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OpenAI has launched Operator, an AI-powered agent capable of using its own browser to perform a variety of tasks for users. Operator, available as a research preview to Pro users in the United States, represents a step forward in AI’s ability to handle repetitive and time-consuming browser tasks independently. Operator leverages a new model, Computer-Using Agent (CUA), which combines GPT-4o’s vision capabilities with advanced reasoning through reinforcement learning. This allows the agent to interact with graphical user interfaces (GUIs) such as buttons, menus, and text fields—essentially mimicking how a human interacts with a browser. Tasks Operator can perform include filling out forms, ordering groceries, and even creating memes. By navigating websites and performing actions like typing, clicking, and scrolling, Operator broadens the utility of AI in everyday activities and business workflows. “Operator is one of our first agents, which are AIs capable of doing work for you independently—you give it a task and it will execute it,” OpenAI stated in its release. The tool’s introduction is intended to save time for users while opening up new opportunities for businesses to enhance engagement and efficiency. Operator is designed to “see” through screenshots and “interact” using the actions of a mouse and keyboard. If it encounters challenges or makes errors, it can self-correct using its reasoning capabilities or hand control back to the user. This collaborative approach ensures users remain in control throughout the process. The system excels at repetitive tasks but is still in development. Early feedback will be used to address limitations, such as challenges with complex interfaces like slideshow creation or calendar management. Operator includes multiple safeguards to prioritize user safety and privacy: Takeover Mode: The agent asks users to take control when entering sensitive information, such as login credentials or payment details, ensuring Operator does not collect this data. User Confirmations: Operator requires user approval before finalizing significant actions like submitting orders or sending emails. Task Limitations: The system is trained to decline sensitive tasks, such as high-stakes decisions or banking transactions. OpenAI has also integrated robust privacy measures, including options to delete browsing data, opt out of data training, and monitor Operator’s actions through a dedicated “monitor model” that flags suspicious behavior. Operator is already collaborating with companies like DoorDash, Instacart, and Priceline to streamline tasks and improve customer experiences. OpenAI is also exploring public sector applications, partnering with organizations like the City of Stockton to enhance accessibility for enrolling in city services. What’s Next for Operator OpenAI plans to expand Operator to Plus, Team, and Enterprise users in the future, integrating its capabilities directly into ChatGPT. Additionally, the company intends to expose the CUA model powering Operator in its API, allowing developers to create their own computer-using agents. Image: OpenAI This article, "OpenAI Introduces Operator: An AI Agent for Automated Browser-Based Tasks" was first published on Small Business Trends View the full article

We may earn a commission from links on this page. Deal pricing and availability subject to change after time of publication. The Samsung Galaxy Tab S10+ is now $834.19 (down from $1,119.99—its lowest price ever, according to price trackers like Keepa. SAMSUNG Galaxy Tab S10+ $834.19 at Amazon /images/amazon-prime.svg $1,119.99 Save $285.80 Get Deal Get Deal $834.19 at Amazon /images/amazon-prime.svg $1,119.99 Save $285.80 Available in platinum silver, it’s designed to handle wear and tear with an armor aluminum frame that Samsung claims is 10% more resistant to scuffs. And, unlike Apple’s iPads, the Tab S10+ is IP68-rated, making it dustproof and waterproof. Even the included S Pen (which offers a smooth, pressure-sensitive writing experience), shares the same level of ruggedness. With its 12.4-inch AMOLED display, 2,800 x 1,752-pixel resolution, 16:10 aspect ratio, 120Hz refresh rate, 650 nits of peak brightness, and anti-reflective coating that helps keep glare to a minimum (though direct sunlight can still pose a challenge), the Tab S10+ is built for immersive viewing. Performance-wise, the MediaTek Dimensity 9300+ chip and 12GB of RAM power through tasks with ease, whether you’re tackling demanding games, juggling multiple apps, or just browsing and shopping online. You also get plenty of storage with 512GB, plus microSD support for up to an additional 1.5TB. The Tab S10+ runs on Android 14 with Samsung’s One UI, offering powerful multitasking features like DeX for a desktop-like interface (you can also connect it to an external display via USB-C or wirelessly) and app grouping. Plus, Galaxy AI brings some creative and practical tools to the table, from photo enhancements and website summaries to note organization and the fun Sketch to Image feature (just doodle on the tablet, and Galaxy AI transforms it into a more polished creation). That said, many Galaxy AI features rely on an active data connection (and more advanced tools need cloud support), so you’ll need to be online for most of them to work, according to this PCMag review. The 10,090mAh battery on the Tab S10+ offers just over 8 hours of use per charge and supports 45W fast charging, though you’ll need to supply your own charger. As for the cameras, they’re functional but not exceptional—photos are detailed but tend to be oversaturated, and 4K video is capped at 30fps. For top-tier video performance, the iPad Pro ($899, down from $999), with its ability to record 4K at 60fps in ProRes, makes for a better alternative. View the full article

As the agriculture industry continues to evolve, it’s important to have the right tools and solutions to keep up with demand. Farm equipment suppliers offer a full line of options, from tractors to tillage equipment and even tractor attachments for snow removal. In this guide, we will cover how to select the most suitable agricultural equipment for your farming requirements and examine the qualities to seek in a dependable company. Tips for Selecting the Right Farm Equipment Supplier In this section, we’ll provide tips for selecting the right supplier, including assessing the supplier’s reputation and expertise, examining the supplier’s product range and availability, and evaluating the supplier’s customer support and after-sales services. Assessing the Supplier’s Reputation and Expertise To ensure you work with a reputable and experienced supplier, consider checking online reviews, seeking recommendations from other farmers, and evaluating their industry experience. Look for suppliers with a proven track record of providing quality products and services and those knowledgeable about the latest industry trends and innovations. Examining the Supplier’s Product Range and Availability Choosing a supplier that has a wide variety of products and a dependable inventory is crucial. Seek out farm equipment suppliers that provide various equipment options tailored to your specific requirements and that can quickly and effectively source equipment as needed. Verify that the supplier’s inventory is current and that they are capable of delivering equipment in a timely manner. Evaluating the Supplier’s Customer Support and After-Sales Services A farm equipment supplier with excellent customer support and after-sales services is invaluable. Look for suppliers who provide comprehensive maintenance and repair services, training, and technical support. Also, ensure the supplier offers warranties and guarantees on their products to provide peace of mind. Training and Educational Resources Farm equipment suppliers often offer valuable training and educational resources to ensure farmers can use their equipment safely and efficiently. Common types of training and education are: Online Tutorials: Many suppliers offer online video tutorials or guides that provide step-by-step instructions on operating and maintaining equipment. In-Person Workshops: Some suppliers may offer hands-on training sessions, allowing farmers to gain practical experience under expert guidance. Operator Manuals: Comprehensive operator manuals are invaluable resources for understanding the intricacies of farm equipment. Understanding Farm Equipment Suppliers and Their Role in the Agricultural Industry Farm equipment suppliers play a crucial role in the agricultural industry, providing farmers with the tools and machinery necessary to cultivate crops and raise livestock efficiently. In this section, we will examine the various types of farm equipment suppliers and the services they offer and highlight some of the leading online suppliers that are accessible to farmers today. Be sure to check out this video about purchasing farm equipment at an auction by Brian’s Farming after reading: The Different Types of Farm Equipment Suppliers Farm equipment suppliers come in various forms, including local dealerships, online retailers, and manufacturers. Local dealers offer a personal touch and provide farmers with access to specialized knowledge and support. Online retailers offer convenience and a wide range of products at competitive prices. On the other hand, manufacturers offer a direct source of equipment and machinery, eliminating the need for intermediaries. Examples of each type include John Deere dealerships, Tractor Supply Company, and AGCO Corporation. Services Offered by Farm Equipment Suppliers Farm equipment suppliers offer various services, including sales, rentals, maintenance, and support. Sales services include providing farmers with equipment and machinery tailored to their specific needs, with financing options available. Rental services offer a cost-effective option for farmers who require equipment for short-term use. Maintenance services include routine upkeep and repair work, ensuring equipment stays in top condition. Support services include access to technical expertise and guidance on equipment usage. Top Online Farm Equipment Suppliers As e-commerce continues to thrive, farmers have more options than ever when seeking reliable online farm equipment suppliers. Here’s a closer look at some of the most prominent players in this domain: FarmTek: Specialization: Renowned for its comprehensive range of agricultural products. Products: Greenhouse kits, livestock equipment, and more. Features: Offers customer loyalty programs and expert guidance for product selection. Agri Supply: Specialization: Your go-to source for tractor essentials. Products: A wide variety of tractor parts and implements, from plows to cultivators. Features: Frequent promotions and a guarantee on the majority of their products. Northern Tool: Specialization: A one-stop-shop catering to diverse agricultural needs. Products: Welding equipment, generators, water pumps, and more. Features: Extended warranty options, free shipping on select items, and same-day pickup for certain products. Selecting the appropriate online supplier requires considering their product selection, customer service quality, and pricing. The leading suppliers have built their reputation by providing high-quality products, attentive service, and additional features that improve your shopping experience. Key Factors to Consider When Choosing Agricultural Equipment Choosing the appropriate agricultural equipment is crucial for the success of any farming operation. Whether you are an experienced agriculture professional or a beginner learning how to start a farm, finding the right supplier for your needs can significantly impact your outcomes. This section will outline important factors to keep in mind when selecting farm equipment. Evaluating Your Farm Equipment Needs To choose the right agricultural equipment, small businesses must evaluate their specific needs, including farm size, crops, and desired productivity. For example, a dairy farm will likely have different needs than a business specializing in flower farming. Many farmers also require items for general property maintenance, like painting equipment or landscaping tools. Consider factors such as the type of crops being grown, the operation’s size, and the land’s terrain. Also, consider whether you need new or used equipment and specialized equipment for specific tasks. Researching and Comparing Farm Machinery Brands Researching and comparing various farm machinery brands is crucial to ensure you purchase quality products that meet your needs. Look for brands with a reputation for producing durable and reliable equipment and that offer comprehensive warranties and customer support. Also, consider aspects such as compatibility with existing equipment, ease of use, and availability of replacement parts. Budgeting and Financing Options for Farm Equipment Setting a budget for farm equipment purchases is essential for small businesses. Consider the total cost of ownership, including maintenance and repair costs, and factor in any tax incentives or rebates that may be available. Additionally, explore financing options such as loans and leases and consider the impact of financing on your cash flow. Here’s a table with the key factors you can reference at a glance: CriteriaDescription Evaluating Your Needs- Farm size, Types of crops, Desired productivity, General property maintenance needs Type of Operation- Dairy farming, Flower farming, Crop farming, Livestock farming New vs. Used Equipment- Cost, Durability, Warranty Specialized Equipment- Crop-specific tools, Terrain-specific machinery Researching Brands- Brand reputation, Durability, Customer support, Warranty Compatibility- Integration with existing equipment, Ease of replacement parts Ease of Use- User-friendly interfaces, Training availability Budgeting & Total Cost of Ownership- Purchase price, Maintenance & repair costs, Tax incentives or rebates Financing Options- Loans vs. Leases, Interest rates, Impact on cash flow The Importance of Warranty and Return Policies When purchasing farm equipment, understanding and evaluating warranty and return policies is crucial. These policies not only offer protection against defects and malfunctions but also provide peace of mind. Warranty Considerations: Length of Warranty: Choose equipment that comes with a significant warranty period. A longer warranty typically reflects the manufacturer’s trust in the quality of their product. Coverage Details: Understand what the warranty covers. Does it include parts and labor, or are there exclusions? Service and Repairs: Consider how warranty repairs are handled. Is there a local service center, or will you have to transport the equipment? Navigating Return Policies: Return Period: Check the timeframe within which you can return the equipment if it doesn’t meet your expectations. Condition of Returns: Understand the condition the equipment must be in to qualify for a return. Some suppliers might only accept returns of unused equipment in its original packaging. Restocking Fees: Be aware of any restocking fees that you might incur when returning an item. Exploring Sustainable and Eco-Friendly Equipment Options Sustainable and eco-friendly equipment options are becoming increasingly important in modern agriculture. Examples of eco-friendly equipment options include: Energy-Efficient Machinery: Equipment that consumes less fuel and reduces emissions. Solar-Powered Tools: Utilizing renewable energy sources, such as solar power, for various farm operations. Water Conservation Systems: Innovative irrigation systems that minimize water usage. Benefits of Sustainable Equipment: Environmental Impact: Reduced carbon footprint and lower environmental impact. Cost Savings: Long-term savings through efficient use of resources. Regulatory Compliance: Meeting environmental regulations and standards. Frequently Asked Questions about Farm Equipment Suppliers What are the most popular farm equipment brands? Several popular brands dominate the agricultural machinery market, including John Deere, Case IH, New Holland, and Kubota. These brands offer a range of equipment options for various farm operations, including tractors, combines, and tillage equipment. Is it better to buy or rent farm equipment? The decision to buy or rent farm equipment depends on several factors, including the frequency, duration, and cost of ownership versus rental fees. Renting may be more cost-effective for short-term or occasional use, while buying may be more economical for long-term or frequent use. You can also explore equipment finance options to pay over time. How can I find a farm equipment supplier near me? Several resources can help you find a farm equipment supplier near you, including online search and directories, industry associations, and manufacturer websites. You can also ask for recommendations from other farmers in your area or attend agricultural trade shows and exhibitions to connect with suppliers. Your favorite farm app may even offer features to help you source supplies. What should I do if I encounter problems with my farm equipment? If you encounter problems with your farm equipment, you should stop using the equipment immediately and seek professional assistance. Contact your equipment supplier or a qualified mechanic to diagnose and fix the issue before you continue using the equipment. Additionally, regular maintenance and inspections can help prevent problems from arising. What types of farm equipment require special licenses or certifications? Several types of farm equipment require special licenses or certifications, including large commercial vehicles, certain pesticide applicators, and equipment for handling hazardous materials. It’s essential to understand your area’s licensing and certification requirements to ensure compliance and safety. Choosing the right farm equipment is crucial for productivity and profitability in agriculture. Factors such as cost, quality, and ease of use should be considered. Use this ultimate guide to make informed decisions, maximize yields, and achieve success. The right equipment can make all the difference. Image: Envato Elements This article, "Farm Equipment Suppliers: A Guide to Choosing Agricultural Equipment" was first published on Small Business Trends View the full article

