Trends View the full article
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From aerial photography to agricultural monitoring, drones offer myriad opportunities for entrepreneurs. Embracing these drone business ideas can lead to innovative services and products in the burgeoning drone market. Drones, also known as Unmanned Aerial Vehicles (UAVs), come in various shapes and sizes to cater to different needs. The diversity of drones includes: Quadcopters: Four-rotor drones are popular for their stability and ease of use. Fixed-Wing Drones: Resemble traditional airplanes and are ideal for long-range flights. Hexacopters and Octocopters: Equipped with six or eight rotors, they offer increased payload capacity. Mini and Nano Drones: Small, lightweight drones used for recreational and specific industrial purposes. Hybrid Drones: Combine features of both fixed-wing and multi-rotor drones for versatility. Unmanned Aerial Vehicles in Business The use of drones in business has evolved significantly over the years. Initially employed primarily for military and surveillance purposes, drones have found widespread applications in various industries. Key stages in their evolution include: Early Days: Limited to military and government use for reconnaissance and surveillance. Commercialization: Adoption in industries like agriculture, construction, and real estate for aerial imaging and data collection. Advanced Applications: Integration into sectors like cinematography, energy, mining, and environmental monitoring. Emerging Technologies: Drone delivery, autonomous operations, and artificial intelligence for data analysis. Key Advancements in Drone Technology Recent advancements in drone technology have enhanced their capabilities in several ways: Longer Flight Times: Improved battery technology and energy-efficient designs have extended flight durations. Better Cameras: High-resolution cameras, thermal imaging, and multispectral sensors provide more detailed data. Enhanced Connectivity: Improved communication systems enable real-time data transmission. Autonomous Features: GPS, obstacle avoidance, and AI-based navigation make drones safer and more reliable. Benefits of Starting a Drone Business The startup costs can be relatively low but can vary widely depending on factors like the type of drone, intended use, and industry. Here are some cost considerations: Drone Purchase: Entry-level drones can cost as little as a few hundred dollars, while specialized industrial drones can range from several thousand to tens of thousands of dollars. Accessories: Additional batteries, spare parts, and accessories are often necessary and can add to the initial cost. Training and Certification: Pilots may need training and certification, which can incur additional costs. Software and Data Processing: Depending on the application, software and data processing tools may be required. Insurance and Regulatory Compliance: It’s important to consider the costs related to insurance and adherence to aviation regulations. BenefitDescriptionApplication in BusinessMarket Potential Growing DemandIncreasing use of drones in various industries.Aerial photography, inspections, agriculture, real estate.Expanding market with diverse clientele. Technological AdvancementRapid development in drone technology.High-quality imaging, improved battery life, advanced navigation systems.Staying ahead with cutting-edge technology. Low Overhead CostsCompared to traditional methods.Minimal staff and equipment needed for operations.More cost-effective than manned aircraft. High Profit MarginsLucrative returns on services provided.Premium charges for specialized services like 3D mapping or thermal imaging.High-value services can yield significant profits. Wide Range of ServicesDiverse applications across sectors.Surveying, surveillance, event coverage, and more.Flexibility to offer various services to different industries. Enhanced SafetySafer alternative for risky tasks.Inspections of tall structures, search and rescue operations.Reduces the risk of human injury. Precision and AccuracyHigh-quality data collection.Accurate measurements and detailed imagery for analysis.Valuable data for decision-making in industries like agriculture and construction. Environmental MonitoringAid in environmental conservation.Wildlife tracking, habitat monitoring, pollution assessment.Contributes to environmental protection and sustainability. Creative OpportunitiesUnique perspective for creative projects.Aerial photography and videography for film, advertising, and weddings.Opens avenues in creative fields and entertainment. Regulatory EvolutionIncreasing clarity in drone laws.Improved guidelines for commercial drone use.Easier compliance and business operation within legal frameworks. Profitable Drone Business Ideas Here are great drone business ideas for making money with drones. We’ve broken the ideas into sections. Aerial Photography and Videography Services In all these applications, drones offer the advantage of capturing perspectives that were previously difficult or impossible to achieve, enhancing the quality and impact of photography and videography. As a drone photography business idea, it’s a winner. However, it’s important to note that using drones for commercial purposes often requires compliance with aviation regulations, pilot certification, and obtaining necessary permits to ensure safety and legality. 1. Real Estate Photography with Aerial Drones: Aerial Property Showcase: Drones provide stunning aerial views of real estate properties, showcasing their features, size, and surroundings. Virtual Tours: Aerial drones can capture 360-degree panoramas and create virtual tours, giving potential buyers an immersive experience. Site Analysis: Aerial imagery helps assess property conditions, land topography, and proximity to amenities. 2. Wedding and Event Aerial Videography Aerial Cinematography: Drones capture unique, cinematic shots of weddings and events from breathtaking aerial perspectives. Dynamic Footage: Aerial drone footage videography adds drama and grandeur to wedding videos, creating memorable moments. Venue Showcases: Drones can showcase event venues and decorations from above, helping event planners and clients. 3. Commercial Film Production Cinematic Shots: Drones offer versatile filming capabilities, including tracking shots, aerial panoramas, and dynamic action sequences. Cost Savings: Traditional helicopter or crane shots are expensive and complex, while drones provide cost-effective alternatives. Location Scouting: Drones assist in scouting film locations and assessing terrain suitability. 4. Aerial Surveys for Construction Sites Site Progress Monitoring: Drones capture regular aerial imagery to monitor construction progress and identify issues. Safety Inspections: Drones can inspect hard-to-reach or dangerous areas, enhancing site safety. Volume Measurements: Aerial surveys calculate earthwork volumes for accurate project planning and cost estimation. 5. Landscape and Wildlife Photography Breathtaking Landscapes: Drones capture expansive vistas and unique angles of natural landscapes, adding depth to photography. Wildlife Monitoring: Aerial drones provide non-intrusive means to observe and document wildlife behavior. Conservation Efforts: Drones are used in wildlife conservation to monitor animal populations and protect endangered species. Agricultural and Environmental Monitoring In these applications, drones play a pivotal role in data collection, analysis, and decision-making, helping agricultural and environmental businesses operate more efficiently and sustainably while reducing costs and environmental impact. However, these operations often involve adherence to regulatory requirements, especially when flying in environmentally sensitive areas or for conservation purposes. 1. Precision Agricultural Services: Crop Monitoring: Drones equipped with various sensors (such as multispectral or thermal cameras) can capture high-resolution images of crops. This data is used to assess crop health, detect diseases, and optimize irrigation and fertilization. Field Mapping: Drones can create detailed 3D maps of fields, helping farmers plan planting, manage soil health, and make informed decisions about crop rotation. Yield Prediction: Data collected by drones can be used to estimate crop yields, aiding in production forecasting and marketing strategies. Pest Control: Drones can deliver targeted treatments to specific sections of a field, minimizing the necessity for extensive pesticide application. 2. Environmental Conservation Surveillance Illegal Logging and Poaching Detection: Drones are employed to monitor remote areas and identify illegal logging activities and poaching incidents in real time. Wildlife Habitat Assessment: Aerial imagery helps assess the health of wildlife habitats and the impact of human activities. Water Quality Monitoring: Drones equipped with sensors can monitor water bodies, detecting pollution and changes in water quality. Erosion Control: Aerial surveys help identify erosion-prone areas, enabling better conservation and erosion control measures. 3. Forestry Management and Monitoring Forest Health Assessment: Drones equipped with specialized cameras can detect signs of tree diseases, pests, or stress in forests. Tree Inventory: Aerial mapping and LiDAR technology are used to create accurate tree inventories for sustainable forest management. Fire Detection: Drones equipped with thermal cameras are employed to detect and monitor wildfires, allowing for faster response and containment efforts. Harvest Planning: Drones assist in planning timber harvesting operations by providing detailed forest canopy data. 4. Wildlife Tracking and Protection Animal Tracking: Drones are used for tracking and observing wildlife, especially in remote or difficult-to-reach locations. Anti-Poaching: Drones equipped with thermal imaging and cameras are used for anti-poaching patrols and surveillance in protected areas. Nesting Site Monitoring: Aerial surveys help monitor nesting sites of endangered bird species and assess their breeding success. 5. Land Surveying and Mapping Services Topographic Surveys: Drones are used for creating accurate topographic maps and digital elevation models for land development and construction projects. Boundary Surveys: Aerial imagery assists in identifying property boundaries and resolving land disputes. Infrastructure Planning: Drones provide data for infrastructure planning, including road and utility corridor surveys. Security Drones and Surveillance Services In the realm of security, drones are valued for their ability to provide real-time situational awareness, rapid response capabilities, and the collection of visual and sensor data from vantage points that may be otherwise inaccessible. However, security-related drone operations often involve strict compliance with privacy laws and aviation regulations, and data security is a critical concern in protecting sensitive information gathered during surveillance missions. Commercial Property Surveillance Perimeter Monitoring: Drones can patrol and monitor the perimeters of commercial properties, detecting intrusions or security breaches. Asset Protection: Aerial views enable security teams to protect valuable assets and equipment, especially in large industrial facilities. Remote Monitoring: Drones provide real-time surveillance of areas that are challenging to access, ensuring swift response to security incidents. Event Security and Crowd Monitoring Crowd Size Estimation: Drones offer a bird’s-eye view to assess crowd sizes and movements at large events or gatherings. Emergency Response: Drones equipped with thermal cameras and loudspeakers can assist in emergency response by quickly identifying incidents and directing crowds to safety. Traffic Management: Drones can monitor traffic flow and congestion around event venues to assist in optimizing traffic management plans. Traffic Monitoring and Management Accident Assessment: Drones provide rapid assessment of traffic accidents, enabling quick response and traffic management. Congestion Monitoring: Aerial views help monitor traffic congestion and identify areas that require intervention. Traffic Flow Analysis: Data collected by drones aids in optimizing traffic signal timing and road infrastructure planning. Border Patrol and Coastal Surveillance Border Security: Drones are used for border patrol to monitor remote and rugged terrains, detect illegal border crossings, and assess security threats. Coastal Surveillance: Drones equipped with maritime radar and cameras enhance coastal security by monitoring maritime traffic, identifying smuggling activities, and conducting search and rescue operations. Infrastructure Security Checks Critical Infrastructure Inspection: Drones conduct routine inspections of critical infrastructure such as power lines, pipelines, and bridges for signs of damage or tampering. Pipeline Monitoring: Drones equipped with gas detection sensors can identify leaks in pipelines, enhancing safety measures. Remote Site Surveillance: Drones monitor remote or isolated sites like water treatment facilities and remote power stations to prevent unauthorized access to commercial property surveillance. Delivery and Logistics Solutions In the delivery and logistics sector, drones offer benefits such as speed, cost-efficiency, reduced human contact, and access to remote or challenging locations. However, to implement these ideas successfully, it is essential to navigate regulatory challenges, ensure safety protocols, and address public acceptance and privacy issues. Progress in drone technology and continuous regulatory advancements are fueling the expansion of drone business ideas, particularly in delivery services across different industries. 1. Retail Goods Delivery Service Last-Mile Delivery: Drones are capable of swiftly delivering online orders directly to customers’ doorsteps, which helps to minimize both delivery times and costs. Inventory Management: Drones help retailers monitor stock levels and quickly restock items in stores or warehouses. 2. Food and Beverage Delivery Restaurant and Fast Food: Drones are used for delivering hot and fresh meals from restaurants to customers’ homes or designated delivery points. Grocery Delivery: Drones transport groceries and perishable goods, ensuring timely and contactless delivery. 3. Medical Supplies Delivery Emergency Response: Drones can deliver life-saving medical supplies, such as defibrillators or medications, to remote or disaster-stricken areas. Organ Transport: Drones have been explored for transporting organs for transplantation, potentially saving lives through faster delivery. 4. Agricultural Product Transport Crop Spraying: Drones are used for precise and efficient crop spraying, reducing the need for large machinery and manual labor. Harvest Transportation: Drones assist in transporting harvested crops from remote fields to processing centers. 5. Urgent Document Courier Service Legal Documents: Drones can swiftly and securely deliver time-sensitive legal documents, contracts, or paperwork between law firms or businesses. Medical Records: Hospitals and healthcare facilities use drones for transferring patient records or medical samples quickly and securely. Inspection and Maintenance Services In the realm of inspection and maintenance, drones offer cost-effective, efficient, and safer alternatives to traditional methods that often involve putting humans in risky or difficult-to-reach environments. They provide real-time data that can be analyzed to make informed maintenance decisions, ultimately extending the lifespan and reliability of critical assets and infrastructure. 1. Wind Turbine and Solar Panel Inspection Aerial Inspections: Drones can perform close-up inspections of wind turbines and solar panels, capturing high-resolution images and videos to identify damage, wear, or malfunctions. Thermal Imaging: Thermal cameras on drones help detect overheating solar panels or faulty components in wind turbines. Data Analysis: The software analyzes collected data to assess the health of renewable energy installations and plan maintenance activities efficiently. 2. Oil Pipeline and Infrastructure Monitoring Leak Detection: Drones equipped with specialized sensors can detect gas or oil leaks in pipelines, preventing environmental damage and improving safety. Corrosion Assessment: Aerial inspections identify signs of corrosion or structural weaknesses in oil and gas infrastructure. Right-of-Way Inspections: Drones monitor pipeline right-of-ways for encroachments, vegetation management, and security. 3. Building and Historical Monument Inspection Facade and Roof Inspections: Drones can access hard-to-reach areas of buildings, assessing the condition of facades, roofs, and chimneys. Historical Preservation: Drones document historical monuments and structures for conservation and restoration efforts. Safety Audits: Aerial inspections ensure that buildings meet safety and compliance standards. 4. Underwater Inspection Services Subsea Structures: Specialized underwater drones, known as remotely operated vehicles (ROVs), inspect underwater infrastructure like bridges, piers, and submerged pipelines. Marine Life Surveys: Drones with underwater cameras are used for marine life monitoring and reef assessments. Dam Inspections: ROVs inspect dams, levees, and underwater structures for signs of erosion or damage. 