YouTube reveals how AI, viewer satisfaction, context, and multilingual tools are reshaping its recommendation system for 2025. The post How YouTube’s Recommendation System Works In 2025 appeared first on Search Engine Journal. View the full article

When I finally decided to visit Peru, I knew one thing: I wanted to hike with the company that Mark Adams, my friend and fellow travel writer, used for his book Turn Right at Machu Picchu. The stories he shared about his treks and what he learned on them convinced me that those were the people I wanted to show me around the Sacred Valley, so I might have my own pretend Indiana Jones moment: me, the wilderness, and my local guide. So I emailed Amazonas Explorer, which focuses on private tours as well as off-the beaten path hikes in the Sacred Valley, to see if it would be possible to book something. While a private tour was more expensive than a regular group trip, I liked the idea of going at my own pace and having my own guide. Plus, when the owner, Paul, said a few people from the Amazonas office would be joining, it made me feel like I would be hiking with locals rather than just on some tourist-focused group outing. I wasn’t going to do the full Inca Trail, as I didn’t have enough time, didn’t feel fit enough, and absolutely hate camping. Instead, I opted for the famed KM104 hike, which starts at the marker by that name (104km from Cusco, an exit point on the train line from Ollantaytambo to Machu Picchu) and takes you through the Sacred Valley and a few Incan sites before linking up with the main Inca Trail that leads into Machu Picchu.* “We’ll be there to pick you up at your hotel in Cusco at 4:30am, so we can catch the train,” wrote Paul over email. A 4:30am pickup meant a 3:30am wake-up, and there was absolutely no way I wanted to do that. “Can we go later?” I asked. “It’s just me after all.” “Nope, we have to get the 6:45am train from Ollantaytambo, which is two hours from Cusco. And we can’t be late. We’ve got a strict timetable. Sorry!” But there was an option B! Rather than wake up in the middle of the night, I decided to head to Ollantaytambo the day before so I could sleep in until just before the train….because while Indiana Jones might be able to find artifacts on little sleep, I can’t. Once a major Incan city, Ollantaytambo is located on the Urubamba River against high mountains, on which extensive ruins offer beautiful views of the valley. Seeing them seemed like a better option than waking up early. So I arrived in the midafternoon to explore the ruins, pack my day bags, and relax before the hike. (Tip: Don’t go when I did! Arrive early to avoid the afternoon crowds coming from Cusco. And bring a lot of sunscreen as there is no shade! The ruins are really beautiful though and give you a taste of what is to come.) That evening, I unwound at El Albergue, a boutique hotel located right next to the train station. There was no more convenient place to stay — you literally walk out the door onto the train! I loaded up on carbs from food that came straight from the garden, packed my bags, and went to bed early in the comfiest bed I had all trip. After waking up at the more reasonable hour of 5:45am, I met my guide, Efrain, and we boarded the train toward Machu Picchu so we could get off at KM104 and link up with the two others from the Amazonas office who were joining us.** As the train snaked through the valley, the staff served us coca tea to help with the altitude. It’s a traditional indigenous remedy for altitude sickness in the region (it’s also the plant from which cocaine is derived). Not only does it really work but it has a very earthy, herbal taste that I had grown to love. As I sipped my tea, Efrain and I went over the logistics of the next two days together while we got to know each other. A native to the area, he’d been a guide for over twenty years. Funny and really knowledgeable about the region’s flora, fauna, and Incan history, he used to lead a lot of group tours but now mostly does private ones with Amazonas. When we got off the train, we met up with Katy and Lourdes, our hiking companions. Katy had hiked this route many times, having been a guide before, but it was Lourdes’s first time, and she was as nervous about being physically able to do it as I was. We bonded about it in my broken Spanish. After checking in with the ticket control, we started our 12km (7.5-mile) hike up to Machu Picchu. The first leg followed the Urubamba River, which snakes through the entirety of the Sacred Valley, eventually flowing around Machu Picchu and north before combining with a few other rivers. Decades ago, its powerful waters were diverted near the ancient city to create a hydroelectric power plant that provides most of the electricity to the region. The sun beat down on us as we hiked up the exposed side of the mountain, the only sounds our conversation and the river below. The climb was a continual path upward, punctuated by even steeper ascents and stairs, with various Incan trails and ruins along the way. Between the sun and altitude, it was a lot harder than I thought. Though I work out and consider myself in shape, I found myself resting a lot, so I was glad we could hike at my pace. The route was also filled with tour groups with whom we would trade passing each other, as everyone stopped for breaks at various points. “Anyone who wants to do the hike into Machu Picchu but doesn’t want to do the full trek has to hike this path,” Efrain explained. “So these tour groups will be with us the entire way?” I asked as I watched one pass us on one of our breaks. “Yup! And likely tomorrow if they are visiting the ruins too!” As we got closer to the cloud forest (a moist rainforest with a constant layer of clouds or mist) and the ruins that would mark our halfway point, the trail began to narrow as it cut across the side of the mountain and the gentle earth to our side gave way to sheer drops. “By the way,” I said as I noticed this, “I hate heights and sheer drops. Will the trail widen soon?” “You’ll be fine,” he assured me. “Hmmm, that’s a non-answer,” I replied. As we made our way, I hugged the mountain, trying not to look to the side, grateful we were once again going at my own pace. Slowly we made our way farther and farther up the narrow, winding trail. In the blink of an eye, the arid and exposed trail was instead shaded by trees as the air cooled, and the sound of waterfalls began to be heard. Efrain pointed out native orchids as we ascended higher (we were always going up, up, up!) to the Incan site of Wiñay Wayna. Not much is known about it except that it was an experimental agricultural location. Soil samples have shown remnants of fruits and plants not native to the region and that don’t grow at this altitude, so it could be assumed that this was an area of agricultural experimentation (the Incas did a lot of that). The temples and houses in the upper part all had stunning balconies that provided great views of the valley that I am sure anyone would kill for today. I thought about how, centuries ago, some Inca, after a hard day of work, stared at the same view, and I wondered if he enjoyed it as much as I did. Likely, since love of nature transcends time and culture. From there, it was a quick lunch before we continued on to Machu Picchu. As the clouds rolled in, I picked up the pace, wondering if the weather might clear. Along the way, Efrain pointed out all the orchid species, but my focus was on getting to the infamous Sun Gate before the clouds obscured my view. The Sun Gate is the main entrance that overlooks Machu Picchu. It was believed that the steps were a control gate for those who entered and exited the city, likely protected by the Incan military. And because of its location on a ridge on the southeast, the rising sun passes through the gate each year on the summer solstice (hence the name). “We might need to sacrifice to the gods,” joked Katy as she noticed my nervousness. “Maybe that will help!” Efrain, turning to Lourdes, said, “It might need to be you, since we can’t sacrifice Matt!” causing us to all laugh. “Okay, well, I’m gonna run, as I can’t miss this. You’ve all seen it before,” I shouted to him as I ran the final part of the trail to the Sun Gate. I got there just in time to behold Machu Picchu before the clouds rolled in. It was a magical view. There it was, the goal of a lifetime, a sight I had dreamed about for so long! It was as wondrous as I thought it would be. And even though the clouds hid the mountains and some of the structures, there was still an ethereal feeling. Efrain and the others eventually arrived as well. We made friends with a family from California as we all waited for glimpses of Machu Picchu through the clouds, setting up our cameras for those fleeting seconds before the mist hid it again. Though I could have stayed longer, Efrain told us it was time to keep going, so we continued down the trail to the ruins, where I got a close-up view of Machu Picchu through the clouds from a viewpoint overlooking the city. “Tomorrow, we’ll explore those areas,” Efrain said, pointing to areas around the historic site. “But right now it’s time to check into the hotel.” Early the next day, Efrain and I headed back to the ancient site itself, Katy and Lourdes having returned to Cusco. (These days, in order to control the crowds, there are now three routes to choose from, but each requires a separate ticket. We took the one that included the most buildings.) Machu Picchu, known as “the Lost City of the Incas,” is one of the New Seven Wonders of the World. It was constructed around 1450 CE during the reign of Emperor Pachacuti as his royal estate and served multiple purposes, including religious, agricultural, and administrative functions. It was built here because the Incas could mine the stone locally, so they didn’t have to move any building materials across the mountains. It was inhabited for 50 years and still under construction when it was finally abandoned due to the Spanish conquest of the area. Machu Picchu remained largely unknown until its rediscovery in 1911 by American historian Hiram Bingham III, who was searching for the famed “Lost City of the Incas,” supposedly their last hideout and filled with gold (though that is actually believed to be Vilcabamba). Efrain gave me such a detailed history that it felt like I had a professor with me. He pointed out how the Incas used various building techniques to ensure there was sufficient drainage from all the rain, and expounded on theories about which buildings were used for what. He also gave me the lowdown on modern politics, revealing that there’s still a lot of the historic area that has not been excavated or restored yet, due to funding issues and corruption. I was lost in his descriptions and awed about just how innovative Inca engineering was. They had mastered the mountains and did it with style and beauty too. I would love to have seen Machu Picchu at its peak. What a sight it must have been! After a half-day exploring (and wishing I had more time to do the other routes), it was time to take the train back to Ollantaytambo and Cusco. I had finally seen one of the most iconic sites in the history of humanity. It really felt surreal to have been there. And the hike, though hard, was also incredible. As I closed my eyes to rest on the way back, I was thrilled I finally got to see something I’ve been wanting to see ever since I was a kid. About the Tour Company Amazonas Explorer mostly runs private tours, but it does have some larger group offerings. So whether you’re with a group or just want to go alone, check out the company. (It is featured in the book Turn Right at Machu Picchu, which is why I chose it.) It also runs trips to other ruins in the region and will take you places most tourists don’t go. * Note 1: Really, everything is an Inca trail. The Incas made over 40,000 km of roads, so you can consider any of those an “Inca trail.” However, for the purposes of this post, when I refer to the Inca Trail, it’s the popular multiday hike that leads into Machu Picchu that everyone talks about. ** Note 2: Efrain was Mark’s guide in the book too. Book Your Trip to Peru: Logistical Tips and Tricks Book Your Flight Use Skyscanner to find a cheap flight. They are my favorite search engine because they search websites and airlines around the globe so you always know no stone is left unturned. Book Your Accommodation You can book your hostel with Hostelworld as they have the biggest inventory and best deals. If you want to stay somewhere other than a hostel, use Booking.com as they consistently return the cheapest rates for guesthouses and cheap hotels. If you’re looking for hostels in nearby Cusco, here is a list of my favorites. Don’t Forget Travel Insurance Travel insurance will protect you against illness, injury, theft, and cancellations. It’s comprehensive protection in case anything goes wrong. I never go on a trip without it as I’ve had to use it many times in the past. My favorite companies that offer the best service and value are: Safety Wing (best for everyone) Insure My Trip (for those over 70) Medjet (for additional evacuation coverage) Looking for the Best Companies to Save Money With? Check out my resource page for the best companies to use when you travel. I list all the ones I use to save money when I’m on the road. They will save you money when you travel too. Want More Information on Peru? Be sure to visit my robust destination guide on Peru for even more planning tips! The post Hiking in the Footsteps of the Incas appeared first on Nomadic Matt's Travel Site. View the full article

WhatsApp appears to finally be getting its iPhone app up to speed with its Android companion in a major way: allowing you to use multiple accounts on one device. The "new" feature, which has been available on Android since 2023, was spotted by WABetaInfo in the iPhone app’s most recent TestFlight beta program. If (but more likely once) multi-account switching eventually carries through to a public release, users will be able to manage and sign into multiple WhatsApp accounts within a single instance of the WhatsApp app, eliminating the need to keep multiple devices on hand to manage each of their WhatsApp accounts. This will be especially handy for small businesses. This Tweet is currently unavailable. It might be loading or has been removed. The catch is that each account must still have its own phone number, so you’ll either need a phone with multiple SIM cards or some other way of acquiring an additional phone number—but newer iPhones can generally store up to eight eSIMs and use two phone numbers, so that shouldn't be a problem. Additionally, it’s worth noting that WhatsApp does currently offer a WhatsApp Business app in addition to its standard app, so iPhone users can technically already maintain two accounts on one device—one for each app—but the change will still offer users greater flexibility. According to WABetaInfo, there are two ways to get multiple WhatsApp accounts on one device. You can simply set up your new account as a standalone primary account, or you can use a QR code to link it to your existing account as a “companion.” The site clarifies that elements like “notifications, chats, and backups will remain distinct for each account,” so it appears that the method you sign up with has more to do with ease of getting situated than how you’ll actually use the app. While WhatsApp’s TestFlight beta program is open to the public, it is not currently accepting new members, so excited iPhone users will have to wait for a final release to get their hands on multi-account switching. Unfortunately, WABetaInfo doesn’t have any updates as to when the feature might go live, but if you’ve been planning on getting a secondary device just for Whatsapp, it might be smart to hold off for now. View the full article

Big news! I am releasing a new book! It’s a massively updated version of my NYT bestselling travel guide, How to Travel the World on $50 a Day. Except this new edition is called How to Travel the World on $75 a Day. Why the new edition? Well, because of inflation…and the changed way we travel post-COVID. The last edition of my book came out in 2017 and, since then, a lot has changed. COVID forever changed the travel industry. A lot of companies/hotels/hostels closed during the pandemic while old methods of saving money became obsolete and new methods came into being. Destinations around the world have changed too. For example, when I wrote the book’s last edition, there was barely any train travel in Southeast Asia. Now Laos has a train line connecting all its major cities, Cambodia is reviving its train system, and Thailand is expanding theirs. And, since 2017, prices have gone up a lot. Not only because of natural inflation but because of the post-COVID inflation boom. It’s not as cheap to travel as it was back in 2017! Since travel has changed so much, I wanted my book to reflect the current conditions we travelers face when it comes to planning a trip, saving money, and navigating regions around the world. How to be a smart budget traveler is different than it was in 2017 and I want to arm you with all the tools needed to be one. In fact, so much is different, that I ended up writing over 80% of this book! In my mind, it’s not a simple “update” — it’s essentially a new book! (So, if you bought this before, you can buy this new edition without worrying that it’s a lot of the same material!) In this new version, you’ll find: A new section on collecting and redeeming points and miles. A completely updated resource section filled with companies and accommodations I love. More information on overtourism and how to be a responsible traveler. Completely revised and updated and expanded destination sections that include new prices, ways to save, and tips on where to eat, accommodation, transportation, and activities. New trips and tricks on how to save money before you go. New ways to save money on accommodation, including ways to get free accommodation. New ways to save money on transportation (with new information on transportation passes). And that’s just on top of the normal price and information updates that you would expect from new update! This book really puts everything you need to know about saving money and getting off the tourist travel in one place. This book isn’t just for long-term travelers either. It’s for anyone who wants to save money, get off the beaten path, and travel smarter — no matter how long your trip is. Because how you save money on flights or what gear to get or how to save money in London doesn’t change based on how long your trip is! The book comes out on March 25th, 2025 and is currently available for pre-sale at the following places: Amazon Bookshop.org Barnes & Noble And, as part of this announcement, I am offering limited-time pre-sale offers where, if you buy a copy of the book, you get a few added bonuses. If you purchase the book before the end of the month, you’ll get the following: If you buy one copy of the book, you’ll get my forever gratitude and an ebook of your choice from my collection of online guides. If you buy three copies of the book, you’ll get all 6 of my digital guides. If you buy ten copies of the book, you get all the above PLUS a 30 minute trip planning call with me and a signed copy of my memoir, Ten Years a Nomad. If you want to buy more than ten copies of the book, reach out to me and we’ll work out a bespoke package — anywhere from coming me to your city for lunch to speaking to your event to giving you a free flight! To claim your bonus, all you need to do is email me a copy of your receipt to matt@nomadicmatt.com and I will send it to you. So if you’re interested in the book, please, please please pre-order the book and don’t wait until publication day! Pre-orders determine the print run of the book and how many copies bookstores will pick up. The stronger the pre-sale orders, the more likely they are to stock the book so please order the book in advance! It would mean a lot! The book is available in the U.S. and Canada or as a digital copy globally. (Or you could order from Amazon US and get it shipped to wherever you are in the world.) Here are the links to order the book again: Amazon Bookshop.org Barnes & Noble If you have any questions, email me! – Matt Book Your Trip: Logistical Tips and Tricks Book Your Flight Find a cheap flight by using Skyscanner. It’s my favorite search engine because it searches websites and airlines around the globe so you always know no stone is being left unturned. Book Your Accommodation You can book your hostel with Hostelworld. If you want to stay somewhere other than a hostel, use Booking.com as it consistently returns the cheapest rates for guesthouses and hotels. Don’t Forget Travel Insurance Travel insurance will protect you against illness, injury, theft, and cancellations. It’s comprehensive protection in case anything goes wrong. I never go on a trip without it as I’ve had to use it many times in the past. My favorite companies that offer the best service and value are: SafetyWing (best for everyone) InsureMyTrip (for those 70 and over) Medjet (for additional evacuation coverage) Want to Travel for Free? Travel credit cards allow you to earn points that can be redeemed for free flights and accommodation — all without any extra spending. Check out my guide to picking the right card and my current favorites to get started and see the latest best deals. Need Help Finding Activities for Your Trip? Get Your Guide is a huge online marketplace where you can find cool walking tours, fun excursions, skip-the-line tickets, private guides, and more. Ready to Book Your Trip? Check out my resource page for the best companies to use when you travel. I list all the ones I use when I travel. They are the best in class and you can’t go wrong using them on your trip. The post Announcement: I’m Releasing a New Book! appeared first on Nomadic Matt's Travel Site. View the full article

Your Mac collects a lot of usage data to improve macOS and Apple's own apps. Quite a bit of that data is collected by default, and it's good to be aware of it. Apple is quite good at declaring how and why it collects data, and almost always, this information is easy to find and understand. The company also encrypts a lot of the data that it collects, which means that Apple cannot read it. Having said that, I think all kinds of data collection should be opt-in, and not enabled by default. Here's how to review data collection settings on your Mac and use third-party tools to ensure that your computer isn't phoning home any more than is necessary. And since we're on the subject of privacy, also consider opting out tracking by data brokers and stopping Apple from collecting data on your iPhone. Use a third-party firewall Credit: Little Snitch Although Apple offers its own firewall, it's not helpful if you want to monitor Apple's own data collection. Third-party firewalls work quite well on macOS, which is far less restrictive than iOS is here. You can use apps such as Little Snitch ($63), Radio Silence ($9), or even the free LuLu to keep an eye on apps and services that phone home. With a good firewall app, you'll be able to block outgoing connections (even Apple's own) and reduce tracking. Sometimes, it is important for your Mac to phone home, because that's how you get automatic software updates, but there are plenty of times when it's not needed at all. You can use your firewall app to monitor all these connections and block unnecessary ones. Turn off Apple IntelligenceApple Intelligence has a few redeeming features, but I find that it slows down my M1 MacBook Air a bit, and since it also requires you to send your data to Apple's servers, I prefer to turn it off. Yes, Apple Intelligence does encrypt data, but it still doesn't perform all actions on-device. If you're uncomfortable with your Mac using Apple's cloud services for AI features, you can turn off Apple Intelligence by clicking the Apple logo in the top-left corner of the screen and going to System Settings > Apple Intelligence & Siri. Reduce Siri's data collectionAs the Siri spying settlement confirms, you should be wary of Apple's data collection using its voice assistant. Apple is now quite transparent about how your data is processed for Siri, and you can go to System Settings > Apple Intelligence & Siri to check what the company has to say for yourself. Click the About Siri, Dictation & Privacy button and you'll see that Apple does store and process your Siri transcripts. This is another form of data collection, which you can avoid by disabling Siri and dictation. On the Siri settings page on your Mac, click Delete Siri & Dictation History and then click Delete to remove stored data. Then, turn off Siri. Finally, go to System Settings > Keyboard and turn off Dictation to complete the process. Disable Apple analyticsWhen you use your Mac, Apple collects a fair bit of data to track app crashes, macOS bugs, and usage to decide which new features to work on next. This data is usually anonymized before being shared with Apple or third-party developers, but you can still review it and decide if you want to share it at all. Just go to System Settings > Privacy & Security > Analytics & Improvements on your Mac and go through all the options. I've disabled everything on this page. Check Apple's location access Credit: Pranay Parab As a rule of thumb, I deny location access to practically every app on my Mac. Even so, I was surprised to see location access enabled for the computer's system apps. You can verify which of your apps have location access by going to System Settings > Privacy & Security > Location Services and clicking the Details button next to System Services. Go through the entire list and disable location access for services that don't need it. You should leave it enabled for essential services such as Find My, but it's okay to disable location access for Mac Analytics and a few others. You can also click the Details button next to Significant Locations to see the location information Apple has collected on your frequent hangouts, and optionally delete it and revoke access to future data collection. Note that this information is encrypted and cannot be read by Apple. The company says it uses the info to show useful details in Photos, Maps, Calendar, and other system apps. Reduce personalized advertisingOver the past few years, Apple has been pushing its own ads quite a bit. The situation is far less dire on the Mac than it is on your iPhone, but it still is annoying to see ads in the Mac App Store. You can't block these entirely, but you can go to System Settings > Privacy & Security > Apple Advertising and disable Personalized Ads. iCloud alternatives on the MacTo complete your review of Apple's data collection on the Mac, you're going to have to scrutinize iCloud, too. iOS is restrictive enough that no service is as good as iCloud for syncing and backing up your data. However, macOS is far more accommodating, and you don't really need to use iCloud as much as you do on iOS. Some system apps such as Apple Notes, Messages, Calendar, and Reminders rely on iCloud for syncing, but otherwise you can look for alternative services to back up your Mac. Note that using cloud storage services exposes you to data collection by default. You just have to decide if you want Apple to collect your data or opt for another company. Some people prefer to keep their data spread out across different services while others don't mind having it all in one place. The good news is that you can use dedicated online backup services such as Backblaze ($99/year) on the Mac, which isn't possible on the iPhone. You can also easily create offline backups using Time Machine or third-party apps such as Carbon Copy Cloner ($40). This means that you can easily reduce your reliance on iCloud on a Mac. View the full article