5. Drone Repair Services Maintenance and Repairs: Drones can be used to inspect other drones for wear and damage and, in some cases, perform basic maintenance or replace components. Advanced Diagnostics: Drones equipped with sensors can detect issues in the power system, motors, or communication systems of other drones. Emergency Response: In some cases, repair drones are equipped to respond to incidents and perform emergency repairs on critical infrastructure, such as communication towers or power lines. https://youtube.com/watch?v=H2JrtlbUnZo%3Fsi%3DG-JHJIGC1VhLFGCn Training and Educational Services Drone business ideas also include the educational and training sector, where drones are valuable tools for hands-on learning and skill development. They help individuals and organizations understand the technical, operational, and legal aspects of drone use, promoting safe and responsible drone piloting while opening up new career opportunities in the drone industry. 1. Training Courses for Drone Pilots: Basic Flight Training: These courses teach novice pilots the fundamentals of drone flight, including controls, safety protocols, and flight maneuvers. Advanced Flight Skills: Advanced training covers complex flight maneuvers, navigation techniques, and obstacle avoidance. Regulatory Compliance: Courses educate pilots on aviation regulations and requirements, including airspace restrictions and licensing. 2. Drone Tech Workshops for Schools STEM Education: Drone workshops in schools promote Science, Technology, Engineering, and Mathematics (STEM) education by engaging students in hands-on learning experiences. Coding and Programming: Workshops can introduce coding and programming concepts for drone automation and control. Environmental Studies: Drones are used in environmental science programs to teach students about remote sensing, data collection, and ecological monitoring. 3. Corporate Drone Flying Courses Employee Training: Companies offer drone training to employees for specific business applications, such as aerial surveys, inspection, or marketing. Safety and Compliance: Training includes safety measures, regulatory compliance, and best practices for corporate drone use. Customized Programs: Some training providers offer customized courses tailored to the unique needs of a company’s industry or operations. 4. Online Courses for Drone Operators Remote Learning: Online courses provide flexibility for individuals seeking to become certified drone pilots or improve their skills. Video Tutorials: Many online resources offer video tutorials on topics like flight techniques, aerial photography, and drone maintenance. Certification Prep: Online programs prepare students for the Part 107 exam in the United States and similar certification tests in other countries. 5. Safety and Regulations for Drone Operators Legal Compliance: These courses cover aviation regulations, privacy laws, and airspace rules that drone operators must adhere to. Risk Management: Training focuses on safety protocols, emergency procedures, and risk assessment to minimize accidents and incidents. Insurance and Liability: Courses may discuss insurance options and liability considerations for drone operators and businesses. Creative and Recreational Services In the creative and recreational sectors, drones have unlocked new possibilities for entertainment, artistic expression, and adventure. They provide thrilling experiences for participants and audiences alike while also fostering innovation in drone technology and design. 1. Drone Racing Competitions: FPV Racing: First-Person-View (FPV) drone racing involves pilots flying drones through a series of obstacles at high speeds while wearing FPV goggles. Spectator Sport: Drone racing has become a popular spectator sport, with live events and televised competitions featuring thrilling aerial maneuvers. Community Engagement: Racing clubs and leagues promote community engagement, fostering competition and camaraderie among drone enthusiasts. 2. Aerial Choreography for Shows Aerial Performances: Drones are used in live shows and events to create intricate aerial choreography, forming dynamic shapes and patterns in the sky. Synchronized Movements: Drones equipped with LED lights or pyrotechnics add visual flair to nighttime performances. Custom Programming: Skilled operators program drones to perform specific movements and synchronize routines to music or other artistic elements. 3. Drone Light Shows Spectacular Displays: A large number of drones, often hundreds or even thousands, are coordinated to produce stunning light shows in the night sky. Customizable Graphics: Drone light shows can create detailed patterns, logos, and 3D designs, making them ideal for branding purposes and special events. Eco-Friendly: Drone light shows are an environmentally friendly alternative to traditional fireworks displays. 4. Recreational Drone Tours Scenic Tours: Tour operators offer recreational drone tours, allowing individuals to explore scenic locations from a unique aerial perspective. Educational Content: Tours often include educational elements about the areas visited, such as historical or ecological information. Photography Opportunities: Participants have the opportunity to capture stunning aerial photos and videos during the tours. 5. Custom Drone Design and Manufacturing Unique Creations: Drone enthusiasts and professionals can design and manufacture custom drones tailored to specific needs or artistic visions. High-Performance Drones: Custom-built drones can be optimized for speed, agility, or payload capacity, depending on the intended use. Innovative Solutions: Custom drones are used in industries like cinematography, agriculture, and research, where off-the-shelf models may not meet unique requirements. Emergency Services and Humanitarian Aid In emergency services and humanitarian aid, drones offer rapid response capabilities, enhanced situational awareness, and access to areas that may be otherwise challenging to reach. Their versatility and adaptability make them vital assets in disaster management and search and rescue operations. 1. Search and Rescue Operations: Aerial Surveillance: Drones provide real-time aerial views, aiding search teams in locating missing persons, hikers, or disaster survivors. Thermal Imaging: Equipped with thermal cameras, drones can detect body heat, making them highly effective for locating individuals in low-light conditions or dense vegetation. Rapid Deployment: Drones are quick to deploy and can cover large search areas efficiently, improving the chances of finding missing persons. 2. Disaster Relief Aid Delivery by Aerial Drones Emergency Supplies: Drones can deliver essential supplies like food, water, medical aid, and communication equipment to disaster-stricken areas that are difficult to reach by traditional means. Rapid Response: Aerial delivery by drones accelerates disaster relief efforts, reaching affected populations faster and potentially saving lives. Remote Access: Drones provide access to isolated or disaster-ridden regions that may be dangerous or inaccessible for ground vehicles. 3. Emergency Medical Service Support Medical Supply Delivery: Drones transport medical supplies, blood, and medications to remote or hard-to-reach locations, especially in emergency medical situations. Telemedicine: Drones equipped with telemedicine equipment enable real-time communication between medical professionals and patients in remote areas. Patient Monitoring: Aerial drones can assist in monitoring the location and condition of injured or stranded individuals. 4. Firefighting and Forest Fire Monitoring Wildfire Surveillance: Drones equipped with thermal cameras and gas sensors monitor the spread of wildfires, enabling better firefighting strategies and early detection. Aerial Water Delivery: Some drones can carry water or fire retardant to drop on wildfires, helping contain the blaze. Safety Assessment: Drones assess the safety of firefighters and provide situational awareness during firefighting operations. 5. Post-Disaster Damage Assessment Aerial Surveys: Drones conduct rapid aerial surveys to assess the extent of damage to infrastructure, buildings, and roads after natural disasters. Data Collection: Aerial imagery and sensor data support disaster response agencies in effectively planning and distributing resources. Search for Survivors: Drones assist in locating survivors trapped under debris or in hard-to-reach areas following disasters. 6. Lost Pet Searches Animal Rescue: Drones are used to locate lost or stranded pets in disaster-affected areas or remote locations. Visual Searches: Aerial views from drones assist in searching for pets over large areas, improving the chances of reunification with their owners through search and rescue operations. Specialized Drone Solutions In specialized drone solutions, the adaptability of these unmanned systems continues to expand their utility in unique and challenging environments, pushing the boundaries of exploration, research, and conservation efforts. These applications demonstrate the diverse and innovative ways in which drones are transforming various industries and advancing scientific knowledge. 1. Underwater Drone Services Underwater Inspections: Remotely operated underwater vehicles (ROVs) or autonomous underwater vehicles (AUVs) equipped with cameras and sensors are used to inspect underwater infrastructure, pipelines, shipwrecks, and marine ecosystems. Marine Research: Underwater drones are valuable tools for marine biologists and oceanographers, enabling the study of underwater habitats, marine life, and the effects of climate change on oceans. Search and Recovery: ROVs assist in locating and recovering objects or debris submerged underwater, such as missing aircraft or sunken ships. 2. Aerial Video for Wildlife Conservation Wildlife Monitoring: Drones equipped with high-resolution cameras are employed to monitor and study wildlife behavior, populations, and habitats. Anti-Poaching: Aerial surveillance drones help combat poaching by monitoring protected areas and detecting illegal activities. Environmental Advocacy: Aerial footage captured by drones is used in documentaries and advocacy campaigns to raise awareness about conservation issues. 3. Archaeological Site Mapping Aerial Surveys: Drones capture detailed aerial images and 3D models of archaeological sites, aiding in documentation and analysis. Site Preservation: Drones help archaeologists detect and safeguard delicate or vulnerable sites from potential harm during excavation activities. Site Discovery: Aerial imagery helps discover previously unknown archaeological sites hidden beneath vegetation or geological formations. 4. Urban Planning and 3D City Modeling City Surveys: Drones capture high-resolution aerial images and LiDAR data for creating 3D city models and mapping urban environments. Infrastructure Planning: Aerial data assists urban planners in infrastructure development, transportation route planning, and disaster preparedness. Smart Cities: Drones contribute to the development of smart city solutions by collecting data for traffic management, environmental monitoring, and public services. 5. Space Exploration and Research Drones Planetary Exploration: NASA and other space agencies use drones on other celestial bodies, such as Mars, for exploration and research. Asteroid Sampling: Drones are deployed on missions to collect samples from asteroids for scientific analysis. Space Station Maintenance: Autonomous drones inspect and maintain the International Space Station and other space structures underwater Drone Services. Practical First Steps to Start a Drone Business 1. Market Research and Business Planning: Identify Your Niche: Determine the specific industry or application you want to focus on, such as real estate, agriculture, or photography. Competitive Analysis: Research competitors in your chosen niche to understand market dynamics, pricing strategies, and customer needs. Business Plan: Create a detailed business plan outlining your goals, target audience, revenue model, and marketing strategies. 2. Regulatory Compliance: Learn the Regulations: Familiarize yourself with the drone regulations in your country or region. In the United States, for example, the Federal Aviation Administration (FAA) governs drone operations under Part 107 for commercial use. Obtain Necessary Licenses: Depending on your location and the specifics of your operations, you might need to acquire a drone pilot’s license or additional permits. In the U.S., this requires passing the Part 107 exam. 3. Drone Selection: Assess Your Needs: Determine the type of drone that best suits your business needs, considering factors like flight time, payload capacity, camera quality, and durability. Budget: Set a budget for your drone and related equipment, keeping in mind additional costs such as spare batteries, memory cards, and accessories. Choose a Reputable Brand: Select a drone from a reputable manufacturer known for reliability and good customer support. https://youtube.com/watch?v=CEF4LiIfi2I%3Fsi%3DNE_0nn6OfzJfVzUW FAQs: Drone Business Ideas What are the initial investment requirements for a drone business? The startup costs for using drones in business can vary widely depending on factors like the type of drone, intended use, and industry. Here are some cost considerations: Drone Purchase: Entry-level drones can cost as little as a few hundred dollars, while specialized industrial drones can range from several thousand to tens of thousands of dollars. Accessories: Additional batteries, spare parts, and accessories are often necessary and can add to the initial cost. Training and Certification: Pilots may need training and certification, which can incur additional costs. Software and Data Processing: Depending on the application, software and data processing tools may be required. Insurance and Regulatory Compliance: It’s important to consider the costs related to insurance and adherence to aviation regulations. What are the best drone business ideas currently? Currently, wedding and event videography is proving to be a lucrative drone business idea. And in the majority of fields we’ve described drone photography used in advertising is a proven go-to for drone businesses. What are the best marketing strategies for a drone business? Portfolio Development: Create a portfolio showcasing your work and capabilities to demonstrate your expertise to potential clients. Online Presence: Establish a professional website and social media profiles to showcase your services and reach a wider audience. Networking: Attend industry events, join relevant online forums, and connect with potential clients, partners, and fellow drone operators. What skills and certifications are needed for a drone business? Pilot Training: Enroll in a drone pilot training program to acquire the necessary skills for safe and effective drone operation. Aerial Photography/Videography Training: If your business involves photography or videography, consider additional training in these areas. Flight Practice: Spend time practicing flying your drone to build your piloting skills and familiarity with its capabilities. Stay Informed: Stay updated on advancements in drone technology, regulations, and industry trends through online resources, forums, and industry publications. Certifications: Consider pursuing advanced certifications or specialized training to expand your skills and credentials, such as thermal imaging or LiDAR mapping. Image: Envato Elements This article, "Amazing Drone Business Ideas" was first published on Small Business Trends View the full article