This post was written by Alison Green and published on Ask a Manager. If you’ve ever come to work after getting a bad night’s sleep and struggled to be productive — or just awake — it’s probably occurred to you that being able to take a quick nap at work would be an incredibly worker-friendly amenity. Of course, in most offices, sleeping on the job is an absolute no-go and could get you fired … but that doesn’t stop people from looking for ways to pull it off anyway. At Slate today, I wrote about people who openly or not so openly nap at work, as well as the companies that embrace napping on the job. You can read it here. View the full article

As the regular tax filing deadline of April 15 approaches each year, many taxpayers often feel stressed and overwhelmed. You might require additional time to learn how to file self-employment taxes or to collect essential documents. Fortunately, if you miss the tax deadline, you can obtain a tax extension. Getting a tax extension is easy and straightforward and can provide you with extra time to get your taxes done correctly. There are many tax extension myths, but here is the tax extension information you really need to know. What is a Tax Extension? A tax extension is essentially a formal request filed with the IRS (Internal Revenue Service) seeking additional time to prepare and submit your tax documents. It could also serve as a way for individuals and businesses to gather comprehensive information on the nuances of filing taxes. Submitting a tax extension request offers taxpayers—both individuals and businesses—a valuable grace period. This extension is especially advantageous because it gives them additional time to organize their financial documentation before filing their state and federal tax returns. It enables a thorough examination of all financial transactions, ensuring both accuracy and compliance with tax regulations. Tax Extensions for the Current Tax Year Tax extensions are available to everyone. For most, an IRS extension will provide an additional six months to file your taxes and establish a payment plan to settle your tax bill in full before the deadline. In specific circumstances, the regulations regarding tax extensions differ slightly. Military service members currently serving in a combat zone are granted an additional 180 days after their return to the U.S. to submit their tax returns and settle any taxes owed. Another special scenario arises if you are a U.S. citizen living abroad. You will receive an additional two months to file your taxes. However, you will still be responsible for paying interest on any taxes owed that are not paid by the original due date. For more information about extensions available, you can refer to the IRS website or speak to an accountant. Are there any Penalties for Filing an IRS tax Extension? Although the IRS generally does not impose a penalty for filing an extension, it is crucial to ensure you file the extension form ahead of the April 15 deadline. Failing to meet this specified deadline could lead to either a late filing penalty or a late payment penalty on your outstanding balance. Consequently, it is crucial to adhere closely to this deadline to prevent unnecessary financial consequences. It’s particularly crucial to request the extension before the original due date to circumvent any potential penalties. The Late Payment Penalty In the event that you file your federal taxes late, the IRS is authorized to impose a late payment penalty. This equates to 0.5% of your tax liability, and this fee accrues each month until the taxes are fully paid. The penalty, although seemingly minimal, can accumulate quickly, significantly increasing your overall tax liability. The Late Filing Penalty The IRS also imposes a late filing penalty, which amounts to 5% per month or part of a month that your owed taxes are past due. This penalty can dramatically increase your tax burden if not addressed promptly, however it will not exceed 25% of the unpaid taxes. Considering how quickly penalties and fees can add up, it is essential to file your return within the specified tax extension period and ensure your tax payment is made before the deadline. How to File an Extension for Taxes Understanding the correct procedure to file a tax extension is essential. By ensuring it’s done correctly, you can save yourself considerable stress and potential complications in the future. Let’s delve into the steps necessary to file a tax extension accurately and efficiently. Gather the necessary information You need to have your basic personal details readily available. This includes your social security number, full legal name, address, and date of birth. Additionally, a copy of your previous year’s tax returns can be instrumental while filling out your extension form, as it can serve as a handy reference. Complete IRS Form 4868 This form should be filled out with all the pertinent information. It is readily available online or through a tax professional. Be mindful to include the correct estimation of taxes you anticipate owing for the upcoming year. Submit Form 4868 Ensure you submit your completed extension request ahead of the filing deadline. Remember that these deadlines can vary for state and federal taxes, so be sure to confirm the specific deadline for your state. A partial payment on taxes owed If you owe money to the IRS, it’s crucial to make at least a partial payment when requesting an extension to avoid accruing interest and penalties. This payment must be made by the stipulated deadline. File before the extension deadline After your extension request is approved, the remaining step is to file your tax return before the extended deadline. This will protect you from any potential penalties or fees that could diminish your hard-earned income. Tax Extension Rules The process of filing an extension can be daunting. Fortunately, the IRS has certain rules and guidelines in place to facilitate a smoother process. These rules extend from military members stationed abroad to U.S. citizens living overseas. Here is a summary of general tax extension rules and additional pertinent information. Deployed Military Members Active military personnel deployed in a combat zone receive an automatic extension for filing their taxes, which extends to at least 180 days after their service concludes. Additionally, they will not be subjected to interest and penalties on any taxes due, provided they file their returns within this period. U.S. Citizens Living Abroad U.S. citizens residing abroad can also apply for a six-month extension to file their taxes. To avail of this, they must file a form titled “Application for Extension of Time to File U.S. Income Tax Return” by the deadline. Individuals who are out of the country on the due date may be eligible for an automatic extension. To apply for this, they need to submit Form 2350 to the IRS. This form must be postmarked by the filing deadline to ensure a valid extension. Tax Return Rejections In cases where your electronic tax return is rejected by the IRS, you are typically given an opportunity to amend it and resend. Rejections commonly arise due to inaccurate or incorrect information entered on the form. This underlines the importance of thorough review and validation of all information before submission. If the rejection happens after the April 15 tax deadline, you’re granted an additional five days to rectify errors and resubmit the return. Tax Extension Tips Taxes can often present a daunting task to many people. Filing for an extension on your taxes, however, can help alleviate some of the stress associated with the tax season by providing additional time to gather and process the necessary information. Here are five key tips designed to help streamline the filing process: Consider Making An Installment Payment Plan: You may qualify for an installment plan if you’re unable to pay in full—just be aware that interest will accrue until the balance is paid off in full. Keep Up With Updates From The IRS: Stay updated on any changes made by the IRS regarding deadlines or extensions throughout the process. This is very important as it can save you from a lot of problems. Pay Attention To State Deadlines As Well: Don’t forget that state tax deadlines may be different from federal tax deadlines. Contact Tax Professionals for Assistance: If needed, contact a tax professional for help with preparing and filing your tax extension. They will be able to provide you with valuable advice and guidance. Utilize Electronic Filing Options: Electronic filing options, such as Free File or e-file, enable taxpayers to submit their returns quickly and easily, helping them meet deadlines more effectively. Your Tax Return: The Bottom Line Ultimately, applying for a tax extension is a straightforward process. Simply demonstrate to the Internal Revenue Service (IRS) that you have legitimate extenuating circumstances, such as a natural disaster or military deployment. Once your request is approved, you’ll be granted an extension allowing you to file your taxes at any point up to six months after the original due date. https://youtube.com/watch?v=QB4Xf17vHZU%3Fsi%3DnUsP2hIcIwn1o9Br How long is a tax extension? If you require additional time to file your U.S. individual income tax return, you can request an extension of up to six months. There are three available options for seeking this automatic extension. However, it’s essential to remember that you need to submit your tax extension request before the regular due date of your return to prevent incurring late filing penalties. Can you file for a tax extension online? Absolutely, filing for a tax extension online is a modern convenience that can greatly streamline the process. Renowned tax software providers such as H&R Block and Turbo Tax offer comprehensive solutions designed to facilitate this. These software options are equipped with user-friendly interfaces and instructional guides that can assist you in successfully filing for a tax extension. In addition, the IRS offers an online service named IRS Free File. This platform not only allows taxpayers to submit their tax returns electronically but also provides the functionality to request a federal tax filing extension without any charges. This makes the process much more accessible and easy to navigate. Can I File an Extension and Not Pay Taxes? It’s crucial to remember that the obligation to pay your taxes remains firm, even if you file for an extension. The extension provides you more time to complete and file your tax documents, but any due taxes must still be paid by the original deadline. If you’re uncertain about the precise amount you owe, making an estimated payment can be a wise move. This prevents any late payment penalties and interest from accruing. However, bear in mind that failing to pay your taxes, whether an accurate or estimated amount, could result in penalties and additional interest charges. Can you get a tax extension beyond October 15? One common question taxpayers often have is, “Can you get a tax extension beyond October 15?” The answer to this is typically straightforward. Under normal circumstances, no further extensions are available beyond the extended deadline, which is usually Oct. 15. If for some reason you find yourself unable to file by Oct. 15, it is recommended that you reach out to the IRS for further assistance. The IRS can provide guidance and may even offer penalty relief in certain circumstances if you demonstrate that you genuinely are unable to file on time. Comparing Methods of Submitting a Tax Form Choosing the most efficient and convenient method to file a tax extension can make the process less stressful and more manageable. This often depends on individual needs and circumstances. Here is a comparison table illustrating the different methods available for filing a tax extension. E-FilePaper FileTax Software (e.g., TurboTax, H&R Block) Speed of FilingFastSlowFast Ease of UseHighModerate to LowHigh Confirmation of ReceiptImmediateNo immediate confirmationImmediate Availability of Help or Customer SupportLimitedLimitedExtensive (depending on the provider) CostFree (through IRS Free File)Free (postage costs for mailing)May have costs depending on the software package Ability to Pay Taxes Owed OnlineYesNoYes Availability of ExtensionsYesYesYes Image: Depositphotos This article, "How to Get a Tax Extension" was first published on Small Business Trends View the full article

Hint: Jumping in with technology is NOT the solution. By Alan Anderson, CPA Transforming Audit for the Future Go PRO for members-only access to more Alan Anderson. View the full article

Hint: Jumping in with technology is NOT the solution. By Alan Anderson, CPA Transforming Audit for the Future Go PRO for members-only access to more Alan Anderson. View the full article

It’s been years since Apple launched their “there’s an app for that” campaign, but in that time, it's only become more accurate. Apps truly have become ubiquitous: You have apps to help you work out efficiently and apps to save money at your favorite coffee shop, and with spring cleaning around the corner, you might as well have one (or several) to help you tidy your home. No app can do the work for you, but a good one can motivate or guide you. The one that will best serve your needs will depend on how you prefer to tackle unpleasant or tedious tasks. If you like to-do lists: SpotlessSpotless helps you break down cleaning tasks by room. You can make a separate to-do list for every room in your home, then set reminders for how often you want to do the tasks in each. It keeps track of when your last cleaning for each location—countertops, tubs, whatever you want—took place, and reminds you when they’re due for another spiff-up. The interface is simple and tidy-looking, not overwhelming, and easy to use. I appreciate that it has pre-loaded suggestions for rooms and tasks, like "living room" and "vacuuming," but you can also enter custom rooms and tasks that reflect the needs of your own home. Credit: Lindsey Ellefson Spotless is available on iOS and Android. If you need reminders: Clean My HouseTask lists are great (and abundant across the app stores) but not that useful if you’re someone who’s just going to avoid opening your app to look at them. Clean My House is designed to remind you every day about what the day’s cleaning schedule should look like—“No more worrying of what to do every morning.” You’re in control of how often each notification pops up; once you complete it, just tap the reminder to open the app and mark it off. Be advised it's only available on Android right now and is largely supported by ads, which are down at the bottom and fairly unobtrusive. Credit: Beth Skwarecki Clean My House is available on Android. If you need to delegate: TodyCleaning is not a one-person job, but if you’re using an app that only you can see, it will feel like it. Tody gamifies cleaning and ropes the whole family in. Yes, it relies on to-do lists, like other apps on this list, but it also splits responsibilities among users and uses "levels" to easily identify what is pressing and what is not, so you don't get overwhelmed by what you need to do. You need a premium account to access features like data syncing between devices and "focus tasks," which costs $9.99 per year for one person, $17.99 per year for two people, and $29.99 per year for up to six people. If you want to add 12 people to the app, it'll be $59.99 per year. Even on the free version, you compete against a little dirt monster named "Dusty" to gamify your month of cleaning. Credit: Lindsey Ellefson Tody is available on iOS and Android. If you like earning points: DoWhat is it about a simple point-earning system that keeps us returning to app games? If you’re the kind of person who is motivated by Snap or Duolingo streaks, Do (formerly DONE) might actually encourage you to clean your home. Set a goal and watch a pretty little bar fill up with color every time you complete your preferred task, whether it’s cleaning- or lifestyle-related. You can train yourself to get those sweet, sweet points by scrubbing out your tub or drinking enough water every day. You get a free trial for seven days, but to get access to unlimited habits, personalize your goals, and get reminders sent to you, you'll need to pay $59.99 per year after that. Credit: Lindsey Ellefson Do is available on iOS. Bonus: TikTokIf you need cleaning inspiration, maybe checklists aren’t the way to go. Depending on what really motivates you, you might be better off using TikTok. The app is full of “Cleantok” influencers who share their top tidying tips, plus real reviews, product recommendations, and hacks. Seeing others use tips and tricks to battle their clutter and dirt is weirdly inspirational and will put you right in a cleaning mood. Credit: Lindsey Ellefson Thanks to ongoing issues at the federal level, TikTok isn't available to download, but if you're one of the 170 million or so Americans who already have it on your phone, get your cleaning tips while you can. If (when?) it does return to app stores, it will be on iOS and Android. View the full article

Go PRO for members-only access to more CPA Trendlines Research. View the full article

Go PRO for members-only access to more CPA Trendlines Research. View the full article

First impressions are everything. Commercial entrance mats are a great investment for any business, as they help keep floors clean, enhance safety, and make a positive impression on customers. This guide will cover everything you need to know about commercial floor mats, from their benefits to the different types available, and even share some essential maintenance tips. So, whether you’re looking to invest in new entrance floor mats or replace your old ones, you’ve come to the right place. Benefits of Commercial Floor Mats Commercial entrance mats provide a variety of advantages for your business. Here are some of the key benefits to consider: Safety and accident prevention Safety should be a top priority for any business owner. Commercial mats help prevent accidents caused by slippery floors, especially during wet or snowy weather. By absorbing moisture and providing a non-slip surface, entrance floor mats help minimize the risk of slips and falls, ensuring the safety of both your customers and employees. Dirt and moisture control High-quality commercial entrance mats are designed to trap dirt, debris, and moisture from shoes, keeping your floors clean and dry. By stopping dirt and moisture at the door, entrance mats reduce the need for frequent cleaning and help maintain your business’s clean and professional appearance. Enhancing your business’s image A well-maintained, attractive entrance mat can enhance the overall image of your business. In addition to keeping floors clean, entrance mats also provide an opportunity to showcase your brand’s logo or colors, creating a memorable first impression for customers and reinforcing brand recognition. Protecting your flooring investment Entrance mats help protect your flooring from wear and tear caused by foot traffic. By reducing the impact of dirt and moisture on your floors, commercial floor mats prolong the life of your flooring and save you money in the long run. Types of Commercial Entrance Mats There are various types of commercial entrance mats available, each designed to suit specific needs and preferences. Here are some of the most common types: Scraper mats Scraper mats are designed to aggressively remove dirt and debris from shoes. They feature a coarse surface that effectively scrapes off dirt, making them ideal for high-traffic areas and outdoor use. Scraper mats are typically made of durable materials like rubber or polypropylene, ensuring they can withstand the rigors of heavy foot traffic. Wiper mats Wiper mats are designed to absorb moisture and finer dust particles from shoes, providing a cleaner, drier surface. These mats are often used indoors or in combination with scraper mats to provide a comprehensive dirt and moisture control solution. Wiper mats are available in various materials, including carpet, vinyl, and polypropylene. Anti-fatigue mats Anti-fatigue mats are designed to provide comfort and support for employees who stand for long periods during the day. These mats help reduce muscle fatigue, improve productivity, and enhance employee comfort. Anti-fatigue mats are typically made from materials like rubber, vinyl, or foam, providing a cushioned surface that relieves pressure on the feet and legs. Logo mats Logo mats effectively merge the practicality of commercial entrance mats with the chance to showcase your company’s logo or message. These mats can be tailored to reflect your business’s colors and design, creating a memorable impact on your customers and enhancing brand awareness. Available in a range of materials, logo mats can be found in carpet, rubber, and polypropylene options. Commercial Entrance Mats: Our Top Recommendations When choosing commercial entrance mats for our recommendations, we evaluate several essential criteria. Each criterion is assigned a rating from 1 to 5, where 5 indicates the highest level of importance. This rating system represents the relevance of each factor in our decision-making process. Here’s our breakdown: Durability (Rating: 5): Commercial entrance mats need to withstand heavy foot traffic and varying weather conditions. Look for materials that are long-lasting and can retain their appearance over time. Safety Features (Rating: 4.5): Mats should have a non-slip backing and beveled edges to prevent tripping hazards. Safety is paramount in a business environment. Maintenance and Cleanliness (Rating: 4): Easy-to-clean mats save time and effort. Consider mats that are simple to vacuum, shake out, or hose down. Aesthetic Appeal (Rating: 3.5): The mat should match the decor of the business. A visually appealing entrance can improve the first impression for customers. Size and Fit (Rating: 3): The mat should adequately cover the entrance area without being too small or excessively large. Absorbency (Rating: 4): To ensure the indoors remain clean and dry, especially during wet or snowy conditions, mats should efficiently capture moisture and dirt. Eco-Friendliness (Rating: 2.5): Consider mats made from sustainable or recycled materials if environmental impact is a concern for your business. Cost-Effectiveness (Rating: 3): Balance quality with budget. The most expensive option isn’t always the best, but avoid compromising essential features for a lower price. We’ve used these criteria to curate our list of recommended commercial entrance mats, ensuring that the products we suggest meet a high standard of quality and suitability for a range of business needs. Here are our picks: Durable Corporation Heavy Duty Rubber Outdoor Entrance Mat Key features: Fingertip design to wipe off dirt and moisture from footwear Traps dirt below the walking surface for a cleaner space Corrugated pattern on the bottom prevents mat movement Beveled edging on all sides enhances safety at the entrance Easy maintenance: shake, vacuum, or hose to clean Dimensions: 36″ x 72″ x 5/8″ thickness Durable Corporation Heavy Duty Rubber Outdoor Entrance Mat Buy on Amazon American Floor Mats Vinyl Mesh Heavy-Duty Scraper Mat Key features: Heavy-duty vinyl base for enhanced resilience and wear Suitable for moderate traffic indoor/outdoor areas Easy to clean: vacuum, extract, or spray with a garden hose Non-slip surface, even when submerged in water Ideal for areas with excess liquid or prone to flooding Multiple color options are available Dimensions: 4′ x 8′ American Floor Mats Vinyl Mesh Heavy-Duty Scraper Mat Buy on Amazon M+A Matting Waterhog Commercial Mats Key features: Diamond pattern and rubber border Quick-drying and stain-resistant PET fabric Bi-level surface and water dam border to trap dirt and moisture Made from 100% post-consumer recycled plastic and 20% recycled rubber Durable, fade-resistant, and easy-to-clean Safe beveled edges and NFSI-certified high-traction M+A Matting Waterhog Commercial Mats Buy on Amazon MAOVOT Custom Logo Large Entrance Rug Key features: Customizable design for a unique, personalized floor mat Suitable for various indoor and outdoor entranceways Heavy-duty rubber grid for non-slip stability High-temperature hot stamping embossing process for a three-dimensional effect Easy-to-clean and low-maintenance design Made of durable polypropylene material MAOVOT Custom Logo Large Entrance Rug Buy on Amazon NOTRAX Heritage Rib Entrance Mat Key features: Heavier-weight double rib high/low design for effective scraping Vinyl backing for reduced mat movement and added stability Suitable for high-traffic areas, including lobbies and indoor entranceways Easy to clean and maintain Low profile design for minimal interference with doors Made in the USA NOTRAX Heritage Rib Entrance Mat Buy on Amazon CASDON Custom Entryway Indoor/Outdoor Mat Key features: Professional customization Made with environmentally friendly materials Wear-resistant, anti-slip, dust-proof, stain, weather, and fade resistant Sun, rain, cold, and frost-resistant Easy care and maintenance CASDON Custom Entryway Indoor/Outdoor Mat Buy on Amazon PURRUGS Dirt Trapper Indoor Mat Key features: Low profile and reinforced overlock edges for a firmer brushing action Non-slip and durable, with high-quality polyester microfiber construction Effective dirt and moisture trapping for a cleaner indoor environment Soft, comfortable surface for walking Easy to clean, stain and fade-resistant Available in a variety of sizes for various applications PURRUGS Dirt Trapper Indoor Mat Buy on Amazon Rubber-Cal DuraScraper Rubber Commercial Floor Mats . Key features: Bundle includes two high-quality rubber entrance mats DuraScraper Linear Mat: 36″ x 60″, natural and recycled rubber material Fingertip Outdoor Entrance Mat: 24″ x 32″, resilient rubber fingertips Excellent slip resistance and durability Easy to clean: wipe with water or household cleaners Suitable for commercial and residential entryways Rubber-Cal DuraScraper Rubber Commercial Floor Mats Buy on Amazon Consolidated Plastics Aquasorb Premiere Entrance Floor Mat Key features: Eco-friendly, made from 100% post-consumer recycled PET drink bottles and 20% post-consumer recycled rubber tires 30 oz heavy-duty carpet surface for effective water absorption 78 mil SBR rubber backing for maximum durability and slip resistance Rubber-reinforced face pattern prevents crushing in high-traffic areas Cleated rubber backing secures the mat in place on carpeted surfaces 3/8″ overall thickness Wide selection of colors and sizes Consolidated Plastics Aquasorb Premiere Entrance Floor Mat Buy on Amazon House, Home and More Heavy-Duty Ribbed Indoor/Outdoor Carpet Key features: Suitable for indoor and outdoor use Durable, UV-protected olefin fibers resistant to sun damage and stains Thick ribbed texture for excellent traction and dirt-trapping Heavy-duty rubber marine backing for stability and preventing bunching Unbound, non-fraying edges for easy customization and trimming Made in the USA House, Home and More Heavy-Duty Ribbed Indoor/Outdoor Carpet Buy on Amazon Envelor Wave Shoe Scraper Mat Key features: Heavy-duty, weather-resistant rubber mat for indoor and outdoor use Non-slip design ensures traction and slip resistance Made from all-natural and recycled rubber Dimensions: 36″ x 60″ Waved pattern for effective shoe scraping Easy maintenance: sweep off or hose down with water Suitable for residential and commercial entrances Envelor Wave Shoe Scraper Mat Buy on Amazon How to Properly Maintain Your Commercial Entrance Mat Proper maintenance is key to maximizing the lifespan and effectiveness of your commercial entrance mat. Here are some essential cleaning and maintenance tips: Regular cleaning techniques Regular cleaning is essential to keep your entrance mat looking fresh and functioning effectively. Vacuum your mat daily to remove dirt and debris, and spot-clean any stains with a mild detergent and water. For outdoor mats, use a broom or hose to remove dirt and debris, and let the mat dry completely before placing it back in position. Deep cleaning methods Deep cleaning of your commercial entrance mat is necessary to remove embedded dirt and maintain its appearance. Depending on the mat material, you may need to use a carpet extractor, pressure washer, or steam cleaner for deep cleaning. Always follow the manufacturer’s recommendations for deep cleaning, and ensure the mat is completely dry before placing it back in its position. Tips to extend the lifespan of your mat To maximize the lifespan of your commercial entrance mat, follow these tips: Rotate your mat regularly to ensure even wear and tear. Use a mat with a slip-resistant backing to prevent movement and curling. Repair any damage or fraying promptly to prevent further deterioration. Replace your mat when it becomes excessively worn or no longer effectively traps dirt and moisture. Frequently Asked Questions (FAQ) What is the ideal size for a commercial entrance mat? The ideal size for a commercial entrance mat depends on the width of your entrance and the amount of foot traffic. Generally, the mat should cover the entire width of the entrance and be large enough to allow a few steps for effective dirt and moisture removal. How often should I replace my entrance mat? The replacement frequency of your entrance mat is influenced by the material of the mat, the volume of foot traffic, and the maintenance provided. With proper care, high-quality commercial entrance mats can endure for several years. Nevertheless, if your mat shows significant wear or fails to effectively trap dirt and moisture, it is time to consider a replacement. Are custom-sized entrance mats available? Yes, many manufacturers offer custom-sized entrance mats to suit specific dimensions and requirements. Custom-sized mats can be tailored to fit unique spaces or accommodate non-standard doorway widths. What type of backing material is best for slip resistance? Slip-resistant backing materials, such as rubber and vinyl, are perfect for enhancing the safety of both your customers and employees. These materials offer outstanding grip on a variety of floor surfaces, ensuring that the mat stays securely in position, even in wet or slippery conditions. How do I choose between a scraper, wiper, or anti-fatigue mat for my business? When choosing between a scraper, wiper, or anti-fatigue mat, consider the specific needs of your business: Scraper mats: If your primary concern is removing heavy dirt and debris from shoes, especially in high-traffic or outdoor areas, scraper mats are the best choice. Wiper mats: If you need a mat that effectively absorbs moisture and finer dust particles, opt for a wiper mat. These mats are ideal for indoor use or in combination with scraper mats for comprehensive dirt and moisture control. Anti-fatigue mats: If your employees stand for long periods during the day, anti-fatigue mats are essential to provide comfort and support, reduce muscle fatigue, and enhance productivity. YOU MAY ALSO LIKE: Coffee Pod Machines: Options for Your Office Industrial Storage Racks: Essential Organizational Tools Under Desk Treadmill: Great Picks for Your Workspace Office Microwave: Upgrade Your Breakroom With Our Top Picks Image: Amazon This article, "Commercial Entrance Mats: The Best Choices for Your Business" was first published on Small Business Trends View the full article