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Zoom made a name for itself during the pandemic, becoming synonymous with video conference calls. But the company recently changed its name from “Zoom Video Communications Inc.” to simply “Zoom Communications Inc.,” a sign that it’s pushing beyond video. Other Zoom offerings include a Team Chat product comparable to Slack, a collaborative document platform that integrates with Zoom meetings, business phone features, and an AI companion. Zoom CEO Eric Yuan spoke to Fast Company about the company’s offerings and ambitions beyond video, his vision for the future of AI-powered work, and what the return to the office has meant for how people use Zoom. This interview has been lightly edited and condensed for clarity. You recently dropped “video” from your company name. What does that mean for the future of Zoom? When I started Zoom in 2011, the mission was very simple: to make video communication frictionless. And that’s pretty much what we did. So, when we started, everything centered around video. Now, you look at what we’re doing today: Way beyond video, we have a full workplace platform. We have Zoom Phone, Contact Center, Team Chat, Whiteboard, Zoom Docs. Essentially, our new mission is to build an AI-first work platform for human connection. It’s not only centered around video anymore. And what role is AI going to play in all that? Before everyone talked about generative AI, we already heavily invested into AI—some traditional AI and some generative AI. We have a smart team and built our own large language model as well, even before ChatGPT. Today, I open up my Zoom Workplace and I still spend a lot of time to manually do so many things. I check my email, look at my channel messages, phone calls, calendars, meetings, and sometimes I need to write in meeting notes. A lot of manual work. I think AI can completely change that. Essentially, AI will become my personal assistant. As a step one, to free up a lot of time and make my work more productive and help coordinate so many things—booking travel and managing travel plans, making scheduling meetings much easier, leveraging agentic technology to improve productivity. Step two is even more interesting. We all work for five days a week. I think in the next 10, maybe 15 years, I think the four-day working week might become a standard because of AI technology. Step two of digital assistant technology is more like my digital twin. A personal large language model with my personal contacts, knowledge, skills, and everything. I can even send my digital twin to join a meeting. Say you and I are working on a contract. You and I need to look at all the terms, negotiate, spend hours, days, or weeks to finalize the contract. In the future, I send my digital twin, you send your digital twin, and we let them work together and come up with a preliminary contract and just sign off. Plenty of companies are working on AI, office software, and video conferencing. What sets Zoom apart? I think on many fronts we definitely differentiate ourselves. One thing is our innovation velocity. We stay very close with the customers, really understand their pain points, to be the first one to come up with a solution. Number two is really about our philosophy. We want to build a project that just works. When you look at our customers, when they’re using Zoom versus competitors’ products, their feedback is, I really enjoy using Zoom because it’s a very simple intuitive experience—no learning curve—and any network environment and all kinds of devices, it just works. The third thing is really about AI. We just finished our Q4 and we’re working on creating our quarterly board slide deck. Quite a few team members have to get all the information from all our systems and work on our slides—many days work just to get a quarterly slide deck. What if we leveraged AI and could tell the AI, please create our Q4 slide deck? The AI agent will take action proactively, look at all the systems, grab the information and our board slide deck template and create slides automatically. It used to be every meeting, our chief of staff would write down all the notes and create a Zoom Doc to share. Today, we leverage Zoom AI and, after each meeting is over, we automatically create Zoom Docs with all the action items and insights, and also leveraged our agent to create some tasks assigned to me or assigned to you. It’s a kind of AI-first experience. How has the return to the office affected how people are using Zoom? First of all, the way they use the conference room is very different. Prior to COVID, say you and I joined from a conference room, and some people joined remotely, probably they’re in listening mode, because the conversation is driven by the people in the conference room. Now, it’s very different. Even if people join remotely, they want to have the same experience as the ones sitting in the conference room. Let’s say there are five people in the conference room. From the remote side, they want to see each of those people. The conference room experience is different, and we are much better positioned than other competitors. Another change is, when you work remotely, there’s probably more conferencing meetings and phone calls. Now that it’s back to the office, especially for internal meetings, sometimes it’s just a walk to your desk or your office, and we can talk. Asynchronous collaboration is used more frequently. We have a Zoom Team Chat solution. People use, more and more, Zoom Team Chat and create more Zoom Docs. If you cannot reach out to your teammates in real time, create a Zoom Doc, share it to the Team Chat. Other people can look at it later on. These async collaboration capabilities are becoming more and more popular, together with the AI. And Zoom is often associated with office work, but you also recently built Zoom Workplace for frontline workers. What motivated that and what does that expansion look like? We build a workplace platform. However, there’s different use cases for some vertical markets—for educators, the financial industry, healthcare, and frontline workers. The use case is different and the feature set is also different. You can’t build one feature set to serve all these different use cases. The frontline workers’ market is big. A lot of our customers already deploy the Zoom platform. However, they gave us feedback that they need some features for their frontline workers. So, back to our innovation philosophy, when customers share with us the pain point, what can we do? Listen to them and build a new service. That’s how we built a Zoom Workplace for frontline workers, for educators, and for healthcare as well. I think the market is big and we wanted to build more vertical solutions for these different use cases. And as you listen to customer needs, how do you decide which features to build out? We serve customers from freelancers and SMB customers all the way to large enterprise and Fortune 100 customers. It’s so many customers, so many different use cases, and lots of feedback as well, so how to prioritize is very important. We look at each different segment and how to improve our product experience. When you build a feature you cannot say, just deliver the feature and you’re done. You’ve got to keep caring about those features—how to make those features better and better every day. Number two is really looking at new use cases, features, and opportunities. For example, we already have scheduling functionality, and a customer asked how they can easily schedule a meeting with someone outside the same company. That’s feedback we can go on and a reason we’re working on improving that. The third thing is, we also want to expand our total addressable market. Zoom Docs is a great example. It’s not like traditional Google Docs or traditional Word. It’s a new service. And now, given the AI era, we’re thinking about how to leverage AI to build some brand new services. How do you get customers who still mainly associate Zoom with video to try these products? Internally, we talk about that a lot. On the one hand, Zoom got popular, sort of becoming a household name, during COVID. On the other hand, it also hurt us, because so many other collaboration and communication platform capabilities, customers do not know about. As an example, we have a free Zoom Team Chat service that compares with Microsoft Teams or Slack. A lot of customers don’t know it. I think our priority of focus on marketing is how to drive entire platform awareness. Otherwise, we build so many services and customers do not know. That’s a huge disconnection, and it takes some time for the end user to realize the entire platform’s capabilities. I think as long as we keep improving each of the services and make the product really work better and better, sooner or later, customers will follow that. Video as well, prior to COVID, was only used by some universities and knowledge workers. Most people never heard about Zoom. Hopefully this time we aren’t going to wait so long, and we are going to be proactive to tell users and tell the public, we have way more services than videoconferencing. View the full article
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Twenty-four hours before the White House and Silicon Valley announced the $500 billion Project Stargate to secure the future of AI, China dropped a technological love bomb called DeepSeek. DeepSeek R1 is a whole lot like OpenAI’s top-tier reasoning model, o1. It offers state-of-the art artificial thinking: the sort of logic that doesn’t just converse convincingly, but can code apps, calculate equations, and think through a problem more like a human. DeepSeek largely matches o1’s performance, but it runs at a mere 3% the cost, is open source, can be installed on a company’s own servers, and allows researchers, engineers, and app developers a look inside and even tune the black box of advanced AI. In the two weeks since it launched, the AI industry has been supercharged with fresh energy around the products that could be built next. Through a dozen conversations with product developers, entrepreneurs, and AI server companies, it’s clear that the worried narratives most of us have heard about DeepSeek—it’s Chinese propaganda, it’s techie hype—doesn’t really matter to a free market. “Everyone wants OpenAI-like quality for less money,” says Andrew Feldman, CEO and cofounder of the AI cloud hosting service Cerebras Systems that is hosting DeepSeek on its servers. DeepSeek has already driven down OpenAI’s own pricing on a comparable model by 13.6x. Beyond cost, DeepSeek is also demonstrating the values of open technologies versus closed, and wooing interest from Fortune 500s and startups alike. OpenAI declined an interview for this piece. “Not to overstate it, but we’ve been in straight up giddy mode over here since [DeepSeek] came out,” says Dmitry Shevelenko, chief business officer at Perplexity, which integrated DeepSeek into its search engine within a week of its release. “We could not have planned for this. We had the general belief this is the way the world could go. But when it actually starts happening you obviously get very excited.” Looking back five years from now, DeepSeek may or may not still be a significant player in AI, but its arrival will be considered a significant chapter in accelerating our era of AI development. The new era of low-cost thought, powered by interoperability Krea—an AI-based creative suite—had long considered adding a chatbot to the heart of its generative design tools. When DeepSeek arrived, their decision was made. Krea spent 72 hours from the time R1 was announced to integrating it as a chat-based system to control their entire editing suite. Released on a Monday, the team realized by that afternoon that DeepSeek’s APIs worked with their existing tools, and it could even be hosted on their own machines. By Tuesday, they were developing a prototype, coding and designing the front end at the same time. By 3 a.m. Wednesday, they were done, so they recorded a demo video and shipped it by 7 a.m. “That’s part of our culture; every Wednesday we ship something and do whatever it takes to get it done,” says cofounder Victor Perez. “But it’s a type of marketing that’s actually usable. People want to play with DeepSeek, and now they can do it with Krea.” [Source Images: Gunes Ozcan/Getty Images] Krea’s story illustrates how fast AI is moving, and how product development in the space largely hinges on whatever model can deliver on speed, accuracy, and cost. It’s the sort of supply-meets-demand moment that’s only possible because of a shift underway in AI development. The apps we know are increasingly powered by AI engines. But something most people don’t realize about swapping in and out a large language model like R1 for 03, or ChatGPT for Claude, is that it’s remarkably easy on the backend. “It would literally be a one-line change for us,” says Sam Whitmore, cofounder of New Computer. “We could switch from o3 to DeepSeek in like, five minutes. Not even a day. Like, it’s one line of code.” A developer only needs to point a URL from one AI host to another, and more often than not, they’re discovering the rest just works. The “prompts” connecting software to AI engines still return good, reliable answers. This is a phenomenon we predicted two years ago with the rise of ChatGPT, but even Perez admits his pleasant surprise. “Developers of [all] the models are taking a lot of care for this integration to be smooth,” he says, and he credits OpenAI for setting API standards for LLMs that have been adopted by Anthropic, DeepSeek, and a host of others. “But the [AI] video and image space is still a fucking mess right now,” he laughs. “It’s a completely different situation.” Why DeepSeek is so appealing to developers In its simplest distillation, DeepSeek R1 gives the world access to AI’s top tier thinking machine, which can be installed and tuned on local computers or cloud servers rather than connecting to OpenAI’s models hosted by Microsoft. That means developers can touch and see inside the code, run it at a fixed cost on their own machines, and have more control over the data. Called inference models, this generation of reasoning AI works differently than the large language models like ChatGPT. When presented with a question, they follow several logical paths of thought to attempt to answer it. That means they run far slower than your typical LLM, but for heavy reasoning tasks, that time is the expense of thinking. Developing these systems is computationally incredible. Even before the advanced programming methods were involved, DeepSeek’s creators fed the model 14.8 trillion pieces of information known as “tokens,” “which constitute a significant portion of the entire internet,” notes Iker García-Ferrero, a machine researcher at Krea. From there, reasoning models are trained with psychological rewards. They’re asked a simple math problem. The machine guesses answers. The closer it gets to right, the bigger the treat. Repeat countless times, and it “learns” math. R1 and its peers also have an additional step known as “instructional tuning,” which requires all sorts of hand-made examples to demonstrate, say, a good summary of a full article, and make the system something you can talk to. “Some of their optimizations have been overhyped by the general public, as many were already well known and used by other labs,” concedes García-Ferrero, who notes the biggest technological breakthrough was actually in an R1 “zero” sub model few people in the public are talking about because it was built without any instructional tuning (or expensive human intervention). But the reason R1 took off with developers was the sheer accessibility of high tech AI. “[Before R1], there weren’t good reasoning models in the open source community,” says Feldman, whose company Cerebras has constructed the world’s largest AI processing chip. “They built upon open research, which is what you’d want from a community, and they put out a comprehensive—or a fairly comprehensive paper on what they did and how.” A few beats later, Feldman echoes doubt shared by many of his peers. “[The paper] included some things that are clearly bullshit . . . they clearly used more compute [to train the model] than they said.” Others have speculated R1 may have queried OpenAI’s models to generate otherwise expensive data for its instructional tuning steps, or queried o1 in such a way that they could deconstruct some of the black box logic at play. But this is just good old reverse engineering, in Feldman’s eyes. [Source Images: Gunes Ozcan/Getty Images] “If you’re a car maker, you buy the competitor’s car, and you go, ‘Whoa, that’s a smooth ride. How’d they do that? Oh, a very interesting new type of shock!’ Yeah, that’s what [DeepSeek] did, for sure.” China has been demonized for undercutting U.S. AI investment with a free DeepSeek, but it’s easy to forget that, two years ago, Meta did much the same thing when, trailing Microsoft and Google in the generative AI race, it released LLaMa as the first open source AI of early LLMs. There was one difference, however: The devil is in the details with open source agreements, and while LLaMa still includes provisions stopping its commercial use by Meta’s competitive companies, DeepSeek used MIT’s gold standard license that blows it wide open for anything. Now that R1 is trained and in the wild, the how, what, and why matter mostly to politicians, investors, and researchers. It’s a moot point to most developers building products that leverage AI engines. “I mean, it’s cool,” says Jason Yuan, cofounder of the AI startup New Computer. “We’re painters, and everyone’s competing over giving you better and cheaper paints.” A wave of demand for DeepSeek Feldman describes the last two weeks at Cerebras as “overwhelming,” as engineers have been getting R1 running on their servers to feed clients looking for cheap, smart compute. “It’s like, every venture capitalist calls you and says, ‘I got a company that can’t find supply. Can you help out?’ I’m getting those three, four times a day,” says Feldman. “It means you’re getting hundreds of requests through your website. Your sales guys can’t return calls fast enough. That’s what it’s like.” These sentiments are shared by Lin Qiao, CEO and cofounder of the cloud computing company Fireworks, which was the first U.S.