We may earn a commission from links on this page. Deal pricing and availability subject to change after time of publication. The Microsoft Surface Pro 11 is a tablet/laptop hybrid that came out last summer and quickly rose to become one of the best laptops for college students. It is sleek and has a long battery life, and its comfort and ease of use as a tablet make it great for hands-on learning. It starts at $799.99 (originally $999.99) for the most basic version (which is powerful enough for most people), $879.99 (originally $1,199.99) if you want to double the storage to 512GB, and $1,399.99 (originally $1,699.99) to max out the storage with 1TB. With either, you'll get a 13-inch touch LCD display, 16GB of RAM, and the Snapdragon X Plus (10 Core) processor. The former is at the lowest price it has been since its 2024 release, according to price-tracking tools. 13" Touchscreen Display, 16GB RAM, 256GB Storage | Windows 11 Copilot+ PC, Snapdragon X Plus 10 Core Microsoft Surface Pro 11 (2024) $799.99 at Amazon /images/amazon-prime.svg $999.99 Save $200.00 Get Deal Get Deal $799.99 at Amazon /images/amazon-prime.svg $999.99 Save $200.00 13" Touchscreen Display, 16GB RAM, 512GB Storage | Windows 11 Copilot+ PC, Snapdragon X Plus 10 Core Microsoft Surface Pro 11 (2024) $899.00 at Amazon /images/amazon-prime.svg $1,199.99 Save $300.99 Get Deal Get Deal $899.00 at Amazon /images/amazon-prime.svg $1,199.99 Save $300.99 13" Touchscreen Display, 16GB RAM, 1TB Storage | Windows 11 Copilot+ PC, Snapdragon X Plus 10 Core Microsoft Surface Pro 11 (2024) $1,399.99 at Amazon /images/amazon-prime.svg $1,699.99 Save $300.00 Get Deal Get Deal $1,399.99 at Amazon /images/amazon-prime.svg $1,699.99 Save $300.00 SEE 0 MORE Last year, Microsoft unveiled the new lineup of Surface computers included in its Copilot+ PC Windows AI lineup, which Microsoft claims are faster than the new M3 MacBooks. It runs the Snapdragon X Elite and Plus chip and comes with all the Copilot+ PC perks. Here is how Senior Tech Editor Jake Peterson described the Surface Pro: If you're looking for a machine with a detachable tablet, that's the Surface Pro. The latest 2-in-1 Surface comes in an optional 13-inch OLED configuration, with an ultrawide camera, two USB-4 ports, Wi-Fi 7, and support for outputting to up to three external 4K displays. Notably, you can actually replace many of the parts of the Surface Pro, including the motherboard, battery, and cameras. (What year is this?) Finally, the new Surface Flex Keyboard actually works while detached, so you don't need to physically connect it to the display in order to type. Lifehacker tech writer David Nield got his hands on one of these Surface Pro 11 and called it "almost the perfect tablet/laptop hybrid" in his review. I've been a loyal customer of the Surface Pro tablets for many years and can attest to their user-friendliness, reliability, and performance. I love being able to use my hands when needed and turn it into a tablet when using the stylus to take notes, sign documents, or just sketch. Keep in mind you'll still need to buy the keyboard and stylus separately. View the full article

This post was written by Alison Green and published on Ask a Manager. A reader writes: I just received an email from my company’s corporate marketing team inviting me to speak on an internal diversity, equity, and inclusion (DEI) panel about my experiences being a woman in a male-dominated industry during the national Women in (Industry) week this spring. I know exactly why they asked me – I am the only woman in my company in my position! Let’s say I work in the auto industry (not what I actually do, but my industry is just as male-dominated). My company has a lot of women in sales, accounts, management, etc. but I am the only female mechanic out of probably 300 mechanics across the nationwide company. I am twisting myself into knots trying to decide if I should agree to speak on the panel or not. The other women invited all have 15-25 years in the industry, and in roles that are increasingly becoming more popular for women, but I am much younger and only have three years’ experience. I also make it a priority to ensure others see me as a regular mechanic, and not a female mechanic or “diversity hire,” and that I’ve earned my position instead of being handed it. On one hand, I know it is important to share my experiences and inspire the next generation of female mechanics, but on the other hand, I don’t know of any other hopeful female mechanics in the company, and I am a deeply private individual who generally doesn’t want to share my personal experiences. My social media presence is practically nil, and I am not part of any company developed social/resource groups. I’ve also never met any of the other women on the panel or the moderator, so I’m not sure if this is a safe space to share my thoughts on being a woman. I’m absolutely torn between the world’s supposed need to hear my story and my own needs for privacy, and I know my answers to their questions won’t be what they are hoping for. For what it’s worth, I know I’d have similar feelings on any other type of panel, like if I was asked to be on a panel about my thoughts on leather seats or safety of foreign cars. I also have never known any another female mechanic before or after I started working, so if I can do it, why can’t other women do it without hearing from me? Here are some of the questions the marketing team is proposing and what my answers would be: What advice would you give women who are starting careers in the auto industry? Same advice I’d give any men who asked me. How do you approach mentoring younger women? I’m young and am still getting mentored (by men). I don’t mentor yet, so can’t help you there. What steps should women take in personal branding? I’m not 100% positive what personal branding is all about, but I assume whatever steps men take. How do you balance your work and family needs in this demanding field? I highly doubt they’d ask this question to a panel of men! But I don’t have a household or pets, so pretty easily. Let’s stop you from tying yourself in knots. If you don’t want to be on the panel, you don’t need to be on the panel. You don’t have a special obligation to do extra work that you don’t want to do just because you’re a woman. If they don’t have many women to choose from, that’s on them to solve, not you. That’s not to say there isn’t benefit to hearing from women who are succeeding in male-dominating industries. There is! But you are already doing the work of dealing with a male-dominated industry; that is a burden in and of itself, and you really aren’t obligated to take on more work associated with it if you prefer not to. Some people are excited about participating in these kinds of panels. You happen not to be, and that’s okay. You are not personally responsible for remedying deficiencies in your company, your industry, and our society. You can decline the invitation, and you don’t need to explain any particular reasons when you do. It’s enough to simply say, “I appreciate you thinking of me, but I need to decline” or “No thank you, but best of luck with the panel” or “I’m not available for it, but best of luck with it.” View the full article

A week after banning TikTok from app stores (no, it still isn’t downloadable) and one day after threatening 25% tariffs on Colombia, the U.S. has taken a major blow in its ongoing trade wars—overnight, Silicon Valley seems to have lost its AI dominance. The shakeup follows a release from fresh-faced Chinese AI startup DeepSeek, which on Jan. 20 updated its ChatGPT-like AI assistant with its open-source R1 reasoning model. According to Deepseek’s testing, the R1 model matches OpenAI’s o1 reasoning model on several metrics, all while being much, much cheaper to develop. The Wall Street Journal was the first to report on DeepSeek R1’s ultra-low development cost, citing the one-year-old company’s claims that it only took $5.6 million to develop the new model, vs. over $100 million from OpenAI for its equivalent. It took a little bit for the news to get out there, but DeepSeek has consequently risen to the top of the App Store, unseating ChatGPT as the most-downloaded free app. The sudden surge in attention has been hard on U.S. stocks, sending the Dow down by about 0.22%, the S&P down by 2%, and the Nasdaq down by 3.6%. More specifically, Google parent company Alphabet is down 2.89%, with Meta, Oracle, and other tech giants also seeing significant declines. Notably, data center and graphics card company Nvidia, which supplies much of the hardware powering AI development, is down 11.64%. Nvidia’s stock drop in particular likely has to do with claims from DeepSeek that it only needed roughly 2,000 specialized Nvidia chips to train its latest AI model, whereas leading U.S. models tend to use closer to 16,000 chips. Said claims are still awaiting verification, but if true, would poke holes in the US’ recent policy efforts to restrict the amount of U.S. chips Chinese developers can use. On the consumer side of things, DeepSeek promises cheaper access to higher-tier models than ChatGPT, which puts basic access to its o1 model behind a $20/month ChatGPT Plus subscription and unlimited access to the o1 model behind its pricey $200/month ChatGPT Pro plan. Unfortunately, the company seems to be suffering from success right now—servers appear to be overloaded, and I’m currently not able to sign up for an account for testing. Presumably, as more people get through and get their hands on these models, it'll be easier to verify just how scared of DeepSeek U.S. companies should be. Still, the competition could prove to be a shot across the bow for U.S. AI developers, who, alongside President Trump, just announced the $500 billion “Stargate Project,” an initiative to build out U.S. AI infrastructure starting with a $100 billion plan to build out data centers in Texas. View the full article