-based company to host DeepSeek R1. Fireworks has seen a 4x increase in user signups month-over-month, which it attributes to offering the model. Qiao agrees that part of the appeal is price. I’ve heard estimates that R1 is about 3% the cost of o1 to run, and Qiao notes that on Fireworks, they’re tracking it as “5X cheaper than o1.” Notably, OpenAI responded to DeepSeek with a new model released last week called o3 mini. According to Greg Kamradt, the founder of ARC Prize, a nonprofit AI benchmarking competition, o3 mini is 13.6x cheaper than o1 processing tasks. Cerebras admits o3 is all around more advanced than DeepSeek’s R1, but claims the pricing is comparable. Fireworks contends o3 mini is still less expensive to query than R1. The truth is that costs are moving targets, but the bigger takeaway should be that R1 and o3 mini are similarly cheap. And developers don’t need to bet on either horse today to take advantage of the new competition. “Our philosophy is always to try all models,” writes Ivan Zhao, founder and CEO of Notion, over email. “We have a robust eval system in place, so it’s pretty easy to see how each model performs. And if it does well, is cost effective, and meets our security and privacy standards, then we’ll consider it.” DeepSeek offers transparent thought for the first time Shevelenko insists that integrating DeepSeek into Perplexity was more than a trivial effort. “I wouldn’t put it in the mindless bucket,” he says. But the work was still completed within a week. In many ways, the larger concern for integration was not, would it function, but could Perplexity mitigate R1’s censorship on some topics as it leveraged AI for real time internet queries. “The real work was we quickly hired a consultant that’s an expert in Chinese censorship and misinformation, and we wanted to identify all the areas in which the DeepSeek model was potentially being censored or propagating propaganda,” says Shevelenko. “And we did a lot of post-training in a quick time frame . . . to ensure that we were answering any question neutrally.” But that work was worth it because, “it just makes Perplexity better,” he says. Shevelenko is not talking in platitudes; with DeepSeek, Perplexity can do something the world has never seen before: Offer a peek inside how these AIs are actually thinking through a problem. This feature of R1 is called “chain-of-thought.” Perplexity always offered some transparency in its front end, listing the websites it was crawling on your behalf to answer a question. But now, it will list the prompts as R1 literally talks to itself, step by step, as it reasons through an answer. [Screenshot: courtesy of the author] “OpenAI, for competitive purposes, never exposed [chain-of-thought]. One of Perplexity’s strengths is UI; we are able to quickly figure out an elegant way of showing you how the model is thinking in real time,” says Shevelenko. “There’s a curiosity and a utility to it. You can see where the thinking may have gone wrong and reprompt, but more than anything, part of the whole product law at Perplexity is not that you always get the best answer in one shot, it’s that you’re guided on the way to ask better and better questions. It makes you think of other questions.” Seeing AI reasoning laid bare also creates more intimacy with the user. “The biggest problem of AI right now, how can we trust it? Because we all know AI can hallucinate,” says Qiao. However, if transparent thought can bridge this gap of trust, then she imagines developers will begin to do a lot more we can’t think of yet with all of this thinking data. [Screenshot: courtesy of the author] “There may be products built directly on top of chain-of-thought. Those products could be general search, or all kinds of assistants: coding assistant, teaching assistant, medical assistants.” She also believes that, while AI has been obsessed with the assistant metaphor since the launch of ChatGPT, transparent thought will actually give people more faith in automated AI systems because it will leave a trail that humans (or more machines!) can audit. Buying breathing room for the future Even as debates about Chinese vs U.S. innovation rage on, the biggest single impact that DeepSeek will have is giving developers more autonomy and capability. Some, like Anthropic CEO Dario Amodei, argue that we are simply witnessing the known pricing and capability curve of AI play out. Others recognize the kick in the ass that DeepSeek offered an industry hooked on fundraising and opaque profit margins. “There’s no way OpenAI would have priced o3 as low as they had it not for R1,” says Shevelenko. “It’s a bit of a moving target, once you have an open source drop it dramatically curves down the pricing for closed models, too.” While nothing is to say that OpenAI or Anthropic won’t release a far more cutting edge model tomorrow that puts these systems to shame, this moving target is providing confidence to developers, who now see a path toward realizing implementations they’d only fantasized about, especially now that they can dip their own fingers into advanced AI. R1 on its own is still relatively slow for many tasks; a question might take 30 seconds or more to answer, as it has a habit for obsessively double checking its own thinking, perhaps even burning extra energy than it needs to in order to give you an answer. But since it’s open source, the community can “distill” R1—think of it like a low cost clone—to run faster and in lower power environments. Indeed, developers are already doing this. Cerebras demonstrated a race between its own distilled version of R1 to code a chess game against an o3 mini. Cerberus completed the task in 1.2 seconds versus 22 seconds on o3. Efficiencies, fueled by both internal developers and the open source community, will only make R1 more appealing. (And force proprietary model developers to offer more for less.) At Krea, the team is most excited about the same thing that’s exciting the big AI server companies: They can actually task an engineer to adjust the “weights” of this AI (essentially tuning its brain like a performance vehicle). This might allow them to run an R1 model on a single GPU themselves, sidestepping cloud compute altogether, and it can also let them mix homebuilt AI models with it. Being able to run models locally on office workstations, or perhaps even distilling them to run right on someone’s phone, can do a lot to reduce the price of running an AI company. Right now, developers of AI products are torn between short term optimizations and long-term bets. While they charge $10 to $30 a month, those subscriptions make for a bad business today that’s really betting on the future. “It’s really hard for any of those apps to be profitable because of the cost of doing intelligent workflows per person. There’s always this calculus you’re doing where it’s like, ‘OK, I know that it’s going to be cheap, long, long term. But if I build the perfect architecture right now with as much compute as I need, then I may run out of money if a lot of people use it in a month,” says Whitmore. “So the pricing curve is difficult, even if you believe that long term, everything will be very cheap.” What this post-DeepSeek era will unlock, Whitmore says, is more experimentation from developers to build free AI services because they can do complicated queries for relatively little money. And that trend should only continue. “I mean, the price of compute over the past 50 years has [nosedived], and now you have 30 computers in your house. Each of your kids has toys with it. Your TVs have computers in them. Your dishwashers have computers in them. Your fridges probably have five. If you look around, you got one in your pocket,” says Feldman. “This is what happens when the price of compute drops: You buy a shitload of it.” And what this will mean for the UX of AI will naturally change, too. While the way most of us use AI is still based in metaphors of conversation, when it can reason ahead faster than we can converse, the apps of tomorrow may feel quite different—even living steps ahead of where we imagine going next. “As humans, even the smartest of us, take time to reason. And right now, we’re used to reasoning models taking a bit of time,” says Yuan of New Computer. “But swing your eyes just a few months or even a year, and imagine thinking takes one second or less, or even microseconds. I think that’s when you’ll start seeing the quote unquote ‘AI native interfaces beyond chat.’” “I think it’s even hard to kind of imagine what those experiences will feel like, because you can’t really simulate it. Even with science fiction, there’s this idea that thinking takes time,” he continues. “And that’s really exciting. It feels like this will happen.” View the full article
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There are a few industries that are expected to experience significant growth and profitability this year. These industries are poised to take advantage of changing consumer behavior and increased demand for their products and services. In this article, we’ll take a closer look at the most profitable industries today. The Most Profitable Industries This year, some industries are anticipated to be more lucrative than others. By grasping the most profitable industries, investors can make better-informed decisions. Below are several of the leading industries predicted to yield significant profits by year-end. Accounting, Tax Preparation, Bookkeeping, and Payroll Services Financial services for businesses and individuals, including record-keeping, tax filing, and payroll management. Legal Services Providing legal advice and representation to clients, including contract negotiation, litigation, and dispute resolution. Oil and Gas Extraction The exploration, drilling, and production of oil and gas resources, including offshore and onshore operations. Commercial and Industrial Machinery and Equipment Rental and Leasing Offering rental and leasing services for industrial and commercial equipment, including machinery, tools, and vehicles, is one of the most profitable industries. Offices of Dentists Offering dental services, including cleanings, fillings, and other oral health procedures. Lessors of Real Estate Renting or leasing real estate properties, such as apartments, offices, and commercial spaces. Offices of Physicians Providing medical care and treatment to patients, including diagnosis, prescriptions, and referrals. Offices of Real Estate Agents and Brokers Facilitating the buying and selling of real estate properties, including marketing, negotiations, and closing deals. Offices of Other Health Practitioners Providing healthcare services outside of traditional medical practices, such as chiropractic, acupuncture, and mental health counseling. Management of Companies and Enterprises Providing administrative, financial, and operational support to businesses, including strategic planning and decision-making. Outpatient Care Centers Offering medical care and treatment on an outpatient basis, such as urgent care, diagnostic imaging, and physical therapy. Other Schools and Instruction Education and training services outside of traditional schools, such as language schools, driving schools, and trade schools. Activities Related to Real Estate These include support services for real estate transactions, like property appraisal, property management, and real estate investment. Death Care Services Providing services related to funerals and memorial services, such as embalming, cremation, and burial. Support Activities for Mining This industry offers support services for mining operations, such as exploration, drilling, and mine management. IndustryDescription Accounting, Tax Preparation, Bookkeeping, and Payroll ServicesFinancial services for businesses and individuals, including record-keeping, tax filing, and payroll management. Legal ServicesProviding legal advice and representation to clients, including contract negotiation, litigation, and dispute resolution. Oil and Gas ExtractionThe exploration, drilling, and production of oil and gas resources, including offshore and onshore operations. Commercial and Industrial Machinery and Equipment Rental and LeasingProviding rental and leasing services for industrial and commercial equipment, such as machinery, tools, and vehicles. Offices of DentistsOffering dental services, including cleanings, fillings, and other oral health procedures. Lessors of Real EstateRenting or leasing real estate properties, such as apartments, offices, and commercial spaces. Offices of PhysiciansProviding medical care and treatment to patients, including diagnosis, prescriptions, and referrals. Offices of Real Estate Agents and BrokersFacilitating the buying and selling of real estate properties, including marketing, negotiations, and closing deals. Offices of Other Health PractitionersProviding healthcare services outside of traditional medical practices, such as chiropractic, acupuncture, and mental health counseling. Management of Companies and EnterprisesProviding administrative, financial, and operational support to businesses, including strategic planning and decision-making. Outpatient Care CentersOffering medical care and treatment on an outpatient basis, such as urgent care, diagnostic imaging, and physical therapy. Other Schools and InstructionEducation and training services outside of traditional schools, such as language schools, driving schools, and trade schools. Activities Related to Real EstateSupport services for real estate transactions, such as property appraisal, property management, and real estate investment. Death Care ServicesProviding services related to funerals and memorial services, such as embalming, cremation, and burial. Support Activities for MiningSupport services for mining operations, such as exploration, drilling, and mine management. Choosing the Most Profitable Industries: Our Methodology When we, as entrepreneurs and small business owners, consider venturing into a new industry, it’s crucial to evaluate its potential profitability. Here are key factors to consider: Market Demand (Weight: 35%) High demand indicates a thriving market. Look for trends showing increasing consumer interest. Competition Level (Weight: 25%) Moderate competition can indicate a healthy market, but overly saturated markets might pose challenges. Evaluate the number of existing businesses and their success rates. Barrier to Entry (Weight: 20%) Industries with lower barriers (financial, regulatory, technological) are often easier to enter. High barriers can mean less competition but require more resources to start. Profit Margin Potential (Weight: 15%) Look for industries with historically high-profit margins. Assess the cost of goods, operational expenses, and pricing flexibility. Growth Potential (Weight: 5%) Industries with a projection for growth are more likely to be profitable in the long term. Research market forecasts and industry reports. Each of these criteria plays a vital role in determining the industry’s profitability. By carefully analyzing these factors, you can make a more informed decision about which industry might be the most profitable for your venture. Why Banking and Legal Services Are Among the Most Profitable Industries The Resilience of the Banking Industry Central Role in the Economy: Banks play a crucial role in the global economy. They facilitate essential financial services like lending, deposits, and payment processing, which are fundamental to both personal and business transactions. Diverse Revenue Streams: Banks benefit from diverse revenue sources, including interest from loans, fees for services, investment income, and trading revenues. This diversification helps maintain profitability even in varying economic conditions. Technological Advancements: The banking sector has embraced digital transformation, leading to more efficient operations and new revenue opportunities, such as online banking services, mobile apps, and fintech innovations. Regulatory Environment: While the regulatory environment in banking is stringent, it often serves as a barrier to entry for new competitors. This helps established banks sustain their market position and profitability. The Profitability of Legal Services High Demand Across Sectors: Legal services are in high demand across various sectors, including corporate, criminal, family, and intellectual property law. This broad demand ensures consistent business for legal firms. Specialized Knowledge and Skills: The legal profession requires a high level of specialized knowledge and skills, which can command premium fees for services. Necessity in Business and Personal Matters: Legal services are often non-negotiable in business transactions, disputes, and personal legal matters, creating a steady demand. Advancements in Legal Technology: The increasing use of legal technology for tasks like document review and case management has improved efficiency and profitability within the sector. The ongoing profitability of the banking and legal sectors can be credited to their essential roles in the economy, a variety of robust revenue streams, significant barriers to entry, and the essential nature of their services in both business and personal contexts. As these industries continue to evolve with technological advancements, they are likely to maintain their positions as some of the most profitable industries. What are the Most Profitable Business Ideas for Small Businesses? Starting a small business can be a challenging endeavor for small business owners, and identifying the most profitable small businesses is essential for success. This section highlights some of the most profitable business ideas for small businesses, providing insights into the most lucrative ventures. Personal Wellness Business A business that focuses on improving an individual’s well-being, such as a fitness center, spa, or wellness retreat. Online Courses Digital classes are available online, allowing learners to access education on a wide range of subjects and skills. These classes can be either self-paced or guided by instructors. Academic Courses Formal classes are offered by an educational institution, typically leading to a degree or certification. It may cover a broad range of subjects or focus on a specific field of study. Food Trucks Mobile restaurants serve a variety of food items to customers on the go. Can specialize in a particular cuisine or offer a diverse menu. Contact your local health department for requirements. Become a Yoga Instructor A career path that leads to certification for teaching yoga classes necessitates a thorough comprehension of yoga poses, anatomy, and philosophy. Enrichment Activities for Children Activities designed to enhance a child’s learning and development outside of traditional school subjects, such as art classes, music lessons, or sports teams. Post-Pregnancy Services Services that cater to the needs of new mothers, such as lactation consulting, postpartum doula services, or support groups. Graphic Design The art and practice of creating visual content to communicate information and ideas to an audience. This can include designing logos, websites, or marketing materials. Child-Oriented Businesses Businesses that cater to the needs and interests of children, such as toy stores, children’s clothing boutiques, or indoor playgrounds. Social Media Marketing The use of social media platforms to promote products, services, or brands. Involves creating engaging content and building a strong online presence. Car Wash Services Services that clean and detail vehicles, such as exterior washes, interior cleaning, or waxing. Retail Industry The sector of the economy that involves the sale of goods to