HubSpot’s SEO collapse has been the talk of the SEO world for the last several days. As a reminder, here’s a screenshot of HubSpot’s organic traffic drop, based on Semrush data: Among the endless reactions and perspectives, two former HubSpot employees shared five good reminders about SEO strategy. 1. SEO takes time Pruning content and focusing on E-E-A-T were among the many obvious remedies SEOs pointed out following the news of HubSpot’s apparent organic traffic decline. Well, these aren’t simple tweaks for a brand the size of HubSpot. They’re massive undertakings, according to this LinkedIn post by Bianca Anderson, HubSpot’s former SEO strategist (who is now manager, organic growth for hims and hers): “When HubSpot began optimizing for EEAT, it required overhauling processes in a way that significantly slowed the output of net-new content AND optimizations. Additionally, pruning a blog at HubSpot’s scale, with thousands of articles, is no small task and takes extensive effort to execute effectively (and SMARTLY). “…fixing this kind of thing isn’t an overnight process. It’s not as simple as mass redirects. This type of work can take YEARS to properly execute.” Dig deeper. How long SEO takes to work 2. Google’s algorithm is extremely volatile This may feel like an obvious observation for many of you reading, but Anderson made an important point about how volatile Google’s algorithm has been lately: “Algorithm updates over the past two years have been unprecedented in their volatility (I know we all know this, but just want to emphasize) — it’s been an onslaught. Major brands like HubSpot and WordStream, are feeling these changes deeply.” Dig deeper. Google algorithm updates. 3. There is no shared definition of ‘content quality’ Google is not the sole arbiter of quality, according to this LinkedIn post by Braden Becker, former principal growth marketing manager at HubSpot (who is now the global SEO lead for Faire): “I believe their quality standards are vastly more sophisticated than they were when I was working on the HubSpot Blog, and the company is surely paying a little for that. But just because Google makes a grand decision on a big website doesn’t mean the victim objectively deserved it.” Becker highlighted another key point about quality: “There’s a difference between ‘quality’ and ‘the most helpful answer’ to a given search term. I think Google consistently focuses on the latter, despite not always being clear about that.” Dig deeper. Mastering content quality: The ultimate guide 4. SEO strategies must always evolve SEO strategy is fluid, Becker said: “You try to do what’s right for the business at the time. What worked, we kept doing. And what didn’t work, we stopped doing.” Anderson added: “From what I’ve seen, TOFU (top-of-funnel) non-ICP (Ideal Customer Profile) targeting content seems to be the most impacted. Is this partly the result of a wide-scale strategic de-prioritization? Maybe. I don’t know. “What I do know is this: HubSpot has been actively working on this long before these traffic declines became more publicly known.” Dig deeper. Evolving SEO for 2025: What needs to change 5. Traffic is not a leading metric of success Traffic and revenue are not the same thing, as Anderson pointed out: “Traffic is cool, but it should rarely be a leading metric of success (especially now). Conversions or other core KPIs that drive business matter far more.” Dig deeper. SEO KPIs to track and measure SEO success Bottom line. Peter Rota, senior technical SEO manager, HUB International, made several great points in this LinkedIn post. Of note: We can only see a portion of what happened – we don’t have Google Analytics or Google Search Console data. We don’t know how many of these keywords brought meaningful visitors. We don’t know whether any of this lost traffic impacted their sales/revenue. We might get more insight Feb. 12 – that’s the date when HubSpot is expected to release its Q4 results. Rota added: “In SEO, you can literally do everything right, and one day, Google could be like know what, we’re changing things. No site is truly ‘white hat,’ and everyone thinks they’re doing amazing SEO until you get hit. “We all have access to the same public data, but the reality is that the SEOs who are working/ worked at HubSpot only know the true story of what happened. “So, stop giving advice, stop thinking you know better. They literally wrote the book on inbound marketing and have taught many of us SEO or we’ve learned something from them.” More analysis. Leading international SEO expert Aleyda Solis wrote a good analysis of Hubspot’s (public) rankings and traffic data in Hubspot’s Blog Organic Search Traffic Drop: What happened? Is it really that bad? What does it mean for SEO? View the full article

Studies show that 58% of freelancers find it challenging to manage their time. I have personally experienced this challenge as a freelance writer. I sometimes struggle to maintain productivity and deliver high-quality work while meeting deadlines. My mind tends to become more scattered when I juggle multiple writing tasks or clients. However, I have been in the business for a long time. So, I have learned the art of balancing my clients or tasks quite well. And today, I would like to share some tips on what works for me. Keep a To-Do ListI use a to-do list notebook to write down my tasks for the month because I prefer the manual option. I find it much easier to keep track of my work obligations if I write everything down rather than keep everything in my head. I am more likely to forget if I do the latter. Therefore, I recommend that you write down all your tasks for each month or week, depending on how much you have on your plate. But you don't have to use a physical notebook like me. Digital task management tools such as Asana, Trello, Notion, ClickUp, and Todoist, will make it easier to juggle multiple tasks. Prioritize Your Tasks EffectivelyIt's not just enough to write down all the tasks you have yet to do. You must also prioritize them correctly to juggle multiple clients effectively. To do that, you need to factor in: The estimated duration of each taskThe deadlineThe importanceThe nature of the clientThe payment agreementGenerally, crucial and urgent tasks should be the highest priority. However, other factors may come into play and change how you work. For example, if you have a non-urgent task you can complete while half-asleep, you could do it early on and get paid for it as you figure out how to complete other somewhat urgent but complicated tasks. Doing so would enable you to check off that task from your to-do list, which can be highly freeing and motivating. Breakdown Larger TasksSome tasks may not be urgent. However, they may have a larger scope thus, requiring a much longer time to complete. A good example is a 50,000-word e-book or report writing project, or a complex article that requires extensive research or multiple interview subjects. Even if the assignment is not urgent, it pays to begin the work early. By breaking down the primary task into subtasks, you can complete each phase while completing other clients' assignments. This strategy makes the assignment more manageable so it doesn't sneak up on you all at once when the deadline looms. Schedule in Time for Different Tasks and ActivitiesThe more clients and varying tasks I have, the more stressed and confused I tend to get. So, I usually schedule various clients' tasks using a weekly timetable based on my prioritized to-do list for the week. Once I finish one client’s task, I move on to the next. In addition, I tend to schedule time for mental and physical breaks, during which time I may use social media, read through my inbox, or exercise a little. Having a regimented schedule has been helpful for a scatterbrained writer like me. It enables me to operate as if I were a student in a classroom setting. As a result, I tend to get quite a lot done by the end of the day. And by the end of the week, I am usually up-to-date. Automate Repetitive TasksI tend to automate my invoices whenever I have repeat clients who pay out regularly. This is an excellent strategy because it enables me to focus more on the more critical aspects of my work, rather than waste time. And you too should use it for email correspondence and invoices. Ask For More Time or Decline More WorkIf you have done everything you can to juggle multiple clients and tasks and are still feeling overwhelmed, you need to take steps to change your situation. The first thing you can do is ask your clients for more time to complete your work. But this option only works for flexible clients who don’t need to use your work on a set date. And if you are allowed to postpone the submission of the work, don’t make a habit of it lest you erode all the goodwill you have acquired. The second option involves politely declining more work when you are too busy. As a freelancer, you have probably experienced a feast-famine cycle at least once in your career. So, it’s understandable to feel strongly tempted to pick up every project clients offer you. However, doing so is not wise at all. If you continuously bite off more than you can chew and fail to deliver quality work several times, your reputation will eventually take a hit. And it will be much harder to get high-paying clients in the future. You can maintain a long-term and successful freelance career by effectively juggling multiple clients and tasks. However, that takes some work and practice on your part. It's vital to communicate well with the clients from the beginning so that you are aware of their expectations of you. And it's also important to be self-aware concerning your limitations and abilities. Once you accept multiple projects, you must learn to juggle them all. Doing that requires you to keep track of all tasks that you must accomplish, prioritize them effectively, and break down the more extensive projects. You must also schedule each task, automate repetitive tasks to increase efficiency, and ask for more time if you can't finish your work on time. And it never hurts for you to say no when you have too much on your plate. Your clients are more likely to respect you for being honest and not making false promises. View the full article

Studies show that 58% of freelancers find it challenging to manage their time. I have personally experienced this challenge as a freelance writer. I sometimes struggle to maintain productivity and deliver high-quality work while meeting deadlines. My mind tends to become more scattered when I juggle multiple writing tasks or clients. However, I have been in the business for a long time. So, I have learned the art of balancing my clients or tasks quite well. And today, I would like to share some tips on what works for me. Keep a To-Do ListI use a to-do list notebook to write down my tasks for the month because I prefer the manual option. I find it much easier to keep track of my work obligations if I write everything down rather than keep everything in my head. I am more likely to forget if I do the latter. Therefore, I recommend that you write down all your tasks for each month or week, depending on how much you have on your plate. But you don't have to use a physical notebook like me. Digital task management tools such as Asana, Trello, Notion, ClickUp, and Todoist, will make it easier to juggle multiple tasks. Prioritize Your Tasks EffectivelyIt's not just enough to write down all the tasks you have yet to do. You must also prioritize them correctly to juggle multiple clients effectively. To do that, you need to factor in: The estimated duration of each taskThe deadlineThe importanceThe nature of the clientThe payment agreementGenerally, crucial and urgent tasks should be the highest priority. However, other factors may come into play and change how you work. For example, if you have a non-urgent task you can complete while half-asleep, you could do it early on and get paid for it as you figure out how to complete other somewhat urgent but complicated tasks. Doing so would enable you to check off that task from your to-do list, which can be highly freeing and motivating. Breakdown Larger TasksSome tasks may not be urgent. However, they may have a larger scope thus, requiring a much longer time to complete. A good example is a 50,000-word e-book or report writing project, or a complex article that requires extensive research or multiple interview subjects. Even if the assignment is not urgent, it pays to begin the work early. By breaking down the primary task into subtasks, you can complete each phase while completing other clients' assignments. This strategy makes the assignment more manageable so it doesn't sneak up on you all at once when the deadline looms. Schedule in Time for Different Tasks and ActivitiesThe more clients and varying tasks I have, the more stressed and confused I tend to get. So, I usually schedule various clients' tasks using a weekly timetable based on my prioritized to-do list for the week. Once I finish one client’s task, I move on to the next. In addition, I tend to schedule time for mental and physical breaks, during which time I may use social media, read through my inbox, or exercise a little. Having a regimented schedule has been helpful for a scatterbrained writer like me. It enables me to operate as if I were a student in a classroom setting. As a result, I tend to get quite a lot done by the end of the day. And by the end of the week, I am usually up-to-date. Automate Repetitive TasksI tend to automate my invoices whenever I have repeat clients who pay out regularly. This is an excellent strategy because it enables me to focus more on the more critical aspects of my work, rather than waste time. And you too should use it for email correspondence and invoices. Ask For More Time or Decline More WorkIf you have done everything you can to juggle multiple clients and tasks and are still feeling overwhelmed, you need to take steps to change your situation. The first thing you can do is ask your clients for more time to complete your work. But this option only works for flexible clients who don’t need to use your work on a set date. And if you are allowed to postpone the submission of the work, don’t make a habit of it lest you erode all the goodwill you have acquired. The second option involves politely declining more work when you are too busy. As a freelancer, you have probably experienced a feast-famine cycle at least once in your career. So, it’s understandable to feel strongly tempted to pick up every project clients offer you. However, doing so is not wise at all. If you continuously bite off more than you can chew and fail to deliver quality work several times, your reputation will eventually take a hit. And it will be much harder to get high-paying clients in the future. You can maintain a long-term and successful freelance career by effectively juggling multiple clients and tasks. However, that takes some work and practice on your part. It's vital to communicate well with the clients from the beginning so that you are aware of their expectations of you. And it's also important to be self-aware concerning your limitations and abilities. Once you accept multiple projects, you must learn to juggle them all. Doing that requires you to keep track of all tasks that you must accomplish, prioritize them effectively, and break down the more extensive projects. You must also schedule each task, automate repetitive tasks to increase efficiency, and ask for more time if you can't finish your work on time. And it never hurts for you to say no when you have too much on your plate. Your clients are more likely to respect you for being honest and not making false promises. View the full article

Advertising and marketing campaigns help businesses in nearly every location and industry spread the word about their offerings. The marketing strategy of a local business is likely to look different from a company that sells mainly online. Luckily, there are tons of different small business advertising ideas for each company to consider. Read on for a guide. Best Traditional Advertising Ideas for Small Businesses If you’re trying to reach a local audience or one that doesn’t spend all day online, there are still plenty of traditional and local advertising ideas to utilize. Print Ads Print ads can include photos, text, or editorial partnerships with newspapers, magazines, or print publications. Trade Show or Event Sponsorships Rent a booth at a trade show or another special event that’s relevant to your industry. Some events also post signage or distribute marketing materials for sponsors. Flyers or Handouts Small businesses trying to increase foot traffic or market within a specific area may benefit from posting flyers or passing out ads in person. Cold Calling Cold calling involves placing phone calls to consumers. This is especially common for B2B businesses and those selling high-value products. Business Cards Purchase business cards and distribute them, or display them in locations where potential customers can easily collect them. Promotional Products Purchase promotional products like bags, hats, and mugs with your company’s logo to use as advertising. Offer them as prizes or hand them out at special events to increase brand visibility. Referral Program Create a referral marketing program to incentivize customers to refer others to your business. This may involve offering discounts, cash, or free products to those who send new customers your way. Top Ideas for Online Advertising Both local and online businesses can benefit from online advertising. There are tons of options to help you attract new customers with paid ads and sponsorships. Search Engine Optimization SEO involves updating your website to make it more visible on search engines. This can include adding relevant keywords, updating useful content, and improving back-end code to improve your site’s accessibility. Google Ads You can also purchase ads through Google to increase website traffic. When people perform a Google search relevant to your business, your site may appear as a sponsored listing at the top of the page. Online Business Directories Update your Google business profile and other business directories like Yelp. These platforms are generally free, but you can also pay for sponsored listings. Retargeting Ads Retargeting ads enable you to reach customers who have previously made a purchase or interacted with your website in any capacity. Sponsored ECommerce Listings On eCommerce marketplaces like Amazon and Etsy, you can purchase sponsored listings to help your products appear high in search results. Sponsored Blog Content Partner with bloggers relevant to your industry to have them create content around your industry or offering. Podcast Sponsorships Many popular podcasts also offer audio ads for products and services that may appeal to their listeners. Online Contests or Giveaways You can also host giveaways or contests on your own site or social media channels or in partnerships with bloggers or influencers related to your industry. Email Marketing Email marketing involves sending messages to people who have signed up to receive updates. You can even reach extra customers and raise brand awareness by partnering with other brands or newsletters. Display Ads Display ads usually include photos and text and appear at the top or sidebar of popular websites. Native Ads Native ads are made specifically to match the form of the content on a particular site or app. Ideas for Advertising Through Social Media Channels Social media offers even more opportunities for advertising online. Each platform has its own specific ad formats, but here are some of the main categories that businesses should know. Image Ads Image ads may include an Instagram post or Facebook photo that is pushed out to a specific group based on who you want to target. Video Ads Video ads are also available on many social media apps and sites, including Facebook, Instagram, and YouTube. Carousel Ads Carousels are social media ads that include multiple photos or videos that people can scroll through. Sponsored Posts Sponsored posts usually start as organic social media posts. But you can pay to push them out to extra people. Each platform has its own process and rules for this type of ad. Slideshow Ads Platforms like Facebook allow advertisers to display slideshow ads that tell a longer story than a simple photo. Collection Ads Collection ads allow businesses to showcase their offerings in a seamless and immersive way. Followers can easily scroll or swipe through to see various products and purchase or sign up for updates within the platform. Messenger Ads Messenger apps like Facebook Messenger allow businesses to advertise by sending messages directly to consumers. Interactive Ads Interactive ads are designed to increase social media engagement by providing something fun and usable within their feed. For example, you may provide a small game or quiz that people can interact with to learn more about your offerings. Influencer Campaigns Influencer campaigns involve sending sponsored messages out to the followers of a prominent influencer in your industry. Terms vary based on who you work with. And there are several platforms and agencies that connect people with influential social media accounts with relevant brands. Local Business Advertising Ideas When creating a local advertising strategy to reach people in your geographic area, these paid and free marketing ideas may help. Local Print Ads Local print ads may include a small banner or handout in your local newspaper or a paid feature in a magazine distributed to your community. Local Event Sponsorships Consider the events in your town that your target audience may attend, from golf outings to parades. Sponsorship may include signage, booth space, or placement in gift bags or favors. Yellow Pages Ads Many local consumers continue to rely on the Yellow Pages to locate businesses that meet their needs. Consider purchasing a prominent placement in the directory or online to boost the number of calls or visits. Local Coupon or Deal Books Many local communities distribute coupon books full of deals from local small businesses. Offer discounts to price-conscious consumers in these formats. Direct Mail Direct mail is still a popular local advertising option for small business owners who want to target people in a specific community or neighborhood. Send flyers, envelopes, or brochures directly to their addresses. Community Newsletters Find small newsletters or even church or organizational bulletins to promote your offerings. This is most effective for a local business with some connection to the organization or community, like a small business owner who attends a particular church. Local Sports Sponsorships If you’re looking for local advertising ideas to reach families in your community, consider sponsoring a youth sports team. This shows your community involvement and philanthropy and displays your company name on jerseys and other marketing materials. Local Cable Ads Purchase air time on a local cable channel to share video messages within your community. Local Radio Ads If you prefer audio messages, work with your local radio stations instead. Community Bulletin Boards Reach prospective customers by posting flyers on bulletin boards around your community. These often provide free local advertising to attract customers looking for specific products or services. Classified Ads Purchase classified ad space from your local newspaper or on sites like Craigslist. These online and classified newspaper ads generally should promote a specific product or service or a limited-time offer. Local Website Advertising There are several websites that specifically target local audiences, like Nextdoor and ioby. There may also be a locally run option in your community. These sites often provide paid and free tools for reaching people in your neighborhood. Chamber of Commerce Advertising Your local chamber of commerce may offer advertising and marketing ideas to help you reach area customers. These could include event partnerships, coop ads, and help with Google business search ads. Event Partnerships Event partnerships involve teaming up with other area businesses to put on special promotions to attract customers. Many downtown business organizations facilitate these partnerships to increase foot traffic and spread the word about offerings in their downtown areas. Parade Floats If your community hosts large events like holiday parades, you may be able to sponsor or create a float or display to increase brand awareness around town. Local Event Booths If you sell products directly to consumers, purchase booth space at local fairs or festivals to reach attendees. For example, a small fashion boutique may purchase space to sell clothing at discounted prices. This can increase brand recognition, create a positive customer experience, and lead to heightened word-of-mouth marketing. Marketing Strategy Ideas for Outdoor Advertising There are also outdoor ad formats that can help you reach people in your community and beyond. Here are some creative marketing ideas that fall into this category. Billboard Ads Billboards are large outdoor signs designed to grab attention for something that drivers or pedestrians may want or need in the immediate future. These are often most effective for restaurants, convenience stores, or businesses selling impulse purchases. However, they can also increase brand awareness for other products and services around town. Vehicle Ads Purchase ad space on taxis or other vehicles, or add vehicle wraps to your own fleet to advertise your products and services while performing work around town. Digital Signage Buying space on a digital billboard enables you to rapidly communicate your messages to consumers while giving you the ability to manage your advertising in real time. Yard Signs Print small signs to put in front of your business or to distribute to existing customers. These are often inexpensive and can spread the word about a special event or promotion. Human Billboards Hire someone to stand outside your business with a large sign or banner promoting a sale or offering. These can often grab more attention than static signs, especially if you’re in a busy area with lots of other signs and businesses to compete with. Bench or Bus Stop Ads Purchase signage on a bench or the side of a bus stop to promote your products or services throughout town. These local advertising ideas are often most effective if your target customer uses public transit or if these ads are distributed throughout a busy area with lots of foot traffic. Interactive Storefront Displays Interactive storefront displays that engage passersby can be a powerful tool for attracting attention. Incorporating touch screens, QR codes, or augmented reality elements in your displays can make your shop more memorable and increase the likelihood of foot traffic. Social Media Stories and Live Streams Utilize the Stories feature on platforms like Instagram and Facebook, or go live to engage with your audience in real time. These tools are great for showcasing new products, behind-the-scenes content, or special events, fostering a sense of immediacy and connection with your brand. Location-Based Mobile Advertising Leverage location-based mobile advertising to reach potential customers when they are near your business. Using geo-targeting technology, you can send targeted ads and promotions to mobile users based on their proximity to your store. Partner with Local Bloggers and Vloggers Partner with well-known local bloggers and vloggers who connect with your target audience. They can produce content that showcases your products or services, providing a genuine endorsement to their followers. Wi-Fi Marketing Provide free Wi-Fi in your store and utilize the login page as an advertising platform. This space can be used to highlight special offers, announce upcoming events or prompt customers to subscribe to your newsletter while they connect to your network. Virtual Events and Workshops Host virtual events or workshops relevant to your products or services. This can be a great way to engage with customers who prefer online interaction, offering them value while subtly promoting your brand. Hyperlocal SEO Optimize your online content for hyperlocal search engine optimization (SEO). Focus on very specific neighborhoods or landmarks near your business. This strategy can help you appear in search results when potential customers are looking for nearby solutions. Guerrilla Marketing Tactics Employ creative guerrilla marketing tactics that create buzz and surprise elements around your brand. This could include unique installations, flash mobs, or unexpected pop-up events in high-footfall areas. Customer Appreciation Events Host customer appreciation events either in-store or online. These events can be a powerful way to thank loyal customers and attract new ones, enhancing community engagement and brand loyalty. Use Data Analytics for Targeted Campaigns Invest in data analytics tools to better understand your customer’s behavior and preferences. Use these insights to create more targeted and effective advertising campaigns that resonate with your audience’s specific needs and interests. How Do You Advertise for a Small Business? Creating an effective advertising plan for a small business is essential for success. It requires a keen understanding of your target audience, the best platforms to reach them, and a clear message that resonates with their needs and desires. Below is an expanded guide on how to create an advertising strategy for a small business: Define Your Target Audience Demographics: Identify the age, gender, income level, education, occupation, etc. of your ideal customer Psychographics: Understand their lifestyle, hobbies, values, and purchasing behaviors. Geographics: Know where they live or where they spend their time. Identify the Best Platforms Local Events: Sponsorship or booths at community fairs, farmers markets, or local trade shows. Online Directories: Listing on platforms like Yelp, Google My Business, and local directories. Social Media: Platforms like Facebook, Instagram, LinkedIn, and Twitter are based on where your target audience spends the most time. Local Print Media: Newspapers, magazines, or community bulletins. Local Radio and TV Stations: Create catchy jingles or visually engaging commercials. Craft Your Message Value Proposition: Clearly state what sets your business apart and why customers should choose you. Engaging Content: Use storytelling, testimonials, or before-and-after examples. Clear Call to Action (CTA): Directly tell your audience what you’d like them to do next, whether it’s visiting your website, calling a phone number, or attending an event. Engage with the Community Host Events: Organize workshops, seminars, or product launches. Collaborations: Partner with complementary local businesses for joint promotions or events. Support Local Causes: Show your dedication to the community by supporting local charities or causes. Optimize for Digital SEO (Search Engine Optimization): Make sure your business appears in local search results. Paid Ads: Use Google Ads or Facebook Ads targeting local users or those showing interest in your industry. Email Marketing: Send newsletters, promotions, or updates to a list of interested subscribers. Monitor and Adjust Feedback Loop: Regularly ask for feedback from your customers. Analytics: Use tools to measure the performance of online ads and campaigns. Pivot: Use feedback and analytics to adjust your strategies, ensuring they achieve the best possible reach and engagement. In conclusion, advertising for a small business goes beyond just putting your name out there. It’s about creating a meaningful connection with your target audience by being present where they are, conveying a compelling message, and continuously refining your strategies to best meet their needs. StepDescriptionExamples/Tools 1. Define Your Target AudienceUnderstand who your ideal customers are.- Demographics (age, gender) - Psychographics (lifestyle, values) - Geographics (location) 2. Identify the Best PlatformsDetermine where your audience spends their time.- Local Events (fairs, trade shows) - Online Directories (Yelp, Google My Business) - Social Media (Facebook, Instagram) 3. Craft Your MessageDevelop the core content of your advertisement.- Value Proposition - Engaging Content (storytelling) - Call to Action (CTA) 4. Engage with the CommunityBuild a presence within the local community.- Host Events (workshops) - Collaborations (joint promotions) - Support Local Causes 5. Optimize for DigitalEnhance online visibility and reach.- SEO - Paid Ads (Google Ads, Facebook Ads) - Email Marketing 6. Monitor and AdjustEvaluate and refine your advertising efforts.- Feedback Loop - Analytics (Google Analytics) - Pivot strategies What Is the Cheapest Way to Advertise a Small Business? The cheapest small business marketing and advertising ideas are those that utilize resources you already have. For example, businesses with a physical space may make signage to post outside or host an event on their storefront. Online marketing and advertising ideas that promote your site on local searches and social media can also be affordable. What Is the Best Method of Advertising for Small Local Businesses? The best advertising strategies for attracting local customers often involve search engines. If your business appears at the top of relevant search pages for your product or service categories, more paying customers are likely to contact you. How Can You Advertise Your Small Business for Free? You can advertise a small business for free by trading with other businesses or providing something of value to build brand awareness. For example, you could guest post on other industry blogs or publish helpful content on YouTube. You can also get free local advertising by creating business listings on sites like Google, Yelp, and Facebook. 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