consumers. Includes a wide range of businesses, from small independent shops to large multinational corporations. Business IdeaDescription Personal Wellness BusinessA business that focuses on improving an individual's well-being, such as a fitness center, spa, or wellness retreat. Online CoursesDigital classes accessible with an internet connection, providing education on various subjects and skill sets. Can be self-paced or instructor-led. Academic CoursesFormal classes offered by an educational institution, typically leading to a degree or certification. May cover a broad range of subjects or focus on a specific field of study. Food TrucksMobile restaurants serving a variety of food items to customers on the go. Can specialize in a particular cuisine or offer a diverse menu. Become a Yoga InstructorA career path involving becoming certified to teach yoga classes. Requires a deep understanding of yoga poses, anatomy, and philosophy. Enrichment Activities for ChildrenActivities designed to enhance a child's learning and development outside of traditional school subjects, such as art classes, music lessons, or sports teams. Post-Pregnancy ServicesServices catering to the needs of new mothers, such as lactation consulting, postpartum doula services, or support groups. Graphic DesignThe art and practice of creating visual content to communicate information and ideas to an audience. Includes designing logos, websites, or marketing materials. Child-Oriented BusinessesBusinesses that cater to the needs and interests of children, such as toy stores, children's clothing boutiques, or indoor playgrounds. Social Media MarketingThe use of social media platforms to promote products, services, or brands. Involves creating engaging content and building a strong online presence. Car Wash ServicesServices that clean and detail vehicles, such as exterior washes, interior cleaning, or waxing. Retail IndustryThe sector of the economy that involves the sale of goods to consumers. Includes a wide range of businesses, from small independent shops to large multinational corporations. What is the Most Profitable Industry Today? Commercial banking in the US is expected to be the most profitable industry this year. The industry’s projected strong revenue growth and cost-cutting measures are anticipated to boost profitability. Net Profit Margin Net Profit Margin is a crucial financial metric that offers insights into a company’s overall financial health and efficiency. It’s particularly useful for comparing a company’s profitability over time or against its competitors in the same industry. Here’s an expanded explanation, including key points in a bulleted list: Definition: The Net Profit Margin is a financial ratio that shows the portion of a company’s revenues that is transformed into net profit. Essentially, it reveals the percentage of each dollar earned by the company that constitutes actual profit after all expenses have been deducted. Calculation: To calculate it, divide the net profit (which is revenue minus all expenses, taxes, and interest) by the total revenue and then multiply the result by 100 to convert it into a percentage. The formula is: Net Profit Margin=(Net ProfitTotal Revenue)×100%Net Profit Margin=(Total RevenueNet Profit?)×100% Interpretation: A higher net profit margin indicates that a company is efficient in converting sales into actual profit. A lower net profit margin might suggest high costs, inefficient management, or other issues impacting profitability. Uses: Performance Tracking: Companies use it to track their performance over time, observing how changes in strategy and operations affect their profitability. Benchmarking: It allows for comparison with industry standards or competitors, showing where a company stands in its sector. Influencing Factors: Revenue Increases: If a company increases its revenue while controlling or reducing costs, the net profit margin will likely improve. Cost Control: Effective cost management, including operating and administrative expenses, can positively influence the net profit margin. Pricing Strategies: How a company prices its products or services also plays a significant role. Higher pricing can lead to a better margin if sales volume is maintained. Limitations: Not a Standalone Metric: It should be used in conjunction with other financial ratios for a comprehensive view of a company’s financial health. Industry Specific: Different industries have different average profit margins, so it’s important to compare a company’s margin with peers in the same industry. Examples: A company with a net profit margin of 15% means that it makes a profit of $0.15 for every dollar of sales. Conversely, a net profit margin of 5% means earning $0.05 for every dollar, which implies the possibility of lower pricing strategies, increased costs, or a combination of both. Overall, Net Profit Margin is a vital indicator of a company’s profitability and operational efficiency. It provides valuable insights into how well a company is managing its expenses relative to its total revenue. However, it’s important to analyze this metric in the context of the industry norms and alongside other financial measures. Final Thoughts In conclusion, the most profitable industries this year will likely be those that meet the ever-changing needs of consumers, including technology, healthcare, and renewable energy. However, it’s important to note that profitability can shift rapidly due to a variety of factors, so businesses should stay agile and adaptable to stay ahead of the competition. As always, a focus on innovation and efficiency will be key to long-term success in any industry. FAQs Which Industry has the Highest Profit? The most profitable industry varies from year to year, but typically, it is one that provides essential goods or services with high demand and low competition. The most profitable industries are consistently commercial banking, accounting, oil and gas extraction, legal services, and real estate. What are The Top 5 Most Profitable Businesses? Among the most profitable businesses are business consulting, IT support, accounting and tax preparation, cleaning services, and auto repair. While any of the five can be operated as an offline business, some can also be run online. A manufacturing business can also be highly profitable, but they typically require significant investments in equipment and infrastructure, making them less accessible to most entrepreneurs. How Can I Make My Business More Profitable? To make a business more profitable, consider expanding through franchising with the help of a franchise guide, offering high-margin products such as the most profitable vending machines, and exploring new revenue streams like online sales. Also, consider testing new strategies and shop business ideas to find what works best for your business. Image: Envato Elements This article, "The Most Profitable Industries Today" was first published on Small Business Trends View the full article
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There are a few industries that are expected to experience significant growth and profitability this year. These industries are poised to take advantage of changing consumer behavior and increased demand for their products and services. In this article, we’ll take a closer look at the most profitable industries today. The Most Profitable Industries This year, some industries are anticipated to be more lucrative than others. By grasping the most profitable industries, investors can make better-informed decisions. Below are several of the leading industries predicted to yield significant profits by year-end. Accounting, Tax Preparation, Bookkeeping, and Payroll Services Financial services for businesses and individuals, including record-keeping, tax filing, and payroll management. Legal Services Providing legal advice and representation to clients, including contract negotiation, litigation, and dispute resolution. Oil and Gas Extraction The exploration, drilling, and production of oil and gas resources, including offshore and onshore operations. Commercial and Industrial Machinery and Equipment Rental and Leasing Offering rental and leasing services for industrial and commercial equipment, including machinery, tools, and vehicles, is one of the most profitable industries. Offices of Dentists Offering dental services, including cleanings, fillings, and other oral health procedures. Lessors of Real Estate Renting or leasing real estate properties, such as apartments, offices, and commercial spaces. Offices of Physicians Providing medical care and treatment to patients, including diagnosis, prescriptions, and referrals. Offices of Real Estate Agents and Brokers Facilitating the buying and selling of real estate properties, including marketing, negotiations, and closing deals. Offices of Other Health Practitioners Providing healthcare services outside of traditional medical practices, such as chiropractic, acupuncture, and mental health counseling. Management of Companies and Enterprises Providing administrative, financial, and operational support to businesses, including strategic planning and decision-making. Outpatient Care Centers Offering medical care and treatment on an outpatient basis, such as urgent care, diagnostic imaging, and physical therapy. Other Schools and Instruction Education and training services outside of traditional schools, such as language schools, driving schools, and trade schools. Activities Related to Real Estate These include support services for real estate transactions, like property appraisal, property management, and real estate investment. Death Care Services Providing services related to funerals and memorial services, such as embalming, cremation, and burial. Support Activities for Mining This industry offers support services for mining operations, such as exploration, drilling, and mine management. IndustryDescription Accounting, Tax Preparation, Bookkeeping, and Payroll ServicesFinancial services for businesses and individuals, including record-keeping, tax filing, and payroll management. Legal ServicesProviding legal advice and representation to clients, including contract negotiation, litigation, and dispute resolution. Oil and Gas ExtractionThe exploration, drilling, and production of oil and gas resources, including offshore and onshore operations. Commercial and Industrial Machinery and Equipment Rental and LeasingProviding rental and leasing services for industrial and commercial equipment, such as machinery, tools, and vehicles. Offices of DentistsOffering dental services, including cleanings, fillings, and other oral health procedures. Lessors of Real EstateRenting or leasing real estate properties, such as apartments, offices, and commercial spaces. Offices of PhysiciansProviding medical care and treatment to patients, including diagnosis, prescriptions, and referrals. Offices of Real Estate Agents and BrokersFacilitating the buying and selling of real estate properties, including marketing, negotiations, and closing deals. Offices of Other Health PractitionersProviding healthcare services outside of traditional medical practices, such as chiropractic, acupuncture, and mental health counseling. Management of Companies and EnterprisesProviding administrative, financial, and operational support to businesses, including strategic planning and decision-making. Outpatient Care CentersOffering medical care and treatment on an outpatient basis, such as urgent care, diagnostic imaging, and physical therapy. Other Schools and InstructionEducation and training services outside of traditional schools, such as language schools, driving schools, and trade schools. Activities Related to Real EstateSupport services for real estate transactions, such as property appraisal, property management, and real estate investment. Death Care ServicesProviding services related to funerals and memorial services, such as embalming, cremation, and burial. Support Activities for MiningSupport services for mining operations, such as exploration, drilling, and mine management. Choosing the Most Profitable Industries: Our Methodology When we, as entrepreneurs and small business owners, consider venturing into a new industry, it’s crucial to evaluate its potential profitability. Here are key factors to consider: Market Demand (Weight: 35%) High demand indicates a thriving market. Look for trends showing increasing consumer interest. Competition Level (Weight: 25%) Moderate competition can indicate a healthy market, but overly saturated markets might pose challenges. Evaluate the number of existing businesses and their success rates. Barrier to Entry (Weight: 20%) Industries with lower barriers (financial, regulatory, technological) are often easier to enter. High barriers can mean less competition but require more resources to start. Profit Margin Potential (Weight: 15%) Look for industries with historically high-profit margins. Assess the cost of goods, operational expenses, and pricing flexibility. Growth Potential (Weight: 5%) Industries with a projection for growth are more likely to be profitable in the long term. Research market forecasts and industry reports. Each of these criteria plays a vital role in determining the industry’s profitability. By carefully analyzing these factors, you can make a more informed decision about which industry might be the most profitable for your venture. Why Banking and Legal Services Are Among the Most Profitable Industries The Resilience of the Banking Industry Central Role in the Economy: Banks play a crucial role in the global economy. They facilitate essential financial services like lending, deposits, and payment processing, which are fundamental to both personal and business transactions. Diverse Revenue Streams: Banks benefit from diverse revenue sources, including interest from loans, fees for services, investment income, and trading revenues. This diversification helps maintain profitability even in varying economic conditions. Technological Advancements: The banking sector has embraced digital transformation, leading to more efficient operations and new revenue opportunities, such as online banking services, mobile apps, and fintech innovations. Regulatory Environment: While the regulatory environment in banking is stringent, it often serves as a barrier to entry for new competitors. This helps established banks sustain their market position and profitability. The Profitability of Legal Services High Demand Across Sectors: Legal services are in high demand across various sectors, including corporate, criminal, family, and intellectual property law. This broad demand ensures consistent business for legal firms. Specialized Knowledge and Skills: The legal profession requires a high level of specialized knowledge and skills, which can command premium fees for services. Necessity in Business and Personal Matters: Legal services are often non-negotiable in business transactions, disputes, and personal legal matters, creating a steady demand. Advancements in Legal Technology: The increasing use of legal technology for tasks like document review and case management has improved efficiency and profitability within the sector. The ongoing profitability of the banking and legal sectors can be credited to their essential roles in the economy, a variety of robust revenue streams, significant barriers to entry, and the essential nature of their services in both business and personal contexts. As these industries continue to evolve with technological advancements, they are likely to maintain their positions as some of the most profitable industries. What are the Most Profitable Business Ideas for Small Businesses? Starting a small business can be a challenging endeavor for small business owners, and identifying the most profitable small businesses is essential for success. This section highlights some of the most profitable business ideas for small businesses, providing insights into the most lucrative ventures. Personal Wellness Business A business that focuses on improving an individual’s well-being, such as a fitness center, spa, or wellness retreat. Online Courses Digital classes are available online, allowing learners to access education on a wide range of subjects and skills. These classes can be either self-paced or guided by instructors. Academic Courses Formal classes are offered by an educational institution, typically leading to a degree or certification. It may cover a broad range of subjects or focus on a specific field of study. Food Trucks Mobile restaurants serve a variety of food items to customers on the go. Can specialize in a particular cuisine or offer a diverse menu. Contact your local health department for requirements. Become a Yoga Instructor A career path that leads to certification for teaching yoga classes necessitates a thorough comprehension of yoga poses, anatomy, and philosophy. Enrichment Activities for Children Activities designed to enhance a child’s learning and development outside of traditional school subjects, such as art classes, music lessons, or sports teams. Post-Pregnancy Services Services that cater to the needs of new mothers, such as lactation consulting, postpartum doula services, or support groups. Graphic Design The art and practice of creating visual content to communicate information and ideas to an audience. This can include designing logos, websites, or marketing materials. Child-Oriented Businesses Businesses that cater to the needs and interests of children, such as toy stores, children’s clothing boutiques, or indoor playgrounds. Social Media Marketing The use of social media platforms to promote products, services, or brands. Involves creating engaging content and building a strong online presence. Car Wash Services Services that clean and detail vehicles, such as exterior washes, interior cleaning, or waxing. Retail Industry The sector of the economy that involves the sale of goods to consumers. Includes a wide range of businesses, from small independent shops to large multinational corporations. Business IdeaDescription Personal Wellness BusinessA business that focuses on improving an individual's well-being, such as a fitness center, spa, or wellness retreat. Online CoursesDigital classes accessible with an internet connection, providing education on various subjects and skill sets. Can be self-paced or instructor-led. Academic CoursesFormal classes offered by an educational institution, typically leading to a degree or certification. May cover a broad range of subjects or focus on a specific field of study. Food TrucksMobile restaurants serving a variety of food items to customers on the go. Can specialize in a particular cuisine or offer a diverse menu. Become a Yoga InstructorA career path involving becoming certified to teach yoga classes. Requires a deep understanding of yoga poses, anatomy, and philosophy. Enrichment Activities for ChildrenActivities designed to enhance a child's learning and development outside of traditional school subjects, such as art classes, music lessons, or sports teams. Post-Pregnancy ServicesServices catering to the needs of new mothers, such as lactation consulting, postpartum doula services, or support groups. Graphic DesignThe art and practice of creating visual content to communicate information and ideas to an audience. Includes designing logos, websites, or marketing materials. Child-Oriented BusinessesBusinesses that cater to the needs and interests of children, such as toy stores, children's clothing boutiques, or indoor playgrounds. Social Media MarketingThe use of social media platforms to promote products, services, or brands. Involves creating engaging content and building a strong online presence. Car Wash ServicesServices that clean and detail vehicles, such as exterior washes, interior cleaning, or waxing. Retail IndustryThe sector of the economy that involves the sale of goods to consumers. Includes a wide range of businesses, from small independent shops to large multinational corporations. What is the Most Profitable Industry Today? Commercial banking in the US is expected to be the most profitable industry this year. The industry’s projected strong revenue growth and cost-cutting measures are anticipated to boost profitability. Net Profit Margin Net Profit Margin is a crucial financial metric that offers insights into a company’s overall financial health and efficiency. It’s particularly useful for comparing a company’s profitability over time or against its competitors in the same industry. Here’s an expanded explanation, including key points in a bulleted list: Definition: The Net Profit Margin is a financial ratio that shows the portion of a company’s revenues that is transformed into net profit. Essentially, it reveals the percentage of each dollar earned by the company that constitutes actual profit after all expenses have been deducted. Calculation: To calculate it, divide the net profit (which is revenue minus all expenses, taxes, and interest) by the total revenue and then multiply the result by 100 to convert it into a percentage. The formula is: Net Profit Margin=(Net ProfitTotal Revenue)×100%Net Profit Margin=(Total RevenueNet Profit?)×100% Interpretation: A higher net profit margin indicates that a company is efficient in converting sales into actual profit. A lower net profit margin might suggest high costs, inefficient management, or other issues impacting profitability. Uses: Performance Tracking: Companies use it to track their performance over time, observing how changes in strategy and operations affect their profitability. Benchmarking: It allows for comparison with industry standards or competitors, showing where a company stands in its sector. Influencing Factors: Revenue Increases: If a company increases its revenue while controlling or reducing costs, the net profit margin will likely improve. Cost Control: Effective cost management, including operating and administrative expenses, can positively influence the net profit margin. Pricing Strategies: How a company prices its products or services also plays a significant role. Higher pricing can lead to a better margin if sales volume is maintained. Limitations: Not a Standalone Metric: It should be used in conjunction with other financial ratios for a comprehensive view of a company’s financial health. Industry Specific: Different industries have different average profit margins, so it’s important to compare a company’s margin with peers in the same industry. Examples: A company with a net profit margin of 15% means that it makes a profit of $0.15 for every dollar of sales. Conversely, a net profit margin of 5% means earning $0.05 for every dollar, which implies the possibility of lower pricing strategies, increased costs, or a combination of both. Overall, Net Profit Margin is a vital indicator of a company’s profitability and operational efficiency. It provides valuable insights into how well a company is managing its expenses relative to its total revenue. However, it’s important to analyze this metric in the context of the industry norms and alongside other financial measures. Final Thoughts In conclusion, the most profitable industries this year will likely be those that meet the ever-changing needs of consumers, including technology, healthcare, and renewable energy. However, it’s important to note that profitability can shift rapidly due to a variety of factors, so businesses should stay agile and adaptable to stay ahead of the competition. As always, a focus on innovation and efficiency will be key to long-term success in any industry. FAQs Which Industry has the Highest Profit? The most profitable industry varies from year to year, but typically, it is one that provides essential goods or services with high demand and low competition. The most profitable industries are consistently commercial banking, accounting, oil and gas extraction, legal services, and real estate. What are The Top 5 Most Profitable Businesses? Among the most profitable businesses are business consulting, IT support, accounting and tax preparation, cleaning services, and auto repair. While any of the five can be operated as an offline business, some can also be run online. A manufacturing business can also be highly profitable, but they typically require significant investments in equipment and infrastructure, making them less accessible to most entrepreneurs. How Can I Make My Business More Profitable? To make a business more profitable, consider expanding through franchising with the help of a franchise guide, offering high-margin products such as the most profitable vending machines, and exploring new revenue streams like online sales. Also, consider testing new strategies and shop business ideas to find what works best for your business. Image: Envato Elements This article, "The Most Profitable Industries Today" was first published on Small Business Trends View the full article
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Activists have decried Shein for years, calling out its devastating impact on the environment and exploitation of workers. But with a stroke of his pen, President Donald Trump appears to have upended Shein’s business model, making it harder for the Chinese fast-fashion brand to keep selling clothes at rock-bottom prices. During the pandemic, Shein and online marketplace Temu exploded in popularity in the United States. Both companies manufacture low-quality goods in Chinese factories using cheap labor, then sell them to American consumers at extremely low prices. But Shein and Temu also had a distinct advantage over their competition. While American companies like Gap ship large quantities of inventory from overseas factories into U.S. warehouses—paying all the requisite taxes and tariffs—these Chinese companies ship products directly from factories to consumers’ houses. This allows them to take advantage of an obscure loophole in the U.S. tax code called de minimis, which allows packages containing less than $800 of merchandise to ship duty-free. In 2022, Shein and Temu paid $0 in import taxes, whereas Gap paid $700 million and H&M paid $205 million. American and European brands pass their costs on to customers in the form of higher-priced goods, which has sent many shoppers looking for deals elsewhere. “This was their basic advantage,” says Kinshuk Jerath, a Columbia Business School professor. “[Shein and Temu] built their entire business model on de minimis.” This week, that competitive advantage vanished, as Trump imposed a 10% tariff on all goods imported from China and also ended the de minimus tax exemption. Given how quickly these tariffs were rolled out, there’s a lack of clarity about exactly how much companies will have to pay. Logistics agents who import goods to the U.S. are already asking vendors to pay an extra 30% on the retail price of goods shipped from Hong Kong and China. Depending on the actual tariffs U.S. Customs imposes, these agents will either return part of that fee or seek additional payments. Experts say Shein and Temu will have to raise their prices in response. And since these companies’ main selling point is their low prices, consumers may be less inclined to shop with them. This, in turn, could shake up the retail landscape in the U.S. Garment packages at a textile factory that supplies clothes to fast-fashion e-commerce company Shein in Guangzhou, China [Photo: Jade Gao/AFP/Getty Images] Could Shein and Temu find a way keep costs down? While many were taken aback by how quickly Trump abolished the de minimus exemption, lawmakers from both parties have been trying to get rid of the loophole for several years. The rule first came about in 1930, when most small-value packages were sent between individuals, and the government didn’t think it was worth the administrative cost for the tax revenue it would collect. In 2016, the exemption limit was raised from $200 worth of goods to $800, to further reduce the administrative burden. But then Shein and Temu entered the scene. They were almost single-handedly responsible for increasing the number of such shipments from 140 million in 2014 to 1 billion in 2023. Many experts believe that Shein and Temu will have no choice but to raise their prices. These companies have already found ways to slash costs throughout the supply chain, leaving little room for cuts elsewhere. Shein has been accused of exploiting workers, forcing them into 17-hour shifts to make hundreds of garments a day at a base salary of $20, which would then be slashed by $14 if they made any mistakes. While it is possible for Shein and Temu to absorb the cost of these taxes for a short time, Jerath doesn’t believe that’s a viable long-term strategy. “These companies do have big pockets,” he says. “But they will not be able to absorb costs indefinitely while keeping the company profitable. And the question is, if you have to keep selling at a loss forever, at what point is the business model no longer successful?” Giacomo Santangelo, senior economics lecturer at Fordham University, says American companies like Amazon and Uber were willing to take a loss for some time in order to put their competitors out of business. “This strategy won’t work for Shein and Temu because there’s no chance they will be able to successfully wipe out their competitors,” he says. [Photo: Nikos Pekiaridis/NurPhoto/Getty Images] Shaking Up Consumer Preferences Forcing Shein and Temu to pay taxes levels the playing field for other brands. But perhaps more important, it changes the market, says Itamar Zur, CEO of Veho, a shipping company that serves brands like Macy’s, Sephora, and Stitch Fix. With these ultracheap Chinese players on the market, many brands felt forced to compete on price. But as prices even out, brands can start competing across other dimensions, like the speed of delivery and quality. “Shipping products from China took seven to ten days, but consumers were willing to wait to get their products at such low prices,” Zur says. “But if it costs the same or just a little more to buy from a U.S. brand that can ship the products in two days, many consumers might opt for the U.S. brand.” Shein does have some warehouse space in the U.S. that allows it to ship products faster. It has already started driving American customers to buy products shipped locally by prioritizing these items in search results. Zur says that Shein may shift more of its inventory to U.S. warehouses, but this would effectively upend its business model. Until now, Shein has made products on demand based on consumer preferences. It adds 2,000 to 10,000 new items to its website every day, and mass-produces only the items that consumers seem to like. But if the company chooses to warehouse clothes in the U.S., it will need to predict what consumers will want to buy weeks in advance and send that inventory over. And, of course, this inventory would be taxed. Brands might also start to compete on the make and longevity of a product, Zur says. Shein and Temu are known for selling very low-quality products, and if they raise their prices, consumers may opt to shop for items that are more durable. “As a consumer, your entire calculation changes when these ultralow prices are off the table,” he says. “If you’re going to spend more money, you might not want your T-shirt or dress to be disposable. In fact, you might choose to spend a few dollars more for a shirt you can wear for years.” While Trump’s tariffs have the capacity to transform the market and consumer behavior, Fordham’s Santangelo warns that things are changing quickly and it’s still possible that the administration will reverse its decisions. Trump was going to impose a 25% tariff on Mexico and Canada on Tuesday, but decided to postpone for 30 days; it’s unclear whether those tariffs will eventually take effect. “It’s a very fluid situation,” Santangelo says. “We can’t really make predictions because everything might change again overnight.” View the full article
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Imagine you’re an academic researcher. You’re writing a pitch for funding to the National Science Foundation (NSF), the independent agency of the federal government that funds projects designed to advance our understanding of the world. But you can’t use the words excluded, historically, socioeconomic, systemic, or women. Go. That’s the quandary that researchers across the country find themselves in thanks to a misguided attempt to try to eliminate what President Donald Trump and lackey Elon Musk would likely describe as “woke” research. The Trump administration’s drive to tamp down studies that promote an agenda pushing diversity, equity, and inclusion (DEI) involves hitting small nails with very big, very blunt hammers, with all ongoing and future research projects reportedly being analyzed to see whether they contain any number of newly forbidden words. Among them are terms that Trump and others might dislike, such as diversity, inequities, or multicultural. But there are also words that almost certainly get caught in the dragnet inadvertently, including women and historically. “The mood is pretty glum here,” says one academic, granted anonymity because of a fear of reprisals. “While my work has implications for DEI, it’s not explicitly DEI in writing. For academics who do work in this space, it’s a death knell.” “It really seems like a huge mess,” says a second academic researcher, also granted anonymity to be able to speak over fear of reprisals or their research being targeted as a result of speaking out. “The list is long and vague enough that all kinds of research will potentially be harmed. Everything from biomedical research to engineering to research in the social sciences.” That researcher says they believe the guidelines have been drawn vaguely “by design, not an accident,” in order to give the government—through the NSF—enough leeway to block anything they want to. The Institute of Electrical and Electronics Engineers, the world’s largest technical professional organization for tech research in academia, declined to comment for this story. “ACM supports technology research in a wide array of areas and understands that priorities for funding of research can shift for a variety of reasons,” Jody Westby, vice chair of the Association for Computing Machinery’s US Technology Policy Committee, wrote in a statement to Fast Company. “ACM hopes, when this happens, that funding from other sources also shifts to fill gaps so needed research can continue.” Researchers will still likely pursue their work under the current administration, even if the NSF’s list of forbidden words stymies them. It just means they may have to take a page out of the book of online content creators, and understand how to deploy algospeak—or the rephrasing of words in order to avoid blocks put in place by online platforms, most commonly found on social media. “There have been many examples of researchers using different terms to try to get their work funded by different organizations, particularly private philanthropic foundations which often have an only slightly hidden political or ideological alignment,” the anonymous researcher says. Euphemistically referring to subjects that might otherwise be seen as sensitive using a crude check of content in order to evade censorship could well be a path that researchers have to follow, fears Carolina Are, a researcher at the Center for Digital Citizens at Northumbria University. Are has studied platform censorship and how rank-and-file users avoid its clutches. “With the broligarchs in power greatly affecting and influencing the way the U.S. is run, bolstered by Trump’s politics, [what content creators had to do] is being broadened out to research.” It’s possible to use doublespeak or euphemism to dance around contentious phrasing, Are explains—but it does significantly impact the ability to disseminate that content, and finding work-arounds taxes thinking that could otherwise be put to the broader problem that needs addressing. Are also worries that researchers will end up in a cat-and-mouse game with the NSF in the same way that creators are, where terms and words that are being used euphemistically are added to block lists and the effect is nullified, meaning people have to find new ways of subverting barriers. “It’s not a long-term solution for people,” she says. One of the researchers Fast Company spoke to is more pessimistic than that. “I’m not sure we’re going to see people successfully using different terms for the banned research terms because when you can’t even use words like female or systemic, there’s not really a way to get around that,” they say. “All biomedical research that looks at more than men is potentially out of bounds, and that’s by design.” View the full article
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This week, skincare brand Kiehl’s debuted a hairy new font, Starbucks continued to roll out its feel-good nostalgia marketing, and an iconic ’80s soda was revived for the year 2025. Here’s all the branding news we’re keeping up with. [Image: Kiehl’s] Kiehl’s gets in on the custom type craze The news: The skincare brand Kiehl’s just unveiled a new custom font made from an unexpected material: pubic hair. Big picture: The font comes as a response to the backlash that Kiehl’s received in August for an ad campaign for a new product line targeting ingrown pubic hairs. Those initial ads featured fully covered models with just a glimpse of hair peeking out from the sides of their underwear. But several stores censored or removed the campaign after public criticism. “We were taken aback,” Steven Waldberg, SVP of brand engagement and communications for Kiehl’s, told MediaPost. “It’s not like we were showing people’s genitalia or anything.” Now Kiehl’s is hitting back at the haters with a fuzzy custom font made entirely out of pubic hair. The new print ads, which have taken humans out of the equation altogether, feature sarcastic statements like, “Apologies, we won’t ever show pubic hair again,” and “Our photos of models with pubic hair were censored so we removed the models.” Why it matters: We’ve seen plenty of custom brand fonts lately—from the “Other Hand font” for Cheetos to Kellogg’s logo-centric font—but we have to hand it to Kiehl’s, this one might be the most outside-the-box yet. It’s not exactly a versatile typeface, but it’s nice to see Kiehl’s refusing to back down from a challenge. [Illustration: FC] Back-to-basics strategy at Starbucks The news: Starbucks is making a wide-sweeping effort to return to its branding roots, and it seems to be paying off. Big picture: Since CEO Brian Niccols joined the company last September, the brand has been slowly working to incorporate the “personal touches” that were once its signature, like handwritten names on to-go cups, a free milk station, and an overall focus on craft. The back-to-basics concept at Starbucks has been gradually appearing in a larger campaign this year, with several new ads highlighting the coffee-making process and out-of-home billboards featuring a handwritten look. In an interview with the podcast Rapid Response, Niccols said of the changes, “We’re in the customer service business, and anybody that’s been involved with that knows the details do matter. And the reason why the details really matter for Starbucks is, frankly, those details are our point of difference. It’s how we get to another level of connection.” Why it matters: The market seems to be responding positively to the changes so far, considering that Starbucks recently beat Wall Street’s fourth-quarter earnings expectations with $9.4 billion in revenue. The irony in all of this feel-good messaging is that Starbucks has recently taken the much-criticized step of barring noncustomers from using its restrooms, seating, and patio space. In a column for Fast Company, writer Rob Walker argued that the new code of conduct “is really just a de facto admission of what its brand is really about: The coffee giant is not really in the community space business at all. It’s a luxury brand, and it has been all along.” [Photo: Suja Life] Soda’s new lease on life The news: For the second time in two months, an iconic soda of the 1980s is getting a new lease on life with a revival designed to attract a new era of soda drinkers. Big picture: Slice soda, first launched in 1984 by PepsiCo, is set to return to shelves under the ownership of juice brand Suja Life. To tap into the wellness movement and functional beverage craze, today’s Slice will have low sugar, no high-fructose corn syrup, and plenty of gut-healthy prebiotics, probiotics, and postbiotics in a variety of flavors, including orange, lemon lime, classic cola, grapefruit spritz, grape, and strawberry. Why it matters: Slice’s return is part of a larger industry trend. Just last month, energy drink company Redcon1 announced it would be bringing back the infamous Jolt Cola from the ’80s with a new functional twist. However, as Fast Company noted at the time, the new branding is pretty lackluster. Slice, on the other hand, looks just as cool as it did back in 1984. Suja Life has clearly based its new look on the OG design (rather than the clunkier ’90s version), including a typeface that’s literally sliced at the bottom, fruity icons dotting each “i,” and a diagonal label. The design has also been updated for the 21st century with brighter can colors and a trendier secondary font. While Slice certainly looks pretty, its staying power is questionable at best. The brand has already been revived several times, including as a failed sparkling water in 2018, swiftly followed by a failed low-cal soda in 2021. It remains to be seen whether Slice’s new branding aesthetic will be enough to keep it afloat this go-round. [Photo: Kellanova] Snacking goes cold The news: Eggos and Rice Krispies Treats are getting a frosty glow-up. Big picture: The snack company Kellanova is partnering with Gold West Food Group to turn some of its most popular brands into ice cream treats. On the Eggo side, fans can expect pints of Buttery Maple, Chocolatey Chip, and Blueberry ice cream, as well as waffle sandwiches of those three flavors. For Rice Krispies fanatics, there will be a pint of “original flavor” ice cream (we can only assume this tastes like the treats themselves), as well as original, strawberry, and triple-chocolate ice cream sandwiches made with Rice Krispies Treats as the sandwich “bun.” Why it matters: Kellanova’s new dessert play comes after a major shake-up in the company’s ownership. Back in August, Kellanova—which also owns Kellogg’s (and its three subcompanies), Pop-Tarts, Pringles, and more—was acquired for a whopping $39.5 billion by Mars, owner of M&Ms. At the time, Andrew Clarke, global president of Mars Snacking, told Fast Company that expanding the company’s snacking portfolio would be a major priority post-acquisition—and it looks like that starts in the freezer aisle. View the full article
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Pedro Rios’s paternal grandparents were both born in the United States, yet the government forced them to move to Mexico in the 1930s. They were teenagers at the time. Rios, the director of the American Friends Service Committee’s U.S.-Mexico Border Program, guesses that government officials sent his grandparents on trains to the border, but he doesn’t know the story. Neither of them talked about the experience. He said his grandmother seemed to be unable to forgive the part of herself that led her to be expelled from her home country. “She despised being Mexican to some extent,” Rios said. “I think it was because of the discrimination that she lived through.” Over its history, the United States has repeatedly worked to exclude and remove people in moments when xenophobic, nativist, and white supremacist voices have swayed public opinion toward fear—from the exclusion of Chinese immigrants, to the forced removals of Mexicans and Mexican Americans, to the relocation and incarceration of Japanese and Japanese Americans. The result of those efforts was often generational trauma, with elders unable to talk about what they went through, as in the case of Rios family. Now, with promises of mass deportation from the Trump administration, many academics see that history poised to repeat itself. Roberto D. Hernández, a professor of Chicano and Chicana studies at San Diego State University, said the racialization of Mexican and Mexican American people during deportation efforts of the 1930s and 1950s is similar to the messaging from white supremacist groups today. He pointed to a letter that circulated in Oregon in December calling for white residents to identify and report people they suspect of being undocumented, as part of a coming “brown round-up” under President Donald Trump. He said it contained the same messages of anti-Mexican racism that buoyed the movement in the ’30s. With reports of Border Patrol agents carrying out mass arrests in Bakersfield, California, even before the inauguration, fear has grown in immigrant communities. In the days since Trump took office, an increase in immigration arrests is further stoking that anxiety. “This kind of fear has long-term generational consequences,” said Kevin Johnson, a professor of law and Chicano studies at the University of California Davis. Rios has witnessed that firsthand. “It’s unfortunate that the politics take precedence over people’s lives and the destruction that separation and forcefully removing people from their homes causes to family,” Rios said. Rooted in Racism From their earliest appearances, the U.S.’s laws, policies, and practices that limited certain nationalities’ ability to come or to stay were tinged with racist concerns about nonwhite men marrying white women and with fears that immigrants would take jobs away from people born in the United States. In the 1800s, Western states, including California, passed laws limiting Chinese and other Asian nationalities from entering their territories, owning land, and marrying white women. In 1879, California’s new constitution enabled state officials to remove immigrants who they deemed to be “detrimental to the well-being of the state.” Johnson said vigilante groups also took it upon themselves to scare Chinese residents into leaving. In the 1870s, many Chinese workers lived in Truckee, California, where they helped tunnel through mountains to complete the Transcontinental Railroad. One night in 1876, a group of white vigilantes went to the homes of some Chinese workers in that town and set them on fire. As the cabins burned, the vigilantes shot the people who fled, killing one. The vigilantes were tried for murder and acquitted by an all white jury, Johnson said. The group later received a cannon salute in celebration, and one of the members went on to become the town’s constable. The incident became known as the “Trout Creek Outrage.” “Now there’s basically no Chinese presence in the town of Truckee,” Johnson said. In May of 1882, Congress codified these fears into law by passing the Chinese Exclusion Act, which banned Chinese people from immigrating to the United States for 10 years. Officials built a prison on Angel Island in San Francisco to detain arriving Chinese immigrants. The ban was later extended, and as immigration laws evolved in the United States, lawmakers continued to find ways to keep most Asian nationalities out until a major change in immigration law in 1965. “It’s been often forgotten in California that our citizens as well as our government as well as the federal government engaged in these horrible acts,” Johnson said. Mass Deportations With the onset of the Great Depression, state and local officials blamed Mexican immigrants, who had previously been welcomed during the labor shortages of World War I, said Hernández, the San Diego State University professor. Back then, Hernández said, the anti-immigrant rhetoric was purely economic. He said that’s different from the Trump administration’s tactics, which have used criminalization in addition to economic complaints to vilify immigrants. Though the federal government will lead deportation efforts under the Trump administration, the plans include deputizing local law enforcement to assist and pulling in military or National Guard for support. Hernández and Johnson both worry that these plans hearken back to practices in the 1930s and 1950s that saw U.S. citizens deported alongside immigrants. In the 1930s, local authorities, including police, rounded up people believed to be Mexican and sent them south. Most were taken away on trains and ships, Hernández said. “I remember the big cattle boats coming down from Los Angeles, shipping Mexicans back to Mexico,” Herb Ibarra, then principal of San Diego High School, told The San Diego Union newspaper in 1979. “My mother knew that a relative of ours was on one of the boats, so she took me with her to San Diego Harbor. I won’t ever forget the boats, the humanity packed onto the decks under armed guard.” The state and local officials leading the effort didn’t put deportees through a formal process, Johnson said. “There were no hearings. There was no due process,” Johnson said. “A lot of [U.S.] citizens were removed as well as immigrants.” Some chose to self-deport, he said, including the family of former California Supreme Court Justice Cruz Reynoso, who was born in Orange County. Johnson said he worries that the fear inspired by Trump’s rhetoric will similarly push families to leave on their own. In 1954, the federal government under the guidance of then-President Dwight Eisenhower led a second push to remove Mexicans through an effort that included a racial epithet in its name. This time, Johnson said, the deportations ran more like a military operation, with the National Guard providing some logistical support. During that time, many ended up in Mexicali, where they resettled as farmers, according to Jose Mena, who lives there and coordinates a coalition of migrant shelters. The fear and trauma left behind in the community that remained in the United States were profound. Former state Senator Martha Escutia told a story during her time in office about her father, who was afraid to walk to the corner store without his passport because he lived in Los Angeles during the 1930s and had a darker complexion that could have led police to racially profile him as an immigrant, Johnson recalled. Johnson’s own mother, who is Mexican American, told him when he was young that his family was Spanish, even though they went to visit his grandmother in Mexico, he said. “It had a lasting impact on the Latino community in Southern California in terms of sense of belonging and identity,” Johnson said. Forced Moves Many Japanese Americans know that generational trauma well. During World War II, the U.S. government rounded them up and held them in hastily constructed prison camps. Trump has indicated that he might invoke the same law, the Alien Enemies Act of 1798, as part of his mass deportation plans, and that he will similarly construct facilities to hold people during the removal process. Much as Rios’s grandparents didn’t talk about their sudden forced moves to Mexico, Erin Tsurumoto Grassi, associate director of Alliance San Diego, an advocacy group for inclusive democracy, said her grandparents didn’t say much about their time in U.S. government custody as Japanese American children. Her grandfather turned 12 the day then-President Franklin Roosevelt signed Executive Order 9066, which led to the relocation and incarceration of more than 120,000 people, including children. Her grandmother was 7 at the time. “They remember the dust. They remember a ton of dust,” Tsurumoto Grassi said. Dana Ogo Shew, a board member of Amache Alliance, which works to preserve and educate about the history of the Granada Relocation Center, also known as Amache, in Colorado, said that anti-Asian sentiment had been festering long before the Japanese military bombed Pearl Harbor. That hatred included organized leagues that tried for decades to get rid of Japanese people. That, she said, made it easier for the federal government to forcibly remove Japanese people from communities. After the executive order, the military worked with various civilian agencies to identify and move people. In the process, the government created the War Relocation Authority to lead the charge. Tsurumoto Grassi said the removals caused a repeated fracturing of the community. First, the government sent families to assembly centers. Her grandmother’s family, she said, was held in a horse stall. Then, they went to long-term holding areas that had been quickly constructed, most in areas with extreme temperatures. Each time they moved, friendships and families were split apart, Tsurumoto Grassi said. The removals also had economic repercussions, Shew said. Some families quickly sold off what they owned before they left, often at prices far below market value. Those who owned property often lost it because they were unable to pay the mortgage. Others had their belongings stolen while they were imprisoned. “The amount of loss in terms of dollars, they’ve never been able to put a number on it because it would be so hard and so high to calculate,” Shew said. Collectively, Shew said, the Japanese American community struggled to overcome the emotional toll in the years after they were allowed to return. “They had so much fear and shame and felt like they had done something wrong,” Shew said. “They were afraid it would happen again, so they didn’t talk about it.” Not Going Quietly The descendants of those held in the prison camps are doing the work now to try to heal the generational trauma, Tsurumoto Grassi said. Though long dormant, the Alien Enemies Act is still on the books. Other immigration laws have changed, adding procedural requirements before someone can be deported, but it’s not clear whether the changes will be enough to prevent a repeat of the past. Many anticipate that whatever the Trump administration does will end up in legal battles. “It’s how the courts are going to interpret [the laws] in this context,” said Adam Isacson of the human rights advocacy organization Washington Office on Latin America. In 1944, the Supreme Court decided in the case of Fred Korematsu, a Japanese American man represented by the American Civil Liberties Union, that there was military necessity to the forced removals. In 1983, a legal team got the case reopened, and a district court judge overturned Korematsu’s conviction for violating a military order, but the Supreme Court ruling remains precedent. Descendants of those harmed by U.S. policies of exclusion and forced removal hope that the country can learn from the pattern of misleading and discriminatory information making way for policies that uproot families and cause generational trauma. “Let’s just not make the same mistakes and get caught up in the same kind of hysteria. I mean, literally, it’s hysteria,” Shew said. She said Japanese Americans have stood by other groups in moments of discrimination and marginalization, and that she expects them to do the same this time. Tsurumoto Grassi said that if the government does return to the tactics of the last century, she’s prepared to fight. She learned about what happened to her grandparents after attending a talk in college that brought her to tears. Her search to understand her family’s history led her to the Japanese American National Museum in Los Angeles. While there, she could hear a pro-immigrant protest outside, she said. She realized then that she was meant to work in social justice. “We’ve learned the lessons of what happened, and I don’t think we’re going to let people go quietly into the night anymore,” Tsurumoto Grassi said. —By Kate Morrissey, Capital & Main This piece was originally published by Capital & Main, which reports from California on economic, political, and social issues. View the full article
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Google Translate and other translation software can be valuable tools when a user needs to quickly translate a word or phrase from one language to another. It’s not always as accurate as human translators, however, and mismatched language pairs can result in some hilarious misunderstandings. Sometimes, this technical error is merely a humorous mistake for an individual user; however, at other times, a translator fails can result in a confusing situation in a commercial context. Language translation can often be complex, and even the most advanced translation devices can produce significant errors. READ MORE: 10 Best Language Translator Devices for Small Business Travelers Best Ever Translator Fails Machine translation isn’t perfect, and even Google makes mistakes. In some cases, these translator fails turned into such hilarious errors we’ve found ourselves grateful for Google Translate’s imperfections. That’s One Way to Keep People Out Somehow, we don’t think the original message was a warning of death in progress, but the resulting translation failure on this sign is certainly effective at preventing unwanted entry. Killing Two Birds with One Stone, Perhaps? Accurate translations are important in the business world. After all, should some unsuspecting customers take this translator fail too seriously, it could result in a dangerous situation. No Meal Is Complete Without Mountains of Rape It can be a tricky process to translate one language to another. Unfortunately, menu translation fails are all too common, leaving diners to wonder exactly what it is they are ordering, such as in the translator fail above. Who Wants to Watch ‘War Salvage Destroyer Future?’ Movie titles apparently are subject to becoming lost in translation. In this translator failure example, a traveler was left to ponder whether they should watch “War Salvage Destroyer Future” or “Was Godzilla.” That Pesky Goat Won’t Stop Raining Excessive translator fails often, leaving users confused about the intended meaning of the original text. In this example, it’s clear that there isn’t actually a goat in the budget, and even if there were, we seriously doubt he is raining badly! The Devil’s in That Wine! The introduction of Google Lens’ translation capabilities opens the door for all sorts of new translator fails. Want to read a label in a different language? No problem! No problem that is, until the tool creates a hilarious translator fail like this one! Just Ask Google Cannibal Sometimes, a translator’s failure can be downright creepy, leaving a user to wonder just who is behind the responses from Google Translate. In this example, one Twitter user shared their disturbing translation that promises to taste the young. Is Cow Dung a Delicacy? Menus are often the victim of a Google Translate fail. In this example, machine translation somehow determined that cow dung would be an appropriate ingredient for a dish made with shark and beef. We wonder if the users ever found the correct ingredients or if they become another victim of Google Translate fails. Funniest Google Translate Fails There are so many funny Google Translate fails that it can make it hard to ever trust Google Translate. Fortunately, many Google Translate fails are fairly harmless, and the only harm done is a few chuckles and maybe a roll of the eyes. And apparently, any language is subject to misinterpretation. Even in Canada Google Translate can make humorous mistakes translating from one English dialect to another. Thou Hast Some Strange Taste in Teas Google considers it perfectly acceptable to mix a bit of fireman into your matcha latte. This Google Translate failure also believes it can accurately translate Finnish words into Shakespearean English. Hast thou never tasted steamed fireman? Want a Little Cat In Your Dumpling? Why do so many Google Translate fail to want to insert cats into Asian menus? Somehow, we don’t think this curious diner was expecting a side of a feline with their shrimp entree. Was it a Google Translate fail or a mysterious dum sum ingredient? Don’t Ignore the Mermaids It’s easy to understand how someone learning a new language might make some of these mistakes, but we aren’t sure how Google Translate has so much trouble translating from Spanish to English. When translated, did this warning really advise to list to the mermaid… or could there be another word that means the same as “sirens.?? When You Have to Translate the Translation At times, translations are so inadequate that users of Google Translate are left puzzled about the intended meaning of a sentence. No matter which languages Google users are attempting to translate, language mistakes like this one are often amusing enough to prevent them from becoming a lasting frustration. At Least Google’s Heart Was in the Right Place In this example of a translator failure by Google Translate, the software recognized that it was translating a holiday greeting, but it miscalculated the date. Should we overlook this mistake by Google? After all, isn’t it the thought that matters across all languages? But Can We Fault Google Translate for Trying? In yet another hilarious example of a Google Translate failure, the AI decided to suggest translating a DNA sequence. We have to commend Google for attempting to decipher what was never intended to be a sentence, and we’re sure the user got a good laugh from the suggestion in this hilarious example. Who Knew the English Alphabet Was So Interesting? What occurs when you use the internet to translate the English alphabet from Chinese back to English? You receive more than just a handful of random words. Instead, Google interprets the characters as referring to grooming a goose. One must question the context that was applied to generate this translation. Season Your Meal with Child Poison In which language are the salt ingredients printed that Google Lens translates to indicate it’s poisoned with children? Sorry, Google, your technology still needs improvement, but thanks for the laugh in this instance of a translator failure! Image: Envato Elements This article, "You Won’t Believe Some of These Epic Translator Fails" was first published on Small Business Trends View the full article
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Google Translate and other translation software can be valuable tools when a user needs to quickly translate a word or phrase from one language to another. It’s not always as accurate as human translators, however, and mismatched language pairs can result in some hilarious misunderstandings. Sometimes, this technical error is merely a humorous mistake for an individual user; however, at other times, a translator fails can result in a confusing situation in a commercial context. Language translation can often be complex, and even the most advanced translation devices can produce significant errors. READ MORE: 10 Best Language Translator Devices for Small Business Travelers Best Ever Translator Fails Machine translation isn’t perfect, and even Google makes mistakes. In some cases, these translator fails turned into such hilarious errors we’ve found ourselves grateful for Google Translate’s imperfections. That’s One Way to Keep People Out Somehow, we don’t think the original message was a warning of death in progress, but the resulting translation failure on this sign is certainly effective at preventing unwanted entry. Killing Two Birds with One Stone, Perhaps? Accurate translations are important in the business world. After all, should some unsuspecting customers take this translator fail too seriously, it could result in a dangerous situation. No Meal Is Complete Without Mountains of Rape It can be a tricky process to translate one language to another. Unfortunately, menu translation fails are all too common, leaving diners to wonder exactly what it is they are ordering, such as in the translator fail above. Who Wants to Watch ‘War Salvage Destroyer Future?’ Movie titles apparently are subject to becoming lost in translation. In this translator failure example, a traveler was left to ponder whether they should watch “War Salvage Destroyer Future” or “Was Godzilla.” That Pesky Goat Won’t Stop Raining Excessive translator fails often, leaving users confused about the intended meaning of the original text. In this example, it’s clear that there isn’t actually a goat in the budget, and even if there were, we seriously doubt he is raining badly! The Devil’s in That Wine! The introduction of Google Lens’ translation capabilities opens the door for all sorts of new translator fails. Want to read a label in a different language? No problem! No problem that is, until the tool creates a hilarious translator fail like this one! Just Ask Google Cannibal Sometimes, a translator’s failure can be downright creepy, leaving a user to wonder just who is behind the responses from Google Translate. In this example, one Twitter user shared their disturbing translation that promises to taste the young. Is Cow Dung a Delicacy? Menus are often the victim of a Google Translate fail. In this example, machine translation somehow determined that cow dung would be an appropriate ingredient for a dish made with shark and beef. We wonder if the users ever found the correct ingredients or if they become another victim of Google Translate fails. Funniest Google Translate Fails There are so many funny Google Translate fails that it can make it hard to ever trust Google Translate. Fortunately, many Google Translate fails are fairly harmless, and the only harm done is a few chuckles and maybe a roll of the eyes. And apparently, any language is subject to misinterpretation. Even in Canada Google Translate can make humorous mistakes translating from one English dialect to another. Thou Hast Some Strange Taste in Teas Google considers it perfectly acceptable to mix a bit of fireman into your matcha latte. This Google Translate failure also believes it can accurately translate Finnish words into Shakespearean English. Hast thou never tasted steamed fireman? Want a Little Cat In Your Dumpling? Why do so many Google Translate fail to want to insert cats into Asian menus? Somehow, we don’t think this curious diner was expecting a side of a feline with their shrimp entree. Was it a Google Translate fail or a mysterious dum sum ingredient? Don’t Ignore the Mermaids It’s easy to understand how someone learning a new language might make some of these mistakes, but we aren’t sure how Google Translate has so much trouble translating from Spanish to English. When translated, did this warning really advise to list to the mermaid… or could there be another word that means the same as “sirens.?? When You Have to Translate the Translation At times, translations are so inadequate that users of Google Translate are left puzzled about the intended meaning of a sentence. No matter which languages Google users are attempting to translate, language mistakes like this one are often amusing enough to prevent them from becoming a lasting frustration. At Least Google’s Heart Was in the Right Place In this example of a translator failure by Google Translate, the software recognized that it was translating a holiday greeting, but it miscalculated the date. Should we overlook this mistake by Google? After all, isn’t it the thought that matters across all languages? But Can We Fault Google Translate for Trying? In yet another hilarious example of a Google Translate failure, the AI decided to suggest translating a DNA sequence. We have to commend Google for attempting to decipher what was never intended to be a sentence, and we’re sure the user got a good laugh from the suggestion in this hilarious example. Who Knew the English Alphabet Was So Interesting? What occurs when you use the internet to translate the English alphabet from Chinese back to English? You receive more than just a handful of random words. Instead, Google interprets the characters as referring to grooming a goose. One must question the context that was applied to generate this translation. Season Your Meal with Child Poison In which language are the salt ingredients printed that Google Lens translates to indicate it’s poisoned with children? Sorry, Google, your technology still needs improvement, but thanks for the laugh in this instance of a translator failure! Image: Envato Elements This article, "You Won’t Believe Some of These Epic Translator Fails" was first published on Small Business Trends View the full article
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You can learn many things from TikTok, like how to make a dense bean salad or how to tell if you have “good facial harmony.” Now, you can also enroll in college-level courses with TikTok as your classroom. Welcome to HillmanTok University. With Donald Trump busy rolling back DEI initiatives across higher education, dozens of creators are taking matters into their own hands and posting video courses to form a free educational community, with lessons varying from herbalism to gardening to history. Only a week old, HillmanTok is a growing movement with over 400 courses already on offer, all accessible for free. Named after the fictional university from late 1980s to early 1990s sitcom A Different World, the collection of courses are meant to provide an educational experience akin to attending a HBCU (Historically Black Colleges and Universities). The idea for HillmanTok came to Cierra Hinton, a sixth grade teacher in Georgia, when she stumbled across a TikTok video by Leah Barlow, a liberal studies professor at North Carolina Agricultural and Technical State University. The video was solely intended for the 35 students enrolled in her Intro to African American Studies class. However, it quickly went viral, gaining an audience of over 4.3 million. “Not me scrolling into a lecture hall,” one user commented. “We have homework due tomorrow!?! Lawd let me catch up and read my syllabus,” another added. Inspired by Barlow, other Black professors and educators began sharing their own educational materials on TikTok and Hinton had the idea to pull all of these course offerings under the umbrella “HillmanTok.” If Barlow’s class doesn’t strike your interest, how about a class in Black economics? Or organic chemistry? Lectures on any of these subjects are delivered in TikTok-length bursts, and in longer sessions over TikTok Live, with an audience of about 16,000 registered users on the HillmanTok official website. As well as courses, the website features a school store that sells T-shirts and issues student IDs. The school song, as voted for by participants, is Kendrick Lamar’s “tv off” and their mascot, a black panther. School colors are yellow and maroon in a nod to the original Hillman’s University of A Different World. Due to the unwieldy nature of TikTok, it’s been difficult for Hinton to regulate, with some bad faith actors using the HillmanTok hashtag as a way to monetize their own content and sell merchandise and ebooks. Late last month, the original page to Hillman was hacked and there were outside attempts to have the name trademarked. Despite these bumps in the road, the mission for HillmanTok University remains the same: to provide free education for anyone who wants it. View the full article